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Tag: Skincare

  • I’m a Celebrity Doula and Wellness Expert—Here Are My 16 Top Beauty Picks

    I’m a Celebrity Doula and Wellness Expert—Here Are My 16 Top Beauty Picks

    The Lineup is a monthly series where we’re giving you an inside peek at the beauty lineups of cool fashion people, editors, makeup artists, hairstylists, and aestheticians—all the people we trust the most. Get ready for a behind-the-scenes look at all the can’t-live-without products that make their worlds go ’round.

    Carson Meyer is a birth photographer, celebrity doula and most recently, the founder of skincare brand C & The Moon. Through her mom’s work with the Natural Resources Defense Council, Meyer was made aware of the harsh chemicals used in skincare products early on in her adolescence. “Fortunately, she introduced me to clean alternatives, and we began making many of our own products in our kitchen,” Meyer says. “That’s where the Malibu Made Body Scrub was born, which ultimately inspired the launch of C & The Moon.”

    Humaa Hussain

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  • SOS—These 15 Lip Balms Will Actually Protect You From Chap City This Season

    SOS—These 15 Lip Balms Will Actually Protect You From Chap City This Season

    Finding your ultimate lip balm is kind of like finding your ultimate partner. We want a multipurpose product that can weather the storm when the going gets rough, something composed of the utmost quality, and that will never leave us hanging in Flake City. That said, when it comes to lip balms (even the “best” formulas), we’re all too often left disappointed, quickly kicking them to the curb.

    I’ve kissed a lot of frogs within the lip-balm dating pool, and I’m here to set you up with my favorite very eligible lip balms. From formulas spiked with SPF and skincare-grade ingredients like hyaluronic acid to to the prettiest tubes packed with the most flattering of tints and finishes, I swear the below 17 options will do some serious battle against dry, chapped lips. Keep scrolling!

    Erin Jahns

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  • 6 TikTok Beauty Trends That Will Become Exponentially More Popular This Year

    6 TikTok Beauty Trends That Will Become Exponentially More Popular This Year

    For the scoop on all things nail-related, I turned to celeb manicurist and content creator Hannah Lee. Her star-studded client list includes the likes of Zendaya, Gal Gadot, Zoe Saldaña, and Jennifer Lawrence. When it comes to content creation, Lee does it all: from lighting, filming, taking pictures, and editing her work into videos. Lee’s prediction for viral nail trends in 2023? She thinks it will be chrome nails but “in a way where it’s more subtle like [with] little accents like a French tip or negative space” and airbrushed nails. For the latter, she highlights the growing popularity of aura nails (nail art featuring a circular ombré or gradient design that resemble aura photos). 

    Maya Thomas

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  • Only Eyeliner Experts Know These 3 Application Techniques

    Only Eyeliner Experts Know These 3 Application Techniques


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    The first thing you have to know is how to create the most flattering shape for your eyes. According to Mellinger, the fold of your eye is what determines that. “Those with a hooded eye may need a thicker wing in order to see the line when the eye is open,” For those with a heavy fold, you may need to create a sort of “bat wing” shape in order for the liner to look complete with an open eye. If your eyes are particularly small, you really only want to apply the liner on the outer half of the eye, maybe just the outer third. This will make the eye appear more open.

    DeRoest agrees, saying smaller eyes can benefit from only applying eyeliner to the top lash line. Large eyes can benefit from liner on top and bottom lash lines. “If your eyes are narrow, you will only want to add liner to the outer half and extend the line to create more length on the outer edges,” she explains. “If you have almond eyes, most eyeliner shapes, and looks will be complimentary.”

    No matter which style of liner is most flattering for your eye shape, feel free to mix it up. After all, it’s just makeup, and makeup should feel fun and expressive. “At the end of the day, I think liner shapes and looks are more about personal style and preference as well—not one shape or look is ‘wrong,” DeRoest says. “It’s more about what makes you feel confident.  I like to play with makeup looks before I shower in the morning, that way I can discover new shapes or effects, and if I don’t like it, luckily, I am showering immediately. If I do like it, I can recreate it for my makeup look that day.” 

    Kaitlyn McLintock

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  • What’s With Justin Bieber’s Pimple Patches?

    What’s With Justin Bieber’s Pimple Patches?

    There’s a lot to say about Hailey Bieber. In fact, we’ve said it. TikTok’s beauty guru, founder of Rhode, and one of fashion’s favorite cool girls, Hailey is Gen Z’s muse. 2022 was the Year-of-Hailey — she even has a Forbes 30 Under 30 cover to prove it.

    What’s most impressive is that Hailey, a nepo baby who’s been in the spotlight for eons, hasn’t shriveled under the weight of her married name. Somehow, she’s managed not only to maintain her individual identity while married to Justin Bieber — one of the biggest pop stars on the planet — but launch her name into the stratosphere.


    In fact, the jumbotron at a 2022 hockey game went so far as to describe Justin Bieber as “Hailey Bieber’s husband.” Call it a masterclass in true love, branding, or the divine feminine? But sometimes Justin seems like just one more of Hailey’s glittering accessories. We’ve all seen the paparazzi shots of Justin playing the perfect Instagram boyfriend by snapping her social media photos. And then there are all those paparazzi shots of her epic street style, in which Justin is a constant in the background wearing the most unhinged outfit imaginable.

    These days, JB’s fits are more chaotic that ever — if you can believe it. The Drew House founder is still rocking his classic oversized silhouettes. But lately, he’s been accessorizing with pimple patches. Yes, pimple patches.

    Hailey’s known for her skincare brand, Rhode. But even before launching the cult-favorite line, her personal skincare routine caused thousands of skincare products to go viral. From Tower28’s facial spray to Kosas concealer, whatever Hailey uses, we buy. And we’re not the only ones. A woman with as much influence as Regina George herself, Hailey started wearing Starface pimple patches, so Justin started wearing Starface pimple patches.

    Thanks to what I’m assuming is Hailey’s influence, Bieber cannot stop sporting those damn pimple patches. Men: take notes. A skincare ‘routine’ that consists of washing your face with bar soap and nothing else will no longer do.

    JB gets facials and wears pimple patches. We should all aspire to that level of skincare maintenance.

    I, for one, am carrying this energy into 2023. It’s shameless, it’s a statement, it’s Starface. And while I can’t relate to most of Bieber’s life, a shared love for these $11 pimple patches is the one precious thing we have in common.

    Many celebs and beauty brands try to market an image of perfection, but JB has been known to own up to his imperfections and inherent chaotic nature. Starface is on a mission to drive the beauty industry to do the same. The brand identifies as acne-positive. It’s similar to body positivity in that it promotes accepting yourself at every stage, despite beauty norms. Don’t be ashamed of your breakouts — everyone gets them.

    And frankly, I think wearing pimple patches is a flex. It shows you don’t care too much about what people think and that you put your skincare first. It’s a win-win. So rather than aggravating your breakouts by covering them with makeup or trying to pop them, try a pimple patch for every need.

    In the words of Hailey Bieber: “take your skincare seriously, but not yourself.”

    So, go forth, and pimple patch. Whether you’re a Starface stan or use another brand of choice, don’t be afraid to take them out on the town.

    I’ve been a fan of pimple patches for years, so here are my picks for you to wear shamelessly whenever the need arises:


    All products featured are independently selected by our editors. Things you buy through our links may earn us a commission.


    Starface Black Star

    There’s a reason this is Bieber’s brand of choice. While Starface has branched out into cleansers and masks, so I’ll never get bored with their classic patches. Shrink spots fast with these fun, star-shaped skin stickers. Lately Bieber’s been rocking the Black Star. The 100% hydrocolloid patches have been clinically proven to absorb fluid and help reduce the appearance of inflammation to shrink spots overnight. Time to join Justin and partake in the fun. Trust me (and JB), try them.


    Zitsticka Hyperfade Patches

    Zitsticka has a range of patches for every need. These standout Hyperfade patches lighten and brighten the appearance of dark spots and hyperpigmentation. They utilize self-dissolving micro darts that melt within 2 hours of application, releasing regenerative, brightening ingredients. Try them to see more even skin in two weeks or less.


    CorsX

    CorsX patches are K-Beauty favorites that have been a staple for years and years. They absorb oils and extract impurities while creating a barrier to protect against outside irritants — so it’s like they’re made to be worn outside. The classics truly are the best.

    LKC

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  • Emma Chamberlain Is Lancôme’s New Global Ambassador

    Emma Chamberlain Is Lancôme’s New Global Ambassador

    Emma Chamberlain at the “Bones And All” red carpet for the Venice International Film Festival on Sept. 02, 2022.

    Emma Chamberlain, YouTube phenomenon, coffee entrepreneur and fashion darling, can officially add luxury beauty ambassador to her list of occupations. The 21-year-old, who has partnered with fashion brands like Cartier and Louis Vuitton, is the new face of Lancôme, becoming the French cosmetics company’s youngest global ambassador.

    India Roby

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  • True Story: I Cleared My Skin in Three Days Thanks to This LED Face Mask

    True Story: I Cleared My Skin in Three Days Thanks to This LED Face Mask

    What happened during the whole process?

    Whenever I try something new, I always try to keep the rest of my routine pretty much the same. If I start altering too many things at one time, it’s hard to discern what’s working and what’s not. To keep things as controlled as possible, I stuck to my normal evening skincare routine but added in the LED mask right after cleansing and immediately before my serum and evening moisturizer. Honestly, I noticed a difference in the tone and evenness of my complexion after just one wear!

    After using the mask each night, my skin felt calmer, and there was no redness in sight. After a full week of treatments, I had no new breakouts, and the bumps that had been lingering on my face at the beginning were almost cleared and significantly less angry and inflamed-looking. The brand does say that you’ll notice a reduction in acne in just a few days, but I definitely didn’t believe it until I actually experienced the magic for myself! 

    Any challenges?

    Not really! Like I said, each treatment is only three minutes, so the time commitment is really so minimal. I never like adding extra time-consuming steps to my routine, so I was thrilled with how uncomplicated the process is. 

    Any surprises?

    Just how fast it worked on my acne and redness (especially around my chin and mouth) and how easy and seamless it was to incorporate it into my nightly routine! I also found it strangely relaxing, and I would lie down during my treatment—almost like a little meditation! 

    Erin Jahns

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  • FYI: These Are the Makeup Artist–Vetted CC Creams to Prioritize for Mature Skin

    FYI: These Are the Makeup Artist–Vetted CC Creams to Prioritize for Mature Skin

    When deciding which CC creams to use for mature skin, Geller gravitates towards ones that utilize Hyaluronic Acid or Sodium Hyaluronate to repair and protect the skin barrier. “Less is more as we age, so this is a great substitute for foundation on those ‘no makeup’ makeup days,” she adds. “The moisturizing ingredients in your CC cream will ensure it won’t crease, crack, or settle into any fine lines or wrinkles.” According to Geller, CC cream should provide your skin with more benefits than a traditional foundation as it ages; a testament to the importance of the incorporation of ingredients that support healthy and beautiful mature skin.

    For the best outcome, Geller recommends applying the product with the fingers and then blending outward and upward for an even complexion. “Ideally, it’s going to give me light coverage and color-correct any discoloration while also serving as a moisturizer,” Geller explains. “There’s nothing worse than a cream that will dry you out, especially for mature skin.”

    Maya Thomas

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  • These Are the Only Products We’d Buy From 25 Top-Selling Skincare Brands

    These Are the Only Products We’d Buy From 25 Top-Selling Skincare Brands

    There are lots of fun and exciting components of being a beauty editor, but as much as we love sitting at our desks and swatching the latest and greatest to hit our beauty closet, there’s definitely more action during our day-to-day work. Recently, my Who What Wear beauty colleague Courtney Higgs and I were in a meeting detailing the most important beauty trends, products, and brands of the previous quarter, and we noticed a pretty interesting list: the top 20 best-selling skincare brands, ranked.

    As skincare-obsessed beauty editors, our interest was piqued to see which brands WWW readers are hoarding and loving. We immediately started to discuss our favorite brands from the list, the cult-favorite products we love (plus some that we don’t), what brands didn’t make the list, and so on and so forth.

    Inspired, we decided to turn the conversation into a guide featuring said the top 20 skincare brands our readers love and the one (yes, only one!) product Courtney and I would purchase from each. Curious to see what products made the cut? Keep scrolling! All of our must-haves and recommendations lie just ahead.

    Erin Jahns

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  • 11 Life-Altering Beauty Hacks We’ve Learned From Derms, Makeup Artists, and More

    11 Life-Altering Beauty Hacks We’ve Learned From Derms, Makeup Artists, and More

    If you’ve worked in the beauty industry long enough, you’re bound to pick up beauty tips and tricks. As beauty editors, we regularly talk to nearly everyone in the industry, from nail pros to dermatologists. Along the way, we’ve each picked up hacks that we’ve taken with us and incorporated into our own routines. 

    Personally, the hacks I’ve learned have been nothing short of mind-blowing. I’ve learned how to style my waves to make them perfectly beachy, make my dry skin so dewy that it looks lit from within, and even firm and plump my lips (sans fillers). Luckily, my co-workers have also picked up some beauty hacks over the years (including a glow-boosting trick from Jennifer Lopez’s makeup artist). Keep reading to learn our absolute favorite tricks and how to make your own beauty routine easier.

    Katie Berohn

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  • There Are Lots of Iconic Serums Out There, But These 8 Hidden Gems Eclipse Them

    There Are Lots of Iconic Serums Out There, But These 8 Hidden Gems Eclipse Them

    With so many serums available to choose from, it can be hard to know which ones actually deserve your attention. There are the TikTok-viral serums that pop up on my For You page, the holy-grail serums recommended by derms, and the serums that are so popular they’re basically famous (looking at you, SkinCeuticals C E Ferulic)

    Just because a serum hasn’t quite reached mainstream status yet doesn’t mean you should discount it. There are plenty of lesser-known serums out there that have become complete game changers in my skincare routine. Since I have my own favorites, I decided it’s about time to ask the rest of Who What Wear’s beauty team about the underrated serums they swear by.

    Read on to discover which hidden gems our beauty editors can’t (and won’t) stop using.

    Maya Thomas

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  • Women Over 40 Agree This Product Unlocks Glowy, Youthful Skin

    Women Over 40 Agree This Product Unlocks Glowy, Youthful Skin

    We already know that vitamin C is a powerful antioxidant found naturally in many fruits and vegetables, but when applied topically via a facial serum or oil, it not only has a similar damage-blocking effect but can also reverse some of the age-related structural changes in the skin.

    I reached out to a number of women in the “mature skin” camp with amazingly glowy complexions to hear if they were using vitamin C and how they incorporated it into their routines. Grece Ghanem, an Instagrammer and Who What Wear regular, put it succinctly, saying, “I feel like it gives a glow to the face and helps keep my skin tone bright and radiant, and I also feel like it helps smoothen my skin and fine lines by boosting the collagen production. I am no expert, but I do believe that it’s an essential step in a skincare routine!”

    I couldn’t agree more, so I compiled recommendations from these women as well as my own favorites and customer reviews to round up the best vitamin C serums. Discover them all ahead.

    Anna LaPlaca

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  • TikTok’s “Moisture Sandwiching” Trend Really Works, But Only If You Know *This*

    TikTok’s “Moisture Sandwiching” Trend Really Works, But Only If You Know *This*

    If you’re unsure about what moisture sandwiching is or the best way to go about doing it, look no further. “A moisture sandwich refers to a technique of layering products that hydrate the skin to optimally moisturize the skin,” says board-certified dermatologist Marisa Garshick, MD. “The method specifically refers to applying ingredients to damp skin to help draw moisture in and then sealing it all in with a thicker moisturizing product, such as a cream or an ointment. In this way, it is best to layer the products from thinnest to thickest, using lightweight products first to ensure proper absorption and then heavier creams. There is an added benefit of applying products to damp skin as it can help to enhance penetration and also works to draw moisture in, especially when the product being applied is a humectant, such as hyaluronic acid or glycerin, which is known to attract moisture.” 

    Funnily enough, I started doing this before even hearing about the TikTok trend using my Evian Facial Spray ($23) because I found that it really helped my dry, barrier-damaged skin. As soon as I heard about the TikTok trend and received a bit of insight into it, I knew I was doing the right thing.

    There’s another thing to consider, however, if you have a damaged skin barrier and want to try moisture sandwiching. According to board-certified dermatologist, Lauren Penzi, MD, the optimal water content for the stratum corneum (outermost layer of skin) is between 10% and 30%. This means you shouldn’t go overboard and flood your skin with water before going in with your hyaluronic acid serum. If you go over that 30% mark, you might be hurting your skin instead of helping it. Carl Thornfeldt, MD, a board-certified dermatologist and founder of Epionce Skincare says to make sure you’re aware of this. 

    “Providing your skin with proper hydration is not as straightforward as TikTok makes it seem,” he shares. “If the skin barrier is healthy and intact, it will hold in moisture better. However, if the skin barrier is not healthy, adding more moisture won’t help in the long term. A healthy skin barrier has about 30% water. If you start going above and beyond that 30% mark with too much hydration, the skin barrier actually starts to break. Achieving healthy skin is not about having the highest amount of moisture, it’s about getting the skin barrier healthy so it can hold the amount of moisture needed to stay healthy.”

    Thornfeldt isn’t saying that you shouldn’t hydrate your skin, of course. But he is saying that you should focus on incorporating ingredients that strengthen the skin’s barrier in addition to water-attracting ingredients like hyaluronic acid. Ceramides are really helpful for this, as they help replenish essential lipids within the skin barrier. 

    Shawna Hudson

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  • January Jones Just Shared 27 Major Beauty Secrets on Her Instagram

    January Jones Just Shared 27 Major Beauty Secrets on Her Instagram

    Here’s the thing about January Jones: she always looks effortlessly incredible. At 44 years old, the star is always serving aspirational beauty looks. I constantly wish I had access to her entire beauty routine, because I’m pretty confident that that would make me unstoppable. 

    Luckily, Jones is known to share her beauty secrets on Instagram from time to time. This year, she shared her favorite beauty products for 2023. “I was going to just do a short list to bring on a deserted island, but I have no plans to be on a deserted island this year,” she says. Keep reading for the 27 products Jones will be using in 2023 (and that we will now be using too). 

    Katie Berohn

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  • I’m Heading to the Snow—11 Products I’m Bringing to Protect My Skin

    I’m Heading to the Snow—11 Products I’m Bringing to Protect My Skin

    One thing about me is I have super-sensitive skin—with a touch of mild rosacea, it’s very easily irritated. I’ve written about my skin journey countless times on here as I’ve tested redness-reducing products, various treatments, and sensitive skin–friendly routines. Thankfully, after much trial and error, I’ve zeroed in on a skincare routine that helps me maintain a calm complexion. However, we’re now entering the time of year that throws a wrench in even the most well-rehearsed skincare routines: ski season.

    Snowfall, wind, and chilly mountain temperatures wreak havoc on even the most even-keeled complexions, so for sensitive skin, it’s basically setting yourself up for failure. But since I don’t plan on hanging up my skis anytime soon, I set out on a mission to figure out a routine that would keep irritation at bay. I focused on a few key products that help combat the conditions to ensure my skin looks and feels healthy in the snow. This routine is a combination of products I apply before heading out for the day and a few I use afterward to recover from hours in the elements.

    So as I get ready to head to the snow for my first ski trip of the year, I thought I’d share the products that help save my skin, in case you’re a fellow member of the Sensitive Skin Club or could just use some recommendations. Below are the 11 best skin products for cold weather that I would truly be lost without. 

    Caitlin Burnett

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  • Halle Berry Swears These 6 Beauty Products Will Change Your Life in 2023

    Halle Berry Swears These 6 Beauty Products Will Change Your Life in 2023

    It’s three days into the New Year, and 2023 has already given us a major beauty-related gift in the form of Halle Berry‘s absolute favorite beauty products. Yesterday, Berry took to Instagram to share a video explaining all of her favorite things that she thinks everyone should have in 2023. 

    Berry explains that she decided to share her favorite things just because she wants to—full stop. No brand partnership or #ads in sight. While some of the products on Berry’s list aren’t beauty related, most of them are, which means that those of us that love beauty are in luck. Keep reading for Berry’s must-haves for 2023. 

    Katie Berohn

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  • My Friend Looks 10 Years Younger Than She Is, so I Did Her Skincare for 5 Months

    My Friend Looks 10 Years Younger Than She Is, so I Did Her Skincare for 5 Months

    Welcome to I Tried It Month, where we’ll be publishing a new fashion, beauty, or wellness article every day that features a first-person account of shaking up an old habit, pushing beyond a comfort zone, or simply trying something new. Follow along for 31 days of storytelling, including everything from trying new beauty treatments to copying the most risqué runway looks of the season. 

    Editorial Note: This post was originally published at an earlier date.

    My friend Shayna Kossove is 42. She is also my colleague at Who What Wear, meaning I see her a lot and have plenty of opportunities to gaze upon her surprisingly, confusingly youthful visage. As two of the company’s veteran employees, we’ve worked together for going on eight years, and I promise I am not exaggerating when I say she looks exactly the same as when I started at the company. It is confounding. There’s a general consensus among the editors that Shayna looks 10-plus years younger than she is. Naturally, I needed to know what beauty witchcraft was going on, so I decided to get her exact anti-aging skincare routine and copy it—and copy it and copy it—until I too had the face of a child-woman. Or at least reversed some of my signs of aging. So I stuck with it for five months, and it worked. Here’s an in-depth look at her fountain-of-youth routine, how testing it all went down, and the compelling before-and-after photos.

    I began my monthslong experiment by chatting with Shayna (pictured above) to learn about the routine that yields frozen-in-time skin. Shayna started off with an amusing anecdote about when she lived in London and got carded for buying scissors at age 30. Across the pond, in some shops, you have to be 18 to buy scissors because they have a sharp blade that could be used as a weapon. Okay, so a British store clerk and I are in agreement: Shayna looks significantly younger than she is. So just what are the hero products that will get you perma-carded status? The rundown is actually refreshingly simple, and I tried every single product.

    Note: In the spirit of transparency, Shayna does occasionally get Botox, which she started at age 30, though she steers clear of fillers. Does this contribute to making her look younger? Absolutely. However, I don’t have any Botox, and I saw striking improvements in my skin appearance from her skincare routine alone.

    Testing an Anti-Aging Skincare Routine for 30s


    Photo:

    Who What Wear

    Step 1: Wash face with Tata Harper Regenerating Exfoliating Cleanser.

    This cleanser buffs and polishes the skin, in addition to cleansing, of course. The brand recommends massaging it onto a dry face first, which takes a little getting used to, but I love that this cleanser is doing more than just cleaning my face. The gentle exfoliation helps prep the skin so it’s prepared to absorb the ultra-important next step, vitamin C serum.

    Step 2 (*crucial*): Apply SkinCeuticals C E Ferulic

    C E Ferulic is an antioxidant cocktail that will 1000% make your skin look better. I will never let it run out, and my fiancé is now hooked, too. The star ingredient is vitamin C, which is known to help with fine lines and wrinkles and brighten the complexion. It is the second most powerful product I’ve ever used on my skin (more about the first below). It has 1832 five-star reviews and is patented for a reason. C E Ferulic is a bit of a splurge, but I justify it like a typical fashion girl by thinking about it in terms of cost per wear. Since I wear my face every day, keeping it looking its best is absolutely worth the investment. There are lower-priced vitamin C serums and others that try to imitate the formula, but I do feel that SkinCeuticals is that effective because of its specific combination of ingredients at powerful percentages and because the formulation keeps the vitamin C stable. (The ingredient can easily become unstable aka ineffective.)

    Shayna shares, “I accidentally found SkinCeuticals when I was 30. I was using no moisturizer and no serum at the time. I went into this skin store 12 years ago, the shopkeeper told me about it, and I feel like my face has relatively stayed the same since then.”

    Vitamin C Serum Anti-Aging Skincare Routine for 30s


    Photo:

    Who What Wear

    To apply the product, you take five to six drops, pat all over your face, and let it dry. I try to give it a few minutes before I follow with my next step to really let it penetrate. You only use C E Ferulic in the morning, as one of its benefits is that it protects against environmental damage you encounter during the day, such as UVA/UVB rays (aka sunlight) and ozone pollution outdoors. Hot tip: Wash your hands after applying, otherwise it will turn the underside of your fingernails yellowish. Shayna urges everyone not to neglect the neck! “I didn’t take care of my neck like I did my face, and now I’m starting to pay attention to it. I wish I had started earlier.” Lastly, be warned that the product smells like hotdogs, but rest assured: Once it dries, the smell evaporates. Plus, I like hotdogs, so… 

    Step 3: Apply Charlotte Tilbury Magic Cream.

    Shayna’s moisturizer of choice happens to have a cult following in the fashion community. Everyone from Amal Clooney and Amy Adams to Shanina Shaik and Zendaya is a fan. I’ve used this cream on and off over the years and always pull it out when I need a secret weapon against dry, flaking skin. In the winter, when my nose has about had it with frigid air and too much tissue use, this is the only thing that will save it. It’s definitely on the heavier side, but given one of Shayna’s star skincare ingredients is retinoid, which can be very drying, this cream helps keep the skin balanced. 

    Step 4: Apply SkinCeuticals Eye Complex.

    I used to think eye creams were extra, aka not necessary to a basic anti-aging skincare regimen. I assumed they were a waste of money when I could just as well spread my face cream all the way up to my eyes. But after using this one, I’m now all in on shelling out for eye cream. In the before-and-after pics below, you can see the difference on my eye area, specifically where my lines are less deeply etched, and the skintone under my eyes is more even.

    Step 5 (*crucial*): Apply SkinCeuticals sunscreen.

    Not wearing sunscreen is categorically the worst thing you can do to your skin. Sorry to be blunt, but this Sagittarius is going to shoot the skincare truth to you straight. Experts have said time and again that if you only do one thing to your skin, forget cleansers, creams, and serums; just go for sunscreen. 

    Shayna adds, “Your skin naturally heals itself, so while you’re blocking sun, you’re giving your skin a better chance to regenerate.” Part of Shayna’s secret to youthful skin is that her mother was always a sunscreen advocate. “Growing up in the ’80s, she always put sunscreen all over us, and we’d get so annoyed. It wasn’t a thing as much back then, but I’m so glad that she did it,” she says. 

    I found that Shayna’s SkinCeuticals sunscreen pick is reasonably priced, and it spreads well without leaving any white cast. I also like that it doesn’t have any of the red-flag toxic sunscreen ingredients such as oxybenzone. Lastly, I’m not sure who needs to hear this, but make sure you’re really spreading the sunscreen all the way to the very far edges of your face and on odd places like your eyelids. I’ve been noticing among my peers and myself that age spots have begun forming on the outer edges of the face, near the hairline, and on the cheeks an inch or so from the ears. It’s not too late to start protecting all those places! 

    Step 1: Cleanse

    Sometimes Shayna will use the SkinCeuticals Gentle Cleanser ($36) as an alternative to the Tata Harper cleanser, following with Klorane Micellar Water ($26) if there’s any makeup leftover.

    Step 2 (*crucial*): Apply Adapalene Gel 0.3%.

    Welcome to the previously promised section on the most powerful product I’ve ever used on my skin: adapalene gel, which is a retinoid. I’ve come to learn that basically everyone in their late 20s and up should be using some form of retinol or retinoid (if you want a results-oriented skincare routine, that is). Joshua Zeichner, MD, director of cosmetic and clinical research at Mount Sinai Hospital in NYC, confirms, “I personally feel that topical retinoids, aside from sunscreen, are the absolute most important part of a skincare routine. They stimulate collagen to strengthen the skin foundation, minimize the appearance of lines and wrinkles, and prevent new ones from becoming etched into the skin.”

    You’ve probably heard of retinols, so here’s a quick lesson on retinoids versus retinols. They’re both vitamin A derivatives that get converted into retinoic acid, but retinoids are ultimately stronger because they have a higher concentration of the active ingredient. Differin gel is the first over-the-counter retinoid, and it’s only over the counter at 0.1% concentration. I had to haul myself to the dermatologist to get a prescription for Shayna’s preferred stronger 0.3%. The prescription ended up costing around $10 with my HMO insurance plus my copay to see the derm. 

    Shayna elaborates, “Retinol kicks your skincare up a level, and I like the prescription kind because it’s pure, and I don’t have to wonder if it’s working. It’s the only proven ingredient that actually reverses aging. You’ve got to work up to that strength though. I won’t wear it if I know if I’m going on vacation, and I only wear it to bed.” Shayna doesn’t add anything after the retinoid, and while I love the simplicity of a two-step evening routine of cleansing and using a retinoid, I found that following with a simple moisturizer was necessary to not feeling too dry as I headed to bed.

    Retinol Anti-Aging Skincare Routine for 30s


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    Who What Wear

    Per Shayna’s advice, I did try a slow-burn approach to retinoids by alternating days I used it and working up to nightly use. Zeichner offers a specific timeline: “Start out with the retinoid every other night applying a pea size (and not a drop more). Then, after two weeks, apply two nights on and one night off. After one month, if you are not irritated, then you can start using it every night. At any point, if your skin develops redness, burning, stinging, or peeling, then just skip a night.” 

    Things were going wonderfully for a couple of months. After a tiny bit of initial peeling and irritation, my skin had never looked better—smoother, more even, and less discoloration and fewer fine lines. I could confidently say that retinol had reversed signs of aging, and I don’t really notice subtle changes in my skin. However, cut to a couple of international flights and a sunny vacation in the south of France, and my skin was peeling for two weeks straight. Not even Magic Cream could fix it. What went wrong? Retinol/retinoids can thin the skin, decreasing the protective capacity the skin naturally has against the sun (even if you are wearing sunscreen, as I was), and the dry air of flights can enhance the already-drying effect of retinol/retinoids. Shayna noted that she adjusts the frequency of her retinoid use depending on the time of year, alternating nights with non-retinol skincare, especially in the summer.

    Alt Step 2 (*crucial*): Shani Darden Texture Reform Gentle Resurfacing Serum

    I begrudgingly had to quit my new favorite skincare product cold turkey, as I had more flights and summer sun on the horizon. As an alternative, I turned to retinol, which you’ll remember is less intense than a retinoid. I landed on Shani Darden’s Texture Reform Serum. Celebs like Laura Harrier, Chrissy Teigen, and Rosie Huntington-Whiteley are all fans of the product. Turns out the A-list set is on to something, as the product is a godsend for my skin. I can absolutely tell it’s working to make me my skin look younger, though the results are less dramatic and immediate than the retinoid. It’s seen me through more time in the sun and many flights without any issues. I also find it’s way more moisturizing than the prescription retinoid gel. 

    Perhaps in my 40s, I’ll consider a retinoid again (this time starting at 0.1%!), but for now, retinol is serving my needs as the key component of my anti-aging skincare routine in my 30s. As Zeichner says, “Adjusting to a topical retinoid is a marathon, not a sprint.”

    And now we finally arrive at the fun part, the before-and-afters. You can tell I put serious time into this experiment because my hair is a good bit longer! 

    Anti-Aging Skincare Routine for 30s Before and After


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    Who What Wear

    Ta-da! And that, my friends, is what months of sticking to an effective skincare plan will do. In the after photos, my skin is more even and clearer. It also looks just a bit tighter, and I look more awake with a youthful glow. The girl on the left just got home from a weekend in Vegas, and the girl on the right is about to take her AP exam after a solid eight hours of rest and a well-balanced breakfast. Okay, so maybe I don’t look quite as youthful as a high schooler, but you see the improvement, right?

    Anti-Aging Skincare Routine for 30s That Works


    Photo:

    Who What Wear

    Here’s a more detailed look at specific improvements. In the first set of photos, you can see in the before picture that my crow’s-feet are a bit more defined at the tail end, and there is a general improvement in overall color tone evenness in the after photo.

    In the middle set of photos, I want to call your attention to the line that’s just to the right and above the corner of my lips. See how in the before photo it looks more “etched” into my skin?

    In the last grouping, I was impressed with the change in the texture of my skin. Pores are less visible, and color is less red and mottled.

    Anti-Aging Skincare Routine for 30s Helps With Crows Feet


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    Who What Wear

    In this comparison, the lines around my eyes look deeper in the before photos. There purple-ish under-eye bags are also less noticeable in the after photo.

    Anti-Aging Skincare Routine for 30s Where You Can See a Difference


    Photo:

    Who What Wear

    Sorry to all of you who read through this giant essay to get here, but the lessons from my monthslong experiment can actually be summed up by this one Destiny’s Child meme. Sunscreen, vitamin C, and retinol are the true skincare dream team for anyone in their late 20s or older. You’ll notice those are the steps I marked as *crucial* throughout the routine. I now know that basing your regimen on those ingredients is pretty much skincare 101, but it’s a great starting point if you don’t have an established routine or aren’t seeing noticeable improvement from what you’re doing now. It’s been a couple of months since we took the after photos, and I’m still seeing results from this combination. I have yet to get carded for scissors, but if these first five months are anything to go by, I’m on the right track.

    Kat Collings

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  • How to Game the System so Dry, Acne-Prone Skin Doesn’t Get Worse This Winter

    How to Game the System so Dry, Acne-Prone Skin Doesn’t Get Worse This Winter

    Dealing with dry, barrier-damaged, and acne-prone skin during the winter can be a challenge, to say the least. As someone who’s tried just about everything out there to clear their skin, I can finally say I have a few solid pointers for those who may be dealing with the same woes this season. Keep in mind that everyone’s skin is different, so what works for me may not work for you, but I can tell you a little bit about mine in the hopes that if yours is similar, I can at least point you in the direction of a few products that have finally worked well.

    Ironically enough, my skin hates most “acne-fighting” products. Anything that contains higher percentages of salicylic acid or other harsh actives actually makes my skin break out more or they’re just too drying. At this point, I’ve actually found that sticking to formulas that are hydrating and made for sensitive skin actually clear my skin up pretty quickly. Not to mention the fact that I used Tretinoin for years to clear my skin up, but I didn’t realize that it was destroying my skin barrier in the process. Let me tell you, some may say that drying out your skin and acne is the answer to clearing it up, but it’s most definitely not. Skin barrier damage can create opportunistic “holes” in your skin for bacteria and other pollution to enter it, exacerbating your acne even further.

    Even though I’ve learned all this and it’s been imperative on my own skin journey, I still turn to the experts for further advice since we know skincare never works as a one-size-fits-all approach. Marisa Garshick, MD has a few tips. “It is important that even those with acne-prone skin remember to use a moisturizer to prevent the skin from becoming too dry or irritated,” she says. “Additionally, if the skin feels tight or is dry and flaky, it may be needed to skip a day of any acne treatments to allow the skin to recover. For those with dry, acne-prone skin, it is especially important to introduce active ingredients slowly, starting off just a few times per week and gradually increasing the frequency.”

    Below, you’ll find a mix of products that have worked for my dry, barrier-damaged, acne-prone skin along with a few derm recs for winter, too. Keep scrolling.

    Shawna Hudson

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  • I Tried the Buzzy Sculpting Tool Hailey Bieber Swears By

    I Tried the Buzzy Sculpting Tool Hailey Bieber Swears By

    What happened during the whole process?

    For the best results, you should take a picture of your face before you begin using the NuFace and another picture after 60 days of using the NuFace five times a week. For this challenge, I only used the NuFace for 30 days, so I’m still on my sculpting journey, but I can already see tremendous results. In the beginning, I used the facial guide provided with my NuFace Mini to get the hang of how to use the device and in what order on my face. I always started at my neck, moving in slow upward motions until I heard the device beep. Then I’d move on to another portion of my neck and face, slowly working my way up until I’d finish on my forehead. Once I was a few weeks into the process and felt more comfortable with my NuFace, I’d play around with where I wanted to use the device and focus a bit more on my cheekbone, jawline, and eyebrow—those were the places where I began to see the most significant changes. I loved adding this tool to my skincare routine, and I often used it in the morning, which felt like a moment of self-care to start my day.

    Any challenges?

    I always needed to make sure my face was adequately moisturized when using my device. If your skin is on the drier side, or the primer has quickly soaked into your skin (ahem, the story of my life) prior to running the device over it, it will give you a slightly shocking “zap” feeling. I also tried to avoid running the tool over my hairline and eyebrows, as sometimes I’d get the same zapping sensation. On a pain scale, I’d give it a 0.05 out of 10, so it’s definitely painless. It’s just a little surprising when it happens.

    Any surprises?

    I was genuinely surprised at how well this tool sculpted my face, most notably my cheekbone area.

    Schuyler Youngstrom

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  • Here They Are: The Worst (and Best) Skincare Products We Tried in 2022

    Here They Are: The Worst (and Best) Skincare Products We Tried in 2022

    On the cusp of another year, it’s only natural to take time to pause and reflect—to think about where we’ve been and where we’re going. As beauty editors, most of our reflection centers on, well, beauty. We look back (like the hair trends that defined 2022), and we look forward (like the nail colors that will matter the most this winter).

    We also extend our reflection to the ever-evolving world of skincare. After a jam-packed year spent sorting through new trends, products, and devices, we try our best to sum it up as succinctly as we can. This year, we’re making it easy. First, we’re sharing the worst skincare products we tried in 2022. These are the ones that didn’t make the cut whatsoever—the ones we’re happy to leave behind. We’re also sharing the very best skincare products we tried in 2022. These are the ones that we’re most excited about and, in our opinion, have real staying power. Keep scrolling to see the full list.

    Kaitlyn McLintock

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