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Tag: Entrepreneurs

  • How Writing and Publishing a Book Can Elevate Your Brand | Entrepreneur

    How Writing and Publishing a Book Can Elevate Your Brand | Entrepreneur

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    Opinions expressed by Entrepreneur contributors are their own.

    In our digital age driven by content consumption, entrepreneurs and business executives are constantly seeking ways to elevate their brands and establish themselves as industry influencers. When you’re recognized as an influencer, your opinions, insights and recommendations carry more weight, positioning you as a trusted source of valuable information in your field. It also increases your brand’s visibility and recognition. As your insights reach a wider audience, you and your brand gain exposure, attracting potential customers, partners and collaborators.

    One important way to broaden your reach as an influencer is to write and publish a book. As a seasoned C-suite executive and entrepreneur in the publishing industry, I’ve personally experienced and observed the powerful impact of becoming an author. There’s probably no better way to boost your and your brand’s credibility and authority. In this article, we’ll explore why writing a book trumps all other means when it comes to brand elevation.

    Related: Here’s How Writing a Book Can Give Your Brand a Much-Needed Boost

    Five reasons a book will elevate your brand

    When it comes to brand elevation, there are a variety of different ways to achieve success. As a lifelong book publisher, I’ve observed five ways becoming an author will increase your reach.

    First, authoring a book requires in-depth research, analysis and a thorough exploration of your subject matter. The process compels you to dive deep into your field, fostering a comprehensive understanding that goes well beyond surface-level knowledge. This depth of expertise is evident in your writing, positioning you as an authoritative figure in your industry. It gives evidence that you indeed are a subject matter authority. You’ll also appear on bookselling websites, including Amazon, helping to expand your reach.

    Second, publishing a book inherently carries a sense of authority and credibility. A book is a representation of your knowledge and insights, establishing you as a thought leader. Your position as an author commands respect, and readers are more likely to view you as an expert in your field compared to a podcast host, a blogger or social media influencer. A published book is a tangible asset that you can hold in your hands and showcase on your shelves. This physical representation of your expertise serves as a lasting reminder of your accomplishments and a powerful conversation starter in professional settings.

    Third, books are perceived as valuable resources that people pay money for. Readers often associate authors with wisdom, experience and the ability to offer solutions to their challenges. This perception of value can lead to increased interest in your brand and a higher willingness to engage with your products or services. Books are also less fleeting in nature compared to other digital content because they have a timeless quality. Once published, your book remains available to readers indefinitely, allowing you to consistently reach new audiences over the years.

    Fourth, the media often seeks out authors for interviews, expert opinions and feature stories. Being an author can open doors to media exposure that podcasts might not offer to the same extent. Media coverage can significantly expand your brand’s reach and visibility. I’ve worked with hundreds of authors who landed appearances on regional and even national TV and radio, not to mention on podcasts and in print. Program producers are regularly looking for authors to book as guests on their shows, sometimes helping you find new customers and generating more income.

    Finally, the process of writing a book encourages thoughtful reflection and refinement of your ideas. This careful consideration translates into content that is well-structured, coherent and impactful — qualities that resonate with readers seeking valuable information. Authors often become synonymous with their ideas, creating a strong connection between their personal brand and their work. This connection can enhance your brand identity, making it more memorable and recognizable in your industry.

    Related: Why Writing a Book Is the Most Powerful Step In Becoming a Thought Leader

    Become an author to create a lasting legacy

    Think of the books you’ve read that have influenced your life. You can probably point to at least a few that made a significant impact in your personal life and at work. Their words have shaped your perspectives, inspired new ideas and guided you through challenges. Becoming an author yourself offers the opportunity to join their ranks — to create a lasting legacy that resonates with readers. Just as you’ve been impacted by the wisdom and insights shared in the books you read, imagine the potential to leave a profound imprint on others.

    The depth of expertise, authority and perceived value associated with authorship, coupled with the timelessness and media opportunities it offers, make writing a book a superior choice for entrepreneurs and business executives aiming to enhance their brand’s reputation and reach. So, if you’re looking to solidify your position as an industry leader, consider picking up the pen and writing a book that will stand as a testament to your expertise for years to come. Today’s technologies also make it a fast, easy and affordable way to elevate your brand. And once you’re an author, you’ll always be an author.

    Related: 5 Reasons Why Writing a Book Is a Smart Move for Entrepreneurs

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    Tom Freiling

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  • How Leaders Can Foster a Sense of Belonging in the Workplace | Entrepreneur

    How Leaders Can Foster a Sense of Belonging in the Workplace | Entrepreneur

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    Opinions expressed by Entrepreneur contributors are their own.

    When employees feel a sense of belonging in the workplace, they’re free to be their authentic, true selves, which makes it easier to show up, engage with others, create solutions and perform well. People who don’t feel workplace belonging experience anxiety, (dis)stress and mistrust that ultimately hampers their performance and creativity. That’s why entrepreneurs and leaders should design organizational policies and practices to encourage it.

    Well-known, but nonetheless important, examples include knowing a team member’s name, welcoming them into the company through appropriate onboarding procedures and traditions, and regularly checking in to see how things are going through staff meetings, one-on-one huddles and feedback-based performance evaluations.

    In this article, I draw upon an impressive array of data from our recent studies with corporate, non-profit and legal consulting clients to put forth fresh ideas for boosting workplace belonging. Fresh ideas lead to specific solutions and useful examples from companies witnessing solid results.

    Related: Employees Want to Feel a Sense of Belonging at Work. Here’s How Leaders Can Make That Possible.

    Fresh ideas

    It’s no secret that workplace belonging is an essential component of employee engagement. When employees feel like they belong, it results in positive work-life balance, better relationships, low(er) stress levels, greater productivity, low staff turnover, higher job satisfaction ratings and better performance metrics.

    For example, in one study, high sense of belonging among employees was strongly linked with a 56% increase in job performance, 50% decrease in risk of leaving and 75% reduction in sick days. For a company of 10,000 people, this could mean annual savings of more than $52 million. Figure 1 presents a summary.

    The benefits of workplace belonging are indisputable. But how can entrepreneurs and leaders foster a sense of belonging within their organization? Belonging must be more than a buzzword. It refers to a feeling, a perception or an emotional connection that makes people feel accepted, respected, safe, secure, valued and understood at work, just as they are. One way to do this is by listening to and sharing team members’ stories about who they are, what they value, where they are from and what they love to do, both inside and outside of work. This is a great opportunity for humanizing the workplace — showing that the organization cares about its people and their well-being.

    Another way to promote workplace belonging is to provide meaningful opportunities for connection, collaboration and social interaction amongst your team members. These vary in form and fashion, but our work with dozens of companies shows several fresh approaches to book clubs, employee resource groups (ERGs) and other affinity groups. Business leaders can also encourage employees to interact and share their fresh ideas and perspectives through staff pulse polls, feedback channels or team meetings by providing special breakout rooms or skipping-level meetings.

    Specific solutions

    To build a culture of belonging, managers must strive to make all employees — whether in-person, remote or hybrid — feel like they belong by caring for their colleagues, advocating for each person’s needs, making or holding space for all voices to be heard and investing in their professional success. Additionally, leaders should be mindful of the impact of isolation in the workplace and take measures to prevent it, such as implementing formal staff mentoring programs or planning regular check-ins with individual staff members and teams. This will ensure that all employees have the resources they need to do their jobs well, thrive professionally and feel like they belong in their organization.

    Business owners and leaders should also foster a culture of trust by encouraging honest dialogue, promoting anti-racist and non-judgmental practices, praising vulnerability and being mindful of power dynamics, especially in difficult situations.

    A good place to start is fostering employee advisory groups, championing diversity, equity and inclusion (DEI) promising practices and ensuring that everyone has a safe, brave space to share their doubts, concerns, complaints and fears through electronic channels, climate surveys, feedback loops and one-on-one meetings with mentors, liaisons or managers.

    Remember, the evidence is clear. A strong sense of belonging can bolster an organization’s bottom line, with research showing that it leads to a 56% increase in performance, a 50% decrease in turnover risk and a 75% reduction in sick days. It can also lead to a 167% increase in employer net promoter score, two times more employee raises and 18 times more employee promotions — the latter being person-level gains associated with performance metrics in studies.

    Belonging is an essential building block of a successful workplace and an essential element of entrepreneurial success. While some companies overemphasize profits and gains — though dollars make sense in business (and cents make dollars) — belonging calls much-needed attention to the important role that emotions, feelings and perceptions play in business. How people feel can make or break a business; unlike widgets and contracts, feelings can’t be forced, fabricated, easily fixed or forgotten.

    Our work with leading companies reveals several useful examples — what I refer to as promising practices — from businesses seeing solid results after prioritizing such feelings.

    Related: 3 Simple Ways to Help Your Employees Feel They Belong

    Promising practices

    As a leader, you can take several actions to promote belonging in the workplace. For example, one Chicago-based tech firm invites staff to share their personal stories in team meetings, on social media and through the company’s podcast. This is an opportunity for everyone to get to know one another better, which contributes to a sense of community. It’s also a great way to discover commonalities and connections across departments, divisions and teams.

    In addition, if business leaders encourage employees to express their opinions at work, they will feel like their ideas are valued and respected. A workplace that prioritizes belonging is one where all voices can be heard, celebrated and respected, regardless of the messenger, the message and its contents (within reasonable limits).

    One Virginia-based non-profit takes several steps to create space for 360-feedback loops, including “Feedback Fridays,” where employees are rewarded (financially and otherwise) for identifying bottlenecks that threaten organizational excellence.

    Remember, asking employees to air their perspectives is one step. An important action for leadership, however, is to listen to what their people need — and then act on it. When you do, don’t forget to circle back and share the solution while tracking its impact on fixing the problem.

    It bears repeating: A sense of belonging is important for all employees, especially women and minorities who often feel isolated in male-dominated, predominantly white fields. By encouraging all employees to express their authentic selves, businesses can foster a more trusting and empowering culture that boosts employee performance, fuels innovation and hits the bottom line, all part of the connection equation.

    To encourage a sense of belonging, leaders should consider the solutions and promising practices described in this article. Demonstrate that employees’ unique contributions are valued, and make an effort to understand their backgrounds. Promote a culture of belonging by creating opportunities for workers to collaborate with their peers in a supportive environment. All of this will help to build relationships and trust, which are crucial in fostering a sense of belonging. Indeed, work relationships move at the speed of trust.

    Related: The 3 Pillars Your Company Needs to Cultivate a Culture of Belonging

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    Terrell Strayhorn, PhD

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  • Why Saudi Arabia is The Goldmine for Global Entrepreneurs | Entrepreneur

    Why Saudi Arabia is The Goldmine for Global Entrepreneurs | Entrepreneur

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    Opinions expressed by Entrepreneur contributors are their own.

    Nestled in the heart of the Middle East, Saudi Arabia has long been synonymous with oil wealth. Yet, as we move deeper into the 21st century, it is stepping into a new light, presenting vast and varied opportunities for entrepreneurs.

    1. Beyond oil: A diversified economic landscape

    Saudi Arabia’s Vision 2030 is a clarion call for diversification. The nation is proactively steering away from its oil-dependent past, investing heavily in entertainment, tourism, technology and sports sectors. ‘NEOM,’ the futuristic city project, is a beacon of this transformative journey.

    For budding entrepreneurs, this evolution translates into a broader spectrum of business avenues, a more varied market and an ever-evolving consumer base.

    Prince Mohammed bin Salman Al Saud once asserted, “Vision 2030 is all about the future. It’s about more life, it’s about more energy, and it’s about more excitement.” And in this unfolding future, entrepreneurs are the vanguard.

    Related: A Look At How Saudi Arabia’s Vision 2030 Has Spurred Entrepreneurship In The Kingdom

    2. The growing consumer spending of millennials

    Saudi Arabia is young. Over half its population is under 30, making it a vibrant, tech-savvy, digitally connected consumer market. This burgeoning demographic is increasingly global in its outlook and consumption patterns. For businesses, this translates into a potent market hungry for innovative products, new-age services and novel experiences.

    Related: Attracting and Retaining an Engaged Millennial Workforce

    3. Global crossroads and a growing business ecosystem

    At the juncture of Asia, Europe and Africa, Saudi Arabia is more than just a regional hub; it’s a global convergence point. Entrepreneurs setting up in Saudi enjoy easy access to multiple continents, offering an ideal launchpad for truly global aspirations.

    It’s not just about the market; it’s about the support. Recognizing the value of entrepreneurial ventures, the Saudi government has initiated numerous incentives, grants and funding opportunities. With tech hubs, incubators and a growing investment community, Saudi Arabia genuinely welcomes innovators with open arms.

    Related: The Middle East is Emerging as a Serious Startup Hotspot — Here’s What Entrepreneurs Worldwide Can Learn

    4. The tourism and cultural renaissance

    Gone are the days when Mecca was the only draw for international visitors. With its recent foray into the tourism sector and the rejuvenation of cultural festivals, Saudi Arabia is quickly becoming a hotspot for global travelers. This shift provides many opportunities for businesses in the hospitality, travel, arts and culture sectors.

    5. Sustainability coupled with training a young workforce

    Saudi’s diversification drive has led to a growing demand for a skilled workforce. While the demand is vast, the supply, in many sectors, lags. This mismatch offers a golden opportunity for ed-tech platforms, vocational training institutes and professional upskilling courses.

    Saudi Arabia’s move towards sustainable energy and its commitment to environmental initiatives is another realm burgeoning with potential. From clean energy solutions to sustainable agriculture, Saudi Arabia is on the lookout for green ventures that align with its Vision 2030 goals.

    Related: How Entrepreneurs Can Keep Up With Industry Demands While Nurturing a Skilled Workforce

    6. Embracing youth and empowering women

    Saudi Arabia’s demographic is a unique blend of tradition and modernity. With nearly 35 million residents, Saudi Arabia boasts a median age of just 27, making it one of the youngest populations globally. This youthful dynamism naturally begets innovation, a fact borne out by the soaring numbers of Saudi entrepreneurs. Recent years have witnessed a startup explosion, with young Saudis taking the entrepreneurial plunge, driven by passion and the promise of a supportive ecosystem.

    But perhaps the most heartening aspect of this entrepreneurial surge is the rise of female founders and business leaders. Historically, the Saudi business realm was a male-dominated landscape. However, the winds of change, heralded by policies promoting women’s education and empowerment, have reshaped the scene. Today, women are not just participating in the business sector but pioneering it. They’re establishing startups, helming corporations and breaking barriers in previously deemed off-limits fields. According to a report by the Global Entrepreneurship Monitor, nearly 35% of all Saudi startups are now led by women, a testament to their tenacity and the evolving societal norms.

    This dual wave of youthful enthusiasm and female empowerment is more than just a demographic trend; it’s the heartbeat of the new Saudi Arabia. As young entrepreneurs bring fresh ideas and perspectives, female founders infuse the ecosystem with diverse insights and resilience. Together, they represent Saudi’s progressive future, one where dreams are not bound by age or gender.

    Saudi Arabia’s metamorphosis is a tale of vision, ambition and the future. For entrepreneurs, this narrative presents a chance to tap into a new market and be part of a historical transformation.

    By aligning their aspirations with Saudi Arabia’s vision, entrepreneurs can co-create a future where innovation thrives, businesses flourish and dreams take flight. The Saudi horizon is vast, and it’s gleaming with golden opportunities for the discerning entrepreneur.

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    Henri Al Helaly

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  • One Doctor’s Sleep Solution to Get Happier and Healthier | Entrepreneur

    One Doctor’s Sleep Solution to Get Happier and Healthier | Entrepreneur

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    In this ongoing series, we are sharing advice, tips and insights from real entrepreneurs who are out there doing business battle on a daily basis. (Answers have been edited and condensed for clarity.)

    Who are you and what’s your business?

    I’m Dr. Lloyd Glauberman, a Manhattan-based psychologist in private practice specializing in the treatment of anxiety, mood disorders and relationship issues. Seeing firsthand how many psychological problems are caused or exacerbated by poor lifestyle choices, I sought to create a language for “health and wellness,” which would clarify and energize people’s commitment to themselves. This resulted in the development of Lifestyle Intelligence (LQ). To teach this new language, I created the LQ app, a cutting-edge program designed to give you a deeper understanding of your cognitive and behavioral patterns in order to make the necessary changes needed to live a healthier and happier life.

    What inspired you to create this business?

    I realized years ago that the way we think about health and wellness is broken. If it wasn’t, why would nearly half of U.S. adults be on track to be obese by 2030? The current system isn’t working, period.

    My true “aha” moment was when I read a study about brain health and sleep and learned that the brain cleans itself while we’re sleeping. I thought that this incredible discovery would be the catalyst that would “‘wake people up,” no pun intended, to take sleep more seriously and lessen the possibility of developing dementia in later life. But nothing changed, and I realized something had to be done. And while the whole ecosystem of LQ is vital to our health, our relationship around sleep is the centerpiece.

    If I could change one thing right now to improve our societal LQ, I would have all public middle schools and high schools start no earlier than 9 a.m. Children need a lot more sleep than adults do. So why are we knowingly harming the health of our children by programming sleep deprivation into their lives?

    Related: Watch the latest episode of “Entrepreneur Elevator Pitch” now

    What was your biggest business challenge and how did you pivot to overcome it?

    Introducing the concept of LQ was challenging because I am asking people to look at health and wellness in a totally new way. Part of the process was structural, figuring out how to deliver the content so it would stick. Sure, I could write a book, but the issue with going this route was the likelihood that people would skim through it and not retain enough information to catalyze deep understanding and ultimately lasting behavioral change. So, I created an app. This way I could build a relationship with the listener and guide the learning process so as to maximize the possibility of long-term success.

    However, I still had to figure out a way to deliver the information so it was adequate enough to generate a slow-down but would still appeal to the modern learner’s familiarity with technology. Ultimately, I landed on 3-minute daily tracks that didn’t allow the listener to speed up the learning and evolutionary process. While it takes longer for people to do the work necessary to begin improving their LQ, the feedback so far from those who have stuck with it has been positive.

    What advice would you give entrepreneurs looking to launch an app?

    Don’t be afraid to launch. Be okay with imperfection. Listen, learn, and adjust. First off, you have to believe in what you are doing. If you just want to make money, then you are most likely going to be disappointed because you need passion to stick with the process. Second, you need to anticipate a lot of slow, intermittent changes. You’ll take three steps forward and one step back almost the entire time. But you must have a plan to avoid analysis paralysis. It’s a cliché, but you could go down the tinkering and revision rabbit hole forever. Incremental improvements are key to app development as well as to Lifestyle Intelligence.

    Related: The First Female RV Company CEO on Bringing Ultra Luxury to Land Travel

    What does the word “entrepreneur” mean to you?

    An entrepreneur is someone who is willing to take risks and willing to fail. And when you do, which I have learned is an inevitable part of starting a business, you must have the strength and motivation to get back up and keep moving forward.

    What is something many aspiring business owners think they need that they really don’t?

    It may be counterintuitive, but unwavering confidence is actually something you don’t need. It is more than okay to feel insecure at times. In fact, it’s both normal and inevitable. You’ll actually grow your confidence and resilience when you understand this ebb and flow process. This sequence also helps with decision-making. You’ll be more open to feedback, and you won’t be held back by your ego. It’s a sign you actually believe in yourself and what you’re introducing to the world.

    Related: How This Wife and Husband Team Turned Their Hobby Into a Thriving Business

    Photo credit: Dr. Lloyd Glauberman

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    Entrepreneur Staff

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  • 5 Reasons You Need a Business Coach in This Economy | Entrepreneur

    5 Reasons You Need a Business Coach in This Economy | Entrepreneur

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    Opinions expressed by Entrepreneur contributors are their own.

    When the question of business coaching comes to mind, the image of a struggling entrepreneur seeking a last-ditch solution could be what flashes into your mind — if you are not aware of the value or necessity of having a coach.

    So, let’s set the record straight: This notion is a far cry from reality, especially in this new business landscape we find ourselves in. Here are five reasons all entrepreneurs need a business coach in today’s economy.

    Reason 1: We all need help

    Consider this — elite athletes always have coaches. This is non-negotiable. Now, shouldn’t the same principle hold true for business professionals? It’s time to recognize that a business coach isn’t just a lifeline for a floundering business, but a necessary and strategic asset for all business people who care about scaling and reaching their full potential.

    Think of it this way: Every top-tier athlete, from Olympians to school players, relies on coaching to elevate their game. Why, then, should this winning formula not extend to the world of business? A business coach isn’t a sign of weakness; it’s a testament to your commitment to excel. It speaks volumes about your dedication.

    Reason 2: We all have knowledge gaps

    One of the invaluable contributions a business coach brings to the table is their expertise in spotting knowledge gaps. It’s easy to become caught up in day-to-day operations, missing crucial opportunities to grow. Sometimes it’s hard to see situations clearly in the chaos of running a business. A seasoned coach acts as a perceptive guide, pinpointing areas where you are missing out on sales, growth and other key elements to maximizing what is going on in all areas of your business. Consider them your trusty navigational compass in the sea of information, shiny objects and competition.

    Reason 3: Goals need to be transformed into reality

    Setting goals is one thing; bringing them to life is an entirely different ball game. Here’s where a business coach shines. They don’t just help you define objectives — they map out the pathway to achieving them. With a coach by your side, your goals cease to be abstract. They become achievable milestones backed up by a strategic and actionable plan.

    Reason 4: An outside point of view breeds self-awareness and good leadership

    The cornerstone of leadership is founded on self-awareness. A business coach isn’t just a mentor; they’re a mirror reflecting your strengths and areas for growth. They grow your capacity and help you get clarity on your actions, decisions and interactions. Through this transformative process, you emerge not just as a business professional, but as a leader, leading your team — or even just yourself if you are a solopreneur — with wisdom and compassion.

    Reason 5: We need to maintain a willingness to learn

    Success doesn’t hinge solely on self-assuredness and confidence, but rather on embracing the fact that there’s always more to learn. Entrepreneurs who recognize that they don’t hold all the answers, keep learning and evolving and have a good chance of fulfilling their potential and purpose. This openness to continually learn and develop fuels excellence — the acknowledgment of gaps in knowledge fuels the drive to close them. A coach helps the business owner to be aware that there is always a way up and that plateauing is not an option.

    Various ways business coaching is delivered

    Now that we’ve debunked the myth of coaching as a refuge for failing businesses, let’s delve into different ways in which business coaching is offered. From one-on-one mentorship to specialized group sessions, the offers are diverse. Many coaches offer a unique approach, tailored to your requirements. Whether it’s getting a plan in place for marketing to maximize revenue and profits, or heightened leadership, there is a coaching style for every entrepreneur or small business.

    Business coaching isn’t just about strategy; it’s also about mindset. Mindset is the absolute key and foundation for any strategy to work. It’s about recognizing that investing in yourself and your business is the number one thing that will yield ROI and help you to be a high performer. The coaching and mentorship journey is about teamwork and is a transformative partnership that propels you toward your greatest success.

    For those business owners who want to reach their maximum potential and business excellence, hiring a business coach is indispensable. After all, every peak performer — from the arena to the boardroom — is backed by the guidance of a coach. And not hiring a coach is costing you time and momentum.

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    Jeanne Omlor

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  • 3 Peloton Instructors Share Their Success Strategies | Entrepreneur

    3 Peloton Instructors Share Their Success Strategies | Entrepreneur

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    Opinions expressed by Entrepreneur contributors are their own.

    At the onset of 2020, a few months before the COVID-19 pandemic, I purchased a Peloton bike. Little did I know that the company would spike in sales later that year, Peloton bikes and treads would be out of stock, and Peloton instructor names would become “household names.” My “lockdown” MVPs were my Peloton bike, my Airpods (for talking walks and calls outside) and Amazon.com (for just about everything else!)

    Three and a half years later, I still use my Peloton bike regularly and take advantage of their entire digital platform, including strength classes, pilates, yoga and a consistent sleep meditation. I have gotten to know some of their instructors personally, given that they have brought me so much joy, motivation and inspiration. Emma Lovewell, Cody Rigsby and Tunde Oyenenin are three of the many instructors I workout with, and I admire their authenticity and transparency.

    I had the pleasure of connecting with these instructors to learn more about their career beginnings, struggles, motivations and journeys towards becoming successful fitness entrepreneurs and brand ambassadors. In sharing my conversations with them, I aim to inspire with learnings that can help motivate and encourage us as fellow entrepreneurs.

    Related: How Fitness Can Ensure a Smooth Entrepreneurial Journey

    Emma Lovewell

    Q. You are a loved and well-known Peloton instructor, ambassador for many brands, and author, and you have your own business; what “tools” or daily habits do you use to juggle it all?

    I religiously use my Google calendar to make sure I’m on top of everything, and I will schedule “me-time” to make time for myself. On top of the fitness classes I teach, I schedule my workouts and bodywork appointments to take care of my mind and body and not burn out. I make time for my friends and family or date nights with my partner, Dave.

    Related: How Spending Time Alone Has Transformed My Life

    Q. Tell us about one of the most difficult moments during your life. What were your struggles? Fears? And how did you overcome this?

    I was living in California at the time and very lost in my career. I had left a fitness career in NYC to try something new and was personal training at a tech startup in Silicon Valley and at a PT studio making $20 an hour. Feeling tired and uninspired, I asked myself — What would I rather be doing? What would bring excitement and more challenge into my career?

    After months of feeling stuck, I finally decided to email the Peloton CEO, whom I had met the year prior when I took a $50 Craigslist ad to be a fitness model for the Peloton Kickstarter ad. That email was the catalyst for my move back to NYC and my job as a Peloton Instructor. I was instructor hire number 11.

    Related: 4 Tips Every Entrepreneur Can Use To Get Unstuck

    Q. What inspired you to write a book, and what are you most proud of regarding your book?

    A publisher who had been taking my Peloton classes reached out to me and asked me if I had ever considered writing a book. The idea scared me, and I am an advocate for doing things that frighten you, so I went for it. I’m proud to have taken that leap of faith. In the book, I share many of my personal stories, from past relationships and family illnesses to career wins, failures and insecurities. I’m proud that I followed through and put myself out there.

    Q. What are your “non-negotiables” in your day-to-day life?

    I start my day with a big glass of water. I take breaks from social media, and I don’t read most of my DMS. It’s hard to keep up, and there will inevitably be a mix of good and bad messages, so in order to protect myself, I stay out of the DMs.

    Related: Is Social Media Making You Less Social?

    Q. When you talk about progress and not perfection, what elements of “progress” are you most focused on in your career as an entrepreneur? What advice do you have for aspiring entrepreneurs?

    I think about my goals and ask myself, “What’s next?” When an opportunity presents itself, whether it’s designing jeans with custom clothing company, Sene, or collaborating with a brand on social media, I think, “Does this excite me? Does this challenge me in some way, and does it inspire me or other people?”

    Progress means brainstorming and having those dream-big conversations with advisors and friends. If the idea or dream makes me laugh a little or terrifies me, I take a deeper look as to why. Nothing is off of the table!

    Related: Pursue Those Scary Dreams and Crazy Ideas to Make Every Day Your Best Day Ever

    Cody Rigsby

    Q. How did you get your foot in the door at Peloton and land the job as an instructor? What fears or insecurities did you have at the time?

    I found my way to Peloton serendipitously – I was at the right place at the right time. I was a dancer at a nightclub, and a director at the club had a connection to someone at Peloton who was looking to hire performers who could teach fitness. I felt insecure in that I had never taught a fitness class, but I didn’t know too much about the company so it was very low stakes at the time.

    Related: 3 Lessons Sales Leaders Can Learn From Peloton

    Q. You speak a lot about Self-Love in your book and encourage readers to adopt this. How do you succeed with Self-Love when focusing on yourself?

    Self-love takes a lot of giving yourself grace, knowing that you are not going to be perfect and haven’t figured it all out, and accepting that it is okay. Self-love also means spending a lot of time with yourself and your wild thoughts and recognizing that most of these thoughts are not real, nor are they you. I meditate to observe my thoughts and journal to understand what thoughts I need to give attention to.

    Q. Is there a specific moment where you knew you had made a turning point in your career? A day something happened when you realized you had succeeded as an entrepreneur?

    Unfortunately, something I struggle with is my own inner saboteur. I constantly doubt if I have reached success and judge myself for not being enough, but in those moments, I’ve learned how to be present and reflect on the richness of my own life. A big acknowledgment of my success was when I purchased my own home, which fed my own inner child that dealt with poverty and evictions growing up.

    Related: 5 Ways We Can All Silence Our Inner Crow

    Q. What are your “non-negotiables” in your day-to-day life?

    A non-negotiable for me, in the words of Nicki Minaj: I ain’t skipping no meals. I love food; it brings me joy. I try to stick to a morning routine that allows me to give myself a little bit of self-love, such as a quiet breakfast, coffee and meditation before turning to my phone and emails. I also prioritize spending time with the important people in my life and enjoy dancing, whether in the kitchen or with my friends on the dance floor!

    Related: How Practicing Self-Love Can Help Your Business Reach New Heights

    Tunde Oyeneyin

    Q. I heard that Cody recruited you into Peloton, and despite not making it after your first audition, you went back to do it again. Undoubtedly, not making the cut after that first audition must have been a tough pill to swallow. How did you feel after the first audition, and what actions did you take to prepare for your second one? I’d like to learn about how you embraced the failure to become stronger and go after the audition again.

    Not getting the job the first time around felt extremely heavy because I had gone into the audition with such certainty. I had visualized myself there and fully trusted what I believed to be true. I was certain and saw it so clearly that when it was time to audition, I didn’t see it culminating in any other way other than landing the role.

    A mentor of mine, Iris Navarrette, once told me, “While you are in the role that you’re in, always perform as though you are in the one that you want. So that when the opportunity presents itself, you will be ready.”

    When I didn’t get the job the first time, I didn’t go home and act less. I used every opportunity as an audition. I still acted and performed and instructed like each class was the one that would lead me to my next chapter. I took the time between the two auditions to build up my 3 C’s: Courage to believe that I still could, my Competency in the art of being an instructor and lastly, Confidence in my skill and ability.

    It was a matter of staying ready for the opportunity to come around again. Sometimes, it’s not that you aren’t ready for the opportunity, but rather, sometimes the opportunity just isn’t ready for you. It wasn’t that I wasn’t ready for Peloton. Peloton wasn’t ready for me.

    Related: Why Demonstrating Courage Changes Everything

    Q. Was there a specific moment in your life when you said, “I have to write a book!” If so, tell me about that moment and the inspiration for WHY.

    I’d been saying since the third grade that I wanted to write a book. We’re all more alike than we are different. When we’re vulnerable enough to speak to our experiences, we’re allowed to see ourselves in one another.

    Early in the pandemic, when I felt like we were all longing for connection, I sat down and began to write my story. While writing, I realized that in sharing the life-altering experiences I faced, I could reach people and speak to people in a new way. I could connect with those who experienced similar grief as I did. They could see themselves in me and in my words if I chose to let them, and perhaps that might have provided healing for them.

    Related: 5 Reasons Why Writing a Book Is a Smart Move for Entrepreneurs

    Q. You highlight five elements for living a life of purpose: Surrender, Power, Empathy, Authenticity and Knowledge. Which of these elements has been the most difficult one for you to embrace?

    The most difficult one would be Surrender — Surrendering is not only letting go but also letting go of the outcome of how we think things are supposed to go. As humans, it’s natural for us to want to be in control. Surrendering is relinquishing that control and trusting the unknown. It’s something that I continue to work on, but when I look back at different moments in my life, I realize that every time I surrendered, it led to change that led to growth.

    Q. You were a former makeup artist, and in my opinion, you teach some of the most inspirational and toughest classes. You show up to WORK and inspire others to do the same. Are there any lessons you learned as a makeup artist or in the beauty industry that carried over into your fitness career?

    My desire to gift people with confidence has been a through line between my career as a makeup artist and my career as a Peloton Instructor. Naturally, makeup can lift one’s perception of themselves. People put on makeup and like the way they look and, therefore, like the way they feel. Makeup is also the ultimate form of expression giving everyone an outlet to transform themself into whoever they want to be. Fitness cultivates confidence in similar ways. Not only does it lift one’s perception, but it gives everyone an outlet to transform themselves into WHOever they want to be.

    Related: How to Be Successful Even When You Don’t Know What You’re Doing

    Q. What advice would you give to aspiring entrepreneurs?

    The beauty of uncertainty is infinite possibility. When you don’t know what’s next, then anything can be next.

    _______________________________________________________________________________________

    I admire how Peloton as a company has allowed these instructors to show up and express themselves as their most authentic beings possible. Given the thousands of Peloton subscribers, social media mentions, and word-of-mouth conversations about my friends’ and colleagues’ favorite instructors, it’s undebatable that Emma, Cody and Tunde have used their life and career challenges and insecurities to help motivate their fans to accomplish their goals.

    I certainly look forward to my workouts with these three, and having learned their stories, I’m driven to hit my life and fitness milestones more so than before my pre-Peloton life. Together with other Peloton instructors, I work out with my friends, feel a strong sense of community and truly believe in their motto, “Together We Go Far.”

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    Elisette Carlson

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  • Olympian Lindsey Vonn Shares Her Secrets to Business Success | Entrepreneur

    Olympian Lindsey Vonn Shares Her Secrets to Business Success | Entrepreneur

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    “To be successful, I had to be a lot more than a ski racer,” Lindsey Vonn, winner of four World Cup overall championships and the gold medal in downhill at the 2010 Winter Olympics, tells Entrepreneur.

    It was a tenet Vonn’s father stressed throughout her ski racing career, during which time she worked on herself “as a business,” ultimately preparing for when she’d have to retire as a professional athlete and chart a new course.

    That day came in February 2019 when Vonn was 34. She’d just won the bronze medal in women’s downhill at the 2019 World Championships held in Sweden and became the first woman racer to receive medals at six different world championships.

    Image Credit: HEAD Sportswear

    “The transition from skiing to business wasn’t that hard.”

    Like most professional athletes, Vonn’s retirement and career pivot came earlier than it does for people in other fields. But thanks to the strong relationships and brand Vonn built over the years, “the transition from skiing to business wasn’t that hard,” she says.

    Related: Dwyane Wade on Retirement, Business and the NBA Hall of Fame

    Armed with the contacts she needed to “get through this next chapter of life,” she landed a venture-capital-focused internship through her “dear friend” Paul Kwan, who acted as a mentor, and started making her mark on the business world.

    Vonn’s since been an advisor to several companies and funds; created a skiwear collection with American-Austrian manufacturing company HEAD; launched a ski goggle line with Swedish brand YNIQ; founded full-service production house Après Productions and The Lindsey Vonn Foundation, which is committed to empowering underserved girls; and continues to be an active investor.

    “There are so many things that directly correlate from ski racing to business,” Vonn says.

    “I don’t know everything, so I’m just always hungry to learn.”

    Constantly striving to “grow and be better” is one principle that readily translates over. “The challenge is always knowledge,” Vonn explains. “I don’t know everything, so I’m just always hungry to learn. Whoever I meet, I’m trying to pick their brain, ask questions and find new ways to not just learn, but also new avenues of entrepreneurship or business or investments.”

    “Business is not for the faint-hearted.”

    A rock-solid work ethic goes hand in hand with that ongoing knowledge building. “It’s a combination of learning and being very diligent, determined, hardworking,” Vonn says. “Business is not for the faint-hearted.”

    “I always try to be confident when I’m entering any room.”

    Confidence is another must-have. “You have to be confident in what you’re doing,” Vonn says. “And I think my preparation, knowing who I’m talking to, knowing what I’m doing to the extent that I can know what I’m doing, [is important]. I always try to be confident when I’m entering any room, no matter what room that is, if it’s a boardroom or a business.”

    Vonn’s various ventures keep her busy these days, but she still manages to strike a happy work-life balance. One of the biggest shifts making it possible? Her prioritization of sleep health. The entrepreneur has been outspoken about her past struggles with insomnia, which began after she had surgery in 2013.

    “I was always a good sleeper before that,” Vonn says, “and just with the pain and the anxiety of knowing that to recover I needed to sleep, all of those things got in my head. And I’ve struggled with sleep ever since.”

    Related: The Founder of This Sleep Device Unpacks the Science of Rest

    For Vonn, taking doctor-prescribed sleep medication helped solve the issue. She also finds that journaling before bed and keeping an “unplugged” routine help get her “into the mindset that it’s bedtime.”

    Vonn’s dogs also play an important role in helping her relax and unwind. “Whenever I can just get a moment to sit on the couch and watch some Law and Order with my dogs and maybe have some Ben and Jerry’s, that’s always a good way for me to de-stress,” Vonn says.

    “Going back on the mountain reminds me of why I started skiing.”

    Skiing still has a place in Vonn’s heart too. “Since I retired, going back on the mountain reminds me of why I started skiing. I love just being out there with friends and family and being with nature. My phone’s away. I am very present. Hopefully it’s not too cold because I hate the cold.”

    Image Credit: Claire Abbe

    Vonn knows better than most what it looks like to turn the page on one successful chapter and open to the next, and her best piece of advice for anyone who’s struggling to figure out their next steps? “Find your passion and what challenges you.”

    “A lot of people make changes because they think this new thing is going to make them happy, but they don’t truly understand what makes them happy,” Vonn explains. “If you can figure that out, no matter what job you choose and no matter what path you choose, you’ll be in a good place. But finding what makes yourself tick is the most important thing.”

    Related: 6 Steps to Turn Your Passion Into a Career | Entrepreneur

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    Amanda Breen

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  • How to Design and Produce Products from Scratch | Entrepreneur

    How to Design and Produce Products from Scratch | Entrepreneur

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    Opinions expressed by Entrepreneur contributors are their own.

    Creating a successful product from scratch is the stuff that entrepreneurial dreams are made of, but it’s a journey that’s equal parts challenging and thrilling. From identifying a consumer pain point to delivering a refined product onto the market, the process requires dedication, innovation and meticulous planning.

    I’ve traveled this road time and time again with my cat brand tuft + paw, creating everything from an award-winning litter box to a mid-century modern cat tree. In this article, I’ll take you through the steps I’ve followed to bring our designs to life and build a thriving ecommerce company.

    Related: A 3-Step Process for Creating Great Products Every Time

    1. Identify a need/problem

    The foundation of any successful product lies in addressing a specific customer need or solving a problem. Start by conducting market research in your industry to identify gaps and common issues with existing products or services. Talk to potential customers, conduct surveys, and analyze industry trends to understand the pain points of your target audience. The more clearly you define the problem, the more focused your product development process will be.

    2. Conceptualize your idea

    Once you’ve identified a need, it’s time to unleash your creativity. Brainstorm designs, materials and features that can fulfill the identified need effectively. Don’t be shy at this stage — innovation always looks crazy at first. If an idea is good, it will survive to the later stages of the development process. Pay special attention to the uniqueness of your product and how it will stand out from the competition.

    Once you’ve settled on a concept, find an industrial designer to create mockups that visualize your ideas and transform them into tangible designs. I’ve had success using online platforms like Upwork which provide access to a pool of talented industrial designers. It often takes time to find the right person, but once you do, they’ll be able to help you refine the design and meet your aesthetic and functional requirements.

    3. Validate your product concept

    Before diving deep into the production process, it’s absolutely essential to validate your product concept. As long as your product doesn’t involve some sacred intellectual property, share your idea with potential customers. Consider offering pre-sales, even if it’s to friends and family, as this can serve as a strong indicator of demand. If there is a positive response and interest from potential customers, you can proceed with confidence. It’s understandable that some entrepreneurs may be hesitant to reveal their ideas, but receiving feedback and gauging interest early on can save you valuable time and resources in the long run.

    Related: How to Take Your Product From Idea to Reality

    4. Find a manufacturer

    After validating your concept, the next critical step in the production journey is finding the right manufacturer. Websites like Alibaba offer a vast array of manufacturers, but you’ll have to exercise due diligence to separate the strong contenders from the weak. Start by tracking down manufacturers who make a product similar to your design, then narrow the field based on their track records, customer reviews and pricing.

    Order samples from potential manufacturers to verify the quality of their products. Evaluate the samples carefully, considering aspects like materials, workmanship and functionality. Once you have chosen a suitable manufacturer, clearly communicate your modifications and specifications to customize the product according to your vision.

    5. Exercise patience and expect multiple iterations

    Producing a high-quality product always requires several iterations and adjustments. Be patient throughout the process because, barring a miracle, it almost always takes considerable time to achieve the desired outcome. Expect at least three months for each new product iteration, from refining the design to receiving the final sample. Maintain open communication with the manufacturer, sharing photos, drawings and detailed explanations of the desired changes. Clear communication will help minimize misunderstandings and ensure the manufacturer accurately implements your vision.

    6. Put your product into the wild and solicit feedback

    Before finalizing the product for mass production, put it out into the wild to gather valuable feedback from potential customers. Offer prototypes or limited editions to selected individuals or groups, and encourage them to provide honest feedback. This step allows you to gain insights into how customers perceive your product, identify any shortcomings and make final improvements. Even the most thoroughly conceived product may have unexpected flaws or specific use cases where it doesn’t perform as expected. There’s simply no substitute for in situ testing.

    Related: 3 Simple Product Development Lessons All Entrepreneurs Should Remember

    I know from experience that designing and producing products from scratch can be an incredibly rewarding experience as an entrepreneur. It’s no cakewalk, but if you follow the general steps outlined here, you’ll be well-equipped to take any product from dream to reality.

    It all starts with identifying a need, but every step along the way requires your utmost attention — from conceptualizing the idea to finding the right manufacturer to gathering feedback from prototype testers. As long as the pain point you’ve identified is true and solvable, your persistence will pay off. Stay dedicated to your goal, be open to learning, and embrace the evolution of your product as it takes shape.

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    Jackson Cunningham

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  • How to Diversify Income Streams for Long-Term Financial Growth | Entrepreneur

    How to Diversify Income Streams for Long-Term Financial Growth | Entrepreneur

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    Opinions expressed by Entrepreneur contributors are their own.

    The financial landscape is fickle. The age-old adage “Don’t put all your eggs in one basket” has taken on renewed significance, driving individuals and businesses alike to explore the strategy of diversifying income streams as a potent means to achieve lasting financial prosperity.

    For entrepreneurs, diversifying streams of income is crucial. Doing so enhances financial stability, mitigates risks and unlocks the potential for sustained growth. Relying solely on a single source of revenue exposes entrepreneurs to significant vulnerabilities — market fluctuations, changing consumer preferences and unexpected disruptions can all jeopardize your business’s viability. By diversifying income streams, you can reduce their reliance on any one source, spreading risk and ensuring a steadier cash flow even in uncertain times.

    Moreover, this approach fosters adaptability and innovation as you explore new avenues, products or services, potentially tapping into previously untapped markets. With numerous streams of income, entrepreneurs not only fortify their financial foundation but also create a dynamic ecosystem that positions them for resilience and prosperity in the long run.

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    Jonathan Herrick

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  • 10 Pros (and Cons) of Hiring International Employees in 2023 | Entrepreneur

    10 Pros (and Cons) of Hiring International Employees in 2023 | Entrepreneur

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    Opinions expressed by Entrepreneur contributors are their own.

    Thanks to the abundance of connective technology, hiring and working with people in remote locations, including employees in other countries, is easier than ever. Hiring international employees can be advantageous for your business, helping you save money while simultaneously broadening your talent pool.

    But is this truly worthwhile in 2023? Let’s take a look.

    Related: The Rise of Self-Employed in the Global Workforce and What Business Owners Need to Know

    The benefits of hiring international employees

    Hiring international employees comes with an array of advantages, including:

    • A wider talent pool. One of the most appealing benefits of hiring people in other countries is getting access to a wider talent pool. There are nearly 400 million people in the United States, but that doesn’t mean much if you have several important job openings and no applicants eager to fill them. Broadening your search internationally could be exactly what you need to find more people and fill those vacancies.
    • Relatively easy traveling logistics. Thanks in part to the Visa Waiver Program (VWP) and ESTA, international travel to the U.S. is easier than ever. Instead of making complicated arrangements and relying on tedious paperwork, your employees may be able to make arrangements to visit the United States for short business trips by filling out electronic applications that only take a few minutes.
    • Remote collaboration potential. Only a few decades ago, working with people in other countries was practically impossible for most businesses. But in 2023, we have access to better collaboration tools than ever. Cloud collaboration platforms, powerful video chat apps and intuitive project management systems make it much easier for employees to engage with each other in real-time, regardless of their geographic location.
    • A road to labor savings. Here in the U.S., we’re used to people having a median salary of around $50,000. And if you want a maverick with tons of experience, you’ll pay a lot more than that. But labor simply isn’t this expensive elsewhere in the world. Hiring talent where the cost of living is lower means employers benefit from lower labor costs.
    • Cultural touchpoints for expansion. If you’re interested in expanding your business to new markets overseas, hiring employees in those countries could give you cultural touchpoints. These hires can help you better understand your target countries and develop strategies for efficient, successful expansion.
    • Diversity and problem-solving capabilities. There’s also an advantage to having a diverse staff of people working together. Studies have found that diverse teams are better at decision-making and problem-solving because they tend to focus more on facts.

    Related: The Benefits and Risks of Launching New Products in New Markets

    The downsides of hiring international employees

    There are some important downsides to acknowledge, however.

    • Registration and compliance. From a legal perspective, hiring and maintaining employees internationally can be a bit messy. You may be subject to laws and regulations imposed by foreign nations, which can increase compliance costs and cause legal headaches. At the very least, you should hire a lawyer to help you navigate these complexities, which can ebb away at the labor cost savings you’d otherwise enjoy.
    • Wage increases and employer demand. Hiring people in certain countries used to be absurdly inexpensive, but wages are beginning to increase on an international scale. This is great from an international economic perspective, as the quality of life is increasing for billions of people. However, because more employers are seeking international employees and employment demand is rising, employees are demanding higher wages and more benefits.
    • Communication barriers. English is the most popular language in the world, with 1.3 billion speakers in 2023. You shouldn’t have trouble finding employees who can speak English competently, but there may still be some communication barriers if these speakers are inexperienced or if they aren’t able to grasp the nuances of native speakers. Translation services and intermediaries may be able to help, but this is still a barrier you’ll need to account for.
    • Cultural differences. Finally, keep in mind that cultural differences can make an impact on your business. Employees in other countries may have different philosophies about work. They may prefer working in a totally different time zone. They may have different holidays. They may approach conflict resolution in totally different ways. It’s a good idea to immerse yourself in their culture so you can understand where they’re coming from if you want a healthy working relationship.

    Should your business hire international employees in 2023? In some ways, the prospect is more attractive than ever, with fewer communication and travel barriers and more options in terms of both available countries and talented workers. But the decision isn’t exactly straightforward. Make sure you fully understand the laws and regulations associated with hiring foreign employees in your destination country and weigh all the pros and cons before moving forward.

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    Anna Johansson

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  • 4 Side Hustles for Professionals Facing a Layoff | Entrepreneur

    4 Side Hustles for Professionals Facing a Layoff | Entrepreneur

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    Opinions expressed by Entrepreneur contributors are their own.

    The job market, particularly in the tech sector, is volatile at the moment (to put it mildly), with many professionals worried about how they will make ends meet after being let go from high-paying positions and losing benefits. Worse yet, there’s increasing uncertainty about the availability of new positions, in part because hiring processes have slowed down due to longer interview structures.

    But what if these professionals were able to start a business as a side hustle — to monetize what they already know from their old (or day) jobs? Many have doubtless long wanted to become entrepreneurs, and so this unpredictable time may also be the perfect one to creatively apply acquired education, experience and expertise.

    These options for doing just that can help professionals make extra income while enhancing their personal brands.

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    Kanika Tolver

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  • How to Turn Every Adversity You Face into an Advantage | Entrepreneur

    How to Turn Every Adversity You Face into an Advantage | Entrepreneur

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    Opinions expressed by Entrepreneur contributors are their own.

    Entrepreneurship is a wild ride, right? I would know. I’ve ridden that rollercoaster through storms and smooth stretches. But every time life threw a curveball, I stepped up to bat.

    I still remember when one of our key developers had to leave our company for personal reasons right before we launched a massive update — it was scary. I learned to rely on multiple people to do a given task.

    Life can flip from incredible to terrifying before you can say “entrepreneur.” I still remember when COVID-19 started. My company went from getting high-fives from industry titans to realizing our users couldn’t even step outside, let alone upload content.

    So, join me on the journey where I turn setbacks into my secret weapons.

    Related: 10 Growth Strategies Every Business Owner Should Know

    Embracing the crazy swings of life

    Here’s the thing about entrepreneurship: It’s like diving into an ocean of challenges. When I jumped into this sea of business, obstacles seemed like roadblocks. But guess what? They were stepping stones, leading me to growth and wisdom. It’s like when you learned to ride a bike without the training wheels — scary but exhilarating.

    Big-company solutions often don’t apply to us entrepreneurs. “Never rely on just one person to do a given task” would seem like an obvious lesson an industry titan might give you. Well, guess what? We small business owners often don’t have the luxury of having multiple employees with the same skill sets.

    So what do we do? We get creative. Seek solutions in places you might have never considered. Websites like Fiverr, Upwork and Flexjobs often offer temporary freelance solutions to get you through the day.

    Get comfortable with being uncomfortable because that is what being an entrepreneur is about.

    Related: Creativity, Innovation, And Leadership: The Elements of Transformation

    Why cultural roots are a different kind of power tool

    In Mexico, we’ve got this saying: some of the best engineers don’t need fancy degrees. They just rocked their resourcefulness like pros, using whatever tools they had. As a Mexican entrepreneur, that gritty mindset is my secret sauce. It’s like taking lemons and making the best orange juice you’ve ever tasted. Like, how’d that happen? We got creative.

    When adversity knocks, I knock back. Drawing from my heritage, I tap into the spirit of innovation that’s the heart of the Mexican entrepreneurial scene. It’s like when your grandma used her secret recipe to turn a regular meal into a feast. Our cultural foundation is like rocket fuel, powering us through the roughest storms.

    Related: 6 Obstacles to Creative Thinking and How to Overcome Them

    Turning challenges into allies: My game changer

    Every entrepreneur’s journey is filled with “uh-oh” moments that, with a little twist, become “Aha!” sparks. When my company, Replay Listings, got the side-eye, I flipped it into an invite for collaboration. I turned feedback into business gold, forging partnerships that set the stage for victory.

    For example, given that my business is focused on real estate video tours, I started calling real estate agents who have leveraged our technology and invited them for a cup of coffee or even lunch. During that time, getting to know my user base, their needs and their experiences while using our mobile app was really nice. In fact, many of Replay Listings’ in-app features were built because they asked us to! Who would have known? Listening to your users is helpful and essential when learning your businesses’ areas of opportunity.

    Pay close attention to your users’ needs, and you’ll see more clearly your path ahead.

    Innovation through tough times

    Picture this: a partnership I’d banked on suddenly vanished into thin air. One minute, we were chatting, and the next? Poof! They pulled a vanishing act. Now, instead of moping, I spun it around. I diversified my partnerships to ensure my venture’s future wasn’t hanging by a thread.

    Life’s got a funny way of switching things up. Hard times can be your secret ingredient to success.

    As I’ve mentioned before, It is obvious that not relying on a single employee to do a specific task is advised, but diversifying talent does not need to come at an extra expense. It often needs to take the shape of more partnerships, collaborations, or allies within the industry.

    Allocate some of your time to making allies — it’ll help you in the long run.

    Finding gold in the rough

    As we sail through this entrepreneur sea, remember that every crash can be turned into a smooth wave. Just like I’ve learned from my Mexican roots and my own ups and downs, the trick is to tackle challenges like they’re stepping stones.

    As I navigate the tumultuous waters of entrepreneurship, I realize that the wild ride is not just about braving storms and smooth stretches. It’s about harnessing every twist, turn and curveball to my advantage. Entrepreneurship isn’t just about building a business; it’s about building character and resilience.

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    Rodolfo Delgado

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  • How Trusting Your Employees Leads to Long-Term Business Success | Entrepreneur

    How Trusting Your Employees Leads to Long-Term Business Success | Entrepreneur

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    Opinions expressed by Entrepreneur contributors are their own.

    There are certainly a lot of talented people out there! Trusting them to help guide your company in the right direction is only the first step. It is also vital to trust yourself that you made the right decision in hiring said talented person.

    In the fast-paced and ever-evolving landscape of business, entrepreneurs are the driving force behind innovation, economic growth and job creation. Their vision, determination and risk-taking abilities are often the catalysts that lead to the creation of successful enterprises. However, as businesses expand and challenges mount, entrepreneurs must navigate the delicate balance between maintaining control and delegating responsibility.

    One crucial aspect that can significantly impact the trajectory of a company is the level of trust entrepreneurs place in their employees to run the business. By entrusting high-ranking employees and subsequent staff with substantial responsibilities, entrepreneurs can unlock a myriad of benefits that propel their companies toward sustainable success.

    Related: The Biggest Obstacle Facing Leaders Is Distrust. Here’s How to Build Confidence in Your Team.

    Fostering a culture of innovation

    Trusting employees to run a company cultivates an environment where innovation flourishes. When employees are empowered to make decisions and take ownership of their work, they are more likely to explore new ideas and strategies. This empowerment sends a clear message that their insights and contributions are valued, thereby igniting their enthusiasm to contribute creatively.

    Google’s famous “20% time,” where employees are encouraged to spend a fifth of their work hours on personal projects, is a prime example of how trust can lead to groundbreaking innovations. This policy has resulted in products like Gmail and Google Maps, demonstrating that when employees are given autonomy, they can become catalysts for revolutionary ideas.

    Enhancing employee engagement and satisfaction

    Fostering a trusting environment sends a strong signal of respect and confidence in their abilities. This affirmation fosters a sense of belonging and dedication among employees, leading to higher levels of engagement and job satisfaction. When employees feel trusted, they are more likely to take pride in their work and invest extra effort into their tasks. This, in turn, contributes to higher productivity and improved performance across the organization.

    The iconic case of Richard Branson’s Virgin Group exemplifies this principle. Branson’s hands-off management style and trust in his employees have created a workforce that is not only fiercely loyal but also highly motivated to contribute their best to the company’s success.

    Empowering leadership development

    It is a powerful mechanism for nurturing leadership skills within the organization when entrepreneurs trust their employees to see the job through. When employees are given the autonomy to make decisions and solve problems, they have the opportunity to develop crucial leadership qualities such as decision-making, strategic thinking and adaptability. These skills are honed through practical experience rather than theoretical training, resulting in a cadre of capable leaders who can guide the company through times of change and uncertainty.

    Jack Welch, the former CEO of General Electric, famously championed the idea of pushing decision-making down to the lowest levels of the organization, which not only improved the efficiency of operations but also created a pipeline of capable leaders.

    Driving organizational agility

    In today’s dynamic business landscape, adaptability is paramount for survival and success. Entrepreneurs who entrust their employees to run the company are better positioned to respond swiftly to changing market conditions and emerging opportunities. When employees have the authority to make decisions without unnecessary bureaucratic hurdles, the company becomes more agile and capable of seizing competitive advantages.

    This was evident in the case of Zappos, the online shoe and clothing retailer, where CEO Tony Hsieh built a culture of trust and autonomy. This culture enabled Zappos to quickly pivot its business model when needed, contributing to its resilience and eventual success.

    Nurturing continuous learning

    Entrepreneurs who trust their employees to run the company recognize that learning is a lifelong journey. When employees are given responsibilities that challenge them and require them to make decisions, they engage in continuous learning and growth. Each decision, whether successful or not, provides valuable insights that contribute to personal and professional development. This culture of learning not only benefits employees but also enriches the organization as a whole.

    Companies like 3M, known for their innovation and research-driven culture, have thrived by trusting employees to explore new concepts and experiment with ideas, fostering a culture of continuous learning and improvement.

    Related: 5 Ways to Integrate Employee Autonomy Into Your Culture

    Mitigating entrepreneurial burnout

    The life of an entrepreneur is often characterized by long hours, intense pressure and the weight of countless decisions. Entrusting employees to share the burden of running the company can alleviate the risk of entrepreneurial burnout. When entrepreneurs trust their team members to handle various aspects of the business, they can focus their energy on high-level strategic thinking, innovation and building key relationships. This not only improves the entrepreneur’s well-being but also allows them to play to their strengths, driving the company’s growth more effectively.

    Additionally, delegating tasks successfully is a crucial skill for entrepreneurs to master as their businesses grow and evolve. Effective delegation not only allows entrepreneurs to focus on strategic priorities but also empowers their team members and fosters a culture of collaboration. Below is a collection of ways entrepreneurs can successfully achieve delegation:

    1. Clearly define responsibilities: Start by clearly defining the tasks or projects you want to delegate. Outline the goals, expectations and desired outcomes to ensure everyone is on the same page.

    2. Choose the right person: Match the task with the skills, strengths and interests of the team member. Consider their expertise and passion to ensure a higher chance of success.

    3. Provide context: Communicate the context behind the task. Explain how it fits into the bigger picture, the reasons for its importance and how it aligns with the company’s goals.

    4. Set SMART goals: Establish Specific, Measurable, Achievable, Relevant and Time-bound (S.M.A.R.T.) goals for the delegated task. This provides a clear framework for both you and the team member.

    5. Empower with authority: Delegate the necessary authority and decision-making power to the team member. This empowers them to make choices and take ownership of the task.

    6. Offer support and resources: Ensure that the team member has the resources, tools and support they need to accomplish the task. This might include information, training or access to experts.

    7. Provide clear instructions: Clearly communicate the steps, processes and guidelines required to complete the task. Avoid assumptions, and be available to answer any questions.

    8. Encourage autonomy: Allow the team member to execute the task in their own way, while still adhering to the agreed-upon goals and guidelines. This encourages creativity and innovation.

    9. Establish check-in points: Set up regular check-in points to monitor progress, address any concerns and provide feedback. This helps prevent misunderstandings and allows for course corrections if needed.

    10. Recognize and appreciate: Acknowledge and appreciate the efforts of the team member. Whether the outcome is a success or a learning experience, provide constructive feedback and recognition for their commitment.

    11. Learn from mistakes: If things don’t go as planned, view it as a learning opportunity for both you and the team member. Analyze what went wrong, identify lessons, and apply them in the future.

    12. Develop growth opportunities: Delegation can be a platform for team members’ growth. Assign tasks that challenge them and help them acquire new skills, advancing their professional development.

    13. Communicate openly: Maintain open lines of communication throughout the delegation process. Encourage the team member to share updates, concerns or questions without hesitation.

    14. Balance workload: Avoid overloading a single team member with too many tasks. Distribute responsibilities evenly among the team to prevent burnout and ensure effectiveness.

    15. Recognize different approaches: Understand that team members might have different approaches to completing tasks. Embrace diversity in problem-solving, and encourage multiple perspectives.

    16. Lead by example: Demonstrate your own willingness to delegate by entrusting important tasks to others. When your team sees you practicing what you preach, they’ll be more likely to follow suit.

    17. Focus on outcomes: Shift the focus from micromanaging the process to monitoring the outcomes. As long as the desired results are achieved, allow flexibility in how the task is completed.

    18. Address roadblocks: If the team member encounters obstacles, be prepared to step in and provide guidance or assistance. Address roadblocks promptly to keep the task on track.

    19. Reflect and adjust: After the task is completed, reflect on the delegation process. Identify what worked well and areas that could be improved for future tasks.

    20. Celebrate success: Celebrate the successful completion of delegated tasks. Publicly acknowledge the team member’s efforts and the positive impact on the company.

    Related: Learning to Let Go of Control and Delegate Can Be Hard. Here Are 3 Components to Make It Easier.

    Successful delegation is a vital skill that entrepreneurs must master as their businesses grow. By clearly defining responsibilities, choosing the right team members, providing context and support, and fostering autonomy, entrepreneurs can empower their teams, streamline operations and free up valuable time for strategic pursuits. Effective delegation not only benefits the entrepreneur but also contributes to a more motivated and engaged team, ultimately leading to business success.

    The benefits of trusting employees to run your companies are far-reaching and profound. From fostering innovation and enhancing engagement to nurturing leadership development and driving organizational agility, it can transform a business from a one-person show into a thriving and sustainable enterprise.

    Entrepreneurs who recognize the power of trust as a catalyst for growth position their companies on a trajectory of success, leveraging the collective abilities and potential of their entire team. As the business landscape continues to evolve, the role of trust in enabling entrepreneurial success remains steadfast, guiding visionary leaders toward a brighter future.

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    Michael Stagno

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  • 4 Companies Followed This Secret Formula. Now They’re Valued at $50 Million or More. | Entrepreneur

    4 Companies Followed This Secret Formula. Now They’re Valued at $50 Million or More. | Entrepreneur

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    Opinions expressed by Entrepreneur contributors are their own.

    My 20 years in the Entrepreneurs’ Organization have provided me with a front-row seat to significant business creation and operational strategy. Of the hundreds of entrepreneurs I know, four Portland, Oregon-based leaders hit home runs and exited at company valuations of $50 million or more: the founders of Ruby Receptionists, Survey Monkey, Jive Software and DW Fritz Automation.

    Because I knew those companies very well, I wondered whether they all took similar actions to create that level of success. What did they have in common? Is there a formula other founders could follow to hit similar financial home runs?

    The answer is a resounding “yes.” The four founders who sold their companies for more than $50 million each did these four things:

    1. Created significant value for customers in a distinct way within their niche.
    2. Developed super-clear branding around their unique product.
    3. Created extremely robust company cultures.
    4. Timed their exits precisely to maximize company value.

    Each company created significant “enterprise value” — value inherent in the way it did business and its future earning potential. Aside from hard assets like cash or real estate, millions of dollars of value existed in their business models and operational expertise. As a result, serious buyers recognized that fact and paid generously for it. That is a rare distinction among small businesses.

    So how do you create a business with such obvious enterprise value that big buyers will pay millions for it?

    Replicate the following four “million-dollar ideas.” If you are able to implement even one successfully, by itself, it will create over $1 million in sales value for your company.

    Related: Are You Sitting on Top of a Million-Dollar Idea?

    1. Deliver a ton of value customers can’t readily get elsewhere

    I saw billionaire, James Williamson, interviewed on his private jet on YouTube. When asked how he became that rich, he didn’t hesitate: “Find a niche. Crush it. Deliver more value than anyone else.”

    All four companies identified a unique product or service that customers both needed and valued. Or, they delivered a more standard product with a tweak or in a way not readily available elsewhere.

    Here’s the key: Whatever your differentiators, your offering must be unique in three ways or more. Not just one or two — at least three.

    If your primary product is not totally distinct and unattainable elsewhere — like a restaurant or electrical contractor — you can develop your three uniques. Maybe it’s a better product, lower price, different delivery method, more intuitive interface, unusual spin, friendlier service or a more personalized, memorable brand. It must be essentially better than everything else and also distinct in (at least) three ways.

    Each of the four company product offerings was truly differentiated, and the company knew in what way — and pushed harder for further differentiation all day, every day.

    2. Develop crystal clear branding around your specific differentiation

    These companies knew what they were offering. They saw customers piling up and recognized why. Their marketing was clear about what they offered that others did not.

    Maybe more importantly, they knew what they were not — and each was most definitely not everything to everyone. Only certain customers were right for them, so they focused on those and forgot the rest, even if the rest was a considerable number. That is to say, they served a specific market segment and did it better than anyone else but left the rest of the market to others.

    Related: Beyond Logos and Colors — How to Create a Compelling Brand Identity

    3. Create a super strong culture focused on customer success

    These companies created cultures you could feel when you walked into their offices, like a personality unto itself. You knew it was something special and different. The people were happy, motivated and focused on driving the company forward.

    Each company’s core values were extremely focused. In all cases, half of the values concerned the customer and what the company was doing to benefit that customer. Things like “practice wowism” or “find a better way,” not just generic values like “trust.”

    Each team member was hired because they matched those values. All were clear on what the company was, where it was going and how they could help it get there. They personified the strategy of rowing in the same direction. In a fundamental sense, they were a “cult” focused on creating unique value for customers and success for each other and the company. Their energy level approached frenetic.

    4. Time your exit precisely to maximize sale value

    My observation on business exits: Timing makes all the difference. A company that can barely sell on contract for $1 million at one point in the cycle could garner $10 million all cash at another. At times, specific business types are hot and highly sought after; at other times, they’re not. There can also be a long time between peaks in the cycle. Because of that, timing the cycle — and, therefore, demand — is probably more important than your personal timing and plan. The two seldom line up perfectly. These four owners struck while the iron was hot.

    In all four cases, the companies sold to an entity that wanted to take the business to a higher level. One interesting note: Because of that, both historic actual profitability and cash flow were basically irrelevant. What the buyer thought they could do with the company in the future mattered most. They sold on what is known as “pro forma” value.

    Angel investors, private equity or venture capital groups bought three of the four companies. In all cases, when one group showed interest in buying them, the company solicited other groups (often through a broker). That generally increased the first buyer’s interest and ultimately enabled the entrepreneur to exit at a 30% to 100% higher price than if they had worked solely with the first buyer. The buyers then took the companies to new heights, either by going public or selling to a larger strategic buyer. One of the four companies sold directly to a larger strategic buyer.

    Even in their exits, the four shared significant commonalities.

    Related: When Should Business Owners Start Developing an Exit Plan? Here’s What You Need to Know.

    Devise the perfect setup to catch lightning in a bottle

    When I connected the dots between these four companies, it almost felt like being struck by lightning. I could not believe how common their trajectory was and, more importantly, how they got there. These four caught lightning in a bottle — and while some luck is always necessary, you can’t deny that their playbooks were quite similar and well-executed.

    If your company can implement any (or all) of these ideas to their fullest potential, you will create millions of dollars in enterprise value.

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    Barry Raber

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  • How Three Friends Built a Business That Helps Indie Winemakers Thrive | Entrepreneur

    How Three Friends Built a Business That Helps Indie Winemakers Thrive | Entrepreneur

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    In this ongoing series, we are sharing advice, tips and insights from real entrepreneurs who are out there doing business battle on a daily basis. (Answers have been edited and condensed for clarity.)

    Who are you and what’s your business?

    I’m Patt Eagan, one of the co-founders of Common Wealth Crush. We are a winery operation for winemakers in Virginia’s Shenandoah Valley — a custom crush meets incubator meets think tank cooperative. We offer a range of winemaking and related support services tailored to anyone from independent winemakers who need a production facility to brand owners who need full-service support.

    What made you want to do this?

    My co-founders Ben and Tim Jordan had the initial kernel of the idea after their experience of getting their own small family brand up and running. We realized that our state didn’t have a facility that was really geared toward the individual winemaker. A place where they could come in, utilize our tanks, equipment and expertise, and also call their own shots. We developed the idea while I was getting my MBA at UVA, and we opened shortly after I graduated. For me, it was a perfect mix of having a passion for wine and also wanting to be part of building a business from the ground up.

    Credit: Common Wealth Crush

    Can you talk about balancing the “new and innovative” aspects of your business with the history of the industry?

    We set up in the historic Virginia Metalcrafters building, which is an important part of Waynesboro and Virginia manufacturing history. In fact, it’s on the US National Register of Historic Places. We appreciate being part of a long line of Virginia craftspeople who have occupied this space. It just feels right. And our overall business model took inspiration from Carlton Winemakers Studio in Oregon, Punchdown Cellars and Grand Cru Custom Crush in California. We’re proud to be part of a long tradition of community-focused facilities around the globe that have proven invaluable to the survival and growth of small producers. We were proud to receive Waynesboro’s first Agriculture & Forestry Industries Development Fund grant award.

    Related: Watch the new episode of “Entrepreneur Elevator Pitch” now

    How many wine brands are you working with now?

    Right now we have eight companies and as we look to expand, we’re striving to be a force for supporting more diverse representation within the wine industry. We’re launching a winemaker incubator program this coming harvest, designed to foster and support communities that lack representation in Virginia wine. To help jump-start these projects, we’re waiving the typical winemaking fees associated with the first year of production in our facility.

    What are some of the biggest challenges you and winemakers face?

    So principally I would say that the financial aspect of the wine industry is really difficult. It’s a tough slope to climb. It is a huge financial burden for small producers to build their own facilities. It’s a big hurdle to clear and what our model is actively trying to address. We take on those fixed costs and clients are then paying us based on the tons of fruit processed and things like that. The other big hurdle is the complexity of regulation within the industry, permitting, the nuances of marketing, the three-tier system with distribution versus direct sales, and so many other things.

    Related: How These Entrepreneurs Created a Must-Visit Destination for Art and Wine Lovers

    What do you advise people looking to get into the wine industry?

    It is funny, there’s this juxtaposition of the relaxed romance of the industry versus when you pop the hood and look inside at the complexity you have to navigate. I think that’s the reason that winemaking attracts people from so many different backgrounds — it’s like this Rubik’s Cube that you can’t help but enjoy solving.

    Credit: Common Wealth Crush

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    Dan Bova

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  • 5 Steps to Prepare to Sell Your Rental Property | Entrepreneur

    5 Steps to Prepare to Sell Your Rental Property | Entrepreneur

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    Opinions expressed by Entrepreneur contributors are their own.

    Preparing a house to sell is quite the process. If you’re a real estate investor with current tenants, it can become even more complicated. However, whether you’re deciding to sell because of a shifting business plan, a big life change or interest in investing your money elsewhere, figuring out when the best time is to sell and how you plan on doing so should be top of mind.

    Here are five steps to take when preparing to sell your rental property.

    Related: 6 Tips for Successfully Selling Your House

    Step 1: Plan when to sell

    The first step in selling your rental property is to strategically plan when to put the property on the market. If you can figure out your area’s local market trends, you will more easily be able to see what times are most profitable to sell your rental property. Here are some indicators that it’s a good time to sell:

    Higher demand for housing:

    Is there a large influx of buyers, perhaps due to new jobs cropping up in your area? While demand is high, it’s a strong sign to start preparing to sell just in case this demand doesn’t last long.

    You have substantial equity:

    It’s possible that you bought your property for a reasonable price and have made good renovation decisions over the years and now have a good amount of equity from that property. You should consider whether your potential gains will outweigh how much you’ll make in cash flow if you were to keep the property: If not, it’s best to wait until you have a stronger reason to sell.

    Incoming drop in rental prices:

    There are a few signs that rent prices in your area are about to drop. Although these are not guarantees, an influx of new construction or lower interest rates could lower the demand for your rental. If you see these signs, it’s a good idea to get out ahead of the decrease and sell your rental property.

    Step 2: Communicate with your tenants

    Maintaining a friendly, professional relationship with your tenants should always be top of mind for you as a landlord. Undergoing the selling process will force your tenants to decide between three options: They can move out, wait for you to sell the property and then move out, or remain a tenant under the new owner. If they choose to stay, it’s in your best interest to stay on their good side and encourage their cooperation.

    Tenants are going to be inconvenienced during this process. They will have to deal with a new owner, potential showings and repairs, and they could have to renegotiate their rental agreement. While these inconveniences could prompt some tenants to be difficult, if you already have a strong relationship with them and offer incentives to make them feel appreciated, the selling process is much more likely to go smoothly.

    Some ideas for tenant appreciation are offering gift cards to those who stay throughout the selling process or setting up activities like food trucks to stop by your property. Showing that you care about the sacrifices they’re making with their time and privacy will go a long way.

    Related: 6 Strategies to Increase Your Real Estate Cash Flow

    Step 3: Repair and prepare

    Preparing your property for the market entails advertising, making necessary renovations or repairs, and creating a listing.

    The first obstacle in this step is evaluating the current state of your property. Are there any big repairs that need to be done? Do you need to replace the carpet or appliances? Perform a pre-listing inspection to identify any glaring opportunities for improvement.

    Then, arrange to fix anything you found in that inspection. Vacant units are the easiest to arrange service on because you don’t have to work around tenants’ schedules or inconvenience them by constantly being in their living space. Extensive projects sometimes require an empty unit, like installing new flooring or repainting.

    Step 4: Hire a real estate agent

    A real estate agent will help you navigate the advertising and showing process, along with any legal steps that may be included.

    Advertising is extremely important. A good real estate agent will guide you toward the best ways to advertise in your area based on population trends and the local market, and they may also give you recommendations on house showing etiquette. They may also have access to databases that make it easier for you to find a great buyer.

    Related: 5 Real Estate Mistakes That Could Make You Lose Money

    Step 5: Choose a buyer

    First of all, a great buyer must have the means to buy your property. This buyer could be a real estate investor like you or someone looking for their next home. It would be beneficial for you and your current tenants if you chose an investor who is willing and prepared to take on your active leases, so your tenants don’t have to move.

    Also, if you have kept detailed records that prove your current tenants’ reliable record of paying on time and in full, investors may be willing to pay more for the property. The new investor will have an almost guaranteed positive cash flow right after they purchase the property without having to put in extra work for advertising or dealing with and filling vacancies.

    However, this decision is ultimately up to you. A real estate showing agent will be able to provide experienced advice on what kind of buyer would be best for your business’s needs, so be sure to take the time and hire someone you trust.

    Selling your rental property is best done with maximum preparation. The more research and prep you do into the process, the easier it will be for you and for your tenants. Consult with professionals in the field if you’re unsure of how to proceed. Picking a plan and sticking to it will be the best course of action, and ensuring your tenants are fully in-the-know will ease your stress as well.

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    Dave Spooner

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  • 3 Keys to Success for Black Women Entrepreneurs | Entrepreneur

    3 Keys to Success for Black Women Entrepreneurs | Entrepreneur

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    Opinions expressed by Entrepreneur contributors are their own.

    Let’s be blunt. Being a Black entrepreneur is different from our counterparts. Not always in a bad way, just dissimilar. However, we do face challenges or have experiences that are sometimes difficult to understand or articulate unless you’re in our shoes or you live through them. What might seem routine, ‘normal,’ or straightforward to others has proven to be unlike what our communities of color face — especially in the small business world. Nevertheless, remaining optimistic and resilient amongst the noise will aid in your success despite the barriers.

    Embracing pride for your business while maintaining respect for others and yourself will ultimately mold a sound backbone for what life throws amongst the discrimination and bias that are still prevalent. As a Black woman entrepreneur, being aware of the obstacles and having courage to overcome them is critical. Here are three keys to success that aid in empowerment, growing your small business as an underrepresented class and evolving into a respected small business owner.

    Related: 6 Ways to Offer Allyship to Black Entrepreneurs

    1. Bring your own perspective and authenticity + don’t be afraid to cultivate change

    No matter how often you’ve been silenced, don’t allow that to define you. Bring your unique perspective to every situation facing you. Fortunately, redefining and making small changes can yield big results in every area of life. Entrepreneurs generally endure a lot every day because it seems easy enough to just count us out or take us less seriously than those in corporate America. However, speaking up, starting and maintaining needed conversations and leveraging your strengths to propel you forward will open doors for differing perspectives and much-needed change to your organization and the world. It’s as simple as this — You can make a difference. So, when you see something you don’t agree with or feel it is unethical, say something. Be 1% better every day in all you do.

    Roadblocks are inevitable but necessary for growth. Looking at them as opportunities to be better is always the way forward. Keep your vision clear on what you want your business to accomplish and your life. Continuously set goals to make your vision a reality. And know that being authentic is the best you can be. People want to see authenticity in how they live their lives, run their businesses, and create community. It builds trust and confidence — which is so instrumental, especially today.

    Related: How to Create a Thriving Workplace by Leading With Authenticity

    2. Stay true to who you are + be an advocate for yourself

    If you’re a POC reading this, there has, without a doubt, been a time when you found yourself as the only representation of color in a group. In these moments, look for opportunities to drive diversity by advocating for yourself and others. Because when you walk into rooms and see people that look like you amongst the crowd, doesn’t that feel better than good? Whether you look at the company you founded, the organizations you get involved with, or the community you live in, you have the greatest opportunity to support diverse environments. Remembering your value and having a purposeful vision in all situations will go a long way.

    Related: Black Women Entrepreneurs, Not Banks, Helped Me Keep My Company Going During the Pandemic

    3. Stay informed + commit to your beliefs

    The average revenue of Black-owned businesses in Atlanta is incredibly low. According to The Atlanta Journal-Constitution, in 2021, “Black-owned companies generate $39,826 in average annual revenue.” When you consider that minority-owned businesses are pulling in less than $40,000 a year, which is astonishingly less than those businesses that aren’t minority-owned, that’s a huge problem. Whether it’s through volunteering, speaking, mentoring or 1:1’s, being a force of change in those statistics (or similar ones) is crucial to the difference that the small business community needs.

    As business grows, be a role model for those following in your footsteps. Others are studying your career path and seeing what your business and life look like. Why not leave a lasting legacy in all areas of your life?

    Be strong in your commitment to rise above and make a difference; remember it starts with you. Consider these possibilities:

    • Choose equitable hiring practices.
    • Find speaking opportunities that allow you to support your community.
    • Cultivate a diverse set of offerings and client bases.
    • Think through your business and find areas where you can drive diversity, equity and inclusion.
    • Be the change you know you can be, and be proud of where your business can take you.

    The path to success for Black women entrepreneurs requires perseverance and perspective. Staying true to yourself and being a positive resource to others will build a successful business that serves your purpose and your community well. Even in the face of adversity, a resilient spirit, clear vision and unwavering commitment can make all the difference in achieving success and positively impacting the world.

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    Lauren Gall

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  • The Top 3 Business Opportunities of the Next Decade | Entrepreneur

    The Top 3 Business Opportunities of the Next Decade | Entrepreneur

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    Opinions expressed by Entrepreneur contributors are their own.

    As someone who has been in the business world for some time now, I’ve seen trends come and go. One thing that has always remained constant is the need for entrepreneurs to innovate and create new ways to make money. There are a lot of ways to do this, but these three are my personal favorites.

    I predict that in the coming years, real estate, artificial intelligence and finance — specifically mortgage companies — will be the three biggest business opportunities. These are the three industries that will see a lot of growth over the next decade, and I’m going to explain why.

    Related: How AI Will Transform the Real Estate Market

    The rise of Proptech: Transforming the real estate industry

    While real estate may seem like a conventional industry, there are some unconventional concepts within it that I believe will lead to major progress in the coming years.

    Proptech (property technology) has been growing rapidly over the past few years, enhancing the way we buy, sell and manage real estate.

    The real estate industry has traditionally been slow to adopt technology, and that’s part of the reason why it’s taken so long for proptech to develop. However, I believe that as this technology becomes more widely used, it will dramatically improve the way we buy and sell homes. The first significant change will be in how we find properties for sale.

    Increasing accessibility and transparency: Fintech revolutionizing finance

    Finance has always been a lucrative industry, but it’s now becoming more accessible to the average person. This is all thanks to new technologies, such as fintech apps and peer-to-peer lending, which make it easier for people to manage and invest their money irrespective of the capital amount.

    Additionally, these technologies are making finance more transparent. Mortgage lending, in particular, is an industry within finance that is expected to see maximum growth.

    The U.S. alone has over $10 trillion in outstanding residential mortgage debt, and as AI continues to diversify the lending process, we can expect more people, even with average credit, to seek mortgage loans providing new opportunities for the lenders themselves and the whole real estate industry.

    These developments, of course, are likely to have a positive impact on the economy. As technology continues to make it easier for people to manage their money, more people will be able to invest in real estate and other assets. This could increase the number of home purchases and help make homes more affordable.

    Related: Is the Real Estate Market on the Verge of a Turnaround or Stuck in a Recurring Pattern? Here’s What You Should Know.

    AI in mortgage lending: Efficiency and opportunities

    Artificial intelligence (AI) may be applied to many different industries, but it has the most potential in mortgage lending. AI enables lenders to quickly and accurately underwrite loans, reducing the time and cost involved in the process, while also identifying patterns and trends in the market, allowing lenders to invest better.

    There are also AI-based solutions that specifically cater to better scenarios to offer premium services to specific niches, such as elder care recommendations in real estate investments. The mortgage industry is moving toward AI-based solutions because they help lenders to do more with less. As banks continue to deal with the costs of compliance, technology will be an important tool for them to stay competitive in the marketplace.

    The benefits of AI are not limited to mortgage lending. Auto lenders have already begun using the technology to streamline their processes, allowing them to provide more personalized offers and faster approvals.

    Implementing new business models: Networking and building strategic partnerships

    Networking and building strategic partnerships are essential for entrepreneurs seeking to succeed in the real estate, AI and finance industries. Entrepreneurs who want to enter these industries can begin by cultivating relationships with key players, industry experts and stakeholders. These valuable connections offer support, resources — and access to new opportunities.

    Moreover, you’ll have:

    Access to resources: Strategic partnerships and networking can offer access to a wide range of resources, including capital, technology, talent and industry expertise. Key partnerships can help leverage these resources effectively to achieve a specific goal.

    Collaboration opportunities: Building connections and partnerships with other industry players opens up opportunities for collaboration on projects, research and development initiatives. AI, finance and real estate are already complicated. To solve a problem in one area, it’s often necessary to combine knowledge from multiple disciplines.

    Business development: Networking and partnerships can offer opportunities for business development and expansion. Collaborations with real estate developers, fintech startups and AI companies can help entrepreneurs identify new markets, expand their service offerings or access new distribution channels.

    Related: What Impact Will Fintech Have on the Future of Investing?

    I have a strong conviction that the top three business opportunities for the next decade lie in real estate, AI and finance. This is because these three areas are ripe for disruption, and the use of technology will continue to shape our lives. As we move into an AI-driven world, businesses that can adapt to these changes will be more successful than ones that don’t.

    In the next decade, we will see massive disruptions in these areas. The most important thing for any business to do is to understand how technology is affecting their industry and use it to their advantage.

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    Roy Dekel

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  • 6 Mindset Strategies I Wish I’d Known Earlier in My Career | Entrepreneur

    6 Mindset Strategies I Wish I’d Known Earlier in My Career | Entrepreneur

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    Opinions expressed by Entrepreneur contributors are their own.

    During my 12-year journey as an entrepreneur, I’ve unearthed some game-changing mindset strategies and practices that I wish I’d known earlier. These shifts have the power to breathe new life into your business and personal journey once you start to practice them. And most of them are simple. I feel that if I’d known them sooner, I would have had more success and peace of mind.

    Below, I’ll share these mindset shifts with you:

    Related: 8 Mindset Shifts Entrepreneurs Must Make to Achieve Their Ultimate Goal

    1. Creating momentum

    What most people just accept as reality is that success begins in your mind and thoughts, and “thoughts are things.” However, real traction happens when you pair that mental attitude with some real-world action. It’s not just about thinking positively — you’ve got to match those thoughts with tangible action. The secret is keeping that momentum going even when obstacles arise. Believe me, I’ve been caught in this trap too, finding myself overthinking.

    The myth we often buy into is that having a meticulously planned roadmap is the only way forward. Sure, it’s important, but the real magic happens when you dare to do new things with no safety net.

    Movement is the name of the game, initiation is key, and keeping up the rhythm is everything. Breaking the habit of perfectionism is vital — doubts are normal, but feeling somewhat foolish doesn’t mean you are.

    For instance, your online content doesn’t have to be internet-breaking. Just the fact you’re putting yourself out there is a big deal (lots of folks never even muster the courage to start — don’t be one of them.)

    My very first marketing video was downright embarrassing. The sound was awful, I was stiff, and I cringed when I watched it. Actually, everyone cringed. But I did it anyway. Then I did the next.

    And when we think back to Steve Jobs and Steve Wozniak building their first computers in a garage, they didn’t wait for anything to be perfect. They just did stuff. It’s a reminder that even the biggest names started from zero.

    The results you want might seem like they’re far away. However, they’re achieved by taking one step after the other.

    2. Going above and beyond

    According to The Law of Reciprocity, whatever you put energy into creates a situation where something is brought back to you. And according to Napoleon Hill’s Law of Success, you need to go above and beyond what you’re paid for — a mindset that often is missing these days. There’s something magical about helping others without expecting something immediately or at all. And sometimes, as a bonus, that goodwill comes back to you tenfold. But then again, that isn’t the reason to serve at your highest level or to help someone out.

    This isn’t to be confused with working for free. Nobody should work for free unless you’ve allotted some of your hours as Pro Bono and it’s part of your model.

    3. Fear busting

    Fear has a way of acting like our friend because it’s always there — but ends up stifling us. And its cousins Anxiety, Vulnerability, Frustration and Overwhelm are all part of this bundle. However, worthwhile endeavors and pursuits are never going to be a cakewalk. In entrepreneurship, you’ll need some serious determination, drive and motivation. And you will need to be able to sustain it. You need to remember WHY you started your business in the first place. Whether it’s about changing lives through coaching, combating diseases, chasing financial freedom or even creating a groundbreaking tech app or product, you need to sustain your energy and find ways to bust through the fear.

    One way of doing this is breathing into the fear as you feel it in your body instead of avoiding it and then exhaling that space that holds the fear into the air around you.

    Related: The Simple Mindset Shift That Can Change How You Think About Entrepreneurial Setbacks

    4. Taking action

    I mentioned action before, but I want to delve deeper into how to make things happen. Open up your calendar, block the times when you will do specific tasks, and stick to the plan. If it’s on the calendar, it will happen.

    Then come up with some Huge Audacious Goals for your business. The more you imagine big things happening, the more they WILL.

    A concrete practice for this is something called Creative Visualization, which I initially learned from the book Psycho-Cybernetics by Maxwell Maltz.

    You close your eyes for 15 minutes and play out the scene of what you want to happen in your life. Your mind cannot tell the difference between those Mind Movies and reality, which makes it all naturally happen.

    5. Being accountable as a true entrepreneur

    We all have a bit of laziness wired into us. It’s human. So, we need to find a coach or accountability partner and set up commitments that are non-negotiable. When I recently started my podcasting journey, I had very little bandwidth left for that new project, but knowing my producer is waiting for the shows makes it happen. And the enjoyment of speaking with amazing people keeps me accountable. So, find something that will keep you on track and push you when the going gets tough. All of us have flirted with the idea of throwing in the towel when things seem hard, so it’s important to have a sounding board. Another great way of staying accountable is to join a mastermind with other like-minded people. Group motivation is unmatched.

    6. Being kind to yourself and practicing self-love

    Entrepreneurs are high achievers who are very hard on themselves and have high expectations. Entrepreneurship demands a unique mindset that keeps us going. That’s what’s needed to succeed. However, if we don’t celebrate our successes or just be kind to ourselves, we can fall into self-loathing and blame when things don’t work — or even when things are working out and we keep moving the finish line.

    Results are important, and our businesses are our babies. Developing an optimal mindset is a lifelong practice that’s completely worth it. You will trip and fall behind sometimes. That is par for the course. Just learn from the journey and see your quality of life expand.

    Related: It’s All in Your Head: How to Shift Your Mindset for Serious Success

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    Jeanne Omlor

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  • Who Is Jeff Bezos? Inside the Billionaire’s Career Path, Life | Entrepreneur

    Who Is Jeff Bezos? Inside the Billionaire’s Career Path, Life | Entrepreneur

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    This article originally appeared on Business Insider.

    Jeff Bezos is one of the most recognizable names in business.

    The 59-year-old tech titan worked at a hedge fund before he left to start Amazon as an online bookseller, ultimately growing it into one of the world’s largest companies by revenue. He’s also founded space tourism company Blue Origin, which has flown him to the edge of space.

    He’s a fixture in the world’s wealthiest list; currently, Bezos is the third-richest person in the world with a net worth of $158 billion, according to the Bloomberg Billionaires Index.

    With all of his wealth, Bezos has made some splashy purchases. He’s the 24th-largest landowner in the US with 420,000 acres, according to the 2022 Land Report, with a real estate portfolio boasting mansions in Hawaii, California, Florida, and more. Bezos also owns the world’s biggest sailing yacht, a 417-footer that cost an estimated $500 million.

    From his first job flipping burgers at McDonald’s to building Amazon into a trillion-dollar company at one point, here’s a look at Jeff Bezos’ life and career.

    Allana Akhtar and Avery Hartmans contributed to an earlier version of this story.

    Jeff Bezos’ mom, Jackie, was a teenager when she had him on January 12, 1964.

    Jeff Bezos with his father, Miguel “Mike” Bezos. Kevin Mazur/Getty Images for Statue Of Liberty-Ellis Island Foundation

    She had recently married Cuban immigrant Miguel Bezos, who later adopted Jeff.

    Jeff didn’t learn that Miguel, who often goes by Mike, wasn’t his real father until he was 10 years old, but he told Wired he was more fazed about learning he needed to get glasses than he was about the news.

    In 1968, his mother told his biological father, Ted Jorgensen, who previously had worked as a circus performer, to stay out of their lives.

    When author Brad Stone interviewed Bezos’ biological father for his 2013 book, “The Everything Store,” Bezos’ dad had no idea who his son had become.

    Bezos showed signs of brilliance from an early age.

    When he was a toddler, he took apart his crib with a screwdriver because he wanted to sleep in a real bed, according to an account in the book “The Everything Store.”

    From ages four to 16, Bezos spent summers at his grandparents’ ranch in Texas, doing things like repairing windmills and castrating bulls.

    jeff bezos young 1999

    Bezos said he would help vaccinate cattle, fix equipment, and do other chores while at his grandparents. AP Photo/Richard Drew via BI

    Decades later, Bezos purchased his own land in Texas. His acreage is used as the launch site for Blue Origin rockets.

    Bezos’ first job was cooking burgers at a McDonald’s in Miami.

    McDonald's.

    Bezos became interested in automation during his time at McDonald’s. Joe Raedle/Getty Images via BI

    Bezos described the gig at McDonald’s as “really hard” in a 2001 interview with Fast Company.

    “They wouldn’t let me anywhere near the customers. This was my acned-teenager stage. They were like, ‘Hmm, why don’t you work in the back?’” Bezos said.

    Bezos has cited his grandfather, Preston Gise, as an inspiration.

    jeff bezos

    Bezos said his grandfather was an intelligent, quiet man. AP Images via BI

    At a commencement address in 2010, Bezos said Gise taught him, “it’s harder to be kind than clever.”

    As a child, Bezos fell in love with reruns of the original “Star Trek” and became a fan of later versions too.

    star trek

    Bezos’ interest in space goes way back. Paramount Pictures via BI

    He even considered naming Amazon MakeItSo.com, a reference to a line from Captain Jean-Luc Picard, according to the book “The Everything Store.” Bezos also considered naming Amazon Cadabra.

    In 2016, Bezos even filmed a cameo in a “Star Trek” movie.

    At his South Florida high school, Bezos said he wanted to be a “space entrepreneur.”

    Jeff Bezos, founder of Blue Origin

    Bezos’ space company is called Blue Origin. Getty Images / Blue Origin via BI

    In school, Bezos would tell teachers that “the future of mankind is not on this planet.”

    Of course, he’s made that dream a reality: He now owns space exploration company Blue Origin.

    “I do think we have all our eggs in one basket,” Bezos said according to a Wired interview in 1999.

    To avoid spending a summer flipping burgers at McDonald’s, Bezos and his high school girlfriend started a summer camp.

    Jeff Bezos Thumb

    The name of Bezos’ summer cap was Dream Institute. Kim Kulish/Getty images via BI

    Dream Institute, an educational summer camp for kids, focused on science, math, and reading.

    The camp had six kids who each paid $600 for the session — though two of them were Bezos’ siblings. “The Lord of the Rings” series was required reading, and science lessons focused on fossil fuels and space, according to the 1999 Wired article.

    Upon graduating high school in 1982, Bezos matriculated at Princeton University, where he majored in computer science.

    Princeton University

    Princeton University. John Greim / Getty Images via BI

    Upon graduation, he turned down job offers from Intel and Bell Labs to join a telecommunications startup called Fitel, according to the book “The Everything Store.”

    After he quit Fitel, he went to Bankers Trust where he worked as a product manager.

    fax

    Bezos worked at Banker’s Trust for about two years. Karl Baron/Flickr via BI

    While at Bankers Trust, Bezos focused on selling software to pension-fund clients.

    He left Banker’s Trust after two years for hedge fund D. E. Shaw.

    David Shaw

    D.E. Shaw was founded by David Shaw, pictured. D.E. Shaw via BI

    He became a senior vice president after only four years, according to a Wired interview.

    Meanwhile, Bezos was taking ballroom dancing classes as part of a scheme to increase what he called his “women flow.”

    Ballroom dancing

    Bezos’ had an interesting dating strategy. Lisi Niesner/Reuters via BI

    The term was a play on Wall Street’s “deal flow” and referred to the number of opportunities he had to meet women.

    He ended up meeting his future wife, MacKenzie Scott Tuttle at work.

    Jeff Bezos + Mackenzie

    AP via BI

    MacKenzie Scott Tuttle was a D.E. Shaw research associate. The pair married in 1993 and they went on to have four kids together.

    By 1994, Bezos’s eye was on the internet, after reading about the web’s immense growth in one year.

    girl in bookstore

    Paul Falardeau via BI

    This number astounded him, and he decided he needed to find some way to take advantage of its rapid growth. He made a list of 20 possible products to sell online and decided books were the best option, according to “The Everything Store” book.

    He decided to leave D.E. Shaw — a stable and lucrative job — in 1994 to start what would become Amazon.

    amazon bezos

    Amazon CEO Jeff Bezos is silhouetted during a presentation of his company’s new Fire smartphone at a news conference in Seattle, Washington June 18, 2014. REUTERS/Jason Redmond via BI

    His boss at the firm, David E. Shaw, tried to persuade Bezos to stay, but Bezos was already determined to start his own company. Source: Wired

    MacKenzie and Jeff flew to Texas to borrow a car from his father, and then they drove to Seattle, which would become Amazon’s headquarters.

    jeff and mackenzie bezos

    Bezos worked on his business plan while the couple were driving across the country, according to Wired. Sara Jaye/Getty Images via BI

    Bezos was making revenue projections in the passenger seat the whole way, though the couple did stop to watch the sunrise at the Grand Canyon.

    Bezos started Amazon.com in a garage with a potbelly stove.

    Barnes and Noble store

    Bezos worked out of the garage of a rented house in Bellevue, Washington. Mike Segar/Reuters via BI

    He held most of his meetings at the neighborhood Barnes & Noble — which would soon become a competitor.

    In the early days, a bell would ring in the office every time someone made a purchase.

    jeff bezos young 2001

    AP Photo/Andy Rogers via BI

    Amazon’s employees would gather to see if anyone knew the customer.

    But it took only a few weeks before it was ringing so often that the company put an end to the bell, according to the book “The Everything Store.”

    In the first month of its launch, Amazon sold books to people in all 50 states and more than 45 different countries.

    amazon ipo jeff bezos

    Frank Micelotta/Getty Images via BI

    In 1997, less than three years after it was founded, Amazon went public on May 15.

    When the dot-com crash came, analysts called the company “Amazon.bomb.” But it weathered the storm.

    jeff bezos

    The dot-com bust didn’t kill Amazon. Mario Tama/Getty Images via BI

    The website ended up being one of the startups that wasn’t wiped out.

    Amazon has now gone beyond selling books to offering almost everything you can imagine.

    amazon warehouse

    Amazon has hundreds of fulfillment centers around the world. Shutterstock via BI

    The retailer offers, appliances, clothing, groceries, toiletries, and even cloud computing services.

    In the early days, Bezos was said to be a demanding boss.

    Jeff Bezos

    Bezos wasn’t always the easiest person to work with. Reuters via BI

    Bezos could explode at employees, and rumors circulated that he hired a leadership coach to help him tone it down. He also reportedly gave sarcastic responses when he was upset.

    At one point, Bezos banned PowerPoint presentations at Amazon.

    Pens and paper with the Amazon logo are seen at the logistics center in Brieselang, Germany November 17, 2015. REUTERS/Hannibal Hanschke

    Bezos Thomson Reuters via BI

    Instead, Bezos required his staff to turn in papers on their proposals. This, he believed, would encourage critical thinking.

    Bezos is also known for creating a frugal company culture.

    Amazon office 61

    An Amazon office. Business Insider

    This contrasts with other big tech firms, which offer free food and perks.

    Bezos told Business Insider in 2014 that Amazon did offer great amenities to its employees, but they just weren’t the same as other tech companies.

    More than 20 years after going public, Amazon now has a market cap of $1.4 trillion.

    Jeff Bezos

    Amazon has become one of the biggest companies in the world. Alex Wong/Getty Images via BI

    Amazon is one of the world’s five largest public companies.

    His time leading Amazon was not without controversy.

    Jeff Bezos

    Amazon has come under the spotlight many times. AP/Pablo Martinez Monsivais via BI

    During the COVID-19 pandemic, Amazon saw a surge in demand as more people were forced to shop online. But the company faced criticism over its treatment of workers, who said the company paid little attention to their health and safety at its fulfillment centers nationwide.

    Amazon delivery drivers, who are contractors employed by third-party companies, have also spoken out about the demands of their jobs. Some drivers say Amazon’s emphasis on metrics has forced them to use their delivery vans as bathrooms or sacrifice safety to deliver packages on time.

    Amazon has faced antitrust concerns, particularly over its treatment of third-party sellers on its platform. Bezos and other tech CEOs were called to testify before Congress in 2020.

    He’s also gotten rich as an early investor in Google

    Larry Page Sergey Brin

    Google cofounders Larry Page, left, and Sergey Brin, right. AP via BI

    Bezos invested $250,000 in Google. That translated to 3.3 million shares when the company went public in 2004.

    Today, that would be worth more than $400 million. Bezos hasn’t said whether he kept any of his stock after the initial public offering.

    Despite his high net worth, Bezos had the same annual base salary for decades while he was CEO: $81,840.

    Jeff Bezos Sun Valley

    Security and travel costs for Bezos totaled some $1.6 million in 2016. Drew Angerer/Getty Images via BI

    His annual total compensation for many years exceeded $1 million owing to costs related to security and business travel.

    In July 2017, Bezos became the world’s richest person for the first time.

    Jeff Bezos Bill Gates Tennis

    Bill Gates, left, and Jeff Bezos, right. Getty Images via BI

    He momentarily surpassed Microsoft founder Bill Gates with a net worth of more than $90 billion.

    Today, Bezos is worth $157 billion, and he said he will give most of his wealth to charity.

    Jeff Bezos

    Bezos has given to a number of causes. REUTERS/Abhishek N. Chinnappa via BI

    Some of his more notable contributions include pledging $10 billion to fight climate change through his Bezos Earth Fund, donating $200 million to the Smithsonian’s Air and Space Museum, and pledging $100 million towards recovery efforts on Maui, where he owns a $78 million home, following the catastrophic wildfires.

    But he’s also spending his money on other business pursuits.

    Jeff Bezos

    Amazon was not involved in the deal with The Washington Post. Chip Somodevilla/Getty Images via BI

    In August 2013, Bezos bought The Washington Post for $250 million.

    And he’s spent an unknown amount on the private space tourism company Blue Origin.

    Blue Origin

    Bezos made history with his rocket company. Blue Origin via BI

    The company made history in 2015 when it successfully launched a reusable rocket.

    The rocket, called New Shepard, traveled to an altitude of 62 miles.

    Bezos’ interest in flying has gotten him into trouble in the past.

    Jeff Bezos looking down

    Bezos cheated death in 2003. LINDSEY WASSON/Reuters via BI

    In 2003, Bezos almost died in a helicopter crash in Texas while scouting a site for a test-launch facility for Blue Origin.

    Over the years, Bezos has also built quite the real estate portfolio.

    Amazon plane Lake Washington

    Jeff Bezos owns all kinds of properties. Stephen Brashear/Getty via BI

    He is the country’s 24th largest landowner with 420,000 acres.

    In January 2017, Bezos was revealed as the anonymous buyer of the Textile Museum in DC’s Kalorama neighborhood.

    Jeff Bezos DC house

    The property dates back to 1912. AgnosticPreachersKid/Wikimedia Commons via BI

    The property sold for $23 million, and with nearly 27,000 square feet of living space, it is the largest home in Washington, DC.

    Bezos also owns five apartments at 212 Fifth Avenue in New York City.

    Madison Square Park

    Madison Square Park in New York City. Shutterstock via BI

    His most recent purchase was in 2021, when he paid a reported $23 million for a four-bedroom unit. He’s spent a total of $119 million on apartments in the building.

    In February 2020, Bezos became the new owner of the Warner Estate, a sprawling compound in Beverly Hills, California.

    Jeff Bezos Warner estate Beverly Hills

    The estate has a 13,600-square-foot mansion Los Angeles County/Pictometry via BI

    He purchased the property for $165 million, making it California’s most expensive real estate transaction at the time. Bezos bought the mansion from David Geffen, who had purchased it in 1990 for $47.5 million.

    In 2021, Bezos bought a home in Hawaii located in an isolated area on Maui’s south shore near lava fields.

    Maui Hawaii

    A home in Maui, Hawaii, although not the one Bezos purchased. ejs9/Getty Images via BI

    Bezos’ Maui home reportedly cost $78 million.

    Most recently, Bezos scooped up a $68 million waterfront mansion in Miami’s “billionaire bunker” island, Indian Creek Village.

    Jeff Bezos has reportedly purchased a waterfront mansion in Indian Creek, an artificial barrier island in Miami.

    Indian Creek was ranked the most expensive city in the US in 2021. Jeffrey Greenberg/Education Images/Universal Images Group via Getty Images; Karwai Tang/WireImage via Getty Images via BI

    The sale to Bezos was record-breaking on the island, which has also been home to Ivanka Trump and Jared Kushner, Tom Brady, and billionaire investor Carl Icahn.

    In January 2019, Bezos and his wife, MacKenzie, announced they were divorcing.

    Jeff Bezos MacKenzie Bezos

    The couple decided to split after more than two decades. Dia Dipasupil / Staff via BI

    “As our family and close friends know, after a long period of loving exploration and trial separation, we have decided to divorce and continue our shared lives as friends,” the couple wrote in the statement. “If we had known we would separate after 25 years, we would do it all again.”

    Jeff and MacKenzie announced on Twitter they had finalized the term of their divorce in April 2019.

    FILE PHOTO: 89th Academy Awards - Oscars Vanity Fair Party - Beverly Hills, California, U.S. - 26/02/17 – Amazon's Jeff Bezos and his wife MacKenzie Bezos. REUTERS/Danny Moloshok/File Photo

    MacKenzie was with Jeff before he ever started Amazon. Reuters via BI

    MacKenzie, who changed her last name to Scott, retained more than $35 billion in Amazon stock, making her one of the world’s richest women.

    Scott, whose net worth is $36 billion, has donated at least $14.5 billion since 2019, when she vowed to give away most of her fortune in her lifetime.

    Shortly after they announced their divorce, news broke that Bezos was dating TV host and helicopter pilot Lauren Sanchez.

    Lauren Sanchez Jeff Bezos

    Sanchez and Bezos originally met when both of them were still married. When they started dating is unclear. Simon Stacpoole/Offside/Getty Images via BI

    At the time, the National Enquirer said it had obtained texts and explicit photos the couple had sent to each other. The publication also said at the time that it had “raunchy messages” between Bezos and Sanchez.

    Bezos immediately launched an investigation into who had leaked his personal messages.

    Jeff Bezos

    Bezos’ head of security helmed the investigation. Drew Angerer/Getty Images via BI

    Soon after, he dropped a bombshell of his own: an explosive blog post accusing National Enquirer publisher AMI of trying to blackmail him.

    “Rather than capitulate to extortion and blackmail, I’ve decided to publish exactly what they sent me, despite the personal cost and embarrassment they threaten,” Bezos wrote.

    Since then, Bezos and Sanchez have had a whirlwind few years.

    jeff bezos lauren sanchez

    Sanchez and Bezos travel the world together. Reuters/Andrew Couldridge via BI

    The couple are often captured traveling around the world together. They’ve been spotted attending Wimbledon together, yachting with other moguls and celebrities, and vacationing in Saint-Tropez and St. Barths.

    Throughout the summer, they’ve frequently been spotted on Bezos’ new yacht.

    Distance shot of Jeff Bezos and Lauren Sanchez on a yacht.

    Bezos and Sanchez hanging out in Portofino. MEGA / Contributor / Getty Images via BI

    The ship, which cost an estimated $500 million to build, is 417 feet long and said to be the largest in the world. Bezos may have even put a sculpture of Sanchez on the bow of the ship.

    In May, multiple outlets reported that the pair had gotten engaged.

    Jeff Bezos wearing a grey suit and Laura Sanchez wearing a white one shoulder dress in 2022

    Jeff Bezos and Laura Sanchez in 2022. Jordan Strauss/AP via BI

    They marked the engagement with a party in August attended by guests like Bill Gates and Kris Jenner.

    In 2021, Bezos announced he would step down as Amazon’s CEO and transition to executive chairman after 27 years at the company’s helm.

    jeff bezos star trek

    Jeff Bezos was succeeded by Amazon executive Andy Jassy. Kevin Winter/Getty Images via BI

    Bezos said that he planned to spend more time on philanthropy — including the Bezos Earth Fund and his Day 1 Fund — as well as his two other major endeavors: The Washington Post and his rocket company, Blue Origin.

    That month, he took an 11-minute voyage to the edge of space aboard a Blue Origin spacecraft.

    Jeff Bezos Blue Origin

    The rocket had flown 15 times before, but this was it’s first time with people onboard. Isaiah J. Downing/Reuters via BI

    The trip marked his company’s first human spaceflight.

    He was accompanied by his brother, Mark; a Dutch teenager named Oliver Daemen; and Wally Funk, an 82-year-old aviator who trained to go to space in the ’60s but was ultimately denied the opportunity because she was a woman.

    Though Bezos remains the third-richest person in the world today, his wealth took a tumble last year.

    Jeff Bezos

    Jeff Bezos. AP Photo/Patrick Semansky, File via BI

    In Forbes’ annual ranking of the world’s wealthiest individuals, Bezos came out as the biggest loser: His net worth fell $57 billion from March 2022 to March 2023 but still sat at a cool $114 billion at the time.

    Amazon’s stock fell 50% in 2022, and it became the first public company to ever lose $1 trillion in market value. Don’t feel too bad for him — with Amazon’s stock bouncing back this year, Bezos’ wallet has largely recovered.

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    Sarah Jackson

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