Tag: holiday gift guide

Your Guide to Gifting Black-Owned Brands at Every Price Point

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Who What Wear

There’s an old adage around gifts that states, “It’s the thought that counts,” and I’d argue it’s both true and false. This year’s holiday season and gifts will (and should) be different because anything we buy at this moment in time will directly affect the businesses we’re buying from. And it’s more important than ever to support Black-owned fashion brands and beauty brands.

Over the past few years, the world has continued to grapple with systemic racism and police brutality, and that awareness has extended into every facet of life. The New York Times reported that only 12% of Black business owners received funding to help their businesses through this time. This fact doesn’t even remotely speak to how Black creatives struggle to break into and stay in the fashion industry. As individuals, we may not be able to reform industries or business financing, but we can support the brands that align with our values and practice conscious consumption.

So ahead, you’ll find a few gift ideas that reinvigorate thoughtful gift gifting. If you are lucky enough to be able to give gifts to your loved ones this year, why not show some love to one of these 72 Black-owned fashion, beauty, and wellness brands?

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Jasmine Fox-Suliaman

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November 27, 2023
I’m Checking Off Everyone on My Gift List in One Fell Swoop With These 30 Buys

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Most Wanted is a weekly series in which one Who What Wear team member or friend of the brand will share the top 30 fashion and beauty finds on their current wish list.

Shopping for the holidays has gotten easier since I became a fashion editor. I’m basically online shopping 24/7 for my job, so I run into things worthy of adding to my cart on the daily. At this point, my friends and family call me the gifting pro. And I’m here to pass my gift-giving expertise to you. Below, you’ll find 30 exceptional finds that are perfect for everyone on your list. A friend who’s always looking for her next favorite beauty product? Check. A dad who needs a bit of a style boost? Check. A mom whose handbag obsession is growing year by year? Check. I’ve got anyone you’re shopping for covered. Keep scrolling to see my finds.

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Anneliese Dominguez

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November 26, 2023
30 Under-$100 Fashion & Beauty Items You’ll Want For You, But Make Stellar Gifts

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Sale season / gifting season is here and before you start to freak out about what to buy your friends and family, take a deep breath. It’s my job to make sure you are crowned “best gift giver” this year and at the same time keep an eye on budget. Because let’s face it, getting stellar gifts for all of the people in your life can get pricey. As a great gift giver who’s budget conscious myself I decided to roll up my sleeves and get to hunting for the best beauty and fashion gifts to give this year all under $100. I found all of the goodies you’re looking for this holiday season from the chicest ballet slipper pink workout sets from 437 for the pilates princess in your life, cozy knits from J.Crew and Nordstrom, and of course the comfiest Ugg slippers in the game.

Keep scrolling to see which 30 under-$100 gifts I have my eye on this season.

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Grace O’Connell Joshua

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November 25, 2023
No Returns Necessary: These “Soft Life” Beauty Items Are 100% for Keeps

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In my largely Gen Z friend group, I’ve settled comfortably into the role of the “soft girl,” which makes sense as I like to describe myself as a Charlotte York sun, Toni Childs moon, and Blair Waldorf rising. If you, like me, have landed yourself on the side of TikTok that’s full of skincare cabinets featuring aesthetically pleasing brands, the Dyson Air Wrap positioned precariously on marble countertops, and half-empty designer perfume bottles, then there’s a good chance the #SoftLife hashtag may have claimed a permanent spot on your For You page.

At its essence, #SoftLife is all about finding simple and practical ways to align yourself with a fuss-free life of leisure and luxury. With the holiday season right around the corner, I’ve scanned the farthest corners of the hashtag on TikTok to piece together an edit of the best Gen Z–approved little luxuries. You’ll find 20+ beauty products by world-renowned brands to gift the soft-life lover in your life.

Below is Who What Wear’s official Gen Z beauty guide featuring everything from elegant hair styling tools to fan-favorite fragrances. Heading into the holidays with a tight budget? No worries—I’ve ID’d products across a variety of price ranges so you can still end up with the best.

Keep scrolling to take a look at the products I’ve added to my soft life shopping list as a member of the digital generation. With all the amazing Black Friday and Cyber Monday deals coming up, you’ll want to snag these before they fly off the shelves and into the gift boxes of others before you can get your hands on them.

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Maya Thomas

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November 24, 2023
I’m a Fashion Editor—Here Are the 55 Best Gifts for Women, According to Me

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Gift-giving season is upon us, and now is the time to place your orders. If you’re looking for the best of the best when it comes to shopping ideas, our team of fashion editors let me know their top holiday gift ideas for the season, including everything from designer bags to custom stationery, and I’ve mapped out even more ideas that have my personal stamp of approval.

This year, I have my eye on items spanning fashion, beauty, home, and more. Some of my favorite giftable pieces including extra-virgin olive oil imported from Sicily, luxe cashmere blankets with whipstitched edges from Khaite, Ritz Paris baseball caps that are the next best thing to a trip abroad, beautiful investment jewelry from Cartier and Tiffany & Co. that will stay in someone’s wardrobe forever, and the travel magazine to get for anyone who is perpetually planning their next vacation. Ahead, the 55 best gifts for women at every price point, according to me.

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Kristen Nichols

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November 24, 2023
I’m Getting All of My Gifts at Nordstrom—Here Are the 33 Top Contenders

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As you can probably remember, the collective online shopping marketplace hasn’t always been as saturated as it is now. Having lots of choices can certainly be a positive thing, but it can also be a negative one—especially if you’re feeling overwhelmed by holiday gift-giving. One solution is to do all of your gift shopping in one place, which is very much possible thanks to Nordstrom’s vast inventory of gifts.

I do the majority of my gift shopping on Nordstrom, and I’m guessing that since you’re here, you’re not opposed to doing the same. That said, it’s not like shopping for gifts on Nordstrom isn’t also overwhelming—there are thousands of items to choose from. So, I spent several hours narrowing all of the options down to 33 extra-special gems. Scroll on to get a head start on your holiday shopping for everyone on your list, with the help of an admittedly picky editor.no

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Allyson Payer

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November 20, 2023
The Low-Cost, High Joy Gift Guide: 53 Gifts That Are Impossible Not to Love

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So you want to buy a good gift, one that brings a smile to its recipient’s face—not an “Oh, thaaanks” response, but a genuine one—yet doesn’t result in entering 2024 with debt and a non-gift receipt to prove it? You’re not alone in feeling like that’s an impossible ask. After years of doling out gift advice, we’re very familiar with the pressures of the festive season. Accordingly, the Low-Cost, High Joy Gift Guide was born. We’re in our second season, and have another batch of truly special gifts for you.

For weeks Who What Wear’s team of expert gift givers has been scouring the web, hand-selecting presents with explicit guidelines—it has to be affordable (the average price of presents in this guide is $33) and be unique enough to spark joy. French gifts were selected, as were presents recommended from the coolest in-the-know individuals, and luxury gifts that have no business being affordable. There’s food, stuff to put food in, and some more food. In other words, the 54-part gift-guide below isn’t like the others you’ve seen—it’s better. Scroll down and let us convince you: good gifts don’t have to be pricey.

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Yusra Siddiqui

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November 20, 2023
Gift Ideas That Will Make Any Gardener Happy

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Gift ideas for gardeners? I’ve got you covered! This list of items is perfect for any gardener, whether just starting or a seasoned pro. From handy tools to favorite things to wear, here are my current garden favorites. I hope you like these gift ideas that will make any gardener happy.

Something to read

I picked up this book at a garden shop recently in England. It’s filled with beautiful quotes and thoughts about many of the reasons we love to garden so much. I highly recommend it!

Something to wear

I love wearing overalls in the garden, but they can be too heavy get hot. That’s why I’m a big fan of these cooling overalls from Dickies. They have lots of pockets, are very comfortable to wear, and even have roll-up legs with snaps. I highly recommend them!

Something for roselle tea

Mornings in the garden with a mug of roselle citrus tea is the best way to begin the day. This mug is just the right size – the logo isn’t bad, either. Get my recipe for roselle tea here.

Something to do

My gift to myself this year is time to be creative. Before I was a gardener, I was an artist, and this lettering book is the perfect way to doodle and remind myself how fun it is to be creative.

More Gift Ideas That Will Make Any Gardener Happy (cont.)

Something to help

Low desert friends, I finally created the guide to help plan and plant my garden. This planting guide features information on how and when to start seeds indoors and when to transplant them outside for nearly 100 different fruits, vegetables, and herbs.

Something to use

This dibber from Growoya is a favorite, for sure. It’s the perfect size for planting anything from seeds to ranunculus corms. Knowing that it’s hand-lathed in Canada from natural yellow cedar with no chemical finish makes it even better!

Something (else) to wear

I’ve been wearing Merry People boots since 2020. They are comfortable, keep my feet dry, and bonus… they are cute too! I have them in yellow and black, and I have my eye on some green ones that I hope Santa puts under the tree.

Looking for more garden gift ideas? Check out my previous gift guides:

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Angela Judd

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November 18, 2023
35 Crowd-Pleasing Gift Ideas to Buy From Nordstrom’s Black Friday Sale

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There’s no denying that Black Friday can often feel overwhelming. The frantic pressure of trying to find every possible item you might need for the year ahead at unmissable discounted prices can induce a sweat faster than any cardio session. I personally try to come up with a game plan for Black Friday and write a list of essential items that will serve me long-term, such as a chic investment coat, my go-to La Mer cream, a new cast iron pan. Then, I stick purely to holiday gifts. Because there’s no better time to get presents for everyone on your list than Black Friday—when you can get them all at majorly reduced prices. If I can get everything at one retailer with one easy checkout, even better!

Luckily, Nordstrom has got your back when it comes to shopping for all your holiday gifts for everyone on your list. In fact, I’ve saved you all the time, effort, and pressure of scrolling through hundreds of pages to bring you the very best crowd-pleasing gift ideas during Nordstrom’s Black Friday sale. From stylish leggings to luxe skincare sets and the chicest pieces for entertaining at home, keep scrolling below to see my favorite pieces that make for seriously good gifts.

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Judith Jones

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November 16, 2023
32 No-Fail Holiday Gifts for In-Laws—You’re Welcome

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Picking out a gift for your own parents can be a challenge, so navigating the same task for your significant other’s parents can add an extra layer of stress during the holiday season. However, don’t let this item on your to-do list take off too many minutes from your REM cycle; finding the perfect gift for your in-laws doesn’t have to be an ordeal. Our key advice is to take into account their interests, living spaces, professions, and upcoming travel plans. This is the easiest way to unveil a long list of gift ideas that will genuinely resonate with them.

A crucial point to note: Unless you or your partner are absolutely certain about their sizes in a specific brand and are well aware of their wardrobe contents, it’s wise to avoid clothing gifts. This approach helps avoid the potential inconvenience of returns or exchanges. So with that in mind (and before frustration sets in during your gift search), dive in to our curated list of 32 fail-safe holiday gifts for in-laws.

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Sierra Mayhew

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November 14, 2023
Sweets for the Sweet! 22 Colorful Gifts for Candy Lovers

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The new Wonka—an origin story for Roald Dahl’s trickster chocolatier starring Timothée Chalamet, Olivia Colman, and Hugh Grant—is a world of scrumdiddlyumptious wonders and dream sequences to stir mirth. Take that as a sweet nougat of inspiration when selecting just the right treat for the sweetie pie in your life. Whether a cotton candy–toned teddy bear, a glass candy jar that wouldn’t look out of place atop a cake, gumdrop charms, or a bow tie of which the chocolate maker himself would surely approve, gift giving this season will feel like finding a Golden Ticket.

All products featured on Vanity Fair are independently selected by our editors. However, when you buy something through our retail links, we may earn an affiliate commission.

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Arimeta Diop

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November 8, 2023
Holiday Shopping Is on My Mind—These Amazon Beauty Products Are My Roman Empire

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You might ask yourself, “Isn’t November 5 too early to be thinking about holiday shopping?” It’s a fair question, but when your job is to forecast beauty trends for all seasons, it’s never too early. That’s why I’m already thinking all about which beauty products should be at the top of your wish list this holiday season.

Below, I’ve curated the ultimate holiday gift guide for every beauty lover in your life. The picks range from luxe to extremely affordable, and they’re all from brands that are worth their salt. There’s something for everyone, spanning fragrance, haircare, skincare, and makeup. The best part? Everything is available on Amazon. Bookmark this page for all of your upcoming Black Friday shopping (we all know Amazon has the best Black Friday deals), and let the sale shopping begin. Many of these items already have great deals attached if you’re hoping to start your shopping a bit early, too.

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Katie Berohn

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November 4, 2023
21 Perfect Gold Gifts, From Luxurious Perfume to Covetable Jewelry

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Let the gleaming pages of Yves Saint Laurent: Gold be your guide to satisfying any would-be Midas on your Nice list. This official catalog of the Musée Yves Saint Laurent Paris’s “Gold: Les Ors d’Yves Saint Laurent” exhibition marked 60 years since the couturier’s first eponymous collection. Museum director Elsa Janssen, alongside journalist and historian Yvane Jacob, brings Saint Laurent’s longtime love into brilliant focus: “I saw gold everywhere. It sparkled—lamé, belts, shoes—it was fabulous,” Janssen said of the concept. Below, an aureate treasure trove: a gleaming gua sha tool, illuminating powder highlight, a precious pendant, and some liquid gold in the form of a fragrance—smelling great never looked so good.

All products featured on Vanity Fair are independently selected by our editors. However, when you buy something through our retail links, we may earn an affiliate commission.

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Arimeta Diop

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November 3, 2023
The Anti-Gift Gift Guide: 33 Luxurious Things I’m Buying Myself This Season

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Now that the holidays are right around the corner (how did that happen?), I’ve been adamant about bookmarking, taking screenshots, and adding to cart every viable gift idea I come across in case it happens to work for one of the many friends, family, and coworkers on my list to shop for. So you can imagine that I’ve racked up a pretty impressive roster of the coolest gift ideas out there (I have pretty good taste if I must say).

If you’re also the type of shopper who says “I’ll buy one for myself, too” then I think you’ll appreciate this edit because I made it specifically with a little self-gifting in mind. If you ask me, you never need an occasion to treat yourself to something nice, but I’d say that the holidays and the end of another year are reasons enough. So as the cast of Parks and Rec would say, go ahead and treat yo’ self to one (or multiple) of the below 33 gift ideas in my cart. Because you deserve it.

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Anna LaPlaca

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November 1, 2023
What’s on Emma Chamberlain’s Gifting List? Good Jeans and Grandma Sweaters

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Emma Chamberlain, style icon and digital creator, has taken over a classic Levi’s silhouette yet again in time for the holiday season. Enter the latest project between the 22-year-old and the American heritage denim house: the It’s Giving Season campaign, featuring a fashionable spin on classic Levi’s pieces and a tightly curated guide of tried-and-true brand staples Chamberlain has high up on her wish list for giving and receiving this year.

Since joining the American denim label earlier this year as a guest creative director and brand collaborator, Chamberlain has remixed some of Levi’s pieces into elevated, cool Gen Z takes. Lest we forget, fans of the 22-year-old who have been watching her YouTube content since the mid-2010s know her personal lore surrounding the brand’s heritage 501 jeans runs deep. (In fact, she can match all of her Chamberlain Coffee characters to a Levi’s style—if that doesn’t exude dedication, I don’t know what does!)

While Chamberlain’s former collaboration focused on adding a few personal touches to her favorite pieces, her latest It’s Giving Season collaboration with Levi’s expands upon her unique creative vision, blending funky and cool elements with what she calls “grandma chic.” Unlike her first edit with the brand, though, Chamberlain explained that her latest round was a much more expansive, collaborative effort, from the gifting curation to the vibe of the homey photo shoot.

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Ana Escalante

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October 31, 2023
Stuck on What to Gift Someone? This Editor-Approved Staple Always Delivers

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It’s only mid-October, but holiday gift-giving is already at the forefront of my mind. As much as I love it, I sometimes draw a blank on what to get for certain people. For example, what do I get for my best friend who has everything or my mom who insists that all she wants is a card? Thankfully, after scrolling through the New Balance website, I realized that this editor-loved brand has something for everyone. I’m picking up a pair of the brand’s iconic sneakers for each person on my list, and I’m also grabbing a couple pairs for myself. (The new Fresh Foam X 1080 style is at the top of my wish list!) Keep scrolling to see the styles and colors that anyone would be happy to unwrap.

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Emma Walsh

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October 19, 2023
16 Gifts You’ll Want to Wrap for Your Loved Ones and Unwrap for Yourself

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The only thing better than seeing someone’s face light up when they open a gift that you handpicked for them is buying that same gift for yourself. My friends and I have similar fashion taste, so when it’s time to shop for the holidays, my cart is full of duplicates. This year, I’m trying to cut back on the shopping, but Jenni Kayne is making it extremely difficult with all of the cute pieces popping up on the site. This brand has absolutely mastered the art of high-quality, luxe basics that are downright irresistible. (The home décor is just as dreamy as the clothing, by the way.) Take a look at the 16 items below and decide if you want to buy one for a loved one, yourself, or both.

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Aniyah Morinia

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December 14, 2022
18 Gift Ideas For Anyone That’s Obsessed With Hailey Bieber

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It’s not hard to see that Hailey Bieber has great taste. Everything she wears is cool and if it wasn’t cool before she wears it, it becomes so by association. Chances are that you know someone who is a Hailey Bieber stan because there are a lot of us out there, and if you need to buy a gift for those people (or yourself), why not let Hailey Bieber be your guide?

As someone who covers Bieber’s style on a regular basis, I’m confident in my knowledge of Bieber’s favorite things, so I made a gift guide out of them. Some of these items are things she actually uses and some are inspired by. All are great and as cool as she is, and fans of hers are sure to agree.

Scroll to shop the goods and don’t thank me—thank Hailey Bieber’s Instagram, YouTube, TikTok, and the paparazzi that document her outfits on a weekly basis.

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Allyson Payer

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December 13, 2022
I’m an Expert Amazon and Nordstrom Gift Shopper—30 Ideas for Your Consideration

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If you’re reading this, you probably haven’t finished your holiday gift shopping yet, and that’s okay. Life is busy, and you might have a lot of people to shop for, so don’t be too hard on yourself. That said, you should probably go ahead and check all of the names off of your list so that you can enjoy the holiday season sans gift-giving stress.

Luckily, you still have plenty of time to shop for gifts at Amazon and Nordstrom, as they offer some of the fastest shipping on the internet. (And we love them for it.) They also have tons of gifts to choose from, but some overwhelmed shoppers would say that there are too many. That’s where I come in. I’ve been keeping track of the best Amazon and Nordstrom gifts for weeks, and I’m ready to share.

Read on to shop my favorite crowd-pleasing gifts while there’s still ample time to receive them and get them to your loved ones.

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Allyson Payer

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December 12, 2022
25 Gifts For New Moms That’ll Definitely Make Them Feel Loved

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Finding the perfect gift for your friends or family can be a stressful endeavor at the best of times, but we pride ourselves on being quite the experts at gift-giving. (We’ve curated countless guides here on the site, from the guide on gifting Gen Z to the luxury gifts on our wishlists.)

Today, we’re focusing our attention on the best gifts for new moms. As you can guess, anything that encourages comfort and relaxation is a great option, as sleep is not something new parents get a great deal of throughout the first year. My sister is a new mom (and picky about gifts) so I asked for her intent on the best gifts to get no matter the occasion. Items like diaper bags, strollers, and baby clothing were probably already checked off on the baby shower registry, so this is the time to get creative and thoughtful.

Ahead, enjoy our roundup of the 25 best gifts for new parents, from the elegant and quirky to the relaxation-centric.

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Yusra Siddiqui

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December 11, 2022