Dr. Irma Campos pioneers a revolutionary approach to personal and professional development with customized career and leadership coaching for individuals and organizations.
TAMPA, Fla., July 11, 2024 (Newswire.com)
– Latinas Leading, LLC, a new science-backed coaching and training organization to boost professionals’ engagement and productivity, has launched a career counseling service to help break down career barriers for Latinas, Neurodivergent, and other historically underrepresented professionals. Founded by second-generation Latina American Dr. Irma Campos, PhD, Latinas Leading, LLC’s unique approach combines advanced psychological training and business acumen to redefine career engagement, purpose, and productivity.
Based in Tampa, Florida, Latinas Leading, LLC creates customized services, including individual career or leadership coaching, group training, and organizational development consulting. Latinas Leading, LLC aims to facilitate increased self-efficacy, leader and employee engagement, goal setting, goal-oriented actions, and organizational productivity.
“The goal here is to really transform the career landscape, especially for historically underrepresented professionals,” said Dr. Campos, President and Leadership & Career Consultant at Latinas Leading, LLC. “We fuse science and culture into a powerful tool for professional and personal growth. We offer career, leadership, or organizational development programs to support professionals and help them maximize their potential, well-being, and positive impact.”
Standardized or interview-based assessments and coaching identify an individual’s strengths and areas for growth. Through coaching with research-based strategies, Latinas Leading, LLC assists people in managing their thoughts and emotions, improving their leadership skills, enhancing productivity and executive functioning skills, and leading culturally diverse teams.
Group training combines research-based didactic and experiential components to enhance leadership or professional development skills and competencies, facilitated by proven learning and development methods.
Organizational consulting services assist senior leaders in diversity, equity, and inclusion initiatives to support Latinx, Neurodivergent, and other underrepresented professionals. Latinas Leading, LLC assesses organizational strengths, opportunities, threats, and weaknesses in creating an inclusive culture.
Dr. Campos was driven to serve others partly due to her experiences of striving for a sense of belonging and identity as a second-generation Latina American woman. Through her parents’ resilience as immigrants from Panama, she also learned the importance of remaining connected to one’s cultural identity, purpose, and unity with others. She earned a PhD in Counseling Psychology from the University of Florida, a scientist-practitioner program emphasizing social justice. She was trained in doctoral-level statistical analyses, psychology, and qualitative analyses.
Fluent in English and Spanish, Dr. Campos has over 14 years of experience as a consultant and psychologist. She has designed and implemented consulting programs to improve workplace performance, mental health, and inclusivity. Dr. Campos has published peer-reviewed journal articles and appeared on Tampa’s Bloom TV, Todo Tampa Bay, Psychology Today, and other media outlets to discuss how people can improve their careers, academics, and psychological well-being.
Nov. 3, 2022 – In Asian, Black, and Latino communities, colorism is the elephant in the room, sitting at the family dinner table, the group photoshoot, meeting strangers for the first time, or even playing in your kindergarten classroom. This phenomenon is so deeply rooted within communities of color that it is almost taboo to talk about. Or maybe it hurts too deeply to call out by name.
But, if you’re not a person of color, this concept might sound completely foreign; but that’s OK, keep reading. To boil colorism down to a simple explanation, it is discrimination, prejudice, and bigotry, based on skin tone and color.
“The similarities in colorism across [Asian, Black, and Latino] communities are specifically related to the adoration and glorification of whiteness and the perception that anything that’s European and of lighter skin is better,” says Nayeli Y. Chavez-Dueñas, PhD, a licensed clinical psychologist and professor at the Chicago School of Professional Psychology.
This includes thoughts like, “white people – followed by people of color with lighter skin – are smarter and more capable and deserving of societal privileges, like access to better jobs, wealth,” she says.
In our new docu-series, “Color by WebMD: WebMD’s Exploration of Race and Mental Health,” we’ll start by addressing colorism and the costly mental health effects of this phenomenon. We’ll also look at ways to break these multi-generational thought patterns that prevent some people of color from truly recognizing and appreciating the beauty of varying skin shades.
Colorism vs. Racism
Differentiating colorism from racism can be tricky because one bleeds into the other, according to Radhika Parameswaran, PhD, an associate dean of The Media School at Indiana University in Bloomington. Racism pertains to attitudes, behaviors, and treatment from one racial group to another. For example, the way a white community treats an Asian community. Colorism, on the other hand, looks at how members of a community of color treat one another.
“So, in some ways, colorism is also about internalized racism,” says Parameswaran.
Where Does Colorism Come From?
While colorism is rooted inside certain racial groups, we can trace its origins back to European colonialism, says Vanessa Gonlin, PhD, an assistant sociology professor at the University of Georgia. For African American communities in the U.S., colorism stems from chattel slavery. Colonizers created a skin-tone hierarchy where lighter-skinned slaves were more likely to be “put in the house” and tasked with cooking, cleaning, and other duties often deemed as “easier,” Gonlin explains. Darker-skinned slaves often worked it the fields.
“This led to literal divisions among enslaved people,” she says. “You’re less likely to band together for a slave revolt if you have these perceived differences that actually are enacted based on your occupation.”
Even after emancipation, some African Americans kept colorist ideas going within their communities. Gonlin gives the example of the notorious “brown paper bag test,” particularly among certain Greek fraternities and sororities throughout the 20th century.
“If your skin was lighter than a brown paper bag, you were allowed entry into certain spaces,” Gonlin says.
Colorism in Asian and Latin American Communities
When Spaniards began to colonize Latin America in the late 15th century, they created a ranking system. People with lighter skin were at the top and those with darker skin and non-European facial features (for example, a narrow nose or thin lips) were at the bottom of the ranking order, according to Chavez-Dueñas.
“They used this [ranking order] to dehumanize and exclude people who were indigenous people or of Afro descent,” she says. “That system has been at work for centuries throughout Latin America.”
And in many Asian cultures, colorism began long before Europeans arrived. Rather, skin tone bias was connected to social class.
“If you were lighter-skinned, that means that you’re not toiling outside in the field,” Gonlin says. “It was this idea of having the luxury or the means to be able to stay inside. If you were darker-skinned, then you were a laborer.”
It Starts at Home
Perhaps the ugliest reality across cultures is that colorism usually starts at home. Ideas of self-doubt can be introduced very early and can be hard to shake, says Chavez-Dueñas. In fact, colorism often begins before birth. Comments like, “I hope your child turns out white” or “I hope they have good hair” can be commonplace for pregnant women, she says.
In some families, there will often be praise heaped upon siblings who have a lighter skin tones, Parameswaran says.
“They will be sought out for presentation to the public.”
This may sound horrendous, but it’s important to keep in mind that many families just want the best for their children, Parameswaran says. The idea that lighter skin provides children less social stigma and more career opportunities, romantic partners, and an overall “easier life” fuels colorist narratives.
The Harsh Reality for Darker-Skin Children
Colorist comments are usually uttered during casual conversation and often become normalized. Darker-skin children can develop feelings of exclusion and low self-esteem, even to the point where they believe their parents “don’t love them as much as, perhaps, a sibling who’s lighter-skinned,” says Parameswaran.
“The child ends up carrying a lot of stigma and shame – it’s like a heavy backpack,” Parameswaran says. “Sometimes they don’t have that vocabulary to articulate those feelings. So, they hold it within themselves, and it can be very damaging over the long run.”
Some children carry this shame into adulthood, which can make it hard to sustain romantic relationships and simply “be themselves to the fullest extent possible,” she says
Next, we’ll chat with mental health experts about how to overcome psychological trauma from colorism. We’ll also explore ways more people of color – at their core – can truly esteem the beauty of rich skin tones and other ethnic features.
Stay tuned! The next episode is scheduled to launch Nov. 17.
ATLANTA—The three dozen young Black men and women who gathered in a church meeting room last Friday night were greeted with a rousing exhortation that had the added benefit of being true.
In welcoming remarks, Bryce Berry, a senior at nearby Morehouse College and the president of the Young Democrats of Georgia club, told the group that none of the party’s national-policy accomplishments of the past two years would have been possible without people like them. “Without young Georgians, young Black Georgians,” Berry said for emphasis, “there would be no Associate Justice Ketanji Brown Jackson, no American Rescue Plan … no Inflation Reduction Act, no student-debt relief, and no gun-safety bill.”
It was the sort of thing speakers always say to motivate a crowd at political rallies. But in this case it was historically accurate: Massive turnout and huge margins among young voters, especially young voters of color, were crucial to the twin runoff victories of Georgia Senators Jon Ossoff and Raphael Warnock in January 2021 that delivered Democrats their unexpected majority in the upper chamber.
Young adults have become an essential electoral asset for Democrats—and loom as a potentially decisive factor in determining whether the party can avoid the worst outcomes up and down the ballot this November. In particular, young voters may decide whether Democrats can preserve the fragile hold on the Senate that Georgia provided to them.
A sharp generation gap is among the most consistent findings in public polling across almost every competitive Senate race this year. Here in Georgia, for instance, an array of recent public polls (including surveys by Quinnipiac University, Marist College, Monmouth University, and the University of Georgia) have found Warnock leading the Republican Herschel Walker by as much as two to one among young adults from about 18 to 34 and consistently by a margin of about 10 percentage points among those in early middle age. Polls almost always show Walker at least slightly ahead among those in their later working years, and solidly leading among those 65 and older. (This week’s explosive allegations about Walker—the claim that he allegedly funded an abortion for a girlfriend and the subsequent accusations of domestic violence from his son—seem likely to weaken him, perhaps substantially, with every group, but are unlikely to erase these sharp generational differences.)
These patterns are so common across the competitive states that it’s hard to imagine Democrats maintaining their Senate majority unless young voters like those who gathered at Atlanta’s Allen Temple AME Church turn out in substantial numbers.
Compared with older generations, Millennials and members of Generation Z are more racially diverse, more likely to hold postsecondary degrees, and less likely to identify with any religious tradition. Both cohorts have leaned sharply Democratic since the first Millennials entered the electorate in large numbers in the 2004 election; the party has routinely carried about three-fifths of young adults in recent presidential contests. In 2018, Democrats hit a peak of support among young voters, winning two-thirds of those younger than 30 and three-fifths of those ages 30 to 44, according to estimates by Catalist, a Democratic targeting firm.
Millennials and Gen Z are especially crucial to Democratic fortunes across Sun Belt states like Georgia and Arizona. In this region, younger generations are far more racially diverse than the mostly white, older voters who provide the backbone of GOP strength. In Arizona, for instance, Latino voters and other people of color compose almost three-fifths of the population under 30 but less than one-fifth of the population over 65, according to calculations from census data by William Frey, a demographer at Brookings Metro. In Georgia, Black voters and other people of color represent half of eligible voters under 45 but only three in 10 of those over 65. The gap between what I’ve called “the brown and the gray”—the diverse younger and the mostly white older generations—is comparably large in Texas and Nevada and nearly as big in North Carolina, Frey’s data show.
For Democrats, this year’s nightmare scenario of losing both the House and Senate is a repeat of 2010 and 2014, when the GOP midterm sweeps were turbocharged by a catastrophic falloff in turnout among young people from the presidential race two years earlier.
The anemic youth turnout in those off-year elections during Barack Obama’s presidency fueled a widespread perception that Democrats now faced a structural disadvantage in midterms because the electorate in those years was destined to be much older and whiter than in the presidential contest. But the 2018 results upended that assumption: Much more robust turnout among young adults helped power the Democratic gains that allowed them to recapture the House of Representatives. Compared with 2014, youth turnout increased in every state in 2018, more than doubling across the country overall, Circle, a think tank at Tufts University that studies young voters, has calculated. Some of the biggest increases occurred in Sun Belt states where the youth population is the most racially diverse, including Georgia, Arizona, and Nevada.
The turnout surge continued into 2020, when exactly half of adults younger than 30 showed up to vote, a big increase from the 39 percent in 2016, Circle concluded. Georgia again ranked among the states with the biggest youth-turnout increase compared with 2016—a key factor in the Democrats’ razor-thin victories there in the presidential race and the two Senate runoffs.
Democrats this year are highly unlikely to win as big a share of youth voters as they did during their 2018 sweep (they didn’t even equal it in 2020). But one of the pivotal questions remaining for the 2022 election is how close Democrats can come to matching the strength with young voters they displayed while Donald Trump was in the White House.
Democrats face some serious headwinds. Never enthusiastic about President Joe Biden during the 2020 Democratic primaries, young people have given him lackluster approval ratings throughout his presidency. Generally operating with less of a financial cushion than older voters, young people have also been more affected by the highest inflation in four decades. “The cost of living is going up, but our salaries are not,” Alexia Brookins, a manager at a construction company, told me at the AME event sponsored by the group Millennials of Faith last weekend.
In a mid-September NPR/PBS NewsHour/Marist poll, just 37 percent of Millennials and Gen Z said that Biden’s actions had strengthened the economy; 55 percent said that he had weakened it. In a late-September Yahoo News/YouGov survey, only about one-fifth of young adults ages 18 to 44 said life was better for people like them since Biden took office (the rest said it was unchanged or worse).
Terrance Woodbury, a partner at HIT Strategies, a Democratic consulting firm that focuses on young voters of color, worries that these verdicts will make it difficult for Democrats to reach the turnout and margins they need among young voters. In polling that HIT recently conducted for the NAACP, he told me, three-fourths of Black adults younger than 50 said their lives had not improved since Biden took office.
Woodbury told me that although the media seem fixated on whether potential Republican gains among men will widen the Black gender gap this year, he expects that the “generational gap” in the African American community will be much wider. “Younger voters are much more likely to say Democrats take Black voters for granted, much less likely to approve of the direction of the country, and much less likely to approve of the performance of Democrats in Congress and the White House,” he told me. “All of that is significantly higher by generation than by gender. I actually do think there is a real risk of Democrats underperforming with young voters, and specifically young voters of color.” Equis Research, a Democratic polling firm that specializes in Latino voters, raised similar warnings about young Hispanic voters in a late-September memo analyzing the upcoming election.
But other factors may help Democrats approach, if not necessarily match, their recent advantages with young voters.
More young adults may vote in 2022 simply because so many of them registered and voted in 2018 and 2020. One reason for that is structural: “There are more young people on the voter rolls because of the [2018 and 2020] elections, which is a huge boost, because it means they are more likely to be contacted by parties and organizations,” and those contacts increase the likelihood of people voting, Abby Kiesa, Circle’s deputy director, told me.
The other key reason is attitudinal: Higher youth turnout may mean that not only is voting becoming a habit for those who have already done it; it is also becoming more expected among the 18-year-olds who age into the electorate every two years (more than 8 million of them since 2020, Circle projects). At the AME event, for instance, Kendeius Mitchell, a disability-claims manager, told me that youth engagement in Georgia is feeding on itself. “Just having it around so much in the conversation now is making people take accountability,” he said.
John Della Volpe, the director of polling at the Harvard Kennedy School Institute of Politics, sees the same trend in the institute’s national surveys. “Voting … could be becoming a part of this new generation and how they think,” he told me.
Also lifting Democratic hopes is the party’s summer succession of policy advances on issues important to young people. Della Volpe said the “No. 1” criticism of Biden among young adults in the Harvard poll was “ineffectiveness.” But the passage of the Inflation Reduction Act, with its sweeping provisions to combat climate change, and the president’s decision to cancel up to $20,000 in student debt for millions of borrowers have provided Democratic organizers and ad makers something they lacked earlier this year: evidence to argue to young adults that their votes did produce change on things they care about. Biden gave organizers another talking point yesterday afternoon, when he announced a sweeping pardon of all people convicted of simple marijuana possession under federal law.
On the ground in Georgia, Keron Blair, the chief organizing and field officer for the New Georgia Project, a grassroots political organization founded by the Democratic gubernatorial candidate Stacey Abrams, told me that with the Democrats’ recent successes, “it feels a little bit easier” than in the spring to make the case to young adults that their vote counts.
Looking across the overall record of Democrats since they took power, “people aren’t like, ‘Oh my God, this is amazing,’” Blair told me. “But people are clear that some of the wins and the political and economic shifts that we are seeing [are] the result of the [voting] choices that people have made.”
Also working for Democrats is the gulf in values between most young voters and the Trump-era Republican Party. Fully 70 percent of adults younger than 30, for instance, said in a Pew Research Center poll this summer that abortion should remain legal in all or most circumstances, by far the most of any age group. That places them in sharp opposition to a GOP that is intensifying talk of passing a national ban on abortion if it wins control of Congress. “If we maintain that [recent] surge among young voters and voters of color,” Woodbury said, “they are voting against the crazy on the other side.”
Although different public surveys have sent different signals about youth engagement, the latest IOP youth survey, which is considered a benchmark in the field, found that as many young people said they “definitely” intend to vote this fall as did in 2018.
That prospect points toward an incremental but inexorable power shift. In 2020, for the first time, Millennials and Gen Z roughly equaled Baby Boomers and their elders as a share of eligible voters. By 2024, the younger generations will establish a clear advantage. As their numbers grow, so does their capacity to influence the national direction. There’s no guarantee they will exercise that inherent power next month by turning out to vote in large numbers. But more young people appear to be recognizing how much their choices can matter. Berry, the young Georgia activist, told me that his message to his friends is centered on understanding the strength in numbers that they are accumulating: “I really impress on folks, ‘Look at what happened because of you. You understood the moment in 2020; now you have to understand the moment in 2022.’”
JAY, Maine—Services at the New Life Baptist Church had just wrapped up, and in the parking lot outside its tiny chapel, Paul LePage was standing behind me with his arm wrapped around my head. He held a cellphone inches from my face, as if he were filming an extreme close-up. The former and perhaps future governor of Maine had insisted on reenacting an incident that had occurred a few weeks earlier, when he’d threatened “to deck” a Democratic operative tracking his campaign. “If you come into my space,” LePage had warned the young man, “you’re going down.”
I had asked LePage about the flap because it represented exactly the kind of uncivil confrontation for which the pugnacious Republican has become known. For more than a year, he had studiously been trying to avoid such encounters—and had largely succeeded. LePage, who as governor once challenged a Democratic legislator to a duel, famously bragged that he was “Donald Trump before Donald Trump.” After two tumultuous terms, he left office four years ago with an approval rating of just 39 percent. Now 73, LePage is attempting a comeback, bidding to oust the Democrat who replaced him, Janet Mills. With Trump eyeing a revival of his own in 2024, the gubernatorial race this fall could serve as a test of Maine voters’ appetite for the return of a Trumpian leader after four years of somewhat calmer Democratic governance.
A changed man LePage is not. But he is trying at least to sand down his rough edges, perhaps recognizing that the bombastic style he pioneered is no longer a winning formula in a state that shifted left in 2018 and decisively rejected Trump two years later. The governor who labeled people of color as “the enemy” of the nation’s whitest state has joined the parade of candidates denouncing the vitriol and even occasional violence that have infected American politics. “There’s an awful lot of hate in the hearts of many people, and it’s sad,” LePage told the parishioners inside the church, during a service on the 21st anniversary of 9/11. “We have to pray it away,” he said. “We have to come together as one nation.” Quoting Abraham Lincoln’s warning that a house divided cannot stand, LePage bemoaned the deep fissures between Republicans and Democrats. “It’s becoming vile and horrible.”
Was LePage trying to present a kinder, gentler version of himself this election? I asked the ex-governor that exact question outside the church. “No,” he replied. “What I’m saying is life is a journey. And along the way you learn and you get better, and hope that every day, the rest of my life, I’m a better man.”
An admirable sentiment. But did LePage think that during his time in office he had contributed to the hate he now recognizes in this country? He replied in a way that suggested he had some practice answering this query. “Am I perfect? No,” LePage said. “Did I make mistakes? Yes. Did I defend my family? Yes. Will I continue to defend my family? Yes.”
LePage likes to respond to inquiries with questions of his own. When asked about his critics’ pointing out how often he had promised to change his ways only to fall back into confrontations and insults, he responded by asking if I had seen such a lapse during this campaign. I replied that personally I had not. But of course, there was that pesky matter of the run-in with the Democratic operative. Clearly, LePage did not count that as one of his mistakes.
“He came into my personal space,” LePage said. “Let me show you what he did.” Before I knew it, the former governor had swung around me and begun the demonstration he hoped would exonerate him. Once he had shown me his quick version of events, LePage returned to where he had been standing for our interview. “If somebody attacks me,” he said, wagging a finger, “I will defend myself.”
When I checkedthe video of LePage’s brief confrontation with the Democratic operative, the interaction looked nothing like the former governor’s reenactment. The operative had approached LePage as the two men were stepping over a puddle after a parade (LePage was holding a Tim Hortons doughnut), but the closest the man came to LePage appeared to be a couple of feet, not inches. Yet the reason Democrats were so keen on broadcasting the incident as widely as possible—and why LePage was so intent on defending his reaction—was that the whole thing seemed so familiar, so very LePage.
Long before Trump shocked (and, in many cases, enthralled) voters on the campaign trail and upended Washington with his unfiltered, impulsive, often downright mean governing style, LePage had been doing the same in Maine. When in 2016 LePage described himself as Trump before Trump, “he was 100 percent correct,” says Roger Katz, a former GOP state legislator in Maine who backed LePage’s first gubernatorial run in 2010 but is now endorsing Mills. “The same kinds of insulting behavior and lack of respect for people is how he governed.”
LePage’s blatantly racist comments about Hispanic immigrants and Black people often made national headlines, but the many stories about his impulsive governing and frequent tirades have become local legends in Maine. Almost everyone I spoke with who had worked with the governor had a tale to share. Katz recalled the time that, in a fit of rage at lawmakers, LePage vetoed every single bill at the end of a legislative session, including those that he himself had proposed. Jeff McCabe, a Democrat who served as majority leader of the Maine House of Representatives, told me about how LePage had abruptly ordered a state prison closed in the middle of a dispute with lawmakers, resulting in the hasty transfer of inmates during the dark of night. “People woke up and thought there had been a prison break,” McCabe said.
Drew Gattine, now the chairman of the Maine Democratic Party, was serving in the state legislature in 2016 when he criticized LePage for comments in which the governor claimed that virtually all of the drug dealers arrested in Maine were “Black and Hispanic people.” In response, LePage left Gattine a voicemail in which he called him “a little son-of-a-bitch, socialist cocksucker.” The governor went on: “I want you to record this and make it public, because I am after you.” LePage later apologized to Gattine, but not before he told reporters that he wished it was “1825,” so the two men could duel. “I would not put my gun in the air,” LePage said at the time. “I guarantee you, I would not be [Alexander] Hamilton. I would point it right between his eyes, because he is a snot-nosed little runt.”
Protesters upset with then-Governor Paul LePage hold a rally outside the governor’s mansion in Augusta, Maine, on August 30, 2016. (Yoon Byun / The New York Times / Redux)
When I asked 63-year-old Joanne Glidden, an amateur motorcyclist with the United Bikers of Maine, what she liked most about LePage, she replied with a wide grin, “He reminds me of Trump!” As with Trump, LePage’s combativeness and lack of a public filter endeared him to many Republican and independent voters, who form the base of his current support. Glidden was among a dozen or so people who lingered at a fairgrounds in Windsor, Maine, after LePage had spoken to the biker group. “He spoke his mind, and I liked that,” Dan Adams, a 57-year-old crane operator, told me. “He don’t pull no punches.” The owner of a day-care center, Penny Nava, 56, told me she didn’t want to see LePage change his approach. “You need to be who you are,” she said. “You let that go, and you lose yourself.”
Maine is not as deeply blue a state as the most recent presidential election might suggest. In 2016, Hillary Clinton’s three-point margin of victory in Maine came closer than all but one other state (Nevada) to matching her slim advantage in the national popular vote. The state backed Biden by nine points in 2020, but Maine voters split their ballots and reelected Republican Senator Susan Collins by nearly the same margin, shocking Democrats who had spent nearly $100 million to defeat her. In both years, Trump won an electoral vote by carrying Maine’s rural Second Congressional District, where LePage yard signs have become ubiquitous.
Unlike Trump, LePage grew up in poverty, not wealth and privilege. The eldest of 18 children, he ran away from home to escape an abusive, alcoholic father and was homeless for a time, working odd jobs to survive. He eventually graduated from college, started a business, and then worked for many years as the general manager of a discount chain store before launching his career in politics. LePage ran for governor after two terms as mayor of Waterville, a Democratic-leaning city that is home to Colby College.
He won each of his two gubernatorial races in three-way contests that allowed him to capitalize on a divided opposition. In neither election did he capture a majority of the vote, winning with just 37.6 percent in 2010 and 48.2 percent in 2014. He spent eight years governing conservatively, reducing taxes and fighting for lower spending. After Maine voters approved a referendum to expand Medicaid, LePage blocked its implementation. His elections galvanized the movement in Maine toward ranked-choice voting, as advocates argued that the system would favor more-moderate candidates and would ensure that the winner ultimately secured votes from at least 50 percent of the electorate. Maine became the first state to adopt ranked-choice balloting and used the system in 2018 and 2020. But in a twist, a judge ruled that the system could go forward only in federal elections—for president and Congress—and not in state races. So it will not be in place for the Mills-LePage matchup this fall, although the lack of a serious independent candidate likely means that the change will have little effect.
Mills has held a small but consistent lead in the limited public polling so far, and Democrats expect the race to be close. They worry that the passage of time will have caused voters to forget what they disliked about LePage’s leadership style, so they’ve taken it upon themselves to remind them about his most memorable outbursts and dispute assertions that he’s changed. The strategy could be a preview of a national campaign against Trump should he run again in 2024. Across the country, this fall’s ballots feature plenty of Trump allies, acolytes, and would-be clones, most notably the gubernatorial candidates Kari Lake in Arizona and Doug Mastriano in Pennsylvania. But Maine voters had already experienced eight years of Trump-style chaos before they turned in the other direction, and now they face the unique question of whether they want to go back. LePage “has never lost an election,” Mark Brewer, a political-science professor at the University of Maine, told me. “So betting against him historically has been a losing bet.”
Donald Trump shakes hands with Maine Governor Paul LePage as he is introduced at a rally in Merrill Auditorium on Thursday, August 4, 2016. (Derek Davis / Portland Press Herald / Getty)
If LePage is a stand-in for Trump this November, Janet Mills is a Biden-esque figure in Maine. At 74, she hails from a prominent political family and has served in public office with only a few years’ interruption since the ’70s. Mills’s parents were friends of the longtime Republican Senator Margaret Chase Smith, and one of her brothers twice ran for governor as a Republican. After decades as a prosecutor and state legislator, Mills won election as Maine’s attorney general in 2008 and again in 2012. From that perch, she battled frequently with LePage, who at one point sued her for refusing to represent his administration when it sided with then-President Trump over his executive order restricting travel from Muslim-majority countries. (The state supreme court ruled in favor of Mills.)
Mills became Maine’s first woman governor after earning 51 percent of the vote in 2018—a higher share than LePage won in either of his victories. She acted immediately to implement the voter-approved Medicaid expansion and has increased spending on education, on infrastructure, and in the fight against climate change. Like Biden, she has occasionally worked with Republicans, most recently drawing bipartisan support to send $850 relief checks to citizens as a way to reduce the effects of inflation. Mills has also occasionally tangled with progressives, vetoing some bills passed by the Democratic-controlled legislature.
Mostly, Mills seems to have lowered the temperature of state politics. She’s warm and unassuming; when I saw her greeting patrons at a small farmers’ market, she drew little attention to herself and seemed to blend in with the crowd. On a recent Saturday morning, Mills spoke briefly to mark the tenth anniversary of the opening of a local grain mill. She read her remarks off an iPhone while a dancing toddler competed for the audience’s attention nearby.
If Democrats find fault with Mills, it’s that she is perhaps too low-key. “I don’t think she’s brought in a lot of people,” Nancy Baxter, a 65-year-old health administrator for the federal government, told me at the market. “I don’t see her having excited the state as much as we’d hoped.”
I met Mills outside the Margaret Chase Smith Library in Skowhegan, where the governor had worked for many years as a lawyer before entering politics. During a 30-minute interview, she touted her administration’s handling of and emergence from the pandemic. Like its neighbors in New England, Maine has a relatively high vaccination rate and low death rate, especially considering its population is one of the oldest in the country. Mills boasted about the state’s migration rate, which she said was the country’s seventh highest. “We’re turning the corner, and people are coming here,” she said. “We’ve become branded as a safe and welcoming state, and I like that.”
Mills brushed off LePage’s frequent attacks on her. “I can’t judge who he is today, but the people of Maine know who he was before,” she said. Mills sounded a bit like a candidate who believes she’s ahead in the polls. She noted that LePage had appeared in the state with Trump during the height of the pandemic, in 2020, when the former president called her “a dictator.” “I thought, This is ridiculous,” Mills recalled, dismissively. “For the better part of my career, I’ve listened to weak men talk tough. Loud men talk tough to hide their weaknesses.”
Trump hasn’t come to Maine to campaign for LePage this year. During my swing through the state, the Trump-before-Trump himself was a tough man to find.
He’s running a decidedly low-profile statewide race—“a stealth campaign,” as Mills described it to me—having apparently determined that the easiest way to stay on his best behavior is to steer clear of situations that would test his discipline. After formally launching his gubernatorial campaign a year ago, LePage has held virtually no large rallies and given few press conferences or interviews (aside from appearances on conservative radio stations). Maine’s political press corps is not large, and LePage frequently evades reporters by publicizing his appearances only after they’ve occurred, usually by posting photos to his Twitter or Facebook pages.
LePage’s campaign ignored me entirely. My many calls and emails went unreturned, and when I stopped by his campaign headquarters early on a Friday afternoon after Labor Day, no one was there. (“Don’t take it personally,” Katz, the former GOP lawmaker and LePage critic, assured me, noting that LePage “had a terrible relationship with the press” when he was governor.) When I showed up at a local GOP fundraiser that Democrats said LePage would be addressing, the organizers told me he had never been on the schedule. They directed me instead to the charity event that the United Bikers of Maine was holding about an hour away. LePage had indeed spoken to the group, but he was long gone by the time I got there.
I finally found the former governor on the morning of September 11 in the rural town of Jay, about 30 miles northwest of Augusta, the state capital. The New Life Baptist Church is the size of a modest, one-story house, and LePage arrived with his wife, Ann; a campaign aide; and a trio of local Republican legislators. He had befriended the church’s pastor, Chris Grimbilas, during his second term as governor, and the two have stayed in close touch in the years since. Grimbilas told the approximately 30 parishioners gathered in the sanctuary that LePage was not there “to campaign,” although LePage sounded very much like a candidate on the stump during his brief remarks from the pulpit. The theme of the Sunday service was to honor first responders, and LePage began by comparing the state’s firing last year of police officers and firefighters who refused COVID-19 vaccinations to the horrors of 9/11. “It was the most vicious of attacks on first responders I’ve seen since the World Trade Center,” he said, pledging to reinstate those who lost their jobs in January if he becomes governor again.
LePage’s sparse public schedule might seem like a questionable campaign strategy, but it could prove effective. As a recent two-term governor, he does not need to introduce himself to voters, and he might be hoping that a midterm backlash against Democrats nationwide will return him to office.
As for Trump, LePage is happy to have the votes of Mainers who associate him positively with the former president. But he’s not emphasizing the connection. For some voters, the link between the two men seems to be thinner than it was when both were in office. Despite their similar personalities, LePage and Trump had very different upbringings, and they’ve diverged again during their (perhaps temporary) retirements.
Unlike Trump, LePage left office willingly when his term was up in 2019. He and his wife initially moved to Florida, but he returned to Maine and worked as a bartender at McSeagull’s Restaurant for two summers, in the coastal tourist town of Boothbay Harbor. The gig served as good publicity for both the bar and LePage, who was already talking about challenging Mills for governor. Although he struggled to keep up during busy times, LePage’s fellow bartenders told me he was a good colleague who took direction well. “He needs to keep his mouth shut,” Gigi Frost, 41, told me. But she added: “I really do like him personally.” Frost, an independent, said she hadn’t decided whether to vote for LePage or Mills. Yet she saw LePage as distinct from Trump. “I despise Trump,” she said. “I don’t think LePage is as bad.”
That assessment matched what I heard from some other Maine voters, including those who hadn’t spent a summer pouring beers with the former governor. Trump is in a whole other category now from LePage. “LePage is better than Trump,” Shirley Emery, a 74-year-old retiree, told me in Windsor. “He’s honest. He’s not a womanizer.”
LePage seems to be hearing those voices too, and his cautious, buttoned-up strategy suggests that he sees Trumpism waning in the upper reaches of New England. When I asked him whether he still aligned himself with Trump, the former governor clammed up. “I’m running for governor of the state of Maine,” he said, “and I’m not going to talk about national politics.” I tried again. Should Trump run again in 2024? “I’m running for governor of the state of Maine, all right? And that’s it.”
Perhaps Paul LePage is a transformed man after all. The conservative who ran on unvarnished, tell-it-like-it-is authenticity has finally discovered his filter and learned the coded deflection of the blue-state Republican. Distancing himself from the president he once claimed as a protégé, the straight-talking governor has, in pursuit of one more term in power, almost become a conventional politician.
