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Tag: healthy weight loss

  • Should I drink sugar-free fizzy drinks every day? – Catherine Saxelby’s Foodwatch

    Should I drink sugar-free fizzy drinks every day? – Catherine Saxelby’s Foodwatch

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    Sugar-free soft drinks, which have been around in various forms for almost 40 years, still have their problems. Remember Tab? Remember Coke Zero? Yes, they tasted sweet and saved you drinking some 40 teaspoons of sugar from each 375 ml can, but are they really healthier than regular soft drinks?

    Brownie points

    When you choose a diet drink, you may end up indulging in other sweet, kilojoule-dense options because you’ve been ‘good’. So, you’ll often see someone sipping a sugar-free drink while eating a chocolate bar, croissant or brownie. It confuses our brains.

    Weight loss … or weight gain?

    Sugar substitutes do little in the way of weight loss. In fact, the opposite may be true: some diet-beverage drinkers gain weight and have an increased risk of chronic diseases.

    A 2010 study published in Physiology & Behavior concluded that regularly consuming sugar-sweetened drinks could lead to weight gain and an increased risk of developing type 2 diabetes.

    In 2013, however, researchers had 200 people replace their sugary drinks with diet varieties or water for 6 months. Their conclusion? The sugar-free-beverage drinkers actually ate fewer desserts than the water drinkers. So there’s that.

    A too-sweet taste?

    When you drink them regularly, no-sugar soft drinks get you used to a sweet taste. This is a long-term problem for weight loss, as well as for people with type 2 diabetes, metabolic syndrome and cardiovascular disease. If your body is used to getting a super-sweet hit from diet soft drinks, it makes managing appetite much more difficult.

    The sweetness signal tells our bodies to prepare for kilojoules (or calories) and our appetite is generated in readiness, but no kilojoules arrive. So we’re likely go out and consume other foods. In other words, sweeteners prep our bodies for a sugar fix but then don’t deliver. So sweeteners interfere with the learned responses that normally contribute to glucose and energy homeostasis.

    Bubbles on a glass of sugarfree cola

    How safe are they?

    We know these sweeteners are safe, but what we don’t know are their long-term effects on appetite. So let’s just say, the scientific jury is still out on their long-term effects.

    The bottom line

    The key is only having sugar-free soft drinks as an occasional treat, not every day or when you feel thirsty. Long term, we don’t really know what these sweeteners are doing to our bodies. One or two is fine (say, if you’re going out to a club), but regularly consuming these zero-sugar drinks may lead to long-term overconsumption of other foods.

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    Foodwatch

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  • Noom Ranks as Top Trending Diet in 2018, According to Google – Year in Search

    Noom Ranks as Top Trending Diet in 2018, According to Google – Year in Search

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    Press Release



    updated: Dec 12, 2018

    An analysis of Google Trends shows the weight loss program, Noom, is one of the “Top Trending Diets” in 2018 based on an aggregation of trillions of search queries.

    Every year, Google conducts a “Year in Search” analysis, looking for the “top trending” searches that showed the highest spike in traffic year-over-year. The annual campaign identifies what people around the globe are most curious about in 2018 relative to 2017.

    This year was our biggest year ever when it came to signups for our healthy weight loss program. Everyone from People Magazine to Men’s Health to 39-year-old Matt Moore-Waitkus of Grove City, Ohio has raved about the weight loss results they experienced with Noom.

    Saeju Jeong, CEO and Co-Founder of Noom

    In 2018, Millennials helped Noom become one of the fastest growing healthy weight loss programs on Google.

    Noom is a mobile behavior change program that combines technology with the empathy of real human coaches to help consumers get healthier and lose weight. Members receive access to a proprietary weight loss curriculum, log personal health information, like their weight, height, diet, exercise habits and their overall lifestyle routines on a mobile app and then receive guidance from a personal health coach about specific behaviors they should change to lead a healthier life.

    The CEO and Co-founder of Noom, Saeju Jeong, says the 2018 #YearInSearch results don’t surprise him based on the feedback they continually hear from customers. He says consumers are looking for a better weight management service that works over the long-term.

    “This year was our biggest year ever when it came to signups for our healthy weight loss program,” said Jeong. “Everyone from People Magazine to Men’s Health to 39-year-old Matt Moore-Waitkus of Grove City, Ohio has raved about the weight loss results they experienced with Noom.”

    How Noom Works

    Noom users work with dedicated health coaches who guide and motivate them throughout their weight loss journey, while also teaching new habits to promote long-term behavior change.

    The coaches, aided by Noom’s patented AI technology, help users stick to their weight loss plan. 47 million people around the globe have logged more than 4 billion behavioral data points using Noom.

    Dr. Andreas Michaelides, Noom’s Chief of Psychology, said Noom is not a weight loss diet, but a healthy behavior change program that focuses on changing the way the mind looks at food.

    “Diets don’t work over the long-term,” said Michaelides. “Research and peer-reviewed studies on Noom, show consumers who change their approach and behaviors to food lose the most weight and have the best long-term results.”

    About Noom, Inc.

    Noom, Inc., a leader in mobile health coaching, combines the power of technology with the empathy of real human coaches to deliver successful behavior change at scale. With the largest number of health coaches nationwide, Noom’s direct-to-consumer weight loss and fitness mobile behavior change programs have reached more than 47 million users across the globe. Noom also treats chronic and pre-chronic conditions, including the CDC’s Diabetes Prevention Program (DPP). Noom’s fully mobile diabetes prevention program was the first of its kind to be recognized by the CDC and the only mobile program clinically proven in a peer-reviewed journal. Noom offers curricula across the acuity spectrum and now features programs for pre-hypertension, hypertension and diabetes management in addition to its flagship weight loss and diabetes prevention programs. Noom has offices in New York City, Seoul and Tokyo.

    Press Contact: Mark Macias

    Email: mmm@maciaspr.com

    Phone: 646-770-0541

    Source: Noom Inc

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