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This portable gadget uses its battery’s energy to help keep your hands warm. Its body is designed to fit comfortably in the hand and can generate warmth for up to 9 hours. It has six heat settings up to 120ºF, and its 5200 mAh battery pack can charge phones and other devices via its USB port.
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Paul Strauss
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Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale from our commerce partners.
Entrepreneurs face plenty of challenges and stressors during the work week, and that’s why de-stressing on weekends is so essential to maintaining that work-life balance. Per Intermountain Healthcare, one of the best ways anyone can relieve stress and other tension from their day-to-day lives is by moving your body outdoors. If you’re an entrepreneur looking to detach from work more easily and engage in an activity that engages your mind and body, then look no further than camping.
Fortunately, some accessories can make camping a bit more comfortable if you’re not ready to completely “rough it” yet. During our Labor Day Sale, you can score the CARSULE, a pop-up cabin for your car, for only $309.97 (reg. $379) through September 4 at 11:59 p.m. Pacific. No coupon necessary.
This pop-up installation allows you to create a living room outdoors as an enclosed tailgate attachment for your car. You can roll up the windows, keep yourself protected with integrated mosquito netting, and enjoy the sounds of nature. Or, if you want to enjoy the outdoors a bit longer, you can even set up your own remote office in the wilderness.
In addition to pop-up assembly, the CARSULE comes with lightweight assembly rods, UV protective coating, and waterproof flooring. Its diagonal ceiling tension keeps the two-meter-high ceiling taut without sagging.
This convenient and easy-to-assemble space comes with a one-year manufacturer warranty, and it’s designed to be easily transportable and highly adaptable to fit a variety of cars. It’s no wonder why one verified buyer wrote about the CARSULE, “The product is made VERY well and durable. Set it up very easy and compact to travel with for an SUV.”
Discover why this Kickstarter-funded product has caught the attention of so many camping aficionados and fellow entrepreneurs since it hit the market. Don’t miss your limited-time chance to save on it.
During our Labor Day Sale, get the CARSULE Pop-Up Cabin for Your Car for just $309.97 (reg. $379) with no coupon required. This deal ends September 4 at 11:59 p.m. Pacific.
Prices subject to change.
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Entrepreneur Store
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Do you hate mosquitoes as much as we do? This tiny gadget from Nitecore is designed to keep the little biting pests away while camping or enjoying other outdoor activities. The palm-sized EMR30SE offers a protection zone from 10 to 20 feet and works by heating and diffusing a replaceable mosquito repellant cartridge. Requires a USB-C battery pack.
Crowdfunded projects pose a degree of risk for buyers, so be sure to do your research before paying your hard-earned money.
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Paul Strauss
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With their unique and robust marketplace dedicated to outdoor hospitality, BookOutdoors becomes a valuable distribution channel for ResNexus’ customers by helping them market and advertise their accommodations to a wider audience.
DENVER, April 12, 2023 (Newswire.com)
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BookOutdoors, the premier online destination for booking outdoor travel, announced it has officially launched its partnership and integration with ResNexus, a leading provider of reservation management software for the hospitality industry. The partnership comes as BookOutdoors and ResNexus continue to experience rapid growth, on the heels of a booming outdoor travel industry, with a record 63 million Americans projected to go RVing in 2023.
With their unique and robust marketplace dedicated to outdoor hospitality, BookOutdoors becomes a valuable distribution channel for ResNexus‘ customers by helping them market and advertise their accommodations to a wider audience, dramatically increasing visibility and generating more bookings. The integration ensures that rates, availability, and reservations are always kept in sync between BookOutdoors and ResNexus.
“BookOutdoors plays an important role in the campground travel ecosystem by building an innovative platform that increases bookings and helps deliver amazing experiences to guests,” said Nathan Mayfield, Vice President of Strategic Partnerships. “We are excited and energized to deepen our relationship with BookOutdoors in 2023 as a key partner in our mission to elevate the campground industry, one business at a time, through service, innovation, and education.”
“We’re thrilled to be working closely with ResNexus on a unified goal of making it easier to book outdoor travel while driving more reservations to the campgrounds,” said Brian Nolan, co-founder & CEO of BookOutdoors. “It’s a win for the guests and a win for the campgrounds, and a positive step forward for the outdoor hospitality industry as well.”
The partnership strengthens ResNexus’ position as an open system and ensures that their customers have the freedom to list their accommodations wherever they see fit, and also complements BookOutdoors’ mission to enable everyone, everywhere to find and book campsites, RV parks, glamping resorts, and other outdoor stays.
Listing your property on BookOutdoors is risk-free, and it works alongside your existing booking channels. Those interested can attend a webinar on April 19 to learn more.
About BookOutdoors
Founded by top leaders in outdoor hospitality, together with proven tech entrepreneurs and backed by leading VC investors and executives from the largest travel and hospitality companies, BookOutdoors makes planning and booking outdoor travel a more joyful, seamless experience, while fueling the growth and success of its partners. Guests can search and book thousands of designated campsites, RV parks, cabins, glamping resorts, and other outdoor stays, all with no membership or booking fees. For property owners, BookOutdoors works alongside their existing booking channels to help eliminate unsold site nights and deliver additional value. For more information or to list your property, visit bookoutdoors.com/partners.
About ResNexus
When it comes to award-winning campground management software, efficiency counts. That’s why ResNexus is an all-in-one solution, helping thousands of hospitality businesses balance all the plates that come with the job, from online bookings and revenue management to powerful reporting and digital marketing. Plus, ResNexus provides industry-leading customer support that brings all these important tools together with a personalized and caring approach that is dedicated to helping your business grow.
Source: BookOutdoors
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Opinions expressed by Entrepreneur contributors are their own.
It’s no secret that big data has changed the world. Capturing and processing information at scale have impacted every sphere of our lives, including health, wealth, business and leisure activities. Advertising is no exception, and marketers continue to discover how data empowers them to rethink promotional strategies. The enormous outdoor advertising market, which is projected to be worth $34.4 billion by 2027, is a prime arena for companies to apply data to boost their marketing activities.
Discover how to optimize outdoor advertising and spur your company’s growth by harnessing and applying data in your marketing plans.
Related: It’s Time to Shift Your Advertising Budget to Outdoor Media. Here’s Why and How to Do It.
All advertising strategies depend on specific criteria for success. To implement an out-of-home (OOH) campaign, marketers need in-depth knowledge of the target audience, recognition of the prospect’s media channel preferences and an understanding of consumer behavior concerning the product.
Big data provides valuable intelligence on these issues, including what advertising methods work and which don’t. Analyzing data and applying the insights enables your enterprise to maximize specific OOH media, such as billboard advertising, digital out-of-home (DOOH) and even wild posting tactics.
With the detailed analytics available and the right tools to use them, you can now optimize your outdoor campaigns beyond any previous capability.
Related: Outdoor Advertising Is Conquering. Why Aren’t You Using It?
Data analytics is the processing and examination of datasets and the drawing of conclusions about the information they contain. Business intelligence derived from analytics enables you to create OOH advertising strategies focused on the needs and preferences of the people passing through each touchpoint.
The types of outdoor advertising analytics you can generate include descriptive analytics and predictive analytics. The first interprets historical data to identify trends and patterns and determine what happened in the past, spot potential problems, or uncover opportunities for improvement. The second — predictive analytics — uses statistics and modeling techniques to project future outcomes and performance.
The intelligence delivered by data analytics allows OOH marketers to segment their audiences effectively, determine media placements and audience movement patterns, and use performance metrics to optimize their outdoor advertising campaigns.
For example, location analytics add a layer of geographical information to datasets to generate more valuable insights. These might include audience saturation, the population’s purchasing power and brand affinities, and the product categories that usually do well in each location.
Mobility analytics provide information about foot traffic, peak hours in specific locations, and the hours of highest demand. When you know in detail which consumers will be exposed to your advertising, your company is in a much better position to maximize its return on investment.
It’s one thing to have access to a ton of data and quite another to know that it’s valid and you can rely on it to improve your campaigns. Bad data is a perennial problem, with Gartner estimating that poor-quality information costs organizations an average of $12.9 million annually.
If inaccurate or unreliable data make their way into a company’s outdoor advertising analytics, the resulting poor strategy choices could be devastating for both the marketing department and the company as a whole. To ensure decision-making accuracy, you need to ensure you’re using data that has been validated. Companies can use first-party data that belongs to them, combined with second- and third-party data purchased from reputable suppliers. Examples of this type of quality data include Geopath’s impression numbers and their Insights Suite for audience measurements.
Related: Marketers, Turn Your Data Literacy into a Data Superpower
Data analytics delivers multiple benefits for outdoor advertisers. The intelligence provides a 360-degree, unified view of the customer’s journey, including all their interactions with the company.
Purchase insights: Evaluating OOH impressions in tandem with your website activity, social media engagement and digital chat records offers insight into customer needs and wants and helps you clarify the consumer’s typical path to purchase.
Audience targeting: With analytics, you can see which customers contribute the highest percentage of your revenue. You can also identify customers with the highest lifetime value and those who consistently share positive information about the brand. This information enables you to define your “ideal customer” characteristics, which creates valuable insights for audience targeting based on these metrics.
Customer personalization: Consumers these days typically expect highly relevant offers and messaging across all their media channels, not just OOH. Analytics insights support more personalized outdoor advertising designed for each target segment. This tactic benefits the customer journey and increases your chances of making a sale.
Effective iteration: Analytics enables precise performance measurements across all your campaigns and marketing channels, including OOH. These insights allow you to identify real-time improvement opportunities and iterate your actions mid-campaign to achieve them.
Accurate forecasting: Performance projections are complex because they include multiple campaign variables, but analytics enable you to examine past performance and make more accurate future predictions. Scenario modeling helps identify likely outcomes of an OOH campaign depending on external factors. This allows you to accurately forecast lead volumes and conversion rates and take more effective actions.
Improved ROI: By analyzing the performance of each channel and platform, including OOH, social media, email, websites, smart TV and direct marketing, you can identify those performing best for any given market segment and customer journey point. Based on this data, you can reallocate your ad spend and improve your ROI.
Organizations that use data-driven insights to inform their outdoor advertising strategies typically experience a 10% to 30% improvement in overall marketing performance. Data takes the guesswork out of outdoor and billboard advertising. It helps you optimize your marketing budget, improve your customer experience, and understand which channels, touchpoints, and strategies work. And insights like that are invaluable when it comes to increasing ROI.
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Gino Sesto
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SHERIDAN, Wyo., February 24, 2023 (Newswire.com)
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The outdoor equipment enterprise Mars Players™ has launched an electric outdoor gear named The One, and announced a worldwide collaboration with RV communities, campgrounds owners, and other brands associated with outdoor living.
According to their CEO, Leo Li, their goal is to assist customers in experiencing the great outdoors and appreciating nature by using their E-core equipment. The letter ‘E’ denotes electrify, eco-friendly, and elegant, which aligns with the company’s focus on sustainability and style.
Recreational Vehicles have grown in popularity as a mode of transportation for road trips and vacations. It is almost a mobile house with basic amenities that allow individuals to live off the grid, work remotely and enjoy the wildness anytime. However, RV living has the disadvantage of limited interior space. Whether one owns a large fifth wheel or a Class C camper van, downsizing is necessary when living in an RV.
The company believes using outdoor space provides more activities and enjoyment. An inclusive RV companion with modules for cooking, a far infrared heater, lighting, and more is perfect for RV living. The One launched in February 2023, is designed to meet various needs outside the RV.
#1 Gather a New Acquaintance for Supper
Cooking outside the RV and appreciating the wilder nature are two fascinating points. If someone happens to meet someone on the same wavelength or with similar sporting interests at the campsite, Mars Players™ The One is there for socializing and preparing fancy dinners next to the RV.
In seconds, The One transforms into a three-winged, compact cooking station. Three folding panels extend to produce a solid cooking and heating surface. It simplifies outdoor cooking by rapidly boiling freshly brewed coffee, as well as grilling beautiful sausages on the grilling module. With the condensing module, cheese and butter can stay chilled even in summer.
#2 Keep Toasty While Outside the RV.
When the far-infrared heating system in The One is turned on, it is possible to continue enjoying the outdoors even when the temperature drops below freezing. People can do all sorts of jobs from the picnic table next to the RV and keep warm.
Thanks to Red-X technology, the far-infrared heating radiator heats up right away and keeps heat from escaping into the air, so it uses less power and heats up with 98.4% ultra-high thermal efficiency.
#3 Light up the corner out of the RV.
With two LED lights embedded in The One, its adjustable wings allow people to illuminate the corners they want. Even if someone has to work on RV repairs and maintenance after dark, adjust the height of the gear, and lighten the area up. The One’s built-in ultrasonic insect repellent protects from bugs and annoying insects.
CEO of Mars Players™, Leo, said that the company is pursuing worldwide partnerships for collaborative camping or festival events, where resource-sharing, cooperation, and open communication generate synergistic benefits.
Source: Mars Players
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Feb. 6, 2023 – City dwellers who visited parks, community gardens, or other green spaces often were less likely to need medications for depression, high blood pressure, or asthma than those who did not, a new study from Finland shows.
The link between frequent green space visits and a lower use of these drugs did not depend on household income level or other social or economic factors, although obesity did seem to cancel the benefits of frequently being outdoors in nature.
The growing scientific evidence supporting the health benefits of exposure to nature is likely to make more high-quality green spaces available in urban environments, and promote the use of these spaces, says lead author, Anu W. Turunen, PhD, from the Finnish Institute for Health and Welfare in Kuopio, Finland.
The findings were published online Jan. 16 in the journal Occupational and Environmental Medicine.
Researchers asked 7,321 randomly selected residents of three large urban centers in Finland – Helsinki, Espoo, and Vantaa – about how often they went to green spaces and blue spaces (bodies of water) within 1 kilometer of their home, and also if they could see green or blue spaces from any windows of their home.
Green areas were defined as forests, gardens, parks, castle parks, cemeteries, zoos, grasslands, moors, and wetlands. Blue areas were defined as seas, lakes, and rivers.
People surveyed were also asked if they were taking any drugs for anxiety, insomnia, depression, high blood pressure, and asthma.
Compared to the people who went to green spaces the least, those who visited the most often were about one-third less likely to need one of these medications.
Specifically, those who reported visiting a green space three to four times per week had 33% lower odds of using mental health meds, 36% lower odds of using blood pressure meds, and 26% lower odds of using asthma medications.
“These results are important because they add to the growing body of evidence showing that being close to nature is good for our patients’ health,” says Jochem Klompmaker, PhD, from Harvard Medical School in Boston, who was not involved with this research but has done work in this area.
“We should encourage our patients to take more walks, and if they live near a park, that could be a good place to start to be more physically active and reduce stress levels,” he says.
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Feb. 3, 2023 — Despite the boom in wellness culture seen in recent years, Americans continue to struggle with maintaining a healthy lifestyle in the long term. We’ve had more options than ever before, but something still isn’t working.
According to the CDC, 6 in 10 Americans have diet-related chronic illnesses — heart disease, strokes, certain cancers, and type 2 diabetes — most of which are preventable through eating well and getting regular exercise.
So it might be time to think creatively and get our hands dirty.
For years, leaders of the Denver Urban Gardens (DUG) took notice of how many health benefits were brought about by planting seeds and tending crops, but they had no real way of scientifically measuring it. From 2017 to 2019, environmental health expert Jill Litt, PhD, and her colleagues at the University of Colorado Boulder, studied 37 DUG-run community gardens in Colorado to see if gardening could reduce the common health risks associated with diet-related chronic illnesses.
The randomized, controlled trial — the gold standard for measuring how effective new interventions are — found that these beginner-level gardeners saw significant increases in their fiber intake and time spent doing moderate-to-vigorous physical activity. Researchers also saw an overall decrease in anxiety among gardeners, especially in those who started the program with higher stress levels.
The garden, Litt says, is a solution that’s an intentional departure from medicine.
“It gets you away from the doctor wagging his or her finger at you and telling you that you need to lose weight and eat better because we know that doesn’t change behavior,” says Litt.
The garden also provides a social element that’s crucial for those who want to spend time with others while they work but aren’t into Soul Cycle or Barry’s Bootcamp.
Doug Wooley, 42, who has spina bifida, a spinal birth defect that can cause physical impairments, has been working in the garden for the past 10 years, with many spent at the Denver Urban Gardens.
Wooley uses walkers and other mobility devices. As a child, he hated going to physical therapy; staring at the same four walls and medical posters week after week with little social interaction wasn’t a particularly motivational environment, he says.
When I go out to the garden, I’m doing essentially all the things that I was doing in physical therapy, except it’s exciting and fun,” Wooley says.
And on top of the benefits to his mobility, he gets the added bonuses of watching his plants grow, connecting with the food he eats, and sharing that experience with a group of people doing the same thing.
Litt sees a bright future for gardening as a lifestyle intervention, but she hopes that the discussion can shift away from a focus on weight and obesity. For her, going to a doctor’s office, getting on a scale, and being told that you’re overweight doesn’t address any core issues.
“I would love for us to focus on the building blocks to having a healthy life and active lifestyle,” says Litt. “And if you have a bigger body type, that’s OK, but let’s figure out how to eat well, have some balance, and relieve stress, and maybe these things together become the cocktail we need.”
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Ultra is the newest evolution of Rerouted. Rerouted is a second-hand gear platform that is leveraging contemporary technology to make second-hand painless and crazy easy for buyers and sellers. Ultra is a year-long program designed to reduce every pain point people face using existing marketplaces.
Press Release
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updated: Dec 9, 2022
ALBUQUERQUE, N.M., December 9, 2022 (Newswire.com)
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Rerouted Co. is rolling out Rerouted Ultra. Rerouted Ultra is the newest way to support the circular economy. Ultra is the easiest and cheapest way to buy and sell second-hand outdoor gear. No shipping costs, no commission fees and unlimited support when people want to buy and sell gear for the entirety of 2023. This program launched with 500 seats on Monday, Dec. 5 and will be available through Dec. 31 12:00 a.m. PST.
Ultra is the newest evolution of Rerouted. Rerouted is a second-hand gear platform that is leveraging contemporary technology to make second-hand painless and crazy easy for buyers and sellers. This is a year-long program designed to reduce every pain point people face using existing marketplaces.
Rerouted is excited to highlight six key features of their Ultra program:
Chap Grubb, Rerouted’s CEO and Founder, said this about the mission behind Ultra:
“Recycling, upcycling and reselling are key to a sustainable future. Our team believes deeply that the reason gear collects dust in people’s garages is because it is too difficult to buy & sell online. Choosing second-hand first should be an easy choice for people that care about the environment. We are psyched to make it easier than ever to save gear from the landfill and help people create their own wilderness adventures. Plus, free shipping and zero commissions are unheard of in online second hand shopping. We love being the first to offer this.”
To join Rerouted in their mission is to embrace the Circular Economy. Ultra is the newest and best community to buy and sell outdoor gear online. All Rerouted Ultra perks will start immediately upon purchase and run through 2023. Check it out today. www.rerouted.co/rerouted-ultra
Rerouted is an online platform that is developing tools & software that will empower people, local gear stores and marketplaces to get gear back out to the next generation of wilderness advocates.
Source: Rerouted Co
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The travel app takes a deep dive into the most visited lakes in the world based on user data.
Press Release
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Dec 6, 2022 09:00 EST
TORONTO, December 6, 2022 (Newswire.com)
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The travel app Visited by Arriving In High Heels Corporation has published a list of the top 10 most popular lakes in the world based on user data.
Visited, available on iOS or Android, is a travel app with over 1.5 million users who check off places they’ve traveled to around the world. Users can discover new places, set travel goals, browse top 10 lists, get printed custom travel maps, and more in the Visited app.
The top 10 most popular lakes in the world include:
To see the full list of the most popular lake destinations and over 50 top ten lists of the top attractions in the world, download Visited on iOS or Android.
To learn more about the Visited app, visit https://visitedapp.com.
About Arriving In High Heels Corporation
Arriving In High Heels Corporation is a mobile app company with apps including Pay Off Debt, X-Walk, and Visited, their most popular app.
Contact Information
Anna Kayfitz
Source: Arriving in High Heels Corporation
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The EDC Mag AR is a 20k mAh power bank designed for external carry and made to withstand the most rugged environments on earth.
Press Release
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Dec 5, 2022 08:00 EST
RICHMOND, Va., December 5, 2022 (Newswire.com)
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Outstandards announced today the launch of the world’s first military-grade power bank designed to the exact dimensions of an AR-15 rifle magazine. The Williamsburg, Virginia-based company introduced the Every-Day Carry Magazine (EDC MAG) with a unique twist; a power bank charger produced to AR-15 magazine specifications, a design that facilitates carrying externally on the body in existing magazine pouches in vests, belts, and pants.
The company designed the product for the most rugged environments, utilizing military-grade material for the outer shell that makes the device water-, dirt-, and crush-resistant. The EDC MAG has a large 20,000 mAh capacity with high-speed charging and the latest power bank charger technology.
Outstandards conceptualized the EDC MAG based on real-world “missions in challenging environments” by their personnel that required easy-to-carry, easily accessible portable power that could withstand the harshest environments. Outstandards will market the EDC MAG to outdoor enthusiasts in the hunting, camping, hiking, and outdoor adventure communities, where increasingly prolific USB-charged outdoor gadgetry, from heated hunting vests to GPS devices to radios and flashlights, is driving up demand for rugged, portable all-weather chargers.
“Our goal was to bring to market a product that met the increasing demand for electronics that the average consumer faces daily, while at the same time being rugged enough to withstand the toughest environments they could venture into. The EDC Mag AR achieves every aspect of that goal,” said Jared Boyd, COO at Outstandards, who is a recently retired U.S. Marine.
Early Impact on Consumers
Many consumers have already found ways to incorporate the EDC Mag AR into their outdoor adventures during this hunting season leaving several positive reviews on their website (outstandards.myshopify.com). “This Outstandards powerbank is incredible! It has more than enough juice to keep my heated vest and all my other electronics for those long days on the hunting stand…Being water-resistant and military-grade has sure helped as I have put this device through all the paces (being dropped, getting mud, blood, soda on it, etc.),” wrote one reviewer in Virginia. Another from Missouri wrote, “I wish I would have had this all hunting season, very glad to have it now. It sits well in my vest, exposed to all kinds of weather and elements and dirt, and just keeps going.”
Product Availability
Outstandards is selling the EDC MAG directly off its website straight to consumers at www.Outstandards.com.
About Outstandards
Outstandards conceptualizes and creates unique, innovative products like no others in the world. Their products are mission-generated, designed and forged through practical experiences during service to the U.S. in some of the world’s most difficult and challenging environments.
Source: Outstandards LLC
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Product emerged among thousands as voted on by panel of international judges.
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Nov 7, 2022 17:54 EST
LAS VEGAS, November 7, 2022 (Newswire.com)
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The Jeep®-branded Edition by ADDAX™ Overland Trailer was recognized with a 2022 Global Media Award this week at the SEMA Show in Las Vegas for its new overlanding trailer co-launch.
“We are thrilled that the Jeep-branded Edition by ADDAX Overland Trailer has been recognized as a global game changer at SEMA,” said ADDAX CEO Kirk Jowers. “We look forward to continuing to engage with the Jeep brand in engineering more award-winning overlanding products that appeal to the brand’s international community.”
“There are hundreds of aftermarket innovations on the SEMA show floor this week, and from them all, we’re proud that the Jeep Branded Edition by ADDAX Overland Trailer is a 2022 SEMA Global Media Award winner because it’s authentic to the Jeep brand,” said Jim Morrison, senior vice president and head of Jeep Brand North America. “Our Jeep enthusiasts are always looking to go further and do more, and this award-winning overlanding trailer will allow them to go further and stay longer as they continue to push the boundaries of adventure.”
Inspired by the U.S. military’s all-but-indestructible surveillance trailers and engineered by the team that set a world land speed record at the Bonneville Salt Flats, the Jeep-branded Edition has set the new benchmark for off-road overlanding performance, capability and comfort.
Boasting an unprecedented dry weight of just 850 pounds, Jeep adventure-seekers can now tow a 1,200-pound payload up previously unfathomable terrain—all without compromising a Jeep brand vehicle’s signature stability and efficiency. The Jeep-branded Edition by ADDAX Overland Trailer’s high-strength, lightweight engineering makes it the perfect companion for technical rock climbers and beginner off-roaders alike. Thanks to the Jeep-branded Edition’s foldable tongue and compact 5-foot-by-6-foot dimensions, even those adventurers with limited garage space can always be ready to get off the grid.
The Jeep-branded Edition by ADDAX Overland Trailer’s independent torsion axle trailer suspension system provides an aggressive 17 inches of ground clearance for maximum maneuverability, control and comfort. The 3/16-inch military-grade steel chassis and 14-gauge steel body are seamlessly bent, instead of welded, to deliver industry-leading durability.
The Jeep-branded Edition by ADDAX Overland Trailer comes standard with:
The SEMA Global Media Awards (GMA) Program recognizes those companies that manufacture specialty equipment products and accessories that would have mass appeal to consumers in countries outside the United States. The products are voted on by a prestigious group of international journalists who serve as judges.
“Vehicle customization and personalization has been growing worldwide,” said Linda Spencer, SEMA director of international and government relations. “The GMA program taps top international media experts to weigh in on which new products are likely to succeed in their home markets. The global automotive specialty-equipment market is made up of enthusiasts who are passionate about the hobby. This passion can be found not only throughout the United States but also in countless spots around the globe including in Dubai, United Arab Emirates; Melbourne, Australia; and Stockholm, Sweden.”
This year’s program included 11 judges from seven countries. Each judge carefully reviewed and evaluated nearly 2,000 product entries at the SEMA Show before selecting the products that they felt would resonate and appeal most to consumers in their home countries.
The Jeep Edition by ADDAX Overland Trailer was also selected as a “Featured Product” in SEMA’s highly-coveted New Product Showcase.
MOPAR, JEEP®, DODGE, HEMI, PLYMOUTH, RAM, SRT, CHRYSLER and related logos, vehicle model names and trade dress are trademarks of FCA US LLC and used under license by ADDAX Overland LLC.
About ADDAX Overland
Built upon a combined 60 years of off-road industry chops, ADDAX Overland is proud to create the world’s most rugged, reliable, and trailblazing overlanding trailers. Our innovative spirit secured a world land speed record at the Bonneville Salt Flats. And our thirst for open-air freedom drives our uncompromising pursuit of the ultimate in overlanding performance. We’re based in the backyard of Moab, Utah—Jeep’s home away from home—and we pride ourselves in pushing our trailers to the limit on the iconic red-rock terrain. Forged in the U.S.A. Tested in Hell.™ For more information, visit www.addaxoverland.com.
Jeep Brand
Built on 80 years of legendary heritage, Jeep is the authentic SUV brand that brings capability, craftsmanship and versatility to people who seek extraordinary journeys. The Jeep brand delivers an open invitation to live life to the fullest by offering a broad portfolio of vehicles that continues to provide owners with a sense of security to handle any journey with confidence. The Jeep vehicle range consists of the Gladiator, Grand Cherokee and Wrangler. The legendary Jeep brand’s off-road capability is now being enhanced by a global electrification initiative, that is transforming 4xe into new 4×4 in pursuit of the brand’s vision of accomplishing Zero Emission Freedom. A fully electric Jeep 4xe will be offered in every SUV segment by 2025.
About SEMA and the SEMA Show
The SEMA Show is a trade show produced by the Specialty Equipment Market Association (SEMA), a nonprofit trade association founded in 1963. Since the first SEMA Show debuted in 1967, the annual event has served as the leading venue bringing together manufacturers and buyers within the automotive specialty equipment industry. Products featured at the SEMA Show include those that enhance the styling, functionality, comfort, convenience, and safety of cars and trucks. Additional details are available at www.semashow.com or www.sema.org, 909/396-0289.
Source: ADDAX Overland
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Outdoor enthusiasts can tap into an adventure-gear buyback program in Huntington.
That’s where Out&Back, which specializes in second-hand apparel and gear, is partnering with where Public Lands, which is holding its grand opening Oct. 21-23 at 870 Walt Whitman Road.
Out&Back began partnering with outdoor specialty retailer Public Lands and Dick’s Sporting Goods earlier this year in an instore buyback program.
Out&Back also features an online platform to offer a “seamless shopping experience” for second-hand gear, according to a press release.
At the Huntington store, Out&Back will accept hard and soft good trade-ins in exchange for cash or a gift card. Along with previously accepted items like outerwear, tents, backpacks, and other soft goods, newly accepted categories include skis and snowboards from Burton, Atomic, Bent Metal, Blizzard Tecnica, GNU, Nordica, and more.
At the Huntington store, shoppers can compare new and used gear side-by-side.
As part of all gear buy-backs, Out&Back will continue to donate 1% of the value of offers given to sellers to 1% For The Planet, a charitable non-profit dedicated to funding diverse environmental organizations to protect the planet.
The shop was previously a Field & Stream store.
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Adina Genn
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A family is being investigated after reportedly contaminating a Brazilian waterfall and river with blue dye in an outrageous gender reveal stunt.
Viral videos of the over-the-top stunt last Sunday in the state of Mato Grosso caught the attention of environmental officials, according to several media reports.
The stunt was a violation of Brazil’s federal environmental law, a spokesperson for Mato Grosso’s environment protection agency told The Washington Post.
An unidentified family member behind the stunt is being charged with harming the environment, and an ongoing investigation will determine penalties and fees, according to the agency.
Investigators will “determine if there was environmental damage, depending on the material released into the water,” Brazil’s environmental authority SEMA (Secretaria de Estado de Meio Ambiente do Mato Grosso) noted in a statement translated by Gizmodo.
As of Monday investigators found “no change in the water’s physical parameters, such as color and other, and no trace of local fish mortality,” according to SEMA.
Nevertheless, the agency said dumping a substance into the water “constitutes an infraction” under Brazilian law, and penalties can be as high as the equivalent of $9,300.
The 59-foot-tall waterfall is located in the town of Tangará da Serra, a popular area for eco-tourism. The waterfall spills into the Queima Pé river, which is an important fresh water source for the community, which has been struggling with severe drought.
Most people responding to the video on social media were outraged by the “gender reveal,” an event that is increasingly pitting couples against one another to present the most narcissistically outrageous, often reckless, extravaganzas.
Last year, a California couple was charged with manslaughter after the smoke bomb they used in a gender reveal party sparked a massive wildfire. A gender reveal stunt off the coast of Mexico last year also ended in tragedy when a plane announcing the baby’s sex crashed into the sea, killing two people who were on board.
“So many ways to do a gender-reveal party and they chose just the one that has an environmental impact,” Vanessa Costa, a Brazilian forestry engineer and content creator, wrote on Twitter.
She added in an Instagram post: “The act of dyeing the water is pollution. You are polluting those waters, and that’s an environmental impact,” she said.
Another wrote: “Who needs drinking water when you have ‘likes’?”
“What happened to cutting into a cake? Why does nature keep getting damaged because these people think they’re special?” one critic on social media responded to the waterfall stunt, reported The Independent.
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Travel App Visited Compiles Over 1 Million Users’ Data to Determine the Most Popular National Parks in the U.S.
Press Release
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Sep 20, 2022
TORONTO, September 20, 2022 (Newswire.com)
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The travel app Visited by Arriving In High Heels Corporation has published a list of the top 10 most visited U.S. National Parks.
Visited, available on iOS or Android, allows users to check off where they’ve been and where they’d like to go. Travelers can also set travel goals, see personalized travel stats, and discover new destinations using the app. The app features over 50 different bucket list including: popular hiking destinations, list of wonders of the world, popular cruise ports and beer destinations to name a few.
The top 10 most visited U.S. National Parks include:
To see the full list of the most visited National Parks and over 50 bucket lists of the most popular experiences and destinations in the world, download Visited on iOS or Android.
To learn more about the Visited app, visit https://visitedapp.com.
About Arriving In High Heels Corporation
Arriving In High Heels Corporation is a mobile app company with apps including Pay Off Debt, X-Walk, and Visited, their most popular app.
Source: Arriving In High Heels Corporation
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Press Release
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Jul 14, 2022
BANFF, Alberta, July 14, 2022 (Newswire.com)
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On Saturday, July 16, Banff Sunshine Village will host its first Barre in the Mountains fitness class in nearly three years. Led by Barre Belle fitness, Barre in the Mountains participants will enjoy an elevated 50-minute workout on Banff Sunshine’s Standish Viewing Deck.
“What guests can expect from our Barre in the Mountains class is a heart-pumping workout in nature’s most exquisite studio – the Canadian Rockies,” says Kristi Stuart, co-founder of Barre Belle Fitness.
Sunshine’s Barre in the Mountain classes are a unique way to soak in the beauty of summer in the Canadian Rockies. Held at 8,000 ft above sea level (2400 meters), each class will get your heart pumping as the Canadian Rockies’ beautiful scenery will leave you breathless.
Sunshine’s Barre in the Mountain is the perfect Saturday morning summer activity. The event is priced at $100 and includes a barre class led by Barre Belle fitness, a summer sightseeing lift tickets, and brunch.
“My girlfriends and I are looking forward to plie-ing in the Rockies at one of the upcoming Barre in the Mountains classes this summer. Barre in the mountains is an inspiring experience that will get you out of your head and into the present moment. For 50 invigorating minutes, you’ll enjoy the fresh mountain air and the panoramic mountain views as you engage in a full-body workout,” shares Kendra Scurfield, director of Brand and communication at Banff Sunshine Village.
Barre in the Mountains is being held Saturdays this Summer, starting Saturday, July 16. Sign-up is available online at shop.skibanff.com
About Banff Sunshine Village: Banff Sunshine Village is the premier alpine family resort in the Canadian Rockies. The resort is known for its all-natural snow in winter, and its pristine alpine meadows that bloom with wildflowers in summer. The full-service resort is open for summer sightseeing now until September 11th (2022).
For more information about Barre in the Mountains and summer at Banff Sunshine Village, contact Kendra Scurfield at kscurfield@skibanff.com, or call 403-830-7946.
Source: Banff Sunshine Village
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A high-performance rechargeable flashlight but in compact ergonomic shape for perfect grip
Press Release
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Apr 2, 2022
SHENZHEN, China, April 2, 2022 (Newswire.com)
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Fenixlight Limited, a professional provider of mobile lighting tools for more than 20 years in the lighting industry, introduced upgraded Fenix TK20R V2.0, a high-performance rechargeable flashlight but in compact ergonomic shape for perfect grip. The TK20R V2.0 features virtually indestructible Luminus SFT70 LED, intuitive dual rear switch, hidden and inner waterproof USB-C charging port, and proprietary Fenix’s innovative APF system.
“Over the past few years, we have been devoted to making a flashlight both compact and powerful, the TK20R V2.0 revolutionizes the idea of a compact, super-bright flashlight for outdoor activities,” said Fenix Product Manager, Vincent Tseng.
Checking the officially released specifications, the TK20R V2.0 is capable of projecting 3,000 lumens with a useful and far-reaching beam of 475 meters. Machined from durable aluminum with a textured grip surface, the light measures 25.4 mm in diameter and weighs 204 g, so you can easily hold the light single-handed. And with its dual rear switch, you can just operate the light for momentary-on/off, brightness selection, and strobe. This upgraded model redefines maximum versatility. Use it as an everyday carry light for self-defense or an improvised tactical light for the military – it can tackle either job with authority.
“We heard the complaints from the consumers that the common USB cap is easy to be torn off due to aging. Taking the consumers’ voice into consideration, we made the USB Type-C charging port of TK20R V2.0 inner waterproof and concealed, users only reveal it when charging, maintain a clean appearance, and create a dustproof and waterproof seal,” said the Product Project Manager, Mattew Leung. “We hope users will be pleasantly surprised when they pick up the TK20R V2.0, ‘Yes, this is exactly the flashlight I’m looking for.’”
ABOUT FENIX
Fenix has more than 20 years of experience manufacturing and selling reliable and durable mobile lighting products including high-performance flashlights, headlamps, bicycle lights, camping lanterns and lighting accessories. Fenix products are widely used in professional fields such as outdoor, military, security, industrial, etc.
Available on Fenix-store.com and Fenixlighting.com.
Learn more on Fenixlight.com.
Source: Fenix
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Guy Lively, a new, men’s natural skincare start-up based in Minneapolis, MN, brings real, natural products to a growing yet underserved men’s skincare industry. Guy Lively’s products include all-natural bar soap, shave cream, beard oil, an age-defying line and more.
Press Release
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Feb 10, 2022
MINNEAPOLIS, February 10, 2022 (Newswire.com)
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Guy Lively, a new men’s natural skincare start-up based in Minneapolis, MN, has officially launched. Guy Lively provides men with real, natural skincare, including all-natural bar soap, shaving, age-defying products and more. In an underserved yet growing men’s skincare industry, Guy Lively’s mission is to provide men with the most effective and natural skincare products available in the market.
“The idea of Guy Lively was born on a family road trip to Colorado with two teenage boys crammed in the car,” said Jay Woller, Co-founder, Guy Lively. “The need for everyone to smell fresh and stay clean was made abundantly clear. As we hiked and biked through the Rocky Mountains with the lingering effects of the car ride, the fresh mountain air and beauty of nature inspired us to bring the essence of nature to men’s skincare.”
Founded by an active family of outdoor enthusiasts, Guy Lively brings the outdoors in using real, nature-made ingredients. Guy Lively products are handcrafted, made in the USA, responsibly sourced, free of harsh chemicals, and contain natural and organic ingredients. Guy Lively products are available online. To view all products, visit guylively.com.
About Guy Lively
Guy Lively is located in the heart of Minneapolis, MN, founded by an active family of outdoor enthusiasts. Guy Lively provides men with natural and effective skincare products, including all-natural bar soap, shaving and grooming products, an age-defying line and more. From ingredients to packaging, Guy Lively holds itself to the highest standard. Guy Lively partners with like-minded, U.S.-based businesses that are focused on sustainable and environmentally friendly practices. Visit guylively.com for more information.
Media Contact
Heidi Woller, Co-founder
Guy Lively
hwoller@guylively.com
1Ph: (612) 310-0867
Source: Guy Lively
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Driven to innovate and built in the U.S., the Campworks NS-1 aims to change the world of camping by bringing environmental design and electric power to outdoor adventurers and digital nomads
Press Release
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updated: Jan 26, 2022
LONGMONT, Colo., January 25, 2022 (Newswire.com)
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Campworks is empowering the next generation of digital nomads through its fully electric NS-1 model adventure trailer. Entirely electric and solar-powered, the NS-1 features a hot shower, queen bed, ample cabinetry space, a powerful electric system that pairs with EVs, heat and ventilation, windows for views, and more, allowing the necessities of a comfortable life to be taken on the go while leaving behind the burdens of contemporary consumerism.
“We are here to bring the possibility of imagining a new future to people all over the world. We saw the pandemic hit us hard and throw our assumptions about life and society into question,” says founder Thomas Hoffmann. “The way we live now is not sustainable; the planet is suffering, species are dying, and us humans are burning out from grinding 24/7. Our vision is a nomadic future, full of adventure and connections to the outdoors.”
The NS-1 (stands for “Nomadic System”) is available to order and customize. The fully electric and solar-powered camper can be hitched up to a car and taken anywhere. With marine-grade electronics and a durable, axle-less design, the camper has a huge tolerance for off-roading and a capacity for top-storage, including mounting a tent.
“The reliable features of the NS-1 allow people to comfortably commit to a life on the move, allowing us to manifest our vision for a nomadic future. And, with a very low carbon footprint, it allows you to explore new places with ethical kindness.”
Campworks started as a DIY camper college project and eventually grew to be what it is today, an ambassador for an adventurous lifestyle and environmental stewardship. The brand partners with others in the space who are passionate about getting back to earth and breaking free from today’s social pressures. Working with camping gear company Front Runner, the Wunder Institute, and outdoor cooking tools brand Barebones, Campworks is creating a community of nomads, adventuring for a better future.
“We value the clean, simple aesthetic design that our team put together. Craftsmanship has always been one of our top priorities — nothing says more than the details. We don’t overlook anything; our interior cabinets are beautifully made; the internal space is lined with acoustic panels for better sleep, softer conversations, and more immersive music experiences; and our abundance of charging ports are ready for camera gear and computers.”
The trailers are available in grey, white, and black, with multiple options for feature upgrades and build-out packages for off-grid living. The efficient and compact design of the NS-1 keeps life simple and comfortable as they help launch customers into the grounded and healthy lifestyle of the future. Campworks pledges 1% of its sales to preserving and restoring our natural environment by donating to the Leave No Trace charity.
To learn more about Campworks, to buy a trailer or to partner with the brand, visit the company’s website: https://campworksco.com/.
Contact: thomas@campworksco.com or 303-219-8742
Source: Campworks
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Press Release
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updated: Aug 18, 2021
NEW YORK, August 18, 2021 (Newswire.com)
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Commemorating Black August, specifically August 21, which marks 50 years since the assassination of revolutionary leader George Jackson, the Caribbean Cultural Center African Diaspora Institute (CCCADI) is hosting their third annual AFRIBEMBÉ FESTIVAL: Black Solidarity = Black Freedom. The free event will be held Saturday, August 21, 2021, from 11 a.m. to 8 p.m. at the Harlem Art Park located on E. 120th Street between Lexington and Third Avenues.
Held virtually in 2020, the AFRIBEMBÉ FESTIVAL returns to the physical space, in partnership with the Friends of Art Park Alliance (FAPA), with a full day of live artist performances and DJs featuring: Tabou Combo, Afro Dominicano, DJ Reborn, Durieux, Rue Brown, Boricua Legends, DJ Sabine, and Nkumu Katalay and The Life Long Project Band.
While the musical sounds of various African and African Diasporic cultures such as Haitian, American, Puerto Rican and Congolese draw festival goers into motion, the smell of comfort food from the SoulFull Food Plaza will entice them to enjoy the savory, sweet and spicy flavors of Diasporic dishes.
“AFRIBEMBÉ is more than just a day out for our families. It’s a celebration of the Black genius of emerging and renowned African descendant creatives with roots throughout all the Diaspora. It’s a day to honor our strides in self-determination and resistance against systemic racism around the world made by our ancestors and revolutionaries. It is a day to encourage the new generation of activists to further this legacy of unity,” says Melody Capote, executive director of CCCADI.
The festival will include the Children’s Village, where families can enjoy movement and artmaking together, the Afribembé Marketplace of merchandise, arts and crafts by local vendors, and the Critically Black Dialogue Series: a panel discussion on Black Solidarity.
Coined in the 1970s after the Black Panther George Jackson was assassinated during an alleged prison break, CCCADI commemorates Black August through AFRIBEMBÉ and other programs. The organization honors the contributions of Black people across the globe who have historically punctuated this month with resistance and movements of liberation.
Capacity is limited. All attendees will be required to wear masks and have their temperature checked. Guaranteed entry will be offered to registrants between 11 a.m. – 2 p.m. All other access will be first-come, first-serve. Registration available at: www.afribembe.com
ABOUT CCCADI
The Caribbean Cultural Center African Diaspora Institute (CCCADI) is an arts, culture, education and media organization that advances cultural equity, racial and social justice for African descendant communities. CCCADI’s programs serve children/youth, families, young professionals, elders, local and international artists, and practitioners of African-based spiritual traditions. Through our work, CCCADI offers a collective space where African descendants honor the contributions of the global African Diaspora through exhibitions, performances, conferences, educational programs and international exchanges. Learn more at www.cccadi.org
PRESS CONTACT:
Viannca Vélez vvelez@cccadi.org 551-358-3002
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Source: Caribbean Cultural Center African Diaspora Institute
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