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[ad_1] Gen Z Says is a bi-monthly column chronicling the latest trends in the fashion and beauty space through the lens of Who What Wear’s own...
[ad_1] To test how big a fashion trend is, I assess how prevalent it is both on people and in stores. Do I see it worn often online or on the...
[ad_1] While the words “basics” and “staples” may not set your pulse racing like this season’s buzzier trends (sheer skirts and sequins come to mind), there’s a reason...
[ad_1] You know the meme of one Spider-Man pointing at another Spider-Man wearing the same outfit? Yep, that was us Who What Wear editors during fashion week. While doing a...
[ad_1] If there was one piece of clothing that I overcompensated on last fall, it was pants. So this season, I decided to give myself a...
[ad_1] As much as I love Mango, I have to admit, my mind hasn’t been on shopping lately In between turning over my closet, getting ready for...
[ad_1] As the leaves begin to change and the temperature drops, it’s time to revamp your wardrobe for the upcoming fall season. What better way to...
[ad_1] Around five years ago, I was introduced to the California-based brand Rails. I purchased a very Jeanne Damas–esque floral midi skirt that I still wear to...
[ad_1] This fall is really special for me—it’s my first time being in New York City during NYFW. As you can imagine, seeing this season’s array...
[ad_1] Madewell just opened a flagship store in New York City at 156 5th Ave. I actually popped into the shop while in town for New York...
[ad_1] KC: What else trend-wise? EH: Another one is this trend that we called ready-to-wear [last season], which is just this hyper-wearable trend that skews away...
[ad_1] If you were to ask me which department store I frequent the most, the answer would be Saks. Every season, I take a look at its...
[ad_1] Every once in awhile, Shopbop decides to surprise its loyal customers with an epic surprise sale. And if you love Shopbop, this week is off to...
[ad_1] Following the rainy but exciting energy of Copenhagen and joyful buzz of New York, London Fashion Week is now coming to a close—and while we’ve been...
[ad_1] I don’t know about you, but I, for one, am absolutely over summer. Yep, I’ll say it. I’m over days where the temperature is over...
[ad_1] While socks may not be the most stylish buy of the season, it certainly is one of the most important parts of your wardrobe. They’re...
[ad_1] I’m quite fond of a good old-fashioned closet clean-out, but something I hate getting rid of is shoes. I’m not someone who often wears my...
[ad_1] This is the product in question. It’s a spray that keeps hair—whether it’s straight, wavy, or curly—looking super shiny for days on end. When I say...
[ad_1] Minimal jewelry has held center stage for a bit too long because the next big jewelry trend really questions it. In my inbox, on fashion people,...
[ad_1] I take my role as the oldest of four siblings seriously, especially with my sisters. Now, my youngest sister has flown the coop to start...