ReportWire

Tag: skin conditions

  • PHOTO ESSAY: Summer camp for kids with autoimmune diseases

    [ad_1]

    CLARYVILLE, N.Y. (AP) — Autoimmune diseases like lupus, myositis and forms of arthritis can strike children, too. At a sleepaway camp in upstate New York, some young patients got a chance to just be kids.

    That’s how a 12-year-old recently diagnosed with lupus found himself laughing on a high-ropes course as fellow campers hoisted him into the air.

    “It’s really fun,” said Dylan Aristy Mota, thrilled he was offered this rite of childhood along with the reassurance that doctors were on site. If “anything else pops up, they can catch it faster than if we had to wait til we got home.”

    Autoimmune diseases occur when your immune system attacks your body instead of protecting it. With the exception of Type 1 diabetes, they’re more rare in kids than adults.

    “It’s very important that people know that these diseases exist and it can happen in kids and it can cause significant disabilities,” said Dr. Natalia Vasquez-Canizares, a pediatric rheumatologist at Children’s Hospital at Montefiore in New York.

    When symptoms begin early in life, especially before puberty, they can be more severe. Treating growing bodies also is challenging.

    Montefiore partnered with Frost Valley YMCA to bring several children with autoimmune diseases to a traditional sleepaway camp, after reassuring parents that doctors would be on hand to ensure the kids take their medicines and to handle any symptom flares.

    “Their disease impacts how they can participate and a lot of the time the parents are just very nervous to send them to a summer camp,” Vasquez-Canizares said.

    Ethan Blanchfield-Killeen, 11, has a form of juvenile idiopathic arthritis, causing joint pain and stiffness and “my legs get, like, sleepy.”

    But at camp, Ethan said he’s mostly forgetting his illness. “The only time I get pain is like when I’m on long walks, my legs start getting stiff, and then I kind of feel pain, like achy.”

    One day a doctor examined his hands at camp. Another day, he was running across the lawn splattered in a fierce game of paint tag.

    “It’s really nice just doing the special activities and just messing around with your friends and all day just having a blast.”

    To the doctor, forgetting their chronic disease for a little bit was the point.

    “They blend perfectly with the other kids,” Vasquez-Canizares said. “You can just see them smiling, running, like any other normal child.”

    ___

    Neergaard reported from Washington.

    ___

    The Associated Press Health and Science Department receives support from the Howard Hughes Medical Institute’s Department of Science Education and the Robert Wood Johnson Foundation. The AP is solely responsible for all content.

    [ad_2]

    Source link

  • Kids get diseases like lupus, too. As researchers hunt better treatments, this camp brings joy

    [ad_1]

    A doctor advising … sleepaway camp? That’s how a 12-year-old diagnosed with lupus found himself laughing on a high-ropes course as fellow campers hoisted him into the air.

    “It’s really fun,” said Dylan Aristy Mota, thrilled that he got a chance at the rite of childhood — thanks to doctors reassuring his mom that they’d be at this upstate New York camp, too. Dylan felt good knowing if “anything else pops up, they can catch it faster than if we had to wait til we got home.”

    It may sound surprising but diseases like lupus, myositis and some forms of arthritis — when your immune system attacks your body instead of protecting it — don’t just strike adults. With the exception of Type 1 diabetes, these autoimmune diseases are more rare in kids but they do happen.

    People often ask, “Can kids have arthritis? Can kids have lupus?” said Dr. Natalia Vasquez-Canizares, a pediatric rheumatologist at Children’s Hospital at Montefiore, which partnered with Frost Valley YMCA last summer so some of those youngsters could try a traditional sleepaway camp despite a strict medicine schedule and nervous parents.

    “Imagine for an adult, it’s difficult. If you have that disease since you’re young, it’s very difficult to, you know, cope with,” she said.

    Special challenges for kids

    The younger that someone is when certain illnesses hit, especially before puberty, the more severe symptoms may be. And while genes can make people of any age more vulnerable to autoimmune conditions, usually it takes other factors that stress the immune system, such as infections, to cause the disease to develop.

    But genes are more to blame when disease strikes early in life, said Dr. Laura Lewandowski of the National Institutes of Health who helps lead international research into genetic changes that fuel childhood lupus.

    Symptoms among children can be sneaky and hard to pinpoint. Rather than expressing joint pain, a very young child might walk with a limp or regress to crawling, Vasquez-Canizares said.

    “Before, I looked like everybody else, like normal,” Dylan said. Then, “my face turned like the bright pink, and it started to like get more and more red.”

    His family thought it must be allergies, and Dylan recalled many doctor appointments before being diagnosed with lupus last January.

    Treatment has unique challenges, too. Medicines that tamp down symptoms do so by suppressing young immune systems — just as they’re learning to fend off germs. They can also can affect whether kids build strong bones.

    Research underway to help kids

    But there are promising treatments in development. Seattle Children’s Hospital recently opened the first clinical trial of what’s called CAR-T therapy for pediatric lupus. Those “living drugs” are made by reprogramming some of patients’ own immune soldiers, T cells, to find and kill another type, B cells, that can run amok. Tests in adults with lupus and a growing list of other autoimmune diseases are showing early promise, putting some people in long-term, drug-free remission.

    And occasionally a mother’s autoimmune disease can harm her child, such as a rare fetal heart defect that requires a lifelong pacemaker if the baby survives. Dr. Jill Buyon at NYU Langone Health is studying how to block that defect — and just reported a healthy girl born to a mom with mild lupus.

    “This is a rare example where we know the exact point in time at which this is going to happen,” allowing a chance at prevention, said Dr. Philip Carlucci, an NYU rheumatology fellow and study co-author.

    What happens: A kind of antibody, found in lupus, Sjögren’s and certain other autoimmune diseases, can damage the heart’s ability to beat properly if enough crosses the placenta during key cardiac development. Some treatments can lower but not eliminate the risk. Buyon’s team is testing if a drug used to treat a different autoimmune disease could better shield the fetus.

    Kelsey Kim jumped at the experimental treatment in her last pregnancy, “partly in the hopes of saving my own baby and partly in the hopes of saving other people’s babies and saving them from the pain that I had experienced.”

    Her first daughter was born healthy although doctors didn’t mention the baby’s temporary lupus-related rash was a warning that future pregnancies might be at risk. Kim then lost a son to congenital heart block at 22 weeks of pregnancy. Her second daughter’s heart sustained milder damage, and she’s now a thriving 2-year-old thanks to a pacemaker.

    A third daughter was born healthy in June after Kim got the experimental drug in weekly visits, spanning about three months, to NYU from her northern Virginia home. A single case isn’t proof, and Buyon has NIH funding to start a clinical trial for other high-risk pregnancies soon.

    Helping kids be kids

    Back at the New York sleepaway camp, the goal was some normalcy for kids ruled by strict medication schedules that can make it difficult to be away from family.

    “I do kind of get to forget about it,” Ethan Blanchfield-Killeen, 11, said of the form of juvenile idiopathic arthritis — similar to rheumatoid arthritis in adults — that can leave his joints stiff and achy.

    One day a doctor examined his hands at camp. Another day, he was running across the lawn splattered in a fierce game of paint tag.

    “Just seeing them in a different perspective” than the sterile doctor’s office “almost brings tears to my eyes,” said Vasquez-Canizares, the Montefiore rheumatologist.

    [ad_2]

    Source link

  • Lifelong drugs for autoimmune diseases don’t work well. Now scientists are trying something new

    [ad_1]

    Scientists are trying a revolutionary new approach to treat rheumatoid arthritis, multiple sclerosis, lupus and other devastating autoimmune diseases — by reprogramming patients’ out-of-whack immune systems.

    When your body’s immune cells attack you instead of protecting you, today’s treatments tamp down the friendly fire but they don’t fix what’s causing it. Patients face a lifetime of pricey pills, shots or infusions with some serious side effects — and too often the drugs aren’t enough to keep their disease in check.

    “We’re entering a new era,” said Dr. Maximilian Konig, a rheumatologist at Johns Hopkins University who’s studying some of the possible new treatments. They offer “the chance to control disease in a way we’ve never seen before.”

    How? Researchers are altering dysfunctional immune systems, not just suppressing them, in a variety of ways that aim to be more potent and more precise than current therapies.

    They’re highly experimental and, because of potential side effects, so far largely restricted to patients who’ve exhausted today’s treatments. But people entering early-stage studies are grasping for hope.

    “What the heck is wrong with my body?” Mileydy Gonzalez, 35, of New York remembers crying, frustrated that nothing was helping her daily lupus pain.

    Diagnosed at 24, her disease was worsening, attacking her lungs and kidneys. Gonzalez had trouble breathing, needed help to stand and walk and couldn’t pick up her 3-year-old son when last July, her doctor at NYU Langone Health suggested the hospital’s study using a treatment adapted from cancer.

    Gonzalez had never heard of that CAR-T therapy but decided, “I’m going to trust you.” Over several months, she slowly regained energy and strength.

    “I can actually run, I can chase my kid,” said Gonzalez, who now is pain- and pill-free. “I had forgotten what it was to be me.”

    CAR-T was developed to wipe out hard-to-treat blood cancers. But the cells that go bad in leukemias and lymphomas — immune cells called B cells — go awry in a different way in many autoimmune diseases.

    Some U.S. studies in mice suggested CAR-T therapy might help those diseases. Then in Germany, Dr. Georg Schett at the University of Erlangen-Nuremberg tried it with a severely ill young woman who had failed other lupus treatment. After one infusion, she’s been in remission — with no other medicine — since March 2021.

    Last month, Schett told a meeting of the American College of Rheumatology how his team gradually treated a few dozen more patients, with additional diseases such as myositis and scleroderma — and few relapses so far.

    Those early results were “shocking,” Hopkins’ Konig recalled.

    They led to an explosion of clinical trials testing CAR-T therapy in the U.S. and abroad for a growing list of autoimmune diseases.

    How it works: Immune soldiers called T cells are filtered out of a patient’s blood and sent to a lab, where they’re programmed to destroy their B cell relatives. After some chemotherapy to wipe out additional immune cells, millions of copies of those “living drugs” are infused back into the patient.

    While autoimmune drugs can target certain B cells, experts say they can’t get rid of those hidden deep in the body. CAR-T therapy targets both the problem B cells and healthy ones that might eventually run amok. Schett theorizes that the deep depletion reboots the immune system so when new B cells eventually form, they’re healthy.

    CAR-T is grueling, time consuming and costly, in part because it is customized. A CAR-T cancer treatment can cost $500,000. Now some companies are testing off-the-shelf versions, made in advance using cells from healthy donors.

    Another approach uses “peacekeeper” cells at the center of this year’s Nobel Prize. Regulatory T cells are a rare subset of T cells that tamp down inflammation and help hold back other cells that mistakenly attack healthy tissue. Some biotech companies are engineering cells from patients with rheumatoid arthritis and other diseases not to attack, like CAR-T does, but to calm autoimmune reactions.

    Scientists also are repurposing another cancer treatment, drugs called T cell engagers, that don’t require custom engineering. These lab-made antibodies act like a matchmaker. They redirect the body’s existing T cells to target antibody-producing B cells, said Erlangen’s Dr. Ricardo Grieshaber-Bouyer, who works with Schett and also studies possible alternatives to CAR-T.

    Last month, Grieshaber-Bouyer reported giving a course of one such drug, teclistamab, to 10 patients with a variety of diseases including Sjögren’s, myositis and systemic sclerosis. All but one improved significantly and six went into drug-free remission.

    Rather than wiping out swaths of the immune system, Hopkins’ Konig aims to get more precise, targeting “only that very small population of rogue cells that really causes the damage.”

    B cells have identifiers, like biological barcodes, showing they can produce faulty antibodies, Konig said. Researchers in his lab are trying to engineer T cell engagers that would only mark “bad” B cells for destruction, leaving healthy ones in place to fight infection.

    Nearby in another Hopkins lab, biomedical engineer Jordan Green is crafting a way for the immune system to reprogram itself with the help of instructions delivered by messenger RNA, or mRNA, the genetic code used in COVID-19 vaccines.

    In Green’s lab, a computer screen shines with brightly colored dots that resemble a galaxy. It’s a biological map that shows insulin-producing cells in the pancreas of a mouse. Red marks rogue T cells that destroy insulin production. Yellow indicates those peacemaker regulatory T cells — and they’re outnumbered.

    Green’s team aims to use that mRNA to instruct certain immune “generals” to curb the bad T cells and send in more peacemakers. They package the mRNA in biodegradable nanoparticles that can be injected like a drug. When the right immune cells get the messages, the hope is they’d “divide, divide, divide and make a whole army of healthy cells that then help treat the disease,” Green said.

    The researchers will know it’s working if that galaxy-like map shows less red and more yellow. Studies in people are still a few years away.

    A drug for Type 1 diabetes “is forging the path,” said Dr. Kevin Deane at the University of Colorado Anshutz.

    Type 1 diabetes develops gradually, and blood tests can spot people who are brewing it. A course of the drug teplizumab is approved to delay the first symptoms, modulating rogue T cells and prolonging insulin production.

    Deane studies rheumatoid arthritis and hopes to find a similar way to block the joint-destroying disease.

    About 30% of people with a certain self-reactive antibody in their blood will eventually develop RA. A new study tracked some of those people for seven years, mapping immune changes leading to the disease long before joints become swollen or painful.

    Those changes are potential drug targets, Deane said. While researchers hunt possible compounds to test, he’s leading another study called StopRA: National to find and learn from more at-risk people.

    On all these fronts, there’s a tremendous amount of research left to do — and no guarantees. There are questions about CAR-T’s safety and how long its effects last, but it is furthest along in testing.

    Allie Rubin, 60, of Boca Raton, Florida, spent three decades battling lupus, including scary hospitalizations when it attacked her spinal cord. But she qualified for CAR-T when she also developed lymphoma — and while a serious side effect delayed her recovery, next month will mark two years without a sign of either cancer or lupus.

    “I just remember I woke up one day and thought, ‘Oh my god, I don’t feel sick anymore,’” she said.

    That kind of result has researchers optimistic.

    “We’ve never been closer to getting to — and we don’t like to say it — a potential cure,” said Hopkins’ Konig. “I think the next 10 years will dramatically change our field forever.”

    —-

    The Associated Press Health and Science Department receives support from the Howard Hughes Medical Institute’s Department of Science Education and the Robert Wood Johnson Foundation. The AP is solely responsible for all content.

    [ad_2]

    Source link

  • There are more than 100 autoimmune diseases, and they mostly strike women. Here’s what to know

    [ad_1]

    Our immune system has a dark side: It’s supposed to fight off invaders to keep us healthy. But sometimes it turns traitor and attacks our own cells and tissues.

    What are called autoimmune diseases can affect just about every part of the body – and tens of millions of people. While most common in women, these diseases can strike anyone, adults or children, and they’re on the rise.

    New research is raising the prospect of treatments that might do more than tamp down symptoms. Dozens of clinical trials are testing ways to reprogram an immune system-gone-rogue, with some promising early successes against lupus, myositis and certain other illnesses. Other researchers are hunting ways to at least delay brewing autoimmune diseases, spurred by a drug that can buy some time before people show symptoms of Type 1 diabetes.

    “This is probably the most exciting time that we’ve ever had to be in autoimmunity,” said Dr. Amit Saxena, a rheumatologist at NYU Langone Health.

    Here are some things to know.

    What are autoimmune diseases?

    They’re chronic diseases that can range from mild to life-threatening, more than 100 with different names depending on how and where they do damage. Rheumatoid arthritis and psoriatic arthritis attack joints. Sjögren’s disease is known for dry eyes and mouth. Myositis and myasthenia gravis weaken muscles in different ways, the latter by attacking how nerves signal them. Lupus has widely varied symptoms including a butterfly-shaped facial rash, joint and muscle pain, fevers and damage to the kidneys, lungs and heart.

    They’re also capricious: Even patients faring well for long periods can suddenly have a “flare” for no apparent reason.

    Why autoimmune diseases are so difficult to diagnose

    Many start with vague symptoms that come and go or mimic other illnesses. Many also have overlapping symptoms – rheumatoid arthritis and Sjögren’s also can harm major organs, for example.

    Diagnosis can take multiple tests, including some blood tests to detect antibodies that mistakenly latch onto healthy tissue. It usually centers on symptoms and involves ruling out other causes. Depending on the disease it can take years and seeing multiple doctors before one puts the clues together. There are efforts to improve: The National MS Society is educating doctors about newly updated guidelines to streamline diagnosis of multiple sclerosis.

    How the immune system gets out of whack

    The human immune system is a complex army with sentinels to detect threats like germs or cancer cells, a variety of soldiers to attack them, and peacemakers to calm things down once the danger is over. Key is that it can distinguish what’s foreign from what’s “you,” what scientists call tolerance.

    Sometimes confused immune cells or antibodies slip through, or the peacemakers can’t calm things down after a battle. If the system can’t spot and fix the problem, autoimmune diseases gradually develop.

    Autoimmune diseases are often set off by a trigger

    Most autoimmune diseases, especially in adults, aren’t caused by a specific gene defect. Instead, a variety of genes that affect immune functions can make people susceptible. Scientists say it then takes some “environmental” trigger, such as an infection, smoking or pollutants, to set the disease into motion. For example, the Epstein-Barr virus is linked to MS.

    Scientists are zeroing in on the earliest molecular triggers. For example, white blood cells called neutrophils are first responders to signs of infection or injury — but abnormally overactive ones are suspected of playing a key role in lupus, rheumatoid arthritis and other diseases.

    Women are at highest risk for autoimmune diseases

    Women account for about 4 of 5 autoimmune patients, many of them young. Hormones are thought to play a role. But also, females have two X chromosomes while males have one X and one Y. Some research suggests an abnormality in how female cells switch off that extra X can increase women’s vulnerability.

    But men do suffer from autoimmune diseases. One especially severe one named VEXAS syndrome wasn’t discovered until 2020. It mainly affects men over 50 and in addition to typical autoimmune symptoms it can cause blood clots, shortness of breath and night sweats.

    Certain populations also have higher risks. For example, lupus is more common in Black and Hispanic women. Northern Europeans have a higher risk of MS than other groups.

    Treatment for autoimmune diseases is complicated

    According to investment research company Morningstar, the global market for autoimmune disease treatments is $100 billion a year. That’s not counting doctor visits and such things as lost time at work. Treatment is lifelong and, while usually covered by insurance, can be pricey.

    Not so long ago there was little to offer for many autoimmune diseases beyond high-dose steroids and broad immune-suppressing drugs, with side effects that include a risk of infections and cancer. Today some newer options target specific molecules, somewhat less immune dampening. But for many autoimmune diseases, treatment is trial and error, with little to guide patient decisions.

    ___

    The Associated Press Health and Science Department receives support from the Howard Hughes Medical Institute’s Department of Science Education and the Robert Wood Johnson Foundation. The AP is solely responsible for all content.

    [ad_2]

    Source link

  • FDA Approves Tremfya for Pediatric Plaque Psoriasis, Active Psoriatic Arthritis

    [ad_1]

    By Lori Solomon HealthDay ReporterTHURSDAY, Oct. 2, 2025 (HealthDay News) — The U.S. Food and Drug Administration has approved Tremfya (guselkumab) for the treatment of plaque psoriasis and active psoriatic arthritis in children 6 years of age and older.

    The approval is for pediatric patients living with either moderate-to-severe plaque psoriasis, who are candidates for systemic therapy or phototherapy, or active psoriatic arthritis. This approval expands indications of use beyond the initial adult population and is the first and only pediatric approval for an interleukin-23 inhibitor.

    The approval is based on results from the phase 3 PROTOSTAR study in which the coprimary end points of Psoriasis Area Severity Index (PASI) 90 and Investigator’s Global Assessment (IGA) score of 0/1 were achieved at week 16. More than half of patients (56 percent) receiving Tremfya achieved PASI 90 versus 16 percent of patients receiving placebo. For IGA score, at week 16, two-thirds (66 percent) of patients receiving Tremfya achieved high levels of skin clearance (score 0/1) versus 16 percent of patients receiving placebo. Complete clearance (IGA 0) at week 16 was achieved by nearly 40 percent of pediatric patients receiving Tremfya versus 4 percent on placebo.

    “Despite advancements in the treatment of pediatric plaque psoriasis and active psoriatic arthritis, there continues to be a significant gap in available therapies for these debilitating immune-mediated diseases that impact a child’s physical and emotional well-being during critical years,” study investigator Vimal Hasmukh Prajapati, M.D., from the University of Calgary in Alberta, Canada, said in a statement. “The approval of Tremfya offers physicians, as well as parents and care partners, an established treatment option with proven safety and demonstrated efficacy that can significantly improve the signs and symptoms in children living with these diseases.”

    Approval of Tremfya was granted to Johnson & Johnson.

    Copyright © 2025 HealthDay. All rights reserved.

    [ad_2]

    HealthDay

    Source link

  • ‘Get Ready With Me’: Video genre that focuses on everyday life is everywhere — and not slowing down

    ‘Get Ready With Me’: Video genre that focuses on everyday life is everywhere — and not slowing down

    [ad_1]

    NEW YORK — NEW YORK (AP) — “Get Ready with Me” — to go on a date, go to work or … get fired?

    “Get Ready with Me” videos are everywhere these days, and they’re as straightforward as the name suggests. Social media users, often influencers, invite viewers to watch them get ready to do something or go somewhere. And embedded in the storyline are the skin care, the makeup, the hairdo and all the glam that goes into looking hot — and, of course, the personal stories about life or love that arrest your attention.

    GRWM videos, as they’re also known, are part of a trend of “with me” content that has gained popularity over the past decade. Think “Clean with Me” videos where users watch people clean their homes for inspiration or pleasure. Or hours-long “Study with Me” videos for students who want buddies for intense cramming sessions but don’t have any friends nearby.

    More than a decade after debuting on YouTube in the days when creator content was still relatively new, “Get Ready with Me” videos and their personal sensibilities have inundated social media thanks to a shorter iteration of the genre, which seems to have lent them a more personal and even revelatory tone.

    “For creators, this is a vehicle for storytelling,” says Earnest Pettie, a trends insight lead at YouTube. “It becomes an excuse to share something about your life.”

    The videos have made everyday tasks a core staple of our online diets on platforms like YouTube by drawing in viewers who find it either informative, communal, or both.

    Consumers, for the most part, seem to be really into it. In a report released in August, YouTube said there were more than 6 billion views of videos titled with variations of “grwm” at that point in the year. On TikTok, videos with the hashtag “grwm” have been viewed more than 157 billion times.

    Celebrities and “it girls” have hopped on the bandwagon, often to promote their brands or as part of Vogue’s “Beauty Secrets” series, which draws from the trend. In April, model Sofia Richie Grainge joined TikTok and posted a series of Get Ready with Me videos to offer fans an inside look into her wedding.

    In the initial years of the genre, Pettie says, people would simply put on makeup in front of the camera. Soon after, the videos evolved to what is seen today — content creators getting glammed up while talking to their followers about whatever’s on their minds.

    It experienced another revival in recent years with the popularity of short-form video, TikTok’s bread-and-butter — which was cloned by YouTube and Instagram in the form of Shorts and Reels, respectively.

    The genre is being adopted by up-and-coming creators who might be uncomfortable sharing a story in a video without doing anything else, says Nicla Bartoli, the vice president of sales at Influencer Marketing Factory. Adding activities has the tendency to make content feel less heavy and more inviting, especially to viewers who’ve never come across the creator but are interested in what they’re doing.

    Because users also tend to scroll quickly on TikTok, creators must capture a viewer’s attention right away before they move on to the next thing on their “For You” page. More engagement means more popularity, which typically leads to partnerships with companies eager to pay influencers through brand deals or other means.

    “The level of compelling stories has been increasing a lot,” says Bartoli, whose company connects influencers with brands who want to partner with them to promote products. “It can be because it’s more crowded. You need to step up the game, so to speak.”

    One of the most-known influencers in this arena is 22-year-old Alix Earle, who shares her experiences with struggles like acne, an eating disorder and panic attacks as well as lighthearted episodes about nights out with friends. She has nearly 6 million followers on TikTok.

    Alisha Rei, 18, who lives in Toronto and models, says she wants to create viral social media content to help her build her following and, in turn, her modeling career. She says her friends told her to make Get Ready with Me videos because they tend to be popular.

    Because of modeling events, Rei says she’d missed some shifts at her part-time job working at a mall shoe store. So she decided to make a “get ready with me to get fired” video while doing her makeup before she went back for another shift. The video was tagged #pleasedontbelikeme.

    In an interview, Rei, a college freshman, says she received a warning from her manager but didn’t get fired. “God is good,” she says.

    Often, behind the “getting ready” content lurk other, more commercial messages.

    Bartoli notes that many of the confessional videos do more than they might first appear: They can provide more engagement from users who want to receive updates on a story that’s being shared or know more about the products creators are using. That can make the videos good for product placements and encourage brand partnerships, which, according to Goldman Sachs, is the largest source of income for creators. The investment bank said in a report earlier this year that the creator economy is worth $250 billion today and could roughly double in size by 2027.

    Allie Pribula, a 25-year-old TikToker who used to be an elementary school teacher in the Philadelphia suburbs, says she started making GRWM videos as a way to process her feelings about her old job. Pribula says some companies have since reached out to her to offer gifts and have paid her to market products on her page. She says she considers it a “side hustle.”

    Camilla Ramirez Diaz, a 25-year-old optician who lives in Burlingame, California, recently bought a freckle pen that was featured on GRWM videos she watches at night to wind down her day. Diaz prefers to watch them more on TikTok, where she says the content can be a bit more personal. She cites a video she recently came across from an influencer who was getting ready while stranded in London due to an expired passport.

    “Its almost like you’re watching your friend on FaceTime with you,” Diaz says. “I could sit there all day and watch Get Ready with Me videos from different creators. They’re just a mix of everything.”

    ___

    Haleluya Hadero writes about Amazon, retail and internet culture for The Associated Press. Follow her work at https://apnews.com/author/haleluya-hadero

    [ad_2]

    Source link

  • ‘Get Ready With Me’: Video genre that focuses on everyday life is everywhere — and not slowing down

    ‘Get Ready With Me’: Video genre that focuses on everyday life is everywhere — and not slowing down

    [ad_1]

    NEW YORK — NEW YORK (AP) — “Get Ready with Me” — to go on a date, go to work or … get fired?

    “Get Ready with Me” videos are everywhere these days, and they’re as straightforward as the name suggests. Social media users, often influencers, invite viewers to watch them get ready to do something or go somewhere. And embedded in the storyline are the skin care, the makeup, the hairdo and all the glam that goes into looking hot — and, of course, the personal stories about life or love that arrest your attention.

    GRWM videos, as they’re also known, are part of a trend of “with me” content that has gained popularity over the past decade. Think “Clean with Me” videos where users watch people clean their homes for inspiration or pleasure. Or hours-long “Study with Me” videos for students who want buddies for intense cramming sessions but don’t have any friends nearby.

    More than a decade after debuting on YouTube in the days when creator content was still relatively new, “Get Ready with Me” videos and their personal sensibilities have inundated social media thanks to a shorter iteration of the genre, which seems to have lent them a more personal and even revelatory tone.

    “For creators, this is a vehicle for storytelling,” says Earnest Pettie, a trends insight lead at YouTube. “It becomes an excuse to share something about your life.”

    The videos have made everyday tasks a core staple of our online diets on platforms like YouTube by drawing in viewers who find it either informative, communal, or both.

    Consumers, for the most part, seem to be really into it. In a report released in August, YouTube said there were more than 6 billion views of videos titled with variations of “grwm” at that point in the year. On TikTok, videos with the hashtag “grwm” have been viewed more than 157 billion times.

    Celebrities and “it girls” have hopped on the bandwagon, often to promote their brands or as part of Vogue’s “Beauty Secrets” series, which draws from the trend. In April, model Sofia Richie Grainge joined TikTok and posted a series of Get Ready with Me videos to offer fans an inside look into her wedding.

    In the initial years of the genre, Pettie says, people would simply put on makeup in front of the camera. Soon after, the videos evolved to what is seen today — content creators getting glammed up while talking to their followers about whatever’s on their minds.

    It experienced another revival in recent years with the popularity of short-form video, TikTok’s bread-and-butter — which was cloned by YouTube and Instagram in the form of Shorts and Reels, respectively.

    The genre is being adopted by up-and-coming creators who might be uncomfortable sharing a story in a video without doing anything else, says Nicla Bartoli, the vice president of sales at Influencer Marketing Factory. Adding activities has the tendency to make content feel less heavy and more inviting, especially to viewers who’ve never come across the creator but are interested in what they’re doing.

    Because users also tend to scroll quickly on TikTok, creators must capture a viewer’s attention right away before they move on to the next thing on their “For You” page. More engagement means more popularity, which typically leads to partnerships with companies eager to pay influencers through brand deals or other means.

    “The level of compelling stories has been increasing a lot,” says Bartoli, whose company connects influencers with brands who want to partner with them to promote products. “It can be because it’s more crowded. You need to step up the game, so to speak.”

    One of the most-known influencers in this arena is 22-year-old Alix Earle, who shares her experiences with struggles like acne, an eating disorder and panic attacks as well as lighthearted episodes about nights out with friends. She has nearly 6 million followers on TikTok.

    Alisha Rei, 18, who lives in Toronto and models, says she wants to create viral social media content to help her build her following and, in turn, her modeling career. She says her friends told her to make Get Ready with Me videos because they tend to be popular.

    Because of modeling events, Rei says she’d missed some shifts at her part-time job working at a mall shoe store. So she decided to make a “get ready with me to get fired” video while doing her makeup before she went back for another shift. The video was tagged #pleasedontbelikeme.

    In an interview, Rei, a college freshman, says she received a warning from her manager but didn’t get fired. “God is good,” she says.

    Often, behind the “getting ready” content lurk other, more commercial messages.

    Bartoli notes that many of the confessional videos do more than they might first appear: They can provide more engagement from users who want to receive updates on a story that’s being shared or know more about the products creators are using. That can make the videos good for product placements and encourage brand partnerships, which, according to Goldman Sachs, is the largest source of income for creators. The investment bank said in a report earlier this year that the creator economy is worth $250 billion today and could roughly double in size by 2027.

    Allie Pribula, a 25-year-old TikToker who used to be an elementary school teacher in the Philadelphia suburbs, says she started making GRWM videos as a way to process her feelings about her old job. Pribula says some companies have since reached out to her to offer gifts and have paid her to market products on her page. She says she considers it a “side hustle.”

    Camilla Ramirez Diaz, a 25-year-old optician who lives in Burlingame, California, recently bought a freckle pen that was featured on GRWM videos she watches at night to wind down her day. Diaz prefers to watch them more on TikTok, where she says the content can be a bit more personal. She cites a video she recently came across from an influencer who was getting ready while stranded in London due to an expired passport.

    “Its almost like you’re watching your friend on FaceTime with you,” Diaz says. “I could sit there all day and watch Get Ready with Me videos from different creators. They’re just a mix of everything.”

    ___

    Haleluya Hadero writes about Amazon, retail and internet culture for The Associated Press. Follow her work at https://apnews.com/author/haleluya-hadero

    [ad_2]

    Source link

  • Neurosurgeon investigating patient’s mystery symptoms plucks a worm from woman’s brain in Australia

    Neurosurgeon investigating patient’s mystery symptoms plucks a worm from woman’s brain in Australia

    [ad_1]

    CANBERRA, Australia — A neurosurgeon investigating a woman’s mystery symptoms in an Australian hospital says she plucked a wriggling worm from the patient’s brain.

    Surgeon Hari Priya Bandi was performing a biopsy through a hole in the 64-year-old patient’s skull at Canberra Hospital last year when she used forceps to pull out the parasite, which measured 8 centimeters, or 3 inches.

    “I just thought: ‘What is that? It doesn’t make any sense. But it’s alive and moving,’” Bandi was quoted Tuesday in The Canberra Times newspaper.

    “It continued to move with vigor. We all felt a bit sick,” Bandi added of her operating team.

    The creature was the larva of an Australian native roundworm not previously known to be a human parasite, named Ophidascaris robertsi. The worms are commonly found in carpet pythons.

    Bandi and Canberra infectious diseases physician Sanjaya Senanayake are authors of an article about the extraordinary medical case published in the latest edition of the journal Emerging Infectious Diseases.

    Senanayake said he was on duty at the hospital in June last year when the worm was found.

    “I got a call saying: ‘We’ve got a patient with an infection problem. We’ve just removed a live worm from this patient’s brain,’” Senanayake said.

    The woman had been admitted to the hospital after experiencing forgetfulness and worsening depression over three months. Scans showed changes in her brain.

    A year earlier, she had been admitted to her local hospital in southeast New South Wales state with symptoms including abdominal pain, diarrhea, a dry cough and night sweats.

    Senanayake said the brain biopsy was expected to reveal a cancer or an abscess.

    “This patient had been treated … for what was a mystery illness that we thought ultimately was a immunological condition because we hadn’t been able to find a parasite before and then out of nowhere, this big lump appeared in the frontal part of her brain,” Senanayake said.

    “Suddenly, with her (Bandi’s) forceps, she’s picking up this thing that’s wriggling. She and everyone in that operating theater were absolutely stunned,” Senanayake added.

    Bandi said her patient regained conscious after the worm was extracted without any negative consequences.

    “She was so grateful to have an answer for what had been causing her trouble for so very long,” Bandi said.

    Six months after the worm was removed, the patient’s neuropsychiatric symptoms had improved but persisted, the journal article said.

    The patient had been sent home soon after the surgery with antiparasitic drugs and had not returned to hospital since, Senanayake said. “She’s done OK, but obviously because this is a new infection, we’re keeping a close eye on her,” Senanayake told Ten Network television.

    The worms’ eggs are commonly shed in snake droppings which contaminate grass eaten by small mammals. The life cycle continues as other snakes eat the mammals.

    The woman lives near a carpet python habitat and forages for native vegetation called warrigal greens to cook.

    While she had no direct contact with snakes, scientists hypothesize that she consumed the eggs from the vegetation or her contaminated hands.

    [ad_2]

    Source link

  • Buzzworthy: Honeybee health blooming at federal facilities across the country

    Buzzworthy: Honeybee health blooming at federal facilities across the country

    [ad_1]

    CONCORD, N.H. — While judges, lawyers and support staff at the federal courthouse in Concord, New Hampshire, keep the American justice system buzzing, thousands of humble honeybees on the building’s roof are playing their part in a more important task — feeding the world.

    The Warren B. Rudman courthouse is one of several federal facilities around the country participating in the General Services Administration’s Pollinator Initiative, a government program aimed at assessing and promoting the health of bees and other pollinators, which are critical to life on Earth.

    “Anybody who eats food, needs bees,” said Noah Wilson-Rich, co-founder, CEO and chief scientific officer of the Boston-based Best Bees company, which contracts with the government to take care of the honeybee hives at the New Hampshire courthouse and at some other federal buildings.

    Bees help pollinate the fruits and vegetables that sustain humans, he said. They pollinate hay and alfalfa, which feed cattle that provide the meat we eat. And they promote the health of plants that, through photosynthesis, give us clean air to breathe.

    Yet the busy insects that contribute an estimated $25 billion to the U.S. economy annually are under threat from diseases, agricultural chemicals and habitat loss that kill about half of all honeybee hives annually. Without human intervention, including beekeepers creating new hives, the world could experience a bee extinction that would lead to global hunger and economic collapse, Wilson-Rich said.

    The pollinator program is part of the federal government’s commitment to promoting sustainability, which includes reducing greenhouse gas emissions and promoting climate resilient infrastructure, said David Johnson, the General Services Administration’s sustainability program manager for New England.

    The GSA’s program started last year with hives at 11 sites.

    Some of those sites are no longer in the program. Hives placed at the National Archives building in Waltham, Massachusetts, last year did not survive the winter.

    Since then, other sites were added. Two hives, each home to thousands of bees, were placed on the roof of the Rudman building in March.

    The program is collecting data to find out whether the honeybees, which can fly 3 to 5 miles from the roof in their quest for pollen, can help the health of not just the plants on the roof, but also of the flora in the entire area, Johnson said.

    “Honeybees are actually very opportunistic,” he said. “They will feed on a lot of different types of plants.”

    The program can help identify the plants and landscapes beneficial to pollinators and help the government make more informed decisions about what trees and flowers to plant on building grounds.

    Best Bees tests the plant DNA in the honey to get an idea of the plant diversity and health in the area, Wilson-Rich said, and they have found that bees that forage on a more diverse diet seem to have better survival and productivity outcomes.

    Other federal facilities with hives include the Centers for Medicare and Medicaid Services headquarters in Baltimore; the federal courthouse in Hammond, Indiana; the Federal Archives Records Center in Chicago; and the Denver Federal Center.

    The federal government isn’t alone in its efforts to save the bees. The hives placed at federal sites are part of a wider network of about 1,000 hives at home gardens, businesses and institutions nationwide that combined can help determine what’s helping the bees, what’s hurting them and why.

    The GSA’s Pollinator Initiative is also looking to identify ways to keep the bee population healthy and vibrant and model those lessons at other properties — both government and private sector — said Amber Levofsky, the senior program advisor for the GSA’s Center for Urban Development.

    “The goal of this initiative was really aimed at gathering location-based data at facilities to help update directives and policies to help facilities managers to really target pollinator protection and habitat management regionally,” she said.

    And there is one other benefit to the government honeybee program that’s already come to fruition: the excess honey that’s produced is donated to area food banks.

    [ad_2]

    Source link

  • Buzzworthy: Honeybee health blooming at federal facilities across the country

    Buzzworthy: Honeybee health blooming at federal facilities across the country

    [ad_1]

    CONCORD, N.H. — While judges, lawyers and support staff at the federal courthouse in Concord, New Hampshire, keep the American justice system buzzing, thousands of humble honeybees on the building’s roof are playing their part in a more important task — feeding the world.

    The Warren B. Rudman courthouse is one of several federal facilities around the country participating in the General Services Administration’s Pollinator Initiative, a government program aimed at assessing and promoting the health of bees and other pollinators, which are critical to life on Earth.

    “Anybody who eats food, needs bees,” said Noah Wilson-Rich, co-founder, CEO and chief scientific officer of the Boston-based Best Bees company, which contracts with the government to take care of the honeybee hives at the New Hampshire courthouse and at some other federal buildings.

    Bees help pollinate the fruits and vegetables that sustain humans, he said. They pollinate hay and alfalfa, which feed cattle that provide the meat we eat. And they promote the health of plants that, through photosynthesis, give us clean air to breathe.

    Yet the busy insects that contribute an estimated $25 billion to the U.S. economy annually are under threat from diseases, agricultural chemicals and habitat loss that kill about half of all honeybee hives annually. Without human intervention, including beekeepers creating new hives, the world could experience a bee extinction that would lead to global hunger and economic collapse, Wilson-Rich said.

    The pollinator program is part of the federal government’s commitment to promoting sustainability, which includes reducing greenhouse gas emissions and promoting climate resilient infrastructure, said David Johnson, the General Services Administration’s sustainability program manager for New England.

    The GSA’s program started last year with hives at 11 sites.

    Some of those sites are no longer in the program. Hives placed at the National Archives building in Waltham, Massachusetts, last year did not survive the winter.

    Since then, other sites were added. Two hives, each home to thousands of bees, were placed on the roof of the Rudman building in March.

    The program is collecting data to find out whether the honeybees, which can fly 3 to 5 miles from the roof in their quest for pollen, can help the health of not just the plants on the roof, but also of the flora in the entire area, Johnson said.

    “Honeybees are actually very opportunistic,” he said. “They will feed on a lot of different types of plants.”

    The program can help identify the plants and landscapes beneficial to pollinators and help the government make more informed decisions about what trees and flowers to plant on building grounds.

    Best Bees tests the plant DNA in the honey to get an idea of the plant diversity and health in the area, Wilson-Rich said, and they have found that bees that forage on a more diverse diet seem to have better survival and productivity outcomes.

    Other federal facilities with hives include the Centers for Medicare and Medicaid Services headquarters in Baltimore; the federal courthouse in Hammond, Indiana; the Federal Archives Records Center in Chicago; and the Denver Federal Center.

    The federal government isn’t alone in its efforts to save the bees. The hives placed at federal sites are part of a wider network of about 1,000 hives at home gardens, businesses and institutions nationwide that combined can help determine what’s helping the bees, what’s hurting them and why.

    The GSA’s Pollinator Initiative is also looking to identify ways to keep the bee population healthy and vibrant and model those lessons at other properties — both government and private sector — said Amber Levofsky, the senior program advisor for the GSA’s Center for Urban Development.

    “The goal of this initiative was really aimed at gathering location-based data at facilities to help update directives and policies to help facilities managers to really target pollinator protection and habitat management regionally,” she said.

    And there is one other benefit to the government honeybee program that’s already come to fruition: the excess honey that’s produced is donated to area food banks.

    [ad_2]

    Source link

  • Cream May Restore Skin Pigmentation in People With Vitiligo

    Cream May Restore Skin Pigmentation in People With Vitiligo

    [ad_1]

    By Denise Mann 

    HealthDay Reporter

    MONDAY, Oct. 24, 2022 (HealthDay News) — For the millions of people who live with vitiligo, a disease that robs the skin of its natural color, a newly approved cream called ruxolitinib (Opzelura) is quickly becoming a game changer.

    The U.S. Food and Drug Administration approved ruxolitinib for vitiligo in people aged 12 and older in July. The drug, part of a class known as Janus kinase (JAK) inhibitors, targets JAK, a molecule involved in the development and progression of vitiligo.

    About half of folks with vitiligo who used the cream got 75% or more pigment back on the face and 50% or more pigment back on their whole body after a year of use, the study found. More than one-third of adults and more than 50% of adolescents in the study said their vitiligo was no longer noticeable or a lot less noticeable after a year.

    “This is a major milestone as ruxolitinib cream is the first treatment that’s FDA approved to re-pigment patients with vitiligo,” said study author Dr. David Rosmarin, a dermatologist and vice chair for education and research in the department of dermatology at Tufts Medical Center in Boston.

    An autoimmune disease that occurs when the body misfires against its own skin cells, vitiligo can be mild or severe and found anywhere on the body, although it typically affects the face and hands. Vitiligo affects people of all skin types but is often more noticeable in people with darker skin.

    Two studies included in the new analysis involved more than 670 people with vitiligo from 70 centers, primarily in North America and Europe. There were no differences in responses based on race, ethnicity, duration of disease, and/or the amount of vitiligo, among other factors.

    “Even patients with vitiligo for over 30 years can still improve with this treatment,” Rosmarin said.

    Before the new cream’s approval, dermatologists used topical steroids, topical calcineurin inhibitors, and phototherapy to treat vitiligo, he noted.

    “Topical corticosteroids and topical calcineurin inhibitors help some patients, but certainly not everyone and [it] can also have side effects,” Rosmarin said. “Corticosteroids can lighten and thin the skin and we have to limit the use on sensitive body sites like face, genitals, and armpits, and calcineurin inhibitors can sting or burn where applied for some patients.”

    Phototherapy involves weekly appointments that are not always geographically convenient, he added.

    Topical ruxolitinib caused only mild side effects, including redness and irritation at the application site and mild acne in this study. The medication does carry a black box warning from the FDA due to asmall increased risk of serious infections, major heart issues, clotting, cancer and even death. This warning is based on studies of oral ruxolitinib, which results in much higher blood levels than the cream.

    The study was funded by Incyte Corp., which produces ruxolitinib. It was published Oct. 20 in the New England Journal of Medicine.

    Vitiligo experts welcome the new medication and are optimistic about the vitiligo treatment pipeline.

    Vitiligo has traditionally been understudied despite its dramatic social and psychological impact, said Dr. Victor Huang. He is director of the Vitiligo Clinic at the University of California, Davis.

    “The development of this new medication is exciting to the community for the treatment it offers, the validation of the underlying science of vitiligo it represents, and for the novel treatments to come it promises,” Huang said.

    “This disease can take a dramatic toll on self-esteem,” he explained. “Half of all patients with vitiligo are diagnosed before the age of 20, and in the pediatric population, teasing, bullying, self-consciousness and embarrassment have been issues for patients.”

    There’s also more to it, Huang said.

    “My patients report the burden of vitiligo manifesting in the time it takes to apply cover-up in the morning, difficulty with developing intimate relationships, the anxiety of always standing out, dealing with strangers who are afraid vitiligo is contagious, and time away from work to pursue treatments which can involve three-times-a-week visits for phototherapy,” according to Huang.

    Dr. Iltefat Hamzavi, a dermatologist at Henry Ford Hospital in Detroit, agreed that this new cream is a big deal for people with vitiligo.

    “Vitiligo is one of the most significant psychosocial diseases with an impact on quality of life similar to chronic asthma, and rates of depression are much higher than in the general population,” Hamzavi said. “We never know how well a medication can work in a large group and also how safe it is, [and] we have that information now and that is a tremendous hurdle to overcome for a disease that had no approved treatments.”

    Dr. Liv Eidsmo is a professor of translational skin and immunology at the University of Copenhagen, in Denmark. She wrote an editorial accompanying the new study. Topical treatment targets the affected sites directly and lowers the risk of systemic effects, she said.

    “Patients with vitiligo finally have the hope of efficient treatments, with several new immuno-modulating drugs in different phases of clinical trials,” Eidsmo added.

    [ad_2]

    Source link