Gary Vaynerchuk (aka Gary Vee) is an entrepreneur and marketing expert known for his forward-thinking digital advice. Through books, speeches and online videos, he shares tips on grabbing consumer attention amid endless content noise.
He advises jumping on emerging platforms early before competition makes cutting through difficult.
Fan-favorite entrepreneur and businessman Gary Vaynerchuk knows a thing or two about starting a business and building a brand — and now he’s sharing just how he taps into that mindset.
Appearing on New York Rangers legend Henrik Lundqvist’s “Club 30 with Henrik Lundqvist” podcast, Vaynerchuk told the soon-to-be Hall of Famer about the importance of having a strong work ethic and thinking big when it comes to starting a business and succeeding.
“Hard work is not subjective, and it’s not debatable,” he said bluntly. “Work ethic is a huge variable in life.”
Vaynerchuck told Lundqvist that he started his sports agency, VaynerSports, after a particularly rough year and dealing with a family member’s health matter.
The entrepreneur explained how it shifted his mindset to focus on what would be fulfilling, and that meant starting a sports agency. Instead of fearing the unknown and being resistant to jumping into an already saturated market, Vaynerchuk’s attitude was, “Let’s become the biggest.”
“I love competing, and when you love competing, and you love the game, you hate to lose,” Vaynerchuk said. “But you have to expect the outcome. I think a lot of entrepreneurs hate on fellow entrepreneurs and it drives me crazy.”
It’s this attitude that Vaynerchuk believes separates successful entrepreneurs from those who fail.
“If you’ve said ‘no’ about anything, then that means it’s already over … If you say maybe, it becomes a whole different life,” he said. “I don’t think I’m [as successful as] my competitors, but I’m inspiring and aiming for it. And I may not get there, but I don’t understand why I wouldn’t try to. I don’t think I’m delusional, I think I’m capable.”
Vaynerchuk chalks this up to thinking on a “macro level” and how adopting a “go big or go home” mindset can pave the way for what’s to come in the future.
“At 11 years old, I decided I wanted to buy the New York Jets, and I believe there’s a direct correlation to the amount of success I’ve had based on that,” Vaynerchuk explained. “I don’t operate to maximize money, I operate to maximize joy. Even though I’ve made a lot of money, I’m very aware that I could’ve accumulated more. I want to get to my goals my way, I’m about the process … even though I’m the entrepreneur and it’s all on me, I don’t control the world … I control my reaction to it.”
Gary Vaynerchuk Quotes that Teach You How to Win in Life and Business.
1.“I pride myself in listening. When you have people paying attention to you, your biggest job is to listen to what they want. Deliver what your community wants.” Gary Vaynerchuk
2.“No matter what you do, your job is to tell your story.” Gary Vaynerchuk
3. “Stop hanging around people who don’t want to win.” Gary Vaynerchuk
18. “If you’re not putting relevant content in relevant places, you don’t exist.” Gary Vaynerchuk
19. “Content is king, but marketing is queen, and runs the household.”
GARY VAYNERCHUK
20. “Hustle is the most important word ever.” Gary Vaynerchuk
21. “When is all comes down to it, nothing trumps execution.” Gary Vaynerchuk
22. “Bet on your strengths.” Gary Vaynerchuk
23. “If you want to be AN anomaly, you gotta act like one.” Gary Vaynerchuk
24. “The only differentiator in this game is your passion and your hustle.” Gary Vaynerchuk
25.“People respond to effort.” Gary Vaynerchuk
26. “Recognize that you have a much bigger chance and a better opportunity than your parents did to build a business around your passion and don’t take that for granted.”
Gary Vaynerchuk
27. “Passion is contagious.” Gary Vaynerchuk
28. “No one makes a million dollars with minimal effort unless they win the lottery.” Gary Vaynerchuk
29. “You must choose an area where you can win. No, scratch that. Not just win, but absolutely dominate. After all, don’t we have enough mediocre podcasts around?” Gary Vaynerchuk
30. “The more content I put out, the more luck I have.” Gary Vaynerchuk
31. “Market like the year you are in.” Gary Vaynerchuk
32. “I look at only two things when angel investing. Are you solving an important problem? Do you care about the end-users?” Gary Vaynerchuk
33. “If your organization’s intentions transcend the mere act of selling a product or service, and it is brave enough to expose its heart and soul, people will respond. They will connect. They will like you. They will talk. They will buy.” Gary Vaynerchuk
34. “Innovation isn’t a tactic. It’s a religion.” Gary Vaynerchuk
35. “Don’t ever let failures register.” Gary Vaynerchuk
When Gary Vaynerchuk sees an opportunity to build something, he goes all-in. In 1996, that meant helping his dad’s liquor store in Springfield, NJ by creating an e-commerce site called Wine Library. A decade later, he was hosting Wine Library TV, a daily webcast on YouTube. Armed with marketing and branding expertise, not to mention soaring popularity, he launched an advertising firm called Vaynor Media. That’s been followed by books, products, new ventures and other companies—some of which now fall under the umbrella his holding company, VaynerX.
Gary Vaynerchuk knows how to scale a brand.
In this episode, the second in our Scale Up series, Vaynerchuk shares insights about how to navigate new platforms and perils as you aim to scale up your brand. Whether it’s your personal brand or your professional one may not matter as the core elements of brand-building are similar, if not the same.
Amid the timeless tips and anecdotes on lessons learned, Vaynerchuk is focused on something distinctly new: Non-fungible tokens, or NFTs. For those who don’t understand the business case for NFTs, Vaynerchuk has two words: consumer blockchain. Tune in to see more.
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