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Which came first? It’s a fierce dinner table debate. Dinosaurs laid eggs, so they came first. But did the chicken egg come first?
One much simpler problem to discuss is whether the customer or the employee came first.
Joanna Swash
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An exhausted mind wanders off-task and increases the chances of failure. Instead, use the “Goldilocks Zone” approach to boost focus in the face of distractions.
Are you unstoppable? Take the FREE quiz now to find out! (only available for a limited time) And be sure to grab a copy of Ben’s award-winning book, Unstoppable, which has been read by more than 70,000 people worldwide.
Ben Angel
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Every company, founder and leader has a hierarchy of basic values that are typically universal, usually predictable, but always required. You don’t need to hear another rendition on why a focus on culture is so critical or why a brand mission statement that is integrated into all layers of a company is key to success. We get it, and we know — these are all good things.
Jessica Peterson | Getty Images
But I want to take this a step further. I want to explain why hyper-focusing is so game-changing that without it, mere focusing has little to no value. When I hyper-focus, I feel so mission-oriented to accomplish, unlock or optimize whatever I’m zeroed in on. But without hyper-focus, I’ve come to realize that simply focusing on something is too broad, too macro and too blanketing that I leave unimpressed. A sense of direction comes through focusing, but results only come from hyper-focusing.
There are many areas of a P&L, strategy, mission, etc. that demand a state of hyper-focus. Below are a few examples:
Related: 18 Proven Ways to Stay Focused That Increase Productivity
Most consumer brands have access to consumption data packages to drive key decision-making and insights. There is no competitive advantage to this data as it is too macro and accessible to drive any meaningful insights that inform tactical decision-making. Instead of focusing on channel and retailer consumption, take your data approach a level deeper to store-level consumption. Create hyper-focused markets using store-level numbers to test, learn and create a playbook for success that can be lifted and shifted to other markets. This is how you create trends vs. report on trends.
In consumer industries, there is a high risk of getting distracted by what is happening in the industry broadly. This is due to the large number of sales trade shows, supply trade shows, industry events, industry PR, industry Slacks, etc. When you focus on weekly valuation headlines or daily LinkedIn brand highlight reels, you inevitably feel the urge to catch up and grab your share of buzz at the expense of more meaningful uses of time. Have tunnel vision on your company, only. A well-thought-out strategy does not get impacted by what others in the industry are doing. Remain hyper-focused on your company at all costs.
Too often I see consumer brands proliferating their assortment of offerings before the brand has even cracked meaningful household penetration on its core product line. $100MM in net revenue coming from five SKUs is infinitely more meaningful than $100MM in net revenue coming from 20 SKUs. When it comes to value creation, it is often more valuable to not do than to do. History is against you. Out of the tens of thousands of brands that have launched over the past decades, there are arguably less than five brands that have innovated in multiple categories and created a brand equity that is equally tied to each. Shoppers are humans, and humans are predictable. You will never go wrong with hyper-focusing on the core. But the odds are against you when you lose your hyper-focus to go beyond the core.
Related: 7 Ways to Refocus on What’s Truly Important
These are just several of the areas where I believe entrepreneurs must hyper-focus in order to maximize productivity and impact. Even outside of consumer products, founders are generally limited by their two scarcest resources: their own time and attention. The more diffuse your focus is across various tasks, the less you will thrive and succeed in your priority areas.
Mark Olivieri
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A whopping 42 percent of small-business owners say they experience burnout relatively early on in their entrepreneurial journey, a 2022 Capital One Business survey says. Staring at a screen for 60 hours or more per week, looking at financial models, and giving approvals to new products and features can wear a person down. Luckily, that’s why For Wellness exists.
For Wellness
When the For Wellness founders discovered the antioxidant benefits of coffee, they realized they could build on it and craft a special powdered creamer. They call it The Good StuffTM. It’s designed to improve focus, metabolism, and hydration and decrease inflammation. It’s especially great for those on treadmill desks for hours a day. With more than 440 reviews and 4.5 stars on average on its website, it’s no wonder why people swear by The Good Stuff.
Now, of course, not every businessperson is a coffee fiend like the movies might lead you to believe. If that’s the case for you, you can get as much focus (and even more flavor) out of For Wellness’ Superfood Energy Bites, an espresso brownie with a load of wellness benefits covered in dark chocolate flavors. While mixing and frothing The Good Stuff is easy, the energy bites come ready to eat out of the package.
For Wellness’s products are designed with athletes, entrepreneurs, and all those who hustle day and night in mind. The products are for those who don’t want to stop moving but can’t put their health on the line. Built with MCT oil for metabolism and burning fat; L-theanine for focus, energy, and reducing the caffeine jitters; collagen for skin, hair, and bone health; and Ceylon cinnamon to reduce inflammation, it’s hard to imagine a workday without For Wellness.
The best part is you don’t have to stress about re-structuring your entire personal budget to try For Wellness. A 30-day supply of The Good StuffTM is only $30 per month when you subscribe, and a 40-pack of Superfood Energy Bites is only $2 per brownie, both available at the official For Wellness shop.
Prices subject to change.
StackCommerce
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Feeling tired and unfocused? Try these three weird (but effective!) ways to boost your energy and focus.
Find Out Why You Can’t Focus – Try The FREE Quiz Now! (only available for a limited time) And be sure to grab a copy of Ben’s award-winning book, Unstoppable, which has been read by more than 70,000 people worldwide.
Ben Angel
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Boy goes from struggling reader with attention issues to increased focus, vocabulary and comprehension
SHREVEPORT, La., June 24, 2019 (Newswire.com)
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LearningRx (www.LearningRx.com), the world’s largest personal brain training company, is celebrating the success of Braedon who saw significant changes in reading, paying attention and confidence after completing a LearningRx program.
Braedon came to LearningRx in Shreveport because he was struggling with reading comprehension, especially understanding the parts of a story. He didn’t enjoy doing homework and had trouble focusing and following directions.
After completing his LearningRx personal brain training program, Braedon achieved big results—seeing significant improvements in reading comprehension, focus in the classroom, his vocabulary and his ability to follow instructions.
“He now has better grades in school and actually wants to go,” says Braedon’s mother. “His will to want to learn is better and he can express himself much better now. I just want him to have the confidence that he needs to succeed in life and that he can do anything he puts his mind to.”
Braedon says he’d recommend LearningRx to a friend because it can “help them with math, spelling and confidence.”
Now Braedon wants to become a baseball coach and Navy Seal. We know he can do it!
Watch his video: http://studentshoutouts.com/2018/11/27/brain-training-improves-reading-comprehension-learningrx-shreveport-la-review
About LearningRx
LearningRx, headquartered in Colorado Springs, Colorado, is the largest one-on-one brain training organization in the world. With 80 Centers in the U.S., and locations in 39 countries around the globe, LearningRx has helped more than 100,000 individuals and families sharpen their cognitive skills to help them think faster, learn easier, and perform better. Their on-site programs partner every client with a personal brain trainer to keep clients engaged, accountable, and on-task — a key advantage over online-only brain exercises. Their pioneering methods have been used in clinical settings for over 35 years and have been verified as beneficial in peer-reviewed research papers and journals. To learn more about LearningRx research results, programs, and their 9.6 out of 10 client satisfaction rating visit http://www.learningrx.com.
Source: LearningRx
CHARLOTTESVILLE, Va., May 31, 2019 (Newswire.com)
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LearningRx (www.LearningRx.com), the world’s largest personal brain training company, is celebrating the success of Ayda, who saw significant changes in sustained, divided and selective attention after completing a LearningRx program.
Ayda came to LearningRx after her teacher was concerned that although she was smart, she was struggling to pay attention in class.
“I just knew that if she could focus, she could have real power,” says her mom. “I’ve known since she was little that she had attention issues. It’s cute when you’re 4, but it’s not cute when you’re 10. I had talked to my pediatrician and I was on the verge of putting her on some ADHD medication when the pediatrician suggested LearningRx.”
Ayda’s mom says that a cognitive skills assessment showed how smart Ayda was, but that she had some brain skills that were weaker, including attention, working memory and processing speed.
After completing her LearningRx personal brain training program, Ayda achieved drastic improvements—and the changes have made her a successful student.
“It’s been amazing,” says her mom. “I just had parent-teacher conferences a few weeks ago and I had the best report on Ayda I’ve had in years. All of her teachers said it’s amazing how much she’s focusing. I can tell that she’s practicing. She’s doing her homework. She’s being way less disruptive in class. She’s getting so much more out of school. I can see that as she is starting to enter her pre-teen years, she is full of confidence about her abilities. Having LearningRx help her build on her skills that were weak has really allowed her to access her skills that are strong.”
Watch Ayda’s story: http://studentshoutouts.com/2019/01/02/mom-reviews-brain-training-daughter-attention-struggles-learningrx-charlottesville-va
About LearningRx
LearningRx, headquartered in Colorado Springs, Colorado, is the largest one-on-one brain training organization in the world. With 80 Centers in the U.S., and locations in 39 countries around the globe, LearningRx has helped more than 100,000 individuals and families sharpen their cognitive skills to help them think faster, learn easier, and perform better. Their on-site programs partner every client with a personal brain trainer to keep clients engaged, accountable, and on-task — a key advantage over online-only brain exercises. Their pioneering methods have been used in clinical settings for over 35 years and have been verified as beneficial in peer-reviewed research papers and journals. To learn more about LearningRx research results, programs, and their 9.6 out of 10 client satisfaction rating visit http://www.learningrx.com.
Source: LearningRx
‘The Four Pearls and the Four Squirrels’ Shows How to Find Happiness, Avoid Distractions
Myrtle Beach, SC, November 17, 2016 (Newswire.com)
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Beach Ford is ready to give their customers one heck of a holiday shopping experience! In a recent blog post on their website, Beach Ford gave their customers some pretty remarkable information about Cyber Monday. Last year, they were taken by surprise by the demand for car sales via their website on the Monday after the Thanksgiving holiday.
This year, they want everyone to know that after updating their website earlier this year, they are ready and prepared to help all of their customers take advantage of all their website has to offer. They also want everyone to know that they have a whole department simply devoted to internet sales. Beach Ford has knowledgeable staff online just waiting to help car buyers navigate the Beach Ford website, answer customer questions and help the customer through the online car buying process. The dealership really wants to make online car buying simple and efficient for their shoppers. You can read the original blog post here:
Cyber Monday: Beach Ford is ready to help you!
It looks like the folks at Beach Ford are really getting ready for the holidays! Beach Ford knows how easy their website is to use and how much information it provides. They have purposely developed it to be the most helpful car buying website on the internet.
Beach Automotive Group is the largest Ford, Lincoln, Mazda and Volvo dealership in Myrtle Beach, SC. Not only do they sell and service those brands, they also have a large variety of pre-owned and Certified Pre-Owned vehicles, all in one central location. Beach Automotive Group also offers a wide range of services to help more people in more ways. Their financing team will use all their resources to get drivers approved for more money at better rates.
For more information about Beach Automotive Group, Beach Ford or BeachFord.net, please contact Nick Domino at (843) 626-3666 or email at ndomino@beachautomotive.com.
Beach Automotive Group was established in 1995 in order to help car buyers in Myrtle Beach, SC and surrounding areas find and purchase their perfect vehicle. BeachFord.net was updated and enhanced in 2016, in the hope of making the car buying process easy and as uncomplicated as possible for the car-buying consumer.
Source: Beach Ford