Video really shows first helicopter developed by Ferrari?

In September 2025, a video appeared online claiming to show the first helicopter developed by the Italian automaker Ferrari, supposedly called the “Sky Racer.” Snopes readers wrote in wondering whether the video was real and genuinely showed such a product from the famed car company.

In short, the video was fake and we found signs that someone generated it using one of many artificial-intelligence tools, such as Google’s Veo or OpenAI’s Sora.

Additionally, if Ferrari had truly announced such a helicopter, news outlets (both Italian and foreign) would have covered it — as motorsports journalist Will Buxton said in a 2024 episode of the Formula 1 documentary series “Drive to Survive,” “There are two religions in Italy, there’s the Catholic church and there’s Ferrari.” There would also likely be information about the helicopter present on the company’s website. That information did not exist.

Ferrari is famous for its “prancing horse” logo, which at first glance appeared to be present on the purported helicopter’s body. However, a closer look revealed that the logo was more of a blobby black shape than a prancing horse. Additionally, as the video panned around the aircraft, the “logo” visibly changed shape, with its black parts connecting in some areas while disconnecting in others.

(Facebook page DoubleHarmony20/Wikimedia Commons/Snopes illustration)

Snopes ran stills from the video through several online AI image detectors, including Sightengine, Was It AI and Undetectable, all of which found it was highly likely the image was AI-generated.

Another sign the video was AI-generated was the strange movement of what appeared to be a mechanic standing next to the helicopter. At one point, the figure’s arm disappears briefly before reappearing. His other hand then reaches toward the helicopter, where it seems to disappear into the aircraft’s body. Generative models have trouble accurately portraying aspects of reality like the physics of light, including reflections, which can result in impossible visuals such as this.

Finally, the original poster’s Facebook page contained several recent posts that also featured AI-generated content.

The video of the supposed Ferrari helicopter is an example of AI slop, a type of content that has become more and more prevalent online in recent years. The people who create and spread slop primarily do so to earn revenue from social media companies, not to appeal to users.