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Tag: high-performing homes

  • Heather Elias to Lead Pearl Certification’s Real Estate Division

    Heather Elias to Lead Pearl Certification’s Real Estate Division

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    CHARLOTTESVILLE, Va., April 17, 2023 (Newswire.com)
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    Pearl Certification, the industry’s foremost third-party certification program for high-performing homes, announces that Heather Elias, a real estate and marketing expert, will lead the company’s Real Estate Division as its new Vice President.

    “I’m thrilled to join a purpose-centered company that is striving to transform the national housing market for good,” said Elias. “The ‘north star’ of my nearly two decades of work in real estate has been to do everything I could to improve the industry, and this role gives me a unique opportunity to have a massive impact.” 

    As a true pioneer of the real estate industry’s digital era, Elias was one of the first real estate agents in the U.S. to leverage digital marketing to build a business by blogging about her local area when she became a REALTOR® 19 years ago.

    Prior to joining Pearl, Elias served as CEO of Artisan Consulting, advising numerous proptech companies as they expanded into the real estate industry. Her work included building and launching a national, referral-only real estate brokerage, creating and managing influencer/advocate programs, and developing recruiting and brand strategies for brokerages.

    Elias’s prior roles also included overseeing the social and digital strategy for the National Association of REALTORS® as its Director of Social Business Practice and championing the brand story for Century 21 Redwood Realty, leading the brokerage’s expansion to 12 offices and nearly 500 agents.

    “Pearl is delighted to welcome Heather to a key role in Pearl’s leadership team,” said Robin LeBaron, co-founder and president of Pearl Certification. “She has an exceptionally broad and deep knowledge of the real estate industry, with experience that spans marketing and branding, policy, proptech, and on-the-ground work as a salesperson. Heather’s leadership will be crucial to ensuring that Pearl continues to realize its brand promise — that energy-efficient, high-performing homes are properly valued at time of sale.” 

    To learn more about bringing knowledge of high-performing homes to the real estate industry or to join the Pearl Network, please visit pearlcertification.com/real-estate-pros/.

    About Pearl: Pearl Certification is the gold standard in high-performing home certifications, bringing visibility to the valuable features that make them healthy, safe, comfortable, and energy- and water-efficient. Pearl is the only national sponsor of the U.S. Department of Energy’s Home Performance with ENERGY STAR® program and is a partner with the National Association of REALTORS® Green Resource Council. Pearl has certified and provided appraisal addenda on over 132,000 homes in 44 states and Washington, D.C. Pearl Certified homes sell on average for 5.5% more than comparable homes, according to independent appraiser studies. https://pearlcertification.com/

    Source: Pearl Certification

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  • Renew Missouri Homes Launches to Increase the State’s High-Performing Homes

    Renew Missouri Homes Launches to Increase the State’s High-Performing Homes

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    Press Release
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    Oct 12, 2022


    COLUMBIA, Mo., October 12, 2022 (Newswire.com)
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    Renew Missouri, the Missouri Department of Natural Resources’ Division of Energy, and Pearl Certification are excited to announce the official launch of the Renew Missouri Homes program.

    Renew Missouri Homes, a public-private partnership between Renew Missouri, the Missouri Department of Natural Resources’ Division of Energy, and Pearl Certification, will help ensure that energy-efficient, high-performing homes in Missouri are properly valued when they are sold.

    The program makes a home’s high-performing features — like renewables, insulation, efficient heating and cooling systems — visible and engaging to homebuyers through the state’s Missouri Home Energy Certificate, supported by Pearl Certification. The result is that these homes will sell for higher prices — creating a powerful incentive for other Missouri homeowners to improve the performance of their homes by adding energy-efficient features and renewables. 

    Homes certified through the Renew Missouri Homes program can also be listed on the Green Building Registry, a national registry for high-performing homes, through a partnership with Earth Advantage.

    “The Renew Missouri Homes program is a vital extension of the great work the DNR Division of Energy is doing throughout the state,” said Andy Popp, manager of the Missouri State Energy Program. “This program provides an easy-to-use framework for Missourians to create more comfortable, efficient, and sustainable homes that benefit the entire state.”  

    With the launch of Renew Missouri Homes, powered by Pearl, on Oct. 1, 2022, Missouri homeowners now have access to a free homeowner portal called Green Door to build custom plans that organize and track home energy upgrades, schedule regular home maintenance reminders, and connect with vetted contractors to perform energy upgrades. Qualified builders, home improvement contractors, appraisers, and real estate agents who earn admittance into the network gain access to Renew Missouri Homes’ dedicated business development team, committed to helping them grow their businesses through supporting the high-performing home market. Industry professionals can apply to join the Renew Missouri Homes Network on the program’s website. https://renewmohomes.com/

    James Owners, Renew Missouri’s executive director, said, “Renew Missouri knows that energy efficiency is the cornerstone of realizing a clean energy future. The Renew Missouri Homes program will be a driving force in making Missouri homes more efficient, save homeowners on their utility bills, and drive energy-efficiency investments across the state. We are honored and proud to have our namesake represent the program as we firmly believe in bringing energy efficiency to all Missourians.”

    “Missouri is truly leading the country by launching the Renew Missouri Homes program,” said Robin LeBaron, co-founder and president of Pearl Certification. “We applaud and are thrilled to support the commitment to transforming Missouri communities for generations.”

    “Through this groundbreaking program, homeowners will get the tools and resources they need to create homes that are more comfortable, healthy, and sustainable by connecting with our vetted network professionals, who understand how to build, improve, appraise, and sell high-performing homes,” said Cynthia Adams, Pearl’s co-founder and CEO.

    Missouri homeowners and industry professionals interested in learning more about Renew Missouri Homes, powered by Pearl, should visit https://renewmohomes.com/ or email renewmohomes@pearlcertification.com. 

    About Renew Missouri: Renew Missouri, a 501(c)(3) not-for-profit, advocates for clean energy policies that will benefit all Missourians. In support of renewable and energy-efficiency interests, the organization presents to the Public Service Commission, the Missouri Legislature, and county and city offices to advance energy policy and legislation. www.renewmo.org

    About The Division of Energy: The Missouri Department of Natural Resources’ Division of Energy is focused on affordable and reliable energy generated in the state of Missouri. The division assists, educates, and encourages Missourians to advance the efficient use of diverse energy resources to drive economic growth, provide for a healthier environment and achieve greater energy security for future generations. https://dnr.mo.gov/about-us/division-energy 

    About Pearl: Pearl Certification is the gold standard in high-performing home certifications, bringing visibility to the valuable features that make them healthy, safe, comfortable, and energy- and water-efficient. Pearl is the only national sponsor of the U.S. Department of Energy’s Home Performance with ENERGY STAR® program and is a partner with the National Association of REALTORS® Green Resource Council. Pearl has certified and provided appraisal addenda on over 100,000 homes in 44 states and Washington, D.C. Pearl Certified homes sell on average for 5.5% more than comparable homes, according to independent appraiser studies. https://pearlcertification.com/ 

    Source: Pearl Certification

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  • Pearl Certification Certifies 100,000 High-Performing Homes

    Pearl Certification Certifies 100,000 High-Performing Homes

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    Press Release
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    Sep 26, 2022


    CHARLOTTESVILLE, Va., September 26, 2022 (Newswire.com)
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    Pearl Certification announces that it has certified over 100,000 high-performing homes across 44 states. With a mission of making our global community a better place, Pearl Certification provides homeowners with the tools they need to improve their homes’ health, comfort, efficiency, resilience — and value.

    “Homeowners want comfortable, efficient, high-performing homes,” said Robin LeBaron, president and co-founder of Pearl Certification. “But until now, there has been no way for them to capture the value of energy efficiency and other high-performing improvements they make because these features are typically invisible at the time of sale. That’s where Pearl Certification steps in.” 

    Every Pearl Certification captures the high-performing features of the home, including how efficient each asset is compared to the national or state average, as well as product highlights, such as the manufacturer, model number, and relevant ratings. Thanks to its partnership with the Appraisal Institute, Pearl Certification includes a Residential Green and Energy Efficient Addendum with every certification to help appraisers accurately value the home’s high-performing features.

    Homeowners can access their certification through Pearl’s free, award-winning Green Door app, as well as contact top contractors in the elite Pearl Network. Pearl also supports the national housing market by training real estate agents to effectively market a home’s high-performing features and by partnering with public entities to build a market that rewards energy efficiency.

    “We issued our first certification nearly six years ago to the day,” said Cynthia Adams, Pearl Certification CEO and co-founder. “Pearl Certification continues to expand its products, services, and team to meet the growing demand of the high-performing homes market. The Inflation Reduction Act’s High-Efficiency Electric Home Rebate and the Home Owner Managing Energy Savings (HOMES) Rebate will substantially increase demand for high-performing homes. We look forward to enabling even more homeowners to achieve their home improvement goals and to advancing the residential market.” 

    About Pearl Certification

    Pearl Certification is the gold standard in high-performing home certifications, bringing visibility to the valuable features that make them healthy, safe, comfortable, and energy- and water-efficient. Pearl is the only national sponsor of the U.S. Department of Energy’s Home Performance with ENERGY STAR® program and is a partner with the National Association of REALTORS® Green REsource Council. Pearl has certified and provided appraisal addenda on over 100,000 homes in 44 states and Washington, D.C. Pearl Certified homes sell on average for 3.5-6% more than comparable homes, according to independent appraiser studies. https://pearlcertification.com 

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    Source: Pearl Certification

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