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Tag: Larry Gagosian

  • Gagosian’s Kara Vander Weg On Shaping the Afterlife of an Artist’s Work

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    The Truck Trio as shown in “Walter De Maria: The Singular Experience.” Courtesy Gagosian

    Earlier this month, Gagosian debuted a stunning show featuring the work of Walter de Maria at its Le Bourget gallery in Paris. “Walter De Maria: The Singular Experience” was curated by Donna De Salvo and featured at its heart The Truck Trilogy, a trio of vintage Chevrolet pickup trucks outfitted with De Maria’s signature stainless-steel rods. The work was conceived in 2011 and completed in 2017, four years after De Maria’s death at the age of 77.

    This was the same year that the gallery launched its “Building a Legacy Program,” which marshals the gallery’s extensive resources to ensure that artists remain in the minds of the public in the future, whether they are young, old, or deceased, through educational efforts and ambitious shows like “The Singular Experience.” The program has been spearheaded by Kara Vander Weg, a managing director at the gallery, whom we caught up with to hear more about its origins and processes.

    How did the idea for the Building a Legacy Program originate in 2017, and what gaps in artist or estate planning was it meant to address?

    KVW: The catalyst was Walter De Maria, an artist who had been close to the gallery since the 1980s, dying in 2013 without a will. The lack of preparation threw his estate into turmoil but, fortunately, the gallery was able to help address a number of immediate practical needs, including preserving and documenting his archives. Nuanced decisions had to be made about his intentions and his work, including how it was displayed. Walter was incredibly precise and exacting, and to go from his presence, a resource that was always there, to nothing was a profound shock, particularly for Elizabeth Childress, who had managed his studio for decades.

    Through our work with the Richard Avedon Foundation, which began in 2011, we learned a lot about the challenges and questions they faced when Dick had died suddenly several decades earlier. It has been instructive to learn about their organization, which is impressive, and implemented processes for decision-making as the artist would have wished.

    Through our work with artists and with their subsequent estates and foundations—which is inevitable when working together over many years—we have seen that balancing an artist’s legacy with ongoing operational concerns can be incredibly challenging. As much as the gallery, as an entity outside of the family or studio, can be helpful, we want to be. For all artists, it is ideal to have some plans for legacy decisions in place. And as the value of art has grown, it has become even more important to have detailed wishes outlined, particularly when it comes to decisions like posthumous work, as well as planning for the resources necessary to carry an artist’s legacy forward.

    A symposium felt like the right way to address some of these delicate topics and provide a space for knowledge sharing between our artists and others. Peer-to-peer support can be an exceptionally helpful resource, and many of the connections that have been made through the symposia continue to be fruitful for the artists and estates.

    The team behind Gagosian Quarterly also saw an opportunity to address many of the questions on people’s minds through thoughtful content in the magazine. We launched an ongoing series featuring conversations with experts in the field of artists’ estates and legacy stewardship who offer insights that hopefully prove useful to artists, their staff, foundations and estates, scholars, and others.

    In working with estates like Walter De Maria’s or Nam June Paik’s, what have been the most revealing challenges in realizing an artist’s intentions after death?

    KVW: Honoring an artist’s wishes and intentions is always the biggest challenge.

    With Walter, we’ve had to make decisions about how to install his work at a level he would have permitted. Fortunately, both Larry [Gagosian] and I worked closely with him and have those experiences to draw on. We also owe a great debt to Elizabeth Childress for her constant counsel. For example, Walter was always incredibly precise about the surface on which his floor sculptures rested; it had to be completely unmarked. For an exhibition at our 21st Street gallery while he was still alive, I remember we had to bring in a trompe l’oeil painter to touch up marks on the concrete floor before he would agree to go ahead with the show. And for the current exhibition at Le Bourget, we had to find solutions to address the floor beneath 13, 14, 15 Meter Rows. These might seem like small things, but we know how critical they were to Walter.

    He was also very resistant to putting out too much information about his work, because he wanted viewers to have a focused, unmediated experience of it. The downside is that, as a result, people haven’t really come to understand the thinking behind his practice. That’s why, for the Le Bourget exhibition, curator Donna De Salvo has included a number of drawings, some of which have never been seen before, something that would never have happened during his lifetime. Our hope is that this will offer the wider public a way into Walter’s thinking: his precision, a bit of his humor, and the connections between his early work and the later pieces for which he became known. These are things we believe are important, not only for his legacy, but also for the scholarship around his work.

    The circumstances of our work on behalf of Nam June Paik are very different, and my colleague Nick Simunovic is best placed to talk about it. [Writer’s note: They wanted Nick to jump in here so I said why not.]

    NS: In the case of Nam June Paik, we partnered with the Estate, who had a clear sense of the artist’s wishes, and we worked tirelessly over a decade to realize a number of important goals.

    When we began working with the Estate in 2015, they were keen to work with a major gallery as a way to shine a spotlight on Nam June’s work, particularly given that the last exhibition sanctioned by the artist was 20 years prior. Larry [Gagosian] had noted that he felt that the artist was a bit lost in the market, and that was a view shared by the family. There was also a realization that there were gaps in the holdings of American museums.

    We laid out a multi-tiered plan that began with that first show in Hong Kong in 2015 and culminated with a major survey in New York planned for 2020. The opening was delayed by the COVID pandemic but eventually opened in 2022.

    We brought in noted curator John G. Hanhardt, who also organized the retrospectives of the artist’s work at the Whitney Museum of American Art, New York (1982), and the Smithsonian American Art Museum, Washington, DC (2011), in addition to the Solomon R. Guggenheim Museum, New York (2000). We were able to strategize and execute against the artist’s wishes because we had clear direction from the Estate, including Nam June’s nephew Ken Hakuta, and input from partners like John Hanhardt and Estate curator Jon Huffman.

    As a result of those efforts, works by the artist from that 2022 exhibition were placed with major museums including The Metropolitan Museum of Art, the Guggenheim Abu Dhabi, the Hirshhorn Museum & Sculpture Garden, and the Bass Museum of Art, filling a crucial gap in the artist’s canon and legacy.

    How do you balance market considerations with curatorial or scholarly fidelity when guiding legacy work inside a commercial gallery?

    KVW: The two are interconnected and I don’t think that is a bad thing, work needs to be placed with owners to ensure the highest level of scholarly fidelity. And good curatorial work can help to bolster an artist’s market.

    The monograph Gagosian published for Walter De Maria is a great example. Little scholarly work had been done on his life, and through our work preserving the archive, we had an opportunity and the ability to take on the project. We had access to rarely seen archival material from his studio and the result is the first comprehensive survey of the artist’s entire oeuvre that explores both his creative career and his personal life.

    It was a massive undertaking that was many years in the making, but the publication will support both future sales and exhibitions of his work. It has already served as the catalogue for the Menil Collection’s 2022-23 exhibition, Walter De Maria: Boxes for Meaningless Work.

    The recent symposium in London gathered artists, curators, and foundation directors. What insights or points of friction surfaced about the future of legacy stewardship?

    KVW: It was our third symposium on the topic of legacy planning, and there was a fascinating session during which I spoke with Mary Dean, Ed Ruscha’s studio director; Waltraud Forelli, Anselm Kiefer’s studio director and board member of the Eschaton–Anselm Kiefer Foundation; and Vladimir Yavachev, director of operations for the Christo and Jeanne-Claude Foundation. A key takeaway from our conversation was the critical importance of hiring an archivist, ideally while an artist is alive.

    Waltraud rightly pointed out that in addition to helping from an organizational perspective, hiring an archivist brought a realization that they couldn’t do everything alone. They needed to plan for a younger generation to continue their work and to take the time now to transfer that knowledge. For Vladimir, who has catalogue raisonné preparations underway, an archivist is particularly important given the volume of material that Christo and Jeanne-Claude retained.

    Mary Dean emphasized another important point, the value of openness, even when addressing a sensitive topic like planning for a future one won’t be part of. For Ed, this is a living, evolving process that he actively engages in through the thoughtful placement of his works and archival material with institutional partners. For instance, the Getty Museum is currently in the process of receiving his street photograph archive. All of his films and artistbook archives are housed at the Harry Ransom Center at the University of Texas, Austin. He has also made significant donations: Ed was born in Omaha, Nebraska, so the Joslyn Art Museum has a substantial collection of his work, and he has donated work to the Fred Jones Jr. Museum of Art in Oklahoma City.

    Younger artists such as Titus Kaphar are building institutions during their lifetimes. How is the conversation about legacy changing for living artists?

    KVW: There is a generation of artists today who are interested in philanthropic endeavors beyond their own artistic practices. Providing space and resources for the creation of foundations and community projects is a big priority and perhaps is an indication of legacy planning taking shape much earlier in artists’ careers.

    There is a tradition of artists stepping up and supporting other artists, one example is Theaster Gates, who has devoted the past 15 years to his Rebuild Foundation. It’s a mantle that artists including Ellen Gallagher and Titus Kaphar are taking up with projects like the Nina Simone House and NXTHVN, respectively.

    But this process isn’t new, there is a history of artist support with someone like Robert Rauschenberg, who during his lifetime formed an entity to help other artists, as did Roy Lichtenstein.

    For galleries, support of an artist needs to evolve to include these priorities, which could be advice around the organization of studio resources or the make-up of a Board of Directors.

    With “The Singular Experience” now open in Paris, featuring De Maria’s Truck Trilogy and 13, 14, 15 Meter Rows, what does this presentation demonstrate about Gagosian’s collaboration with the De Maria Estate? What are the lessons there for other artists planning their estate?

    KVW: The relationship with Walter has always been very personal, his friendship and working relationship with Larry [Gagosian] stretches back more than 35 years, and it has anchored our long commitment to him and his work.

    The approach is methodical and takes time, but the exhibition at Le Bourget is a product of that commitment. It’s his second show in the space and one that we had actually begun discussing before he died in 2013.

    Showing Truck Trilogy outside of the United States for the first time is incredibly exciting. It was his last sculpture, conceived in 2011 and completed posthumously in 2017 according to his specific directions, so it touches on a lot of what we have talked about. It’s also wonderful to be showing 13, 14, 15 Meter Rows at the same time as his inclusion in the exhibition “Minimal,” curated by Dia Art Foundation’s director Jessica Morgan at the Bourse de Commerce, Paris. And it’s all taking place in the same month as Walter would have turned 90.

    But the exhibitions are just one piece in a broader program that aims to cement and extend his legacy, from placing a group of early sculpture and drawings with The Menil Collection (a family that were early champions of the artist) and working with Dia Art Foundation to help conserve The Lightning Field to working tirelessly to publish his monograph. And the work continues as we try to find a home for his archive.

    For artists working today, it can be hard to have the patience to play the long game, but that thought and planning is key. It can also be useful to talk with other artists and studios who are focused on this work. One of the benefits from the symposium was the exchange of ideas and the conversations that happened outside the sessions.

    Looking across the gallery’s roster, what qualities distinguish the artists who are most intentional about shaping their own legacies while still alive? What do they have in common?

    KVW: They have a clear sense of purpose regarding the direction of their work and its legacy. They like control, either maintaining it themselves or wisely bringing in the right studio leadership. They’ve built strong museum connections and have access to resources in terms of staff and space. It’s a reminder of the symbiotic relationship between the market and legacy, artists need resources to actively plan for the future.

    Gagosian’s Kara Vander Weg On Shaping the Afterlife of an Artist’s Work

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    Dan Duray

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  • Frieze and Kiaf SEOUL Scale Back in Spectacle While Still Securing Sales

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    Kiaf SEOUL and Frieze Seoul each opened at the COEX Center with a VIP preview on September 3. Courtesy of Kiaf SEOUL

    For those who’ve attended Seoul’s art week since Frieze arrived in 2021, the contrast this year was unmistakable. The chaotic entrance lines at Kiaf SEOUL and the overcrowded aisles of last year’s Frieze are gone. Attendance feels lighter, and the booths more subdued, though major brands like Adidas, BMW, Ruinart and American Express still held prime positions at the entrance—a clear indication that the fair’s popularity is now firmly rooted in Korean society four years after its debut.

    At the opening of Frieze Seoul on Wednesday, September 3, the mood was distinctly more muted and contained—a reflection of the art world adjusting to a new chapter in South Korea’s post-boom market. Slightly more lively in the afternoon was the historical Korean fair Kiaf, where collectors remain loyal to longstanding traditions and their local dealers.

    A view through colorful beams reveals a packed aisle at Frieze Masters, with visitors standing and walking among gallery booths.A view through colorful beams reveals a packed aisle at Frieze Masters, with visitors standing and walking among gallery booths.
    This year marks the 4th edition of Frieze Seoul. Courtesy of Frieze and Wecap Studio

    Blue-chip gallerists like Larry Gagosian and Emmanuel Perrotin skipped the trip this year, leaving their booths staffed solely by regional teams during the preview—a stark contrast to previous editions, when they flew in with much of their global staff. When gallery owners or lead partners from spaces focused on Korean artists, such as Gladstone and Mennour, did attend, it signaled that international galleries have already recognized the need to tailor their offerings to a local audience attuned to the market’s slower collecting pace and shifting attitude.

    While Korean collectors remain engaged with the international art circuit, this has undeniably been a turbulent year for the country. With President Yoon Suk-yeol ousted after attempting to declare martial law and an economy still reeling from the effects of U.S. tariffs, Korean collectors are understandably more cautious in their buying.

    Fairgoers gather around a booth featuring Yayoi Kusama’s signature pumpkin sculpture in black and gold dots, with visitors chatting in the crowded aisle.Fairgoers gather around a booth featuring Yayoi Kusama’s signature pumpkin sculpture in black and gold dots, with visitors chatting in the crowded aisle.
    This year, Frieze Seoul hosted over 120 galleries. Courtesy of Frieze and Wecap Studio.

    Private buyers and institutions remain active, but spending habits have shifted, as Observer gathered from early press preview conversations. The once-rampant appetite for ultra-contemporary works has given way to a more measured approach, focusing on institutional-grade pieces and blue-chip artists. Speaking with resigned pragmatism, dealers noted that this trend extends beyond South Korea, echoing across Asia and the global market.

    So what’s the new mantra for galleries? Cultivate your own relationships in the place you show. Those who have spent years building ties in South Korea can still make it work, as can local players. But for newcomers, entering the market now may feel like they’re arriving just as the music stopped.

    That was not the case for the dynamic Los Angeles gallery Make Room, which marked its first appearance in Frieze Seoul’s main section with a shared booth alongside Apalazzo and a celebrity-filled dinner party steeped in a witchy atmosphere. Between drinks and bites of Korean fried chicken, K-pop and K-drama stars made appearances that set social media alight—including SUHO from EXO, actor Lomon Park, Tony Hong and members of the girl group Lovelyz.

    A dimly lit, crowded restaurant or lounge filled with people dining and socializing. Groups of friends sit at dark wooden tables with food, drinks, and soda cans, while others stand and mingle in the background. The atmosphere is lively and energetic, with warm golden lighting from a patterned wall installation creating a cozy ambiance.A dimly lit, crowded restaurant or lounge filled with people dining and socializing. Groups of friends sit at dark wooden tables with food, drinks, and soda cans, while others stand and mingle in the background. The atmosphere is lively and energetic, with warm golden lighting from a patterned wall installation creating a cozy ambiance.
    Make Room hosted a K-pop and K-drama star-filled dinner on Tuesday night. Courtesy Make Room | Photo: Studio Monday Naked

    Park Seo-Bo, a foundational figure in postwar Korean abstraction and the father of Dansaekhwa, was one of the names resonating most strongly at Kiaf and Frieze this year, following his recent passing. At Frieze, LG OLED honored his legacy in collaboration with the artist’s foundation, dedicating an entire booth to rarely seen later Écriture paintings from the estate, paired with ultra high-resolution video works that captured the textures in striking detail. The sharp contrast between the digital reinterpretations on screen and the tactile surfaces of the paintings underscored how, in his later years, Seo-Bo was already reflecting on the role of painting in a world saturated by screens and shaped by emerging digital realms that influence perception and aesthetics. As he once described it, standing on a “cliff edge” in the early 2000s, Seo-Bo confronted the question of how painting could evolve as the boundaries between different worlds began to blur.

    Dynamic lower tiers and Focus Asia offer opportunities for discovery

    Noteworthy results at both Frieze and Kiaf weren’t limited to the highest price points. Lindseed from Shanghai quickly sold out works by Chinese-born, Paris-based visionary Fu Liang at the Focus Asia sector, with prices ranging from $6,500 to $34,000. Similarly, Hong Kong-based gallery Kiang Malingue, which recently opened a space in New York, nearly sold out its solo booth of work by Taiwanese talent Tseng Chien Ying, priced between $15,000 and $25,000—a current sweet spot for collectors.

    Returning to Seoul from Ho Chi Minh City, Vietnam’s leading contemporary gallery, Galerie Quynh, took a bold step with a solo presentation in the main section, showcasing the layered work of Lien Truong, a Vietnamese-born artist based in North Carolina. Her intricate canvases—exploring the intersection of body, identity and environment through the lens of diasporic trauma and societal pressure—drew early interest from collectors.

    Galerie Quynh presents Lien Truong at Frieze Seoul 2025, Booth B21.Galerie Quynh presents Lien Truong at Frieze Seoul 2025, Booth B21.
    Galerie Quynh presenting Lien Truong, Booth B21, Frieze Seoul 2025. Courtesy Galerie Quynh

    Seoul gallery Cylinder made a striking debut in the main section, securing multiple sales, including a work by Jennifer Carvalho ($9,000), three works by Sunwon Chan ($2,500-4,800), two works by Eunsil Lee ($12,000 and $5,000) and two works by Jongwhan Lee ($2,200 and $5,000). Next for the fast-growing gallery is its debut at Frieze London with a solo booth by Rim Park.

    Equally successful, the young and dynamic Seoul gallery G Gallery sold six works by Choi Yoonhee on the first day ($2,400-19,000), a work by Moon Isaac for $12,000 and a piece by Cindy Ji Hye Kim for $10,000.

    Another first-time exhibitor in Focus Asia was Shanghai- and Beijing-based Hive Contemporary, which showcased emerging names including Yuan Fang, Xia Yu, Zhang Mingxuang and Tan Yongqing, drawing a strong response: by evening, the gallery had sold 18 paintings and one sculpture priced between $20,000 and $100,000.

    A contemporary art fair booth featuring two large textile-based works. On the left, a vividly colored fabric piece shows an erupting volcano with flames, factories, and a mountain landscape rendered in blue, red, and yellow tones with ornate borders. On the right, a large painted banner titled Djoeroes Kramat depicts stylized figures in masks and vibrant costumes, referencing Indonesian film poster aesthetics, with bold text in Malay/Indonesian across the top and bottom.A contemporary art fair booth featuring two large textile-based works. On the left, a vividly colored fabric piece shows an erupting volcano with flames, factories, and a mountain landscape rendered in blue, red, and yellow tones with ornate borders. On the right, a large painted banner titled Djoeroes Kramat depicts stylized figures in masks and vibrant costumes, referencing Indonesian film poster aesthetics, with bold text in Malay/Indonesian across the top and bottom.
    Timoteus Anggawan Kusno was presented by the Kohesi Initiative at Frieze Seoul Focus Asia. Photo: Elisa Carollo

    Despite this year’s reduced footprint—and tucked into a narrow corridor wedged between the main booths—the Focus Asia section at Frieze offered some of the most compelling opportunities for regional discoveries inside the COEX.

    Jakarta-based gallery Kohesi Initiatives presented Indonesian filmmaker and multimedia artist Timoteus Anggawan Kusno, whose work revisits censored narratives from 1960s films to explore liminality and historical erasure, examining the blurred lines between fact and fiction. Rooted in post-colonial and post-dictatorship Indonesia, Kusno’s practice reflects the country’s ongoing unrest and protests, shaped by the long-term consequences of the very issues his work confronts.

    A group of visitors engage with a booth installation at an art fair; one man in a suit gestures toward a hanging structure made of lightbulbs and wires, while others examine a screen on the wall.A group of visitors engage with a booth installation at an art fair; one man in a suit gestures toward a hanging structure made of lightbulbs and wires, while others examine a screen on the wall.
    Parcel (F3) at Frieze Seoul, Focus Asia. Courtesy of Frieze Seoul

    Tokyo-based PARCEL is presenting the multilayered practice of Side Core, a Japanese collective that critiques forced urbanization and restless public development through thoughtful multimedia guerrilla interventions. The works on view confront contradictions in public funding for the Tokyo Olympics and the broader paradoxes of Japan’s rapid urban expansion. Among them, the Rode Work series—launched in 2017 in Ishinomaki, Miyagi Prefecture—juxtaposes post-disaster reconstruction landscapes with the repetitive motions of skateboarding, highlighting the enduring bond between land and people. In the film, flashing lights and hazard signs guide drivers to a skate park built on a damaged industrial site, where skaters in high-visibility jerseys grind a half-pipe—subtly revealing how grassroots creativity can emerge from destruction and corruption.

    Another standout in the section is PTT Space, presenting the sharp satire of Taiwanese American artist Christine Tien Wang, who explores millennial diaspora anxieties and the recent volatility of the bitcoin bubble through one of the most diffuse yet persistent forms of contemporary ephemera: memes. Her Tiger series addresses diasporic anxiety and societal mobility within Asian communities, while her Bitcoin series critiques the NFT apocalypse and the fleeting nature of digital culture, transforming the disposable aesthetics of memes into what the artist calls “historical paintings,” reflective of our time and its contradictions. Working at the intersection of institutional critique, politics and popular culture, Tien Wang is gaining international recognition, with acquisitions by LACMA and exhibitions at both Night Gallery and Naxos Draxler.

    The image features a vibrant gallery space with a striking green wall, displaying a series of contemporary artworks. The back wall is adorned with large, fiery wall decals and a prominent artwork featuring a group of people with exaggerated facial expressions. On the left side, there are T-shirts with graphics hanging on a rack, and on the right, a TV screen plays a visual titled "Everything's COMPUTER!" showcasing an image of President Trump. The artworks appear to engage with pop culture and humor, incorporating bold, graphic elements.The image features a vibrant gallery space with a striking green wall, displaying a series of contemporary artworks. The back wall is adorned with large, fiery wall decals and a prominent artwork featuring a group of people with exaggerated facial expressions. On the left side, there are T-shirts with graphics hanging on a rack, and on the right, a TV screen plays a visual titled "Everything's COMPUTER!" showcasing an image of President Trump. The artworks appear to engage with pop culture and humor, incorporating bold, graphic elements.
    Christine Tien Wang’s “BDSM (Bitcoin Daddies Seek Memes),” presented by PTT Space in Frieze Seoul’s Focus Asia section. Courtesy of PTT Space

    Korean and international galleries stake a claim on Kiaf’s first-day buzz

    When comparing Kiaf with Frieze, several Korean dealers appeared to place even more emphasis on their presentations, spotlighting the top names in their rosters. On the lower level of the historic Korean fair, Kukje Gallery reported a complete sell-out of Ugo Rondinone’s work (the artist also has a show at Gladstone this week), along with an iconic green Kapoor piece (£550,000-660,000) and a later work by Park Seo-Bo ($250,000-300,000). Known as a leading gallery for Korean art, Johyun Gallery made a strong showing with artists like Lee Bae and Park Seo-Bo, reporting early sales directly from the floor. Blue-chip names also anchored Gana Art’s presentation, which included works by Alex Katz, Chiharu Shiota and Yayoi Kusama.

    Seoul-based EM Gallery drew attention with Moonassi, the Korean artist recognized for his black-and-white existential compositions. The gallery sold out pieces priced between $20,000 and $32,000—Moonassi’s works have remained in high demand since his last presentation, often with waiting lists.

    The oldest work on view at Kiaf this year was a painting by Palma Il Vecchio, dated 1525-1528, presented by Die Galerie alongside drawings and sculptures by Marino Marini and works on paper and lithographs by Picasso. The historic canvas drew attention on the floor with a price tag of €750,000, standing out amid the fair’s modern and contemporary offerings. Long part of the gallery owner’s personal collection, the masterpiece was originally acquired from a nobleman in Hungary, and now everyone’s wondering whether it will find a new home this edition.

    A Renaissance-style oil painting of a woman in a richly patterned red and white gown with voluminous sleeves, standing against a dark background. She has light skin, long wavy brown hair partially covered by a headpiece, and gazes forward with a calm expression. One hand rests on a ledge while the other folds across her waist, adding to her poised and dignified stance. The ornate details of her dress and the subtle play of light emphasize her elegance. The painting is framed in a simple dark wooden frame with gold accents.A Renaissance-style oil painting of a woman in a richly patterned red and white gown with voluminous sleeves, standing against a dark background. She has light skin, long wavy brown hair partially covered by a headpiece, and gazes forward with a calm expression. One hand rests on a ledge while the other folds across her waist, adding to her poised and dignified stance. The ornate details of her dress and the subtle play of light emphasize her elegance. The painting is framed in a simple dark wooden frame with gold accents.
    The oldest work on view at Kiaf this year was a Palma Il Vecchio painting from 1525-1528, presented by Die Galerie. Courtesy of Die Galerie

    In general, however, a pop aesthetic and lower price points seemed to be the winning formula for maintaining Kiaf’s floral energy on the first day. Gallery Delaive reported early sales of several works by Ayako Rokkaku, priced between €50,000 and €200,000.

    Among the standout presentations of new names, Space Willing N Dealing showcased quietly contemplative scenes of human interaction and exchange, all priced between $2,500 and $3,500. Busan-based gallery Nara Cho Busan presented Anomalisa, an exploration of love and entanglement through thread, with works priced at $7,800-12,000. Intimacy and suspended atmospheres—rendered through soft, delicate paint—also defined the work of Japanese painter Shimpei Yoshida, shown by Shibuya-based Hide Gallery. Thanks to very accessible pricing under $1,500, several pieces had sold or were on hold by day’s end.

    KORNFELD, participating in its fifth Kiaf, also reported a strong start. Works by Korean artists Wonhae Hwang and Seong Joon Hong found new collectors on day one, totaling €10,000, while a major piece by Etsu Egami sold within the first hour to a new Korean collector for €22,000. “After participating at Kiaf for more than five years, we are very pleased with the successful start of this edition and the positive response from collectors and institutions,” gallery owner Alfred Kornfeld told Observer.

    Returning to Kiaf with a strong grasp of the rhythm and habits of Korean collectors, the Milan-based Cassina Project had a particularly promising first day—even with just one confirmed sale. “We had good conversations. From our experience in past years, the following days are usually more intense—clients who show interest often return, and the final days are when deals close,” Irene Cassina told Observer.

    A hall at Kiaf Seoul 2025 with a banner overhead reading “Kiaf Seoul 2025.9.3–9.7,” as visitors browse colorful paintings and sculptures in the booths.A hall at Kiaf Seoul 2025 with a banner overhead reading “Kiaf Seoul 2025.9.3–9.7,” as visitors browse colorful paintings and sculptures in the booths.
    Kiaf SEOUL runs through September 7. Courtesy Kiaf SEOUL

    Among the additional sales reported by dealers at Kiaf by the start of the second day, Gallery Palzo sold Byeong Hyeon Jeong’s Ambiguous Inclination 25008 for $5,250 and two works by Lee Daecheon—Berg, Wasser (산, 수) for $3,000 and Gardener for $450—along with two paintings by Haru. K, each sold for $675. Galerie PICI placed two works by Dukhee Kim: Gold Desire-Bag for $4,000 and Keep Going (pump) for $2,000. SAN Gallery sold Jenkun Yeh’s Back and Forth I for $2,085 and Huihsuan Hsu’s Chasing a Lush Cave for $1,875. SH Art reported a complete sell-out of works by Backside—a street artist from Fukuoka, Japan, whose true identity remains anonymous—including VIVA, PINEAPPLE, SMILE, VINYL and QUIET, each priced at $17,250.

    Frieze and Kiaf SEOUL continue through Sunday, September 7, at the COEX Center. 

    More in art fairs, biennials and triennials

    Frieze and Kiaf SEOUL Scale Back in Spectacle While Still Securing Sales

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    Elisa Carollo

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