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  • Lina Ghotmeh Is Reimagining Cultural Architecture for a Connected World

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    The architect behind landmark cultural projects at the British Museum and the AlUla Contemporary Arts Museum discusses reimagining museums as evolving, participatory spaces. Kimberly Lloyd, Courtesy of LG—A

    Lina Ghotmeh, recognized on this year’s Art Power Index, is changing the global conversation between art, architecture and place. Based in Paris and raised in Beirut, Ghotmeh has emerged as one of the defining voices of a new architectural sensibility rooted in sustainability, memory and cultural dialogue, rather than spectacle. Her recent and forthcoming projects span continents and histories: the British Museum’s sweeping Western Range redesign, the AlUla Contemporary Arts Museum in Saudi Arabia, the Jadids’ Legacy Museum in Uzbekistan and Qatar’s Pavilion at the Venice Biennale. Each project, in her words, sits “at the crossroads of this transformation—where local narratives meet global dialogues.”

    Ghotmeh’s approach, which she refers to as an “archaeology of the future,” treats architecture as both excavation and invention, a process of uncovering the social, material and emotional layers of a place before imagining what comes next. This philosophy took shape in her acclaimed Serpentine Pavilion in 2023, a table-like structure that beckoned visitors to sit, share and converse, turning architecture into an act of gathering.

    The shifting power dynamics in the art world, from the rise of voices across the Global South to the integration of technology and A.I., are redefining cultural institutions. Ghotmeh envisions museums as “living environments” that immerse audiences in the creative process and connect them to the broader human story art continues to tell. For the architect, buildings are never neutral containers but vessels for dialogue, resilience and renewal. In reimagining how and where art is experienced, Ghotmeh is rethinking culture itself as a space for belonging, continuity and care.

    What do you see as the most transformative shift in the art world power dynamics over the past year, and how has it impacted your own work or strategy?

    Over the past year, I’ve felt a profound shift in both voices and geography within the art world. We are finally witnessing the rise of influential perspectives from the Global South and other historically underrepresented regions. This expansion of voices is not only reshaping who gets to speak but also how and where art is being shown. It signals a move toward a more plural and inclusive understanding of art as a critical platform—one capable of engaging with the most pressing social, cultural and environmental questions of our time.

    This shift deeply informs the type of work I pursue and aligns with a trajectory I’ve been committed to for years. Projects such as designing Qatar’s National Pavilion at the Venice Biennale, the Jadid Museum in Uzbekistan, and the AlUla Contemporary Arts Museum in Saudi Arabia all sit at the crossroads of this transformation—where local narratives meet global dialogues.

    Similarly, reimagining the British Museum as a vessel for a truly global art history offers an opportunity to rethink cultural institutions as spaces of exchange rather than dominance. It’s an invitation to reframe how we tell the story of humanity through art—decentering traditional hierarchies and embracing a more interconnected, equitable cultural landscape.

    As the art market and industry continue to evolve, what role do you believe technology, globalization, and changing collector demographics will play in reshaping traditional power structures?

    Art not only reflects culture but actively shapes it, serving as both a social force and an economic driver. As collector demographics shift, we’re witnessing new modes of collecting and new ways of constructing cultural narratives—ones that move beyond Western-centric frameworks and embrace more diverse and interconnected perspectives.

    Technology, particularly A.I., is playing a transformative role in this process. It enables new kinds of artistic experiences and provides tools for reinterpreting and visualizing data in ways that were previously unimaginable. In our recent work with A.I. artists, for example, we’ve been exploring ways to visualize art histories from the Arab world. This process begins with the crucial task of collecting and structuring data that has long been overlooked or rendered invisible. Through this, knowledge and cultural memory that were once marginalized are reemerging, allowing for a more inclusive understanding of global art histories.

    In this sense, technology and globalization are not merely reshaping the market—they’re redistributing cultural power, enabling new voices, narratives and regions to participate in defining the future of art.

    Looking ahead, what unrealized opportunity or unmet need in the art ecosystem are you most excited to tackle in the coming year, and what will it take to make that vision a reality?

    I’m deeply interested in rethinking how we show art and in reaffirming its central role within society. I believe museums and cultural spaces should evolve into living environments—places that not only exhibit art but also immerse audiences in the creative process itself. Spaces where people can experience how art is made, why it matters, and how it continues to shape our collective consciousness.

    Art has accompanied humanity since its very beginnings—it is how we have sought to understand ourselves, substantiate our existence and give meaning to the world around us. Yet many institutions still treat it as something static or distant. The opportunity now lies in transforming museums into dynamic ecosystems of learning, participation and dialogue—bridging artists, communities and new technologies.

    Realizing this vision requires rethinking institutional models, fostering collaboration across disciplines and embracing innovation in both curation and architecture. Ultimately, it’s about restoring art’s fundamental purpose: to connect us more deeply to one another and to the shared human story we continue to write.

    You grew up in Beirut, a city with a complex history of destruction and rebuilding. How has that background shaped your approach to sustainability, resilience and place-making?

    Living in a city where buildings are constantly collapsing and rising again, you understand that architecture is never only physical—it’s social, emotional and deeply tied to survival. Sustainability, for me, comes from that consciousness: to build with care, to use what is available, to adapt rather than erase. In Beirut, you see nature reclaiming ruins, and people reinhabiting them with extraordinary creativity. That taught me that true resilience lies in continuity, in working with the traces and resources already present. Every project I design begins with that same listening to place, so that what emerges feels born from its ground rather than imposed upon it.

    You coined the term “archaeology of the future.” How do you balance uncovering historical traces and designing something genuinely new?

    “Archaeology of the future” is both a method and an ethic. It means that before drawing, we excavate—not with shovels, but with research and attention. We study a site’s geology, its crafts, its human stories, its past uses. But this act of uncovering is not nostalgic. The goal is to let those traces inspire something that speaks to today and tomorrow. In Stone Garden, the innovative technique of hand-plastered façade carries Beirut’s collective memory, echoing natural forms found in the city and belonging to the ground, yet its vertical form points to regeneration. The building rises as a novel form anchored in its place. In the Bahrain Pavilion for Expo 2025, we drew on traditional boatbuilding to create a light, demountable timber structure, entirely new but rooted in cultural memory. The past is not a model; it’s a fertile ground from which the new can grow.

    How does that translate when designing spaces meant to hold art—objects that carry their own histories and spiritual weight?

    Designing for art demands humility. These are spaces of encounter, between artworks, viewers and time itself. Architecture must offer silence and presence at once. The space should talk about the place where we are. Building in AlUla, for example, is an invitation to think of the galleries as earthly structures warmly welcoming art, all while framing nature. At the British Museum, we are working within a building dense with history, yet our aim is not to add another layer of authority but to open it up—to allow light, porosity and new readings of the collection.

    The architecture becomes a mediator, a frame that encourages reflection rather than spectacle. Some new spaces we are designing restore a lost feeling of openness, of sky, the use of local stone for the finish reminds us about the place we are in. I like to think of architecture as a vessel for dialogue, where both the art and the visitor can breathe, all while allowing us to dream. 

    Many contemporary buildings feel imposed rather than born of their surroundings. How do you resist that tendency in your own work?

    A building is not an exercise of style; it is an extraordinary place that needs to be inhabited. With my team, I begin each project with listening, to the land, the resources, the crafts, the wind, the people. Context is about an environment; it is not a constraint; it’s the material of the work. I try to design buildings that feel as though they could not exist anywhere else if they are meant to stay still in their place. In Normandy, the Hermès Workshops were built with bricks made from the site’s own earth. We worked with local brick makers and revived an artisanal work present for decades in the region. These gestures root the project in its environment. I think architecture should belong to its place as naturally as a tree grows from soil—it should feel inevitable, not imported.

    In redesigning major cultural and arts institutions, you are dealing not just with architecture, but with narratives, audience behaviors and institutional purpose. What can you tell us about the experience of collaborating with curators, conservators and communities?

    Architecture is the art of collaboration. It begins with an idea—a concept rooted in a place and informed by its history and context. From there, it becomes an act of orchestration: a dialogue among disciplines, a collaborative process in which all voices are heard, allowing the building to embody and integrate diverse perspectives and skills.

    In Qatar, we are currently working on several museum and exhibition projects. These are developed in close collaboration with curators, whose experience across different institutions brings depth and richness to the work. The community is also ever-present, through the ways people will use these spaces, the possibilities they create and the processes of making itself.
    I believe architecture is a means to guide knowledge and empower people through creation.

    What do you see as the most under-addressed challenge or challenges in cultural architecture at this moment?

    We still design too many cultural buildings as static monuments rather than evolving ecosystems. This risks alienating art and cultural spaces from the public, rendering them inaccessible, even though art is essential to our humanity and part of everyday life.

    The future demands openness and flexibility: spaces that can adapt to changing programs, technologies and communities. Another challenge lies in the diplomatic role of cultural spaces: in a world that may grow increasingly divided, museums and cultural institutions can serve as bridges between people, reminding us of our shared humanity while celebrating our differences as a source of richness. They are platforms for critical questions and spaces for meaningful dialogue.

    As Bruno Latour reminds us, “We have never been modern,” and this insight urges us to reconsider the artificial separation between culture, nature and technology. Cultural buildings must embody this continuity: becoming living, relational environments that connect human, material and ecological realities.

    Moreover, the ecological dimension of cultural spaces is an ever-growing concern. Museums remain among the most resource-intensive building types. We need to rethink how we conserve artworks, how we build, reuse and manage energy, all without compromising the sensorial and human experience of art.

    You often operate at the intersection of architecture, national identity and culture with projects like the Osaka Expo 2025 Bahrain Pavilion or the AlUla Contemporary Arts Museum in Saudi Arabia, slated to open in 2027. How do you think about the role of architecture in articulating both place and global aspiration?

    Architecture has the power to express identity while remaining open to the world. In Bahrain, the pavilion embodies the island’s maritime heritage—its wooden craftsmanship and its relationship to the sea—yet it also speaks of shared ecological values with Japan. In AlUla, surrounded by desert and archaeology, the Contemporary Art Museum will be a dialogue between landscape and art, history and the future. It suggests that the museum become a series of open pavilions, intertwined and interacting with nature. For me, global aspiration should not mean universality through sameness, but connection through specificity. The more rooted a building is, the more it resonates beyond its borders.

    When you imagine the art spaces of the future, what do they look and feel like?

    I imagine future cultural spaces like a kitchen—alive with cooks and guests in constant interaction. They thrive outside the box, in lively places where texture, light and life unfold intensely.

    These spaces will also extend into immaterial worlds. With the rise of digital platforms, we are invited to experience art in a new, hybrid dimension—one that merges the virtual and the physical. This deepens the need to intertwine both realms, to strengthen the sensoriality of the physical while embracing the possibilities of the digital.

    Museums and cultural spaces of the future will be lighter, more open and deeply connected to their environment. I imagine buildings that breathe—filled with natural light, porous thresholds and a tactile sense of material. Spaces that invite people to gather, not only to look. They will reuse what exists, evolve over time and dissolve the boundaries between art, nature and daily life. Above all, they will cultivate presence: places where people feel grounded, inspired and connected to one another through beauty and thought.

    Lina Ghotmeh Is Reimagining Cultural Architecture for a Connected World

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    The Editors

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  • Yayoi Kusama’s Largest Public Sculpture to Date Is Unveiled in London

    Yayoi Kusama’s Largest Public Sculpture to Date Is Unveiled in London

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    Yayoi Kusama’s Infinite Accumulation at Liverpool Street Station. © YAYOI KUSAMA. Courtesy Ota Fine Arts and Victoria Miro. Photo: Thierry Bal.

    The acclaimed Japanese artist Yayoi Kusama has just unveiled a monumental sculpture, Infinite Accumulation, at the entrance of Liverpool Street Station in London. The work is the artist’s first permanent public sculpture in the U.K. and—quelle bonne surprise—it’s not one of Kusama’s famous dotted pumpkins.

    The public sculpture now installed at the busy railway station was inspired by her main artistic obsession (and a signature element of her work), the polka dot. In the ten-meter-high and twelve-meter-wide site-specific sculpture, Kusama’s dots are gleaming silver spheres, linked together into an enveloping constellation gravitating in space. Their polished surfaces enhance the mesmerizing effect of the work, reflecting the surroundings, allowing the viewers to become part of the art installation while also being an extremely Instagram-friendly attraction.

    “London is a massive metropolis with people of all cultures moving constantly,” the artists said in a press release. “The spheres symbolize unique personalities, while the supporting curvilinear lines allow us to imagine an underpinning social structure.”

    Reportedly, Kusama conceived the sculpture intuitively, hand-twisting the wires on the original model to design the movement of the dynamic serpentine arches. Notably, the sculpture also establishes an exciting conversation with the railway’s existing architecture.

    SEE ALSO: ‘Simone Leigh’ at CAAM and LACMA Is Comprehensive But Cold

    “Commuters and visitors are in for a real treat when they arrive at Liverpool Street and are welcomed by Kusama’s Infinite Accumulation,” Justine Simons OBE, Deputy Mayor for Culture and the Creative Industries, said in a statement. “Kusama is one of the world’s leading artists and so it is fitting that this is the final work in a brilliant series of contemporary art commissions for the Elizabeth line. The arts are a vital part of London’s success, helping transform our spaces and connect our communities as we build a better London for all.”

    The sculpture was commissioned by The Crossrail Art Foundation’s public art program for the Elizabeth line, with the support of Victoria Miro, and made possible through funding from both the British Land and the City of London Corporation.

    This work by Kusama adds to the already remarkable list of contemporary public artworks located in or over several London stations, including Douglas Gordon’s undergroundoverheard at Tottenham Court Road station, Chantal Joffe’s A Sunday Afternoon in Whitechapel at Whitechapel Station and Conrad Shawcross’s Manifold (Major Third) 5:4, which was unveiled at the western entrance of Moorgate station in 2023. An additional six new artworks are set to be installed in the London Tube network this year as part of the Art On the Underground program.

    This latest installation by Kusama is not the only work by the artist now on view in London; a second public installation is in Kensington Gardens throughout the summer. Presented by Serpentine Galleries and the Royal Parks in Kensington Gardens, Kusama’s Pumpkin (2024) is the artist’s tallest bronze pumpkin sculpture to date at six meters tall and five-and-a-half meters wide. Installed prominently by the Round Pond, the bronze sculpture creates a captivating conversation with the nature surrounding it as people can engage with it from a variety of viewpoints.

    Image of a yellow pumpkin with black dots in a garden Image of a yellow pumpkin with black dots in a garden
    Yayoi Kusama’s Pumpkin (2024) is on view by the Round Pond in Kensington Gardens through November 3. Courtesy Ota Fine Arts, Victoria Miro, and David Zwirner. Photo: George Darrell

    Yayoi Kusama’s signature pumpkins can be found around the world. One of her monumental pumpkins, also yellow with black spots, is permanently installed on the art island of Naoshima, Japan, Another of her large-scale pumpkins, this one red with black dots, is permanently displayed in Matsumoto, her hometown. Other permanent outdoor installations by the artist include the mirrored balls of Kusama’s Narcissus Garden at The Glass House in Connecticut and her oversized, colorful flower sculptures, Flowers That Bloom at Midnight, which remained at the New York Botanical Garden after her memorable show in 2021. She became one of the top-selling artists in 2023, generating a total of $80.9 million at auction that year.

    Yayoi Kusama’s Largest Public Sculpture to Date Is Unveiled in London

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    Elisa Carollo

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  • Barbara Kruger Is Still Flipping the Bird

    Barbara Kruger Is Still Flipping the Bird

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    An installation view of “THINKING OF YOU. I MEAN ME. I MEAN YOU”. Courtesy Serpentine South

    Until the late 1970s, making a zine was a labor of love and money. Love as in time spent assembling the thing—the cutting out, the sticking together. Money as in paying a service to print issues. By the end of the 1970s, though, with photocopiers a fixture in public libraries, agit-propagandists could make copies of their pamphlets and artwork themselves. Zine culture flourished. Granular, black and white Xeroxed appropriated images overlaid with Letraset phrases were affordable carriers for political statements and creative theorizing. Plus, they could be pasted up wherever the artists wished (until they were taken down).

    This kind of DIY approach has informed Barbara Kruger’s work since the early 1980s. The grain and the grit, the declamatory phrases, the high contrast—both visually and in polemic—were reflected in the Woman’s Art Journal’s review of Kruger’s first European solo exhibition (at London’s Institute of Contemporary Art) in 1983. The Journal positioned Kruger at the vanguard of DIY political art, saying she was “…fully aware of the politics of art in the age of mechanical reproduction. Her use of photography is radical, confrontational, agitational and obviously influenced by Benjamin’s theory of montage.”

    SEE ALSO: Is Matthew Wong the 21st Century’s van Gogh?

    The Benjamin in question is German art theorist Walter Benjamin, who used his 1935 essay, ‘The Work of Art in the Age of Mechanical Reproduction’, to predict how reproduction machines would specifically benefit artists whose work has a political basis. Authenticity lost its meaning (“…from a photographic negative, for example, one can make any number of prints; to ask for the “authentic” print makes no sense”) as the reproductive process itself was baked into the artwork. And reproduction means access—now artwork could be designed to be viewed on any wall, anywhere. Art and technology historian Margot Lovejoy folded Barbara Kruger’s work into Benjamin’s thinking for her 1989 essay, ‘The Copier: Authorship and Originality’, describing Kruger’s “…now characteristic black-and-white photographs re-photographed from existing sources…composed together with phrases typeset in Futura Bold italic and presented in red lacquered wood frame.”

    A poster of a strange looking person rendered in black and white with the words 'Our Leader' rendered on topA poster of a strange looking person rendered in black and white with the words 'Our Leader' rendered on top
    ‘Untitled (Our Leader).’ Courtesy the artist and Sprüth Magers

    The paste-up photocopying may be long gone but Kruger’s punchy aphorisms and unflinching strength (at nearly eighty) are still firmly evident in “THINKING OF YOU. I MEAN ME. I MEAN YOU” at London’s Serpentine Gallery. It’s been twenty years since Barbara Kruger’s last solo show in the capital and “THINKING…” is an undoubtedly power-packed addition to London’s art calendar. Part retrospective, part recent work, the Serpentine has given over all of its five gallery spaces to Kruger’s large-scale thoughtforms, mixing do-overs of early works with contemporary video and standalone sound pieces. 2020 artwork (Untitled) Remember Me (the two words laid over a Man Ray-esque grayscale all-seeing eye) is soundtracked by 2021’s Untitled (I love you) sound piece, in which a woman’s voice says nothing more than “hello?” and then “I love you”. Add a question mark to the image’s title and its nature changes altogether. Untitled (No Comment) is a huge LED screen video piece featuring found footage and sound. An acrobat bends himself in half while a male voice patronizingly praises women’s work around the house. There are single, loud clock strikes and snatches of quotations from Voltaire and Kendrick Lamar. A satnav tells someone off for their lack of empathic capacity. Amidst images of a talking cat and blurred-out Insta selfies, another anonymous voice says “thank you for sharing”.

    Two large conjoined walls of red and black textTwo large conjoined walls of red and black text
    ‘Untitled (Artforum).’ Courtesy the artist and Sprüth Magers

    Upgrading from paper collages to LED screens suits Kruger’s work—after all, she was making memes before memes were a thing. Double screens for new artwork Untitled (Artforum) show text revealing itself as it’s typed. White pages eventually packed with black words, an invisible hand then adds notes and marginalia in red for added clarity. This is the art of the twin twenty-first-century overs: over-explaining and oversharing. The desperate urge to be understood in a clamorous, look-at-me-please world. The three screens for Untitled (Pledge, Will, Vow) showcase worked and re-worked snatches of the US Pledge of Allegiance, last will and testament legalese and formal marriage vows. Some video screens are static LED images (backlit, never has Kruger’s trademark red looked redder). First exhibited in 1987 and now a motionless video artwork, the expression on the ventriloquist dummy’s face in Untitled (Our Leader) is as judgemental and unknowable in its stare as it ever was. In the age of #MeToo, 1989’s Untitled (Your body is a battleground), with its women’s face, one half shown as a photographic negative, possesses further layers of meaning.

    Untitled (I shop therefore I am) from 1987 is here too, of course—the Descartes quote about thinking and being developing onscreen into a series of consumerist and emotional phrases. There’s a whole room dedicated to Untitled (FOREVER). The floor is covered with an extract from Orwell’s 1984 (the O’Brien speech that begins: “If you want a picture of the future, imagine a boot stamping on a human face—forever”), and the longest wall is filled with a section of a 1928 Virginia Woolf lecture. The ‘you’ from Woolf’s “You. You are here, looking through the looking glass, darkly…” is magnified as through a looking glass lens, with walls on either side crowded in text that ends, “THINKING OF YOU. I MEAN ME. I MEAN YOU”.

    Barbara Kruger is constantly revising her work, and this post-analog tweaking pays off. By keeping her intellectual and political wheels in motion (and swapping the Xerox machine for HD digital images and sound), she continues to lead the pack in her role as social commentator and narrator, neatly avoiding accusations of fustiness on the way. Her text and appropriated imagery remain rhetorical and funny, harrowing and sarcastic, and the new pieces show Barbara Kruger is still adept at flipping the bird at rotten establishment targets, from the patriarchy to capitalism and beyond.

    THINKING OF YOU. I MEAN ME. I MEAN YOU” is on view at the Serpentine Gallery in London through March 17. Booking ahead is advisable. 

    Barbara Kruger Is Still Flipping the Bird



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    Simon Coates

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