Tag: J. Michael Prince

U.S. Polo Assn. Wins Two Prestigious Gold Stevie(R) Awards in the 2023 International Business Awards(R) Held in Rome, Italy

WEST PALM BEACH, Fla./ROME, Italy, October 19, 2023 (Newswire.com)
–
USPA Global Licensing Inc. (USPAGL) today announced that U.S. Polo Assn., the official brand of the United States Polo Association (USPA), has been awarded two Gold Stevie® Awards from the 20th Annual International Business Awards® (IBA).

U.S. Polo Assn. was celebrated during a luxurious gala banquet event at the Cavalieri Waldorf Astoria Hotel in Rome, Italy, on Friday, October 13, attended by leadership from USPAGL and the brand’s Italian partners Incom, Bonis, Eastlab, and Eurotrade. The globally attended event hosted more than 250 guests, including many of the world’s top companies and Stevie winners.

The winning entries were for ‘Achievement in Growth: USPA Global Licensing Takes Global U.S. Polo Assn. Brand to the Next Level with $2.3 Billion in Revenue,’ and for ‘Achievement in International Expansion: USPA Global Licensing/U.S. Polo Assn. Expands in 190 Countries.’ The multi-billion-dollar, sport-inspired global brand received the highest scores from the judges over all submissions in these very competitive global growth categories.

“It is an honor for U.S. Polo Assn. to be a recipient of two Gold Stevie® Awards from the 20th Annual International Business Awards® for the very first time,” says J. Michael Prince, President and CEO of USPAGL, the company that manages the multi-billion-dollar U.S. Polo Assn. brand. “To be recognized for our sport-inspired brand’s achievements amongst strong global competition in one of the world’s premier business awards programs reflects the passion that our global team and strategic partners around the world have for building the U.S. Polo Assn. brand.”

Accepting the two gold trophies on stage were Lorenzo Nencini, CEO of Incom S.P.A.; Augusto Bonetto, CEO of Bonis S.P.A.; Andrea Zini, CEO of Eastlab; and Franco Zuccon, CEO of Eurotrade, as well as Stacey Kovalsky, Vice President of Global PR & Communications for USPAGL.

The International Business Awards® are the world’s premier business awards program. The 2023 IBAs received entries from organizations spanning more than 60 nations and territories, where more than 3,700 nominations from organizations of all sizes and virtually every industry were submitted this year in a wide range of categories. Stevie Award winners were determined by the average scores of more than 230 executives worldwide who participated in the judging process.

“Nominations to the IBAs get better every year, and this year’s class of Stevie winners is the most impressive yet,” said Stevie Awards President, Maggie Miller. “The winners have demonstrated that their organizations have set and achieved lofty goals. We congratulate them on their recognized achievements and enjoyed celebrating them on stage in Rome.”

In the Achievement in International Expansion category, USPAGL highlighted the global expansion of brick-and-mortar U.S. Polo Assn. storefronts that are now accessible to consumers in 190 countries. Judges recognized the brand’s resilience and adaptability to position U.S. Polo Assn.’s growth and success in the international market. In the Achievement in Growth category, USPAGL highlighted U.S. Polo Assn.’s achievement in reaching $2.3 billion in global retail sales. Judges recognized the brand’s success in driving awareness of the sport of polo, expanding into new markets, and embracing digital strategies, all resulting in significant sales growth and recognition as a top global performer.

Today, U.S. Polo Assn. has reached $2.3 billion in global retail sales, expanding its footprint to include over 190 countries and more than 1,200 U.S. Polo Assn. retail stores worldwide. The brand’s fast-tracked digital strategy has resulted in websites for more than 40 countries in 20 different languages and the activation of more than 7 million social media followers of the brand, all together strengthening U.S. Polo Assn.’s authentic connection to the sport of polo and consumers worldwide.

Details about The International Business Awards and the lists of Stevie Award winners are available at www.StevieAwards.com/IBA.

About U.S. Polo Assn. and USPA Global Licensing Inc. (USPAGL)

U.S. Polo Assn. is the official brand of the United States Polo Association (USPA), the non-profit governing body for the sport of polo in the United States and one of the oldest sports governing bodies, having been founded in 1890. With a multi-billion-dollar global footprint and worldwide distribution through over 1,200 U.S. Polo Assn. retail stores and thousands of department stores, sporting goods channels, independent retailers, and e-commerce, U.S. Polo Assn. offers apparel for men, women, and children, as well as accessories and footwear in more than 190 countries worldwide. U.S. Polo Assn. was named one of the top global sports licensors in 2023, according to License Global. Visit uspoloassnglobal.com and follow @uspoloassn.

USPA Global Licensing Inc. (USPAGL) is the for-profit subsidiary of the USPA and manages the global, multi-billion-dollar U.S. Polo Assn. brand, providing the sport with a long-term source of revenue. Through its subsidiary, Global Polo Entertainment (GPE), USPAGL also manages Global Polo TV, which provides sport and lifestyle content. A historic, multi-year, global arrangement between USPAGL and ESPN now showcases many of the top championship polo games in the U.S., enabling millions of sports fans and consumers to enjoy the sport across ESPN’s broadcast and streaming platforms. For more sport content, visit globalpolo.com.

About the Stevie Awards
Stevie Awards are conferred in eight programs: the Asia-Pacific Stevie Awards, the German Stevie Awards, the Middle East & North Africa Stevie Awards, The American Business Awards®, The International Business Awards®, the Stevie Awards for Women in Business, the Stevie Awards for Great Employers, and the Stevie Awards for Sales & Customer Service. Stevie Awards competitions receive more than 12,000 nominations each year from organizations in more than 70 nations. Honoring organizations of all types and sizes and the people behind them, the Stevies recognize outstanding performances in the workplace worldwide. Learn more about the Stevie Awards at www.StevieAwards.com.

Source: USPA Global Licensing Inc.

Source link

October 19, 2023
U.S. Polo Assn. Launches Iconic Legends Campaign and Targets Billion-Dollar Opportunity in India

International Sports Power Brand Activates New E-Commerce Site Alongside Campaign

WEST PALM BEACH, Fla. and BENGALURU, India, August 24, 2023 (Newswire.com)
–
U.S. Polo Assn., the official brand of the United States Polo Association, and Arvind Fashions Ltd. (NSE:ARVINDFASN), aka Arvind, are proud to announce two major business milestones in India: the iconic Legends marketing campaign and the new U.S. Polo Assn. website launch. Both business strategies have been designed to help take U.S. Polo Assn. in India to the next level, reaching the company’s new target to be a billion-dollar power brand in the country.

According to a recent United Nations report, India has overtaken China as the world’s most populous nation. In fact, according to the report, India’s population is expected to reach 1.428 billion, compared to China’s 1.425 billion. The U.S. Polo Assn. brand’s popularity in India has only grown with the population, making India prime to be the global brand’s fastest-growing market. The tremendous growth in popularity and ultimately market share is not without effort, which includes a strategy focused on both brick-and-mortar and e-commerce, as well as overall brand marketing through storytelling.

As one of India’s leading casualwear power brands, the multi-billion-dollar, global, sport-inspired U.S. Polo Assn. brand has launched an exclusive brand-specific website USPoloAssn.in to further enhance digital offerings for customers and provide easier access to its product offerings. U.S. Polo Assn. is the first brand in the Arvind Fashions Limited family of businesses to go live with an exclusive brand website. Previously, the brand was listed on all leading online platforms and NNNow, the official brand store and digital destination for Arvind Fashions Limited.

“Arvind has been a tremendous partner to the U.S. Polo Assn. brand, and we are excited about our future as a power brand, targeting a billion-dollar business over the long term in one of the world’s most important markets,” said J. Michael Prince, President and CEO of USPA Global Licensing, the company that manages and oversees the U.S. Polo Assn. brand. “The execution of our strategic plan in India will further solidify our position as one of the top casual menswear brands in the country.”

USPoloAssn.in will carry the entirety of the brand’s product offerings across menswear and kidswear. The website will also feature the brand’s footwear and innerwear collection, as well as the newly introduced USPA womenswear line.

The newly launched website will be hosting the “Legends Forever Play Together” campaign, featuring Arjun Rampal and Milind Soman, the ‘legends of the modeling industry’, and Leander Paes and Mahesh Bhuphati, the ‘legends of tennis.’ The campaign, while celebrating their legendary stature, also shows these icons reminiscing about their fondest memories of where their journey began.

Legends further showcases themes of fashion, style, and nostalgia, as well as bonding between the stars, while presenting the cool and sporty factor of the brand. In the multi-channel campaign, the Legends can be seen sporting the all-new Autumn-Winter ’23 Collection from U.S. Polo Assn. The collection features timeless classics with a modern twist, such as polos, denim, oxfords, sweaters, jackets and tee shirts.

The multi-billion-dollar, global brand’s presence has also exploded in India, having successfully launched new identity stores, featuring modern décor, an all-white interior, and authenticity through elements of the sport of polo, like polo-themed accessories and game broadcasts, for which the brand is based. U.S. Polo Assn. even launched five stores simultaneously on Sept. 17, 2022, in the city of Bengaluru, Arvind’s corporate headquarters.

“U.S. Polo Assn. is an example of ‘phygital’ retail, where we are blending the best of digital and physical channels to enhance both and deliver the best customer experience, ultimately enabling enhanced omnichannel engagement,” said Shailesh Chaturvedi, Managing Director and CEO, Arvind Fashions Ltd. “The combination of the very special and iconic Legends Campaign, the exciting new website and our revamped stores will now allow U.S. Polo Assn. to immerse consumers in our unique brand story across all major touchpoints.”

Currently, the brand’s retail footprint in India is at more than 400 brand stores, and over 2,000 shop-in-shops, across more than 200 cities in India. Globally, the U.S. Polo Assn. brand is in 190 countries and has global retail sales of more than $2.3 billion.

“This launch comes at the right time as the market is multi-branded and continues to grow, while customers want to engage more with great brands,” said Amitabh Suri, CEO of Arvind’s U.S. Polo Assn. Division. “U.S. Polo Assn. has a strong retail presence with more than 400 brand stores across India. And when it comes to online presence, U.S. Polo Assn. has been the top casualwear brand across all leading online e-commerce platforms, making it clear there was great demand in the market to launch the new brand website.”

About U.S. Polo Assn.

U.S. Polo Assn. is the official brand of the United States Polo Association (USPA), the non-profit governing body for the sport of polo in the United States and one of the oldest sports governing bodies, having been founded in 1890. With a multi-billion-dollar global footprint and worldwide distribution through over 1,100 U.S. Polo Assn. retail stores and thousands of department stores, sporting goods channels, independent retailers, and e-commerce, U.S. Polo Assn. offers apparel for men, women, and children, as well as accessories and footwear in more than 190 countries worldwide. U.S. Polo Assn. was named as one of the top global sports licensors in 2023, according to License Global. Visit USPoloAssnGlobal.com and follow @USPoloAssn.

About Arvind

Arvind Fashions Ltd., based in Bengaluru, is India’s No. 1 casual and denim player in the country’s retail industry, a lifestyle powerhouse with a strong portfolio of fashion brands catering to consumers across various sub-categories and price points. With a host of renowned brands, both international and indigenous, like U.S. Polo Assn., ARROW, Tommy Hilfiger, Calvin Klein, Flying Machine and Sephora, Arvind has presence across lifestyle brands, value fashion and prestige beauty. Visit Arvind, USPoloAssn.in, and follow @USPoloAssnIndia.

Source: USPA Global Licensing Inc.

Source link

August 24, 2023
U.S. Polo Assn. Extends Global Partnership with the Federation of International Polo (FIP)

Global, Sport-Inspired Brand to Again Serve as Official Apparel Partner for FIP’s Top Events

WEST PALM BEACH, Fla., August 15, 2023 (Newswire.com)
–
USPA Global Licensing Inc. (USPAGL) has announced that U.S. Polo Assn., the official brand of the United States Polo Association (USPA), has extended its global partnership with the Federation of International Polo (FIP) through 2026. This extension marks a continued commitment to the global promotion of the sport of polo from the authentic, sport-inspired brand.

True to the heritage of the brand, U.S. Polo Assn. is proud to support polo around the world. FIP is the international federation representing the sport of polo, officially recognized by the International Olympic Committee (IOC). This strategic partnership between FIP and U.S. Polo Assn. represents the strong alliance that has thrived since the partnership’s inception in 2015, and means that the global, sport-inspired brand will continue to be the Official Apparel Partner for FIP’s top events.

In 2022, the shared vision of FIP, the USPA, and U.S. Polo Assn. culminated in the historic XII Federation of International Polo (FIP) World Polo Championship, held at the USPA National Polo Center (NPC) – Wellington. The 2022 FIP tournament was only the second time in history the competition was held in the United States and was its first time being broadcast on ESPN to millions of households around the world.

As the Official Apparel Partner for FIP events, U.S. Polo Assn. will continue to support the sport’s leading events, including the FIP World Polo Championship, FIP European Polo Championship, FIP Ladies World Polo Championship, and FIP Ladies European Polo Championship. The brand will also continue to supply custom performance jerseys for all teams, alongside other essential apparel items such as hats and shirts, for players and officials to elevate the experience both on and off the field.

This partnership will also encompass support for the highly anticipated Ambassador Cups, set to take place this year in Brazil and Italy; the FIP Arena Polo World Championship; as well as other international polo events, such as potential Olympic Exhibition Games.

“We’re looking forward to continuing our strategic relationship with FIP over the next four years,” said J. Michael Prince, President & CEO of USPAGL, the company that manages and oversees the U.S. Polo Assn. brand. “This meaningful partnership underscores our continued efforts to help grow the sport of polo around the world and aligns with our strategy as a brand to authentically connect with our global markets as we continue to execute our aggressive international growth strategies.”

“We are thrilled by this renewed partnership with U.S. Polo Assn. and their continued support of the sport of polo, which goes far beyond supplying jerseys and gear for our players,” said Piero Dillier Chairman of FIP. “With the support of U.S. Polo Assn., we are now able to reach so many new polo fans globally through ESPN. This is a dream come true for us, and we are excited to use this platform to help broaden interest, access, and exposure to polo around the world.”

About U.S. Polo Assn. and USPA Global Licensing Inc. (USPAGL)

U.S. Polo Assn. is the official brand of the United States Polo Association (USPA), the non-profit governing body for the sport of polo in the United States and one of the oldest sports governing bodies, having been founded in 1890. With a multi-billion-dollar global footprint and worldwide distribution through over 1,100 U.S. Polo Assn. retail stores and thousands of department stores, sporting goods channels, independent retailers, and e-commerce, U.S. Polo Assn. offers apparel for men, women, and children, as well as accessories and footwear in more than 190 countries worldwide. U.S. Polo Assn. was named one of the top global sports licensors in 2023, according to License Global. Visit uspoloassnglobal.com and follow @uspoloassn.

USPA Global Licensing Inc. (USPAGL) is the for-profit subsidiary of the USPA and manages the global, multi-billion-dollar U.S. Polo Assn. brand, providing the sport with a long-term source of revenue. Through its subsidiary, Global Polo Entertainment (GPE), USPAGL also manages Global Polo TV, which provides polo, sport, and lifestyle content. A historic, multi-year, global arrangement between USPAGL and ESPN, now showcases many of the top championship polo games in the U.S., enabling millions of sports fans and consumers to enjoy the sport across ESPN’s broadcast and streaming platforms. For more sport content, visit globalpolo.com.

About the Federation of International Polo (FIP)

Recognized by the International Olympic Committee (IOC), the Federation of International Polo (FIP) is the global organization representing the sport of polo. FIP’s mission is to promote, develop and regulate the sport of polo internationally.

Source: USPA Global Licensing Inc.

Source link

August 15, 2023
U.S. Polo Assn. Climbs to Top 25 of License Global’s Prestigious 2023 ‘Top Global Licensors’

WEST PALM BEACH, Fla., August 8, 2023 (Newswire.com)
–
USPA Global Licensing Inc. (USPAGL) today announced that U.S. Polo Assn., the official brand of the United States Polo Association (USPA), climbed License Global magazine’s prestigious list of 2023’s Top Global Licensors and for the first time ever is ranked in the top 25. The multi-billion-dollar, sport-inspired brand moved up three spots from 28th in 2022 to 25th overall and is considered one of the largest sports licensors and apparel licensors in the world. The iconic brand was also ranked as the second-largest sports brand, alongside the NFL and PGA Tour.

U.S. Polo Assn.’s strong ratings come off an outstanding 2022, having achieved $2.3 billion in global retail sales, expanding its footprint to include over 190 countries, and ending the year with more than 1,100 U.S. Polo Assn. retail stores worldwide. The brand’s fast-tracked digital strategy resulted in websites for more than 40 countries in 20 different languages and the activation of more than 7 million social media followers of the brand worldwide. U.S. Polo Assn.’s authentic connection to the sport of polo is resonating with younger consumers and sports fans around the world.

“I want to personally thank all members of our global team and strategic partners around the world on behalf of U.S. Polo Assn. for their hard work and dedication to our sport-inspired brand,” says J. Michael Prince, President and CEO of USPAGL, the company that manages the multi-billion-dollar U.S. Polo Assn. brand. “To be in the top 25 on License Global’s prestigious list and be ranked among other iconic sport and fashion leaders is an honor and a nod to our tireless efforts in executing on our global strategy and aggressive growth plans.”

License Global‘s Top Global Licensors list is a “who’s who” of licensing titans, derived from an annual study that “accounts for retail sales of licensed merchandise across all major sectors of business, from entertainment to sport, food and beverage, corporate brands, fashion, art and design, and much more.”

To be considered for inclusion, each brand or corporate entity must submit retail figures based on worldwide sales of licensed merchandise. In addition, License Global‘s editors do their own independent vetting and verification, by consulting industry sources, annual reports, and financial documents. The world’s largest brand remains The Walt Disney Company at $61.7 billion in retail sales, with the third-largest brand, Warner Bros. Discovery, at $15.8 billion, and Mattel, the eighth-largest brand at $8 billion.

About U.S. Polo Assn. and USPA Global Licensing Inc. (USPAGL)

U.S. Polo Assn. is the official brand of the United States Polo Association (USPA), the non-profit governing body for the sport of polo in the United States and one of the oldest sports governing bodies, having been founded in 1890. With a multi-billion-dollar global footprint and worldwide distribution through over 1,100 U.S. Polo Assn. retail stores and thousands of department stores, sporting goods channels, independent retailers, and e-commerce, U.S. Polo Assn. offers apparel for men, women, and children, as well as accessories and footwear in more than 190 countries worldwide. U.S. Polo Assn. was named one of the top global sports licensors in 2023, according to License Global. Visit uspoloassnglobal.com and follow @uspoloassn.

USPA Global Licensing Inc. (USPAGL) is the for-profit subsidiary of the USPA and manages the global, multi-billion-dollar U.S. Polo Assn. brand, providing the sport with a long-term source of revenue. Through its subsidiary, Global Polo Entertainment (GPE), USPAGL also manages Global Polo TV, which provides sport and lifestyle content. A historic, multi-year, global arrangement between USPAGL and ESPN, now showcases many of the top championship polo games in the U.S., enabling millions of sports fans and consumers to enjoy the sport across ESPN’s broadcast and streaming platforms. For more sport content, visit globalpolo.com.

Source: USPA Global Licensing Inc.

Source link

August 8, 2023