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  • Facebook, YouTube, TikTok among tech giants sued by Seattle schools for allegedly contributing to youth mental health crisis

    Facebook, YouTube, TikTok among tech giants sued by Seattle schools for allegedly contributing to youth mental health crisis

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    The largest school district in Washington state is suing several major social media companies for creating apps that it says exploit children and contribute to a “youth mental health crisis.” Seattle Public Schools filed a lawsuit against Facebook, Instagram and their parent company Meta as well as Snapchat, TikTok, YouTube and others for their roles in the allegations.

    The lawsuit, filed in U.S. District Court for the Western District of Washington on Friday, alleges that the rapid growth platforms such as Facebook, Instagram, Snapchat and TikTok have seen is a result of designs and operations that “exploit the psychology and neurophysiology of their users.”

    “Defendants have successfully exploited the vulnerable brains of youth, hooking tens of millions of students across the country into positive feedback loops of excessive use and abuse of Defendants’ social media platforms,” the complaint says, adding that their “misconduct has been a substantial factor in causing a youth mental health crisis.”

    In statements to CBS News, companies defended their practices and said teen safety and well-being were important.

    As stated in its complaint, the school district claims that it has seen a 30% increase from 2009 to 2019 of students who said they feel “so sad or hopeless almost every day for two weeks or more in a row that [they] stopped doing some usual activities.” During that same period, there was also a nationwide increase in students experiencing persistent feelings of sadness and who seriously considered, planned for and attempted suicide, according to the Centers for Disease Control and Prevention.

    These issues have only increased since the onset of the coronavirus pandemic in 2020, with the U.S. surgeon general reporting last year that depressive and anxiety symptoms doubled among youth worldwide since the pandemic began. 

    And social media has only added to the problem.

    A 2022 study by the Pew Research Center found that 97% of surveyed teens use the internet daily, with 35% saying they are on at least one social media platform – YouTube, TikTok, Snapchat, Instagram or Facebook – “almost constantly.” But that rampant use has been linked to mental health problems, with one study published in the Canadian Medical Association Journal in 2020 finding that girls who use more than two hours of social media a day may experience higher rates of depression and suicidal thoughts. 

    “This mental health crisis is no accident,” the Seattle district’s lawsuit against the companies says. “It is the result of the Defendants’ deliberate choices and affirmative actions to design and market their social media platforms to attract youth.”

    The lawsuit claims this was made possible by companies creating designs that “promote excessive and problematic use” and manipulating the “biochemical reaction” within users’ psychology. This claim was at least somewhat supported by an internal document from Meta made public last year that reveals the tech giant knew its photo and video sharing app Instagram was making 1 in 3 teenage girls feel worse about their bodies while also leading them to dangerous content, such as disordered eating.

    In December, more than 1,200 families across the U.S. sued Meta as well as TikTok, Snapchat, YouTube and Roblox for allegedly knowing they were negatively impacting children.

    In a statement posted on its website on Saturday, Seattle Public Schools said that its students have been “significantly impacted” by the rampant mental health issues seen among children and teens. The Seattle school district is the largest in the state, serving more than 55,000 students, and the district’s superintendent, Brent Jones, said he hopes the lawsuit will be the “first step toward reversing this trend.”

    “It has become increasingly clear that many children are burdened by mental health challenges,” Jones said. “Our students – and young people everywhere – face unprecedented, learning and life struggles that are amplified by the negative impacts of increased screen time, unfiltered content, and potentially addictive properties of social media.”

    Seattle Public Schools says that the impact that social media platforms are having on children, namely anxiety and depression, make children less likely to go to school, more likely to use substances and to “act out.” The district said it has mental health services in place to help youths but that it believes schools and taxpayers should not have to foot the bill for a mental health crisis that it says social media companies created.

    “Our first and greatest priority is the health and well-being of our students. Clearly, this includes the social and emotional harm that they suffer because of the negative impacts of social media,” school board president Brandon Hersey said in a statement. “By taking aim at the social media companies, we are sending a clear message that it is time for them to prioritize the health of children over the revenues they make from advertising.”

    The lawsuit says that the companies’ actions constitute a “public nuisance” under state law and is asking that they be held liable “for distributing material they know or should know is harmful or unlawful” through a trial by jury. They are also seeking financial compensation to “fund prevention education and treatment for excessive and problematic use of social media.” 

    In a statement to CBS News, Meta’s global head of safety Antigone Davis said “we want teens to be safe online.”

    “We’ve developed more than 30 tools to support teens and families, including supervision tools that let parents limit the amount of time their teens spend on Instagram, and age verification technology that helps teens have age-appropriate experiences,” Davis said. “We automatically set teens’ accounts to private when they join Instagram, and we send notifications encouraging them to take regular breaks. We don’t allow content that promotes suicide, self-harm or eating disorders, and of the content we remove or take action on, we identify over 99% of it before it’s reported to us. We’ll continue to work closely with experts, policymakers and parents on these important issues.”

    A Snapchat spokesperson told CBS News that the company “can’t comment on the specifics of active litigation” but that “nothing is more important to us than the wellbeing of our community.”

    “Snapchat was designed to help people communicate with their real friends, without some of the public pressure and social comparison features of traditional social media platforms, and intentionally makes it hard for strangers to contact young people,” the company said. “We also work closely with many mental health organizations to provide in-app tools and resources for Snapchatters as part of our ongoing work to keep our community safe. We will continue working to make sure our platform is safe and to give Snapchatters dealing with mental health issues resources to help them deal with the challenges facing young people today.”

    A TikTok spokesperson also told CBS News the company can’t comment on litigation but said it “prioritizes the safety and well-being of teens.”

    CBS News has also reached out to ByteDance and Google for comment.

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  • LinkedIn is having a moment thanks to a wave of layoffs | CNN Business

    LinkedIn is having a moment thanks to a wave of layoffs | CNN Business

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    New York
    CNN
     — 

    In a normal year at this time, a typical LinkedIn feed might be full of posts about year-end reflections on leadership and professional goals and suggested lifehacks for the year ahead — possibly with a few posts from CMOs offering tips on brand strategy, for good measure.

    Those posts are still there. But mixed in are many others about job hunts, offers of support for laid off friends and colleagues, and advice for coping with career hurdles in an uncertain economic environment.

    Some LinkedIn users affected by recent layoffs have formed groups on the site aimed at providing assistance, coordinating around signing exit paperwork and aiding with connections for new jobs. One LinkedIn group of employees affected by the November layoffs at Facebook-parent Meta, for example, now has more than 200 members. Even bosses who are doing the laying off have turned to LinkedIn to explain themselves and seek support or advice, as one marketing CEO did in a post alongside a tearful selfie last year (to mixed results).

    If the first year of the pandemic was marked by widespread layoffs in lower paying retail and services jobs, the past few months have been defined by something different: the prospect of a white-collar recession. Even as the overall job market remains strong, there has been a wave of recent layoffs in the tech and media industries — which just so happen to make up a core part of LinkedIn’s user base. Suddenly, the normally staid professional network has become both a vital lifeline for recently laid off workers and a surprisingly lively social platform.

    The LinkedIn mobile app was downloaded an estimated 58.4 million times worldwide in 2022 across the Google Play and Apple app stores, up 10% from the prior year, according to research firm Sensor Tower.

    The number of posts on LinkedIn mentioning “open to work” were up 22% during November compared to the same period in the prior year, according to data provided by the company. LinkedIn says it also saw a steady increase in the rate of users adding connections last year compared to the year prior, a sign that users were more active on the platform.

    The uptick in use appears to have been good for LinkedIn’s business. The platform posted 17% year-over-year revenue growth in the three months ended in September, according to parent company Microsoft’s most recent earnings report. Microsoft CEO Satya Nadella told analysts in the October earnings call that LinkedIn was seeing “record engagement” among its 875 million members, with growth accelerating especially in international markets.

    Some of LinkedIn’s momentum may predate the wave of layoffs. “There’s been an uptick in [LinkedIn use] since the pandemic,” said Jennifer Grygiel, an associate professor and social media expert at Syracuse University. “You had to do social distancing and we were quarantining and people were working remotely so there was a shift in real-life networking possibilities.”

    LinkedIn rose to the occasion — and now it may be rising to another one.

    Even apart from the layoffs, the social media landscape has been through a volatile year. Facebook and Instagram have been criticized by users for racing to turn their services into TikTok. TikTok has been criticized over concerns that user data could end up in the hands of the Chinese government. And after Elon Musk’s takeover of Twitter late last year, the platform has been criticized for morphing into a possible haven for its most incendiary users.

    But LinkedIn remains, as ever, LinkedIn — and at this moment, with fears of a looming recession and career concerns top of mind, LinkedIn may be just what the digital world needs.

    Grygiel said many people working in media or academia are likely now looking for somewhere to build and engage in professional communities other than Twitter. And while upstart Twitter alternatives like Mastodon have experienced a surge in growth, they still don’t have the same sort of network effect that comes with a legacy platform’s broad user base.

    LinkedIn in recent years has leaned into courting influencers who regularly post content to the site, potentially giving users more reasons to visit. And the platform has been growing its “learning” section, which provides video courses taught by various industry experts and which the company says experienced a 17% increase in hours spent as of November compared to the year prior. But lately it appears users have more than enough reason to use LinkedIn amid a wave of thousands of layoffs.

    Perhaps the clearest and most public examples of LinkedIn’s new centrality came from rival social networks like Twitter.

    In the wake of Twitter’s November mass layoffs — in which half the company was terminated, followed by additional firings and exits — many former and remaining employees took to LinkedIn, rather than the platform they had built, to seek support, community and new opportunities.

    One group of Twitter employees created a spreadsheet of laid-off workers from the company alongside recruiters hiring for other firms, and used LinkedIn to help facilitate sign-ups. Another pair of former Twitter employees set up a system to connect job hunters with recruitment professionals open to volunteering to provide free resume review and interview prep services, which they promoted through LinkedIn.

    “We completely understand how the job-hunting process can be scary and overwhelming … While we can’t guarantee where your next opportunity will be or when it will come, we can offer guidance, so you will be ready for that opportunity when it arrives,” Darnell Gilet, a former Twitter senior technical recruiter who helped coordinate the effort, said in a LinkedIn post.

    Gilet, who was affected by the mass layoffs at Twitter in November following Elon Musk’s takeover, told CNN last month that around 28 different recruiters and talent acquisition professionals had agreed to participate in the system, and that he himself had spoken to nearly two dozen job seekers since shortly after he was laid off to offer advice and support. He said LinkedIn seemed like the obvious place to promote the service.

    “Chaos creates opportunity for somebody, right?” Gilet said. “People are getting laid off and you have this recession that’s looming, the ideal place … that would have the greatest growth opportunity from that would be a platform that’s focused on careers like LinkedIn. So it makes perfect sense.”

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  • Seattle Schools Sue Tech Giants Over Social Media Harm

    Seattle Schools Sue Tech Giants Over Social Media Harm

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    SEATTLE (AP) — The public school district in Seattle has filed a novel lawsuit against the tech giants behind TikTok, Instagram, Facebook, YouTube and Snapchat, seeking to hold them accountable for the mental health crisis among youth.

    Seattle Public Schools filed the lawsuit Friday in U.S. District Court. The 91-page complaint says the social media companies have created a public nuisance by targeting their products to children.

    It blames them for worsening mental health and behavioral disorders including anxiety, depression, disordered eating and cyberbullying; making it more difficult to educate students; and forcing schools to take steps such as hiring additional mental health professionals, developing lesson plans about the effects of social media, and providing additional training to teachers.

    “Defendants have successfully exploited the vulnerable brains of youth, hooking tens of millions of students across the country into positive feedback loops of excessive use and abuse of Defendants’ social media platforms,” the complaint said. “Worse, the content Defendants curate and direct to youth is too often harmful and exploitive ….”

    Meta, Google, Snap and TikTok did not immediately respond to requests for comment Saturday.

    While federal law — Section 230 of the Communications Decency Act — helps protect online companies from liability arising from what third-party users post on their platforms, the lawsuit argues that provision does not protect the tech giants’ behavior in this case.

    While hundreds of families are pursuing lawsuits against the companies over harms they allege their children have suffered from social media, it’s not clear if any other school districts have filed a complaint like Seattle’s.

    Internal studies revealed by Facebook whistleblower Frances Haugen in 2021 showed that the company knew that Instagram negatively affected teenagers by harming their body image and making eating disorders and thoughts of suicide worse. She alleged that the platform prioritized profits over safety and hid its own research from investors and the public.

    “Plaintiff is not alleging Defendants are liable for what third-parties have said on Defendants’ platforms but, rather, for Defendants’ own conduct,” the lawsuit said. “Defendants affirmatively recommend and promote harmful content to youth, such as pro-anorexia and eating disorder content.”

    The lawsuit says that from 2009 to 2019, there was on average a 30% increase in the number of Seattle Public Schools students who reported feeling “so sad or hopeless almost every day for two weeks or more in a row” that they stopped doing some typical activities.

    The school district is asking the court to order the companies to stop creating the public nuisance, to award damages, and to pay for prevention education and treatment for excessive and problematic use of social media.

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  • Lawmakers are trying to ban TikTok. That won’t be easy — it’s part of our culture now | CNN

    Lawmakers are trying to ban TikTok. That won’t be easy — it’s part of our culture now | CNN

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    CNN
     — 

    Gabby Beckford’s plan to visit the British Virgin Islands started with a flurry of searches on what to wear, eat and do in between exploring the islands’ pristine beaches and sapphire waters.

    But instead of using Google or other search engines, she turned to TikTok.

    “On TikTok, I can search what restaurants to go to, I can see what people ate and their reaction to the food,” says Beckford, 27, who’s visiting the British territory in the Caribbean this week. “I can see what they’re wearing, what the weather’s like.”

    Beckford, a travel content creator who splits her time between Seattle and Washington, DC, says TikTok has become a lifeline for her and many other users. She says the short-form video platform is much more than cat videos and posts by “influencers.”

    To her it’s a one-stop shop for a wide range of content, from mental health advice to product reviews, all presented in bite-sized clips that don’t require plowing through blocks of text.

    “It’s visual,” she says. “I can tell who posted the content, and whether it’s done with me in mind.”

    Beckford’s devotion to TikTok illustrates why US lawmakers and others, who view the platform as a security threat because of its parent company’s roots in China, will have a challenge trying to scrub it from Americans’ digital lives.

    In recent weeks more than a dozen US states and the US House of Representatives have banned TikTok from government devices. One US congressman, Mike Gallagher of Wisconsin, called it “digital fentanyl” because of its addictive nature among young users and believes it should be blocked across the United States. Some universities also are restricting access to the app.

    But with more than 1 billion global users, TikTok may be too entrenched in our culture to be shut down. It was the most-downloaded app in the United States last year, and its users say its platform is much more than teens watching viral dance or cute animal videos. It’s become a critical tool for content creators, small business owners and many others who have made TikTok an integral part of their lives.

    Avid TikTok users tell CNN they’re not spending sleepless nights worrying about the app’s ties to China and whether it poses security risks.

    They are more concerned about what they say would be lost in a world without TikTok: business income, entrepreneurial opportunities and a platform – built around short, creative and informational videos – where they can express themselves and connect with others.

    TikTok has exploded in numerous ways since its international debut in 2017. It now hosts videos on almost every topic under the sun.

    Khamyra Sykes, 16, shares short comedy skits and lifestyle content with her 560,000 TikTok followers. She uses the platform to make money by partnering with clothing brands and doing political ads – like a get-out-and-vote clip for the recent midterm election.

    The Atlanta-area resident sometimes cross-posts her TikTok videos on Instagram, where she has 1.5 million followers. Like many other teens, Sykes also watches a lot of TikTok content. Some days, she says she falls asleep to TikTok videos – anything with cuddly puppies or tasty-looking recipes.

    Brands consider TikTok key to social media marketing, she says, and many consider the size of creators’ followings and their engagement numbers when signing promotional deals.

    Khamyra Sykes, 16, says brands consider creators' TikTok reach and engagement a key metric of social media success.

    “If Tiktok was banned in the US, I would lose out on a large part of my fanbase and also brand deals,” Sykes says. “Banning TikTok will cause a huge job loss for creators who depend solely on TikTok for their livelihood, and will have a devastating impact on small businesses that use it for marketing and sales.”

    Saman Movassaghi Gonzalez, an immigration attorney in Miramar, Florida, uses TikTok to market her law practice to her 83,000 followers. Her short videos offer a light take on an otherwise heavy subject: In one, an image of her morphs into a fiery superhero who takes flight. “Me on my way to get my client out of immigration deportation/removal proceedings,” the caption reads.

    “It’s entertaining and catchy, so it works in getting people’s attention in a short period of time,” Gonzalez tells CNN.

    Sometimes, she breaks into dances as informative captions with immigration facts scroll on the screen. The 42-year-old says she’s gained some clients though the app, and checks it hourly to stay on top of messages.

    “It fits my personality. There are so many options to showcase who you are through the app, whether it’s short clips, skits or dances,” Gonzalez says. “And I love spreading information to people while trying to make it fun and entertaining.”

    Immigration attorney Saman Movassaghi Gonzalez uses TikTok to explain immigration policies. Sometimes, she breaks out into a dance with informative captions in the background.

    Like Facebook and Instagram before it, TikTok has become deeply embedded in American culture.

    The platform has created bestsellers and hit songs. Millions turn to it for wellness tips and fashion advice. CNN and other media outlets post news clips on TikTok. Rihanna introduced her new baby to the world on TikTok. Some believe Madonna used TikTok to make a recent statement about her sexuality. TikTok has launched countless careers, dance trends and memes.

    The app is especially popular with young people. A majority of its users are Gen Z, and a third of them are under 19, says Saif Shahin, an assistant professor of digital culture at Tilburg University in The Netherlands.

    But – ask any parent of a teenager – some adults feel the app consumes too much of young people’s attention.

    “While most social media apps tend to be addictive, none is more so than TikTok,” Shahin says. “Every day, users spend an average of an hour and a half on TikTok, which is nearly double the average time spent on Facebook or Instagram.”

    A girl is holding her smartphone with the logo of the short video app TikTok in her hands.

    Can the Chinese government get your data from TikTok? Analyst weighs in

    This popularity, experts say, can be a double-edged sword. For example, public health experts have used TikTok to convey important messages during the coronavirus pandemic. The White House has even hosted TikTok influencers for briefings on the pandemic, the war in Ukraine and other pressing topics.

    But researchers found TikTok’s search engine has spread misinformation about the pandemic, abortion, school shootings and other topics.

    And while TikTok provides resources on mental health, Shahin says it and other social media platforms can heighten attention deficiency, anxiety and depression.

    “TikTok has changed some aspects of our lives negatively … it has shortened our attention span and allows for the proliferation of misinformation,” says Cristina Ferraz, founder of Houston-based marketing agency Thirty6five.

    “If TikTok were to go away, it would remove one of the free sources of joy, connection and entertainment still available to anyone, anywhere with a Wi-Fi connection,” Ferraz adds. “However, it would also remove access to a platform known to create space for bullying and illicit activities for Gen Z.”

    TikTok has made a number of announcements in recent years in an effort to ease concerns about its content, including adding controls to help parents restrict what their children can see on the app.

    “TikTok is loved by millions of Americans who use the platform to learn, grow their businesses, and connect with creative content that brings them joy,” a TikTok spokesperson told CNN last month.

    In response to concerns about national security, TikTok has said the Chinese Communist Party has no control over its platform and that ByteDance is a private company which is owned mostly by global institutional investors – including Americans.

    Taccara and Yinka Lawanson, a couple who go by Ling and Lamb on TikTok, have 3.7 million followers on the platform. When they first joined, they referred to it as “the fast food of social media.”

    “It was the app you could go to and feel that you have the creative freedom to be yourself … goofy, playful with no one judging you,” they said in an email to CNN. “It was the app that in 60 seconds or less allowed the user the opportunity to go viral and become a star – which other platforms did not offer at the time.”

    The thirtysomething Connecticut couple – she grew up in the US and he’s from Nigeria – share short musings about daily life, including their cultural differences from growing up on opposite sides of the world. Like all social media platforms, they say, TikTok has its pros and cons.

    Taccara and Yinka Lawanson, who go by Ling and Lamb on social media, say it's up to individuals to determine the positives and negatives of specific apps based on their needs.

    “It’s up to each individual to decide what apps are positive or negative for the purpose in which they are looking to use the app, or what they are looking to get out of it,” they say. “For us, we don’t really have negative viewpoints of TikTok, as it has allowed us the opportunity to build and grow a great community of people around the world.”

    Phillip Calvert, a Milwaukee resident who goes by PhilWaukee on TikTok, downloaded the app when he lived in Shanghai, China, in 2018. He didn’t have much choice – he says social media platforms such as Instagram were blocked in the country.

    Now that Calvert has moved back to the United States, he’s glad he got an early introduction to TikTok.

    “People don’t even ask me for my Instagram anymore, they ask me for my TikTok,” he says. Calvert believes the app, with its steady diet of digestible videos, has become Gen Z’s alternative to television.

    “The other day, I asked my 15-year-old cousin to watch TV until I return. He told me, ‘Why would I watch TV when I have TikTok?’ ” he says.

    Milwaukee resident Phillip Calvert  downloaded TikTok when he lived in Shanghai, China. He didn't have much choice -- other social media platforms were blocked in the country.

    Calvert, who’s in his 30s, earns income by posting travel videos and other content to TikTok. He says he earned his first TikTok payment from a Black History Month partnership.

    He’s trying to grow his TikTok following and checks the platform several times a day.

    “I don’t wake up in the middle of the night to check it, because I’m on it until the middle of the night,” he says. “If I had to give up all social media and keep one, I’d choose TikTok because it’s the newest, and it’s fascinating to see where this is going.”

    All the content creators CNN spoke to say that losing TikTok would be a major setback for their brands.

    Calvert is hoping the pushback against his favorite social app will have the opposite effect.

    “Sometimes when you take something and you vilify it, it gets bigger and better,” he says.

    But the creators also agree that if they’re barred from TikTok, they won’t spend too much time mourning. They’ll move on to the next shiny social platform.

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  • Trump Potentially Returning To Facebook After Capitol Riot Support Spurred 2-Year Ban

    Trump Potentially Returning To Facebook After Capitol Riot Support Spurred 2-Year Ban

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    Facebook’s parent company Meta will potentially allow former President Donald Trump back on its social media platforms after his actions online on Jan. 6, 2021, during the Capitol riot spurred a two-year ban, a spokesperson told CNN earlier this week.

    Another source told the outlet that this decision could be announced in a matter of weeks and might become the most important one in Meta’s history. Meanwhile, the verdict will reportedly be made by a group of leaders from various parts of the company.

    “His decision to use his platform to condone rather than condemn the actions of his supporters at the Capitol building has rightly disturbed people in the U.S. and around the world,” wrote CEO Mark Zuckerberg in a Jan. 7, 2021, statement about Trump’s ban.

    While Trump was initially banned “indefinitely” and “for at least the next two weeks” from both Facebook and Instagram at the time, the company officially vanquished him in June 2021 for two years — dating back to Jan. 7, according to CBS News.

    While Trump might thus return to these platforms, Nick Clegg, Facebook’s vice president of global affairs, previously said: “If we determine that there is still a serious risk to public safety, we will extend the restriction for a set period of time… until that risk has receded.”

    Zuckerberg initially banned Trump “indefinitely” before issuing a two-year ban in June 2021.

    Clegg added that Facebook will “evaluate external factors” to determine as much, including “instances of violence, restrictions on peaceful assembly and other markers of civil unrest.” Whether Trump’s continued screeds on election fraud qualify remains to be seen.

    “Sadly, Facebook has been doing very poorly since they took me off,” Trump wrote Thursday on his Truth Social platform. “It has lost $750 Billion in value and has become very boring. Hopefully, Facebook will be able to turn it around.”

    “Maybe their first step should be to get away from the ridiculous change in name to Meta, and go back to ‘Facebook,’” he continued. “Whoever made that decision, and the decision to take me off, will go down in the Business Hall of Fame for two of the worst decisions in Business History!”

    Meta’s market value had fallen from a peak of more than $1 trillion in September 2021 to $268 billion the following October, per CBS News. While Trump ultimately created his own platform last February, his possible return has Democrats concerned.

    Last month, Rep. Adam Schiff (D-Calif.) and Sen. Sheldon Whitehouse (D-R.I.) wrote CNN a letter urging Meta to “maintain its platform ban” on Trump in order “to credibly maintain a legitimate election integrity policy,” despite Meta being a private company.

    Whether Trump’s Meta accounts will be reinstated remains to be seen. Facebook’s rules, however, have already determined that his comments will not be fact-checked if he is — should he run for office again — as elected officials and candidates aren’t subject to them.

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  • Meta is considering letting former President Trump back on Facebook

    Meta is considering letting former President Trump back on Facebook

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    Meta is considering letting former President Donald Trump back on Facebook after banning him for two years following the Jan. 6 attack on the U.S. Capitol. He could be back on the social media platform in a few weeks, if approved.

    Facebook initially banned Trump from the platform on Jan. 7, 2021, the day after the Capitol riot. Mark Zuckerberg said at the time the president’s use of the platform to condone — rather than condemn — the actions of his supporters at the Capitol “rightly disturbed people in the US and around the world.”

    Months later, in June, the former president was banned from Facebook for two years dating back to Jan. 7, without a guarantee that he would be allowed to return to the platform. 

    “At the end of this period, we will look to experts to assess whether the risk to public safety has receded,” Nick Clegg, Facebook’s vice president of global affairs, wrote in a blog post in June of 2021. “We will evaluate external factors, including instances of violence, restrictions on peaceful assembly and other markers of civil unrest.”

    “If we determine that there is still a serious risk to public safety, we will extend the restriction for a set period of time and continue to re-evaluate until that risk has receded,” Clegg added.

    Trump said Thursday that “Facebook has been doing very poorly since they took me off” and has “become very boring.”

    “Hopefully, Facebook will be able to turn it around. Maybe their first step should be to get away from the ridiculous change in name to Meta, and go back to ‘Facebook,’” he said in a statement. “Whoever made that decision, and the decision to take me off, will go down in the Business Hall of Fame for two of the worst decisions in Business History!”

    After Trump was banned from Facebook, as well as Twitter and YouTube, he announced plans to create Truth Social as “a platform that will not discriminate on the basis of political ideology.”  

    Truth Social has touted itself an alternative to Facebook as well a new online destination for Trump’s supporters and other political conservatives. It launched in February last year.

    Khristopher J. Brooks contributed to this article. 

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  • Meta fined more than $400 million over ad targeting practices

    Meta fined more than $400 million over ad targeting practices

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    Irish regulators on Wednesday hit Facebook parent Meta with hundreds of millions in fines for online privacy violations and banned the company from forcing European users to agree to personalized ads based on their online activity.

    Ireland’s Data Protection Commission imposed two fines totaling 390 million euros ($414 million) in its decision in two cases that could shake up Meta’s business model targeting users with ads based on what they do online.

    The watchdog fined Meta 210 million euros for violations of the European Union’s strict data privacy rules involving Facebook and an additional 180 million euros for breaches involving Instagram.

    It’s the commission’s latest punishment for Meta for data privacy infringements, following four other fines for the company since 2021 that total more than 900 million euros.

    The decision stems from complaints filed in May 2018 when the 27-nation EU’s privacy rules, known as the General Data Protection Regulation, or GDPR, took effect.


    Suing Social Media: Families say social media algorithms put their kids in danger | 60 Minutes

    13:29

    Previously, Meta relied on getting informed consent from users to process their personal data to serve them personalized, or behavioral, ads. When GDPR came into force, the company changed the legal basis under which it processes user data by adding a clause to the terms of service for advertisements, effectively forcing users to agree that their data could be used. That violates EU privacy rules.

    The Irish watchdog initially sided with Meta but changed its position after the draft decision was sent to a board of EU data protection regulators, many of whom objected.

    In its final decision, the Irish watchdog said Meta “is not entitled to rely on the ‘contract’ legal basis to deliver behavioral adverts on Facebook and Instagram.”

    Meta said in a statement that “we strongly believe our approach respects GDPR, and we’re therefore disappointed by these decisions and intend to appeal both the substance of the rulings and the fines.”

    The Irish watchdog is Meta’s lead European data privacy regulator because its regional headquarters is in Dublin.


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  • 12 Questions About Facebook That Every Entrepreneur Needs To Know

    12 Questions About Facebook That Every Entrepreneur Needs To Know

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    Opinions expressed by Entrepreneur contributors are their own.

    Facebook Ads can be a great way to drive traffic to your website and increase sales conversions, but they can also be expensive and difficult to manage if you’re unfamiliar with the platform. By understanding how Facebook Ads work and what options are available to you, you can create a cost-effective ad campaign that meets your business’s needs.

    In this article, discover the top 12 questions and answers entrepreneurs and small business owners need to know about running Facebook ads for their companies.

    As an online entrepreneur and marketing coach who teaches business owners how to DIY their digital branding and marketing (while saving time, money and energy), Facebook advertising is one of my favorite subjects to consult on. It’s been one of the most cost-effective ways for my companies to reach a large audience of targeted customers while helping my businesses grow brand awareness faster and easier.

    That said, here are 12 common questions I hear from entrepreneurs.

    Related: The Complete Guide to Getting Started With Facebook Ads

    How do I promote my small business on Facebook?

    An effective way to promote your small business on Facebook is through targeted ad campaigns. With targeted campaigns, you can reach the right people with your message and increase the chances of garnering attention for your business. To start, take advantage of Facebook’s Audience Insights feature to gain insight into the demographics of your ideal customers.

    Related: The Complete Guide to Facebook Advertising

    Are Facebook Ads worth it in 2023?

    Facebook Ads can be a great way to promote your business over the next year. While there are all types of online advertising tools (such as Google ads, YouTube ads and more), the bottom line is that Facebook advertising is still one of the most cost-effective advertising methods on the internet.

    Unlike other platforms or systems, Facebook advertising allows you to create specific audiences that help narrow down who you are trying to reach. This information will help you create a targeted ad campaign that is more likely to be successful.

    How much does a Facebook ad cost?

    The cost of the ads varies, depending on how many people you want to see the ad, the period you plan to run it for and even other factors like the location and audience type you want to reach. In addition, since it’s a social network where your ads generate organic engagement (such as shares, likes and comments), it enables your content to go viral faster, expanding your ad’s reach without spending more budget toward impressions. You can get started running ads for a small amount, like just $5 per day, which is a great way to test creative content.

    How do I start a Facebook ad?

    A small business owner can start a Facebook ad campaign on the platform by first creating a business page and ad account. Start by defining the campaign objectives (such as brand awareness, traffic, etc.) and select an audience most likely to convert. After that, create an engaging ad with high-quality visuals and compelling copy. Make sure to include a call to action that encourages viewers to take the desired action.

    Related: Your 7-Step Guide to Getting Started With Facebook Ads

    How do Facebook Ads work?

    Facebook Ads target users based on their behaviors, interests and other demographic information. When a user clicks on an ad or interacts with it in any way (such as liking, commenting or sharing), they are adding to the ad’s reach — and driving more conversions. Once an ad is created, it will be displayed in various sections on Facebook, Instagram and affiliated platforms.

    How do Google Ads compare to Facebook Ads?

    Google and Facebook ads are two different ways to advertise your business online.

    With Google ads, you can target people actively searching on Google for keywords related to your business. By contrast, Facebook ads let you target people based on their interests and other demographic information, so visual ads are served to them while they’re spending time on social media.

    The benefit of Facebook (in comparison to Google) is that it enables you to be more selective about the type of person you are trying to reach with your ad. Whereas, with Google ads, it’s all based on the keywords people are searching for, so you might end up paying for clicks from people who aren’t your ideal customer.

    Do Facebook Ads work for small businesses?

    As an entrepreneur starting a business, you must be mindful of how you spend your financial resources. That’s why testing ads online can be a cost-effective way to see how people engage with your content while driving brand awareness for your startup.

    Tap into the power of targeted Facebook Ads to reach your ideal customers faster and easier. You can tailor your ads with precise segmentation to get the right people with relevant messages, helping them make more impactful connections and increase engagement rates! By paying attention to detail when setting up an ad campaign on Facebook, small businesses can maximize their efforts for maximum success.

    How long should I run a Facebook ad?

    You should run a Facebook ad for as long as it is effective. That means you should track how many people click on it, like it or share it. If it is ineffective, you should stop running the ad and try something else.

    In the social media marketing course I created for Inspiring Brands Academy, within a few short hours, I teach my students (who are small business owners and entrepreneurs) step-by-step strategies to create successful ads that drive results. Analyzing the data on which type of creative content is performing best helps you decide how long to run each ad.

    How do I find my target audience through Facebook ads?

    Using the platform’s powerful targeting capabilities, you can find your target audience through Facebook Ads. With the ability to target users based on their behaviors, interests, demographics, location, and more, small business owners can create highly tailored campaigns that reach the right people (which means you’ll spend less advertising budget to reach the customers who’d naturally be interested in your product or service). This allows for more effective engagement and conversion rates since the audience your ad is being delivered to is already interested in what you are offering.

    For example, if you run a beauty ecommerce business that sells anti-aging skincare, then most likely you’d want to target people over age 40, whose interests include beauty and skincare, and who follow pages like Allure and NewBeauty magazine, retailers (such as Sephora and Ulta) and popular skincare brands.

    How do I measure the success of my Facebook Ads?

    The success of your Facebook Ads depends on a variety of factors, including the quality of the creative content and how well they target your desired audience. However, the best way to measure the success of an ad campaign is by tracking its performance with analytics. Through Facebook’s Ads Manager, you can measure metrics such as impressions, clicks, conversions and more to determine which ads perform best and generate the most ROI.

    What is a good budget for running Facebook Ads?

    There is no one-size-fits-all answer to this question since it largely depends on the size of your business and the goals you want to achieve with your ad campaigns.

    Generally speaking, I recommend that entrepreneurs set aside a budget for testing their ads before allocating more money to successful campaigns generating results. But the good news is that you can start by testing ad content for just $5 per day over seven days to see results. I recommend trying various ad types (video, photos, different copy and CTAs) to see which performs best.

    Related: How to Increase Your Marketing Return On Investment Through Customization and Multiple Personas

    What is the average return on ad spend for a Facebook campaign?

    The average return on ad spend (ROAS) for a Facebook campaign can vary depending on your target audience and how well your ads perform. Generally, you should aim to get a ROAS of at least 1-5x — meaning that you’re earning back the amount you spent to run the campaigns.

    To calculate your ROAS, divide your total profit by the amount you spent on running the ad. For example, if your total profit is $100 and you spent $50 to run the ad, divide 100/50 = 2x ROAS. The higher the ROAS, the better it is for your business.

    As you can see, small business owners and entrepreneurs can benefit from running Facebook ad campaigns because they allow for highly targeted advertising that reaches people who are already interested in what you have to offer. Additionally, through analytics, businesses can measure the success of their ad campaigns and make necessary adjustments to ensure they are getting the most out of their investment. With a good budget and an understanding of targeting your audience, you can see a high return on investment from Facebook ad campaigns.

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    Christina-Lauren Pollack

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  • The Dow Buried the Nasdaq. Now, What Happens Next.

    The Dow Buried the Nasdaq. Now, What Happens Next.

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    Y2K is back in a big way in the fashion world, but history isn’t just repeating itself on the runway. The stock market appears to be nostalgic for the early 2000s, as it is once again turning its back on tech.

    There were few places for investors to hide in this year’s bloodbath, but those exposed to the tech-heavy


    Nasdaq Composite


    index undoubtedly had it the worst. Through the close Friday, the last trading day of the year, the Nasdaq had plummeted 33.1% in 2022, falling 8.7% in the past month alone.

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  • The year that brought Silicon Valley back down to earth | CNN Business

    The year that brought Silicon Valley back down to earth | CNN Business

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    CNN
     — 

    On the first trading day of 2022, Apple hit a new milestone for the tech industry: the iPhone maker became the first publicly traded company to hit a $3 trillion market cap, with Microsoft and Google not far behind. As eye-popping as that valuation was, there were headlines speculating about how long it would be before Apple and its rivals topped $5 trillion.

    The tech industry, already dominant, only seemed destined to grow even bigger at the start of this year. The spread of the Omicron variant suggested a continued pandemic-fueled demand for digital goods and services, which had buoyed many tech companies. Near 0% interest rates meant startups still had easy access to the funding that had fueled their high valuations and risky ventures.

    But the year is ending on a much different note. A perfect storm of factors have forced a dizzying reality check for the once high-flying tech sector, making it one of the biggest losers of 2022.

    Over the course of the year, pandemic-era demand for many tech tools shifted; inflation soared; interest rates rose and fears of a looming recession weighed on consumer and advertiser spending, the latter of which makes up the core business of many household names in tech.

    The result was a bloodbath unlike anything the tech industry has seen in the past decade. Tech stocks plunged, amid a broader market downturn. Tens of thousands of rank-and-file tech workers lost their livelihoods amid mass layoffs, both at tech giants like Amazon and Facebook-parent Meta as well as at smaller tech companies like Lyft, Peloton and Stripe. The crypto world all but imploded. And an entire industry known for burning cash on ambitious moonshots instead started shutting down projects and announcing cost-cutting efforts.

    Even the title of world’s richest man, which previously belonged to serial tech founder Elon Musk, ended up passing to Bernard Arnault, the chairman of French luxury goods giant LVMH, after Musk’s chaotic purchase of Twitter appeared to sour investors on his car company, Tesla.

    The sharp shift in sentiment not only removed the air of invincibility for the industry; it also exposed some of its underlying myths. For years, Silicon Valley has held up its founders as visionaries who can see far into the future. But suddenly, many of its most prominent founders had to admit a harsh truth: they couldn’t even predict two years ahead.

    As Facebook founder Mark Zuckerberg put it in a memo to staff last month announcing the company would cut 11,000 employees: “Unfortunately, this did not play out the way I expected.”

    He was far from the only one in the industry caught off guard.

    When the pandemic upended the broader economy in early 2020, tech firms only seemed to grow bigger and more powerful as people were forced to live out their lives online. Facebook (now Meta) could afford to nearly double its headcount and make multi-billion-dollar bets on a future version of the internet dubbed the metaverse. Amazon similarly went on a hiring spree and doubled its fulfilment center footprint to meet the surge in online shopping demand.

    “At the start of Covid, the world rapidly moved online and the surge of e-commerce led to outsized revenue growth,” Zuckerberg wrote in his memo to staff last month. “Many people predicted this would be a permanent acceleration that would continue even after the pandemic ended. I did too, so I made the decision to significantly increase our investments.”

    Then the market shifted.

    “People are terrible at predicting the future, and we always think that what’s happening now is going to happen forever,” Angela Lee, a professor at Columbia Business School who teaches venture capital, leadership, and strategy courses, told CNN. “But the reality is that the pandemic was a black swan event, and none of us knew what would happen going forward.”

    One by one, the visionaries of Silicon Valley issued mea culpas. The founders of Stripe, Twitter and Facebook each took turns admitting they either grew their companies too quickly or were overly optimistic about pandemic-fueled growth in their sector.

    “We were much too optimistic about the internet economy’s near-term growth in 2022 and 2023 and underestimated both the likelihood and impact of a broader slowdown,” Patrick Collison, CEO of Stripe, wrote in a note to employees last month announcing 14% of the staff would be cut.

    It wasn’t only a shift in consumers living their lives offline again that hurt the industry. The tech sector was particularly pummeled by the impacts of rising interest rates this year. Silicon Valley as a whole is arguably more sensitive to interest rate hikes than other industries, as many tech companies rely on easy access to funding to pursue their ambitious projects, typically before even turning a profit.

    In a move to tame inflation, the Fed approved seven-straight rate hikes in 2022. Since the beginning of the year, the tech-heavy Nasdaq index shed more than 30% as of Dec. 21. By comparison, the Nasdaq soared more than 40% in 2020 and a further 20% in 2021. And the S&P 500’s Information Technology sector shed more than 28% this year through Dec. 21, considerably higher than the broader S&P 500’s fall of just 19% over that same period.

    Apple’s market cap now hovers just above $2 trillion. Amazon’s stock has shed some 50% year to date. And shares for Meta have been hit even harder, losing nearly two thirds of their value in 2022. Once a trillion-dollar business last year, Meta has since seen its market value drop below companies like Home Depot.

    The shift in sentiment for tech has also hit the next generation of companies that aspire to be household names.

    Global venture funding hit a nine quarter low of $74.5 billion in the third quarter of 2022, according to data from analytics firm CB Insights. This marked the largest quarterly percentage drop in a decade (34%), and a 58% decline from the investment peak reached in the fourth quarter of 2021.

    In another sign of how this played out in the startup world: more than two new unicorns (startups valued at $1 billion or more) were born on average per business day in 2021, according separate data from CB Insights. That rate dropped to a pace of less than one new unicorn for every other business day in the third quarter of 2022, per CB Insights’ most recent analysis, the lowest since the first quarter of 2020.

    Lee, who is also the founder of investing network 37 Angels, said when she met with tech founders this year, “I have said these words, which is, ‘I might have done this deal last year, but I am not going to do it now.’ And I’ve heard a lot of other people say that as well.”

    While the belt tightening might be painful for tech founders, Lee says she views it as a good thing for the tech industry overall. Many industry insiders have long said these sorts of corrections can help weed out some of the excess in the market and ensure more financially viable companies are the ones that survive.

    “Right now, there are like a lot of headlines that are just like, ‘The sky is falling, the end is near,’ and the way that I describe it is more of like a return to normalcy,” said Lee, noting that most charts tracking VC spending (from the number of mega-rounds to the number of IPOs) had a huge hump in 2020 and 2021 when interest rates were low, and now these charts are starting to look like how they did in 2019.

    “I would just call it like a ‘return to sanity,’ versus like, ‘the sky is falling,’” Lee said. “I do not think venture is cratering, or the tech industry is cratering as an industry.”

    But for now, at least, there appears to be no end in sight to the pain for Silicon Valley and those who work in it.

    In his own memo acknowledging job cuts at Amazon, CEO Andy Jassy said the layoffs at Amazon, reported to total some 10,000 roles, would continue into 2023. At a conference last month, he called the earlier hiring spree a “lesson” for everybody.

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  • How Facebook’s Demise Will Change Digital Advertising

    How Facebook’s Demise Will Change Digital Advertising

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    Opinions expressed by Entrepreneur contributors are their own.

    Facebook is in trouble. Social media platforms need constant growth to survive, but Facebook is no longer growing. In fact, it’s losing users. As Facebook’s core platform slowed down, Mark Zuckerberg made the fateful decision to shift focus to the metaverse, going so far as to change the company’s name, mission statement and stock ticker symbol to reflect this new direction.

    The public response was swift and decisive: People don’t want the metaverse, and especially not a half-baked version from Facebook. Even among those who are excited about the potential of virtual reality, there’s a sense that Facebook’s technology is decades behind the leading edge. And so people are leaving Facebook. Today, META’s stock is down around 70% from its highs.

    This exodus will have a profound impact on digital advertising. Facebook has long been the go-to platform for marketers looking to reach young people, and its targeting capabilities are unrivaled. But with Facebook no longer growing, and with users increasingly spending less time on the site, businesses will start to look elsewhere for their digital advertising needs.

    As a result, brands will need to find new platforms to reach their target audiences. They’ll also need to put greater importance on user privacy, as the public is no longer willing to tolerate Facebook’s cavalier attitude towards data. In addition, given the Facebook-fueled rise in ad blockers, brands will need to find ways to reach people that don’t rely on traditional display advertising.

    Related: 4 Digital Advertising Predictions You Need to Keep Your Eyes On

    Brands turn to new platforms

    When Facebook first launched, it was a novel way for businesses to reach their target audiences. There was nothing else like it, and so businesses flocked to the platform. But now there are many other social media platforms, and businesses will need to spread their advertising budgets across multiple sites.

    This won’t be easy, as each platform has its own quirks and capabilities. For example, TikTok is popular with young people, but it doesn’t have the same kind of targeting capabilities as Facebook. And while Instagram is owned by Facebook, it has a very different user base and set of features.

    Advertising on Twitter is an entirely new can of worms. Following the platform’s acquisition by Elon Musk and the subsequent removal of content restrictions put in place to appease advertisers, Twitter is now a Wild West of sorts. Many advertisers have pulled their budgets from the platform, but those who remain are finding that they need to adjust their strategies.

    Google is another behemoth that brands need to consider. While it’s not a social media platform, its search and display advertising businesses are still enormous. Like Facebook, however, advertisers face fake news and bots on Google. The company is also embroiled in antitrust investigations, which could lead to stricter regulation of its advertising business.

    All this is to say that brands need to be nimble and adaptable in the post-Facebook world. They need to be willing to experiment with different platforms, and they need to have a clear understanding of each one’s strengths and weaknesses.

    Related: What to Post on Each Social Media Platform: The Complete Guide to Optimizing Your Social Content

    Businesses focus on user privacy

    As people become more aware of the ways that their data is being used and abused, they’re increasingly demanding more control over their personal information. This is especially true of young people, who are growing up in a world where data breaches are commonplace.

    In response to this, brands will need to start respecting user privacy. They’ll need to be more transparent about how they’re using data, and they’ll need to give users more control over their personal information. This will require a fundamental shift in the way that many businesses operate, but it’s something that needs to be done if brands want to stay on the good side of the public.

    I’ve written before about the rise of zero-party data. This is a new kind of data that users voluntarily share with businesses, such as through quizzes, surveys and sign-ups. This data is incredibly valuable, as it allows businesses to get to know their customers on a much deeper level. Unlike third-party data, which is often inaccurate and outdated, zero-party data is fresh and accurate.

    As user privacy becomes more important, brands will need to start collecting this type of data. They’ll need to find new ways to engage with their customers, and they’ll need to invest in the necessary technology. This will require a significant amount of time and money, but it’s something that needs to be done if brands want to stay relevant in the post-Facebook world.

    Related: The 5 Best Digital Marketing Strategies to Empower Your Business

    Interactive content dominates

    The most successful advertising campaigns of the future will be those that manage to break through the clutter and capture people’s attention. In a world where people are bombarded with hundreds of marketing messages every day, this is no easy feat.

    One way to do this is with interactive content. This is content that requires people to take some kind of action, such as answering questions for a style quiz or responding to a poll measuring interest in a new product. Because interactive content is more engaging than traditional display advertising, it’s more likely to capture people’s attention and get them to take notice of your brand.

    Facebook’s sheer staying power has meant that many brands have been slow to catch on to this trend. But with the platform’s decline, they’ll need to start experimenting with new types of content if they want to stay ahead of the curve.

    Ultimately, the demise of Facebook will have a profound impact on the world of digital advertising. Brands will need to find new platforms to reach their target audiences, and they’ll need to put a greater emphasis on user privacy. In addition, given the rise in ad blockers, brands will need to find ways to reach people that don’t rely on traditional display advertising.

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    Vlad Gozman

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  • As Buffalo officers fan out to perform welfare checks, harrowing accounts emerge of those who died in the storm | CNN

    As Buffalo officers fan out to perform welfare checks, harrowing accounts emerge of those who died in the storm | CNN

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    CNN
     — 

    As police in Buffalo, New York, sifted through 911 and welfare check calls dating back to the earlier days of the deadly winter storm, harrowing accounts of those lost in the storm have emerged.

    Among the victims was Monique Alexander, a 52-year-old mother who died in the Buffalo storm, her daughter Casey Maccarone said. Alexander had rushed out of the house as conditions were worsening, saying she would be right back, Maccarone said.

    Two hours later, when she had not returned, her daughter said she posted on a Buffalo blizzard Facebook group asking if anyone had seen her mom. Just minutes later, a stranger messaged her and asked to call her, Maccarone said.

    “He just instantly broke down crying,” Maccarone said. “He was stranded as well and he was walking down the street and he saw her in the snow. So he picked her up and he placed her under the awning … so that she wouldn’t get snowed on anymore.”

    “Her grand kids were waiting for her to come home. We were waiting for her to come home,” Maccarone said.

    The death toll in Erie County, New York, climbed to 37 by Tuesday evening as first responders went door-to-door and car-to-car checking on people they couldn’t reach days ago, when a blizzard swept through the area, trapping residents and snarling emergency response during the holiday weekend.

    It took until Wednesday evening for Buffalo Police to announce they were done following up on the unanswered 911 and welfare check calls – which at some point reached 1,100 calls, Buffalo Police Commissioner Joseph A. Gramaglia said.

    Some officers checking on residents arrived to find that, in some cases, they were too late.

    “It’s a grueling, gruesome task that they had to do,” Gramaglia said. “They recovered a substantial amount of bodies and it’s terrible.”

    Some people have been found dead in cars, on streets or in snowbanks, Buffalo Mayor Byron Brown said.

    Among the storm’s victims is Anndel Taylor, 22, whose family said she was found dead in Buffalo over the holiday weekend after getting trapped in her car by the blizzard.

    After losing contact with her, her family also posted her location to a private Facebook page related to the storm to ask for help, and a man called to say he had found her without a pulse, her sister said.

    Also among the fatalities was 46-year-old Melissa Morrison, a Buffalo mother of two whose body was found in the snow near a Tim Horton’s, her mother Linda Addeo told CNN.

    Addeo had worried about her daughter after her son came across social media posts on Friday about a body that was found near the coffee shop that Morrison lived by, she said.

    On Tuesday, the coroner’s office informed the family that the same body was positively identified as that of Morrison, Addeo said.

    Another storm-related death involved a 26-year-old man, Abdul Sharifu, who left to get provisions for a family who asked for his help on Saturday morning, his cousin Ally Sharifu told CNN.

    His wife – who is pregnant and days away from giving birth – woke up that evening to find him gone. After sharing a photo of the missing man on Facebook in a desperate attempt to find him, the family got a call about a man who was found lying on the street and rushed to a children’s hospital, Ally Sharifu said.

    Ally Sharifu said he ended up identifying his cousin’s body at a hospital the next morning. Abdul Sharifu and his cousin are refugees from Congo who were resettled in the US in 2017 after they lived for about five years in a refugee camp in Burundi, Ally Sharifu said.

    “The stories are heartbreaking, just heartbreaking,” Erie County Executive Mark Poloncarz said.

    The police commissioner said he expects that rising temperatures in the coming days will melt the snow and uncover more storm victims. Officers will be out on Thursday searching in areas where bodies were reported but never found, Gramaglia said.

    The winter storm’s grim effects have been widespread, with reports of fatalities stretching beyond New York and across 11 other US states. There have in total been least 62 storm-related deaths reported nationwide, and they mainly involved weather-related traffic accidents or fatalities related to the cold.

    Ohio confirmed 9 weather-related deaths, Colorado recorded 2 deaths, Kansas and Kentucky confirmed 3 deaths each, South Carolina confirmed 2 deaths, and Missouri, New Hampshire, Tennessee, Vermont and Wisconsin each recorded one storm-related death.

    Sha'Kyra Aughtry helps a man she found stranded in the snow in Buffalo

    As emergency services were restored in Buffalo, the New York National Guard said they made at least 86 rescues, including getting a woman to the hospital just before she gave birth.

    Police were also back out, making ten arrests in Buffalo as of Wednesday in connection with suspected winter storm looting, the police commissioner said in a Wednesday news conference.

    But, Mayor Brown stressed, “This is a minority of individuals.”

    “In typical ‘city of good neighbors’ fashion, people have come together – they’ve assisted each other. Neighbors have helped neighbors. Friends have helped friends, and members of this community have helped people that they have never met before,” the mayor said Wednesday.

    One Buffalo woman, Sha’Kyra Aughtry, said she looked out her window on Christmas Eve to find a frostbitten man calling for help in the frigid cold.

    Her boyfriend carried the man, 64-year-old Joe White, into the house, and she used a blow dryer to melt the ice off his red and blistered hands, Aughtry said.

    After she called 911 and no one came to help, Aughtry said, she took to Facebook to plead for assistance and ended up getting White to the hospital with help from good Samaritans who came and snowplowed them out, she said.

    Social media also proved useful when a woman went into labor two days before Christmas.

    When Erica Thomas began having contractions, the snow from the winter storm had piled up about halfway up the front door of her Buffalo home and she and her husband, Davon Thomas, couldn’t get out.

    The soon-to-be father called 911 for help and was told they’d attempt to get an emergency vehicle there as soon as possible. He was later told responders had attempted to get to their house but couldn’t.

    Davon Thomas called a friend who made a post for the couple on a Buffalo Facebook group, asking for help and the couple ended up getting in touch with Raymonda Reynolds, an experienced doula of five years.

    Reynolds and her friend, doula and nurse Iva Blackburn, got on a video call with the couple and guided them through delivering the baby and cutting the umbilical cord.

    “We started screaming like it was a Buffalo Bills touchdown,” Reynolds said, describing the moment the baby girl was born. “It was the most beautiful thing I’ve been a part of.”

    In another act of kindness, a Buffalo barbershop owner, Craig Elston, ended up opening his store for people to seek refuge from the storm. “A lot of people slept in the barber chairs a lot of people put the chairs together,” Elston said.

    “I was just thinking about just keeping people warm. It was really that simple,” he said.

    Vehicles drive down Jefferson Avenue in Buffalo on Wednesday, December 28, 2022.

    After six days of restrictions on traveling while road conditions were unsafe, Buffalo is lifting its winter storm driving ban at midnight Thursday and replacing it with a travel advisory, Poloncarz announced.

    The driving ban had been in place in Buffalo since Friday morning.

    “We still have a ways to go but we have come a long way in just a couple of days. This will allow our residents to get back to work – allow them to get to supermarkets, pharmacies, and to get to medical appointments,” Mayor Brown said.

    Poloncarz was asked Wednesday about the timing of the driving ban, and whether there had been discussion among officials about issuing it earlier.

    Officials started discussing a potential ban Thursday, Poloncarz said, but they initially believed the snow band wouldn’t reach the Erie County until 10 a.m. the next morning.

    On Friday morning, temperatures “dropped dramatically,” but whiteout conditions didn’t hit until about 10 a.m., he noted, after the ban was issued.

    “If anyone is to be blamed, you can blame me. I’m the one who has to make the final call on behalf of the county,” Poloncarz said.

    Poloncarz also criticized how Buffalo’s mayor has handled storm cleanup efforts, saying Brown has not been on daily coordination calls with other municipalities and that the city has been slow to reopen.

    When asked about those remarks, the mayor told CNN, “I’m not concerned about those comments, my concern is for the residents of the city of Buffalo.”

    Hundreds of pieces of equipment were plowing and hauling snow on Wednesday, and most streets were passable in Buffalo by the evening, Brown announced in a Wednesday evening update.

    As temperatures warm up, there have been concerns about a possible “rapid melt” leading to flooding, Erie County officials said.

    The Department of Homeland Security and Emergency Services Commissioner Daniel J. Neaverth, Jr. said they feel “very comfortable” in their positioning to be able to handle potential flooding.

    “We have an ample supply ready to go ready to be deployed with personnel in the event that we have some type of flooding,” Neaverth said.

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  • 5 Predictions for 2023 Following the Downward Spiral in Tech

    5 Predictions for 2023 Following the Downward Spiral in Tech

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    Opinions expressed by Entrepreneur contributors are their own.

    At the beginning of the quarter, one share of Meta Platforms Inc, the parent company of Facebook, Instagram and WhatsApp, was traded at $378. Less than two months in, the technological juggernaut collapsed to under $89 a share — reaching the trading levels of 2015.

    But Meta is not alone. The Nasdaq 100 took a 38% hit from its peak.

    Layoffs have followed suit across the titans of technology — with tens of thousands of employees losing jobs across Meta, Amazon, Microsoft and Twitter alone.

    Heading into 2023, the future is tumultuous. What geoeconomic changes are about to resurface in the new year?

    Related: VCs Are Missing Out on New, Innovative Ideas. Here’s Why (and What They Can Do About It).

    1. Reassessment of the “Hockey Stick.”

    A favorite trend of venture capital funds and investors is the promise of the “hockey stick” growth curve. This translates to a predictable and scalable influx of new users (or revenue) subject to doubling down on sales or paid acquisition channels.

    The premise is straightforward — market penetration or even domination. Obtaining unicorn status and acquiring users at all costs. The model works in theory, but in the land of funding, this usually comes at the expense of piles of debt and no profit whatsoever.

    It’s easy to scale a business with a freemium model that gets funded by investors. But infrastructure, staff, warehouses and vendors are entitled to their own funding. And unless this model converts at the same pace as a standard business cost plus a profit margin, companies will face severe consequences.

    Prioritizing profitability again will become a reality check of 2023.

    Related: How to Maintain Profitability in a Changing Market

    2. More layoffs

    Over 910 tech companies laid off over 143,000 employees in 2022 alone. The tracker relies on public data that doesn’t account for medium and large businesses outside the public purview (whereas the numbers are likely to exceed 200,000 or even 250,000 at the time).

    Financial scrutiny, combined with unfavored financing tools thanks to the aggressive interest rate hikes by the Federal Reserve, is limiting access to funding to combat the effects of hyperinflation.

    With unlimited resources, it’s easy to get sidetracked and keep pouring more people, money and servers into a problem. This anecdotally conflicts with Brooks’s law (a known adagio in project and product management), where adding workforce to a software project that’s running late is dragging it even further.

    While unemployment rates are still normalized, the pressure on high-tech and communications will disrupt the current numbers over the first two quarters of 2023.

    Related: Amazon CEO Andy Jassy Announces ‘Most Difficult Decision’ in More Bad News for the Tech Giant Next Year

    3. Salary normalization in IT

    TCI Fund Management, an Alphabet (Google’s parent company) stakeholder, issued an open letter to CEO Sundar Pichai. Billionaire Christopher Hohn called out Google’s overhiring practices and its passive actions compared to other industry leaders.

    Moreover, the letter pointed at the disparity of salaries in high tech and even among Google compared to other competitive companies where “median compensation totaled $295,884 in 2021”. Hohn’s further analysis quantified the comp offer as “67% higher than at Microsoft and 153% higher than the 20 largest listed technology companies in the US.”

    Competitive salaries are a key instrument for leading brands to acquire top talent. However, scrutinizing the future of existing business models — such as the downside of advertising businesses in social companies or tens of billions invested in the metaverse by Meta requires careful consideration and getting back to operational efficiency first and foremost.

    Related: Are We Headed for a Recession? It’s Complicated.

    4. Pushback on remote work

    Remote work has been a conflicting topic at best. In 2010, I was openly advocating for the adoption of remote work, quoting Cisco’s 2009 study of cost savings and employee satisfaction and success stories by companies like Automattic or Basecamp.

    As the 2020 pandemic made it possible for office jobs, it was a blessing to tens of millions of workers. However, several conflicts arose:

    • Public records on social media and interviews with employees taking endless lunch breaks, leaving their computers on, or casually responding to emails while playing video games or at the gym
    • Managers trying to combat the lack of remote principles with endless waves of Zoom and Teams meetings, taking over 20 hours a week for senior leaders and experts
    • The goal of becoming “over employed” while being shielded from office peers or monitoring gathered over 120,000 disciples on Reddit alone
    • Workers moving across the country or even internationally – causing actual employment violations in adhering to insurance or health policies in most countries, lacking working permits, and masking their locations

    During the boom of 2021, corporations negating remote work opportunities were dismissed or even publicly banished. With a recession coming in, this talent pool is the first one to crack for many business leaders.

    Related: Why 2022 Is All About Asynchronous Communication

    5. Limited innovation

    The reality check and the renowned focus on profitability come at the hidden cost of innovation. A key reason why most technology leaders are taking a hit is a dip in revenue.

    Facebook, Instagram, Twitter, Snapchat and YouTube rely heavily on ads to support their freemium networks. Other businesses are also pressured to cut costs due to limited business opportunities and expectations of salary raises. For many, sales and marketing (especially advertising) expenses are the first lines of cuts.

    Microsoft’s computer sales plummeted, and Amazon’s shipped revenue is declining as hyperinflation raises costs while employees’ net worth stays flat.

    The international energy crisis is fueling inflation further, making the problem worse.

    As tech companies get pressured, and layoffs occur, this often starts with sectors that lose money. Innovation and R&D — think of autonomous vehicles, the Metaverse, new cryptocurrencies or digital wallets, or blockchain adoption for networks that currently operate on a client-server model — slow down or get frozen for the time being.

    As spare money is no longer available, this hits consumers and other tangible markets — from the broader crypto world (with several large exchanges filing for bankruptcy) to a massive dip in selling NFTs or any unproven asset classes only made popular due to stable income and influx of capital during the past few years.

    Everyone is affected

    The most important takeaway here is that everyone is affected by the recent crash in tech.

    The Great Recession of 2008 started with real estate and banking, but this carried over consumers losing their households due to interest hikes, construction companies going out of business, unemployment rates going from 5 to 10%, and negative GDP affecting retail, restaurants, travel, logistics, manufacturing. The house of cards trickles down to dependent people and businesses.

    Even if your business appears to be doing well at the time, buckle up and keep an eye on the latest industry news. Recessions come and go – and making the most out of the coming year would set you up for success forward.

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    Mario Peshev

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  • Elon Musk, the Crypto Crash, and the Coming AI Takeover: 2022’s Tech Mayhem Radically Changed Our Lives

    Elon Musk, the Crypto Crash, and the Coming AI Takeover: 2022’s Tech Mayhem Radically Changed Our Lives

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    In the early-20th century, long before there was Twitter and the internet, iPhones and AI, Bitcoin and ChatGPT, when the skies of the Industrial Revolution were filled with dark soot and smokestacks and the streets around the world were a cavalcade of trotting horses and carriages, Vladimir Ilyich Lenin, then the leader of the Bolshevik Revolution and the first head of the Soviet Union, said the following: “There are decades where nothing happens; and there are weeks where decades happen.” If Lenin were alive today, I’m sure the saying would sound a little more like this: “There are minutes where nothing happens; and there are minutes where decades happen.”

    Everything is now an endless scroll that even if you spend an inordinate amount of your day in that vortex of limitless content and news and videos and gifs, you’ll still miss a million things. What was once a day’s worth of news is now projectile vomited onto the internet a million times an hour. Who do we have to thank for this perpetual anxiety? Silicon Valley, of course. And I’m here to tell you this is about to get much worse.

    This was the year of tech chaos. Just take a look at the busiest corner of the internet to see how quickly things can change in today’s technoscape. It has literally been less than two months since Elon Musk purchased Twitter for $44 billion, and since then, more than 5,000 people have been let go from the company (or quit), advertising revenue is down as some companies have reportedly lost confidence in Musk’s leadership, the company has changed directions more times than I can count, and the net worth of Twitter, according to analysts, is now just a measly $13 billion. By the time I finish writing this column, Musk may no longer be CEO of Twitter (after all, he said, based on a Twitter poll, he would step down when he finds a replacement who is “foolish” enough to take over). 

    Of course, Twitter is not the only vertiginous change over the past year. On January 1, 2022, a single Bitcoin was worth $47,738.59. Today, it’s since fallen 65% to be worth just over $16,000—and no one would be surprised if Bitcoin fell to zero, or rose back to $50,000, by the end of 2022. Remember NFTs? At the turn of the year they were all anyone could talk about. There were apes and penguins and movie stills and record albums and squiggly lines and John Cleese had an NFT bridge to sell you, and now, many of these things are in liquidation or have fallen by hundreds of millions of dollars. Jack Dorsey’s first tweet was turned into an NFT and purchased for $2.9 million in March of last year, and by April of this year, was worth only $280. Now the celebrities behind the BAYC, or Bored Ape Yacht Club, including Gwyneth Paltrow, Jimmy Fallon, and Guy Oseary, are being sued in a class-action lawsuit for urging people to buy “losing investments.”

    At the start of the year, Coinbase’s stock, which had just gone public a handful of months earlier, was worth around $250 a share. Today, it has fallen 85% to $34 a share. That’s a drop in market capitalization from $52 billion to $7.8 billion. Tesla stock, and market value, has been more than cut in half during the same time frame, shedding almost half a trillion dollars. The same is true for Meta, which lost hundreds of billions of dollars in value after Mark Zuckerberg decided the future of Facebook was the metaverse, and barely anyone on earth agreed with him. The entire NASDAQ composite, which started the year off at a high of 15,000 points is now bobbing around at about 10,000—compared to the last decade, where the composite has gone in the complete opposite direction.

    There was some upside to all the tech mayhem this year. For decades now, we’ve watched tech companies trample over the laws, and generally just fuck over customers—us!—and get away with it. And yet this year, Elizabeth Holmes was found guilty on four counts of fraud and sentenced to more than 11 years in prison for her crimes. Sam Bankman-Fried, the creator of the FTX crypto exchange, who had espoused that he was running his financial institution worth over $30 billion at its peak only for “effective altruism” (as in, he was making money to give it all away), was arrested too, after he bankrupted the company in what appears to be a Bernie Madoff–level disaster, by allegedly spending billions of dollars of customers money.

    And then there’s the biggest technological change of all over the past year, the advent of AI and ChatGPT, which didn’t even exist a month ago, never mind at the beginning of 2022. These artificial intelligent technologies may still be in their early stages, but the speed with which they are growing and the impact they could have on jobs (especially white-collar and creative jobs) is truly chilling and should give everyone pause. Seeing ChatGPT write legal briefs and short stories and screenplays is truly one of the most astounding—and terrifying—technological advancements I’ve personally seen over the past two decades as a technology reporter. 

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    Nick Bilton

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  • Meta agrees to pay $725 million to settle lawsuit over Cambridge Analytica data leak | CNN Business

    Meta agrees to pay $725 million to settle lawsuit over Cambridge Analytica data leak | CNN Business

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    New York
    CNN
     — 

    Facebook parent company Meta has agreed to pay $725 million to settle a longstanding class action lawsuit accusing it of allowing Cambridge Analytica and other third parties to access private user information and misleading users about its privacy practices.

    The proposed settlement would end the legal battle that began four years ago, shortly after the company disclosed that the private information of as many as 87 million Facebook users was obtained by Cambridge Analytica, a data analytics firm that worked with the Trump campaign. The data leak sparked an intense international scandal for Facebook, drawing the scrutiny of regulators on both sides of the Atlantic.

    The lawsuit involved obtaining millions of pages of documents from Facebook and other related parties and hundreds of hours of depositions, including dozens of current and former Facebook employees.

    The users settling with Facebook called the agreement the “largest recovery ever achieved in a data privacy class action and the most Facebook has ever paid to resolve a private class action” in a motion to approve the settlement filed Thursday. They estimated that between 250 and 280 million people may be eligible for payments as part of the class action settlement.

    The settlement is pending approval from a judge, who will hear the motion in March.

    “We pursued a settlement as it’s in the best interest of our community and shareholders,” Meta spokesperson Dina Luce said in a statement. “Over the last three years we revamped our approach to privacy and implemented a comprehensive privacy program. We look forward to continuing to build services people love and trust with privacy at the forefront.”

    Meta did not admit wrongdoing as part of the settlement. In the motion to approve the settlement, the users who brought the suit pointed to changes Facebook has made in the wake of the Cambridge Analytica breach, including restricting third-party access to user data and improving communications to users about how their data is collected and shared.

    The Cambridge Analytica leak began with a psychology professor who harvested data on millions of Facebook users through an app offering a personality test, then gave it to a service promising to use vague and sophisticated techniques to influence voters during a high-stakes election where the winning presidential candidate won narrowly in several key states.

    A 2020 report by the UK Information Commissioner’s Office later cast significant doubt on Cambridge Analytica’s capabilities, suggesting many of them had been exaggerated. But the improper sharing of Facebook data triggered a cascade of events that has culminated in investigations and lawsuits.

    The scandal prompted a global outcry that led to hearings, an apology tour from Zuckerberg and various changes to the platform. Facebook agreed in 2019 to a $5 billion privacy settlement with the US Federal Trade Commission over the privacy breach, and to a $100 million settlement with the US Securities and Exchange Commission over claims that it misled investors about the risks of misuse of user data.

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  • No directive: FBI agents, tech executives deny government ordered Twitter to suppress Hunter Biden story | CNN Politics

    No directive: FBI agents, tech executives deny government ordered Twitter to suppress Hunter Biden story | CNN Politics

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    CNN
     — 

    Internal Twitter communications released by the company’s new owner and CEO, Elon Musk, are fueling intense scrutiny of the FBI’s efforts alongside social media companies to thwart foreign disinformation in the run-up to the 2020 election.

    At the heart of the controversy is Twitter’s decision in October 2020 to block users from sharing a New York Post story containing material from a laptop belonging to Hunter Biden. Conservative critics have accused Twitter of suppressing the story at the behest of the FBI, something they claim the released communications, dubbed the “Twitter Files,” demonstrate.

    Musk himself has alleged the communications show government censorship, suggesting Twitter acted “under orders from the government” when it suppressed the Hunter Biden laptop story.

    But so far, none of the released messages explicitly show the FBI telling Twitter to suppress the story. In fact, the opposite view emerges from sworn testimony by an FBI agent at the center of the controversy. And in interviews with CNN, half a dozen tech executives and senior staff, along with multiple federal officials familiar with the matter, all deny any such directive was given.

    “We would never go to a company to say you need to squelch this story,” said one former FBI official who helped oversee the government’s cooperation with companies including Twitter, Google and Facebook.

    Musk and his conservative allies have insinuated the released messages provide evidence of illicit behavior by the FBI, suggesting the exchange of secret files pertaining to Hunter Biden, and improper payments made to Twitter. But CNN’s interviews with people directly involved with the interactions and with those who have reviewed the documents disprove those claims.

    Matt Taibbi, one of the journalists Musk tapped this month to comb through Twitter internal messages for evidence of free speech violations, said himself on December 2 that “there is no evidence – that I’ve seen – of any government involvement in the laptop story.”

    What is clear, however, is that following Russia’s meddling campaign in 2016, plus after years of interactions with federal agents about how to spot foreign disinformation efforts, Twitter executives were hyper suspicious of anything that looked like foreign influence and were primed to act, even without direction from the government.

    By the time the New York Post published its laptop story on October 14, 2020, Yoel Roth, Twitter’s then head of site integrity, had spent two years meeting with the FBI and other government officials. He was prepared for some kind of hack and leak operation.

    “There were lots of reasons why the entire industry was on alert,” Roth said at a conference in November, not long after he resigned from Twitter. Roth insists he was not in favor of blocking the story and thought the company’s decision was a mistake.

    As the released communications show, Twitter initially acted to suppress the story for a few days in part out of concerns that Hunter Biden, the son of the then-Democratic presidential candidate, was being targeted as part of a foreign election interference operation similar to the one Russia carried out in 2016.

    What Twitter did not know at the time was that Hunter Biden was the subject of a federal criminal investigation. Since as early as 2018, the Justice Department has been investigating Hunter Biden for his business activities in foreign countries. In late 2019, nearly a year before the story first emerged in the New York Post, the FBI had used a subpoena to obtain a laptop that Biden allegedly left behind at a Delaware computer repair store.

    According to sources at the FBI and at Twitter who spoke to CNN, none of that information was disclosed to Twitter executives trying to decide how to treat the laptop story, nor to anyone else for that matter.

    “It was an ongoing investigation, so I would never approve of talking about it,” said the former FBI official.

    While the released Twitter messages have yet to reveal a smoking gun showing the government ordered a social media company to suppress a story, Republicans on Capitol Hill say there are enough questions raised by the internal communications to merit calling tech executives to testify.

    Scrutiny is building around the role of Twitter’s recently-fired deputy general counsel James Baker, a former top FBI official who joined Twitter in the summer of 2020. The released documents show Baker was in regular contact with his former colleagues at the FBI, giving rise to rampant accusations from conservatives that he was the conduit for the government to pressure Twitter.

    In some of the material released by Twitter, an email shows Baker setting up a meeting – in the midst of Twitter’s internal deliberations about how to handle the New York Post story – with Matthew Perry, an attorney in the FBI’s Office of General Counsel. It is not clear what the two discussed.

    The FBI declined to discuss any communications Baker had with FBI officials once he arrived at Twitter.

    Baker is among a number of former Twitter executives called to testify this month by Republican Rep. James Comer, the incoming chair of the House Oversight Committee. Baker declined to comment for this story.

    Rep. James Comer (R-KY) attends a House Oversight Committee hearing on July 27, 2022

    Comer also wants to hear from several former US intelligence officials who, days after the laptop story broke, wrote an open letter saying it had “all the classic earmarks of a Russian information operation.” The group of former officials who signed the letter included former Director of National Intelligence James Clapper, who, as a CNN contributor, appeared on the network to express his view.

    Though the former officials admitted, “we do not have evidence of Russian involvement,” their letter set the tone for much of the early discussion and coverage of the laptop.

    In a statement to CNN, the FBI said, “The correspondence between the FBI and Twitter show nothing more than examples of our traditional, longstanding and ongoing federal government and private sector engagements, which involve numerous companies over multiple sectors and industries. As evidenced in the correspondence, the FBI provides critical information to the private sector in an effort to allow them to protect themselves and their customers.

    “The men and women of the FBI work every day to protect the American public. It is unfortunate that conspiracy theorists and others are feeding the American public misinformation with the sole purpose of attempting to discredit the agency.”

    Among the messages given the most attention from Musk and other critics are a series of emails between Roth and Elvis Chan, an FBI special agent based in San Francisco, where he focuses on cybersecurity and foreign influence on social media. On October 13, the day before New York Post story published, Chan instructed Roth to download ten documents on a secure portal.

    Roth responded, “received and downloaded – thanks!”

    Michael Shellenberger, who is among those Musk has entrusted with access to the internal messages, wrote about the Chan communication with Roth. Shellenberger does not describe the contents of the files, but he does insinuate that the timing of the message suggests Chan was secretly providing Roth information about the Hunter laptop.

    At the FBI’s headquarters in Washington, a team reviewing the internal communications released by Musk says it has identified the 10 documents Chan sent to Roth. “I reviewed all 10 of these documents personally and I can say explicitly there is nothing in these 10 documents about Hunter Biden’s laptop or about any related story to that,” an FBI official involved in the review told CNN.

    The official said eight of the documents pertained to “malign foreign influence actors and activities,” the FBI’s terminology for foreign government election meddling. The official said the other two documents were posts on Twitter the FBI flagged as potential evidence of election-related crimes, such as voter suppression activities.

    Another interaction that has drawn suspicion is an internal message from early 2021 that Shellenberger cites showing that the FBI paid Twitter $3.4 million beginning October 2019. In the message, an unnamed associate emails Baker saying, “I am happy to report we have collected $3,415,323 since October 2019!”

    The FBI says the bureau is obligated under federal law to reimburse companies for the cost they incur to satisfy subpoenas and other legal requests as part of the FBI’s investigative work.

    The FBI describes its discussions with Twitter as the type of information-sharing that Congress and both the Trump and Biden administrations encouraged to help tech companies and social media platforms protect themselves and their users. The released messages appear to show that FBI officials repeatedly noted that it was up to the content moderators at the company to take action if a post violated their rules.

    “All the information exchanged is about the actors and their activity,” a second FBI official who reviewed the communications told CNN. “What we are not providing is specifics about the content and the narrative. We are also not directing the platforms to do anything. We are just providing it for them to do as they see fit under their own terms of service to protect their platforms and customers.”

    After the 2016 election, social media executives knew they had a problem. Russian operatives had used their platforms to run a massive covert influence campaign to help elect Donald Trump, using bots to spread disinformation and sow division among Americans.

    To prepare for the next election, the executives set about bolstering their internal controls, including hiring former law enforcement and intelligence officials. But they also knew they had to forge a closer relationship with the US government to help root out foreign trolls and sources of disinformation.

    President Donald Trump chats with Russia's President Vladimir Putin at a summit in 2017.

    What followed were a series of regular meetings with federal agents that began in May 2018.

    The released communications as well as interviews with people involved in the meetings portray routine, friendly and sometimes tense contacts between company executives and the government officials with whom they regularly interacted. Among the released communications are lively exchanges between Twitter and the FBI, revealing some of the sensitivities — and tensions — at play as the government and Silicon Valley slowly figured out how to work together.

    One former FBI official who spoke to CNN recalls that tech executives would insist on meetings away from their campuses, in part because government agents weren’t welcome. Feelings in Silicon Valley toward the intelligence community were still raw since the Edward Snowden leaks detailed a vast data collection apparatus that targeted the tech companies.

    “Early on, who hosted the meeting was also a political football,” said a person familiar with the meetings between the government and Silicon Valley. “Each company wanted someone else to. There were worries about employees seeing a bunch of feds and leaking it in an inaccurate way.”

    One tech source, however, dismissed this and said companies offered their offices for the meetings out of a shared sense of responsibility.

    Nevertheless, the meetings went ahead. The first one took place at Facebook’s headquarters in Menlo Park. Later meetings were held at Twitter and LinkedIn’s offices, a person familiar with the meetings told CNN.

    Some of the early interactions were terse. Reports published by CNN and other news organizations described complaints from some tech executives that the FBI was sharing only limited information, useless to help the companies protect their platforms.

    A telling moment came early on when a government lawyer lectured tech executives about the limits on what the government can do to help, multiple people who attended the meeting told CNN. One Silicon Valley executive described how the lawyer gave a 20-minute speech about the First Amendment and insisted that “government representatives can’t tell the companies to take any content down.”

    Former Twitter employees and FBI officials involved say that by 2020, their discussions had become better coordinated and useful to both sides. One indicator of how advantageous the relationship had become: By 2020, Facebook was issuing press releases about some of the discussions.

    Musk and other critics of the interactions point to released messages that they claim show a cozy relationship between the government and Twitter. But the messages also show Roth, Twitter’s then head of site integrity, repeatedly pushing back against asks from the FBI.

    At various points, the Twitter communications show Roth resisting pressure to reveal certain information about users absent a formal legal request, such as which third-party VPN services were used by some account-holders to access Twitter.

    Yoel Roth

    Roth also shut down a request that the company share more of its data with intelligence officials.

    Others within Twitter noted the US government’s interest in Twitter’s data and urged colleagues to “stay connected and keep a solid front against these efforts.”

    Conservative critics continue to blame Roth for Twitter’s suppression of the laptop story, but he insists he didn’t make the final call and says he thought it was a mistake. “It is widely reported that I personally directed the suppression of the Hunter Biden laptop story,” Roth said last month. “It is absolutely, unequivocally untrue.”

    Exactly who in Twitter’s leadership ultimately made the call to block the story remains unclear.

    In December 2020, Roth gave a sworn declaration to the Federal Election Commission saying the government had warned of expected hack-and-leak incidents targeting people associated with political campaigns. Roth said that he learned in the meetings with government agencies there were “rumors that a hack-and-leak operation would involve Hunter Biden.”

    Roth did not point to the government as the source of the rumor, but his claim that law enforcement agencies gave general warnings about disinformation campaigns dovetails with recent testimony from Chan, the FBI agent who played a key role in the meetings.

    Chan was deposed this year as part of a lawsuit brought by the Missouri attorney general alleging government censorship of social media. Chan disputed that the government told social media companies to “expect” hack-and-leak campaigns, saying that it would have only warned companies it was a possibility.

    That Hunter Biden might be the target of a hack-and-leak operation was being publicly discussed at the time, after it emerged that Burisma Holdings, a company he worked with in Ukraine had reportedly been hacked by Russian military intelligence early in 2020.

    Chan also testified that government agents never raised Hunter Biden specifically, and that his name came up only when a Facebook analyst asked specifically for relevant information. An FBI agent in the meeting declined to answer, Chan recalled, adding that she was likely not authorized to address the question because at the time the FBI had not publicly confirmed its Hunter Biden investigation.

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  • Zuckerberg weighed naming Cambridge Analytica as a concern in 2017, months before data leak was revealed | CNN Business

    Zuckerberg weighed naming Cambridge Analytica as a concern in 2017, months before data leak was revealed | CNN Business

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    CNN
     — 

    Mark Zuckerberg considered disclosing in 2017 that Facebook

    (FB)
    was investigating “organizations like Cambridge Analytica” alongside Russian foreign intelligence actors as part of an election security assessment before ultimately removing the reference at his advisers’ suggestion, according to a 2019 deposition conducted by the Securities and Exchange Commission and reviewed by CNN.

    The omitted reference provides insight into Zuckerberg’s thinking on Cambridge Analytica in the critical months before press reports would reveal that the data analysis firm affiliated with Donald Trump’s 2016 presidential campaign had improperly gained access to tens of millions of Facebook users’ personal information. The data leak prompted a global outcry that led to hearings, an apology tour from Zuckerberg and Facebook’s $5 billion privacy settlement with the US government.

    The deposition transcript suggests that in 2017, Zuckerberg considered Cambridge Analytica a potential election concern on par with Russian election meddling efforts even though he said he did not know about the data leak first discovered by Facebook staffers in 2015. It also points to how Facebook staffers had opportunities to brief Zuckerberg on that leak, but chose not to, prior to reports about the incident that surfaced in 2018.

    Zuckerberg’s remarks in the deposition offer the clearest picture yet of what Zuckerberg knew about Cambridge Analytica, and when. The timeline of events has previously been scrutinized intensely by US lawmakers, state attorneys general and investors who have sued Facebook, now known as Meta, for allegedly breaching its fiduciary duties in connection with the data leak incident.

    Meta declined to comment on the release of the transcript, saying its case with the SEC involving the deposition had been settled for more than three years. The settlement in 2019 for $100 million resolved US government allegations that Facebook had misled investors for years after staffers first discovered the data leak.

    The SEC deposition transcript was released Tuesday by the Real Facebook Oversight Board, a watchdog group, that had obtained the document via a public records request. The transcript was first reported on Tuesday by Reuters, which had obtained the document through a separate records request.

    “This transcript reveals that something changed between January 2017 and September 2017 for Zuckerberg to deem Cambridge Analytica a threat commensurate with Russian Intelligence,” said Zamaan Qureshi, policy advisor at the Real Facebook Oversight Board. “But for reasons the Facebook CEO has still not disclosed, the world would only learn about Cambridge Analytica in March 2018.”

    In September 2017, Zuckerberg released a public statement about Facebook’s efforts to safeguard election integrity, saying the company would look into the impact that foreign actors, “Russian groups and other former Soviet states,” and “organizations like the campaigns” had on Facebook during the 2016 elections.

    But according to the court documents, Zuckerberg had originally proposed naming Russian foreign intelligence and Cambridge Analytica in the same breath.

    “We are already looking into foreign actors including Russian intelligence, actors in other former Soviet states and organizations like Cambridge Analytica,” Zuckerberg initially wrote, according to the draft the SEC produced in the deposition and that Zuckerberg testified was authentic.

    Zuckerberg testified that the reference to Cambridge Analytica was removed after a staffer recommended against naming specific organizations. “This was not something I think was particularly important to the overall communication,” he said, according to the transcript. “So I think when people raised this, I just took it out.”

    The testimony suggests he became aware of Cambridge Analytica around the same time as the general public, through press reporting around the 2016 election on the firm’s marketing claims. But it also suggests that he was kept in the dark about the Cambridge Analytica-linked data leak that predated the election and would eventually lead to Facebook’s broader reckoning with regulators and policymakers.

    The Cambridge Analytica saga began with a psychology professor who harvested data on millions of Facebook users through an app offering a personality test, then gave it to a service promising to use vague and sophisticated techniques to influence voters during a high-stakes election where the winning presidential candidate won narrowly in several key states.

    A 2020 report by the UK Information Commissioner’s Office later cast significant doubt on Cambridge Analytica’s capabilities, suggesting many of them had been exaggerated. But the improper sharing of Facebook data triggered a cascade of events that has culminated in numerous investigations and lawsuits.

    After hearing about Cambridge Analytica’s claims that it could use personal data to build “psychographic profiles” of voters who could then be targeted with effective political advertising, Zuckerberg began asking subordinates whether the firm’s marketing had any merit.

    In one January 2017 email produced by the SEC, Zuckerberg asked staffers to “explain to me what they actually did from an analytics and ad perspective and how advanced it was.”

    Explaining his thought process further, Zuckerberg testified: “Like, are these folks actually doing anything novel? Or are they just talking about data in a puffed-up way …. My understanding from those conversations is that, to summarize it very quickly, it was much closer to the latter.”

    But even though Facebook as an organization knew by that point, in 2017, that Cambridge Analytica had obtained Facebook users’ personal information in violation of the platform’s policies, that incident was never raised to Zuckerberg as a piece of potentially relevant context, according to the deposition. Following Facebook’s discovery of the leak, the company required Cambridge Analytica to delete the data it had improperly obtained through a third party and ordered the firm to sign a certification indicating its compliance.

    Zuckerberg testified that he did not get “fully up to speed” on the 2015 data leak, and Facebook’s response to it, until March 2018, when public reports about the incident emerged.

    In the deposition, Zuckerberg explained that he was not briefed earlier likely because Facebook considered the 2015 incident a “closed case until 2018, when new allegations came up that suggested that maybe Cambridge Analytica had lied to us” about having deleted the Facebook data. (The UK ICO’s report later found that Cambridge Analytica did appear to take some steps toward deleting the data, but it also expressed doubts about whether those steps were effective enough.)

    Zuckerberg reaffirmed in his testimony that had Facebook moved more swiftly to implement an existing and separate plan restricting app developers’ access to Facebook information, the data leak could likely have been avoided from the start.

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  • Twitter suspends account of Paul Graham, a respected venture capitalist supportive of Elon Musk, after he tweets about Mastodon link

    Twitter suspends account of Paul Graham, a respected venture capitalist supportive of Elon Musk, after he tweets about Mastodon link

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    Paul Graham, a widely respected venture capitalist who’s been supportive Elon Musk’s efforts at Twitter, had his Twitter account suspended on Sunday.

    The suspension followed a tweet in which Graham wrote: “This is the last straw. I give up. You can find a link to my new Mastodon profile on my site.” 

    In that tweet, he linked to a new Twitter policy that forbids users from linking out to competing social media platforms, including Facebook, Instagram, Mastodon, Truth Social, Tribel, Post, and Nostr.

    That policy also forbids using various ways to get around the rule, such as writing “instagram dot com/username” to avoid creating an actual link. 

    It appears Graham’s account was suspended because he wrote, “You can find a link to my new Mastodon profile on my site.” That could be deemed by Twitter as an example of a workaround.

    Fortune reached out to Twitter but didn’t receive an immediate reply; however, after we reached out to the company, Graham’s account was unsuspended.

    Technology author Gergely Orosz noted the suspension on his own Twitter account, writing, “Paul Graham – founder of Y Combinator, and someone who was supportive of Elon Musk since the Twitter takeover – announced he’s taking a break from Twitter, and suggested people can find his Mastodon account on his website. He was banned a few hours later. I cannot believe it…”

    Howard Lerman, a co-founder of several tech startups, also expressed surprise, tweeting: “Paul Graham (formerly @paulg) defines literally every attribute one could hope for on a social network: Profound, civil, thoughtful, honest, direct, polite, active, responsive to all, inclusive. I’m sure I missed a lot of things he is. And I’m really going to him him on here.”

    Over on Mastodon, widely considered an alternative to Twitter for users tired of Musk’s chaos, Graham himself remained characteristically diplomatic, writing: “I haven’t ‘left Twitter.’ I just don’t want to keep using it while it’s banning links to other sites. Plus given the way things are going, it seemed like a good time to learn more about Mastodon.”

    He added, “FWIW I still hope Elon succeeds with Twitter. Why wish failure on anyone? But for me, not letting people post links to their other accounts was just too much.”

    Others commented on the suspension as well. Alexis Ohanian, founder and general partner of VC firm 776, noted Graham’s stature as Silicon Valley “royalty.” He tweeted Sunday: “Wild. @PaulG got suspended (for *sending folks to his website for a link to his mastadon). This is gonna get really, really interesting. PG is SV royalty.”

    Our new weekly Impact Report newsletter examines how ESG news and trends are shaping the roles and responsibilities of today’s executives. Subscribe here.

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    Steve Mollman

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  • Elon Musk’s Twitter bans links to other social media sites, including Facebook and emerging rivals | CNN Business

    Elon Musk’s Twitter bans links to other social media sites, including Facebook and emerging rivals | CNN Business

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    New York
    CNN
     — 

    Twitter will ban links to other social media services and suspend accounts that try to direct Twitter users to alternative platforms, the company announced Sunday, in an apparent attempt to stem user defections to competitors.

    Under the new policy, links to content on Facebook and Instagram are prohibited, as well as links to content on emerging Twitter alternatives, including Mastodon and Post. The rule also covers Truth Social, the Twitter clone backed by former President Donald Trump.

    Twitter’s move signals a shift toward a more closed environment, one that still accepts incoming traffic from other sites but makes it more difficult for users to leave Twitter’s website for other destinations.

    “Specifically, we will remove accounts created solely for the purpose of promoting other social platforms and content that contains links or usernames for the following platforms: Facebook, Instagram, Mastodon, Truth Social, Tribel, Nostr and Post,” Twitter’s support account tweeted.

    Despite the bans, Twitter says it will still “allow paid advertisement/promotion for any of the prohibited social media platforms.”

    Notably absent from the list is TikTok, one of the internet’s fastest-growing social media platforms whose links to China have sparked national security concerns among US policymakers. Musk’s own significant stake in China through his other company, Tesla, have raised doubts among critics as to whether the CEO would stand up to China if the country’s leaders sought to apply pressure on Twitter.

    Twitter’s announcement prompted confusion from the platform’s former CEO, Jack Dorsey, who replied: “Why?” Dorsey followed up with: “doesn’t make sense.”

    The policy change comes after some Twitter users announced their intention to move to other platforms last week, in the wake of Twitter’s suspension of a number of journalists who cover Musk. Amid the backlash to the journalists suspensions, Twitter quietly began blocking links to Mastodon.

    Now, that practice has been formalized into official Twitter policy, a move that could further raise eyebrows among Twitter’s regulators.

    As part of Twitter’s new policy, users may not “link out” to social media platforms subject to the restrictions. Users are also prohibited from updating their Twitter profiles to include their account names on other platforms, a way to inform followers where they might be found elsewhere on social media.

    For example, posting encouragement to “follow me @username on Instagram” or “username@mastodon.social” is restricted, Twitter said in a blog post.

    Attempts to circumvent that policy will also be enforced against, the company said. For example, use of link-shortening services to obscure the true destination of a URL or attempts to spell out a URL in plain text will also run afoul of Twitter’s rules, the company said.

    “If violations of this policy are included in your bio and/or account name, we will temporarily suspend your account and require changes to your profile to no longer be in violation,” the blog post said. “Subsequent violations may result in permanent suspension.”

    First offenses or isolated incidents may result in temporary suspensions or requirements that users delete the violating content, Twitter said.

    Users may continue to use third-party software to simultaneously publish their social media content to multiple sites, including Twitter, the company said.

    Meta, which owns Facebook and Instagram, as well as Truth Social’s parent Trump Media & Technology Group, didn’t immediately respond to a request for comment.

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  • Is that Facebook account real? Meta reports

    Is that Facebook account real? Meta reports

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    Facebook parent Meta is seeing a “rapid rise” in fake profile photos generated by artificial intelligence. 

    Publicly available technology like “generative adversarial networks” (GAN) allows anyone — including threat actors — to create eerie deepfakes, producing scores of synthetic faces in seconds. 

    These are “basically photos of people who do not exist,” said Ben Nimmo, Global Threat Intelligence lead at Meta. “It’s not actually a person in the picture. It’s an image created by a computer.” 

    “More than two-thirds of all the [coordinated inauthentic behavior] networks we disrupted this year featured accounts that likely had GAN-generated profile pictures, suggesting that threat actors may see it as a way to make their fake accounts look more authentic and original,” META revealed in public reporting, Thursday. 

    Investigators at the social media giant “look at a combination of behavioral signals” to identify the GAN-generated profile photos, an advancement over reverse-image searches to identify more than only stock photo profile photos.

    Meta has shown some of the fakes in a recent report. The following two images are among several that are fake. When they’re superimposed over each other, as shown in the third image, all of the eyes align exactly, revealing their artificiality.

    ai1.png
    AI-generated fake Facebook profile for “Ali Ahmed Ghanem”

    Meta


    ai-alice.png
    AI-fake image from Facebook profile of “Alice Schultz.” 

    Meta


    aisuper.png
    Six AI-generated photos of purportedly different individuals, when superimposed on each other on the right, show that the eyes of all of them align perfectly, revealing they’re fakes.

    Meta/Graphika


    Those trained to spot mistakes in AI images are quick to notice not all AI images appear picture-perfect: some have telltale melted backgrounds or mismatched earrings. 

    ai-melted-background.png
    AI-generated image showing “melting” at top of baseball cap.

    Meta


    “There’s a whole community of open search researchers who just love nerding out on finding those [imperfections,]” Nimmo said. “So what threat actors may think is a good way to hide is actually a good way to be spotted by the open source community.”

    But increased sophistication of generative adversarial networks that will soon rely on algorithms to produce content indistinguishable from that produced by humans has created a complicated game of whack-a-mole for the social media’s global threat intelligence team. 

    Since public reporting began in 2017, more than 100 countries have been the target of what Meta refers to as “coordinated inauthentic behavior” (CIB).Meta said the term refers to “coordinated efforts to manipulate public debate for a strategic goal where fake accounts are central to the operation.”

    Since Meta first began publishing threat reports just five years ago, the tech company has disrupted more than 200 global networks – spanning 68 countries and 42 languages – that it says violated policy. According to Thursday’s report, “the United States was the most targeted county by global [coordinated inauthentic behavior] operations we’ve disrupted over the years, followed by Ukraine and the United Kingdom.” 

    Russia led the charge as the most “prolific” source of coordinated inauthentic behavior, according to Thursday’s report with 34 networks originating from the country. Iran (29 networks) and Mexico (13 networks) also ranked high among geographic sources. 

    “Since 2017, we’ve disrupted networks run by people linked to the Russian military and military intelligence, marketing firms and entities associated with a sanctioned Russian financier,” the report indicated. “While most public reporting has focused on various Russian operations targeting America, our investigations found that more operations from Russia targeted Ukraine and Africa.”

    “If you look at the sweep of Russian operations, Ukraine has been consistently the single biggest target they’ve picked on,” said Nimmo, even before the Kremlin’s invasion. But the United States also ranks among the culprits in violation of Meta’s policies governing coordinated online influence operations. 

    Last month, in a rare attribution, Meta reported individuals “associated with the US military” promoted a network of roughly three dozen Facebook accounts and two dozen Instagram accounts focused on U.S. interests abroad, zeroing in on audiences in Afghanistan and Central Asia. 

    Nimmo said last month’s removal marks the first takedown associated with the U.S. military relied on a “range of technical indicators.” 

    “This particular network was operating across a number of platforms, and it was posting about general events in the regions it was talking about,” Nimmo continued. “For example, describing Russia or China in those areas.” Nimmo added that Meta went “as far as we can go” in pinning down the operation’s connection to the U.S. military, which did not cite a particular service branch or military command. 

    The report revealed that the majority — two-thirds —of coordinated inauthentic behavior removed by Meta “most frequently targeted people in their own country.” Top among that group include government agencies in Malaysia, Nicaragua, Thailand and Uganda who were found to have targeted their own population online. 

    The tech behemoth said it’s working with other social media companies to expose cross-platform information warfare. 

    “We’ve continued to expose operations running on many different internet services at once, with even the smallest networks following the same diverse approach,” Thursday’s report noted. “We’ve seen these networks operate across Twitter, Telegram, TikTok, Blogspot, YouTube, Odnoklassniki, VKontakte, Change[.]org, Avaaz, other petition sites and even LiveJournal.”

    But critics say these kinds of collaborative takedowns are too little, too late. In a scathing rebuke, Sacha Haworth, executive director of the Tech Oversight Project called the report “[not] worth the paper they’re printed on.” 

    “By the time deepfakes or propaganda from malevolent foreign state actors reaches unsuspecting people, it’s already too late,” Haworth told CBS News. “Meta has proven that they are not interested in altering their algorithms that amplify this dangerous content in the first place, and this is why we need lawmakers to step up and pass laws that give them oversight over these platforms.” 

    Last month, a 128-page investigation by the Senate Homeland Security Committee and obtained by CBS News alleged that social media companies, including Meta, are prioritizing user engagement, growth, and profits over content moderation. 

    Meta reported to congressional investigators that it “remove[s] millions of violating posts and accounts every day,” and its artificial intelligence content moderation blocked 3 billion phony accounts in the first half of 2021 alone.

    The company added that it invested more than $13 billion in safety and security teams between 2016 and October 2021, with over 40,000 people dedicated to moderation or “more than the size of the FBI.” But as the committee noted, “that investment represented approximately 1 percent of the company’s market value at the time.” 

    Nimmo, who was directly targeted with disinformation when 13,000 Russian bots declared him dead in a 2017 hoax, says the community of online defenders has come a long way, adding that he no longer feels as though he is “screaming into the wilderness.” 

    “These networks are getting caught earlier and earlier. And that’s because we have more and  more eyes in more and more places. If you look back to 2016, there really wasn’t a defender community. The guys playing offense were the only ones on the field. That’s no longer the case.” 

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