Actor, singer, and entrepreneur Selena Gomez isn’t selling her multi-billion dollar beauty brand any time soon.
Gomez clarified in an interview this week that she was not thinking about selling her beauty brand, Rare Beauty, or taking it public. The company is reportedly worth $2 billion.
“I don’t have any plans on that, genuinely,” Gomez told TIME.
Gomez mainly focuses on Rare Beauty’s product development and philanthropy, overseeing the Rare Impact Fund, which has raised $13 million since Gomez founded the company in 2020.
She told TIME that she will be working on products for Rare “for the next few years” and that she never wanted the company “to be about making a lot of money and that’s it.”
Selena Gomez. Photo by Samir Hussein/WireImage
Gomez’s remarks refute a March report that Rare Beauty was in private talks about a possible sale or IPO.
Rare is popular on social media and sells an array of $30 and under makeup, body care, and brushes.
A $23 liquid blush from the company went viral on TikTok in 2022 and brought in $70 million in revenue that year. The company’s bestsellers include tinted lip oil and matte lipstick, per a ranking on its site.
Rare reportedly hit more than $400 million in net sales from February 2023 to February 2024.
Okay, I’ll admit it’s way too early to be thinking about Christmas…or is it? It’s almost October already, which is crazy to even think about. Before you know it, you’ll be making your gift lists and budgeting for the ones you love.
To mitigate some of that burden, it doesn’t hurt to get your shopping done early. Which is why brands start releasing their gift sets now so you can plan accordingly. But if you’re not in the mood to start shopping for others just yet, it’s a great excuse for you to sample best-selling products from makeup and beauty brands.
I’ve found some of my favorite go-to products by purchasing these sets for myself…it’s also the perfect time to stock up on your go-to’s because most brands release value sizes of their bestsellers as well. Essentially, it’s an opportunity to replenish your makeup bag and skincare cabinet at a discount.
We all deserve a little treat here and there, which is why I plan on getting more for less. However, not every set is the same. You can get scammed by these seemingly good deals. Some brands (and I won’t name names this time) include sample sizes or minis that actually aren’t worth your money at all.
If you want the best Sephora holiday sets approved by yours truly, here’s what’s on my gift list this 2023:
Don’t be nervous about four mini products…the Soft Pinch Liquid Blush lasts literal years and it comes with two in the shades Wisdom and Virtue. Add the two Positive Light Liquid Luminizers in Magnetize and Transcend and you’ll never run out of blush or highlighter.
With a full-sized Olaplex shampoo and conditioner, and a mini No. 3 Hair Perfector mask, this set saves you over $20. Good for dry, damaged locks, your hair will thank you.
Everyone needs a good set of brushes, and at over $100 discount, this set is perfect. Complete with a foundation, powder, blush, highlight, concealer, shadow brushes and a vegan leather pouch, you won’t want to miss this deal.
If there’s one thing the public loves, it’s celebrity drama. Thriving in the early 2000s amongst OG It Girls like Paris Hilton and Lindsey Lohan, we can’t get enough. In September, we got a taste of what celebrity beef was like with Don’t Worry, Darling and it had everything – spitgate, the reviews, Florence Pugh in general.
We’ve spent so long making celebrities untouchable that we forget they’re just like us – fueled by drama and petty subtweets. At long last, we can finally relate to celebrities! Florence Pugh hating on her coworkers is so real.
And now, celebrity feuds are back and better than ever. Fans of both Selena Gomez and Hailey Bieber have taken their respective sides for the battle of the decade. After Selena posted a TikTok claiming she accidentally over-laminated her eyebrows, Kylie Jenner posted an Instagram story seemingly mocking the Rare Beauty founder with a close-up of her eyebrows saying “this was an accident????”
It doesn’t come close to ending there. Miss Kylie went on to post another Instagram story Facetiming Hailey Bieber zooming in closely on their eyebrows. This comes a few short months after Hailey and Selena broke the internet with a photograph of them together, signaling that the feud was supposedly over.
Although Kylie Jenner herself commented “this is reaching. No shade towards Selena ever and I didn’t see her eyebrows posts! U guys are seriously making something out of nothing this is silly,” and Selena confirmed, “It’s all unnecessary. I’m a fan of Kylie!” fans were not sold.
Another eyebrow-raising moment came soon after. A resurfaced clip from years ago showed Hailey Bieber gagging on camera after Taylor Swift is mentioned during an awards show began circulating on TikTok. Selena herself commented in defense of Taylor, saying “So sorry, my best friend is and continues to be one of the best in the game.” It further fueled the Hailey versus Selena drama.
The mean girl behavior has since torn the internet in half, once again questioning the overlap between Selena Gomez’s relationship with Justin Bieber and his relationship with Hailey. Justin has notoriously made jokes about his marriage with Hailey being arranged, given that her father is the well-connected Stephen Baldwin.
Then there’s talk of Hailey Bieber’s obsession with Justin and Selena before she knew the pair. Tweets from young Hailey Baldwin claiming she’s #teamJelena resurfaced alongside more recent clips of Hailey copying Selena’s answers in interviews. Most notably, both Selena and Hailey have said they “wished people knew their hearts better.”
Hailey also posted an Instagram story of the song “Calm Down” by Rema in an Instagram story. While there is a version that Selena Gomez was featured on, Hailey oddly chose to share the version without her. Also to be noted is that Jordyn Woods, ex-bestie of Kylie Jenner, creator of the Lip Kit, posted herself using a Rare Beauty lip liner.
In a TikTok by celeb gossip bible, Deuxmoi, Gomez has four solid reasons not to like Hailey Bieber – and it isn’t related to eyebrow lamination. Rumors have swirled surrounding whether or not Justin Bieber cheated on Selena with Hailey and even a conspiracy that Gigi Hadid and Kendall Jenner invited Selena to Dubai for New Year’s Eve so Justin and Hailey could get close.
It feels like the entire world is invested in whether or not you’re #TeamSelena or #TeamHailey. I’ve seen TikToks of people throwing their rhode skin products in the trash – which I’d advise against due to waste. Even Nicki Minaj’s “Beauty and a Beat (feat. Justin Bieber)” which includes the lyric “gotta keep an eye out for Selener” received its largest streaming date in history 11 years after its release with over 500k streams last week.
Selena Gomez seems to be the reigning queen of this battle, with Hailey Bieber losing more than 800,000 followers on Instagram and Kylie Jenner losing over three million. In less than three days, Selena Gomez gained four million followers on the social media platform and 10.2 million in under a week. Selena has overtaken Kylie as the most followed person on the app, and the most followed female celebrity across social media.
Amidst all of the drama, Selena deleted her TikTok for a few days. However, she’s made her triumphal return with a video where she even mouths “thank you” to the camera. It comes after speculation over her looks due to her ongoing battle with Lupus and a flush of attention on the whole love triangle. Her message? “Please, please be kinder and consider others’ mental health. My heart has been so heavy and I only want good for everyone. All my love.”
Selena Gomez is one of the most famous people on the planet. The former Disney star is a singer, actress, and entrepreneur. She’s also a mental health advocate and star of her own, new documentary My Mind & Me.
The new Apple+ Documentary My Mind & Meoffers unprecedented insight into her life. It focuses particular attention on the past few years as she dealt with fame, relationships, and a recent bipolar diagnosis.
Gomez reveals all about her bipolar disorder, her mental health journey, and the lessons she’s learned along the way. My Mind & Me shines light into Gomez’s vulnerability and provides insights into the private life of one of the industry’s most beloved female talents. If you haven’t fallen in love with Selena before, you will now.
And with a new documentary, of course, comes a press tour.
Selena’s been making headlines and breaking the internet over the past few months as she promotes her documentary. She’s telling all, making statements at events, and working on her other ventures all at the same time.
So if you haven’t been able to keep up, I get it. Here’s the ultimate guide to what’s been going on with Selegend:
Only Murders in the Building – Season 2
While millions have been watching Selena Gomez on our screens since she was a teenager, a whole new demographic was exposed to her talents with the hit Hulu show, Only Murders in the Building. The Emmy-nominated show stars Selena alongside comedy veterans Martin Short and Steve Martin. The result: a charming, addictive comedy that totally legitimized Selena’s already-massive career.
Only Murders in the Building Season 1 Trailer | Rotten Tomatoes TV
Season 2 of the fan-favorite dropped at the end of summer, garnering a coveted 99% score on Rotten Tomatoes. And the show has only helped Gomez grow as an actor. “I’m always hoping that I can keep up with them,” she told Vanity Fair about her co-stars. “What I’ve learned is to be more snarky with my jokes.”
It makes sense that an ex-Disney star is not used to edgy acting. But she hasn’t forgotten her Disney roots — for better or for worse.
Selena Gomez could have been the lead in Camp Rock instead of Demi Lovato?
Some shocking Disney tea recently resurfaced: Selena was almost the lead in the Camp Rock franchise.
David DeLuise — he played Gomez’s father in the Disney series Wizards of Waverly Place — revealed that the role of Mitchie Torres was originally offered to Selena. Can you imagine? Selena — who dated Nick Jonas rather than the movie’s romantic lead Joe Jonas — as the star in this blockbuster movie series?
But that never came to pass, partly due to altruism on Selena’s part. While Disney stars were often pitted against each other, Selena allegedly turned down the role to let Demi Lovato take the lead. And honestly, I’m kind of glad she did. I mean, Selena’s songs are sometimes bangers. But Demi is the one with the pipes.
In hindsight, the Disney machine seems way more toxic than it did in its heyday. The pressure for those young actors to churn out content — from TV shows to movies to albums — must have felt insurmountable. And while Selena largely avoided the messy ex-Disney star arc, it negatively affected her identity, her sense of self, and her mental health. All of which she talks about in her new documentary, My Mind & Me.
Selena is ready to put her past behind her
My Mind & Me isn’t merely a sensationalized, titillating tale of a former Disney star. In fact, it’s an effort to put her Disney career behind her. Another thing she wants in her rearview mirror: her relationship with Justin Bieber.
“When am I gonna be good enough by myself?” She tearfully asks in a 2016 clip, recounting a conversation with Interscope Records CEO John Janick about her music career. “I don’t want him to think he signed some f—ing Disney kid … It just sucks too because the whole song thing … he called me this morning about the song with Justin.”
But this is the only direct reference to Justin in the film. Other than that, the focus stays on Selena. And her battle with her mental health.
Selena Gomez in My Mind & Mevia My Mind & Me on Apple TV+
Revelations from the documentary: Selena’s bipolar diagnosis
You might think that being one of the most beloved pop stars is all glitz and glamor. But Selena’s documentary showcases her rock bottom moments and her struggles with mental health. “At one point, she’s like, ‘I don’t want to be alive right now. I don’t want to live.’ And I’m like, ‘Wait, what?’” her former assistant Theresa spoke about a scary time in 2016 after Gomez canceled her tour. “It was one of the moments where you look in her eyes, and there was nothing there. It was so scary.”
This led to a 2018 mental health hospitalization and a bipolar disorder diagnosis in 2019. While Gomez had mentioned her diagnosis before in 2020, she sets the record straight in detail with this film.
Grappling with the weight of her diagnosis was difficult for the star — as it would be for anyone. No wonder she didn’t want to bare it all on camera until now. “I’m gonna be honest. I didn’t wanna go to a mental health hospital,” she says in the film. “I didn’t want to, but I didn’t wanna be trapped in myself in my mind anymore … I thought my life was over. I was like, ‘This is how I’m gonna be forever.’”
Luckily, Gomez is in a better place. And she’s dedicated to acting as an advocate for mental health by sharing her journey.
Revelations from the documentary: Possible Feud between Selena Gomez and her kidney donor, Francia Raisa?
She also talked about her struggles with lupus and how physical health issues have spurred up some unlikely drama.
In 2017, Gomez underwent a kidney transplant. The kidney donor? Friend and fellow actress Francia Raisa. This is why some people are raising eyebrows at Selena’s recent Rolling Stone interview.
Despite Raisa’s heroic act of friendship, Selena told Rolling Stone that Taylor Swift was her “only friend in the industry.” Raisa’s response to Selena’s quote? Raisa posted a one-word Instagram comment in response. “Interesting.”
u201cSelena Gomezu2019s kidney donor Francia Raisa reportedly reacted to her saying that Taylor Swift is her only real friend in the [music] industry: nnu201cInterestingu201du201d
And, of course, social media erupted. But Selena was not having it. She responded to the allegations of “beef” in the comments of a viral TikTok video about it, writing: “Sorry I didn’t mention every person I know.”
It seems Gomez is determined to put any feuds behind her. Which leads us to …
For years, the media and fans alike have been pitting Hailey and Selena against each other for Justin Bieber’s heart. But the women have had enough. For the first time ever, they both addressed the ‘feud’ rumors. And to prove that there’s no bad blood between them: this iconic image. This is my Berlin Wall falling. This is my Paris Peace Accord.
“They were at the same event and were asked to take a photo together,” a source close to Selena shared with E! News. “They agreed and decided to clear up the rumors once and for all. They wanted to show that there’s really no hate between them and that they are both in a good place. It was a moment and an opportunity to put all of the noise behind them and they took it.”
With the feud behind them, both stars can focus on more important things: being girlbosses. Hailey has the eponymous Rhode Skin, and Selena has Rare Beauty.
Selena uses Positive Light Liquid Luminizer in Enchant w/ the Liquid Touch Foundation Brush ✨ #rarebeauty #highlighter #luminizer #selenagomez
The mark of a successful celeb brand is you simply forget it’s helmed by a celeb. This is not the case for brands like SKKN, which rely on their famous founders to hide their brand’s weaknesses. Selena fans and beauty lovers alike are raving about Rare Beauty. Selena is booked and busy — so it’s easy to forget about her beauty empire. But don’t sleep on it!
From her viral cream blush to her viral glazed lip-ready products, Rare Beauty is worth the hype. Just another thing going well for Selena. Next stop: taking over the world.
Over the summer, I was traveling around from place to place, lugging around hoards of makeup products in a huge bag. It was disorganized. It was chaotic. And tragically, it ended with exploded products and, often, tears.
Throughout my travels, I found it very difficult to fit my full-sized makeup, skincare, and brushes into a tiny travel bag. When I attended Coachella, TSA threw out half of my makeup and an expensive Olaplex set because they were too large. I’m still traumatized.
As a solution, I had the grand idea to curate a travel size makeup bag filled with all of the essentials that would pass through airport security with flying colors. Groundbreaking.
The skincare is even worse. The Magic Cream and Magic Serum minis retail for around $30 each, all for 0.5 ounces of product. You can get around five full-sized The Ordinary serums for the price of one mini Charlotte Tilbury. Make it make sense.
While Charlotte’s full-sized products are well worth your dollar, their minis are an instant skip. An abomination to the mini makeup community. A laughable joke, if you will.
I couldn’t believe my eyes when I opened my Sephora bag, so to save you this heartbreak, I compiled a list of the best minis for your travel bag. May your makeup bag be locked and loaded at all times.
Mini Makeup Forever Foundation
This classic foundation is full-coverage and gives your skin a flawless finish. It’s perfect for your travel bag to get you through your vacation without having to lug your full-size bottle with you.
Milk The Starter Pack Set
There’s no better way to build your makeup bag than with a set of minis. This set contains the mini Hydrogrip Primer and Setting Spray, RISE mascara, and full-sized Matte Bronzer. All for $28.
Tarte SEA Power Flex Concealer
This mini concealer is currently on sale at Sephora and is super hydrating. With a near five-star rating, it’s full coverage and glowy.
Rare Beauty Mini Kind Words Matte Lip Duo
You need a lip kit in your travel bag, and Rare Beauty is one of the best. This $20 lip kit is the perfect natural rose tone and is ready to go at all times. It contains both a mini lipstick and lip liner, all you need.
NARS Mini Orgasm X Blush
The NARS Orgasm blush shade is famous for a reason. This highly pigmented powder in the mini size will last you forever and give you a sun-kissed look year-round.
The INKEY List Winter Skin 101
INKEY List is similar to The Ordinary because they are both affordably priced, effective skincare brands. This set has everything you need while traveling to keep up with your skincare routine: Cleansing Balm, Hyaluronic Acid Serum, Retinol Serum, and Caffeine De-Puffing Eye Cream all for $25.
Sephora Collection Essential Mini Brush Set
This $20 set of mini brushes has only the essentials: a foundation brush, concealer brush, shadow brush, and crease brush. It’s only the basics, but you’ll thank yourself when your bag isn’t packed with all of your huge brushes.
Don’t waste your money on Charlotte Tilbury minis when you can get 4x the products for the same price…and happy traveling!
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