ReportWire

Tag: Entrepreneurship

  • Entrepreneur | How to Transition From Corporate Career to Entrepreneurship

    Entrepreneur | How to Transition From Corporate Career to Entrepreneurship

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    Opinions expressed by Entrepreneur contributors are their own.

    The age-old question: Are entrepreneurs born or made? At Brand of a Leader, we work with GenX entrepreneurs, those in their 40s and 50s, and have had the privilege of witnessing both types of founders. On one hand, there are the natural-born entrepreneurs who were running lemonade stands and selling anything and everything to their classmates at a young age. On the other hand, there are those who discover their entrepreneurial spirit later in life, after building a successful corporate career. In fact, did you know that the average age of a new entrepreneur in North America is 40 years old? That’s right, the next big entrepreneur might just be a GenX’er, not a GenZ’er or even a millennial!

    So, if a lot of people are taking the leap into entrepreneurship after hitting the big 4-0, what has their journey been like before then? For many, it is all about climbing the corporate ladder and reaching the executive level, only to then ask themselves, “what’s next?” According to a Gallup study, a mere 13% of people find happiness in their jobs, and the pursuit of happiness may be the spark that ignites a desire for freedom, autonomy and fulfillment through entrepreneurship.

    For some, a corporate career can be draining, with long hours, limited time with family and a struggle to prioritize health, both physically and mentally. But for those who decide to strike out on their own, the pursuit of a better work-life balance is often a key factor. In fact, a study by MBO Partners found that 60% of independent workers cite a desire for a better balance as their reason for self-employment.

    Others may be driven by the desire to make a greater impact. For example, a CHRO leader passionate about DEIB may choose to start a consultancy that implements inclusivity programs for leadership across multiple organizations instead of within their current employer’s organization alone. The decision to become an entrepreneur after a rich and successful corporate career can be fueled by a desire to make a difference on a larger scale.

    At Brand of a Leader, we’ve had the privilege of guiding many entrepreneurs as they make the leap from the corporate world to owning their own businesses. They come to us seeking advice on building a personal brand that sets them apart from the competition. And as you can imagine, we get asked a lot of similar questions. Here are three of the most frequent ones:

    Related: The Step-by-Step Timeline for Going From Corporate Life to Self-Employed Life

    1. Should I use my own name or create a separate brand name for the business?

    The secret to launching a successful business is having a clear vision. If you are looking to sell the business down the road, having a separate brand name may be a good idea. But if you are looking to create a legacy or are pursuing solopreneurship, having two distinct brands — one for the business and one for your personal brand — can give you double the equity (but also double the time investment). Our clients who choose to build their business on the backs of their personal brand, however, enjoy a singular focus and the ability to grow a following without excessive ad spend.

    And here’s the thing — there’s no one-size-fits-all approach. But we do recommend one thing: Don’t neglect your personal brand. People follow people, and a strong personal brand provides visibility, portability and a platform that can help your business while allowing you to pivot if necessary.

    2. Should I wait to work on my personal brand after I make the transition to entrepreneurship?

    Many of you may be concerned that a transition could alienate your audience and force you to wait before making a move. But this is a common misconception rooted in the idea that your personal brand reflects what you do professionally. At Brand of a Leader, we help our clients shift their thinking by showing them that their personal brand is who they are, not what they do. The goal of personal brand discovery is to understand your essence and package it in a way that appeals to others. Your vocation is only one of your key talking points, and when you pivot, you simply shift those points while maintaining the essence of your brand.

    So, when should you start building your personal brand? The answer is simple: the sooner, the better. Building a brand takes time — time to build an audience, create visibility and establish associations between your name and consistent perceptions in people’s minds. Starting sooner means you’ll start seeing results faster. And if there is one thing our post-corporate-career clients regret, it is not starting to work on their personal brand sooner.

    Related: What I Learned Moving from Corporate America to Entrepreneur

    3. What is the difference between the brand of my business and my personal brand?

    As entrepreneurs, it is natural to view our businesses as a reflection of ourselves. But as we work with post-corporate clients to develop their personal brands, we often find that they blur the lines between their personal values and those of their business. When asked about their core values, they may default to listing the values of the company, rather than their own personal beliefs. The same goes for target audience — they may see their business’s target audience as their own.

    This is where we encourage our clients to challenge their thinking and explore the nuances of their personal brand. While it may seem convenient to align your personal brand with that of your business, it is important to consider whether there are values and audiences that are unique to you as an individual. For example, as the Founder of the business “Brand of a Leader,” my target audience is GenX entrepreneurs and CEOs. However, my personal brand also has a secondary audience of immigrants, which may not align with the business’s focus.

    As we encourage our clients to examine the differences between their personal brand and that of their business, we remind them that it is perfectly okay to have a personal brand that is distinct from the company brand. Personal brands can have different values, target audiences and even a distinct brand voice. Embracing these differences can lead to a more authentic and fulfilling personal brand-building experience.

    Related: How to Transition From a Corporate Job to Being an Entrepreneur

    The entrepreneurial journey is not a one-size-fits-all experience. It can be the natural next step for some, a way to escape unhappiness in your current career or a means to make a larger impact in the world. In the words of Mark Zuckerberg: “The biggest risk is not taking any risk.”

    If you are considering entrepreneurship after a successful corporate career, now may be the time to take that leap of faith. Building your personal brand will provide you with the visibility, portability and platform necessary to succeed in your new venture. So, go ahead, take that risk, and turn your entrepreneurial dream into a reality, powered with an inspiring personal brand!

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    Marina Byezhanova

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  • Entrepreneur | Why 2023 Will Be a Great Year to Start an Online Business

    Entrepreneur | Why 2023 Will Be a Great Year to Start an Online Business

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    Opinions expressed by Entrepreneur contributors are their own.

    One of the big stories of the pandemic, especially during the early uncertain days, was the rise of entrepreneurship. Millions of Americans started new businesses and side hustles, experimented with working from home and expressed an openness to new ways of creating economic value. Recent data from the U.S. Census Bureau on Business Formation Statistics found that the pandemic’s burst of entrepreneurship was no one-time fluke: Americans formed more than 5 million new businesses in 2022, representing a 44% increase in new business formations compared to 2019.

    It appears that the 2020s boom in entrepreneurship is here to stay — and that’s good news for the digital economy. Despite some recent gloomy headlines from Silicon Valley and Wall Street and some painful downturns in the stock market, there are strong signs that 2023 might be an even better year for entrepreneurs to start a business — especially in the online small business space.

    Let’s look at a few big reasons why 2023 will be a great year for digital entrepreneurs.

    Related: 4 Reasons Why an Online Business is the Best Investment You Will Ever Make

    Big Tech layoffs lead to new opportunities

    Just within the past few weeks, we’ve seen thousands of job cuts at Big Tech companies like Google, Meta, Microsoft and Amazon. Of course, these job losses are painful in the short run for the affected employees and their loved ones; no one likes to get laid off. But this temporary pain can lead to bigger opportunities for the future.

    Thousands of entrepreneurs with valuable, in-demand tech skills are now looking for their next gig. Some of them might want to start their own business, and some might band together to launch a new startup with their colleagues; some might want to consult, while others might want to invest in acquiring an existing online business.

    There’s going to be an unleashing of human capital and ingenuity that was concentrated at a few big companies; this is ultimately going to spark new growth in digital entrepreneurship. Lots of great companies get started during an economic downturn when customers are looking for new innovations and there’s less competition and noise in the market.

    I’m excited to see what new ideas and innovations emerge from today’s Big Tech layoffs. There are people getting laid off today who might become the CEOs of the next decade’s biggest success stories.

    Related: Laid-Off From Your Big Tech Job? It Could Be The Ideal Time to Pursue Entrepreneurship.

    Strong opportunities for “Main Street” online businesses

    Publicly traded Big Tech companies have attracted lots of hype and massive investment in the past few years, but the digital economy is not just about these large public firms. There is a very large underrated area of the digital economy that we call “Main Street” — sub $10MM revenue businesses including blogs, apps and ecommerce stores.

    There are lots of ways for entrepreneurs to make real money with online businesses, and it can often be done with limited upfront investment and minimal overhead costs, such as starting a Fulfillment by Amazon (FBA) business. Starting a content-based website or blog can help digital entrepreneurs serve a unique niche and build a loyal audience of fans, followers, and repeat customers. Mobile apps continue to be the center of people’s everyday lives — and there are big opportunities for helpful, profitable mobile apps that can provide a useful service.

    The next wave of innovation in the digital economy is going to come from small online businesses. These are often generating steady revenue and offer big upside potential for growth. Look for more entrepreneurs to explore the Main Street of the digital economy.

    Freedoms of being your own boss

    The continuing boom in new business formations, worker shortages in many industries and the rise of remote work are all strong signs that entrepreneurs are fed up with the traditional corporate workday grind. They want to create value on their own terms, be productive on their own schedule, enjoy better work-life balance and unlock opportunities for themselves in new ways.

    Online entrepreneurship can be a huge force in this larger transformation of how people work and live. When you own a digital small business or other digital assets, you can work from anywhere in the world. You don’t have to punch a clock or report to a manager or be surveilled by an employer. You don’t have to ask permission to go on vacation. You can explore new business ideas, try new things, launch new products and discover new markets without the bureaucracy and limitations of a traditional employer.

    The pandemic caused millions of people to reassess what they want out of life, where they live and how they work. The freedom and flexibility of digital business ownership can be a good fit for many new entrepreneurs.

    Related: 5 Steps to Start an Online Business and Living a Much Better Life

    High-growth online businesses categories

    Digital small businesses offer many flexible models to help entrepreneurs capitalize on the newest trends and consumer lifestyle shifts. No matter what customers are demanding now, digital small businesses are adaptable and well-positioned to deliver it. A few high-growth online business categories that I’m hearing about from digital entrepreneurs right now include fitness, travel, health, finance and pets.

    Think about how consumer behavior has changed in the past few years. People want to focus on their health and wellness; they want to exercise and feel better; they want to take vacations; they want to improve their financial situation; and they want to pamper their pets.

    All of these consumer needs are well-suited to online business ownership. There are many creative ways to build relationships with customers in these categories with valuable products, advice and professional services.

    Acquiring existing businesses as an investment

    2022 was a terrible year for the stock market and lots of investors got burned by meme stocks and overhyped alternative asset categories. What if there was a better way? Investing in online businesses by buying an existing website or other small business can be a great way to invest, and these digital small businesses never got overhyped or overvalued. In fact, some digital small businesses are delivering 30% or more annualized returns.

    Acquiring an existing business is often faster, easier and lower risk than starting an original business, and acquiring a business gives you the reassurance of knowing that this business is generating real revenues and has a base of users, customers and web traffic to build upon. Look for more investors — individual entrepreneurs and larger aggregators and institutional investors — to buy into online small businesses as an investment category in 2023.

    Bottom line: Despite some gloomy headlines from Wall Street and short-term pain for Big Tech, the future is bright for the digital economy. One of the biggest growth areas in tech for 2023 will be on “Digital Main Street,” in small online businesses like mobile apps, SaaS solutions, ecommerce stores, blogs, content-based websites and other digital assets. Small online businesses can spark big growth and open up a new era of digital entrepreneurship.

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    Blake Hutchison

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  • How to Sell Your Business for 10x or More

    How to Sell Your Business for 10x or More

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    Opinions expressed by Entrepreneur contributors are their own.

    Every entrepreneur dreams of funding their freedom by one day selling their business for 10 to 20x multiples or more. Unfortunately, selling for multiple valuations is not as common as we all wish it was. We know it’s possible because we’ve seen it happen, but it’s the exception, not the rule.

    So what’s the secret? What makes a business achieve that level of success?

    As an entrepreneur and a coach to my fellow entrepreneurs, I have had countless conversations on this subject. After an intriguing meeting with my friend Tom Lambotte, founder of OneDayWorkWeek.com, I now know the secret is to establish processes and systems that allow the business to run smoothly without the founder in place.

    When it comes time to sell, the multiples will be dismal if the business is highly dependent on you to run it. If the business is self-running, the payoff has the potential to be exponential.

    There’s a bonus to this strategy: You get more freedom before selling the business. You get to work in your zone of genius and enjoy downtime and family time away from the business without guilt.

    Related: How to 10X Your Business, Income, and Life

    You may be laughing out loud now at the concept of a self-running business and a one-day workweek. But Lambotte has actually done it and believes every business can operate this way.

    Here are six steps with implementable tools for creating a self-running business.

    1. Vision design

    Begin with the end in mind. The essential first step is establishing a clear vision of your long-term personal and business goals and your company’s core values. Then you can break down your goals into annual goals and monthly goals.

    Taking the time to establish your goals and reflect on your values is especially important for founders who have more business coming in than they can handle and spend most of their time putting out fires.

    Related: Your Vision Doesn’t Matter Unless You Act on It

    2. Diagnose and track

    Get crystal clear on your biggest challenges and problems and the most important success factors of your business. Make changes where necessary. This step most often requires the objective perspective of a skilled outsider.

    Related: Asking For Help Is Good For You and Your Business

    3. The right team

    You must build a team of A-plus players united around your well-defined goals and values. You can do this by hiring for skill and aligning with company culture. Build systems so that you are always recruiting and easily attracting quality hires and so that you can train and onboard with ease. Additionally, if you’re a founder or CEO working in the nitty-gritty, day-to-day aspects of your business, you either need a COO, implementor and executive assistant, or you need to get effective people in those positions.

    4. Process hub

    A lack of well-defined processes pulls the leader into every aspect of the business. Identify your core processes, keeping in mind that in most businesses, around 20% of the processes create 80% of the results.

    After identifying them, document them well and ensure they are implemented. This is how you create self-replicating team members.

    5. Tech return-on-investment multiplier

    Leveraging your technology is the secret sauce that can free up time for you and your employees. Are there features or automations in your current software that could save you 10 minutes daily? That’s 40 hours a year.

    When everyone on your team seeks out efficient processes, you can accomplish more without hiring more people. A motivator for efficiency is profits, which equals raises. If you don’t know how to leverage your technology, get the help you need.

    6. Velocity engine

    When you have the right systems in place, it’s time to get your meeting structure and learn how to run effective meetings. It’s also time to teach your team members how to plan their weeks. With all these components in place, your velocity engine will run smoothly, and you’ll be free to work on your business, not in it, one day a week.

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    Mike Koenigs

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  • Mark Cuban: Internet misinformation will only ‘get worse’ as ChatGPT and its competitors grow

    Mark Cuban: Internet misinformation will only ‘get worse’ as ChatGPT and its competitors grow

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    Mark Cuban may be entertained by chatbots like Microsoft-backed ChatGPT and Google’s upcoming Bard — but he isn’t ready to trust them.

    Online misinformation “is only going to get worse” as artificial intelligence platforms evolve and spread, the billionaire tech entrepreneur and investor said on a recent episode of comedian Jon Stewart’s podcast, “The Problem with Jon Stewart.”

    Right now, misinformation tends to spread through social media platforms like Facebook or Twitter — and that’s with some semblance of human guardrails in place, Cuban said. But with ChatGPT and other similar platforms, the machines are in control.

    “Once these things start taking on a life of their own … it will be difficult for us to define why and how the machine makes the decisions it makes, and who controls the machine,” Cuban said.

    Hundreds of millions of users have tried ChatGPT to write poems, offer advice and recite recipes since the platform launched in November. But so far, the technology isn’t showing itself to be smarter than the average human.

    Posting the chatbot’s simplistic errors is a popular social media trend. At times, ChatGPT incorrectly answers math problems, refuses to answer basic riddles and even “hallucinates”— or completely makes up historical figures, events and other details that seem like facts.

    ChatGPT can also contradict itself, sometimes providing different answers when repeatedly asked the same question.

    Similarly, shares of Google’s parent company Alphabet dropped more than 9% this week after Bard incorrectly answered a question about NASA’s James Webb Space Telescope in one of Google’s first ads for the AI platform.

    A raft of Google employees have blamed CEO Sundar Pichai for Bard’s “rushed, botched” release, with the company feeling pressured to compete with ChatGPT, CNBC reported on Friday.

    “Rushing Bard to market in a panic validated the market’s fear about us,” read one post on an internal Google forum reviewed by CNBC, alongside a photo of a face-palming bird.

    The errors show that the technology is still in infantile stages. That’s a problem, especially for large swaths of people who don’t always fact check claims they see on the internet, Cuban said.

    “Our generation, Gen X and older, doesn’t get it,” Cuban said. “Gen Z and younger, they’re not only native to it, they know how to block things out … They’re more in tune to all these issues.”  

    Microsoft, for its part, acknowledges that the technology behind ChatGPT isn’t perfect — even as it plans to incorporate it into an upcoming version of its search engine, Bing.

    “Bing will sometimes misrepresent the information it finds, and you may see responses that sound convincing but are incomplete, inaccurate, or inappropriate,” the company’s recently updated FAQ page says.

    In the short term, that could be a problem — a concern Cuban shares with fellow tech billionaire Steve Wozniak. But other industry luminaries have expressed excitement about the technology’s longer-term possibilities.

    Microsoft co-founder Bill Gates, for example, thinks platforms like ChatGPT represent a burgeoning technological revolution that’ll make a “huge impact” on health care and education, he told German-language business newspaper Handelsblatt’s “Disrupt” podcast on Thursday.

    “Today, they require too much computation, they’re not always accurate … But even this week, you’ll have announcements from Microsoft and Google, where they’re competing to lead in this space,” Gates said. “The progress over the next couple of years to make these things even better will be profound.”

    Get CNBC’s free Warren Buffett Guide to Investing, which distills the billionaire’s No. 1 best piece of advice for regular investors, do’s and don’ts, and three key investing principles into a clear and simple guidebook.

    Sign up now: Get smarter about your money and career with our weekly newsletter

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  • This Entrepreneur Went on a Reality Dating Show. She Didn’t Find Love, But She Did Find a New Career Path.

    This Entrepreneur Went on a Reality Dating Show. She Didn’t Find Love, But She Did Find a New Career Path.

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    In celebration of Black History Month, we are spotlighting great entrepreneurs from the past and present.

    When Tennesha Wood moved to San Francisco after nine years in the Army, she landed a job in sales and began to explore the online dating scene. It was 2010, and searching for love online involved logging into a website on a computer, not swiping on the many apps people have on their mobile devices today. “I met a lot of really great guys that way,” Wood says. “But not everybody you meet is going to be your Prince Charming forever, and there are some frogs in there. Most of the guys I met were really cool — they just weren’t for me. There wasn’t that spark and chemistry.”

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    Amanda Breen

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  • Why Your Job Title Doesn’t Matter

    Why Your Job Title Doesn’t Matter

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    Opinions expressed by Entrepreneur contributors are their own.

    In a corporate setting, a job title can be used as leverage, something for you to strive for. Titles to distinguish levels, such as Associate, Vice President and Managing Director, allow other employees to understand your position in the firm and the status that comes with it. Certain titles come with specific salary ranges and perks — which is one of the reasons to strive for them. Humans aim to be verified with some level of significance, and in a business setting, one of those levels of significance comes from the job title. However, when it comes to entrepreneurship, the way we think of titles is different.

    One of the concepts I covered in a previous article was the risk and rewards of priorities. I have seen inexperienced entrepreneurs over-prioritize their titles — picking a title should be at the bottom of the priority list. In the age of social media, there is a never-ending wave of titles people can pick from, like Boss, President, Principle, CEO, Founder, King and Owner — take your pick. All these are non-important to an entrepreneur and are ways to validate an ego without doing any work.

    A job title does not matter at the entrepreneurial level. Here’s why.

    1. Job titles can be lies

    Job titles in any business size can be misleading, but at the entrepreneurial level, they can be outright lies — especially if you’re the one who created it. You might call yourself a CEO, but what exactly are you chief of executing? You might be a President, but what exactly are you presiding over?

    Just because you decide on a fancy title does not mean you are good at your entrepreneurial role. Similarly, just because someone you’re networking with has a fancy title does not mean they have the skills and experience to back it up. Job titles don’t always accurately represent a person’s level of knowledge or expertise.

    All companies, big or small, want to be seen as professional and worth doing business with. One of the ways this is accomplished is by giving specific titles to employees. Who wouldn’t want to do business with a “vice president of a company?” But this “vice president” could be one of the less senior roles. This is true across most companies and is an old way of operating. On the other hand, someone with a simple title may be a valuable contributor to the team.

    Related: The Weirdest Job Titles Might Also Be the Most Unpopular (Infographic)

    2. Job titles are misleading

    Building off the previous point, job titles don’t necessarily reflect a person’s responsibilities — especially in the entrepreneurial world. When you work for a company, you realize quickly that sometimes your responsibilities tend to go above and beyond your job description. The smaller the company, the more roles you play.

    For example, your title might fall in with sales, but specific responsibilities would fall more into an operations or customer service category. Furthermore, two people with the same job title may have vastly different roles and responsibilities within a company. And this becomes even more true when comparing job titles across companies.

    Related: Why Job Titles Don’t Always Reflect the Value of Employees

    3. Job titles can be changed at any moment

    If a job title can change at any moment, it has zero value. Furthermore, as an entrepreneur, you will find that focusing too much on your title can create a culture problem as the company grows. If employees start to question and compete for title status at such an early stage, that removes the focus and teamwork from accomplishing the actual goal — growing the company. Titles can motivate employees when the company gets a specific size or has a particular structure – anything before that is just a hindrance.

    Related: You’re a Real CEO When Your Company Is Bigger Than Your Title

    As an entrepreneur, especially a bootstrapped entrepreneur, your job title is whatever needs to be done that day. If you need to make sales, you’re a salesman. If you need to pay bills, you’re an accountant. If you need to clean the office, you’re a janitor. Your job is to do whatever needs to be done.

    Now, as the company changes, that concept changes. As growth comes, there will be a need for more structure and delegation. Hopefully, there comes a point when you can delegate out low ROI responsibilities. Cleaning probably is not generating the company’s greatest ROI, so delegate it. Paying bills is not generating the best ROI for your skill set, so delegate it.

    When does a job title matter?

    A job title matters when you decide it matters. If you feel that you can absolutely not move forward with being an entrepreneur unless you have picked out the appropriate title — then you will have to pick out the appropriate title (disclaimer: if that is the case – you might want to question if entrepreneurship is right for you).

    Now, if you feel you need a title after your first hire, go for it. But chances are everyone internally understands their place in the business and their role. In my experience, depending on the business model, most employees instinctively understand their role and where they are in the structure until about 15 employees. At that point, titles might make sense.

    Related: What’s A Job Title Really Worth?

    Finally, if you feel you need an awesome title to fit in with all of the other awesome business people, remember this: A true business person, especially in the entrepreneurial world, does not care about your title. They care about what you do, your portfolio and what you can do to help each other grow.

    If you can pick out a title and move on to focus on key priorities, excellent. But if you find yourself getting held up on titles and other minutiae, remember: titles don’t matter; execution does. Do not validate your ego by picking out a title. Validate your ego by building a better business.

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    Anthony D. Anselmo

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  • 2 Key Steps to Improve Both Yourself and Your Business

    2 Key Steps to Improve Both Yourself and Your Business

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    Opinions expressed by Entrepreneur contributors are their own.

    Understanding yourself and your demons is what separates average entrepreneurs from great ones. The ability of a business owner to look inward and not only understand their abilities but also focus on ways they can improve those abilities and curtail their weaknesses is a key factor to success, no matter what industry they’re in. As an entrepreneur, you can approach personal development in several ways. Here are two that I focus on to make myself a better husband and leader in business:

    Accept your shortcomings

    The first step in accepting your shortcomings is to acknowledge that you have them. It can be one of the most difficult parts of the process, but it’s the foundation for all forms of personal growth. Accepting your shortcomings and weaknesses takes a high level of self-awareness, which is critical for entrepreneurs.

    You need to ask yourself: Am I living up to all of the potential that I have within me? If the answer is no, it’s your responsibility to reflect on the causes of your shortcomings and why you’re not maximizing the potential that you know you have. Are your shortcomings due to a lack of discipline? Are they the result of a negative habit? A lack of self-esteem? Fear of failure?

    Once you identify the root causes, develop a plan to address your shortcomings. Don’t be afraid to push yourself. This could involve setting goals, seeking training or education, and committing yourself to consistent habits that you know will lead you to success. It’s big, it’s scary, and it’s challenging, but it’s going to force you to grow, and in turn, your business will as well.

    Overcoming shortcomings will serve as milestones on the road to reaching a better version of yourself. You won’t know what you’re capable of unless you’ve gone up against a giant obstacle and won. When you face your demons and win, you send a clear message to yourself: I am a badass, and I can overcome obstacles that are in the way of reaching my goal.

    When you’re feeling down, you have reference points to anchor your self-worth to. You’ve overcome struggles in the past, so you know you can overcome the current one. You find validation within yourself. You stop seeking external validation because you’ve already proven to yourself that you’ve got what it takes. When you become good enough for yourself, you stop caring what other people think.

    I’ve been up against these giants for nearly my entire life, from being addicted to heroin at age 18 to running 37 miles on my 37th birthday. Each time I’ve faced one of these big, hairy audacious goals and won, I’ve been more confident and capable as a businessman, leader, friend, husband and father.

    As much as you might feel that your shortcomings hold you back, once you overcome them, they differentiate you as an entrepreneur. Accepting your shortcomings, adjusting and moving forward is the exact same process you will face as an entrepreneur in growing your business to the best possible version it can be.

    The more you practice this in your business, the more it provides you with more tools in your belt for the next challenge you face as an entrepreneur. If you have a pulse, it means that you’re going to face struggles in this life. The same goes for a business. There will always be new obstacles to face and new challenges to overcome, but accepting the shortcomings of yourself and your business and moving forward is what will lead you to be a formidable competitor in any industry.

    Refine yourself constantly and consistently

    Your job in personal development is never over. Frequently, people become content with where they’re at when they’re comfortable, and they stop pushing themselves to grow. When they end up in this position, it means they’re no longer showing up for themselves and who they care for. There are endless ways you can continue to work on yourself, but here are a few key suggestions:

    Manage your time effectively. Learning effective time management in your personal life is going to be one of the greatest skills you will learn as an entrepreneur. Time management forces you to analyze critical tasks and establish clear priorities. Identify your most important tasks, and focus on those first. Get to the root of why you’re procrastinating. Identify what that habit is all about.

    Create a schedule, avoid distractions, and know when to delegate tasks when other people can take on the workload, letting you focus on the most critical tasks in your life. All other elements of personal development depend on managing your time and developing habits of success.

    Take care of yourself mentally and physically. The road to being a successful business owner is going to be full of struggle. It’s tough, and it’s taxing. It’s also what weeds out those who can endure from the people who can’t. If you are going to perform your best as an entrepreneur — as a leader within your business — you need to make sure you’re paying your necessary dues by taking care of yourself mentally and physically. Set aside time in your schedule to make sure you’re showing up for yourself, moving your body and recharging in the ways you find rewarding.

    Commit to learning 24/7. Constantly seek to expand your knowledge. Read a book. Listen to a podcast. Look for mentors and educational resources. There are endless online resources and courses that can teach you valuable skills and knowledge, but it’s up to you to make sure you’re carving time out of your day to commit to learning. If you’re starting entrepreneurship and you don’t have the capital to spend on courses, there are tons of free resources on YouTube and podcasts with valuable information.

    This will help you learn from others who’ve both succeeded and failed, not only in entrepreneurship but in every other aspect of life that is relevant to you. Committing to expanding your knowledge also helps you stay informed on the latest developments in your field, which helps you stay ahead of the competition. If you want to come equipped with the right tools and skills as an entrepreneur, you have to make learning a priority.

    Personal development is about staying uncomfortable, becoming comfortable with what’s unfamiliar, and honoring yourself. Ask yourself every day: What am I doing to create a new ceiling for myself and raise the floor of what I once was? Make intentional decisions to continually raise the ceiling of what’s possible for you. You’ll learn to adapt to change, and your business will grow with you. If you focus on facing the demons that currently control your habits and overcome them, it’s inevitable that you’ll witness endless growth within yourself and your business.

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    Trevor Cowley

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  • 8 Secrets to Business Success

    8 Secrets to Business Success

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    Opinions expressed by Entrepreneur contributors are their own.

    Yearly small business growth takes a vision and a plan. You need to envision where you’re going and develop a step-by-step guide to get there. Most of the time, growing your business requires doing things a bit differently.

    Many entrepreneurs get so bogged down in day-to-day operations that their growth goals become a distant memory. You may look back in Q3 and realize that what would have been possible if you started in Q1 may not be feasible this year at all. Avoid this scenario by understanding your goals and setting a path toward growth.

    Here’s what you should do differently to catalyze small business growth.

    1. Set 3-5 goals for the year

    Always start with goals. Set three to five overarching goals for the year with detailed steps on how you will achieve each one. Break down the plan by quarter. Assign due dates and add them to your calendar. Make room in your schedule to prioritize each step.

    Building a digestible structure helps you achieve your goals systematically instead of having them all on your plate at once, which might end up overwhelming and demotivating. Allow your team to assist with bringing your goals to completion. Share due dates on when each step will be finalized each quarter.

    Related: 7 Steps to Achieving Any Goal in Life

    2. Be transparent with your team

    Bring your team into the process. Be transparent about what you aim to achieve this year and how you plan to get there. By sharing your vision, your team gains visibility into their roles in accomplishing each goal. This enables collaboration and helps your team feel involved in what the business achieves.

    Further involve them by asking for input and ideas. You might be surprised by how helpful their perspectives can be. Stay open to recommendations as long as they point to more efficient strategies or better solutions.

    Related: 5 Things Preventing You From Being Transparent

    3. Get to know your customers or clients

    Be creative in getting to know your customers or clients. Send surveys and check in personally. Share in their wins as often as you can. Go beyond merely following them on social media and reposting content. Surprise and delight them by sharing their goals, growth and other exciting news they may share.

    Offering special attention to your clients enables them to envision a strong, long-term partnership with you. That mindset leads to raving fans who sing your praises and help grow your brand.

    4. Challenge yourself

    Challenge yourself each week to be 1% better. Reaching for that small 1%, even broken down over the year, will enormously impact your success. Think about continuous, mindful and meaningful improvements. Address your weaknesses and fortify your strengths. Make your impact through small wins over time.

    Related: 12 Actions You Can Take to Become a Better Person and a Better Leader

    5. Do what you love

    Determine what you love and do more of it — in business and life. This keeps you motivated and combats burnout. For example, traveling will be at the top of my list this year. With careful planning, a workcation — or an extended stay vacation with a mix of fun and work — is one of my main priorities and a practice worth following.

    Find what you enjoy (i.e., a big city, ocean, etc.) and take a workcation as part of your upcoming plans for the year. You will return re-energized and ready to tackle the road ahead. Plus, you more than likely have new business ideas that you discovered while away from your business’s day-to-day activities and stresses.

    6. Practice listening

    You gain so much more from conversations if you simply learn how to listen. So often, leaders listen to respond as opposed to genuinely listening to what is being said. In doing so, they miss out on subtext and depth in the conversation, especially since much communication is nonverbal.

    When you focus on listening, you gain a more accurate sense of what is being said and why it matters. And truly, doesn’t it feel great when you know you are being heard?

    Related: How to Listen to Your Employees

    7. Find a mentor or coach

    Find a mentor or coach. More specifically, find someone in your industry that you admire because they perform better than you in your space. They will help you develop better strategies and overcome challenges.

    A mentor or coach will provide a learning experience, offer a bird’s eye view of your company and help you reach the next level. Working with someone who understands your challenges and has risen above them can be priceless.

    8. Set your goals high

    Knowing what is truly possible, set your goals high. As an accidental entrepreneur, if you had told me 11 years ago that my business would grow to a more than two million dollar business, it would have been hard to imagine — it would have felt crazy.

    With hard work, delegation, a dedicated co-founder and a team that supports us, it is now our reality. We continue to put goals and systems into place to sustain and multiply this growth.

    Follow these secrets to success to make 2023 a standout year for your business. Remember, success is achieved in your personal life as well as your professional life. Be sure to enjoy the entrepreneurial journey along the way.

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    Lauren Gall

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  • This 35-year-old mom built a side hustle that brings in $230,000/month in passive income: ‘I work just 4 hours a day’

    This 35-year-old mom built a side hustle that brings in $230,000/month in passive income: ‘I work just 4 hours a day’

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    In 2008, I started a photography side hustle from my dorm room. My goal was to become a professional photographer. It wasn’t easy, especially at the height of the recession, but I’m glad I never gave up.

    Today, at 35, I’m a self-made millionaire and run a wedding photography and education business, Katelyn James Photography. With my husband Michael, who joined as Chief Financial Officer in 2013, we’ve helped more than 100,000 people learn about photography.

    In 2022, we brought in $240,000 a month in revenue — 80% of which I put back into the business. Roughly $230,000 of our monthly revenue was passive income from online courses and training materials.

    I now work just four hours a day and shoot about four weddings a year.

    From $750 to $160,000 in one day

    In the first year of my side hustle, I was a full-time college student, but I still worked 40 or more hours a week.

    My rates started low: $750 for six hours of photographing and editing. As my skills improved, I started charging more. And by 2013, I was earning six figures.

    I was lucky to have a great mentor, Jasmine Star, who photographed my own wedding. I also took some online courses, attended workshops, and took on projects for free to build my portfolio.

    But there wasn’t a lot of affordable photography training out there, so I started sharing tips on my blog. About eight years in, I realized online photography education could be a scalable business.

    Through word of mouth and a consistent social media presence, I grew an email list of 7,600 photographers who wanted to learn from me. All the while, I developed outlines, designed a workbook via Adobe InDesign, and recorded and edited course content with help from a videographer friend.

    The majority of Katelyn’s income is from photography courses and training materials.

    Photo: Abby Grace Branding

    In November 2015, Michael and I launched our first online training program to teach photographers how to edit and streamline their workflow. The course cost $397, a price point that was far more accessible than a semester’s worth of college photography classes.

    Our goal was $15,000 in total sales. But the first day, because of the trust we built with our customers over time, we made over $160,000.

    Bridging the photography knowledge gap

    The success of my first course showed me that it was more valuable to make photography education accessible, rather than just shooting weddings and continuously increasing prices.

    We’ve created over a dozen downloadable courses, e-books and templates for various photography skills. Our resources are inspired by questions asked by our online community of over 70,000 people, and cover topics like posing couples and natural light photography.

    We also have a membership product, KJ All Access. For $29 per month, photographers of all experience levels get to follow me as I shoot events and handle all sorts of unpredictable situations — like wedding dresses getting covered in mud or weather delays.

    New videos are shot by my videographer, edited by me, and released each month. Members also have access to a library of past videos.

    Our goal is to change people’s lives

    I love my job. Being in complete control of our schedule has allowed my husband and I to spend more time with our three kids, and to pursue projects we’re excited about.

    This year, we co-founded a school geared towards entrepreneurial families called Acton Academy West End. We focus on equipping children ages five to eight with the tools to find their unique passions through hands-on activities.

    Whether we’re creating tools that teach photographers how to build a career that supports their family, capturing wedding moments, recording podcasts, or just simply sharing the ups and downs of our everyday life on social media, we want our life and our business to change lives.

    Katelyn Alsop is a business coach and founder of Katelyn James Photography. Over 100,000 students around the world have used her platforms to learn about photography and entrepreneurship. She is also the co-founder of Acton Academy West End. Follow her on Facebook, Instagram and YouTube.

    Don’t miss:

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  • Chill pervades China’s tech firms even as crackdown eases

    Chill pervades China’s tech firms even as crackdown eases

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    HONG KONG — A grinding crackdown that wiped billions of dollars of value off Chinese technology companies is easing, but the once-freewheeling industry is bracing for much slower growth ahead.

    Analysts say China’s easing of restrictions on companies like e-commerce giant Alibaba and online games company Tencent and talk of support for the private sector reflects Beijing’s decision to refocus on growth after the economy was ravaged by the pandemic and restrictions imposed to fight COVID-19.

    But controls on internet content r emain firmly in place. And the crackdown has left a “chilling” effect on the industry, potentially slowing innovation, while U.S. restrictions against China’s computer chips industry are hindering progress in developing leading edge technology in 5G and artificial intelligence.

    In January, a top official at China’s central bank said in an interview with state-owned media that the crackdown on technology companies was “basically” over, adding that companies would be encouraged to lead economic growth and create more jobs. That came just weeks after China dropped stringent entry restrictions and testing and quarantine requirements that were part of its “zero-COVID” strategy meant to quash the virus.

    “With the end of the zero-COVID policy, China is returning to prioritizing economic growth, and the technology sector is obviously a critical driver of growth in China and a celebrated source of innovation,” said Gregory Allen, a senior fellow in the Strategic Technologies Program at the U.S. research organization Center for Strategic and International Studies.

    Companies like Alibaba and Tencent control everyday apps and services that are used ubiquitously by large swathes of the population – including online payments, messaging, food delivery and e-commerce.

    Such companies flourished for two decades with scant regulation before Beijing launched a barrage of anti-monopoly, data security and other restrictions from late 2020, seeking to rein in e-commerce, social media and other companies it viewed as too big and independent.

    Signaling an easing, Didi Global — which was ordered to stop new-user registrations in 2021 following accusations that it violated data security rules — recently was allowed to resume taking on new users.

    Regulators said e-commerce giant Alibaba’s finance affiliate Ant Group can go ahead with plans to raise $1.5 billion for its consumer finance unit, an important step forward after the government called off a planned IPO two years ago and ordered the firm to restructure.

    After slamming online games as “spiritual opium” and enforcing strict controls on screen time for minors, regulators last April begun approving new games following an eight-month hiatus, with the first foreign titles greenlighted in December.

    Stocks of technology companies, including Alibaba, Tencent as well as others such as food delivery company Meituan and search engine and artificial intelligence firm Baidu have seen their stock prices nearly double since they hit rock bottom in late October. The market valuations of these companies, however, are still far from their peak in 2019.

    The crackdown’s chilling effects for investors and entrepreneurs will linger, Allen said, since the authorities have shown they’re willing and able to forego growth to impose controls on the industry at any time.

    Over the past two years, several founders of technology companies have stepped down as CEO or chairman of their respective firms – including Alibaba’s Jack Ma, JD.com’s Richard Liu, Bytedance’s Zhang Yiming and Pinduoduo’s Colin Huang.

    In January, Alibaba’s financial affiliate Ant Group said that Ma — once China’s richest man — would give up control of the firm following a restructuring, and that no single shareholder would have control. Ma has rarely been seen in public since regulators pulled the plug on Ant Group’s market debut in Hong Kong and Shanghai following his criticism of China’s financial sector in 2020. He since reportedly has moved to Tokyo.

    “If you were a technology entrepreneur in China five years ago, very likely someone like Jack Ma was your hero, your idol, and was precisely what you aspired to achieve and the sort of person you aspire to become,” said Allen. “And to see a man like that kind of torn down, I think sends a really strong message.”

    He and other analysts say the crackdown could potentially stifle innovation, as investors and entrepreneurs become more cautious about operating in China.

    “The crackdown was deep and cut far to the bone, probably more than the government expected it to,” said Shaun Rein, founder and managing director of China Market Research Group in Shanghai. “Because what’s happened is over the last two years, venture capitalists and entrepreneurs have been scared to deploy capital and start new companies.”

    The value of venture capital deals in China plunged 44% to $62.1 billion in the first 10 months of 2022 compared to the same period in 2021, according to research firm Preqin.

    Some entrepreneurs and venture capitalists are taking a wait-and-see attitude, “worried in the long term that if they invest in a hot sector that the government that goes against China’s agenda or doesn’t fit with the government’s agenda for the private sector that they might get wiped out,” Rein said.

    Well-established internet companies are still at an advantage to other tech industries in China that face added uncertainty due to friction between Washington and Beijing over advanced technology and trade as the U.S. seeks to block exports of high-end semiconductors and chip-making equipment and to limit Western dealings with companies like Huawei Technologies, the world’s largest maker of telecommunications networking gear.

    The Biden administration has stopped approving renewal of licenses to some U.S. companies that have been selling essential components to the Chinse tech giant. That’s according to two people familiar with the matter who were not authorized to comment publicly on the sensitive matter and spoke on the condition of anonymity.

    Washington gradually has tightened controls over U.S. exports to Huawei but had allowed some companies like Intel and Qualcomm to sell it processors used in devices like laptops and lower-end smartphones. The U.S. has justified such sanctions on national security grounds. Huawei denies the accusations.

    Under such pressure, China has accelerated efforts to become more self-sufficient in semiconductors and other advanced technologies, providing billions in subsidies and investments for the industry. But it remains years behind in some of the most advanced semiconductor manufacturing processes and a U.S. prohibition against supporting development and production of integrated circuits at some chip factories in China has deprived Chinese chip firms of the foreign talent that has long contributed to its domestic industry.

    A U.S. ban on selling crucial semiconductor manufacturing equipment to China is another obstacle.

    “It’s one thing to go into areas like software and cloud services, in which Chinese companies are already quite strong,” said Allen of CSIS.

    “It’s a very different thing to take Chinese companies that are a decade or two behind in state-of-the-art semiconductor manufacturing equipment and tell them to grow up immediately by replicating some of the most advanced technologies that the world has ever produced.”

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  • 5 Trends Redefining Business and Entrepreneurship

    5 Trends Redefining Business and Entrepreneurship

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    Opinions expressed by Entrepreneur contributors are their own.

    Being an entrepreneur or business owner today has proven extremely challenging. As we enter the new year, we have many variables to consider. Fortunately, every new year presents an opportunity to position ourselves for success, provided we make ourselves aware of the forecasted trends.

    As we enter the new year, let’s look at five prevailing trends affecting entrepreneurs and business owners. We’ll discuss how to use this information to shield yourself from uncertainty while maximizing your efforts.

    1. Technology will continue to grow

    Technology and digitalization may be the only factors not influenced by geopolitics. Indeed, innovation has never occurred at a more blistering pace than it has through the early 2020s. In 2023, experts predict AI (artificial intelligence) and VR (virtual reality) will continue to grow and expand into new sectors and industries.

    Early adopters can enjoy new, time-saving, and money-saving benefits. In other cases, they will find they’ve put the cart before the horse and will need to wait for their customers to catch up. Whatever your industry, it’s critical that you stay on top tech news and watch for products that have the potential to benefit (or hurt) your bottom line.

    2. Sustainability will take a front seat

    It only took one summer of high gas prices to completely change how the world feels about electric cars. Now, green and sustainable technology is trending more than ever. In August, a new study revealed that 66% of U.S. consumers would be willing to pay more for sustainable products.

    And while many business owners feel this trend only applies to energy or high-polluting industries, this couldn’t be further from the truth. Modern consumers are interested in green and ethical sourcing at all levels of the supply chain. From how factories are powered to the treatment of labor to how the final products are packaged, every step in the process could be a potential marketing goldmine (or a PR nightmare).

    3. Employee/employer relationships will continue to change

    Few things in the post-pandemic world changed as dramatically as work. And while corporate leaders see this shift as a major threat to their productivity, smaller enterprises may be able to capitalize on new employment trends. For instance, by offering remote or hybrid work options, you can instantly make yourself more attractive to potential employees. Many of these might accept less pay in exchange for more freedom. Sometimes, you save thousands by doing away with your office space.

    Of course, only some businesses lend themselves to remote work. That’s where you should refer back to #1 on this list. Technology is moving so quickly that it could effectively replace many paid positions within the next 12 months. Couple this with the growing viability of third-party manufacturing, and you suddenly have many new avenues to expand or cut costs.

    4. Customers will demand better experiences

    Deloitte recently published a great article on the true value of the customer experience. It highlights how much has changed regarding what customers look for in a business, product, or service. Indeed, while price point and quality are still very important, modern consumers tend to identify with the brands they use in the same way they might identify with a friend or significant other. For this reason, they crave experiences that bring them and their brand “closer together.”

    This can be as simple as including personalized or exclusive items with your products or streamlining the buying experience. Whatever the case, the goal is to make your customers feel special, boosting loyalty and encouraging them to promote your brand to others. Of course, technology will also play a pivotal role in this process. From recommendation engines and automated after-sales support to 3D dressing room experiences, the more you can offer your customers, the better.

    5. Everything will be affected by economic factors

    The world entered 2023 with a war in Ukraine, an energy crisis in Europe, and record inflation nearly everywhere else. While these might seem like problems “for the big guys,” every single business will be affected by these factors in the coming year. Whether it comes from late supply shipments, increased fuel costs, or overpriced products, we’re all likely to feel some economic pinch.

    Without a crystal ball, the only real solution to this problem is for business owners to map out their entire supply chain and identify any parts that might be at risk. Where is your manufacturing done? Who handles your shipping? Are any of the materials in your products susceptible to supply chain problems? If your business is more service-oriented, will it be affected by inflation, energy prices, or demand decay? The more you know now, the better you can be prepared later.

    Every new year presents new challenges for entrepreneurs and business owners. But in the end, that’s all they are! With a little preparation and a commitment to staying on top of industry news, you can put yourself in a position to weather any storm. More importantly, you can take advantage of opportunities you might not have considered in the “old days” of 2022.

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    Larry Jones

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  • Free Webinar | February 23: How Black Entrepreneurs Can Achieve Success With a Profit-First Mentality

    Free Webinar | February 23: How Black Entrepreneurs Can Achieve Success With a Profit-First Mentality

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    The road to becoming a successful entrepreneur is a lot less bumpy when someone who has been down that path is guiding you. In this webinar, two-time Emmy Award winner Mario Armstrong will elaborate on the profit-first mentality that led him to become the successful entrepreneur he is today.

    Register now to learn about topics including:

    • Learning The Pomodoro Technique for productivity
    • Accelerating trust from customers
    • Practicing mindset resilience
    • Avoiding the dream-killers in your life
    • And more!

    About the Speaker:

    Mario Armstrong is a two time Emmy Award Winner, Entrepreneur, Public Speaker, TV and Podcast Host. He teaches Creators & Entrepreneurs how to build their brand, monetize their passions and build profitable businesses. He’s the Creator and Host of the Emmy Award Winning Never Settle Show filmed at Nasdaq studios in Times Square. Mario is an NBC TODAY Show Contributor and appears regularly on NPR, Inside Edition & more. He is a public speaker with Daymond John’s Shark Group’s Speaking Division. His new podcast “Parents Making Profits” is available on the HubSpot Podcast Network. Mario’s latest venture is the Never Settle Academy, which provides creators and entrepreneurs the blueprint to closing sales and getting paid brand sponsorships.

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    Entrepreneur Staff

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  • Free On-Demand Webinar: How to Raise Capital & Scale A Business

    Free On-Demand Webinar: How to Raise Capital & Scale A Business

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    As a groom in 2005, our next guest experienced first hand how difficult it was to find an online resource that would help him execute his wedding plans more efficiently. He vowed to build a tech-forward company that would make planning less stressful and frustrating for engaged couples. Since co-founding WeddingWire in 2007, Timothy Chi led the company from an internet start-up to a multimillion-dollar leader in the wedding planning industry. He also led the merger of WeddingWire with The Knot and its collective brands under one umbrella – The Knot Worldwide – the largest provider of wedding marketplaces, websites, planning tools and registry services in 16 countries across North America, Europe, Latin America and Asia.

    In the next Leadership Lessons episode, Chi will chat with series host Jason Nazar about the greatest lessons he learned from his 25+ year career. Topics include:

    • Entrepreneurship & co-founding companies

    • How to raise capital & scale a company

    • The future of work & workplace culture

    • Servant leadership

    Watch now!

    About The Speakers:

    Timothy Chi is co-founder of WeddingWire and CEO of The Knot Worldwide, a leading global wedding planning company comprised of over 1,900 employees worldwide. Previously, he co-founded Blackboard Inc. where he helped the company grow to over 600 employees, raised $100M in capital with a valuation of $750M, and took the company public in 2004. Chi holds a B.S. degree in Operations Research/Industrial Engineering from Cornell University and a M.S. degree in Engineering Management from Tufts University. He is a member of the Young President’s Organization in Washington, D.C.

    Jason Nazar is a serial tech entrepreneur, advisor, and investor with two successful exits. He was most recently co-founder/CEO of workplace culture review platform Comparably (acquired by ZoomInfo), and previously co-founder/CEO of Docstoc (acquired by Intuit). Jason was named LA Times’ Top 5 CEOs of Midsize Companies (2020), LA Business Journal’s Most Admired CEOs (2016), and appointed inaugural Entrepreneur in Residence for the city of Los Angeles (2016-2018). He holds a B.A. degree from the University of California Santa Barbara and his JD and MBA from Pepperdine University. He currently teaches Entrepreneurship as an adjunct professor at UCLA.

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    Jason Nazar

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  • This Surprising Benefit of Being Materialistic

    This Surprising Benefit of Being Materialistic

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    Opinions expressed by Entrepreneur contributors are their own.

    As entrepreneurs, we are constantly striving for success and are driven by a desire to achieve our goals. But what if that drive for success extended to our desire for material possessions? Many people view materialism as a negative trait, but the truth is that having a strong desire for material possessions can actually be a powerful tool for fueling entrepreneurial success. Here’s why:

    Materialism is a powerful way to motivate you to accomplish your goals

    Materialism can be a powerful motivator. A strong desire for material possessions is not only an important factor in whether or not you get rich, but it’s also a critical element of your entrepreneurial success.

    When you have a strong desire for material possessions, you’re more likely to set goals and then achieve them. You are also more likely to stay motivated after you start working towards something specific.

    Related: How to Find Inspiration Everywhere

    Materialism helps you envision your future

    In order to achieve your goals, you need to have a clear vision of what they are and how they will look when they’re achieved. Materialism can help with both of these things by allowing you to imagine a future where you have more possessions than now. This imaginative exercise helps give substance to the concept of success and sets a goal for where you want your life to go in its current state.

    If we don’t envision what our lives could be like in five years, 10 years or 30 years from now — if we don’t see the possibilities available — we fail ourselves right out of the gate when it comes time to make decisions that affect our futures (like choosing an education path).

    Materialism encourages you to come up with unusual ideas

    If you have a strong desire for material possessions, it may encourage you to think outside of the box and come up with new ways of doing things that are unconventional.

    One way materialism can help entrepreneurs think outside the box is by encouraging them to take risks. Many entrepreneurs are driven by the desire for material possessions and are willing to take risks in order to achieve them. When an entrepreneur is focused on a material goal, they may be more willing to take a chance on an unconventional idea, even if it carries a high degree of uncertainty. This can help to foster a more entrepreneurial mindset and can lead to more innovative solutions.

    Related: 5 Brain Hacks To Boost Your Motivation

    Materialism keeps you motivated once you start working toward something specific

    Entrepreneurs can benefit from being materialistic by having a tangible goal to strive for. For example, if your goal is to be able to afford a luxury car, you can use that as a motivator to work harder and smarter.

    You might make a plan to increase your sales or find ways to cut costs in order to reach your goal. The specific nature of the goal will help you stay focused and make it easier to measure your progress.

    When people get caught up in day-to-day tasks without having any sort of vision for their future careers or lives, they often lose sight of what truly motivates them and why they’re doing these certain things in the first place. Materialism provides a strong foundation on top of which other motivational forces (like financial security) can be added for greater effect over time as well as helping individuals develop new ideas about how to best accomplish their dreams

    Having a strong desire for material possessions can help you keep going for longer once you’re pursuing your goal

    The power of materialism can be helpful in many ways. If you have a strong desire for material possessions, this may help you visualize your future and further develop the ideas that will bring about your entrepreneurial success. Materialism also encourages people to work hard towards their goals and keep on going when they feel like giving up. In addition, once you start working towards something specific, having the motivation of wanting more possessions can keep you going when times get tough.

    Related: 3 Keys to Entrepreneurial Success

    It’s important to remember that true success and happiness are not just about accumulating material wealth. Balancing material desires with other important aspects of life, such as relationships, personal growth and community involvement, is key to a fulfilling life. However, when channeled in the right way, the power of materialism can be a powerful force for driving entrepreneurial success.

    So, consider embracing your love for material possessions, and let it fuel your drive to achieve success in your business!

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    Roy Dekel

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  • A self-made millionaire shares 8 money secrets rich people know that ‘most of us don’t’

    A self-made millionaire shares 8 money secrets rich people know that ‘most of us don’t’

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    It took me 20 years of trial and error before I achieved a multimillion-dollar net worth. Now, at 64, I draw income from the 18 companies I started and the 12,000 apartment units I own.

    But I wish I had known sooner how ultra wealthy people think about money. I’ve built relationships with many millionaires over the course of my investing career, and have spent years observing their habits.

    Here are eight money secrets they know that most of us don’t:

    1. They don’t diversify their investments right away.

    2. They know that debt is for businesses, not people.

    As I built my net worth, I did not accumulate debt on non-essential purchases like designer clothes or luxurious homes.

    Even if I could afford the bills, I didn’t want to waste money paying interest. Instead, I wanted to put everything I was earning into generating more money. For me, that putting my income into my business.

    I also paid cash for my homes, and I have never accumulated interest on a credit card.

    In some cases, if you’re trying to build a business, debt can help you earn money by giving you access to income-generating assets sooner rather than later.

    3. Homeownership isn’t always their first investment.

    You might think that buying a primary residence is The American Dream, but it is rarely what you see the wealthy go for first.

    In my opinion, homeownership doesn’t always see the same return on investment as other places you can put your money. I own three homes, but I didn’t purchase them until I was able to buy them in cash.

    4. Instead, cash-flow real estate is the place to protect and grow money.

    On the flip side, cash-flow real estate — commercial real estate where you are making a monthly profit off of rent after your mortgage payments, property taxes and maintenance — is a great way to grow your money.

    You can make passive income off ownership of these properties, and it is often easier to sell them than a primary residence. When you sell a primary residence, you have to find a buyer who can envision themselves living there. When you sell a profitable rental property, you only have to find a buyer who wants to make a profit.

    5. They always buy in bulk.

    The wealthy are willing to spend more on each purchase in order to get a better price per unit and save time spent on repeating useless activities. 

    This can apply to a business — the rich may contract to buy bulk supplies or equipment — or to you personal life. When I can, I buy everything without an expiration date in bulk.

    6. They invest in their network.

    I have never had someone invest in me that didn’t know me. And most of the real estate I own today was purchased from sellers who picked me over other qualified buyers because we had existing relationships, and they had confidence in my ability to close.

    The more someone gets to know you, the more they will trust you and believe in your talents and skills. This leads to better opportunities, speedier decision-making and higher margins.

    So invest time and resources into making and maintaining the right connections.  

    7. They are never content.

    One of my friends, a serial CEO, has worked with some of the wealthiest people in the world.

    I once asked him what they had in common, and he said: “None of them were ever satisfied with what they had already accomplished, but instead focused on the next thing that could be accomplished.”

    The wealthy are never satisfied with their previous achievements. They believe they can always achieve more. This helps them think big about future business ideas, inventions, investments and other wealth multipliers.

    8. They don’t waste time trying to do everything themselves.

    The wealthy know that time is the only truly scarce resource. You can’t buy more of it.

    So they maximize their time by letting go of the need for control every small detail of their business or portfolio, and learn to effectively outsource and delegate to good, smart people who will trade their time for money.

    Grant Cardone is the CEO of Cardone Capital, bestselling author of “The 10X Rule” and founder of The 10X Movement and The 10X Growth Conference. He owns and operates seven privately held companies and an over $4 billion portfolio of multifamily projects. Follow him on Twitter @GrantCardone.

    Don’t miss:

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  • Free Webinar | January 31: How to Raise Capital & Scale A Business

    Free Webinar | January 31: How to Raise Capital & Scale A Business

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    Opinions expressed by Entrepreneur contributors are their own.

    As a groom in 2005, our next guest experienced first hand how difficult it was to find an online resource that would help him execute his wedding plans more efficiently. He vowed to build a tech-forward company that would make planning less stressful and frustrating for engaged couples. Since co-founding WeddingWire in 2007, Timothy Chi led the company from an internet start-up to a multimillion-dollar leader in the wedding planning industry. He also led the merger of WeddingWire with The Knot and its collective brands under one umbrella – The Knot Worldwide – the largest provider of wedding marketplaces, websites, planning tools and registry services in 16 countries across North America, Europe, Latin America and Asia.

    In the next Leadership Lessons episode, Chi will chat with series host Jason Nazar about the greatest lessons he learned from his 25+ year career. Topics include:

    • Entrepreneurship & co-founding companies

    • How to raise capital & scale a company

    • The future of work & workplace culture

    • Servant leadership

    Don’t miss out—register now!

    About The Speakers

    Timothy Chi is co-founder of WeddingWire and CEO of The Knot Worldwide, a leading global wedding planning company comprised of over 1,900 employees worldwide. Previously, he co-founded Blackboard Inc. where he helped the company grow to over 600 employees, raised $100M in capital with a valuation of $750M, and took the company public in 2004. Chi holds a B.S. degree in Operations Research/Industrial Engineering from Cornell University and a M.S. degree in Engineering Management from Tufts University. He is a member of the Young President’s Organization in Washington, D.C.

    Jason Nazar is a serial tech entrepreneur, advisor, and investor with two successful exits. He was most recently co-founder/CEO of workplace culture review platform Comparably (acquired by ZoomInfo), and previously co-founder/CEO of Docstoc (acquired by Intuit). Jason was named LA Times’ Top 5 CEOs of Midsize Companies (2020), LA Business Journal’s Most Admired CEOs (2016), and appointed inaugural Entrepreneur in Residence for the city of Los Angeles (2016-2018). He holds a B.A. degree from the University of California Santa Barbara and his JD and MBA from Pepperdine University. He currently teaches Entrepreneurship as an adjunct professor at UCLA.

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  • Attributing the rising costs of groceries to “price gouging” is not accurate

    Attributing the rising costs of groceries to “price gouging” is not accurate

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    Fact Check By:
    Craig Jones, Newswise

    Truthfulness: Mostly False

    Claim:

    Grocery stores need to be brought to heel over food prices. This isn’t ‘inflation’ because it isn’t caused by monetary oversupply. It’s just price gouging and we know that because we can literally see that they’re all reporting surplus profits.

    Claim Publisher and Date: Twitter user emmy rākete among others on 2023-01-21

    On social media, complaints regarding the rising costs of groceries are trending. It’s no surprise after all, the price of groceries has gone up around 13% compared to last year. According to the data from the Labor Department, the price of fruits and vegetables increased by 10.4 percent annually, while milk rose 15.2 percent and eggs soared 30.5 percent. Like other sectors of the economy, food prices are susceptible to supply chain complications and geopolitical unrest including the war in Ukraine. But some people have expressed their disdain for grocery store companies, accusing them of “price gouging” to increase their profits, which have been reaching exorbitant heights (corporate profits are at their highest levels in nearly 50 years, according to CBS MoneyWatch).

    For example, this tweet shared by thousands blames the rising prices of groceries on retailers engaged in price gouging: “Grocery stores need to be brought to heel over food prices. This isn’t ‘inflation’ because it isn’t caused by monetary oversupply. It’s just price gouging and we know that because we can literally see that they’re all reporting surplus profits.” 

    Is putting the blame on grocery store managers for your rising costs of orange juice accurate? It’s not quite that simple. The claim of “price gouging” at the grocery store is misleading because of the complex nature of the grocery business. Professor Lisa Jack, School of Accounting, Economics and Finance and lead of the Food Cultures in Transition (FoodCiTi) research group at the University of Portsmouth explains…

    Supermarket profits are complex and care should be taken with attributing them to any one cause. There are three main factors:

    1. Commercial income, also known as suppliers payments or back margin, contributes heavily to supermarket profits. These payments and support from suppliers to the supermarket include volume discounts and marketing fees. These can represent as much as 7% of a supermarket’s income: bottom line profits can average around 1-2% of income. Primary producers are seeing rapidly increasing costs for all inputs and having been squeezed to breaking point over the last 20 years, have no choice but to increase the prices of their output. Similarly for processors, packagers, distributors and every other business supplying supermarkets. The supermarkets themselves claim to be fighting on behalf of consumers to be keeping prices down and there is evidence that they are refusing price increase requests, which implies that commercial income is still being maintained. 
    1. In the last few years, supermarkets have been increasing profits by cutting overhead costs at head offices and in support services. Counterintuitively, the only economy of scale they have is bargaining power – see above. All their activities, including large stores, increase the overhead costs which can be as much as 75% of their spend. A significant amount of recent ‘soaring profits’ come from job losses, which are not sustainable in the long run. 
    1. Since their emergence in the 1920s, the business model for supermarkets has been to sell basics at little or no profit relying on high volumes to break even. Profits come from enticing customers to buy at least one impulse, premium item of food and non-grocery items. 8 of the 10 best sellers in supermarkets are the cheaper (but still higher profit margin) alcohol, confectionery and snacks. Since the pandemic and the cost of living crisis hit, more of us are exchanging going out for buying in ready-meals, alcohol and other treats, and buying more of our non-grocery items from supermarkets. These are where the profits come from, and they are being taken away from other sectors. Unsurprisingly, the food businesses that have the highest margins are those that produce brands of alcohol, confectionery etc – ‘Big Food’.

    Note to Journalists/Editors: The expert quotes are free to use in your relevant articles on this topic. Please attribute them to their proper sources.

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  • 60-Second Business Tip: Myths of Entrepreneurship

    60-Second Business Tip: Myths of Entrepreneurship

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    There is a lot of great information about entrepreneurship out there, but some ideas floating around are not completely accurate, says business development consultant and Entrepreneur magazine writer Terry Rice. In the above video, Rice breaks down three common myths about entrepreneurship.

    Myth 1: You have to follow your passion.

    Well, that sounds nice, but it’s not completely true. Instead of passion, focus on purpose. What is something that you’re good at that can help people and have a meaningful impact on your life?

    Myth 2: You should try to make as much money as possible.

    You could be happy making $60,000 a year as a solopreneur or completely miserable, making $600,000 managing a large staff. You get to decide what success means to you, not society.

    Myth 3: You need to have a unique idea.

    The truth is a lot of good ideas have already been. But your personality, experiences and character can allow you to put a unique spin on them and potentially find room for improvement.

    Related: 60-Second Tip on Getting More Productive

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    Entrepreneur Staff

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  • Free Webinar | February 15: How to Build and Elevate A Black-Owned Brand

    Free Webinar | February 15: How to Build and Elevate A Black-Owned Brand

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    Opinions expressed by Entrepreneur contributors are their own.

    While business operations are generally black and white (hello, spreadsheets,) there are often unique cultural and environmental nuances that drive how a Black-owned brand is developed and launched, ultimately shaping how it is received and grows in the marketplace. Learn from global executive leader in public relations and brand elevation, Zakiya Larry, how to shape and grow a Black-owned brand that stands out and lasts. Also, discover how to go beyond checking a DEI box, to enhancing any company’s operations with Black-owned brands.

    Secure your spot today!

    Register now >>

    About the Speaker:

    Zakiya Larry, immediate past Chief Communications Officer for Constellation, a group within Stagwell, elevates brands and awareness through visibility strategy, media coaching, speaking and PR training, crisis mitigation and strategic public relations.

    Zakiya’s media features as an expert include: The New York Times, O, The Oprah Magazine (.com,) FOX News Radio Network, BlackEnterprise.com, The Washington Post, ESSENCE, Ebony, and many others.

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  • Successful Entrepreneurs Need to Hone This One Skill

    Successful Entrepreneurs Need to Hone This One Skill

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    Opinions expressed by Entrepreneur contributors are their own.

    “We have interest from new investors,” a new acquaintance, Tom, told me a few years back after a conference. He assured me that this new injection of funds would help his startup reach new heights. Needless to say: He was overly confident, overzealous and wanted to grow as fast as possible.

    It’s a tale as old as time: Inexperienced entrepreneurs believe the only way to succeed is by focusing solely on immediate profits.

    Unfortunately, Tom failed to take into account different variables such as a solid business plan and building a quality product with high market demand. His business became just another statistic in the 90% of startups that fail.

    I’ve been CEO of my company, Jotform, for more than 16 years now, and I’ve seen the above scenario play out more times than I’d like to count. And what I’ve discovered is the same as what Harvard Business Review contributor Helen Lee Bouygues points out when she writes that the root cause of these organizational failures comes down to a lack of critical thinking.

    “Too many business leaders are simply not reasoning through pressing issues, taking the time to evaluate a topic from all sides.” However, she does offer some good news: Critical thinking is a skill we can all learn.

    Related: Truly Independent Thinkers Have These 5 Traits

    Why entrepreneurs need to hone their critical thinking

    When I first launched my company in 2006, I did something that sounds unheard of today: I didn’t quit my job. I had people insist I take the “all or nothing” approach. They told me my business wouldn’t succeed unless I took things seriously and dedicated myself completely to my startup.

    I’m glad I didn’t listen.

    We’ve eventually grown to have more than 15 million users, and we’ve done so with $0 funding.

    And I can attribute a large part of this to prioritizing critical thinking.

    You see, I went against the norm and didn’t quit my day job cold turkey. I didn’t feel the need to take on a co-founder or bring in investors. My company has always been a bootstrapped business. And I’ve preferred to grow slowly and steadily for the past decade-and-a-half rather than reach the top of TechCrunch.

    So, let me tell you what did happen: By the time I left my job, the product I had worked on replaced my salary and gave me a runway to spend my time building Jotform.

    For this reason, I’d like to help you develop your critical thinking skills — based on my own experience and expert advice — to ensure your organization’s success.

    Related: An Entrepreneur’s Guide to Better Thinking

    1. Don’t be guided by assumptions

    As I mentioned above, many people told me I was making a big mistake by holding onto my job. “You’re taking on too much,” some colleagues warned. “You’re not fully committed,” others would add.

    I had to bypass their voices to hear my own.

    As important as it is to question other people’s assumptions, it’s equally important to question our own. As Bouygues writes, “a questioning approach is particularly helpful when the stakes are high.”

    She notes that if we’re thinking about long-term company goals that will take years of effort and expense, we need to ask the following ourselves the following questions:

    • Can we determine how business will increase?
    • Have we done our research about our expectations for the future market?
    • Have we questioned what possible alternatives there are?

    All of this analysis is necessary for thinking critically and taking the best course of action.

    Related: The Real Reason Why Most Businesses Fail (And What to Do About It)

    2. Improve your reasoning

    It’s tempting to want to dive right into a new project without fully weighing all the pros and cons. And this doesn’t just happen to newly minted entrepreneurs — it applies to even the most seasoned among us.

    Yes, we can indeed gain more critical thinking skills with time and experience. But rather than learn through costly missteps, we can also improve our reasoning through logic. One way to do this is by examining different arguments and considering if they are supported by evidence.

    “Do all the pieces of evidence build on each other to produce a sound conclusion?” Bouygues asks. “Being aware of common fallacies can also allow you to think more logically.”

    For example, before taking on a new project at Jotform, we make sure to do our homework by sending out customer surveys, analyzing feedback and taking the market and competition into account. Rather than let our excitement take the lead, we rely on a thorough process of solid reasoning.

    Related: Escape Your Head: How Overthinking Can Injure Entrepreneurs in 2023

    3. Step outside your bubble

    Here’s a trap many of us fall into — surrounding ourselves with only those in our industry.

    “This is a problem,” writes Bouygues. “If everyone in our social circles thinks as we do, we become more rigid in our thinking, and less likely to change our beliefs on the basis of new information.”

    To hone our critical thinking, it’s imperative then that we leave our bubble. And we can do so by taking small steps.

    One way I apply this is by taking up a practice of talking to people outside of tech or by having lunch with individuals who have different backgrounds than my own. Aside from these active measures, I also make it a point to switch up my daily reading — preferring books that are also outside my industry.

    Experts agree. “Training yourself this way will help you escape your usual thinking and gain richer insights,” Bouygues advises.

    My suggestion? Don’t just read or listen to podcasts about business or tech (if that’s what you’re normally into). Read novels and listen to talks given by thought leaders outside of your normal environment. And remember:

    “While luck plays a role — sometimes small, sometimes large — in a company’s successes,” Bouygues adds, “the most important business victories are achieved through thinking smart.”

    In other words: Go against the herd mentality. Use logic, question your assumptions and above all, don’t allow yourself to remain stagnant.

    Related: Critical Thinking Is the Skill Many Leaders Lack

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