Despite the “quiet luxury” movement of 2023, the major color trends of our time are quite bold—think kelly green, Barbie pink, and the most recent: red. (And while pops of these colors are the easiest way to incorporate them into an outfit, the fashion crowd never shies away from wear the latest bold color trend head-to-toe.) If you’re starting to feel like red has peaked and are ready to move on to the next, let’s discuss the bold color that was all over the S/S 24 runways: cobalt blue.

From a ruffled band-style jacket at Burberry to flirty mini dresses at Balmain to gradient polo shirts at Loewe, deep, bold blue has grabbed the fashion world’s attention. Time will tell if it translates as strongly to the mainstream as red did in the fall, but all signs are currently pointing to cobalt upending crimson for the time being. If you’re ready for it, scroll on for lots of cobalt blue runway inspiration, IRL inspiration, and shopping inspiration.

Allyson Payer

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