THE BLUEPRINT:
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Mack Press launches The New York Dog Bite Lawyer brand after personal dog attack in 2025
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Firm now has offices in Manhattan, Albany, Syracuse, Buffalo, and Plattsburgh
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Firm launched after landmark ruling holding dog owners liable for injuries
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Firm advocates for “no kill” clauses and dog behavioral training over euthanasia
A Patchogue-based law firm that focuses on representing people injured in dog attacks has opened offices across New York State.
Mack Press, principal of the firm, launched The New York Dog Bite Lawyer as a trademarked brand last year. The firm now has locations in Manhattan, Albany, East Syracuse, Buffalo and Plattsburgh.
A seasoned litigator, Press has focused on personal injury, insurance and unfair competition cases. He launched The Mack Firm in 2012, litigating nationwide class action lawsuits and representing plaintiffs.
He started The New York Dog Bite Lawyer after he and his dog were “viciously attacked by a loose dog,” in April of 2025, according to a news release about the firm. That same month, in Flanders v. Goodfellow, a landmark ruling was issued that said dog owners could be held liable for negligence when their dog injures a person, even if the dog had never bitten anyone before.
The ruling and his personal experience prompted Press to launch his new firm.
“This decision now incentivizes owners to control their pets and not allow them to run freely and attack other animals or humans,” Press said in the news release. “The attacks can be traumatizing for these victims and can result in grave injuries, large medical bills, and loss of income, just like any other serious personal injury case.”
Press is also involved in animal advocacy. His practice sponsored DogFest 2025 to support Canine Companions, an organization whose mission is to enhance the lives of people with disabilities by providing highly trained service dogs and ongoing support, free of charge.
Press seeks to include “no kill” clauses in settlements and require training for aggressive dogs rather than euthanasia.
“I don’t believe that a dog should be put down just because it bit a person,” Press said. “Rather, the dog should undergo behavioral training, so it doesn’t attack again. The dog’s aggression could be the result of the owner either not training the dog to act properly around people or teaching it to become hostile.”
Adina Genn
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