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Tag: Technology Startups

  • 4 Reasons Why Your Small Business Needs a CRM | Entrepreneur

    4 Reasons Why Your Small Business Needs a CRM | Entrepreneur

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    Opinions expressed by Entrepreneur contributors are their own.

    The life of a small business owner can be far from easy at times. There are prospects to follow up with, sales to track and commitments to deliver to clients daily. Feeling overwhelmed and fearing the business will fail if you can’t keep up is easy.

    When I became an entrepreneur, prioritizing my tasks and projects was one of my biggest challenges.

    Since I was coding and selling, I had a lot going on at once and was constantly switching between multiple roles. I would forget to call a prospect or customer back, where a previous conversation had left off, and what I had to do as part of a follow-up interaction.

    Initially, I tried to streamline my work process. Yet, after much research, I could not find a solution I needed in the Mac ecosystem.

    So, I decided to build one for myself to meet my needs. As they say, “Necessity is the mother of invention.”

    Years later, that initial product designed to keep me organized in my earliest days as an entrepreneur evolved into Daylite, an all-in-one tool for solopreneurs and small business owners.

    I understood that I was not the only entrepreneur to experience the same struggles trying to prioritize my tasks and projects. And we don’t even have enough people on our teams to do it all for a long time, so we are juggling and switching between tasks. We are forced to focus on multiple things simultaneously, leading to errors and client frustrations.

    Related: What Is A CRM? A Beginners Guide

    The path to success in a small business can have many obstacles. Investing in the right tools can be a true game-changer. A CRM can boost sales by 29%, elevate productivity by 34% and increase forecast accuracy by 42%. It can also help us navigate challenges, regain control of our businesses and work more efficiently to close more deals and get more done.

    Today, you have a choice and can take advantage of many options. I can’t say which CRM is right for you, but I can tell you that having one is absolutely crucial to the success of a one-man (or woman) show or any small business.

    With the evolution of my career and after speaking with so many small business owner customers, I’ve learned four important things about having a powerful CRM in your business.

    1. Saves time

    Something as trivial as searching for a client’s contact information, a seemingly trivial task, can accumulate to be a significant drain on your time. Imagine a scenario where you must make a follow-up call but find the contact details missing. You have sent your team a request, and time is lost waiting for the details to be sent.

    In the long run, the ripple effect of such delays compounds into significant time loss. A CRM solves it by being a centralized repository — wherein all essential contact information is present and ready to access when needed.

    Related: How CRMs Can Spark (or Continue) Fast Growth

    2. Helps build better relationships

    An often overlooked aspect of business interactions is the personal touch. Having a repository of insights into our clients’ lives, ranging from family details to memorable dates, can help us build better relationships with them.

    We store information about the achievements of our client’s children and their key life events to reference in future conversations. But even storing something as simple as the client’s birthdate and being able to send them a present, a card or perhaps simply an email with congratulations can go a long way.

    We all care about our clients and want to be attentive, but storing all of this information in our minds is impossible. A CRM acts as our second brain, in this case, storing it all for us.

    Related: How to Create Authentic Relationships and Build Customer Trust

    3. Saves money in case of a dispute

    It’s normal sometimes to forget discussions or even agreements. It’s also normal to remember things differently. And yet, a memory lapse can have dire consequences.

    Imagine you implement something that a client approves via email. And a few months later, he challenges your execution simply because he forgot about this old request. Finding an old email in an overflowing inbox can turn into a nightmare. Being able to pull out any email from a client’s file in the CRM becomes a game changer.

    4. Helps focus on the right opportunities

    Effectively selling to a variety of potential customers requires careful planning. Deciding where to focus our efforts is crucial – some clients are ready to buy, while others need more time.

    Having all this information in one place and being able to categorize prospects helps sales professionals know which opportunities to pursue and which to hold off on. This approach ensures that we can match our efforts with each customer’s progress, increasing the chances of a successful outcome.

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    Alykhan Jetha

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  • How to Use Technology to Run Your Company as an Executive with a Limitation | Entrepreneur

    How to Use Technology to Run Your Company as an Executive with a Limitation | Entrepreneur

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    Opinions expressed by Entrepreneur contributors are their own.

    If you suffer a limiting condition, such as fading eyesight, mobility issues or total vision loss, technology can be the difference between leading in business and falling behind. Many executives experience common ailments such as farsightedness or broken limbs, temporary setbacks such as recovery from eye surgery or more permanent disabilities like hearing loss or blindness. In these situations, knowledge is power. I wouldn’t be able to run my company without technology.

    I was sixteen when the doctor told me I would be blind by forty. A devastating retinitis pigmentosa diagnosis brought a drastic new vision of my future. I knew the disease was progressive, so I had some time to research companies and products supporting people with vision impairments. As I’ve adapted to new tech, I am sharing some tools and in a small way, paying my knowledge forward. Programs have evolved, and I rely on several key software apps and devices to support me in my role as a blind CEO. Here are a few that get me through each day.

    Related: What Vision Loss Has Taught Me About Balancing Extremes in Business

    Screen enhancement

    Computer accessibility solution technology, such as Zoomtext, makes it possible for anyone with vision impairments to use their computer screen, assuming they can still use their mouse as well. Freeware and shareware programs are cheaper, but Zoomtext is more than a screen magnifier.

    The screen readability at high zoom levels is made possible by AI Squared technology that eliminates blurry text on freeware programs. With Zoomtext, you also get color-changing and enhancement capabilities. Vision impairment can strike anyone at any time. Looking into screen enhancements before you need them can help preserve your vision, preventing simple eye strain.

    Related: 5 Types of Technology All Entrepreneurs Need Access to in the Digital Age

    Voice accessibility technology

    My partner in running my company is JAWS or Job Access With Speech. Like Zoomtext, JAWS is a screen reader, but the advantage is that it works without a mouse, either with text or Braille. As long as the information is on a Word document or Microsoft Outlook email, JAWS will read it; in fact, JAWS and I get up early in the morning to start reading emails.

    The voice access tech allows you to send replies and compose Word documents. There are several levels of service at a variety of price options. Someone with significant vision loss or a legally blind business leader can still bring their heart, mind and talent to corporate teams, keeping communication channels open.

    Related: Employers Need Workers. Now They’re Realizing The Untapped Talent of These People.

    Tech readers

    Be My Eyes provides volunteers who can help visually-impaired persons “see” their environment. You can be connected to a live person who can see through the camera via your phone, assisting with navigating your surroundings or helping you do your work. If you’re having trouble finding a suite number or rooms at a conference, they can help. As a legally blind person, I might need help crossing a street, especially if my guide dog, Frost, can’t go with me someplace.

    AIRA, a paid service, can pull up a GPS map to pinpoint your location to help in navigation. AIRA uses screenshare; a remote person can take control of your computer to help do things directly, such as conducting research or filling out online forms. Tech readers can reveal what a piece of mail says, what a sign says, or read a document. Be My Eyes is developing a virtual assistant via the new Chat GPT4 language model. Both tech readers can help the visually impaired and business leaders with broken limbs or fingers to keep the recovery period productive.

    Orcam is about two inches in length, and it is tied to your sunglasses. After it magnetizes to the glasses, you can tap the Orcam, and it will take a picture of what you’re looking at, reading out everything it sees, from items on a shelf to the pages of a book; all ages can use it. Orcam can read bills as well as what’s being shown on TV. This is especially important if the announcer says, “Call the number on your screen,” without reading the digits. Now, you won’t miss out on infomercial purchases.

    Another tool, Cashreader, works with the iPhone camera. You can put any dollar bill up to the camera, and Cashreader will tell you the denomination. The tool reads not only dollars but all foreign currency.

    If you’re traveling, you now have options to get quick visual support, and on days you work long hours, you can lean on these tools to help you complete projects, work seamlessly in multiple locations, and always feel in charge of your environment.

    Labeling

    I invested recently in barcode labels and ID Mate; the latest version is I.D. Mate Galaxy. I can’t see the contents of closets and storage areas in my workplace. Something as simple as finding a file in a cabinet is a breeze with I.D. Mate. The barcode system takes a bit of time investment: You can have an assistant record the contents of storage bins, filing cabinets, boxes of documents, etc.

    All you do is point a reader at the barcode, and you will hear your assistant’s voice reading the information you need. This tech makes organizing your life a reality. You can now keep track of model and serial numbers on hardware or other information in fine print on machinery, equipment or containers. Barcoding and labeling save time, taking the mystery out of finding the things you need when you need them.

    Related: 5 Ways ChatGPT Is Empowering People with Disabilities

    Always new tools to try

    Companies and university engineers are developing new tools daily to help disabled persons to do things they couldn’t do before. There is technology to help quadriplegic people use their cell phones, response-to-text tools for people who are deaf or hard of hearing, and tech to help wheelchair users find accommodating facilities.

    Universities are embracing assistive tech on campuses across the country. Hundreds of technology aids and new products come out every day, designed to help you get through each day’s challenges. Anyone injured or dealing with low mobility, vision loss, or hearing impairment can work smarter; you can run your company, keeping the flow of work moving forward. If you’re open to new technology, you can emerge from the learning curve with a new sense of freedom that allows you to take charge of every area of your life.

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    Nancy Solari

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  • How AI Can Protect and Improve Your Business | Entrepreneur

    How AI Can Protect and Improve Your Business | Entrepreneur

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    Opinions expressed by Entrepreneur contributors are their own.

    In the ever-evolving landscape of the business world, resilience is key. The ability to weather storms, adapt to change and emerge stronger is what separates leaders from followers. However, this resilience isn’t a product of sheer will alone — it requires a certain degree of foresight, strategy and an arsenal of powerful tools. One such tool that’s proving to be increasingly invaluable is artificial intelligence (AI).

    During periods of turbulence, AI can serve as a game-changer for businesses, equipping them with the necessary capabilities to not only withstand challenges but also to seize opportunities and forge a path towards growth.

    This article will delve deep into the heart of this topic, exploring the manifold ways in which AI can act as a protector and enhancer of businesses during challenging times. We aim to provide you with insights, examples and action points — strap in for an enlightening journey into the world of AI in business resilience and growth.

    Related: What Is AI, Anyway? Know Your Stuff With This Go-To Guide.

    Leveraging decision-making AI for proactive problem-solving and decision making

    AI can be a powerful tool for detecting and resolving issues before they become full-blown crises. Through data analysis and predictive analytics, AI can alert you to real-time potential issues, from supply chain disruptions to unexpected shifts in market demand.

    When the stakes are high, and decisions need to be made quickly, AI can help businesses navigate uncertainty. AI can provide detailed insights and recommendations through machine learning algorithms that enable data-driven decision-making.

    Related: Redefining Problem-Solving With AI

    AI-Powered risk management

    Risk management is crucial for any business, but during challenging times, its importance magnifies. By predicting market volatility and providing insights into potential threats, AI can help you mitigate risks effectively.

    Artificial intelligence (AI) is revolutionizing the way businesses anticipate market volatility. Traditionally, predicting market trends was a laborious task that required teams of analysts to sift through colossal amounts of data. Today, AI simplifies this process, offering faster and more accurate predictions.

    AI leverages sophisticated algorithms and machine learning (ML) techniques to scan through huge data sets that humans would struggle with. It captures patterns, analyzes anomalies, and interprets economic indicators to give reliable predictions about market volatility.

    Example: Hedge funds like Bridgewater Associates and Renaissance Technologies employ AI to evaluate complex financial markets. They use these AI systems to predict potential stock price changes based on many factors, including economic indicators, geopolitical events and even social media sentiment. With the help of AI, these firms can process and interpret information far quicker than humanly possible, gaining a competitive edge in predicting market shifts.

    Spotting potential threats with AI

    Security threats pose a significant risk to businesses. AI-powered systems can detect anomalies, flag potential threats and even take corrective action, ensuring your business remains secure.

    The use of AI in identifying potential security threats goes beyond conventional practices. With its deep learning capabilities, AI can examine large amounts of data in real time and find patterns that might escape human detection.

    Related: How AI Is Shaping the Cybersecurity Landscape — Exploring the Advantages and Limitations

    For example, a financial institution could use AI to analyze millions of daily transactions. Instead of simply flagging large transactions as potentially fraudulent, AI can identify more subtle patterns that indicate illegal activity. It could look at the frequency of transactions, unusual transaction sizes for a specific customer, or even transactions at odd times. This provides more in-depth insights into the potential threats that businesses could face.

    Businesses can take the following steps to leverage AI in spotting potential security threats:

    1. Implement AI-based Security Systems: Businesses should look to integrate AI-driven security software that provides real-time threat detection. This can help not only in identifying threats but also in taking proactive measures to neutralize them.

    2. Continuous Training of AI Models: AI models learn from experience. Training these models on the latest threat patterns can improve their detection capabilities.

    3. Invest in AI Talent: Having AI specialists on the team can be a significant asset. They can help optimize AI models, interpret the results, and formulate effective response strategies.

    Gaining a competitive edge with AI

    Despite the challenges, tough times can present opportunities for businesses ready to innovate. Using AI, you can gain a competitive edge and position your business for future success.

    AI for automating mundane tasks — AI has already revolutionized several sectors by taking over repetitive and mundane tasks, thus freeing up the workforce to engage in more strategic and creative pursuits. For instance, in the retail industry, chatbots have been programmed to handle basic customer inquiries, leaving more complex queries to human representatives. This not only improves efficiency but also enhances customer experience.

    AI in product development — AI is also changing the face of product development. One example can be seen in the automotive industry. Companies like Waymo, Tesla, and Uber are using AI and machine learning to develop self-driving vehicles. These cars use a combination of sensors and advanced machine-learning algorithms to navigate roads and traffic more efficiently than a human driver could.

    AI in predicting customer needs — AI and machine learning can also aid businesses in better understanding and predicting customer needs. For instance, Spotify uses AI algorithms to analyze users’ listening habits and suggest music that aligns with their tastes, creating a highly personalized user experience. Similarly, Amazon uses predictive analytics to recommend products to users based on their browsing and purchasing history.

    Creating personalized customer experiences — Customers crave personalization in today’s digital world. AI can analyze customer behavior, enabling businesses to offer tailored experiences that boost customer satisfaction and loyalty.

    Artificial intelligence offers the unprecedented ability to collect and analyze vast amounts of data, including customer preferences, shopping patterns, and interaction histories. This allows businesses to create highly personalized experiences that meet and exceed customer expectations.

    Examples

    1. Netflix: A perfect example of personalization driven by AI is Netflix. Their AI algorithms analyze viewership data to suggest shows and movies based on what the user has watched before, their ratings of the previous content, and how they interact with the service. This has led to improved customer experience, higher viewer engagement, and decreased churn rate.

    2. Amazon: Amazon uses AI for product recommendations. If a customer is buying a phone, Amazon will suggest related items like a phone case or screen protector based on other customers’ buying patterns. This personalization makes the shopping experience more seamless and increases the likelihood of additional purchases.

    The Future of AI in Business

    With the increasing capabilities of AI, it’s clear that its role in business will continue to grow. The future of AI in business looks promising, potentially revolutionizing how we work.

    The role of AI in post-pandemic recovery is not just significant but transformative. AI technology provides tools and methods to streamline operations, reduce costs, and drive growth, acting as a powerful engine for businesses to rebuild and adapt to the new normal.

    The global pandemic catalyzed digital transformation, pushing businesses to rethink their operations and strategies. The digitization that was anticipated to occur in a few years got condensed into months, with AI being at the forefront.

    For example, traditional brick-and-mortar retailers that were hit hard by the pandemic had to shift online. AI played a significant role in this transition, from developing intuitive and user-friendly e-commerce platforms to powering sophisticated recommendation engines that enhance the customer shopping experience.

    Potential challenges and ethical considerations

    The use of AI isn’t without its challenges. As businesses increasingly rely on AI, issues related to data privacy, ethics and job displacement may arise, requiring thoughtful consideration and responsible AI practices.

    In a world where change is the only constant, improving your business with AI is no longer a vision of the future but an essential strategy for today. The current era of technological advancement offers both challenges and opportunities, and the smart use of AI will determine who comes out on top.

    AI is no longer an abstract concept but a real and tangible force in the business world, driving resilience, spurring innovation and powering growth. It’s the ally that works round-the-clock, the silent partner that offers deep insights, and the game-changer that provides businesses with an undeniable competitive edge.

    As businesses around the globe grapple with various challenges, from economic downturns to global pandemics, the ability to harness the power of AI becomes not just desirable but critical. Yes, the path may be riddled with hurdles, such as data privacy concerns and ethical considerations, but the benefits of integrating AI into your business strategy far outweigh the potential drawbacks.

    The future of business lies in AI — those who embrace it will lead, and those who ignore it may well find themselves struggling to catch up. So, here’s to a future where AI and business go hand in hand, a future where resilience is a given, and growth is a sustained trajectory!

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    Gajura Constantin

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  • 6 Signs It’s Time to Hire Your First Employee | Entrepreneur

    6 Signs It’s Time to Hire Your First Employee | Entrepreneur

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    Opinions expressed by Entrepreneur contributors are their own.

    The early days of a startup usually present a mix of excitement and fear for a founder. You’re looking forward to embarking on your own and showing the world what you offer. However, revenue isn’t guaranteed, and you may experience some hardships as you grow your organization.

    Most startups begin with a bright idea and someone with the guts to take action on it. Typically, founders handle the operations of their organization from end to end, with no one to support them. However, as the company begins to scale, hiring a supportive staff becomes necessary.

    How do you know it’s time to hire new employees? Look out for these signs.

    1. Overwhelming customer demand — you’re turning down customers

    As your company grows, you’ll likely experience an ebb and flow of your sales. There will be times when you’re so busy you spend all your waking hours handling your customer’s orders, and others when you stare at your computer hoping a new sale will arrive.

    You’ll know your revenue is beginning to solidify when you can’t physically handle all the orders that come in. You might need to turn down work simply because you only have two hands, and they’re both full to the brim.

    If this situation sounds familiar, it’s time to bite the bullet and hire someone to support you. Turning down customers is a bad look for any organization and can discourage future clients from doing business with you.

    If you’re unsure whether you can sustain another employee part-time or full-time, consider a freelancer. You can outsource some of your work to a qualified freelancer during busy times while avoiding the long-term commitment of an employee.

    Related: 9 Ways to Recruit the Best Talent for Your Startup

    2. Declining customer satisfaction

    Providing excellent customer service is crucial to all organizations. After all, your clients spend money on your products or services. They’ll look for other options if they don’t feel you treat them well.

    If you can’t provide your clients with the same white glove treatment that you did in the early days of your organization, you’ll notice a decline in your customer reviews and an escalation of complaints. That’s concerning and will likely lead to revenue declines if you don’t address the problems swiftly.

    Instead of allowing your customer service to tank, hire an employee to assist you. That way, you’ll have more time to ensure every client has a positive experience with your company.

    3. You’re planning to introduce a new product or service

    Things are great — your initial products and services took off, and you’ve successfully propelled your sales since the early days of your organization. Things are going so swimmingly that you decide to introduce a new source of revenue.

    If that’s the case, you’ll likely see a new influx of customers. You’ll need to prepare yourself. After all, you want to continue to service your original offerings while meeting future clients’ needs.

    Introducing a new product or service can potentially double the work you’re already doing, and if you can’t keep up with orders, all your efforts could fail. Consider hiring a qualified employee to help you keep the momentum flowing.

    Related: How to Know When It’s Time to Hire Your First Employee

    4. Your current employees are overworked

    Ideally, the team you hire will have specific responsibilities. For instance, you might have a sales director overseeing qualified leads and a finance guru managing your accounting books. However, if your employees are taking on work outside their purview, it’s time to bring someone else on board.

    You want your employees to concentrate on activities that add value to your company. Your accountant shouldn’t oversee your customer service activities, and your operations manager shouldn’t handle your social media accounts. If your employees’ responsibilities are constantly changing, they may become unhappy and decide to leave.

    Consider hiring an office manager if you need someone to handle administrative tasks or similar responsibilities. They can take care of the extra items that bite into your other employee’s time.

    5. You don’t have time for a vacation

    Startup founders typically know what to expect when starting a new business: endless work hours in a battle to establish a name for their organization. While that’s admirable, at some point, you’ll start burning the candle at both ends, and your work and other responsibilities, like your family, will suffer.

    If you find your weekends are nonexistent, and there’s never enough time to accomplish everything you need, it’s time to bring in someone to help you. We all need time off to rest and recuperate from a busy lifestyle. Even if you feel it’s impossible to take a week’s vacation, you should still incorporate the occasional three or four-day weekend to reset your mind and get away from the pressures of your business.

    Hiring someone you trust to handle your organization’s daily activities can do wonders for your mental health and prepare you for upcoming challenges.

    6. Your business bank account allows it

    After months of solidifying your revenue streams and mitigating your expenses, you’ve built up a pretty impressive bank balance that you’re quite proud of. While that’s quite an accomplishment, it can signify that it’s time to hire someone to assist you.

    As your company continues to scale, your workload will likely increase. Eventually, you won’t be able to keep up with your orders. Preparing in advance by hiring a new employee provides a buffer that will prevent you from turning down work if your sales become overwhelming.

    If you hire now rather than wait until the last moment, you’ll have time to train your new employee on the responsibilities they’ll handle. There won’t be a mad rush to onboard them when you become too busy to manage the company yourself.

    Related: 5 Expert-Backed Strategies for Hiring Top-Quality Talent for Your Startup

    If you see signs it’s time to hire, take action quickly

    Founders who note any of the above signs in their organization are wise to take action and look for team members to support them. At a certain time, your business will begin to scale, and you won’t be able to maintain the same output level if you don’t have some help. Recognizing that time is now can ensure you have the staff you need to continue building your company.

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    Shawn Cole

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  • 3 Simple Reasons to Add Technology to Your Non-Tech Business

    3 Simple Reasons to Add Technology to Your Non-Tech Business

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    Opinions expressed by Entrepreneur contributors are their own.

    You are a owner but aren’t in the tech industry, so why would you need to focus heavily on adapting in your daily workflow? Some people may say you don’t need to. However, I’m here to put a bug in your head and prove how technology is critical to any business across any vertical. And that includes you!

    We know technology can be intimidating. It also can be complex, and there are seemingly endless options. So, is it worth the cost, integration headaches and question if you are picking the right ones? Yes! Here are my top three reasons to focus on technology, and I’ll explain how to integrate it into your business:

    1. Not applying technology means you could face a technology deficit

    Let’s face it, not having a line item in your books for technology and software subscriptions means your company will hit a point where you can’t grow any further. Whether your marketing team will be missing major data points for essential customer acquisition or your efficiencies will eventually put you behind, your competition could pass you by (we’ll get to this one more in the next point). No matter the roadblock you will hit, the point is your growth will have to slow down or halt. You don’t want to wait until that point to use technology once the train has left the station without you!

    Related: 5 Types of Technology All Entrepreneurs Need Access to in the Digital Age

    2. Results are everything

    No matter your business or vertical, your most valuable resource is your team. How can you empower your team to work smarter, not harder, and ultimately produce the best results? The answer is with the right technology! Even if your staff has been set in their ways and doesn’t want to learn a new program, you must pick the right operational systems and offer proper training. A minor setback in the learning curve will mean a huge uptick in .

    I once ran into a mid-sized company that was technologically behind due to not prioritizing this aspect of its business. This inadequacy caused marketing and to lag compared to its competitors. I likened their technological powers and abilities to taking a knife to a gunfight.

    If a company can increase its operational automation in the marketing space, that would allow it to understand its target customer and truly understand how to sell to its market in an efficient and results-driven way.

    A data warehouse and congruent CRM would allow this business to properly segment and hit goals for its best marketing demographic more accurately. Identifying, understanding and addressing low-hanging fruit, such as abandoned shopping cart funnels, is crucial.

    When you are focused on results, technology almost always needs to be integrated to increase efficiencies and drive sales in the long run. And it’s always easier and cheaper to integrate the right technology early to ensure your team is trained and using it along the way!

    Related: How Technology Is Shortening the Road to Fame

    3. You’re increasing your footprint of liabilities without the right technology

    I’ve seen every range of technology integration, from the tech-savvy millennial CEO who relies on data and for every business decision to the companies that don’t integrate it at all and still use a pen and paper within every significant department. However, if you are closer to the latter, you are potentially putting your team at a huge safety risk. If you have only minimal or wrong technology, you could be putting your customers, reputation and finances at risk too!

    I’ve even seen clients using only a single source for major bookkeeping and documentation, like Excel. One wrong move or fat-fingered mistake can change your calculations completely. Or worse, delete everything! If that isn’t risky, I don’t know what is.

    Technology can feel overwhelming, which is often why we hear people stay away from adding it to their daily workflow. However, there are simple ways to make that change. Start with finding a company to give you a technical audit — which is often cheaper than you might expect. Take their advice and then apply it in chunks.

    You may not need to go from 0 to 100 in the first week. You can slowly add, integrate and manage critical technology into various departments as you feel comfortable. And as I mentioned earlier, a key to tech success is training! Empower your team to take the tech leap with you and work on this together. Everyone can learn a new trick, and it could even be fun! Finally, ensure that you have a base infrastructure to make the ideal environment for success. This includes having the basic technology hardware and compatible systems in place.

    Take this article as your sign to take the first step and better your business with tech!

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    Craig Ceccanti

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