The evidence is here—bold, fiery red is the hottest color for fall. On the F/W 23 runways, designers made it abundantly clear that anything in a red hot shade would be big for fall. Brands including The Row, Ferragamo, Bottega Veneta, and Tory Burch showcased the color in their collections in a major way. While that doesn’t always translate to what we see in the market, the new-in arrivals are making a strong case that red fashion will most certainly take over this fall.

Ahead, shop the best new arrivals to hit the fashion space. Whether you’re interested in wearing the color with a head-to-toe look, or you’re willing to test-drive the trend in a less high-commitment way with an accessory, there are some standout pieces to have on your radar. Ahead, the shopping items to know about to tap in to the red color trend that will dominate this fall.

Kristen Nichols

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