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Tag: Fashion Trends

  • Cool Winter Birthday Outfits to Copy This Season

    Cool Winter Birthday Outfits to Copy This Season

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    Shopping for that birthday outfit can feel like a full-time job. This rings even more true for wintertime babies. By the time your special day rolls around, minidresses, cute shorts, and backless maxis have all been replaced by their polar opposites on every virtual and IRL clothing rack. We hear you—you don’t want to sacrifice feeling glam and sexy as you commemorate another year of life just because it’s 40° outside and may or may not snow. We’re here to say you don’t have to.

    There’s no occasion our trusty band of Instagram fashion people can’t serve up outfit inspo for, those tricky birthdays amid low temperatures included. You’ll quickly find you don’t have to show up to your long-awaited birthday party in a turtleneck (at least, not against your wishes), and there are actually a number of ways to make your favorite evening pieces work. Whether it’s pairing a dress with tall boots or styling a silk maxi skirt with a cozy cardigan, the outfits we’ve rounded up below ensure every need is met.

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    Jamila Stewart

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  • I’m Sort of an Underwear Snob—These Brands Pass My Test

    I’m Sort of an Underwear Snob—These Brands Pass My Test

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    I’ve always had a thing for underwear. I love collecting pretty lingerie pieces and have tried so many different brands to find the perfect everyday pair of underwear. Something about it just feels so girly and fun. When looking for a pair of underwear to wear every day, I’m the type of person who gravitates toward something seamless and body-hugging. The most important thing is to hide panty lines and find a fabric that feels comfortable and doesn’t irritate my skin.

    When shopping for lingerie I’m a huge satin and lace fan (anything with dainty details or that looks like it would be in the closet of a princess, I’m into). Color-wise, while black is always a good choice, I recommend sprinkling in some color but, a great skin-tone pair of panties is also a must. Of all of the underwear brands that I’ve tried, check all of my boxes. 

    Keep scrolling to see which underwear brands are in my top five.

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    Grace O’Connell Joshua

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  • 9 Designer Coats to Buy Now and Love Forever

    9 Designer Coats to Buy Now and Love Forever

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    In our experience, winter coats are one of those wardrobe staples that really pay dividends when you invest a little more money in them. Of course, that doesn’t have to mean four-figure sums. Rather it could mean hand-selecting premium brands that know how to deliver time-tested designs. Some of fashion’s most famous outwear icons include the Max Mara camel coat, which dates back to 1981, and the iconic Burberry trench coat that boasts an impressive 100-year history. But there are also plenty of new entries making their presence felt in the market right now, including the oversized luxury of Raey and Saks Potts’s statement-making big-collar energy. They’re classics in the making, for sure.

    So if you’re on the lookout for an investment coat, be it a trench or a puffer, we’ve created a rundown of the nine iconic styles that we personally love. Top tip: If your budget is a little tighter, we would definitely recommend checking out sites such as Vestiaire Collective for pre-loved iterations that still have all the elevated designs and quality fabrics but with purse-friendly prices. You’re very welcome. Scroll down to see and shop our edit. 

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    Joy Montgomery

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  • This Is the Scandi-Girl Way to Style Jeans for a Holiday Party

    This Is the Scandi-Girl Way to Style Jeans for a Holiday Party

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    When it comes to the hottest brands in the fashion industry right now, Ganni is certainly at the top of my list. The Copenhagen-based label has been leading the Scandi style charge for a while but has grown exponentially in recent years. As proof, none other than Emma Chamberlain sat front row at Ganni’s most recent show during Copenhagen Fashion Week a few months ago. 

    So who’s responsible for Ganni’s meteoric rise? Creative Director Ditte Reffstrup, of course. With her impeccable taste and uncanny knack for what’s cool, Reffstrup has quickly become a fashion icon. Naturally, I jumped at the chance to get an exclusive behind-the-scenes look at Reffstrup’s getting-ready process for Ganni’s holiday kickoff party, which you can view on our TikTok. The final result offered the perfect styling tip on how to wear jeans for the holidays: Opt for denim with a metallic twist, and then add a cropped blazer and pointy-toe flats. Scroll down to shop for Reffstrup’s perfect outfit. 

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    Erin Fitzpatrick

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  • 6 Simple Outfits I Think Everyone Will Want to Wear This Winter

    6 Simple Outfits I Think Everyone Will Want to Wear This Winter

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    When I think about my version of “the perfect outfit,” one that’s simple yet still fashion-forward is where it’s at. After spending time scrolling through IG recently, I actually uncovered a range of said ensembles that are especially modern and easy. Naturally, I wanted to share the looks with you here in case you’re interested in trying something fresh for the season.

    Below, you’ll uncover the six outfits I think everyone will want to wear thanks to their versatile and simple nature. For the most part, the ensembles feature pieces that are easy to style and could actually be mastered using items that may already be in your closet. That said, if you’re looking for something new to add to your wardrobe, I also shopped out inspired picks for each outfit. Without further ado, keep scrolling to potentially find your new go-to ‘fit.

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    Bobby Schuessler

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  • Your Best Friend Will Love These 25 Gift Ideas

    Your Best Friend Will Love These 25 Gift Ideas

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    Your best friend’s birthday is coming up, and let us guess: You still have to find the perfect gift? Don’t stress. Even if you left the task until the last minute (we won’t tell), you can take a shortcut and find them the best gift from our guide. That’s not to say you’ll be slacking, though; we created the list knowing that your gift has to be perfect. After all, they’re one of the most important people in your life, so you’ll want to get them a gift that speaks to the depth of your amazing friendship. Thus, this curated selection of gift ideas (at every price point) for the best friend in your life was made with care.

    The key to the perfect gift? Finding an item that is as unique as your friend is while still being useful in their everyday lives. Every time they use your gift, they’ll think of their best friend (that’s you). To find the ultimate gift, just start by asking yourself about your best friend’s personality—we’ve done the rest. Is your friend the type who’s always sporting the most on-trend items of the season? Are they all about the wellness movement and holistic beauty? Or are they always telling you about the latest skincare brand and recommending the best products? You know your best friend better than anyone, so shop the gifts that fit them the best.

    Keep reading to shop our curated list of best friend gifts they’ll absolutely love—you might even want to buy them for yourself too. (Don’t say we didn’t warn you.)

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    Alise Kirkpatrick

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  • The Low-Cost, High-Joy Gift Guide: 76 Under-$40 Gifts That Leave Everyone Happy

    The Low-Cost, High-Joy Gift Guide: 76 Under-$40 Gifts That Leave Everyone Happy

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    There’s a commonly used “law” of business that promises the following: Nothing can be fast, good, and cheap all at the same time. It can be fast and cheap but not good; good and cheap but not fast; fast and good but not cheap. No matter what, there’s something you have to sacrifice. But after Who What Wear’s team of experts put their heads together ahead of the holiday season, one thing became clear. Whoever came up with this theory hadn’t met us or, better yet, shopped for the gifts we spend the majority of November sourcing. If they had, they’d see quite clearly that this particular law of business isn’t without exceptions. The 76 gifts below are proof enough of that. 

    Fast, good, and cheap (like under-$40 cheap) are three words that describe to a T every one of the gift ideas featured ahead. From premeasured Sicilian sea salt that your foodiest friend will delight over to a table-top loom that’ll get the creative juices flowing for your right-brained family member, the presents you’re about to see and shop are destined to spark joy in whoever unwraps them. Scroll on for Low Cost, High Joy with Who What Wear, our under-$40 guide to making everyone on your holiday gifting list happy.

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    Yusra Siddiqui

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  • This Designer Makes Functional Yet Stylish Winter Boots, so I Tried Them

    This Designer Makes Functional Yet Stylish Winter Boots, so I Tried Them

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    When most people think of Moncler, they think of the puffer coat that gives you instant cool status. Its coats are literally next-level, as they were designed to keep workers warm while they made expeditions among the mountains that approach the border of Switzerland. As the brand grew to be renowned in the fashion world during the ’80s, it became known worldwide that all of its winter gear is designed to keep you warm and comfortable no matter how much snowfall hits overnight. And Moncler’s snow boots are no exception.

    Functionality is quite important to me being a New Yorker. We experience all four seasons with winter being the most challenging to get through. I grew up with the comfort of only walking from my car on colder days so living in New York and walking everywhere presented a challenge for me. One thing I’ve learned the hard way is that the right pair of boots make all the difference. On a snowy day, sneakers will simply not do. It’s important to have a few pairs of snow boots on deck. I like to have a pair that I don’t mind getting absolutely trashed and then a pretty one to wear once the snow dust settles. Today, I write to you while wearing a pair of Moncler boots. Stay tuned for my review.

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    Sierra Mayhew

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  • If You Are Going to Wear Heels This Winter, This Is How to Do It

    If You Are Going to Wear Heels This Winter, This Is How to Do It

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    During the freezing temperatures of winter, there are few things that matter more than comfort. Staying warm and cozy is priority number one, so footwear is typically just a means to an end of this quest. Sneakers and thick boots are on heavy rotation (and for a good reason!), but there are those rare occasions when you feel like your outfit needs a bit more polish, and suddenly, heels are back in the mix. 

    Whether in pump or boot form, heels elevate your look while also subtly changing the overall vibe. I always walk a bit taller and notice my posture improves after slipping on a pair of heels. They make me feel confident and ready to take on whatever I have on my agenda. Wearing heels in the winter can be a bit trickier given the weather conditions, so pairing them with the right outfit is key. I usually opt for heeled boots to ensure warmth, but pumps and mules can also work with the right outfit. Below are 24 genius winter outfits with heels to try this season when you’re ready to give your sneakers a break. 

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    Caitlin Burnett

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  • 22 Hidden Amazon Gems That Look Way More Expensive Than $20

    22 Hidden Amazon Gems That Look Way More Expensive Than $20

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    Between restocking my more “boring” wardrobe basics and adding household products to my cart, it’s easy to forget that there are some surprisingly stylish items among Amazon’s never-ending product offerings. I might have let many of these hidden gems go unnoticed in the past, but I’ve been spending more time scrolling through the retailer’s site in lieu of an IRL shopping trip, and, well, discovering these affordable fashion items has been the upside.

    Okay, so Amazon’s fashion section is hardly new or noteworthy (we’ve been publishing our edits of everything from coats to dresses for a while now), but the following 22 sweaters, jeans, sunglasses, bags, and more were hand-selected by yours truly for being exceptionally stylish for how affordable they are.

    From trendy faux-fur bucket hats to wear-everywhere jewelry staples, you’ll find some impressive pieces here that are cheap but hardly look it. And since nothing in this roundup exceeds $20, they’re easier to add to your checkout cart alongside those baking essentials and cleaning supplies I know you’re already shopping for. With that, scroll down to shop all the hidden gems in my Amazon cart.

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    Anna LaPlaca

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  • I Tried On the 15 Top-Rated Winter Items From Amazon—Here’s What I Kept

    I Tried On the 15 Top-Rated Winter Items From Amazon—Here’s What I Kept

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    If you’re going into the new year with a more intense shopping budget than usual, you’re not alone. I’m a designer-clothing addict, but I am planning for a lot of travels and weddings so will need to spend my money wisely this year. So far, tapping into my favorite affordable fashion sites has been such a joy because you can buy so much more and not feel guilty for your spending. We all know money can’t buy style. Being a true fashionista means that you can look your best at any price point. That’s why I’m challenging myself to explore more budget-friendly sites this year, and first up is Amazon.

    There are so many great finds on Amazon, but it can be so overwhelming to simply head to the site and type into the search bar what you are looking for. There seems to be an endless number of options, and sometimes, the good things are several pages in. It’s my job to shop, so I spent several hours browsing the millions of products on the site with the hopes of being able to report back to you all on what is worth actually buying. To be honest, I didn’t have high expectations, but I was so impressed by the quality of the items that ended up being winners. I’ve always known Amazon to be a trend-driven retailer, but my picks are actually items that I’ll be wearing for years to come. After I tried on 15 items, there were six true standouts that I can genuinely vouch for. Scroll on to find your favorite.

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    Sierra Mayhew

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  • Buying an Hermès Bag Can Be Tricky—Here’s What an Expert Says You Should Know

    Buying an Hermès Bag Can Be Tricky—Here’s What an Expert Says You Should Know

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    Obviously, you can buy most Hermès bags straight from Hermès. It may take you a while, but you can buy a Birkin straight from the boutique. You just can’t walk into an Hermès boutique and buy a Birkin immediately. It must be ordered, and there is a waiting list. You also can’t buy the Birkin, Kelly, or most of Hermès’s more iconic styles online. So if you want a Birkin or Constance, for example, and you live in Biloxi, Mississippi, you will need to drive to Atlanta, Georgia, or Houston, Texas, to buy your bag from Hermès. But when you buy from Fashionphile, there are no waiting lists, and everything is available online.

    Scroll down to see some of the chicest Hermès bags you can buy right now.

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    Dale Arden Chong

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  • According to My Research, These Are the Only 6 Winter Shoe Trends That Matter

    According to My Research, These Are the Only 6 Winter Shoe Trends That Matter

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    In my experience, everyone in fashion has their thing, be it handbags, outerwear, basics, or most often, shoes, including but not limited to boots, heels, sandals, clogs, and flats. Mine, like so many, revolves solely around footwear. And because of that, I spend a large chunk of my day looking through runway shows, Instagram feeds, magazines, and of course, the market, in order to garner enough information about the state of the footwear market to report on it accurately and with the level of enthusiasm only a true shoe lover can emote. 

    That brings me to my latest dump of research findings, which center around the shoe trends that will dominate the fashion scene throughout the approaching winter. From engineer boots inspired by Miu Miu’s FW22 offerings to colorful options that are sure to spark joy on even the gloomiest of winter days, the 6 shoe trends ahead are lying in wait for the season to begin and their reigns over our feet to commence. Get a head start by shopping my favorite pairs from each below. 

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    Eliza Huber

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  • 29 New Open Edit Finds From Nordstrom That Look Expensive (But Are Under $100)

    29 New Open Edit Finds From Nordstrom That Look Expensive (But Are Under $100)

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    If Nordstrom had saved searches, the first one I’d set up would be for new arrivals from Open Edit, the retailer’s affordable label for elevated basics and trend-forward pieces alike. I say this because every time the brand drops something new, I have to buy it. Even so, my regular Nordstrom checks keep me pretty in-the-know about fresh arrivals, which is how I discovered everything the brand just debuted. 

    From classics like oversize button-downs, split-hem leggings, and point-toe slingbacks to of-the-moment must-haves for the holiday season, from velvet midi skirts to slip dresses, the latest from Open Edit is all you need to see (and shop) today. Keep scrolling to get to it. 

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    Eliza Huber

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  • No Need To Thank Me, I Just Found The 30 Prettiest Items At Nordstrom & Ref

    No Need To Thank Me, I Just Found The 30 Prettiest Items At Nordstrom & Ref

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    If there’s one thing I love it’s something pretty. What can I say, I’m a libra and one of our key traits is our love with all things beautiful and aesthetically pleasing. Lately when I have been needing my fashion fix for something pretty to add to my wardrobe I’m going straight to Reformation and Nordstrom. They have everything I’m looking for from great dresses to jumpsuits that would be perfect for a holiday party to sweaters I can wear all season long.

    One of my favorite things about shopping Reformation is that the brand has such a strong emphasis on sustainability. So not only are the clothes high quality and some of my favorite pieces in my wardrobe but they care about the environment and making clothes sustainably. I have been a Nordstrom shopper for years now and I have to say they have been stepping up their game lately. They have added so many brands lately that are personal favorites of mine like House of CB and Cult Gaia.

    After a deep dive on both websites I found 30 items that I just can’t stop thinking about. Keep scrolling to see which items made the cut.

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    Grace O’Connell Joshua

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  • My “Real Life” Style Is Casual—4 Items I’m Adding to My Closet for the New Year

    My “Real Life” Style Is Casual—4 Items I’m Adding to My Closet for the New Year

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    While Los Angeles-based influencer Jen Andrews-Cater certainly dresses up for specific occasions, her “real life” day-to-day style often skews on the more casual side to lean into her self-described minimal aesthetic. That said, “casual” and “simple” certainly don’t equate to “boring.” 

    While Andrews-Cater likes to keep it more low-key, those said looks are still forward and highly modern. On that note, she actually shared with us a few of the items she’s been wearing more of and those that she wants to add to her closet for the new year to create her 2023 casual ensembles.

    Below you’ll uncover Andrews-Cater’s current shopping list. You’ll notice easy-to-wear trends that could truly work for a variety of styles. Keep scrolling for more, along with testimonials, visual references, and shopping recommendations. 

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    Bobby Schuessler

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  • These Are the Denim Trends I’m Excited to Try in 2023 as a Plus-Size Editor

    These Are the Denim Trends I’m Excited to Try in 2023 as a Plus-Size Editor

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    As a plus-size fashion editor, I can’t begin to tell you how many trends I’ve looked at and thought, Huh? As much as I love being on the cutting edge of style and experimenting with new silhouettes, it’s not a stretch of the imagination to say that not every trend is neither accessible (nor inclusive) for people of all body types to implement into their wardrobe.

    Historically, fashion has a size-inclusivity problem, but the spring/summer 2023 season was notorious for its large lack of plus-size models on the runway, something non–straight-sized influencers and editors questioned. As someone who spends all day looking at runways to predict the next big trends, I’m inclined to agree.

    Thankfully, denim’s 2023 resurgence means more retailers and designers are releasing plus-size styles that feel fresh and exciting for any fashion lover, regardless of size. My favorite piece of clothing is jeans so naturally, I’ve spent hours scrolling through all of my favorite retailers to find that oh-so-perfect piece of denim I’ll be adding to my closet.

    Below, shop all of next year’s cant-miss denim trends—including the ones that are made with every body in mind. 

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    Ana Escalante

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  • 9 Things We Regret Wearing to the Airport

    9 Things We Regret Wearing to the Airport

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    Collectively as a team of editors, we’ve traveled a ton since the start of 2022. Some of us even hop on more than 30 flights in the span of a year, and others have traveled to over 30 countries. All these in-flight hours have amounted to our team perfecting the art of packing (hello, ever heard of the 54321 trick for packing light?) and the art of the airport outfit—trust us, airport style is a thing. But we couldn’t have gained all our expertise without first practicing some good old trial and error. Speaking of error, don’t forget to check out the three items that travelers pack but never wear. Take it from us, there is a definitive list of items we’ve deemed as the worst airport clothing.

    As much as we would love to file those cringe-worthy memories somewhere far, far away, we’re instead sharing our biggest airport outfit offenses. Seriously, learn from our mistakes. Ranking high up on the list—and something all of us have regretfully done at some point—is wearing 100% cotton “rigid” jeans when flying. If you’ve ever sat squished into a middle seat on a long flight, you can imagine the level of discomfort that an unforgiving pair of jeans provides.

    Ahead read up on our major airport outfit offenses so you don’t make the same mistakes we once did.

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    Anna LaPlaca

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  • 10 Easy Winter Outfit Ideas to Try at Work (and in Life)

    10 Easy Winter Outfit Ideas to Try at Work (and in Life)

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    Nailing what to wear to work is a challenge during any time of year, but come winter, it’s especially difficult. When temperatures drop, it’s hard to focus on much more than just not freezing like a solid block of ice. So if you find yourself reaching for the same pants and sweater all too often, don’t worry—we’re here to help you out. 

    When you’re armed with a fresh batch of inspiring outfits, power dressing in the cold is quite effortless. You can mix and match trends in a way that feels just right even when it’s 30ºF outside. Below, you’ll find outfit combinations that are easy to throw together come Monday morning. Grab a coffee and your laptop, and you’ll be ready to take on the world. Read on for a rundown of our favorite new work-outfit ideas (designed primarily for more creative office settings), and shop the styles you want to wear to impress your boss.

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    Indya Brown

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  • I Studied the Winter Trends Taking Over Instagram—Take Note of These 9

    I Studied the Winter Trends Taking Over Instagram—Take Note of These 9

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    If you scroll through Instagram enough, you’re bound to notice more than a few common themes. The satin Miu Miu ballet flats everyone and their mother is snapping photos in? Yep, they’ve put the brand at the center of the balletcore aesthetic. How about the colorful knit scarves that seem to come back around every single winter? Those ACNE Studios scarves continue to sell out.

    While my job may entail scrolling through Instagram more than the average person, the dozens of images pooling in my saved folders confirm that the trends I’m noticing are most certainly a thing this season. Meet the winter Instagram fashion trends I keep seeing all over my feed.

    An endless slew of influencers, editors, buyers, and miscellaneous fashion people all agree on the list below. Don’t just take my word for it, though—the proof is all over the ‘gram. Keep reading to see all nine fashion picks and shop them yourself. I’ve seeded out the best options at many price points.

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    Yusra Siddiqui

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