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THE BLUEPRINT:
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Big Geyser hosts annual spring and summer trade show on April 16 at Long Island Marriot in Uniondale.
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Event showcases trending non-alcoholic and low-sugar beverages for business operators.
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Features brands like C4 Energy, Sparkling Ice, Celsius, Poppi Soda and Super Coffee.
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Opportunity for networking, brand connections, and learning industry trends to boost sales.
Big Geyser, a 40-year-old beverage and snack distributor with a Long Island facility on Willshire Boulevard in Brentwood, is hosting its annual spring and summer trade show on Thursday, April 16, from 1-7 p.m. at the Long Island Marriot in Uniondale.
The event draws food-and-beverage business operators from across a wide variety of sectors. Attendees will have opportunity to network and discover the newest and trending products distributed by Big Geyser to help them increase profitability through spring and summer. In addition to learning about the distributor’s service, attendees will also have to connect with brands and Big Geyser team members as they prepare for the upcoming season.
Family-owned and operated, the company represents such brands as C4 Energy, Calypso, Celsius, Electrolit, Essentia, Hal’s New York, Poppi Soda, Sparkling Ice, Super Coffee and more.
While other distributors represent both alcoholic beverages, Jerry Reda, Big Geyser’s president and chief operating officer, described his company as “the largest non-alcoholic beverage distributor in New York.”
And, he said, “we focus on ‘healthier for you’ lower sugar or zero sugar beverages.”
Over the past five years, consumers have increasingly turned to their diets to improve overall health, turning to functional beverages – drinks designed to provide specific health benefits, such as boosting nutrition, mental focus, or physical performance – as a convenient option, according to Innova Market Insights, which tracks trends and data in the food and beverage industry.
Big Geyser, which, Reda said, prides itself on being “customer service obsessed,” helps clients understand the latest trends.
“To most of the customers that we service we are their number-one source for the most popular beverages that they sell,” he said.
The company, he said, hosts the trade show to “present the latest beverage offerings to our customers for the upcoming prime spring and summer selling season.”
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Adina Genn
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