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Tag: trends

  • My Mom and Friends Want New Dresses—I Sent These 30 Under-$100 Styles

    My Mom and Friends Want New Dresses—I Sent These 30 Under-$100 Styles

    As we head deeper into spring and summer is on the horizon, many people in my life have their sartorial thoughts laser-focused on pretty dresses. I get it. There’s something so easy (and chic!) about tossing on a lovely dress, adding a pair of sandals, and heading out the door. On that note, my mom and a few of my friends recently asked for dress recommendations. To note, my mom wanted a new floral silhouette that feels modern and current. One of my friends actually wanted advice on a cool LBD that could work for a few events she has coming up.

    Below you’ll find a few of the silhouettes I suggested that actually happen to ring in under $100. I also rounded up a range of other styles I’m loving from retailers like Nordstrom, J.Crew, and H&M that are forward and look expensive, but don’t have those crazy-high price tags.

    Keep scrolling to check out the best affordable dresses for spring and summer.

    Bobby Schuessler

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  • It’s Giving Dated—7 Spring Trends I’m Pressing Pause On (and 7 I’m Not)

    It’s Giving Dated—7 Spring Trends I’m Pressing Pause On (and 7 I’m Not)

    I try to hold onto things just as long as the next person, knowing all too well that the trend cycle has dramatically shortened due to the combined impacts of social media and fast fashion, allowing trends to come back in vogue far quicker than they once would have. The smart thing would be to store everything rather than get rid of anything. And yet, my complete lack of storage in New York City begs to differ. I just moved and am in desperate need of additional space, leading me to only one possible action item: spring cleaning.

    Over the last week, I’ve had to take a long, hard look at my wardrobe in order to decide what trends for the season ahead just don’t do it for me anymore and which ones still deserve a spot in the closet (i.e., the large, metal rack I now hang my clothes on). And after examining the spring/summer 2023 runways for the umpteenth time and hours of sorting, I finally settled on 7 spring trends that, to me, have lost their spark. Scroll down to discover each one, as well as the warm-weather trends I’m prioritizing instead. 

    Eliza Huber

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  • I Tried the “Ribcage” Jeans NYC Girls Are Obsessing Over

    I Tried the “Ribcage” Jeans NYC Girls Are Obsessing Over

    We’ve already shared the magic of the $98 jeans a stylist always suggests to celebs, but there’s a new shape that launched in recent years, and it’s already a hit among the stylish NYC crowd (and this L.A. editor).

    Aptly dubbed the Ribcage style, the jeans offer the highest rise on any Levi’s to date, and at 12 1/8 inches, the ribcage-grazing waistline puts other high-waisted jeans on the market to shame. The name makes them a bit daunting, but once I threw on my pair and buttoned them up past my belly button, it became immediately clear that these were the most flattering (and affordable!) jeans I had ever worn.

    It turns out they were designed to fit that way, according to Global Chief Product Officer Karyn Hillman. “Authentic look and feel inspired by a ’90s Levi’s 501 with the modern amplified rise is so flattering—perfectly styled high or low,” she says. Now that the dark-wash pair is a permanent part of my wardrobe (scroll down to see them on), I can’t stop telling my friends to add them to their own wardrobes.

    Scroll down to see how I’m wearing the jeans, along with the NYC girls who adore them too, and then shop the current Ribcage styles to add to your closet.

    Kristen Nichols

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  • The Experts Have Spoken: These Are the Fendi Bags Worth Investing In

    The Experts Have Spoken: These Are the Fendi Bags Worth Investing In

    Fendi can easily lay claim to some of the most iconic and recognizable handbags in the world. From the brand’s Peekaboo style to its nostalgic ’90s Baguette, it’s fair to say that when it comes to investment bags, you can always rely on Fendi to deliver.

    But searching for your dream designer bag isn’t always easy. Like any great It piece, it can reach cult status, resulting in a surge in demand, which usually leads to a sellout. But we can happily report that some of the brand’s most coveted styles—all handpicked by experts—are still in stock and perfect for recharging your wardrobe for the year ahead. To uncover which Fendi styles are the smartest buys now and in the long run, we spoke to experts from four top luxury resale platforms, Rebag, The RealReal, Vestiaire Collective, and Fashionphile. 

    Ahead, discover why our panel of handbag experts insists these are the 11 best Fendi bags to invest in. Go ahead, dig into the data, and shop our picks of each style.

    Anna LaPlaca

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  • 2023’s Most Popular Animal Print Has Arrived—5 Low Key Ways to Wear It

    2023’s Most Popular Animal Print Has Arrived—5 Low Key Ways to Wear It

    If you’re simultaneously obsessed with the latest micro-trends and too intimidated to test them out, you’ve come to the right place. This is Ways to Wear, a monthly series where editor Eliza Huber offers a dose of outfit inspiration centered around current trends that feel intriguing yet overwhelming at the same time. Consider it your guide to actually wearing the coolest items of the moment, no matter how puzzling they might appear at first.

    As someone who tests out trends for a living, it’s rare for one to stump me. I’ll wear anything once (and probably a few more times after that), whether it’s underwear as pants on the streets of New York or a whale tail. One of the only themes in fashion that’s ever truly thrown me is snakeskin. I can wear a leopard-print bikini or a cow-print coat, but something about snakeskin has always felt especially intimidating and difficult to style in any sort of nonchalant manner.

    With that, when I started to notice the print gathering momentum after the spring/summer 2023 runway shows last September—it was especially prevalent in Khaite and 16Arlington’s collections for the season—I knew that it was time to crack the code and finally figure out how to wear snakeskin right. Four items, five looks, and plenty of discarded combinations later, I can, at last, say that I’m no longer intimidated by spring’s fastest-growing print. In fact, I’m more than ready to embrace it. Prepare yourself for the same conclusion by scrolling down. 

    Eliza Huber

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  • 10 Outdated Summer Dress Trends We’re Skipping and the 10 We’re Buying Instead

    10 Outdated Summer Dress Trends We’re Skipping and the 10 We’re Buying Instead

    With summer just around the corner, dresses are on my mind. Once temps hit above 75, there’s nothing more blissful than taking a break from my usual wardrobe and allowing a single item of clothing to speak to my entire look. Easy, effortless, and reliable for work, the weekend, vacation, and a myriad of summer occasions, dresses are all I want to live in come June, July, and August.

    Luckily, we have plenty of fresh styles to get excited about this summer. Determined to add some of-the-moment styles to my wardrobe, I did a deep dive and scoured everything from spring and summer 2023 runways to what’s trending on Instagram. I also got plenty of notes from my fellow editors to see what specific dress styles have the fashion-crowd stamp of approval this summer. 

    If you’re also looking for a summer dress update, you’re in luck. I’m sharing 10 noteworthy dress styles to invest in and the 10 styles I’ll be retiring (for now). From a fresh take on floral dresses to sheer fabrics and strapless silhouettes, the dresses below are sure to get you excited for summer.

    Judith Jones

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  • This Anti–Skinny Jeans Trend Has Come Back With a Vengeance

    This Anti–Skinny Jeans Trend Has Come Back With a Vengeance

    If I opened your denim drawer right now, I bet I could guess some of the key silhouettes stored inside—straight-leg jeans, skinnies, and perhaps an of-the-moment outlier like those “grandpa” cuts. But what’s one style that probably hasn’t surfaced to the top of the pile as much as of late? Flares. Sure, cropped flares have been well, cropping up, over the last few years, but the more polarizing bootcut and bell-bottom styles (aka anti–skinny jeans) haven’t been as popular again until recently. Well, get ready—as we continue to see on the runway and streets, flares proved in 2022 that they were back, and continue to do so in 2023 with some cute inspiration for summer-worthy flare jean outfits.

    Celebrities like Gigi Hadid, Margot Robbie, and Harry Styles have already been spotted in ’70s-inspired flares. And fashion girls are also starting to embrace the vibe.

    To highlight the look further, we broke down how the flare trend has taken over the runway, celeb, and It-girl world for you below. We also shopped out the coolest cuts of the moment if you’re ready to try the trend out this time around. Keep scrolling to see how to wear flare jeans right now.

    Bobby Schuessler

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  • I’m Moving From SoHo to the UWS—12 Items I’m Leaving Behind Downtown

    I’m Moving From SoHo to the UWS—12 Items I’m Leaving Behind Downtown

    In 2020, I packed up my apartment in Brooklyn, New York and moved into an alarmingly small apartment in SoHo, where I stuffed 50+ pairs of shoes, at least 20 handbags, and give or take 15 coats—and then there was all the actual clothing. Two years and plenty of late-night Balthazar dinners, Sunday afternoon shopping breaks, and early-morning breakfasts at Fiat Cafe later, I did the whole packing up thing all over again, this time to move out of downtown and onto the Upper West Side. It was exciting and all, that is, until I realized just how much stuff I’d acquired over the past 730 days. 

    Ahead of the move—which I always insist on doing sans movers with only a UHaul and my boyfriend to assist me—I knew I’d have to do some serious clearing house. But instead of doing what I usually do when I’m gearing up for a major donation haul—which involves trying everything I own on and making a split-second yes or no decision about its fate—I, instead, came up with an assessment. To pass said test, my existing wardrobe items had to feel elevated, versatile, and chic enough that if I had to pop into Ralph Lauren’s Upper East Side flagship store, Cafe Luxembourg on West 70th, or any of the many entertainment options available at Lincoln Center at a moments notice, I wouldn’t feel underdressed or like I’d wished I had gone home to change. As such, many pieces got the boot, from actual boots (goodbye lug soles, hello stilettos) to cropped tanks and cargo pants. 

    Scroll down to learn the other 9 trends I left behind downtown (and the ones I’m bringing instead).

    Eliza Huber

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  • 45 Times Celebrities Forgot to Wear Pants

    45 Times Celebrities Forgot to Wear Pants

    Most celebrities aren’t afraid to take risks when it comes to fashion. With fans and cameras watching their every move, changing it up is part of the job. And sometimes, that means going without pants.

    Whether they’re making a statement on the red carpet or just going on a casual coffee run, these daring outfits left plenty of room for a breeze. From oversized sweatshirts and bold bodysuits to belted button-downs and blazers, here are all the ways stars have made being pantsless a stylish look.

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  • And Now, the Biggest Accessory Trend to Know For Summer 2023

    And Now, the Biggest Accessory Trend to Know For Summer 2023

    With summer fashion and vacation shopping top of mind, we’re diving into the best new pieces to add to your closet and the major trends to know before they’re big. We’ve already covered some of the season-defining summer 2023 fashion trends, cool under-$300 shopping finds, the best swimsuits to add to your cart, and the fashion aesthetic that is on the rise. But if you are an accessories-minded shopping like this editor, you’ll want to have your eyes on the raffia trend that is set to take over for the season ahead.

    Designers have debuted some of the cult buys of the season with raffia bags and shoes that infuse cool, directional designs into the low-key beach accessories. Prada’s tote bags were introduced last year and were nearly impossible to buy because they sold out everywhere, but they’ve returned this season in a fresh set of colors. They continue to be in big demand and were recently spotted in Sofia Richie Grainge’s honeymoon wardrobe. Designers including Loewe, Khaite, and Bottega Veneta have also introduced pieces that are selling out everywhere, but you can snap up finds at great price points from brands including COS, Ancient Greek Sandals, and Banana Republic. Here, the best pieces to add to your cart to test-drive the raffia trend this season.

    Kristen Nichols

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  • Sandal Season Is Here: I Test-Drove 4 Anti-Trend Styles So You Don’t Have To

    Sandal Season Is Here: I Test-Drove 4 Anti-Trend Styles So You Don’t Have To

    Flip-flops have undergone a renaissance over the last several years. Once a functional, practical piece often relegated to casual trips to the beach instead of high-fashion settings, flip-flops are now a staple in the wardrobes of style insiders. Flip-flops regularly appear everywhere, from street-style looks to runways to stylish vacations, and there’s no doubt they’re a packing essential for summer trips.

    Whether you’re looking for trend-forward or streamlined designs, there is a style of flip-flops that will perfectly complete your summer looks. From easy flats to cool platforms to heeled versions, designers from Gia Borghini to The Row are debuting their own individual takes on flip-flops. Flip-flops are a key buy for the season, which is why I decided to test-drive a few standout styles and share my reviews.

    Whether it’s the classic pair of Havaianas that will never cease to be relevant or the pretty hardware-embellished ones from Tory Burch I can’t stop staring at, consider this your ultimate guide to the anti-trend sandals for summer 2023 and beyond. Ahead, read my reviews for my four top picks, see how I’m styling each of them, and then add the best flip-flops to your cart armed with my shopping intel.

    Anna LaPlaca

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  • It’s Dumping Season—7 Outdated Shoe Trends We’re Officially Parting Ways With

    It’s Dumping Season—7 Outdated Shoe Trends We’re Officially Parting Ways With

    Nothing allows you to visualize just how much stuff you own quite like a move, something I happened to do last weekend. As expected, I was shocked to see the pure quantity of pieces I’d somehow stored in my 400-square-foot apartment when I went to pack up my belongings, most of which are fashion related in some way. But the most mind-boggling of all was my shoe collection. Knowing I can’t exactly bring 50+ pairs of sandals, boots, flats, sneakers, and more to my new space, I set out on a closet cleanout of epic proportions, and I didn’t do it alone.

    To help me get into the right mindset for the job at hand, I asked a few of my fellow Who What Wear editors to share the outdated shoe trends they are preparing to part ways with this season. And as always, they didn’t disappoint. From chunky, lug-sole sandals to sky-high platforms, see which shoe trends the WWW team isn’t bringing with them into summer. Don’t forget to take notes. I know I did. 

    Eliza Huber

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  • The 10 Most Popular Designer Shoes of All Time

    The 10 Most Popular Designer Shoes of All Time

    Certain designer pieces have a way of making it into every fashion girl’s closet at one point or another. One peek at the picks that make any list of luxury items we round up, and you’ll come to learn they all have a few things in common: They’re top quality, they’re timeless, and they’re quite pricey (we know, the latter may not be exactly what you want to hear). But each makes for a worthy investment piece that you’ll have hanging in your wardrobes for years to come. 

    The same can be said about the 10 most popular designer shoes of all time. It’s a hard title to earn, especially when you take into account the sheer number of standout shoes that flood the vast footwear market, but every style we found below has made the list for a particular reason. Each pair has a can’t-miss element to it, whether it be a unique heel, a specific pattern, or an all-around iconic silhouette. Read on to see and shop the designer shoes that are a part of fashion set’s forever wardrobes.

    Yusra Siddiqui

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  • 11 Trends That Will Define the Summer 2023 Fashion Aesthetic

    11 Trends That Will Define the Summer 2023 Fashion Aesthetic

    With summer on the horizon and spring fashion already in full swing, we’re getting some early glimpses at which trends will define the upcoming season. Standout trends from the S/S 23 runway collections are already taking shape in the closets of fashion insiders, with pieces ranging from ‘80s jewelry to ‘90s minimal designs to raffia bags that are winning out right now. 

    Brands including Celine are fueling the momentum for directional tennis dressing, while Aimé Leon Dore’s latest collaboration with New Balance is laying the groundwork for what promises to be the biggest sneaker trend in the coming months. If you’re planning upcoming summer travels, the internet has been buzzing about Sofia Richie’s recent wedding, which was stocked with pre-wedding seaside looks for the South of France, which will no doubt serve as inspiration for where vacation style is headed this summer. Ahead, 11 key summer 2023 fashion trends to shop now.

    Kristen Nichols

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  • The New “No-Pants” Trend Hailey Bieber and Sophie Turner Are Making a Thing

    The New “No-Pants” Trend Hailey Bieber and Sophie Turner Are Making a Thing

    So far, 2023 has been defined by one risky fashion trend: the no-pants look. While celebrities have embraced the daring trend more than anyone else, it’s gaining steam. Originating on the runways of Bottega Veneta, Victoria Beckham, Khaite, and Coperni, this trend is defined by wearing sheer tights and briefs with no actual pants in sight. Naturally, celebs have taken the shock value up a notch, pushing the no-pants trend by wearing barely-there hot pants. 

    Celebrities have begun embracing teeny-tiny shorts seemingly overnight, and we’re predicting they’ll be the next big—err, small—daring trend. Recently, Hailey Bieber wore a leather pair from Saint Laurent, which she styled with sheer tights and a maxi coat. And, of course, we took note of the chic way she wore the bare-legs look. Then, we spotted Sophie Turner wearing knit hot pants with a cropped blazer and low slingbacks when heading to dinner in L.A. It was then that we started officially keeping an eye out for the bubbling trend. Fashion people are all over the look, too, wearing iterations of Miu Miu’s raw-edge tweed shorts, which tells us it’s definitely becoming a thing.

    Ahead, see how we’re charting the hot pants trend from celebrities to social media. And shop our picks for the one-inch hemline if you dare.

    Anna LaPlaca

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  • 7 Short-Form Video Mistakes to Avoid in Your Marketing Strategy | Entrepreneur

    7 Short-Form Video Mistakes to Avoid in Your Marketing Strategy | Entrepreneur

    Opinions expressed by Entrepreneur contributors are their own.

    Over the past few years, short-form video has become one of the most engaging and fastest-growing content types across social media platforms.

    TikTok, YouTube Shorts and Instagram Reels have all seen meteoric growth, garnering billions of users. According to Statista, Shorts alone boasts 30 billion views daily and 1.5 billion monthly active users in 2023.

    Consequently, vertical short-form video has immense potential for digital marketers and businesses alike, and many now incorporate it into their strategies.

    However, there are several typical pitfalls you need to dodge to leverage the full power of vertical video. Here are the seven most common short-form video mistakes to avoid in your marketing strategy.

    1. Expecting instant results

    First off, it’s essential to keep your expectations realistic. While short-form video often gets high engagement and can go viral, don’t expect your follower count to explode overnight.

    In the vast majority of cases, growing a following through short-form content still takes time, effort, and consistency. Especially if you don’t have an existing baseline activity on your Instagram profile or YouTube channel, the Reels and Shorts algorithm can be torpid.

    An awareness of this is crucial when setting milestones for your marketing strategy, helping you draw up realistic plans and preventing disappointment.

    Related: Top 5 Not-So-Obvious Social Media Marketing Mistakes You Must Avoid

    2. Neglecting (brand) consistency

    As mentioned already, consistency is key when creating short-form content, especially if you’re setting up new profiles.

    This doesn’t just mean regularly uploading new clips. It also means producing content with consistent quality and branding.

    The quality of your videography is key for engagement. And consistent branding — everything from editing style to logos and caption fonts — determines how memorable and recognizable your clips are.

    When drawing up your short-form strategy, investing time and resources in these branding aspects in advance is well worth it in the long run.

    3. Posting irrelevant clips

    The next major pitfall for your short-form strategy is the type of content you produce.

    Ultimately, your aim is to increase brand awareness, highlight your expertise and your products — and to convert viewers into customers.

    That means your content has to be relevant to these goals.

    Let’s say you are a graphic design agency. There is little point in putting efforts into reproducing TikTok dances or engaging in challenges.

    Instead, focus on making your business relatable — e.g., “A day in the life of a graphic designer” — or showcasing your skills with hacks, demos and how-tos.

    Related: 8 Ways to Avoid Common Video Marketing Mistakes

    4. Making content too long and complex

    Short-form content on some platforms can run up to 2 minutes and 30 seconds. If you’re not used to producing clips like this, it can be tempting to exploit this limit to the fullest.

    In most cases, this is a mistake.

    While it is possible to make longer videos, shorter ones are still more successful. According to information TikTok shared with select creators in 2022, later reported by WIRED, approximately 25% of the most successful videos on the platform are between 21 and 34 seconds long.

    For Instagram Reels, the recommended duration is even shorter, with some industry experts putting it at a mere 7 to 15 seconds.

    The bottom line? Keep your content short and zesty.

    That means reducing the complexity of your message and the number of ideas you can communicate in a single clip. In most cases, focusing on bringing across one central idea is best.

    Another implication of this short recommended video length is that it’s essential to put extra effort into your hook. The first few seconds of your video have to immediately captivate your viewers’ attention — they have to pack visual panache and the promise of information and entertainment.

    5. Losing track of your target audience

    Another common mistake many businesses make when integrating short-form content into their marketing strategy is losing track of their target audience.

    Your marketing strategy should already be based around a clearly defined target audience and buyer personas. Short-form video content is no different.

    However, there are several adjustments you need to make. Short-form content is particularly popular among younger audiences, Gen Z and Millennials in particular. According to data released by Kepios in early 2023, the vast majority of TikTok’s above-18 ad audience is composed of people aged 18-24 (39%) and those aged 25-34 (32%).

    While older generations are slowly catching on to the use of short-form content, especially on Instagram and YouTube, the typical vertical video viewer is under 35. How you present your business needs to be adjusted for that.

    6. Not including captions

    On the technical side, a common shortcoming of short-form video content published by businesses is the lack of captions. It is a distinguishing feature of platforms like Shorts, Reels and TikTok that many viewers prefer to watch content on mute.

    According to recent statistics, 69% of viewers watch videos without sound, especially when in public. Consequently, they tend to scroll past clips that lack captions.

    In addition, well-designed captions with appropriate fonts, backgrounds, and colors can act as additional visual incentives and boost your overall engagement.

    Related: Add Captions to Your TikTok and Instagram Videos and Gain More Reach

    7. Forgetting your call to action

    Finally, one of the most common mistakes in short-form video for business purposes is to forget your call to action (CTA).

    Just getting viewers to watch your video is not the endgame. It’s to get them to take a particular action — to check out your services, start a trial, subscribe to your newsletter, follow your accounts, buy your products.

    That’s why including a CTA is essential, even in the shortest of your videos. You can include it in your script, captions, overlay, copy and comments. But you need to include it.

    The bottom line

    Short-form content on Reels, TikTok and Shorts has immense potential for boosting your business’ visibility.

    However, to succeed, you need to avoid the most common mistakes many businesses make when integrating vertical clips into their digital marketing strategy.

    By circumventing the pitfalls above, you’ll be able to elevate your brand using short-form content and avoid frustration along the way.

    Hasan Saleem

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  • The Controversial Swim Trend I’m So Into Right Now

    The Controversial Swim Trend I’m So Into Right Now

    If I were to write a short list of clothing items that scare me, somewhere after super-tight dresses and before uncomfortable shoes and white jeans, you’d find white bathing suits. I don’t particularly love wearing bathing suits in the first place (but buy them anyway), so if you take a category that already makes me uncomfortable and choose a white, nowhere-to-hide iteration, I’m downright petrified. It’s kind of how my former co-worker Aemilia feels about another popular swim trend.

    Nonetheless, you can imagine my confusion when I suddenly noticed how many of my favorites suits were actually white. Maybe seeing so many of them (after all, they are having a moment) helped, but I’d be lying if I said I didn’t end up ordering a couple while researching for stories.

    Will I end up channeling my inner Sofia Richie this summer? Only time will tell, but for now, you can shop all the nicest white bikinis and one-pieces I have my eyes on below and see how some of my other favorite stylish women are pulling off the best white swimsuits along the way.

    Nicole Akhtarzad Eshaghpour

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  • I Can’t Stop Buying Nap Dresses—Good Thing They’ll Be In Style This Year, Too

    I Can’t Stop Buying Nap Dresses—Good Thing They’ll Be In Style This Year, Too

    Don’t take the name too literally, though. While you could theoretically wear a nap dress to bed, it’s not solely a nightgown. The idea is that these dresses can be slipped on without fuss, are comfortable and nonrestrictive, and can be worn without a bra. They blur the line between what you might wear to bed and what you might wear to a fancy brunch.

    As someone who doesn’t get much sleep and certainly never takes a nap (I have a full-time job, a newborn, and a toddler!), I fully understand the soothing allure and escapism of nap dresses. Perhaps that’s why I can’t seem to get enough of them. Luckily for me, they’re sticking around this year, too, as we continue to see the nightgown-style dresses on Instagram and the runways.

    Judith Jones

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  • This Boring $15 Basic Just Became the Hottest Buy, Thanks to the Fall Runways

    This Boring $15 Basic Just Became the Hottest Buy, Thanks to the Fall Runways

    If there was only one theme I could tell you about from the fall/winter 2023 collections, it would have to the focus on wearability. Across the runways, designers put renewed focus on those foundational pieces that build a strong wardrobe and it was a great reminder of the power that these classic basics hold as well as a wealth of inspiration on how to style them in cool new ways. Perhaps the best example of this movement is with an item so benign and overlooked that it’s almost silly to call it a trend: tights.

    Boring as they may be, runway looks that featured tights where everywhere we looked this season, from established brands like Gucci, Versace, and Miu Miu to emerging labels including Luar and Puppets and Puppets, and it points to a major reinvention of the top-drawer mainstay. Calling it now: classic tights are in their comeback era. Not only your run-of-the-mill black tights, though, but fishnets, lace, and colored pairs are also undergoing a brand. Ahead, we’re breaking down the five cool tights styles that will be trending hardest for fall and pointing out the new styling ideas to try out, too. 

    Anna LaPlaca

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  • The Verdict Is In: Experts Told Us What Will Be Big in Fashion for Fall 2023

    The Verdict Is In: Experts Told Us What Will Be Big in Fashion for Fall 2023

    We’ve already taken a deep dive into the biggest trends of the fall/winter 2023 collections and polled our editors on which they will be wearing first. To further examine the collections and uncover the top trends and key buys, we spoke with insiders at some of the biggest fashion retailers. Fueled by data on the pieces they will be investing in for the season ahead, they have a unique perspective on the direction fashion is taking this fall and the shopping items that will be landing in stores.

    So where is fashion headed for fall 2023? “There was a great sense of wearability to this season’s collections, proving effortless and understated luxury is the future of dressing,” Net-a-Porter Market Director Libby Page told Who What Wear. “We know our customers will continue to have an appetite for classic, minimal wardrobe essentials but also experiment with seasonal trends.” We’ve already seen demand for truly ready-to-wear pieces growing, but this mood is continuing into next season. Moda Operandi’s chief merchant, April Hennig, provided further proof, explaining, “We are seeing a shift in refined wardrobing. As women return to dressing for their day-to-day post-pandemic lives, fashion is transitioning out of pure fantasy and into reality.” MyTheresa’s VP of fashion buying, Tiffany Hsu, had a similar interpretation of the collections, calling out maxi silhouettes and a return to tailoring. She also mentioned buzzy and impactful accessories like the furry shoes that are set to be big next season. Here, see the top fall 2023 trends and key buys to know for the season ahead.

    Kristen Nichols

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