ReportWire

Tag: Mark Gurman

  • Tesla CarPlay is coming but it’s reportedly being held back by low iOS 26 adoption numbers

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    We’re still waiting for Apple CarPlay compatibility for Tesla EVs, but it’s been pushed back thanks to a slight hitch with iOS 26, according to Bloomberg‘s Mark Gurman. In the latest Power On newsletter, Gurman said that Tesla’s plans to adopt CarPlay have been delayed due to app compatibility issues as well as low adoption rates for iOS 26.

    It’s been a long wait for Tesla drivers who want CarPlay compatibility, especially since initial rumors indicated a late 2025 rollout and Bloomberg reported that Tesla was testing CarPlay in its vehicles in November. However, Gurman’s latest newsletter revealed that there were some compatibility issues between Apple Maps and Tesla’s in-house navigation software, which also supports the self-driving features.

    To address this, Apple released an iOS 26 update that would better synchronize the two navigation apps, especially when a driver would use Tesla’s autonomous driving options. Still, Tesla is reportedly concerned enough about the low adoption rates of iOS 26 to delay delivering CarPlay to its vehicles. Gurman also noted that iOS 26 adoption rates were lower than usual, but are already going up, citing Apple’s latest numbers that 74 percent of all iPhones released in the last four years are running iOS 26.

    There’s still no official date for when CarPlay arrives in Teslas, but including the beloved in-car feature could be a way to boost sales for the company. According to the January registration estimates in the US, Tesla saw sales slip for the fourth month in a row.

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    Jackson Chen

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  • Apple is already thinking about its second foldable iPhone, and it may be a clamshell

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    We may not have a concrete release date for the first foldable iPhone, but Apple may already be looking into a smaller device that will follow it up. According to Bloomberg‘s Mark Gurman, Apple is exploring a “square, clamshell-style foldable phone,” with the caveat that this potential device is “far from guaranteed to reach the market” and only “under consideration” right now.

    If this eventually leads to a smaller foldable iPhone, that means Apple believes it can compete against existing options on the market, including Samsung’s latest Galaxy Z Flip 7 and Motorola’s revamped Razr foldable. Gurman’s report also signaled that Apple may be very optimistic about the success of its first foldable iPhone, which is rumored to be released sometime later this year, and wants to have follow-up plans ready to capitalize on the potential demand generated.

    It’s not the first time that we’ve heard of a clamshell foldable iPhone, since a previous report from The Information revealed that Apple created prototypes in this form factor. On the other end of the spectrum, Gurman’s Power On newsletter mentioned that Apple is considering a larger foldable that opens like a book. Previously, Gurman said that Apple considered a foldable that’s more akin to the size of an iPad. However, the company ran into issues developing such a large device and may be delaying a potential launch to 2029, according to Gurman.

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    Jackson Chen

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  • Apple reportedly plans to reveal its Gemini-powered Siri in February

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    A new and improved Siri may finally make an appearance, but this time, it could be with a Google Gemini glow up. According to Bloomberg‘s Mark Gurman, Apple wants to announce a new Siri in “the second half of February” that will show off the results of its recently announced partnership with Google and offer demonstrations of the Gemini-powered capabilities.

    After this reveal, Gurman reported that the new Siri will make its way to iOS 26.4, which is also slated to enter beta testing in February before its public release in March or early April. Apple has been meaning to launch its next-gen Siri ever since its announcement at WWDC 2024, but now we know that this Gemini-powered Siri will behave more like an AI chatbot, similar to OpenAI’s ChatGPT, thanks to another Bloomberg report from last week.

    Following the reported demo that’s scheduled for late February, Gurman said Apple will have a grand reveal of the new Siri, which is currently codenamed Campos, at its annual developer conference in the summer. After that, the latest Siri and the accompanying Gemini-powered Apple Intelligence features are expected to arrive with iOS 27, iPadOS 27 and macOS 27, which are expected to be available as beta releases in the summer.

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    Jackson Chen

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  • Apple lays off part of its sales team

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    Apple has laid off dozens of employees across its sales team to streamline the organization and eliminate overlapping roles., according to Bloomberg’s Mark Gurman. “To connect with even more customers, we are making some changes in our sales team that affect a small number of roles,” the company told Gurman, though it didn’t say how many people were affected. Apple also said that it’s hiring for new sales roles and that laid off employees can apply for them. They have until January 20 to secure a new position within the company, or they will be let go with a severance package.

    Some of the affected workers told Gurman that while Apple’s official internal reason was to streamline its organization, the layoffs were primarily driven by its plan to shift sales more towards third-party resellers. By relying on third-party channels further, Apple could lower costs like its spending for people’s salaries, especially since it eliminated longtime employees. They reportedly include managers and other staff members who’ve been with the company for 20 to 30 years.

    Apple’s government sales team, which works with the Defense and Justice departments, was one of the biggest groups affected by the layoffs. It’s not quite clear if it was a direct effect of the recent US government shutdown. As Gurman notes, the layoffs have taken place in the middle of a record-breaking period. After posting a $102.5 billion revenue for the quarter ending in September, it’s now on track to make $140 billion in sales for the quarter ending in December.

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    Mariella Moon

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  • The Mac Pro could be the latest addition to Apple’s product purgatory

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    The wait for a new Mac Pro may take a lot longer, according to the latest Power On newsletter. Bloomberg‘s Mark Gurman reported that the Mac Pro has an uncertain future within Apple’s desktop strategy and isn’t likely to see a refresh in 2026.

    According to Gurman, Apple is no longer working on the M4 Ultra chip, which was meant to be offered in a refreshed Mac Pro. Instead, Apple is planning for the M5 Ultra to be its “high-end desktop chip,” which will only be available on the Mac Studio so far, according to Gurman.

    Despite earning a solid reputation amongst creatives looking for a Mac desktop, the Mac Pro has fallen out of favor even after sporadic refreshes between 2013 and 2023. Apple experimented with some risky redesigns, including the “trash can” style, but the current Mac Pro model returns to a modern cheese grater look while also upgrading to Apple silicon with the M2 Ultra chip. However, Apple customers seeking the most powerful desktop options might be more likely to opt for the latest Mac Studio with the M4 Ultra. Gurman also reported that Apple is internally shifting towards the Mac Studio as the focus of Apple’s professional desktop offerings.

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    Jackson Chen

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  • Apple is reportedly getting ready to introduce ads to its Maps app

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    Opening Apple’s Maps app just for directions may look a little different in the near future. According to Bloomberg‘s Mark Gurman, Apple is planning to introduce ads to Maps as soon as next year. While it won’t be as annoying as unskippable YouTube ads, Apple wants to offer better visibility on Maps to restaurants and businesses that are willing to pay.

    When looking for a new restaurant or relevant business, you may already be used to seeing ads on Google Maps or Yelp that highlight certain establishments. However, Gurman said that Apple is planning to lean on AI for better search results and offer a better interface than Google Maps. The introduction of ads across Apple’s iOS ecosystem shouldn’t be surprising since Gurman previously reported Apple’s interest back in 2022. On top of that, Apple already offers ad slots within the App Store where developers can pay to appear in a more visible position for user searches. Beyond Maps, Apple could be looking at infusing ads into its News, Books, Podcasts and other apps to generate more revenue.

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    Jackson Chen

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  • The next iPad Pro could be the first to get vapor chamber cooling

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    The iterative upgrades for iPads may not be enticing enough to warrant a new purchase every year, but Apple may have a particularly cool upgrade to convince users to shell out for the next iPad Pro. According to Bloomberg‘s Mark Gurman, Apple is planning to include a vapor chamber for the upcoming iPad Pro that’s due to ship with the M6 chip.

    We’ve already seen the vapor chamber included in the iPhone 17 Pro models, helping to boost cooling and performance. While an iPad’s larger surface area makes for greater heat dissipation than an iPhone, this cooling system should make the tablet more capable when it comes to demanding tasks, like gaming, video editing or AI apps. Gurman also predicts that Apple could market the vapor chamber cooling as another way to differentiate between the iPad models.

    Apple previously improved the cooling performance of iPad Pros with the M4 generation, which included a new copper heat sink. With the vapor chamber, Apple is borrowing a concept already found in other smartphones from Samsung and Google. Samsung has even included this style of liquid cooling in its Galaxy Tab S9, which came out in 2023. As for the first potential iPad Pro with a vapor chamber, Gurman said he expects Apple to follow its typical 18-month release schedule, meaning the M6 iPad Pro with improved heat performance could come out sometime in 2027.

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    Jackson Chen

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  • Apple’s M6 MacBook Pro generation will reportedly offer touchscreens

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    Apple insiders are pointing to a tactile new future for the company’s laptops. Last month, analyst Ming-Chi Kuo suggested that Apple would incorporate touchscreens into MacBooks some time in the next few years, “further blurring the line with the iPad.” Today, Mark Gurman at Bloomberg confirmed that prediction, sharing even more specifics about the touchscreen approach for a MacBook Pro that is currently projected for release in late 2026 or early 2027.

    Gurman reports that the touchscreen laptops are internally known as K114 and K116, and will run on M6 chips; Apple just introduced the M5 generation of its silicon for this year’s iteration of the MacBook Pro and iPad Pro. His sources also say that the laptops will have OLED screens and will boast “a reinforced hinge and screen hardware” so that the display portion doesn’t move when being used. The laptops will still have a trackpad and keyboard for non-touchscreen control, and will be housed in “thinner and lighter frames.” Finally, this laptop will reportedly abandon the notch housing for the MacBook Pro’s camera in favor of a hole-punch design that leaves a display area around that sensor.

    Longtime Apple leader Steve Jobs was adamantly opposed to touchscreen computers. But most other computer companies have had touchscreen models available for about a decade, so Apple did adhere to that philosophy for a really long time. Rather than bring touch to a laptop, for a while Apple was trying to position the iPad as being capable of doing all the tasks you’d use a laptop for, as epitomized in the notorious “what’s a computer?” ad. It should be interesting to see how touch MacBooks and iPads will coexist.

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  • The first products with Apple’s M5 chip could make their debut this week

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    We may only be a few days away from the big reveal of Apple’s latest chips. According to Bloomberg‘s Mark Gurman, Apple is getting ready to release its October lineup of new products powered by the M5 chip as soon as this week. In the latest Power On newsletter, Gurman expects announcements for an upgraded iPad Pro, a refreshed Vision Pro with a revamped strap, and the new base model MacBook Pro, all of which will come with the latest Apple silicon.

    Previously, the expected launch for the M5 MacBook Pro flip-flopped between early next year and its typical fall release. Gurman previously reported that Apple was targeting an early 2026 release for the upgraded MacBook Pro, but more recently revealed that the company was “nearing mass production” for its laptops.

    Gurman referenced another hint that the entry-level M5 MacBook Pro is on the way, since Apple stores are running low on their M4 MacBook Pro stock, but still have enough inventory with the M4 Pro or M4 Max options. Gurman also noted in a previous edition of his newsletter that the M5 Pro and M5 Max chips wouldn’t be “ready in volume” until early next year. As for the October releases, we’re not expecting another event like Apple did with its iPhone 17 reveal. Instead, Apple will likely reveal its remaining fall lineup with online announcements, like it did with the current MacBook Pro in October of last year.

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    Jackson Chen

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  • Apple is reportedly nearing production for its latest M5-powered MacBooks

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    The latest Apple silicon is about to hit the assembly lines, according to Bloomberg‘s Mark Gurman. In the latest Power On newsletter, Gurman said that Apple “is nearing mass production of its next MacBook Pros, MacBook Airs and two new Mac monitors.” Gurman added that these upgraded products are scheduled for release sometime between the end of this year and the first quarter of next year.

    Earlier this year, Gurman noted that Apple was expected to start production on the M5 MacBook Pro during the second half of 2025. All signs seem to point toward Apple following its typical release schedule, where the latest MacBook Pro makes its fall debut, followed by the reveal of the upgraded MacBook Air in the spring. However, Gurman previously mentioned in a July edition of his newsletter that “Apple is now internally targeting a launch early next year” for the MacBook Pro instead.

    Beyond the upcoming MacBooks, we’re expecting one of the two Mac monitors to be the upgraded Studio Display. First released in March 2022, Apple’s Studio Display could use a refresh, which some rumors say will include a mini-LED display, along with overall improvements to brightness and color quality.

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    Jackson Chen

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  • Apple will unveil iPhone 17 and more at the ‘Awe Dropping’ event today: Here’s everything we know

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    The day has finally arrived: Today at 1PM ET, Apple is all but certain to unveil the iPhone 17 line. This year is shaping up to be a departure from recent September product rollouts, with the strong possibility of an all-new superthin iPhone (dubbed “iPhone Air“) expected to join the company’s lineup. Also on tap could be new Apple Watch models — including the first truly new Ultra model in two years — and (maybe) the long-awaited AirPods Pro 3. Intrigued? You can watch the Apple iPhone 17 event unspool in real-time, livestreamed on YouTube from Cupertino. Even better, Engadget is liveblogging the iPhone 17 launch, with three team members on-site at Apple Park to provide their hands-on impressions.

    Bloomberg Apple reporter Mark Gurman confirmed his expectation for all of the above products to arrive as expected today in his recent event preview story. Gurman had previously reported many of those details, including the expected battery and camera compromises of that rumored thin iPhone Air. You can hear him share his full analysis of the upcoming lineup — and even a peek at some 2026 iPhone models — during his recent guest appearance on the Engadget Podcast.

    Expected to be roughly 5.55 mm thick, the iPhone Air would be the thinnest iPhone yet, besting 2014’s iPhone 6 which, at 6.9 mm, was the previous svelteness champ. And they’ve only gotten chunkier since then. (The iPhone 16 Pro has a depth of 8.25 mm.) The Air would also give Apple a direct rival to Samsung’s Galaxy S25 Edge, which we found to be more than a gimmick.

    But the iPhone Air’s thin design will likely lead to some compromises. It’s rumored to have only a single 48 MP camera and a smaller battery — one that’s about 16% less capacious than the iPhone 17’s power source, if a late-breaking leak on X is to be believed. That said, Taiwan’s TrendForce, a market research firm quoted in a recent MacRumors story, suggests that the Air will sport a high-density “silicon anode battery” that could theoretically provide more power from a smaller frame.

    The Pro lineup could offer some design tweaks and performance improvements. The iPhone 17 Pro and Pro Max are rumored to switch from titanium to aluminum. And that heat-mapped Apple logo featured in Apple’s “Awe dropping” invitations may be indicative of better thermal cooling in the new Pro models, too. They could also see the rear camera array expand to an entire “island” that extends across most of the phone’s backside. It’s expected to house three cameras (as before), but multiple rumors have suggested it will have an improved telephoto one. The zoom lens could jump to 48MP, which would strengthen its digital zooming / cropping chops. The phones may also add an anti-glare coating, similar to those found on iPads.

    The standard iPhone 17 could see some welcome display upgrades. At least one supply chain source claimed it will add a 120Hz variable refresh rate (ProMotion) display, which the Pro series has used since 2021.

    Apple's iOS 26 Liquid Glass design language. Closeup of the bottom of an iPhone, showing Apple Music's new translucent controls.

    One thing we know without a doubt is that the new iPhones will launch with iOS 26, which brings Apple’s biggest design refresh in years. It’s easy to imagine the company highlighting the new model’s displays as the best way to experience the new Liquid Glass visual language. As for the naming scheme, there haven’t been any leaks pointing to a similar hardware rebranding (“iPhone 26,” “iPhone 26 Pro,” etc.). But hey, Apple does like surprises.

    Engadget’s iPhone 17 rumor roundup gives you a deeper dive into what to expect from the new models.

    Two Apple Watch Ultra 2 models, propped up on a demo table. Blurred background.
    Cherlynn Low for Engadget

    Apple’s fall event isn’t just for iPhones. The company is also expected to roll out new Apple Watch models. 5G and a processor upgrade are expected for the Apple Watch Ultra 3. It may also let you send texts via satellite, handy for those who use it out in the wilderness. Regardless of the details, Apple hasn’t launched a new rugged and premium model since 2023 (apart from a new color), so it’s due for an upgrade.

    The Series 11 model is unlikely to depart dramatically from the Series 10. After all, that model introduced a new design, with a thinner body and larger screen. (And Apple has historically kept those around in three-year cycles.). But a faster chip also seems logical. Perhaps we’ll see 5G arrive on the standard wearable, too.

    The Apple Watch lineup and the company’s Fitness team has been in the news of late too. In addition to ongoing legal battles over the wearable’s blood oxygen monitoring feature, Apple’s vice president of fitness technologies Jay Blahnik has been accused of creating a toxic workplace environment, according to a New York Times report. It’s unlikely that the company even mentions either of these situations at its event on September 9, but it is interesting background information for the fitness and wearable portions of its presentation.

    We may also see the AirPods Pro 3 at the event. It’s been about three years since Apple last upgraded its premium earbuds. The new model could also bring some biometric sensors to the earphones: an in-ear heart-rate monitor and (maybe) temperature sensing. Live translation is also rumored, although that may not be exclusive to the third-gen model. But don’t expect major design changes, if the latest reports from leaker Majin Bu (via MacRumors) are to be believed: In addition to a “slight reduction in size,” Bu notes the case will lose the physical pairing button, while gaining capacitive controls.

    We aren’t holding our breath for any major developments around Apple’s AI or its overhauled Siri, which was announced last summer. Mark Gurman reported ahead of Tuesday’s event that Apple is working on an AI search product that it plans to launch with the new Siri, but these aren’t scheduled to arrive until March.

    Will there be other announcements? Time will tell, but now we know we won’t have to wait long to find out. The official countdown clock has begun, and the answers are just days away.

    Update, September 9, 2025, 8:35AM ET: Added final details and link to Engadget’s liveblog.

    Update, September 8, 2025, 5:49PM ET: Added a new leak that appears to confirm a lower battery capacity for the iPhone Air.

    Update, September 7, 2025, 1:53PM ET: Added a new report from Mark Gurman about the timeline for Apple’s upgraded Siri and AI search.

    Update, September 6, 2025, 10:20AM ET: Added a link to Mark Gurman’s latest Bloomberg story, which confirms and expands on his months of previous reporting on the imminent new Apple hardware.

    Update, September 4, 2025, 7:20PM ET: Added a new report that the iPhone Air may feature a high-density battery.

    Update, September 3, 2025, 2:20PM ET: Included a reference and link to the theory that the invitation graphic suggests a new cooling system for the upcoming iPhones.

    Update, September 2, 2025, 11:15AM ET: Tweaked the intro to accurately reflect how far we are from the event at this point in time, and added a paragraph on recent happenings around Apple’s Watch and Fitness products.

    Update, August 29, 2025, 2:32PM ET: Added insights from Bloomberg‘s Mark Gurman based on his appearance on the Engadget Podcast.

    Update, August 28, 2025, 10:45AM ET: Added new report on AirPods 3 case details.

    Update, August 26, 2025, 5:41PM ET: Added confirmation of official event invitation, date and time.

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    Will Shanklin

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  • Apple is expected to unveil iPhone 17 and more at the ‘Awe Dropping’ event on Tuesday: Here’s everything we know

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    It’s now just a few hours away: At 1PM ET on Tuesday, Apple is all but certain to unveil the iPhone 17 line. This year’s theme of “Awe dropping,” which was featured in Apple’s invitations to the media sent on August 26 doesn’t reveal much by way of clues, though some think the heat-mapped Apple logo is indicative of better thermal cooling in the new models. But more importantly, we already know how to watch the Apple iPhone 17 event itself: The keynote will be livestreamed on YouTube from Cupertino. We’ll have three Engadget team members reporting, liveblogging and providing their hands-on impressions from Apple Park, so make sure you come back here for the latest coverage.

    This year is shaping up to be a departure from recent September product rollouts, with the strong possibility of an all-new superthin iPhone expected to join the company’s lineup. Also on tap could be new Apple Watch models — including the first truly new Ultra model in two years — and (maybe) the long-awaited AirPods Pro 3.

    Bloomberg Apple reporter Mark Gurman confirmed his expectation for all of the above products to arrive as expected next week in his recent event preview story. Gurman had previously reported many of those details, including the expected battery and camera compromises of that rumored thin iPhone (which everyone already calls the iPhone Air). You can hear him share his full analysis of the upcoming lineup — and even a peek at some 2026 iPhone models — during his recent guest appearance on the Engadget Podcast.

    Expected to be roughly 5.55 mm thick, the iPhone Air would be the thinnest iPhone yet, besting 2014’s iPhone 6 which, at 6.9 mm, was the previous svelteness champ. And they’ve only gotten chunkier since then. (The iPhone 16 Pro has a depth of 8.25 mm.) The Air would also give Apple a direct rival to Samsung’s Galaxy S25 Edge, which we found to be more than a gimmick.

    But the iPhone Air’s thin design will likely lead to some compromises. It’s rumored to have only a single 48 MP camera and a smaller battery — one that’s about 16% less capacious than the iPhone 17’s power source, if a late-breaking leak on X is to be believed. That said, Taiwan’s TrendForce, a market research firm quoted in a recent MacRumors story, suggests that the Air will sport a high-density “silicon anode battery” that could theoretically provide more power from a smaller frame.

    The Pro lineup could offer some design tweaks and performance improvements. The iPhone 17 Pro and Pro Max are rumored to switch from titanium to aluminum. They could also see the rear camera array expand to an entire “island” that extends across most of the phone’s backside. It’s expected to house three cameras (as before), but multiple rumors have suggested it will have an improved telephoto one. The zoom lens could jump to 48MP, which would strengthen its digital zooming / cropping chops. The phones may also add an anti-glare coating, similar to those found on iPads.

    The standard iPhone 17 could see some welcome display upgrades. At least one supply chain source claimed it will add a 120Hz variable refresh rate (ProMotion) display, which the Pro series has used since 2021.

    Apple's iOS 26 Liquid Glass design language. Closeup of the bottom of an iPhone, showing Apple Music's new translucent controls.

    One thing we know without a doubt is that the new iPhones will launch with iOS 26, which brings Apple’s biggest design refresh in years. It’s easy to imagine the company highlighting the new model’s displays as the best way to experience the new Liquid Glass visual language. As for the naming scheme, there haven’t been any leaks pointing to a similar hardware rebranding (“iPhone 26,” “iPhone 26 Pro,” etc.). But hey, Apple does like surprises.

    Engadget’s iPhone 17 rumor roundup gives you a deeper dive into what to expect from the new models.

    Two Apple Watch Ultra 2 models, propped up on a demo table. Blurred background.
    Cherlynn Low for Engadget

    Apple’s fall event isn’t just for iPhones. The company is also expected to roll out new Apple Watch models. 5G and a processor upgrade are expected for the Apple Watch Ultra 3. It may also let you send texts via satellite, handy for those who use it out in the wilderness. Regardless of the details, Apple hasn’t launched a new rugged and premium model since 2023 (apart from a new color), so it’s due for an upgrade.

    The Series 11 model is unlikely to depart dramatically from the Series 10. After all, that model introduced a new design, with a thinner body and larger screen. (And Apple has historically kept those around in three-year cycles.). But a faster chip also seems logical. Perhaps we’ll see 5G arrive on the standard wearable, too.

    The Apple Watch lineup and the company’s Fitness team has been in the news of late too. In addition to ongoing legal battles over the wearable’s blood oxygen monitoring feature, Apple’s vice president of fitness technologies Jay Blahnik has been accused of creating a toxic workplace environment, according to a New York Times report. It’s unlikely that the company even mentions either of these situations at its event on September 9, but it is interesting background information for the fitness and wearable portions of its presentation.

    We may also see the AirPods Pro 3 at the event. It’s been about three years since Apple last upgraded its premium earbuds. The new model could also bring some biometric sensors to the earphones: an in-ear heart-rate monitor and (maybe) temperature sensing. Live translation is also rumored, although that may not be exclusive to the third-gen model. But don’t expect major design changes, if the latest reports from leaker Majin Bu (via MacRumors) are to be believed: In addition to a “slight reduction in size,” Bu notes the case will lose the physical pairing button, while gaining capacitive controls.

    We aren’t holding our breath for any major developments around Apple’s AI or its overhauled Siri, which was announced last summer. Mark Gurman reported ahead of Tuesday’s event that Apple is working on an AI search product that it plans to launch with the new Siri, but these aren’t scheduled to arrive until March.

    Will there be other announcements? Time will tell, but now we know we won’t have to wait long to find out. The official countdown clock has begun, and the answers are just days away.

    Update, September 8, 2025, 5:49PM ET: Added a new leak that appears to confirm a lower battery capacity for the iPhone Air.

    Update, September 7, 2025, 1:53PM ET: Added a new report from Mark Gurman about the timeline for Apple’s upgraded Siri and AI search.

    Update, September 6, 2025, 10:20AM ET: Added a link to Mark Gurman’s latest Bloomberg story, which confirms and expands on his months of previous reporting on the imminent new Apple hardware.

    Update, September 4, 2025, 7:20PM ET: Added a new report that the iPhone Air may feature a high-density battery.

    Update, September 3, 2025, 2:20PM ET: Included a reference and link to the theory that the invitation graphic suggests a new cooling system for the upcoming iPhones.

    Update, September 2, 2025, 11:15AM ET: Tweaked the intro to accurately reflect how far we are from the event at this point in time, and added a paragraph on recent happenings around Apple’s Watch and Fitness products.

    Update, August 29, 2025, 2:32PM ET: Added insights from Bloomberg‘s Mark Gurman based on his appearance on the Engadget Podcast.

    Update, August 28, 2025, 10:45AM ET: Added new report on AirPods 3 case details.

    Update, August 26, 2025, 5:41PM ET: Added confirmation of official event invitation, date and time.

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    Will Shanklin

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  • Apple’s latest AI project may be a web search tool

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    Apple continues to seek a foothold in the artificial intelligence race, and its next effort could bring the company into web search. Mark Gurman at reports that Apple is building a search platform that it may incorporate into its AI-driven overhaul of Siri. Sources said the tool, internally called World Knowledge Answers, could also be added to the Safari web browser and the Spotlight smartphone search interface.

    Apple’s efforts in AI have been under the microscope since the of Apple Intelligence at WWDC 2024. Since then, the company appears to still be foundering, with its revitalized and AI-empowered Siri now not due to arrive . This proposed search tool would be part of that planned Siri re-launch next spring.

    Some core aspects of Siri are still up in the air. The company has reportedly trialed to power a version of the AI assistant, although it hasn’t committed to using that approach. Considering an outside partnership for this critical feature is one path Apple could take to bolstering its AI offerings. CEO Tim Cook has also said the company is to pursue its current roadmap. There were even rumors that the company snapping up Perplexity.

    Apple has historically avoided getting involved in search, but this development could reflect how more of its potential customers are turning to AI chatbots to access information online. And particularly if the company brings an AI option to Safari, Apple might be able to compete more directly to other tech majors that offer their own-branded chatbots, such as Google with Gemini or Microsoft with Copilot. It could also draw closer to parity with AI companies that are entering the browser game, such as and .

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    Anna Washenko

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  • Engadget Podcast: iPhone 17 event preview with Bloomberg’s Mark Gurman

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    Now that Apple has scheduled its iPhone 17 event for September 9th, it’s time to dive into everything we’re expecting. In this episode, Devindra and Engadget’s Igor Bonifacic chat with Bloomberg’s Mark Gurman about his latest Apple scoops. We’re expecting an ultra-thin iPhone Air (which may turn out to be a dud), but when will we hear more about Apple’s rumored move into robotics and that darned foldable iPhone?

    Subscribe!

    Topics

    • iPhone 17 event preview with Mark Gurman: Apple’s rumored iPhone Air will be rough around the edges at first  – 1:03

    • What to expect from the main iPhone 17 line: more of the same, for better or worse – 10:24

    • OpenAI faces first known Artificial Intelligence wrongful death lawsuit – 26:32

    • U.S. government converts Intel’s CHIPS act grant into 9.9% equity – 32:28

    • Pop culture picks –  39:01

    Credits

    Hosts: Devindra Hardawar and Igor Bonifacic
    Guest: Mark Gurman
    Producer: Ben Ellman
    Music: Dale North and Terrence O’Brien

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  • iPad Pro OLED: Everything We Know So Far

    iPad Pro OLED: Everything We Know So Far

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    This guide was updated on March 28, 2024, at 2:40 p.m. ET to reflect the latest information from Bloomberg and other sources.

    The rumor tornado that has circled the upcoming OLED iPad Pro has finally started to wane, leaving us with a whole field scattered with little nuggets of information relating to its size, color options, and a few juicy details surrounding the new look on its OLED screen. The new school iPad Pro and iPad Air are supposed to drop sometime this Spring, though we may need to wait until May for the full reveal. We still have a few months to get excited about Apple’s first real push into OLED outside its phones.

    Apple didn’t release any 11th-gen iPads last year, which is noteworthy considering the Cupertino, California company has released one yearly for over a decade. The rumors make it clear that Apple thinks this latest refresh is a big one, and it could possibly reinvent the somewhat confusing SKU bloat that’s hindered the tech giant’s tablet line for years.

    When Could Apple Release the OLED iPad Pro?

    Most initial rumors suggested that Apple would showcase its new iPads in March. However, new details are coming out of Apple’s production line, and a report from Bloomberg says we’ll have to wait until sometime in May. Based on several anonymous sources, the report notes that the May release will be a big one centered around the new iPads. The Pro models will receive a brand new screen, while fans of the iPad Airs will have a new size category to play with at 12.9 inches.

    The Cupertino company just released its new M3 MacBook Airs with a 13- or 15-inch screen in March, so this push to May isn’t so surprising as the company wants to spread out its releases and stay in the media spotlight for longer. The report notes that Apple needed to finish up the software for its upcoming tablets, hence the delay. In January, Bloomberg’s Apple guru Mark Gurman reported that Apple has wide-ranging designs. Nothing’s changed as far as what’s coming down the pike. According to Bloomberg, this first iPad refresh in 18 months will include four models: the J717, J718, J720, and J721.

    As first reported by Apple Insider, quoting from market researchers at Display Supply Chain Consultants, there have been a few snags with manufacturing the latest tablets. Still, now that Apple has a little more breathing room, there hopefully won’t be any more delays.

    May would also be a month before its biggest event of the year, WWDC 2024. That’s where most rumors suggest Apple will introduce far more AI enhancements to iOS 18. Much hasn’t been said about AI on iPadOS, but if it’s not there to start, it will only be a matter of time before Apple slaps some version of AI features on its tablets.

    Moreover, there’ve been hints at additional iPad accessories that could also find their way onto the scene, along with the new Airs and Pros. People digging into the code for iOS 17.4 found mentions of an Apple Pencil 3 that connects with Apple’s Find My app. With a surprise release last year, the previous Apple Pencil featured a slide-out USB-C slot. That pencil version also lacked pressure sensitivity, so a new version with more sensitivity options could fit well with the new “Pro” lineup.

    But wait, there’s more. MacRumors claimed, based on a source who works with Apple parts, that the next iPad could support MagSafe wireless charging. There hasn’t been word that the Cupertino company would make an all-new MagSafe peripheral for iPads, but we can’t help but imagine a charging unit that could double as a hands-free stand. Bloomberg had previously hinted at Apple trying to create a glass-backed iPad that would work with MagSafe.

    The new iPad could also introduce an all-new keyboard. Gurman previously mentioned that Apple is trying to redesign the Magic Keyboard to work with the iPad. Rumors suggest the new keyboard will have a larger trackpad. Most importantly, Apple could switch to aluminum for the top portion of its keyboard, which would give it much more of a MacBook feel than ever before. The cover material would remain the same, but it would make the whole keyboard a lot sturdier for those who want to use their iPad as their main daily driver.

    What Do We Know About the iPad Pro’s OLED? 

    Photo: Caitlin McGarry / Gizmodo

    Based on routine hints by industry analysts, it’s become well-known that Apple wants to make an 11.1-inch and a 13-inch iPad Pro with OLED. That’s compared to the most recent 12.9-inch mini-LED version (called Liquid Retina XDR) and 11-inch IPS LCD version that currently occupy the top end of Apple’s tablet line. Those rumors have been reconfirmed by the most recent word from

    The new generation of iPads will be sized slightly differently from previous models. 9to5Mac reported, based on anonymous sources, that the new iPad Pros will be close to 1 mm less thick than the current 10th-gen. The existing 11-inch iPad Pro is 5.9 mm thick, but the new one could be 5.1 mm. The 12.9-inch version currency sits at 6.4 mm, but the new one could be a bare 5.0 mm.

    To complement the new sizes, rumors also suggest we’ll see an updated MacBook Air that stretches the screen to 12.9 inches.

    What’s Happening with iPadOS 18?

    There could be some interesting changes in store for the next OS update to come along with the iPad refresh. For one, the next tablet operating system could drop support for several older-gen iPads. According to a rumor first reported by 9to5Mac, this includes the 2nd-gen 12.9-inch iPad Pro, the 10.5-inch iPad Pro, and the 6th-gen iPad. The rest of the tablets from 2019 and later should still have access to the new OS build.

    If iOS 18‘s rumored AI enhancements prove true, it would only make sense to bring them to the iPad as well. This could potentially reinvent Siri and perhaps add several new AI-enhanced functions to Apple’s portable platforms.

    At the tail end of last month, Apple released the new iPadOS update 17.4.1, which MacRumors confirmed didn’t offer any hints about iPadOS 18. At the very least, we can speculate that iPadOS 18 will come out at the same time as iOS 18, which will likely debut at WWDC 2024.

    How Powerful Will the OLED iPad Pro Be?

    We’ve known for a long while now that Apple wants to use its new M3 chip inside the iPad Pro. This was before we even had a chance to look at and analyze the power and capabilities of Apple’s latest M-series silicon, but since then, we’ve had the full chance to test out the capabilities of the 3nm M3 and its more powerful brethren, the M3 Pro and M3 Max.

    Most configurations of the M3 for both the MacBook Air and MacBook Pro come with 8 CPU cores and either 8 or 10 GPU cores. These configurations either come with 8, 16, or 32 GB of RAM, though considering the iPad Pro goes to a maximum of 16 GB of integrated memory, you can expect the OLED version to be the same.

    We’ve found the M3 chip to be pretty versatile at both productivity and graphical tasks. It’s marginally better than the M2 chip in all benchmarks, so it will certainly be an upgrade for those used to the M1 or M2 versions, even ignoring the new eye-catching display.

    How Much Will the OLED iPad Pro Cost?

    Image for article titled iPad Pro OLED: Everything We Know So Far

    Photo: Caitlin McGarry / Gizmodo

    OLED normally costs more than LCD, partly because of materials and partly because fewer factories and makers are available to manufacture the individual components. Based on industry sources, Korean tech rumor site The Elec (via MacRumors) claimed that Samsung is producing the first batch of the 11-inch OLED iPads but that LG is also working on the 13-inch versions.

    The Elec also noted that industry analysts expect Apple to ship 8 million units this year. That’s less than what the industry thought the company would ship last year, though it may be based on expected demand more than anything. Apple did have a few issues last year with MacBook sales being down, leading the company to release the M3 MacBook Pros, not even a year after it finally started shipping the M2 version. This did help build hype around the M3 chip, the company’s most powerful APU released.

    That said, the iPad Pro would only make sense to see a price increase. Trying to guess an exact price would be like tossing darts blindfolded, but the 13-inch iPad Pro currently starts at $1,099 but can go upwards of $2,000 if you want to opt for more storage options and cellular connectivity. We could guess that a new iPad Pro would cost at least $100 more than the current generation. The Elec has previously reported the next iPad could cost several hundred dollars more, even putting the price at $1,500 for the 11-inch and $1,800 for the 18-inch model, which seems to be a higher jump than seems practical.

    Also, considering the Magic Keyboard’s current starting price of $300, a new aluminum material will likely increase the overall cost. The future iPad Pro will be a much more luxury product, which will also recast the Air as a more consumer-grade product overall.

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    Kyle Barr

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