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Method dressing has been having a major moment over the last few years, thanks to celebs like Zendaya. As she traveled the world promoting movies like Dune: Part Two and Challengers, fans took notice of her on-theme looks and fell in love. Now, many A-listers are dressing the part for their press tours, and Law Roach, who is Zendaya’s stylist and a pioneer of method dressing, has opened up about it and the actress he thinks is really killing the game.
Zendaya and Law Roach’s method dressing moments have been stunning and game-changing. From her viral Dune: Part Two robot look to her catalog to tennis-themed looks for Challengers, they proved to be masters of this trend. During an interview with Variety, the stylist was asked about their fashion choices and the fact that many others have taken on the trend for their own press tours. In response, he shared his love for the expansion as well as his particular appreciation for Jenna Ortega’s style, explaining:
I thought that Jenna Ortega’s press tour for ‘Wednesday’ was really beautiful and really well crafted, and it was cool. And so I like that people are doing it, whether they give me credit for it or not. Who cares? But it’s fun for me, as a fan of fashion, to watch it as well.
He also said that it’s “fun” for him to watch other folks “adapting” the method dressing trend, and I bet he’s had a blast watching Ortega do it too.
Overall, the Wednesday star and her stylist, Enrique Melendez, have absolutely slayed the method dressing game. As Roach pointed out, the Wednesday press tour was incredible. As the show premiered on the 2025 TV schedule, Ortega rocked look after look that screamed Wednesday Addams but also highlighted her personal style, as you can see with the snakeskin dress she wore to the London premiere:
While it wasn’t Wednesday black (Ortega has rocked that many times, too), it was still on theme and a new and unique way to bring the Addams Family energy into her press tour looks.
I’d also like to point out that her fits for the Beetlejuice Beetlejuice press tour last year were inspired. From paying homage to the titular character’s striped suit to taking inspiration from quirky characters like Bob to rocking garments that were reminiscent of Winona Ryder’s iconic costumes, she truly killed the game. And she rightfully deserves her flowers.
Of course, Zendaya and Jenna Ortega aren’t the only celebs killing the method dressing trend, and Law Roach loves that. Speaking about how it has grown and why he loves that more people are doing it, the stylist said:
I love it, and I love that other people are adopting it because it’s fun for me to watch. We are all entertainers at the end of the day, right? And it’s a part of our job to entertain people – people that go to the office every day or stay at home, moms who have the hardest jobs of anyone. And it gives you five or 10 minutes a day to look at something and enjoy it.
From watching Lindsay Lohan embrace nostalgia with her Frekaier Friday looks to seeing the various pink, green and Wicked-themed clothes Ariana Grande and Cynthia Erivo have worn over the last few years, it’s obvious how beloved this trend is.
Hopefully, it will just continue to expand and grow, too. I’m sure it will, seeing as Zendaya has multiple massive projects, like The Odyssey, Euphoria Season 3 and more, coming in the next year or so. Plus, I’m positive Jenna Ortega will keep killing the game, because like the Spider-Man: Homecoming star and her stylist, she and her team are pros at method dressing.
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