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Tag: JMC pickups

  • JMC pickup trucks take center stage in Batangas Drive

    JMC pickup trucks take center stage in Batangas Drive

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    Astara Philippines, a leading mobility company in the country, recently organized an immersive drive event that showcased the latest lineup of JMC pickup trucks, offering attendees a first-hand experience of their exceptional performance and features.

    The exhilarating event took place at The General’s Farm in Tanauan, Batangas, showcasing cutting-edge technology and standout features of JMC’s upcoming flagship model, the Grand Avenue. Participants experienced the pickup’s promising performance, immersed in the brand’s pursuit of confident drives on every road conquered. 

    JMC invited dealers, fleet account representatives, bank partners, and media representatives to the exclusive event, offering a glimpse of the brand’s renowned automotive excellence. They are among the first to witness the Grand Avenue’s features and road performance ahead of the vehicle’s public launch at the 2024 Manila International Auto Show in April. More than just a test drive, the experiential drive was a curated experience that shared the very essence of JMC’s commitment to redefining mobility around the globe.

    The Grand Avenue’s terrain mastery and road power were unleashed as soon as participants got behind the wheel, kicking off a journey across Batangas roads. Its 5th Generation PUMA 2.3-liter Turbo-charged diesel engine roars and packs a punch with 177PS and 450Nm of torque. Its ZF 8-Speed Automatic with Select-Shift transmission is geared to provide extremely smooth gearshifts and rapid start response. The Borg Warner 4-Wheel Drive System maximizes the pickup’s powertrain, ensuring strong off-road capability. Offering strength and confidence in every drive, the Grand Avenue boasts its industry-leading high ground clearance and extended wheelbase, commanding respect on the road.

    The JMC flagship pickup is the biggest in its class equipped with one of the mightiest engines in its segment. Its large cargo volume of 1.35 cubic meters and spacious cabin measuring a 3,270mm wheelbase, nearly 2m width, and 1.9m height ensures unrivaled comfort and versatility in every journey. The Grand Avenue also boasts its Advanced driver-assistance systems (ADAS) that ensure convenience and safety across every road conquered. These features include Anti-lock Braking System (ABS), Electronic Brake-force Distribution (EBD), Electronic Stability Control (ESC/ESP), Brake Assist (BA), Hill Descent Control (HDC), Traction Control System (TCS), Reverse Camera, Parking Sensors, and so forth. 

    The Grand Avenue’s large and fierce front grille commands attention as its striking aesthetics extend seamlessly into its premium cabin, offering high-end features and plush comfort. These include high-quality leather seats, keyless entry and one-touch ignition, USB charging outlets, and a 10-inch touchscreen infotainment system with Apple CarPlay and Android Auto. 

    Packed with the latest tech, JMC promises maximum comfort, safety, and performance for the driver and passengers. Transforming the concept of a pickup, The Grand Avenue represents the pinnacle of strength and performance, challenging the global industry. Defining JMC’s “Road to Excellence”, the game-changing pickup offers a choice for versatility and comfort in a premium package.

    Priced between PHP1.221 Million to PHP1.569 Million, it offers an array of colors including Cosmic Grey, Pearl White, Silver Sand Black, Sandy Brown, and Shining Silver.

    The drive also featured the JMC Vigus, a versatile and fuel-efficient pickup suited for business fleet solutions. Under the hood, it is equipped with a 4D25 2.5 Turbo Diesel Engine, packing a punch with 130PS and 315Nm of torque. The vehicle also boasts its sleek exterior design, from its striking headlamps down to fine lines across its large body and wheelbase, ensuring maximum comfort and practicality in a stylish package. The Vigus, available in Elegant White and priced between just under PHP1.0 Million to PHP1.11 Million, is positioned to be the prime choice for individuals, business owners, and families seeking the best value for money, a versatile and affordable workhorse. 

    Geared to unveil its newest lineup of pickups, JMC is set to redefine the ownership experience with a groundbreaking Lifetime Engine Warranty. Introducing its legacy of service excellence, the brand offers customers flexibility and assurance of lasting support, setting the bar high for quality and confidence in its vehicles’ reliability. 

    Anticipation builds as JMC prepares to launch a new era of automotive innovation in the Philippines. Committed to transforming mobility in the country, the Astara-backed automotive giant is driven by its time-tested legacy of success in manufacturing, sales, and service worldwide. Offering cutting-edge technology and performance at the best value, JMC is geared to take its competition and the industry by storm.

    “JMC’s experiential drive in Batangas is more than just a test drive with our partners. It is a testament to our pursuit of elevating the driving and ownership experience as we officially unveil these game-changing pickups. The Grand Avenue and Vigus exemplify the JMC difference, exceeding expectations with their high-end features and performance on the road. We are driven and excited to launch our newest flagship, the Grand Avenue as the biggest pickup in its class packed with the latest tech. Boasting an extended 3,270mm wheelbase, its spacious cargo, lush cabin, and advanced driver-assistance systems ensure versatility, comfort, and safety in every drive. Gearing up for JMC’s official launch in the Philippines, we are thrilled to explore greater paths with our new customers,” shared Arlan Reyes, JMC brand head, Astara Philippines.

    As the dust settles from the action-packed drive, JMC is setting the stage for the official Philippine launch of the Grand Avenue and Vigus at the Manila International Auto Show (MIAS) 2024 from April 4 to April 7, 2024.

    Stay tuned for exciting updates and announcements via JMC Philippines’ official channels:

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    Gadgets Magazine 17

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  • JMC pickups: Reigning in China, ready to rule in PH

    JMC pickups: Reigning in China, ready to rule in PH

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    JMC (Jiangling Motors Corporation) has established its reign in China, penetrating an automotive dynasty of pickups in a competitive market. Signifying a strategic expansion into the Philippines with Astara as its exclusive distributor, the brand’s narrative of global triumph endures. They are set to offer the Filipino people a glimpse of the legacy that precedes JMC’s official launch in the country. 

    Legacy of Success 

    JMC has established itself as a leading player in the Chinese pickup trucks market, achieving an impressive 23% market share in a competitive segment. Since its first vehicle assembly in 1968, JMC has commanded growth and development across all facets of its business from manufacturing, distribution, sales, and service. The brand’s pickup models have not only conquered market share; they have redefined expectations, earning accolades for their performance, reliability, and design. JMC’s pickups have pioneered size advantage in the industry, able to serve customer needs with greater hauling capacity. They are the only Chinese commercial vehicle manufacturer with joint ventures with two Fortune Global 500 companies, establishing its mastery in producing pickups, a benchmark for excellence in the industry. 

    “At the heart of JMC’s pickup mastery is our commitment to innovation and offering the best value to our customers. As one of the leaders in the pickup truck segment, we aim to take the JMC brand to the next level, offering Filipinos a cutting-edge choice for quality and versatility,” JMC Philippines brand head Arlan Reyes shared. 

    JMC’s Lineup Over the Years: 

    The brand’s distinguished line of pickups unfolds a story of engineering finesse, evolution, and innovation. In 2001, JMC launched its first pickup vehicle with independent intellectual property rights, the JMC “Boarding”. Driven by an adaptation of a rich R&D background, the pickup truck rivaled the quality of imported vehicles at the time, becoming a marvel of Chinese craftsmanship and quality. Fuel-efficient and comfortable, it continues to receive upgrades and innovations, becoming a top-selling model in China for several years.

    JMC introduced a new era of excellence with the “Vigus”. The vehicle’s first generation was released as a response to the pickup market meeting greater demands, especially with the rise of technological advancements in the industry. Launched in 2012, the Vigus was poised as the brand’s high-end offering, adapting a striking design language matched with plush and comfortable interiors. Designed for power and comfort, the vehicle became a great hit, with succeeding variants and generations upgraded, meeting the demands for new features in every release. 

    A captivating journey through JMC’s Vigus lineup, featuring Classic, Vigus 7, Vigus 5, Vigus 3, Vigus Pro, and the groundbreaking Vigus Plus models, exemplifying a legacy of innovation and automotive excellence.

    Above all, JMC’s flagship model launched in 2023, the “Grand Avenue” or the “Dadao” as known in China, positions itself greater than a utility vehicle. It is a multifunctional driver packed with the latest technology and impressive engine power. The pickup is an engineering marvel, introducing a new platform with a large wheelbase, developed for strength and agility, maximizing performance.

    The JMC Grand Avenue

    Every vehicle shares a chapter of the brand’s legacy, a narrative of its global vision to be the best partner of smart mobility, offering the best companion on the road. 

    Continuity in the Philippines 

    Poised to introduce a new chapter of conquering the country’s pickup segment, JMC looks forward to offering Filipino drivers an immersive experience of quality and service as it launches all-new models. Backed by a time-tested legacy of success, the Astara-backed JMC venture into the country is bound to drive progress in transforming mobility. 

    Promise of Legacy for Filipino Drivers: 

    Beyond introducing new vehicles, JMC’s entry into the Philippines is about sharing the brand’s rich legacy, promising a fresh and new driving experience driven by its heritage and engineering marvels for enduring reliability. JMC’s newest offerings are not solely meant to meet expectations. Its craftsmanship, technology, and performance are geared to impress, elevating the driving and ownership experience. 

    “JMC’s story encompasses progress, innovation, and a relentless pursuit of excellence. Their legacy enables us to continue transforming the future of mobility in the country. We can’t wait to share with you brand-new models that are about to conquer Philippine roads.” Reyes shared. 

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    Gadgets Magazine 17

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