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Tag: Employee Experience & Recruiting

  • 3 Qualities That Make Star Employees Stand Out | Entrepreneur

    3 Qualities That Make Star Employees Stand Out | Entrepreneur

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    Opinions expressed by Entrepreneur contributors are their own.

    As the CEO and co-founder of a growing tech company, I’ve had the privilege of overseeing hundreds of employees as they’ve moved through our team. From leading a team of five to managing a robust team of over 150, I’ve seen firsthand what it takes for employees to stand out from the crowd.

    The good news is that standing out is more straightforward and achievable than you might think. Whether you’re angling for a promotion, looking for mentorship or just want to be more recognized on your team, here’s what your boss might be looking for.

    Related: 7 Character Traits That the Best Employees Share

    1. You’re objectively great at your job

    It might seem obvious, but being good at what you do is a huge part of getting noticed. It doesn’t matter if you’re just starting out or if you’re in a management role. Either way, performance is key. There are many factors that help someone stand out, but in my mind, this is the most important.

    If you want to stand out, make sure your KPIs and any other metrics are meeting (or, ideally, exceeding!) your targets and that you’re getting good results in your role. Consistency is also a factor — meeting your targets every once in a while isn’t a substitute for ongoing excellence. The more often you’re earning wins and driving business forward, the better.

    Additionally, showing initiative by identifying problems and proposing solutions can set you apart. Employees who go beyond their job descriptions to contribute their own ideas show a level of commitment that gets noticed. It’s not just about doing your job well — it’s also about taking ownership and showing that you care about the company’s success as much as your own.

    If you’re currently falling short on performance, don’t be afraid to ask for feedback to learn how you can improve. That’s showing initiative, too! And when you do outperform expectations or accomplish something big in your role, make sure to document your success in case you need to share it down the line.

    2. You’re generally well-liked

    Meeting all of your performance criteria is important, but if you’re rude or demeaning to your fellow team members, that doesn’t help you stand out in the right way. Being kind and approachable to the rest of the team (superiors and peers alike) shows that you care about more than just yourself.

    Our culture at Lemonlight really emphasizes having a positive attitude at work, so this is one of the things I notice most. (This can be a great giveaway to what your leaders will be looking for, too! When in doubt, emulating your company values will likely help you get noticed).

    If you have a chance to connect with your fellow team members, offer support to someone who needs it or just be a friendly face in the office or on Zoom, take the opportunity. It’s a great way to feel more integrated with the team and a great way for senior leaders to take notice.

    Related: 3 Key Character Traits That Help Employees Quickly Rise Through the Ranks at Their Companies

    3. You’re eager to learn

    Finally, I really respect and value people who are working on bettering themselves, looking into growth in their role or staying on top of the industry. A genuine desire to be great is noticeable and impressive — and it’s hard to fake!

    People who are eager to learn tend to see mistakes as learning opportunities rather than setbacks. They focus on improving and finding solutions, which is much more productive than dwelling on problems or blaming others. This attitude towards self-improvement tends to lead to better performance, too, so it can work doubly in your favor.

    If you want to stand out, take the initiative to seek out learning opportunities: formal education, online courses or even just reading industry-related articles and books are all great options. Attending conferences, networking with industry professionals and participating in workshops can also help you learn and stay ahead of the curve. You can also check with your manager about what resources they think would be useful to help you grow.

    Being proactive about your development shows that you’re committed to your role and the company. It shows that you’re not just doing the minimum to get by, but you’re actively seeking ways to excel and bring more value to the team.

    Related: 6 Traits of Indispensable Employees

    As I’ve watched our team grow over the years, a lot of things have changed, but these core qualities are always the mark of a great employee. We’ve had plenty of team members — both past and present — who will always stand out to me because they emulated these exact qualities.

    If you’re looking for recognition, focus on these elements. Being great at your job, being well-liked and having a thirst for knowledge are what get star employees noticed. Embrace these elements, and you’ll be well on your way to making a lasting impression and achieving your career goals.

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    Hope Horner

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  • Walmart Employees Push Back Against Return-to-Office Mandate | Entrepreneur

    Walmart Employees Push Back Against Return-to-Office Mandate | Entrepreneur

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    Walmart announced in May that it would require hundreds of remote workers to work in person at its Bentonville, Arkansas corporate headquarters, and other hubs in Hoboken, NJ and Northern California. A new Bloomberg report shows that employees pushed back on the return-to-office (RTO) mandate in a companywide Zoom call, and some chose to quit.

    On the call, one participant said the RTO policy was “a bunch of bullsh-t” and others expressed concerns about life in Arkansas, childcare, increased work, and their partner’s jobs being affected by the move.

    Related: Survey Says C-Suite Executives Secretly Hoped Employees Would Quit After Implementing Return-to-Office Mandates

    One Walmart employee told Bloomberg that he decided to leave the company instead of relocating on short notice.

    Walmart’s Chief People Officer, Donna Morris, told the publication that the majority of employees are choosing to return to the office. Employees had to tell Walmart by July 1 if they were planning to relocate and make the move by October 31.

    Employees who can’t make the move will have to leave the company between August 2024 and January 2025, per Bloomberg.

    Walmart CEO Doug McMillon. Photographer: David Paul Morris/Bloomberg via Getty Images

    Walmart isn’t the only company to implement a strict RTO policy. Salesforce announced last month that employees across departments have to come into the office, weeks after laying off 300 employees. Bank of America threatened “disciplinary action” for employees who have not had an in-person presence in the office.

    Related: Walmart to Lay Off Hundreds of Employees, Relocate Remote Workers Back to the Office

    Dell asked employees back to the office and said that those who didn’t would not be promoted. In May, Dell began tracking employee badge swipes and said it would consider the metric when determining how employees were reviewed, rewarded, and compensated.

    A July survey from Bamboo HR showed that C-suite executives secretly hoped that RTO mandates would prompt employees to quit and bring voluntary turnover. Bamboo HR called RTOs “layoffs in disguise.”

    Related: Dell Is Labeling Hybrid Employees With ‘Red Flags’ Based on How Often They’re in the Office

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    Sherin Shibu

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  • Is Your Workplace Toxic? It Could Cost You Millions of Dollars | Entrepreneur

    Is Your Workplace Toxic? It Could Cost You Millions of Dollars | Entrepreneur

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    Opinions expressed by Entrepreneur contributors are their own.

    We have all heard the jokes online that if someone puts in their job listing that “we will treat you like family,” you should run away — that is the last thing that a company will actually do. To be completely transparent, I once consulted with a friend who worked with a company that said this, and they had an extremely high turnover rate.

    Employees at this company called and sent Slack messages at every hour of the day. The manager expected the employees to be available 24/7 even though the company itself operated with normal 9 to 5 hours. The manager would host a team meeting every month where they called out every single person on the team to tell them what they did wrong throughout the month — in front of everyone else. Achievements were never acknowledged in these team meetings.

    On the other hand, my friend also worked with a different company whose employees absolutely adored the work culture. If you made a mistake, the business owner acknowledged it and helped you understand ways you could improve in the future. There was never a punishment or scolding involved. She encouraged everyone to use it as a learning experience.

    She also recognized people’s strengths and would actively approach them about other opportunities. For example, she noticed one employee who was originally hired to answer the phone had an affinity for numbers and enjoyed budgeting. With a lot of encouragement from the team and a little training, that receptionist moved up to inventory management.

    All jokes and internet memes aside, the culture at your company can make or break your business.

    Related: How to Create a Workplace Culture Where Everyone Feels Like They Belong

    The cost of bad company culture

    According to the Society for Human Resource Management, it can take up to 6-9 months worth of an employee’s salary to find their replacement. That means losing a $60,000 employee can cost you up to $45,000 trying to find their replacement. Just to put this into perspective, that aforementioned company with the horrible work culture had an average six-month turnover rate for a team of 15 people. Let’s say they were all salaried at $60,000. That means every six months the company was essentially burning $675,000 — which adds up to $1.35 million per year. As you might have guessed, that company went out of business.

    Of course, company culture is far more than money. Morale, performance and finding top talent all take a hit with a lackluster workplace atmosphere. Without positivity and recognition of successes, employees feel as though they can never do anything correct, which leads to low morale and, in turn, low innovation and enthusiasm for the job. If someone does not care about their job, they will not do it well, leading to external issues for the company such as poor customer service and missed deadlines. And if the company is not able to innovate in our fast-paced ever-evolving world, the business will not survive.

    This then leads to employment issues. Companies with a negative reputation will find it difficult to hire top talent because no one wants to work in a place where they are not valued. According to an estimate published by Gettysburg College, the average person will spend 90,000 hours of their lifetime at work — that’s about one-third of a person’s life. People do not want to spend that time in a place that causes them stress or pushes them to the brink. This includes current employees too; people do not want to work at a place where they constantly fear losing their job; so, many people (once they realize the toxicity of the workplace culture) will quit. This leads to a never-ending, vicious cycle of talent coming and going, leaving the business without a way to grow.

    Related: 10 Excellent Company Culture Examples For Inspiration

    Create a culture that retains talent

    There has been a shift recently where people are not staying at jobs as long as they used to. You’ve most likely heard of people who worked at the same company for 50 years or more. Nowadays, it’s more common than not to hear of someone who has worked for multiple businesses over a span of just a few years. This is due to the kind of work, benefits included and — you guessed it — company culture. Having worked for almost two decades in the hiring industry, here are ways to create a company culture that will retain your top talent, save you money and help your business grow:

    1. Be present. Too many people want to own companies without having to be present to run them. If you do not want to work there, why would your employees want to work there?
    2. Lead by example. Everyone is human, and even artificial intelligence tools make mistakes. Use a mistake or problem as a learning example, and you might even be able to turn it into a marketing opportunity.
    3. Empower employees. Give your employees the opportunities to go further in their careers with training, certifications, etc. If someone wants to improve, help them!
    4. Celebrate achievements. Recognize successes and create goals that lead your team to receive rewards.
    5. Communicate openly. If something is going wrong, it needs to be pointed out. Do so in a professional manner so that the team can address the problem.
    6. Promote a work-life balance. Especially in a remote workforce, people are tied to their devices. Make them take breaks and vacations and set a range of working hours that encourage this balance.
    7. Offer incentives as part of the job package. Benefits play a big role too for potential incoming talent. Look at what your company can offer to entice employees to join your workforce.

    Related: How to Create a Work Culture That Can Survive Anything

    If you are not sure what to change with your workplace culture, go to the source and ask your employees. Their invaluable feedback will help you create a culture that encourages employees to stay and fosters top talent to grow with the business.

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    Lesley Pyle

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  • 4 Ways Internalized Oppression is Holding You Back from Success — And Ways to Overcome It | Entrepreneur

    4 Ways Internalized Oppression is Holding You Back from Success — And Ways to Overcome It | Entrepreneur

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    Opinions expressed by Entrepreneur contributors are their own.

    As a diversity, equity, and inclusion (DEI) consultant, I can tell you systemic racism, sexism, and a laundry list of other institutional factors do impact the success of entrepreneurs of color. However, sometimes, the problems we face when reaching for success do not come from the outside but rather from the inside. Here’s what internalized oppression is, four ways it could be holding you back from success, and how to overcome it.

    What is internalized oppression?

    By definition, internalized oppression is the belief among a group of historically marginalized people that the negative stereotypes and messages about their inferiority and the parallel messages about the dominant group’s superiority are true. Here’s how internalized oppression could be showing up in your life.

    1. You don’t feel good enough for certain opportunities

    If a great opportunity appears in your professional life — say, a potential partnership, a promotion, or an invitation to speak about your work — you might be tempted to turn down opportunities because of internalized oppression and imposter syndrome. You’re not alone. According to a 2020 study conducted by Maryville University, some 70% of Americans have experienced imposter syndrome; however, research shows that race can amplify its effects, especially for Black folks. It’s important to understand how internalized oppression and imposter syndrome could diminish your confidence in the face of opportunities.

    What you can do about it: Lean into positive affirmations. Write down your best qualities or look in the mirror and verbally acknowledge and recite them. Whether you have great ideas, excellent public speaking skills, an effortless ability to network or amazing amounts of creativity, once you believe in and recognize your innate skills and gifts, you can start to see a new opportunity as divine intervention as opposed to something you’re unworthy of.

    Related: 5 Qualities of Black Excellence Overlooked in the Workplace

    2. You uplift the voices of those in the dominant culture while suppressing other marginalized voices

    Internalized oppression can cause us to not only feel bad about ourselves and our own ideas but also about ideas from others who share our identities. Representation matters. If we only hear ideas from the dominant culture being acted upon and celebrated, it can be hard to uplift ideas from other marginalized people in the workplace. It’s not necessarily our fault. A surprisingly low 3.2% of senior leadership roles at large companies are filled by Black professionals, and for those individuals, it’s not easy to feel their ideas are heard or valued.

    What you can do about it: Begin to understand the roots of where the urge to diminish other’s success is coming from. Engage in introspection around your childhood, family dynamics and early career experiences. It could be that in your formative years, your opinion and ideas were diminished by a person of authority and that could have present effects on your professional life.

    Related: 6 Ways to Offer Allyship to Black Entrepreneurs

    3. You pull other marginalized people down when they’re up for promotions or advancement

    When you’re feeling low, it might be tempting to pull others down to your level. However, this mentality is holding you and them back from success. As mentioned earlier, internalized oppression and a lack of representation could be perpetuating feelings of powerlessness and inferiority, which can play a role in how you feel about yourself and others like you in the workplace.

    What you can do about it: Imagine that the person who is winning in the office, getting that promotion, and succeeding is you. Close your eyes and see yourself in their position. Internalized oppression can cause us to feel in competition with others at our level. Instead of dragging them down, imagine what it would feel like if you were the one succeeding and channel that energy the next time you see another marginalized person doing well. Who knows, perhaps you are the next person in line for that advancement.

    Related: The ‘Us vs. Them’ Mentality Is Tearing Our Communities Apart. Here’s How to Bridge The Gaps That Divide Us.

    4. You stay silent when injustice happens in the workplace

    It’s not easy to stand up when another person is being treated unfairly. After all, internalized oppression tells us that we “deserve it” or that our inferiority justifies such treatment. But it’s not true. Out of fear that we may experience the same retribution for standing up and being vocal, some marginalized folks might turn the other cheek to injustice or mistreatment when it happens to others in the industry or workplace. When we stand up for others, we stand up for ourselves as well.

    What you can do about it: Practice speaking up in the mirror. Perhaps you have witnessed an injustice at work recently, try to replay that scenario at home in private and experiment with finding artful ways to defend someone on the receiving end of discrimination or harassment. Equip yourself with the language, practice and skills to feel confident when faced with the important task of speaking up.

    Final thoughts

    When it comes to DEI, the work begins within, whether you’re working on your own business or serving as an employee. To achieve more success, we have to find the power inside us and dispel the false narratives of unworthiness and imposter syndrome. The best source for empowerment can often be found and fostered in the community. When we lift other marginalized folks out of the depths of oppression and celebrate their wins and successes, we can often find the strength to give ourselves that same support and hope.

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    Nika White

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  • 5 Effective Strategies for Building a High-Performing Global Team | Entrepreneur

    5 Effective Strategies for Building a High-Performing Global Team | Entrepreneur

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    Opinions expressed by Entrepreneur contributors are their own.

    Global expansion is a huge move for your business that can complicate matters when you want to increase the size of your team. Hiring qualified employees from abroad can be complicated. Many things have to be considered, including new rules or regulations in different countries that need to be followed and cultural differences that may also arise.

    In the ever-changing global business environment, the use of appropriate technologies and strategies can set apart successful firms from average or struggling ones.

    In light of this, how do you then put together an amazing global team? Through my own experience, I’ve discovered 5 key strategies that can set you and your team up for success.

    1. Support workplace diversity and Inclusivity

    If you establish an inclusive and efficient system culture across your globally expanding enterprise, then performance will increase immediately. However, one should also bear in mind that cultural disparities exist among team members from diverse backgrounds. You will need to create a workplace that respects and recognizes each person’s culture while also fostering an understanding of various traditions and opinions.

    There’s a need for companies to consider various holidays people celebrate in different countries so as not to be seen as ignorant or insensitive by their own employees who come from other places. Common concerns revolve around non-verbal communication like gestures at work, dress codes in offices and how we relate with one another socially . One way out is by employing experts who specialize in diversity issues across cultures, such as customs or traditions, to ensure a safe and respectful work culture.

    Related: Life’s Too Short to Work With Incompatible People — Follow These 3 Secrets To Building High-Performing Teams

    2. Leverage EOR Service

    If you are expanding your business globally, it may really help to hire an Employment of Record (EOR) service provider. An Employment of Record legally employs your team members in their local country on your behalf. It enables you to access the best skills from anywhere around the world without necessarily having to go through the lengthy procedure of first establishing foreign legal entities yourself.

    When you partner with a good EOR, you get a bunch of sweet benefits:

    • Faster access to global talent: You can start building your team abroad as soon as possible instead of waiting months for all the legal paperwork to go through.
    • Less worry about compliance: EORs take care of handling all those local employment laws and HR requirements that give you headaches.
    • Cost savings: EORs have the expertise to help minimize your operational costs when hiring globally.
    • Flexibility: You can easily scale your global team up or down as your business needs change.
    • Specialized expertise: EORs have tons of experience helping companies expand globally the right way.

    Lean on EOR specialists so you can focus less on annoying HR logistics and more on finding superstar talent around the world.

    3. Invest in management training

    To succeed globally, you need awesome managers across the board. That’s why strategy number three is to invest heavily in management training.

    Make sure your managers are pros at leading global teams. A quality manager in a distributed team excels at nurturing career growth, making the most of their unique talents, ensuring smooth conflict resolution, and guiding through change and uncertainty. They build adaptability and psychological safety, encouraging open communication.

    Additionally, the ability to encourage and inspire individuals as a manager will create an environment in which every team member feels welcomed and encouraged. Each one’s unique strengths can be recognized and leveraged for the success and cohesion of the team.

    In fact, managers account for 70% of the variability in team engagement. Well-trained managers unite your global workforce and amplify your culture anywhere.

    4. Focus on building trust

    When your team is distributed worldwide, success depends a ton on trusting relationships. That’s why strategy number four is to focus on building trust and connections, even from afar.

    Building trust in a global team requires participation in a variety of activities that promote bonding and camaraderie. Icebreaker games during meetings and setting up Slack channels for casual talk all help team members bond. Hosting virtual coffee talks or happy hours provides for socialization outside of work, whereas annual in-person offsite gatherings provide valuable face-to-face interactions.

    Furthermore, it is critical to tailor communication techniques to each direct report, publicly acknowledge wins and progress, and listen deeply to understand different perspectives. These actions make team members feel appreciated, heard, and connected, ultimately building trust within the team.

    When managers invest in relationships, their teams perform better. Trust accelerates team cohesion, collaboration and results.

    Related: 10 Simple Steps to Build an Exceptional and Efficient Team

    5. Set up clear communication channels

    When organizing a clear communication protocol, time zone differences could become a major, even impactful, issue. Face-to-face meetings between team members may be nearly impossible when they work from different areas of the world. That’s where video conferences can ensure fast and efficient dialogue.

    A number of video conferencing tools recently achieved global use as remote work grew in popularity. Tools like Zoom and Google Meet help businesses hold on-the-spot presentations, webinars, and team meetings with accurate, real-time visuals. They also give team managers the ability to arrange one-on-one check-in sessions with employees, allowing them to discuss workload and other relevant concerns.

    Expanding your business globally does not always mean success. However, you can achieve this goal through careful planning, effective communication, and an all-inclusive corporate culture. Above all, using local collaborators in the form of an Employer of Record exponentially increases the chances of building a winning team.

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    Pritom Das

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  • Take This Radical Approach to Customer Retention to Boost Employee Morale — And Your Profit | Entrepreneur

    Take This Radical Approach to Customer Retention to Boost Employee Morale — And Your Profit | Entrepreneur

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    Opinions expressed by Entrepreneur contributors are their own.

    There are few guarantees in business, but this one is certain: If you don’t keep customers, you won’t have a business for long. Yet, at a time when most companies are desperately trying to maintain customer loyalty (retention is more profitable than acquisition, after all), there’s often a missing link in their efforts: Understanding the powerful connection between customer satisfaction and employee engagement — and how to unlock it.

    As a Chief People Officer currently overseeing my company’s customer organization, I’ve seen first-hand how connected they truly are. At its most basic, losing customers can have a direct impact on employee morale and even lead to regrettable talent turnover. But there’s more nuance to this connection: nearly everything employees do has the potential to deeply impact customers. In turn, customer feedback and outcomes can have a powerful effect on an employee’s sense of purpose, achievement and satisfaction.

    Related: 7 Surefire Ways to Turn Your Low Customer Retention Rates Around

    I’ve witnessed how establishing a customer-centric approach across the entire organization can lead to growth opportunities that benefit both employees and customers. But to get there, businesses need to leverage that connection by making customer success the forefront of every employee’s experience. Here’s how.

    Make customer success everyone’s responsibility

    Most companies take a siloed approach to customer success, relegating it to a single department, while others remain largely insulated from customer interaction. But I’ve come to realize that the more we empower all of our cross-functional teams to contribute to customer success, the more purposeful, impactful and engaging their roles become, and the more they can drive customer loyalty and retention.

    For a more holistic approach, I am a fan of the bowtie model. In contrast to the traditional marketing funnel, which ends when a customer converts, the bowtie provides a more end-to-end representation of the customer journey. It’s a better way to ensure everyone in the company is maximizing engagement with the customer over the long term — whether through strategic ongoing communication and marketing efforts or more integrated processes and practices designed to deepen this relationship.

    One way we do this at my company is by encouraging every department to evaluate every task — and every ask — from the perspective of how it benefits the customer. Whether it’s marketing, sales, product or engineering, this filter is applied to all decision-making. Of course, we also look to metrics like Customer Satisfaction Score, customer retention, and revenue expansion with existing customers to ensure our efforts translate into results.

    Supercharge customer touchpoints

    I recently traveled overseas to meet with a customer, and as I was leaving, their CFO turned to me and said something I’ll never forget: “Don’t get me fired.” It’s a powerful reminder that our view on customer success must be broader than just ensuring product integration or stability. Everything we do has a ripple effect on their company’s success, which can impact their personal reputation, too.

    The concept of radical empathy isn’t new in customer service. Cultivating a deeper understanding of customer needs is crucial for effective product development, marketing and sales, but it can easily get lost once a customer is onboarded. Building more proactive touchpoints with customers —and even baking them into the early stages of product development — can help overcome this oversight.

    For us, that means attending industry events and building out strategic channels and information-sharing communities to better understand their sticking points. We’ve also established customer segments and verticals to identify and interact with the unique needs of different types of customers to deliver a personalized service approach. When we understand how customers are using our product — and particularly their pain points — we can better target everything from our marketing and sales campaigns to all product-focused initiatives

    Everyone in our organization knows customer retention is a team sport. Reaching out to customers to help solve product issues or when launching something new is not only possible but preferable. That’s precisely why we launched a customer retention program that treats flight risks as a pipeline and leverages tightly coordinated collaboration across departments to deliver impact to those customers.

    Most importantly, these frequent and proactive touchpoints also allow us to learn what is working for our customers, which we’ve seen be a powerful motivator for our team.

    Related: 3 Ways Founders Can Connect With Their Customers to Drive Sales

    Don’t overlook the link between employee experience and customer experience

    Being on the receiving end of an exceptional customer experience can radically shift the way we perceive a business. It turns out that when an employee has a hand in making that happen, it can be just as impactful for them.

    This shouldn’t come as a surprise: today’s employees are looking for purpose in their work. Who doesn’t want to make a difference in the lives of others? Connecting this desire to customer success initiatives only makes sense — it improves the ability to deliver on customer promises and makes the workplace more satisfying for all.

    And I believe organizations can take this connection a step further: pouring the same energy into employee experience that they do in fulfilling customers. In one of my previous roles, we would actively measure customer retention against employee retention and found a strong correlation between the two. These results were interesting but not shocking: prioritizing employee experience leads to more engaged employees, who, in turn, are motivated to create better customer experiences. Simply put, boosting satisfaction in one camp can effectively raise retention and productivity levels for both.

    Of course, this balance isn’t always easy to get right. But in my experience, incremental improvements are what add up over time. Starting small is better than not at all. At the end of the day, the more your employees know, understand and care about your customers, the better they’ll serve them (and the more they’ll enjoy the results) — regardless of the role they are in. And that’s a true win-win for the bottom line.

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    Christine Park

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  • How to Close the Trust Gap Between You and Your Team | Entrepreneur

    How to Close the Trust Gap Between You and Your Team | Entrepreneur

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    Opinions expressed by Entrepreneur contributors are their own.

    PwC has been tracking trust within workplace settings for years, but their most recent 2024 survey reveals a larger trust disconnect between leaders and employees than in the past. While 86% of executives say they trust their people, just 60% of workers feel trusted by their organizations. That means that for every 10 employees you manage, four doubt that you honestly have their backs.

    If this sounds alarming, you’re paying attention. Trust is an essential tool that can hold a company together through the good and bad times. When you have a steady stream of trust throughout your company, you’re poised to see higher performance levels and more creativity. Instead of playing it safe (which leads to playing it small), employees take pride in being trusted enough to innovate and think outside narrow job descriptions. With an added layer of trust, they can see the bigger vision and know their impact will be appreciated.

    Unfortunately, you can’t wave a magic wand and make trust appear. Trust isn’t a commodity. It can’t be bought or sold. It must be earned, and that means you need the courage to make some shifts in your leadership style to close any trust gaps between you and your team.

    Related: Strong Leaders Use These 4 Strategies to Build Trust in Their Workplace

    1. Retool your hiring process

    First, do something that sounds simple but isn’t: Take hiring seriously. The tighter your selection process for all positions, the easier it will be to develop trust with the people you onboard. It’s exceptionally difficult to build trust with someone who is the wrong fit for your business goals or doesn’t value people. By making your hiring process more robust, you send a message that your team is significant, select and special. That’s a foundation for future trust.

    As part of your revised hiring process, involve your team in the experience. The unknown is a big barrier to trust. Empowering your people to help make hiring decisions reduces the friction that can come when an “outsider” is brought into the mix. Have them conduct group and individual interviews, review resumes and participate in hiring simulations for final candidates. Ask for their input. In no time, you’ll transform the “new person” into someone who’s been invited to join the team by the team.

    2. Invest time in building genuine relationships

    After you’ve hired someone, kick off your relationship on a trust-building note. Sit down and talk about your expectations. As an executive, I’ve learned to ask specific questions to gain trust.

    • How will we work together?

    • What does trust and respect look like in a working relationship?

    • What do you expect of me as your boss?

    • How should we handle inevitable differences of opinion?

    By asking these questions — and truly listening to the answers — you’ll set the stage right away for free-flowing, authentic discussions built around mutual respect and understanding. It also makes it easier to share your expectations for how they show up at work.

    This effort will pay off down the road, especially during rocky moments. In the past, I’ve had to let team members go. Rather than ignoring the elephant in the room, I sit everyone down together afterward. I find out how they’re feeling. Usually, no one talks about those types of things. Our team can because we have strong relationships with each other, making it easier to take a pulse and hear everyone’s perspectives.

    Related: How to Build and Sustain Deep, Meaningful Business Relationships (and Why It’s the Key to Long-Lasting Success)

    3. Strengthen your leadership tendencies

    All leaders can get better. The sooner you recognize any tendencies or habits you have that are leading others to distrust you, the sooner you can stop them. For instance, is your first reaction to a problem assuming control, micromanaging or taking over? Do you resist sharing information because you stress about freaking out your team? These are understandable reactions, but they’re not going to foster trust.

    Now, you may say that you’re just “following orders” or that your company’s hierarchy is militant and structured. That’s not uncommon, although it’s very old-school. However, when you keep people in the dark, you instill fear and inadvertently minimize people’s potential contributions. Conversely, when you trust your team with the truth, you open the doors to better communication and a high-performing culture. And you can do this regardless of what your company does, at least to a certain degree.

    4. Use tech to grow — not destroy — trust

    The latest tech tools can be used to both fuel and hinder trust. It all boils down to how, when and why you introduce and use them. For instance, I recommend talking with your team before bringing in any new tech. When you chat about it first, you’re not just unilaterally forcing your team to use a tech they might not find beneficial. Ideally, tech should simplify everyone’s work experience, not make their lives harder.

    What about monitoring software? It’s a losing battle. When you’re monitoring folks, you’re saying, “I don’t trust you” and “I care more about time than outcomes.” Your employees will resent this and may even find loopholes to game your monitoring system. I know of a remote worker who put her mouse in her pocket and did errands. The mouse jiggled as if she were at her desk, and her bosses never knew. Ingenious. If she was getting work done, why should she be monitored like a child? Ultimately, it all comes back to trusting your team members and giving them the room to do their jobs as expected.

    Related: The Biggest Obstacle Facing Leaders Is Distrust. Here’s How to Build Confidence in Your Team.

    5. Rethink your assumptions about people

    You can’t do it all. No one can. You have to count on others, and that means you have to value and trust employees. It’s okay if you wouldn’t trust them to babysit your kids while you go on a date night. However, you must trust them to take pride in their work and perform their job well once fully trained. Where to start? Try pushing responsibilities to your team.

    In one of our workshops, a participant realized she was too “in the weeds” and didn’t have time to lead. When she returned to work, she pulled her small team into a meeting. She said, “These are the things that need to get done. I want you guys to work out how to make everything happen. Let me know what you’ll need from me.” Within a couple of hours, they had divided the work between them based on their aptitudes and preferences. From there, everything went smoothly. The leader was surprised (and relieved) by how well the experiment worked.

    You may trust your team, but if you’re not filtering your actions through a trust filter, you’re probably missing major trust-building opportunities. By switching up a few of your leadership strategies, you can demonstrate your unwavering trust, which will help clear the way for your trust to be reciprocated.

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    Gloria St. Martin-Lowry

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  • I’m Gay’: I Opened Up About My Sexuality On Stage at a Work Event — And My Company Reacted In The Most Perfect Way. | Entrepreneur

    I’m Gay’: I Opened Up About My Sexuality On Stage at a Work Event — And My Company Reacted In The Most Perfect Way. | Entrepreneur

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    Opinions expressed by Entrepreneur contributors are their own.

    In the spirit of Pride Month and as conversations around the evolving landscape of diversity in the workplace continue, I find it crucial to utilize this moment as an opportunity to explore how workplaces can better support LGBTQ+ individuals. As a member of the LGBTQ+ community myself, I’ve experienced firsthand the challenges faced in a workplace environment. I can’t help but reflect on the countless comments that I’ve heard throughout my career – some well-intentioned, others simply insensible – that led me to think it would be easier, and perhaps better for my career, if I kept this part of my identity private. However, joining Xero changed my perception of this entirely.

    As I reflect on my coming out experience, it’s safe to say it was truly one of a kind and a monumental moment in my personal and professional journey. To set the scene, picture a 26-year-old man presenting on-stage at a company-wide event, organically slipping a quote from Beyoncé into my discussion. Well, this exact scenario is what led to me spontaneously deciding to disclose to the full room about my sexuality. This light-hearted inclusion went something along the lines of, “And if you didn’t already know, I’m gay.”

    Since that day, the support from my colleagues has been nothing short of incredible. This experience also taught me a valuable lesson about the impact organizations and their leaders can have in fostering environments that not only encourage authenticity and differences but actually celebrate them. At Xero, I’ve found myself in a unique position, one that allows me to embrace my sexuality and bring my full, authentic self to work. I was able to achieve this level of comfort due to the uplifting workplace environment and supportive individuals at our organization – a standard that all companies must try and achieve.

    Having gone through this experience firsthand, I’ve spent a lot of time thinking about what it takes to cultivate a truly inclusive workplace environment, one where employees don’t keep any part of their identity private and feel comfortable bringing their true selves to work.

    Celebrate and embrace diversity year-round

    Throughout the year, various occasions lead to heightened recognition of diverse groups — February is Black History Month, March is Women’s History Month and June is Pride Month, among others. Being part of an organization that values these moments as opportunities to celebrate progress, honor history and acknowledge the diverse individuals within an organization is extremely heartwarming.

    Every year during Pride Month, I’m reminded of the significance of being part of an organization that proudly supports both my community and me. Many organizations focus solely on symbolic changes like updating social media logos, which hold importance, but efforts shouldn’t stop there. Significance for me is about recognizing the progress we’ve made, reflecting on areas of growth and opportunity and using symbolic efforts, like updating social media logos, to celebrate our achievements.

    This feeling of joy and acceptance during Pride Month has led me to ponder: What more can organizations do to extend these important discussions and celebrations beyond just one month a year? Truly inclusive workplaces recognize the value of creating work environments that regularly track and celebrate diversity goals and achievements. While designated months provide great opportunities for additional engagement and recognition, leaders should strive to create a workplace culture that regularly values, acknowledges and celebrates differences.

    As a leader, one of the primary ways I try to model this behavior is by broadening conversations beyond work-related topics whenever possible (and appropriate). If we want to encourage individuals to bring their authentic selves to work, we must create space for personal conversations. This includes being vulnerable and open to hearing about your colleague’s personal joys, such as wedding anniversary plans or dreams for the future, in addition to providing opportunities in team meetings or informal gatherings to share and celebrate these occasions. I vividly remember a moment when I shared details about my husband and my wedding anniversary at work and thought to myself, this feels so normal and uplifting to share such an important milestone with my colleagues. This further reaffirmed my thinking about the importance of celebrating these personal aspects of our lives to strengthen connections in the workplace.

    Related: How Language Could Be Sabotaging Your Diversity and Inclusion Efforts

    Addressing workplace microaggressions

    As we’ve seen over the past few years, diversity and inclusion have been hot workplace priorities, with many companies increasing attention to these initiatives. While this heightened focus is a great step towards fostering more inclusive workplaces, the journey can’t stop there.

    Despite progress made, workplace microaggressions are still a big problem, with nearly one-third of LGBTQ+ employees reporting such experiences. Recognizing the impact of microaggressions, particularly on marginalized communities, is essential both from a personal and professional perspective; in fact, a recent study indicated that 50% of affected individuals would consider leaving their jobs. As leaders, it’s crucial to refrain from treating diversity and inclusion initiatives as checkboxes or objectives with end goals – but rather understand that this landscape will require consistent education and growth to reach true inclusivity.

    Effectively addressing microaggressions requires proactive leadership and accountability. Organizations must provide education and awareness initiatives, such as training and workshops, to showcase to employees how to understand and prevent microaggressions. Kroger is an example of an organization that stands out for its commitment to its employees, in part demonstrated through its rigorous diversity and inclusion training programs. Recently, the company published a framework outlining its goals and focus areas for diversity and inclusion, which included diversity training for all employees and tailored programs based on organizational roles. This initiative fostered meaningful changes and helped to promote inclusivity throughout its workforce.

    Organizational leaders must lead by example by actively listening and, when appropriate, intervening during uncomfortable situations to educate others. Additionally, it’s important to seek opportunities for personal education and take the time to learn from colleagues about how certain situations or statements make them feel. By doing so, leaders will have greater insights into how to be more empathetic and can better model appropriate and inclusive behavior.

    While it may not always be possible (or comfortable) to directly address colleagues who use microaggressions, consider advocating for policies or reporting mechanisms that enable employees to address and report such incidents. Employee resource groups (ERGs), which are employee-led programs within organizations aimed to promote belonging and acceptance within the workforce, are also a great tool to educate and inform others; 91% of organizations with ERGs in place say they have helped to boost company culture. Consider advocating for or offering to lead such groups if they don’t already exist, as they serve as platforms for mutual support and learning.

    Related: Inclusivity Begins During the Hiring Process. Here’s How to Do It.

    Incorporate inclusivity into hiring practices

    When assessing candidates for new positions, it’s easy to get stuck in familiar hiring patterns that primarily focus on educational degrees, professional experience and tangible skill sets. But, this should not, and cannot, be the only consideration.

    Inclusive hiring extends beyond just hiring people from different backgrounds to meet DEI goals. The process involves reducing biases that have no direct impact on job performance to ensure candidates are all evaluated fairly. In order to do so effectively, organizations should consider taking steps such as removing names and backgrounds from the application process to focus on screening for skills or diversifying who participates in the interview process to avoid having homogenous panels. These steps not only allow for a fairer interview process but also can help companies achieve and maintain DEI goals.

    Embracing diversity can help to foster innovation and creativity, while also attracting and retaining top talent. Having a diverse workforce helps to build connection and loyalty, both internally and externally. When you’re in a meeting and take the time to look around, it’s comforting to be around individuals from similar backgrounds or who’ve gone through similar experiences or challenges as you have. Whether it’s someone who grew up in your native country or from the same non-traditional background as you are, having a wide range of diverse individuals who make up the workforce can help employees feel a stronger sense of belonging.

    While organizations have undoubtedly made notable strides in strengthening diversity, equity and inclusion efforts and initiatives in recent years, the journey is far from over. There is certainly still room for growth and improvement in creating workplaces that aren’t just welcoming but truly empowering for LGBTQ+ individuals — and it starts with leadership.

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    Ben Richmond

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  • How to Attract Freelancers Back to Traditional Roles | Entrepreneur

    How to Attract Freelancers Back to Traditional Roles | Entrepreneur

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    Opinions expressed by Entrepreneur contributors are their own.

    In recent years, the labor market has witnessed a profound transformation, called the “Great Resignation,” where record numbers of employees left their jobs in search of something more fulfilling. Many individuals now choose the path of freelancing and independent work over traditional employment. This shift is largely fueled by a quest for flexibility, autonomy and the pursuit of work that resonates on a personal level.

    Technology has played a pivotal role in this transition, making it easier than ever for individuals to find freelance work, manage projects and communicate with clients from anywhere in the world. This digital revolution, combined with a growing cultural emphasis on work-life balance and meaningful employment, has made the freelance lifestyle more attractive and feasible.

    However, the allure of independence doesn’t just hinge on being one’s own boss or setting one’s hours. Many are drawn to freelance work because of the severe mismatches they perceive in traditional job environments, which often lack flexibility, fail to offer compelling career paths or neglect to align with modern values like sustainability and inclusivity.

    Related: From the Great Resignation to Quiet Quitting, Here’s Why Good People are Really Leaving and How to Keep Them.

    Strategies to attract independent talent back to traditional work

    As the landscape of work undergoes its most significant transformation in decades, traditional businesses must innovate not just to survive but to thrive. Here are several strategies that can help re-attract independent workers:

    1. Flexibility and autonomy: One of the most cherished aspects of freelance life is the ability to control one’s schedule and work environment. Traditional companies can appeal to this need by offering flexible working arrangements. This might include options for remote work, flexible hours and results-oriented performance metrics instead of strict clocking in and out. For example, a tech company could implement a “results-only work environment” (ROWE) where employees are judged solely on their output and not when or where they complete their work.

    2. Project-based roles: Many freelancers enjoy the diversity of working on different projects, which keeps their daily routines dynamic and engaging. Companies can capture this interest by creating project-based roles or temporary positions that allow workers to contribute to specific initiatives with a clear end date. This approach not only satisfies the worker’s need for variety but also gives companies the flexibility to scale labor up or down based on current needs.

    3. Cultural alignment and values: Modern workers, particularly millennials and Gen Z, are increasingly drawn to companies that reflect their personal values. Businesses that prioritize sustainability, diversity, equity and inclusion are more likely to attract independent talent who are looking for more than just a paycheck. Publicizing initiatives and real impacts in these areas can make a traditional employment setting more appealing. For instance, a company might highlight its commitment to reducing carbon emissions or its active role in supporting local communities.

    4. Professional development and career growth: Freelancers often invest in their own skill development to stay competitive. Companies that offer robust training programs, regular workshops and opportunities for career advancement can draw independents back into the fold. Highlighting a commitment to employee growth can assure potential hires that they will not stagnate but continue to develop professionally. An organization might, for example, offer an annual stipend for employees to attend conferences or take courses relevant to their jobs.

    Related: “No One Wants To Work Anymore” Is a Phrase Old as Dirt. Here’s How to Really Attract and Retain Employees in the New Age of Work

    Benefits to companies and workers

    The integration of independent talent back into traditional companies offers substantial benefits to both parties:

    Increased innovation and creativity: Independent workers often bring fresh perspectives and innovative ideas gained from diverse project experiences. By incorporating these freelancers into their workforce, companies can foster a more creative environment, driving innovation. For instance, Google has leveraged independent contractors for various projects to inject new ideas and approaches, which has often led to breakthroughs in technology and user experience.

    Flexibility and scalability: The ability to scale workforce capabilities up or down depending on project demands is a significant advantage for companies facing fluctuating market conditions. Freelancers provide a flexible labor pool that can be tapped into as needed, reducing the overhead associated with permanent staff while still meeting business goals.

    Diversity of thought and skills: Freelancers typically work across a range of industries and disciplines, bringing a wealth of diverse skills and viewpoints that can enhance problem-solving and decision-making within traditional firms. This diversity can lead to better outcomes and a more resilient business model.

    Enhanced employee satisfaction and retention: By adopting flexible work policies and valuing professional growth, companies can improve overall job satisfaction among all employees, not just freelancers. This can lead to higher retention rates and a more engaged workforce.

    As the fabric of the workforce evolves into a mosaic of traditional employment, freelancing and independent contracting, businesses stand at a pivotal crossroads. The phenomenon known as the “Great Resignation” signifies a deeper, underlying shift — a redefinition of what it means to work and to be fulfilled by one’s labor. This is not just a trend but a transformation in the ethos of work itself, driven by a generation that seeks purpose, autonomy and flexibility.

    Related: The Best Employees Want More Than Just Money. Here Are 6 Ways to Attract Them.

    Adapting to this new reality requires more than superficial changes; it demands a fundamental rethink of how businesses structure work, engage with employees and define their corporate culture. Strategies like enhancing workplace flexibility, embracing project-based roles, aligning organizational values with those of a changing workforce and fostering continuous professional development are vital. Yet, they are merely the starting point of a broader dialogue about work in the 21st century.

    As business leaders, it is imperative to challenge the status quo and critically assess whether your current practices meet the needs of a diverse and evolving workforce. Engage in conversations with both your teams and independent professionals to understand their perspectives and needs. Implementing the discussed strategies should not be seen as a checklist to complete but as part of a larger, ongoing process of organizational transformation.

    Explore collaborative models that benefit both your company and the independent talent. Such models should not only attract but also sustain a relationship that nurtures mutual growth, innovation and respect. The future of work isn’t about choosing between traditional and independent paths but about creating an ecosystem where both can thrive together.

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    Tyler King

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  • 4 Common Blunders Companies Make When Creating Culture | Entrepreneur

    4 Common Blunders Companies Make When Creating Culture | Entrepreneur

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    Opinions expressed by Entrepreneur contributors are their own.

    It’s no secret that every successful company needs a solid, identifiable corporate culture. Statistics show that 88% of job seekers believe a healthy work culture is essential for success, and the younger generations now prioritize “culture fit” above all else when job hunting. Unsurprisingly, a strong corporate culture that keeps employees engaged directly translates to as much as a 202% performance increase.

    With such compelling data, it’s shocking how often startups fail in this regard. As a successful CEO and cofounder, here are four common mistakes I’ve seen and how to avoid them in your startup journey.

    Related: Lack of Trust — What Does It Do to Your Company?

    1. Not knowing when to transition from the “tribe” stage and into more structured processes

    My company, Flowwow, is currently in that awkward “preteen” phase where we’re no longer a startup “tribe” but not yet a large corporation. This creates tension because those who have been around since the beginning often romanticize “the good old days” and resist implementing more structured processes.

    Because this is often a challenging phase for brands, many cling to the “startup family” model of everyone doing everything for too long. This can hurt morale, motivation and long-term growth and heighten the risk of a brand stalling out at a critical stage. We tried to avoid this mistake by ensuring our overall mission was tightly aligned with the values shared by every person we hire.

    We ensure everyone feels supported and heard, confirming that everyone understands our flexible and adaptable processes. We also help place each person into a team that best suits their skills and personality so they feel useful, fulfilled and engaged. Remember that the data shows 85% of employees feel disengaged, yet 69% say all they need to feel happier and engaged is acknowledgment and recognition.

    2. Not allowing your culture to evolve with the brand

    Some camps believe brands should stay consistent over time, but we think that evolution according to the market and trends is far better for overall longevity.

    Remember: as your brand grows and matures, so should your corporate culture. As a founder, it’s your job to shift internal and external perceptions about your brand during these transitional times. Your core values should remain the same, but how you act on them makes the difference.

    For instance, when Flowwow shifted from a flower service to a gifting marketplace model, the founder’s job was to not only reframe public messaging but ensure we were highlighting the things most important to us as a brand: openness, transparency and quality.

    By making this our focus, we didn’t need to do anything specific to steer our culture; it naturally evolved from authentically shared values. These principles have remained steady over time, but our “value-driven” actions are more tangible: We provide resources like language learning, mental health assistance and medical insurance to show the team that our values are more than words.

    Related: How to Lead With Transparency In Times of Uncertainty

    3. Neglecting to establish top-down communication

    I’ve heard of many startups that have failed or floundered because the founding team felt they needed to hide hardships or only tell employees what they felt was “necessary.” Often, this is done with good intentions. They mistakenly think it will demotivate or alarm employees to hear about a crisis or difficult road ahead. Don’t fall into this trap! You hired these people because you trust and believe in them, so prove it by being transparent and allowing them to support you and each other.

    When management offers open communication lines, employees feel empowered to take responsibility, bring fresh ideas and make decisions in the brand’s best interests. HBR notes that good communication from senior leadership is a top driver for employee engagement.

    4. Forgetting that the founder is the heart and soul of the brand

    Founders often fall into the trap of playing Superman (or woman): They feel like they need to be involved in everything all the time, usually at the expense of their well-being. Initially, this might be necessary, but a founder’s top goal should be to find and cultivate a core team that can be trusted to take over most of the daily tasks.

    A strong, compelling corporate culture needs an axis on which to turn, and that axis should be the founder. Instill your values into every person you hire, and then let all the things that made you want to hire them shine through. Use your influence and passion to improve, amplify and direct the company. By acting as your team’s safe, trusted harbor, you allow your corporate culture to blossom organically, resonating with both employees and customers.

    It’s vital to avoid letting yourself burn out. You are an example for everyone, so it’s your job to pay attention to your mental well-being and continually work on understanding and managing your emotional impulses. Acknowledge your limits, act within them and let your team see that you’re human. This sets the foundation for a healthy, honest atmosphere.

    Related: How Being Transparent Helps Scale Your Company

    The future of work is now, so don’t let your culture lag behind

    Corporate culture is essential to present and future organizational health and longevity. Watch factors like absenteeism, participation and even body language to get a complete picture of whether your brand’s atmosphere needs work. Remember, a healthy organization balances stability and growth, and lasting improvements must always be top-down.

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    Slava Bogdan

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  • Feed Your Company Spirit with This $200 Restaurant.com eGift Card That’s Only $35 | Entrepreneur

    Feed Your Company Spirit with This $200 Restaurant.com eGift Card That’s Only $35 | Entrepreneur

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    Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale from our commerce partners.

    As an employer, you might forget what it’s like to be on the team instead of leading it. Employee motivation is complex, and sometimes, it’s the little signs that you care that can boost team spirit. In fact, something as simple as providing meals for your employees occasionally could give your team a huge boost. One Edenred report even found that companies that provide food services saw a 25% increase in employee satisfaction.

    Now, that doesn’t mean you have to hire a food truck to come around every day. A low-cost alternative is to invest in a service that gives you more food for less capital. Restaurant.com is home to thousands of deals for eateries across the United States, and you can get a $200 Restaurant.com eGift Card for just $35, but this deal may not last long.

    Save on meals for you or your employees.

    If you want to search for low-cost dining options all over the country, here’s how the process works:

    1. Buy your Restaurant.com eGift Card right here.
    2. Redeem them on Restaurant.com for credits.
    3. Use your zip code to search for qualifying eateries.
    4. Spend your credits on gift certificates for restaurants around the U.S.

    You don’t have to use all your credits at once. That means you could help take the team out for a celebratory dinner or treat yourself a few times while traveling. Suddenly, there’s another reason to have business partners around the country.

    Plus, you can use your eGift Card for dine-in, delivery, or takeout, but check the fine print for every restaurant. Some meals, drinks, or days might not be covered by your gift card. It’s also a good idea to search restaurants in your area (or where you’re likely to travel) before purchasing.

    Raise office morale with meals.

    Maybe the missing ingredient in your employee retention plan was a good meal.

    For a limited time, get a $200 Restaurant.com eGift Card for $35.

    StackSocial prices subject to change.

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    Entrepreneur Store

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  • Top Career Motivations of Gen Z and Reasons They Choose an Employer | Entrepreneur

    Top Career Motivations of Gen Z and Reasons They Choose an Employer | Entrepreneur

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    Opinions expressed by Entrepreneur contributors are their own.

    In the dance of generations at work, Gen Z holds the floor now. They will be the fastest-growing generation in the workforce over the next decade. To attract this emerging talent, employers should consider the top items Gen Z is looking for at work.

    A recent study of 11,495 of the highest-achieving high-school students, college students and recent college graduates in the United States reveals the preferences, attitudes and goals of the next generation of workers.

    Top three career motivations for Gen Z

    1. Entrepreneurial culture

    Gen Z is incredibly entrepreneurial, 60% express a desire to start their own businesses. Leaders must create an entrepreneurial culture that nurtures innovation, creativity and risk-taking.

    Encourage Gen Z employees to explore and develop their ideas, providing opportunities for them to spearhead projects and initiatives. Foster an environment that embraces experimentation and learning from failure. By fostering an entrepreneurial culture, leaders can tap into the entrepreneurial spirit of Gen Z, harnessing their innovative ideas and driving organizational growth.

    Related: The 5 Things Gen Z Is Looking for in a Job and Career

    2. Personalization and individuality

    Gen Z craves personalization and desires to bring their authentic selves to work. 92% of Gen Z prefer to have the option of personalizing their workspace. Leaders should embrace individuality and create a flexible environment that allows for personal expression and customization.

    Provide Gen Z employees with the freedom to design how, where, when and what they work on. Encourage diverse perspectives and opinions, valuing the unique contributions that each individual brings to the table. By embracing personalization and individuality, leaders can foster a sense of ownership and empowerment among Gen Z employees.

    3. Social impact and purpose

    Gen Z is deeply passionate about making a positive impact on society. 76% of Gen Z prioritize working for organizations that align with their values. Leaders must incorporate social impact and purpose into their organizational mission and values. Clearly communicate the organization’s commitment to social responsibility and highlight initiatives that contribute to the greater good.

    Provide opportunities for Gen Z employees to engage in volunteer work, community service, or sustainability projects. By integrating social impact into the workplace, leaders can attract and retain Gen Z talent who are driven by a desire to create a meaningful difference.

    Understanding and adapting to Gen Z’s expectations is crucial for leaders to build successful organizations in the future. By cultivating an entrepreneurial culture that embraces innovation, encourages personalization and individuality, and incorporates social impact and purpose, leaders can expect to attract, engage and retain Gen Z.

    Understanding Gen Z’s career drivers is part of the formula for effectively attracting and engaging new talent. The other part is understanding what factors they are considering when working for an employer.

    According to another recent study of 14,483 Gen Z respondents across 44 countries, these are the top reasons Gen Z chooses an employer.

    Top four reasons Gen Z chooses to work at a company

    1. Good work-life Balance

    When it comes to choosing an employer, work-life balance is a paramount consideration for Gen Z. This generation grew up in a hyperconnected world, witnessing the potential downsides of an “always-on” culture. They prioritize their well-being and seek employers who understand the importance of maintaining a healthy work-life balance. Gen Z craves flexibility, autonomy and the ability to pursue their passions outside of work.

    To attract Gen Z talent, companies must prioritize work-life balance initiatives that foster a harmonious integration of personal and professional lives.

    2. Learning and development opportunities

    Gen Z is a generation that values continuous growth, seeking opportunities to acquire new skills, expand their knowledge, and advance their careers. They prioritize employers who invest in their professional development and provide a clear path for advancement.

    To attract and retain Gen Z talent, companies must prioritize learning and development initiatives that align with their aspirations and foster a culture of growth.

    3. High salary or financial benefits

    Gen Z cites the cost of living as their top societal concern, above unemployment and climate change. So, not surprisingly, pay is top of mind when choosing an employer. As they enter the workforce, Gen Z faces economic pressures and desires financial stability. They seek employers who offer competitive compensation packages and financial incentives.

    Companies must address Gen Z’s financial aspirations and provide avenues for financial growth if they want to secure next-generation talent.

    Related: Everything You Need to Know About Hiring and Retaining Gen Z Talent

    4. Positive workplace culture

    Gen Z seeks an environment that is inclusive, collaborative, and supportive, where they can thrive both personally and professionally. Gen Z values a workplace culture that fosters strong relationships, encourages open communication, and promotes a sense of belonging.

    By prioritizing and fostering a culture of recognition and appreciation, leaders can create an environment that aligns with Gen Z’s aspirations and values.

    Gen Z is here, ready to make their mark on the world of work, and companies must adapt to effectively attract and engage this generation. By understanding Gen Z’s career motivations and aligning with the reasons they select an employer, companies can create workplaces that inspire and retain Gen Z talent.

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    Ryan Jenkins

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  • More Companies Are Rushing to Hire A Chief AI Officer — But Do You Need One? Here’s What You Need to Know. | Entrepreneur

    More Companies Are Rushing to Hire A Chief AI Officer — But Do You Need One? Here’s What You Need to Know. | Entrepreneur

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    Opinions expressed by Entrepreneur contributors are their own.

    This spring, the U.S. government took an unprecedented step: requiring every U.S. agency to appoint a chief AI officer. This follows on the heels of companies across diverse industries adding similar roles to their leadership ranks.

    This is a move in the right direction for companies seeking to integrate AI, but it’s not enough on its own. Yes, every company must become an AI company. But expecting a chief AI officer to get the job done alone is shortsighted.

    When businesses are confronted with a major technological shift, often their knee-jerk reaction is to stick with what they know: Putting a new executive in charge and hoping they can solve everything. But for AI to truly take root in a company, people at all levels of the business need to get their hands on it and start innovating, not follow orders from a gatekeeper in the C-suite.

    In fact, the fastest way to integrate AI into a company, in some instances, maybe to skip the chief AI officer role altogether.

    Related: The Future Founder’s Guide to Artificial Intelligence

    Why having a chief AI officer might not make sense

    Companies appointing a chief AI officer have good intentions as they seek to avoid getting disrupted by the technology. But they may not need this role, and any business adding it should assume that it’s temporary.

    A useful comparison is the stampede in the middle of the last decade to appoint chief digital officers to oversee the digital transformation to internet and mobile technologies. In hindsight, that looks quaint.

    Experts pronounced CDO the next big executive title, but it often turned out to be little more than window dressing — especially when digital skills became table stakes for most employees. In recent years, companies have been ditching the role or folding it into other jobs. In digitally native businesses, it doesn’t exist at all.

    Google, for instance, never had a CDO directing how employees use web technology. Instead, they empowered employees to explore tools on their own through initiatives like 20% time, setting the stage for innovations such as Gmail.

    Likewise, AI-native companies don’t have an executive overseeing AI. That would be redundant. At companies like mine, the technology is embedded from day one across the organization rather than siloed in a single role.

    By default, we all leverage AI. Our marketing team uses it to better understand our customer base, our engineers deploy it to help write code, and our customer support leans heavily on AI agents. AI is written into every role, much like digital literacy now is at nearly all companies. Of course, there are areas of our business where we could use AI more and better, but making that happen doesn’t call for a specific job title. It’s everyone’s responsibility.

    A better way to usher in an AI transformation

    But I realize that not every company is built from the ground up on AI. So, how can legacy companies make real strides in integrating the technology?

    In place of the top-down response to organizational change, consider a bottom-up approach. For a company that wants to usher in an AI transformation, the first step is to look across the roles you’re already hiring for and pick a few where AI agents can do the job today.

    Customer service is an obvious place to start — today’s AI agents can now address most issues at least as well as humans. AI sales development representatives (SDRs) are also making an immediate impact, automating much of the toil involved in pursuing prospects. Another promising area — junior data analyst roles, which often consist of pulling information from reports. Then there’s coding. Autonomous software engineering agent Devin and OpenDevin, its open-source rival, can step in here.

    Choosing the right technology partner to provide AI tools is equally important. When it comes to customer service, for example, companies should look for a vendor whose AI agents have a track record of resolving most issues without human intervention. Rather than following a script, they should have some ability to reason, drawing on past interactions and the conversation at hand to determine the best solution for each customer’s unique problem.

    Then, it’s important to treat your agents more like employees than like a piece of software that will work straight out of the box. Onboarding, measuring and coaching — the same steps you’d take to develop any new hire — are essential to get the most out of AI tools.

    The upside here is having team members experiment with AI begins to build AI expertise inside the company. For example, my company works with a financial services firm where AI employee manager has become a key position. Former customer support specialists there now teach AI agents new skills that add value throughout the business — thus making themselves an indispensable member of the team.

    Companies can even make driving productivity gains via AI a criterion for career advancement. To get promoted, an employee must show their manager how they’re applying AI to deliver results for the business.

    Related: How Generative AI is Revamping Digital Transformation to Change How Businesses Scale

    The next stage: Those departments grow into mini centers of excellence that spread AI knowledge and best practices throughout the organization. Team members educate the rest of the business on how to hire and coordinate AI labor. AI becomes integrated into day-to-day business operations in a way that’s hard to achieve with an exclusively top-down approach.

    Of course, there’s no one best way to take a company through an AI transformation. For legacy industries and large enterprises, a tandem approach — combining top-down and bottom-up — may prove a better fit.

    At the very least, organizations that want to get the transformation right should think about how they can help AI bubble up through the ranks, rather than just rush to hire a chief AI officer simply because others have taken that step. As AI permanently changes companies from top to bottom, it’s just a temporary solution.

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    Mike Murchison

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  • How to Capitalize On This Thriving Talent Pool to Drive Your Company’s Growth | Entrepreneur

    How to Capitalize On This Thriving Talent Pool to Drive Your Company’s Growth | Entrepreneur

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    Opinions expressed by Entrepreneur contributors are their own.

    As business operations shift, executives and entrepreneurs are increasingly turning to an on-demand workforce that is simultaneously empowered by technology and drawn to purpose-driven projects.

    Consider Upwork, whose 2020 Future of Workforce Pulse Report revealed that nearly 80% of hiring managers engaging freelancers feel confident about doing so. These hires provide coveted expertise — on a project-to-project basis — that entrepreneurs need to scale their operations without incurring long-term overhead costs.

    This new market paradigm also promotes dynamism, with 79% of businesses agreeing that freelance talent enables greater innovativeness. Perhaps most telling, 84% of hiring managers utilizing it feel more assured about adapting to future disruption, compared to just 69% of those relying solely on full-time staff.

    By capitalizing on freelance marketplaces, entrepreneurs can amplify employer branding, augment capabilities and future-proof organizations, even amid turbulence. As nearly 60% of hiring managers plan to increase engagement with freelancers over the next two years, the time is now for executives to realize their inherent potential.

    Related: Navigating the Great Reshuffle: Why Your Employer Brand is Key in Recruiting Talent

    The job market continues to shift

    After a season of massive hiring, we’re back to seeing layoffs and downsizing. Companies are feeling the bloat—from unused office spaces with rising rent to oversized employee structures — and are shifting focus to hiring only the most essential positions. This leaves a critical talent gap needed for complex projects and specialized tasks. Highly skilled and specialized independents can fill this void.

    A few key benefits to engaging them:

    Access to niche experts: Platforms like Toptal and Guru provide access to elite professionals from leading Fortune 500 companies and innovative startups. Whether the need is for a machine learning specialist, growth strategist or financial modeler, entrepreneurs can now curate on-demand teams that boast specialized skillsets, enabling them to focus investment on projects with the highest strategic value.

    Enhanced agility: Leading corporations increasingly “rent” skills by tapping freelance experts for initiatives involving new technologies or while entering unfamiliar markets. With niche contributors available to plug knowledge gaps, owners can explore ideas that once seemed unrealistic due to internal constraints—unlocking inventiveness and first-mover advantage.

    • Stronger employment brand: Blending full-time employees with project-based freelancers signals a commitment to modernization and work-life balance. Offering both engaging work and flexibility will help draw exceptional candidates and help you compete with corporate giants for top-tier talent.

    Related: Can Retirees Thrive in the Gig Economy? Navigating a Changed Workforce

    Tips for capitalizing on gig talent

    Having explored the forces reshaping work, executives may wonder how to effectively leverage freelance platforms. After all, how can you know you’re getting your money’s worth if a hire isn’t physically present full-time?

    • Define projects clearly: Contract hires thrive when expectations and deadlines are established upfront. So, clearly, detail needs around deliverables, success metrics, required skills and projected time investments. Staying ahead when it comes to communication and expectations will help avoid headaches, including delays.

    • Build loyalty with talent: The best independent professionals have options regarding the projects they accept. Study their profiles to discern passions and incentives. Offer interesting work, flexibility and strong communication to motivate interest and improve results.

    • Manage collaboration: Provide steady context, feedback and guidance at each project stage, but also foster autonomy, even while directing efforts toward strategic goals. A dynamic balance of these qualities drives optimal outcomes.

    • Continue expanding your talent pool: Add proven freelancers to an internal database for repeat engagements, and notify talent about new initiatives for which their expertise would provide an edge. Uncovering additional ways, freelancers can enhance the business deepens the relationship.

    Related: Fill Your Talent Gap by Sourcing Candidates From the Veteran Community

    Top platforms for connecting with talent

    Now comes the hard part: finding contractors who bring fractional expertise sets. There are a growing number of platforms, of course, but I’ve found that the following stand out as leaders:

    Fiverr: Ideal for execs seeking design, digital marketing, writing, video and admin support. Known for affordability and ease of posting jobs. It taps a global talent pool, too.

    Upwork: A flexible platform that spans more than 150 skills. Used by everyone from small businesses to global enterprises. Strong at IT, development, design, finance and consulting.

    Toptal: Focuses exclusively on the top 3% of talent. Best for expert software developers, designers, project managers and finance experts. All contributors are extensively vetted.

    Contra: A growing independent platform that vets and connects both job candidates and hiring companies. Best of all, it doesn’t take a commission from projects.

    Related: 3 Strategies to Optimize Your Hiring Process and Find the Best Employees

    The numbers speak for themselves: businesses engaging freelance professionals report greater confidence and competitiveness, as well as the ability to withstand turbulence, yet legacy beliefs can still cause hesitancy among those keen to hire. Supported by such specialized collaborators, companies can explore new horizons unencumbered by a one-time narrow view of staffing models.

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    Tim Madden

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  • How This Texas Farmers Market’s Gamble Paid Off Big | Entrepreneur

    How This Texas Farmers Market’s Gamble Paid Off Big | Entrepreneur

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    Opinions expressed by Entrepreneur contributors are their own.

    Fall Creek Farmers Market in Humble, Texas, is not just a spot to stop by for your Sunday morning coffee and a fresh vegetable or two. Owners Jonathan and Andrea Haskin built this vibrant space with a vision to change their community’s food shopping habits and educate their customers on the importance of buying fresh and local items.

    The couple came up with the idea for the market in 2015 when they started taking a longer look at what kind of food they had available to them and realized they had to travel far and wide just to source quality ingredients from local farmers. What would happen if they brought their community closer to the source?

    Related: Top Health and Wellness Franchises

    To their delight, the Haskin’s neighbors embraced the concept. Situated in the beautiful Fall Creek neighborhood, the market’s outdoor setup is near a golf course and several walking trails, drawing tons of people and their pets into the space every Sunday morning.

    Jonathan and Andrea prioritize being present in their space and providing a personalized experience for every visitor. Getting set up two hours before the market opens and staying until the last group trickles out, the pair walk around to greet and share their story with customers. In the market’s early days, their daughters sat at the entrance making bracelets for shoppers as they walked in.

    This community feel is what drew in reviewer Forest B., now a regular visitor of Fall Creek Farmers Market. “All of the vendors were so personable, willing to share advice and their specific stories,” his review reads. “I particularly enjoyed the cultural diversity. So much to learn at each booth.”

    With 20+ vendors spanning global cuisines, there is no limit to the kind of food you can sample at Fall Creek Farmers Market. On his first visit alone, Forest tried a Colombian coffee blend, two empanada flavors, Vietnamese egg rolls, and an Italian ice dessert. The cherry on top was getting to engage with the vendors themselves, learning firsthand about their products and journeys.

    Related: 4 Reasons Why You Should Enter the Health and Wellness Industry

    “One [vendor] that’s not mentioned in my review is the Indian couple who serve prepared foods there,” Forest said. “They are a little bit older. That’s completely different, say, from the couple who owns Frostbite, which is the Italian ice vendor. They’re youngsters and [are] actually looking to you to provide them information on your journey here in the United States. So you just learn quite a bit about the people. Sometimes people are a little surprised to find out that you know a lot about topics in their areas, but the way you learn a lot is by talking to people and being open and receptive.”

    Forest’s experience is a perfect example of Jonathan and Andrea’s educational ecosystem in action. First and foremost, the market aims to teach its visitors about the importance of fresh, quality food. The Haskins ensure their vendors share this passion and make an effort to educate every customer who visits their booth. 90% of Fall Creek’s vendors farm and ranch full-time. Some even take agriculture classes at Texas A&M.

    “They live it as we do,” Jonathan said. “And it starts from the inside. We are really passionate about immersing ourselves into the market, and we are very selective with who we allow [to be] a part of our team.”

    Jonathan and Andrea’s goal is to be the tipping point that pushes customers into the world of local food shopping, and they’ve found that preparation is key. They engage with customers online ahead of each sale to make sure they have all the information they need for a smooth visit. Because offerings shift each week to spice things up for shoppers and ensure seasonal produce stays front and center, Jonathan and Andrea provide a list of vendors and produce options in advance to help customers plan their meals and build out their grocery lists before arriving at the market.

    Related: How This Healthy Food App Scored a $200K Investment

    The most faithful customers do around 80% of their food shopping at Falls Creek Farmers Market, which was the vision the owners had in mind when they set out to build a business.

    “It’s not a craft show. It’s not a bake sale. You can actually come and get your pastured eggs and real items,” Jonathan said. “Knowing where your food is from is a big deal. It’s like getting a root canal or heart surgery. So it feels really good to be able to serve and to be able to give them access as we have it.”

    Not only is shopping locally good for your health, but it’s good for the local economy. Forest stressed the importance of spending your money and time at small businesses.

    “Business owners typically are here from other countries. [They] come from backgrounds in which there was virtually no safety net, so they bring their knowledge to the United States. When I’m looking at these businesses, I’m looking at how I can learn more so I can help other people in the community continue to start these small businesses that make our economy run.”

    Beyond making visits, reviewing is a powerful way customers can show support. Jonathan and Andrea take every review they receive to heart, always looking to expand the offerings and inclusivity of their space. They find it important to stay receptive to feedback, keeping the dialogue with customers open, genuine, and full of love.

    In addition to prioritizing customer education and building community, Falls Creek Farmers Market believes:

    • Passion starts from the inside. Put love and care into what you do and it will trickle down to your partners and employees—and ultimately your customers.
    • Preparation is key. Communicate online with your customers ahead of a sale so they know what to expect. Plus, make time to help out with any problems that come up.
    • Supporting local is a great way to learn new things. Opening up your mind and heart to small businesses might just help you discover an important lifestyle change.

    Listen to the episode below to hear directly from Jonathan, Andrea, and Forest, and subscribe to Behind the Review for more from new business owners and reviewers every Thursday.

    Available on: Spotify, Apple Podcasts, Google Podcasts, Pandora and Soundcloud.

    Editorial contributions by Callie Morgan and Kristi Lindahl.

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    Emily Washcovick

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  • Is Your Leadership Team Failing Your Employees? | Entrepreneur

    Is Your Leadership Team Failing Your Employees? | Entrepreneur

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    Opinions expressed by Entrepreneur contributors are their own.

    I’m sure you have seen the headlines about quiet quitting, loud quitting and company struggles with employee retention. Since the Covid-19 pandemic, it has become very clear that many employees are unhappy in their current jobs, but what is the main culprit here? While this is a complex issue with many potential contributing pieces, there is one clear factor fueling a large portion of employee dissatisfaction, and it is poor leadership.

    Throughout my career, I have seen the ill effects of bad bosses from many different angles. During my time practicing in healthcare, I saw the physical, mental and emotional strain caused by poor leadership and its impact on patients, colleagues and even myself. I remember when I started my first “real” job after college. My boss at the time wanted me to check in with him before leaving for the day. Typically, around 6:00 pm, when all my work was completed, I would wait by his door with my stomach growling hoping to get the thumbs up to make the 60-minute or more commute home. My boss would see me standing there and would typically make a motion like he was busy, and I needed to wait (if he acknowledged me at all). If I was lucky, it would be about 15-20 minutes before I got the hand wave that he was ready to talk, but most of the time I would be there waiting for much, much longer.

    On the flip side, I have also been extremely fortunate to experience what empowering and supportive leadership looks like. During my keynote talks and corporate trainings, I have witnessed solution-focused dialogue around employee pain points and struggles. I have seen leaders actively asking for feedback from their employees, looking for ways to implement positive change to support their overall well-being.

    Related: 7 Timeless Principles That Will Help You Become a Better Leader

    For better or worse, the leaders in your organization can make or break employee happiness, well-being and company culture. I recently took a poll on LinkedIn where I asked the question, “If you are not completely fulfilled at your job, what do you think is the main reason?” Unsurprisingly, 56% of respondents chose poor leadership or their boss. When people don’t feel valued or fulfilled in their careers, their performance suffers, and the organization as a whole is negatively impacted.

    According to Gallup’s State of the Workplace 2023 report, almost 6 out of 10 employees were categorized as quiet quitting, and 51% of surveyed employed workers reported watching for or seeking out a new job.

    So, what do employees really want from their leadership team? While exploring this question, I ran another poll on LinkedIn asking, “What made the best boss you ever had such a great boss?” An overwhelming 77% of respondents reported that it was their support and advocacy. At the end of the day, people want a boss that is in their corner. They want to work for a leader they can trust; a leader who has their back. Now, developing that trust is not always easy. It takes intention, self-awareness, time and effort.

    That said, here are three steps to help you move in the direction of becoming a better leader:

    1. Optimize how you communicate

    How effective do you think you are at communicating? How does your communication style fluctuate based on your emotions? How are you perceived by others? A key part of being an excellent communicator is building self-awareness. When you start to recognize your tendencies and habitual responses to different situations, you can begin to see where there is room for improvement.

    Do you shut down when you get upset? Do you micromanage when you get stressed? Is there regular, clear and open dialogue between you and your team about expectations, workload, timelines and potential speed bumps? What does your team really think about your communication style? Getting feedback in this arena and working towards being an optimal communicator will help create an environment where everyone feels seen, heard, valued and supported.

    Related: 5 Steps to Communicate Like a Boss

    2. Build connection

    How well do you know the members of your team? As a leader, it is important to have regular check-ins with your group via different formats including, email, phone, virtual and in-person. You should also be having informal conversations in which you are able to get to know them as a person.

    Learn about your team members’ goals and aspirations. What are their strengths? Is there a time of day when they work the best? What are their pain points with their job? What kind of help and support could they benefit from? Discovering these things will help you more effectively lead each individual employee based on their unique situation. You won’t be able to provide support and potential solutions for problems if you don’t even know they exist.

    3. Be receptive to feedback

    Too often leaders are the ones providing the feedback, but they are not always getting honest feedback from their teams and groups. Leaders need to provide constructive feedback, mentorship and support, but they also need to be actively seeking out feedback from their team. You may be biased when it comes to your leadership style, or you may not be aware that some of your messaging is being misinterpreted, so getting feedback is essential.

    Now, no one is going to want to share feedback about their boss if they are afraid that it will negatively impact their job security or career advancement. As a leader, you are responsible for creating a safe environment and a feedback loop for employees to share suggestions, concerns and pain points.

    When it comes down to it, no one really wants to be a bad leader. They may just be lacking the tools, skills or self-awareness needed to create a space where employees can thrive. Wherever you are at in your leadership journey, remember that there is always room for growth. By investing in leadership development, you will be planting the seeds for an empowering company culture with happier employees who will want to work with you for years to come.

    Related: 5 Tips to Help You Be the Sort of Leader Employees Love to Work For

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    Kristel Bauer

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  • The Power of Solitude for Introverts and Extroverts | Entrepreneur

    The Power of Solitude for Introverts and Extroverts | Entrepreneur

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    Opinions expressed by Entrepreneur contributors are their own.

    History tends to mythologize entrepreneurial names in the tech world. We attribute to them black-and-white lifestyle characteristics, with very little room for gray. For example, Steve Jobs was a charismatic and publicly engaged leader, while Apple co-founder Steve Wozniak was an introvert who preferred working in solitude.

    It’s easy to invest in these caricatures, and then inquire as to which camp you belong. Are you an extrovert and a born leader, or a lone wolf better suited to behind the scenes? Do you need to find your ideally complementary co-founder, or is it better to strike out on your own?

    Before launching Jotform, I worried about whether I had the personality to lead a company. I knew there was a track record of being a proven web developer, but I didn’t know if I had the right attributes to be a CEO — to execute the necessary strategic work and successfully communicate a vision. I launched anyway, and 17 years later have discovered that, in pursuit of the right company culture, working in solitude versus a team setting — introversion versus extroversion — is a nuanced affair. I’ve observed that people seek solitude for various reasons, and that understanding these motivations helped me better appreciate the overall wellness, creative and leadership benefits that can flow from working solo.

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    Aytekin Tank

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  • 8 Trends to Watch Out for In Grid Energy | Entrepreneur

    8 Trends to Watch Out for In Grid Energy | Entrepreneur

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    Opinions expressed by Entrepreneur contributors are their own.

    For many, the future of energy seems so close yet too far away. That image is coming into view but is still blurry and distant for many. As a clean grid energy expert, the future is now. These technologies exist, and they’re getting better every day. They will define what the energy grid and the homes and businesses of the next 50 to 100 years it supports will look like.

    For over 20 years, I’ve been working and leading in the energy-saving and home improvement industry. I’ve been learning and using my years of experience to educate people about green living for years. More recently, I’ve been working on the prototype for the home of the future in Denver, CO. Here are some of the energy trends and innovations I see as promising for energy-efficient homes of today and tomorrow.

    1. Grid analytics

    Grids can now collect obscene amounts of data on how energy is used. It can track connected asset performance and identify equipment issues. It can identify trends associated with the time of year and weather patterns through predictive analytics to manage energy production, storage and distribution effectively.

    Related: 5 Renewable Energy Sources To Look Out For in 2024 and Beyond

    2. Grid AI

    Artificial intelligence can use machine learning to adapt automatically to trends. Imagine a grid that ramps energy production up and down ideally to reduce wasted resources, driving energy efficiency up and, over time, the cost to manage energy down.

    In the shorter term, grid AI switches between renewable and non-renewable energy sources. In the future, it can shift among renewable to reach the most eco-friendly and cost-effective mix based on environmental or other factors.

    3. Remote microgrids

    Microgrids deliver hyper-local energy to rural locations. Rather than depending on a more extensive energy grid infrastructure with so many ways to fail between the grid and place, a microgrid produces and stores the energy where it’s needed, using whichever renewables are most available.

    4. Suburban and urban microgrids

    Today, many microgrids are treated as backup systems for essential services like hospitals, critical data centers, or disaster relief command posts. But as the technology advances, we’ll see many more communities using microgrids for everyday applications and even in more urban areas.

    This would mean localizing power to “keep the lights on” while staying connected to (but able to disconnect from) a larger grid. With the concern over the potential for strategic attacks on energy grids, decentralizing the grids is a promising solution.

    Related: 6 Tips to Invest in Renewable Energy Now

    5. EV-supportive grid management

    Fossil fuel usage continues to be one of the biggest environmental threats. Electric vehicles can reduce our dependence. But problems exist. Charging thousands of EVs taxes older energy grids and makes owning an EV cost-prohibitive for the average family.

    Green energy grids can and are working with EV owners to solve these problems. Vehicle to Grid (V2G) technology allows EVs to return power to the grid when needed without inconveniencing the car owner. Furthermore, it starts charging the vehicle when demand drops, helping the grid balance more efficiently and preventing blackouts. Whether energy companies reduce rates during non-peak hours or provide specific discount incentives for EV owners using this technology, this system can significantly reduce EV ownership costs.

    6. Grid cybersecurity

    As mentioned, centralized grids are increasingly at risk. While physical attacks are possible, cyber-attacks are much more likely. So, it’s no surprise that grids get a makeover with tools like data encryptions, anomaly monitoring, and faster threat detection and response.

    Related: Here’s Why Solar Entrepreneurs Don’t Go Off the Grid

    7. Longer and more energy storage

    We’ve taken leaps and bounds in the energy storage sector. The U.S. Energy Information Administration (EIA) has said storage capacity will double in 2024 and continue to increase, making the storage of renewable energy a more viable option in the longer term, further reducing dependence on non-renewable backups or supplementation. At the same time, the storage cost is declining as capacity increases and battery degradation decreases.

    8. The solar grid side hustle

    As Kartik Menon pointed out in their recent article, improvements in grid analytics and connectivity have the potential to open up a new solar side hustle and regional energy collaboration. As sun-soaked homes generate more power than they can use or store during peak production, they need a marketplace to offload the excess and potentially pay for energy when production is low. This system could turn whole blocks into microgrids of neighbors sharing resources.

    Grid energy is essential to daily life. But the grids of tomorrow are going to look very different. More efficiency, decentralization, greater security, and AI-powered optimizations will help grids power through and deliver to their customers. We’ve already seen these technologies take shape today, but they still have a way to go. While there is undoubtedly more to be discovered and missing links to be revealed, we’re on our way to the green-energy-powered world we want to see.

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    Abe Issa

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  • How to Transform Your Business Through Inclusive Leadership | Entrepreneur

    How to Transform Your Business Through Inclusive Leadership | Entrepreneur

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    Opinions expressed by Entrepreneur contributors are their own.

    Hold onto your seats, entrepreneurs, CXOs and everyone with a vested interest in the future of leadership. Today, we’re slicing through the noise and diving deep into the beating heart of what makes teams thrive: inclusive leadership. Forget your cookie-cutter management styles; this is the game-changer you’ve been waiting for.

    We live in an era of rapid technological advancements, global interconnectedness and unprecedented diversity. In this volatile, ever-changing landscape, what separates the winning teams from the sinking ships? If you’re thinking “inclusion,” pat yourself on the back because you’re spot-on. But let’s be real: Inclusion isn’t just tossing a couple of diverse hires into the mix and calling it a day. It’s a nuanced, intentional strategy that starts at the top — with you, the leader.

    Related: Why You Need to Become an Inclusive Leader (and How to Do It)

    Inclusive leadership — a framework, not a fad

    Ah, the age-old misconception that “inclusive leadership” is a mere buzzword, possibly thrown around by millennials seeking a warm and fuzzy work environment. If that’s your thinking, it’s time to recalibrate because you’re not just off the mark — you’re not even on the right playing field. So, let’s cut through the jargon and get down to the brass tacks.

    Inclusive leadership is anything but a fleeting trend or a checkbox on your HR audit. The linchpin holds your organization together in an increasingly complex, diverse and global marketplace. Those who underrate its impact are missing out on a force multiplier that has the potential to revolutionize the very fabric of their organizational success. Let’s dissect why.

    1. Self-awareness is your starting point

    Listen, the “know thyself” mantra isn’t just philosophical mumbo-jumbo; it’s Leadership 101. You must be acutely aware of your tendencies, biases and triggers. The road to inclusion starts with you. Dive deep into introspection — audit your choices, behaviors and especially those hidden biases you think you don’t have. Brave enough? Seek candid feedback. The goal is to turn self-awareness into your internal compass for making inclusive decisions.

    2. Action over words

    You know what the world doesn’t need? More lip service to diversity and inclusion. Enough with the platitudes and performative gestures! We’re talking about actionable initiatives. Revamp your recruitment processes, run workshops, form employee resource groups, and launch mentorship programs. Do something that moves the needle. Inclusion isn’t a checkbox; it’s a long-term investment. Make sure your actions deliver tangible results, not just Twitter applause.

    3. Your company culture isn’t a billboard

    Company culture isn’t what’s plastered on your website or embroidered on your merch. It’s what happens when the boss leaves the room. Culture is shaped by what you tolerate, not just what you advocate for. Inclusivity should be so ingrained in your culture that it feels like second nature. Reward inclusive behaviors, and be explicit in condemning exclusionary or toxic conduct. No exceptions. Talent should never be an excuse for toxicity.

    Related: Do You Have an ‘Inclusion Delusion?’ Here’s How a Lack of Inclusivity Can Create a Toxic Culture

    4. Data-driven decisions

    In God, we trust; all others bring data. If you’re not measuring your inclusion efforts, you’re playing a guessing game. Start treating inclusion like any other critical business strategy — back it up with data. Capture metrics that matter: employee retention rates, diversity in leadership roles, the effectiveness of inclusion initiatives and so forth. Analyze, adapt, and execute.

    5. Empower to elevate

    Leadership is not about creating a legion of followers; it’s about nurturing future leaders. Empower your team by giving them the tools, resources and opportunities they need to excel. When people feel valued and capable, they perform better, innovate more and elevate the team’s effectiveness. Your job is to set them up for success, then step back and let them shine.

    6. Accessibility is non-negotiable

    Let’s broaden the scope of inclusion beyond gender and ethnicity to encompass physical abilities. Are your office spaces accessible? Can everyone participate in company events? Compliance with the Americans with Disabilities Act (ADA) is the starting point. Aim to create a space where everyone, regardless of physical ability, can bring their A-game.

    7. Be ready to pivot

    We live in a dynamic world; what worked yesterday may not cut it tomorrow. The trick is to remain agile. Always be ready to pivot your strategies based on the feedback loop from your team and real-world results. Stagnation is not just a roadblock; it’s a cliff edge. Keep your ears to the ground, and be prepared to iterate.

    Related: 4 Commitments All Truly Inclusive Leaders Must Follow

    Inclusive leadership is not just a moral imperative; it’s a business one. Teams under inclusive leaders are more engaged, innovative and likely to go above and beyond. So, make the switch — your business’s success depends on it.

    If you’ve been coasting on outdated leadership models, now is the time for an overhaul. The future belongs to leaders who embrace, empower and elevate every team member. Be one of them. Because in the end, inclusive leadership isn’t just about making everyone feel welcome — it’s about creating a dynamo of creativity, innovation and success. Anything less is not just detrimental; it’s entrepreneurial malpractice.

    So, what’s your next move, leader?

    Keep this article bookmarked, share it with your C-suite buddies, and start making those actionable changes today. Your future diverse and effective team will thank you.

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    Chris Kille

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  • Yes, We're Still Messing Up Hybrid Work. Here's Where Exactly We're Going Wrong. | Entrepreneur

    Yes, We're Still Messing Up Hybrid Work. Here's Where Exactly We're Going Wrong. | Entrepreneur

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    Opinions expressed by Entrepreneur contributors are their own.

    Is your team truly prepared for the hybrid work revolution? This question might unsettle many business leaders, but it’s one we must confront. The recent shift to hybrid work models has been seismic, yet a staggering number of managers find themselves navigating uncharted waters without a compass. Surveys paint a concerning picture: A vast majority of managers acknowledge the need for new skills in this flexible work era, but astonishingly, nearly half feel ill-equipped and untrained for the task.

    Related: 68% of Companies Are Making This Critical Mistake in Their Approach to Hybrid Work — Are You?

    The cost of untrained leadership

    The cost of this oversight is more than just operational hiccups. Gallup’s research is a wake-up call, revealing that 80% of hybrid workers and 73% of their leaders are sailing in the same rudderless boat. The impact of this unpreparedness on team engagement and well-being is not just significant; it’s exponential. An effective manager’s influence on a team’s engagement is four times more potent than the physical work environment, according to Gallup. This statistic serves as a clarion call for immediate action.

    Delving deeper into the skills gap issue, the findings by From Another’s research shed light on a critical disconnect in the current corporate landscape. While 81% of managers recognize the necessity to adapt, 44% confess to lacking the right training and tools. This gap represents a systemic failure to adapt to the evolving work environment.

    The impact of this lack of preparedness extends beyond operational inefficiencies. It seeps into the very core of team dynamics, affecting engagement, morale, and ultimately, productivity. Consider the role of an effective manager – they are not just task supervisors; they are motivators, problem-solvers, and the bridge between the organization’s goals and the team’s aspirations. When such a pivotal role is undermined by inadequate training, the consequences are profound. Employee disengagement can skyrocket, leading to higher turnover rates, reduced productivity, and a dampened team spirit.

    Investing in managers for organizational resilience

    The investment in managerial training should be seen as a critical pillar for building organizational resilience in the evolving landscape of work. In the hybrid work model, the role of a manager transcends traditional boundaries, becoming more complex and multifaceted. A well-trained, well-equipped manager becomes the key driver in steering this model towards success.

    Firstly, it is important to recognize that the effectiveness of managers in a hybrid environment has a direct and significant impact on the overall health of the organization. Managers who are adept at navigating the nuances of hybrid work can effectively align their teams with the organization’s goals, regardless of physical location. This alignment is crucial for maintaining operational efficiency, fostering innovation, and ensuring a competitive edge in the market.

    Furthermore, investing in managerial training is an investment in employee engagement and retention. Managers play a pivotal role in shaping the work experience of their team members. When they are equipped with the right skills to manage, motivate, and support their team members, it leads to higher levels of job satisfaction, loyalty, and productivity. This, in turn, translates to lower turnover rates and a stronger employer brand, attracting top talent to the organization.

    This investment also signals a commitment to continuous improvement and adaptation. By prioritizing managerial training, organizations demonstrate a forward-thinking mindset, acknowledging that the skills needed yesterday may not be sufficient for tomorrow. This approach fosters a culture of learning and adaptability, which is essential in today’s fast-paced business environment.

    Moreover, well-trained managers are better equipped to identify and mitigate risks associated with hybrid work, such as communication breakdowns, team fragmentation, and burnout. By foreseeing and addressing these challenges proactively, they contribute to the overall resilience and sustainability of the organization.

    Redefining managerial training for a hybrid world

    As I tell my clients when developing management training programs for hybrid work, effective training for hybrid work transcends traditional boundaries, requiring a comprehensive and nuanced approach. It’s not just about the technical know-how of handling virtual meetings or scheduling tools. Instead, it calls for a more holistic development of skills that are often overlooked but crucial in a hybrid setting.

    Firstly, emotional intelligence takes center stage. In a hybrid environment, understanding and managing emotions – both one’s own and those of team members – is vital. This skill becomes even more crucial when direct, in-person interactions are limited. Managers need to be trained to pick up on subtle cues in virtual settings, cues that are often more nuanced and less apparent than in face-to-face interactions. This training should include recognizing signs of stress or disengagement in team members, effectively communicating empathy, and fostering an inclusive environment where every team member feels valued and heard.

    Digital proficiency is another critical area. While most managers are familiar with basic digital tools, the hybrid environment demands a deeper understanding and more strategic use of these tools. Training should focus on leveraging technology not just for task management but for fostering collaboration, creativity, and connection among team members. This includes using project management software more effectively, understanding the best practices for virtual meetings, and being aware of and utilizing digital tools that can enhance team interaction and productivity.

    Additionally, an adaptive leadership style is crucial. Hybrid work environments are dynamic, and what works one day may not be effective the next. Managers must be trained to be flexible in their leadership approach, adapting to the varying needs of their team members. This adaptability also means being open to feedback and willing to continuously learn and evolve their management style. It involves understanding the unique challenges and opportunities of managing remote and in-office team members and being adept at creating a cohesive team culture that bridges the physical divide.

    Honing communication skills is another key focus. In a hybrid setup, clear and inclusive communication is paramount. Managers need to be adept at conveying their messages effectively across various digital platforms, ensuring that every team member, whether remote or in-office, feels equally involved and informed. This involves not just verbal and written communication skills but also an understanding of non-verbal cues in virtual settings. Training should cover aspects like active listening, clear and concise messaging, and the use of visual aids to enhance understanding.

    Developing strategies for remote team building is equally important. Hybrid work models can lead to a sense of disconnection among team members. Managers should be equipped with strategies to foster team cohesion and a sense of community, regardless of physical location. This could include virtual team-building activities, regular check-ins, and creating opportunities for informal interactions among team members. The training should also emphasize the importance of celebrating team achievements and milestones, which can significantly boost morale and team spirit.

    These training programs should not be static; they need to be dynamic and evolve with the changing landscape of hybrid work. They should include regular updates and refresher courses to keep managers abreast of the latest tools and strategies. Additionally, offering a platform for managers to share their experiences and learn from each other can be invaluable.

    Related: Employers: Hybrid Work is Not The Problem — Your Guidelines Are. Here’s Why and How to Fix Them.

    Understanding cognitive biases in hybrid work management training

    In the context of hybrid work and managerial training, understanding the impact of cognitive biases is crucial. These biases can significantly influence how managers perceive and address the challenges and opportunities of hybrid work environments. Let’s delve into two specific biases: status quo bias and empathy gap, and explore their implications in this setting.

    Status quo bias is the tendency to prefer things to remain the same or to resist changes, especially when the benefits of change are uncertain. In the realm of hybrid work management, this bias can manifest in several ways. Managers might be inclined to stick with traditional management practices, hesitant to adopt new strategies or tools that are better suited for hybrid work environments. This resistance can stem from a discomfort with change or an underestimation of the new skills required in a hybrid setting.

    For instance, a manager might continue to evaluate employee performance based on time spent working, disregarding the productivity and efficiency of outcomes-focused metrics. This bias can hinder the adoption of more effective performance metrics that are tailored to hybrid work models. The status quo bias can also lead to a reluctance to invest in necessary training for managing hybrid teams, as it deviates from traditional training models.

    The empathy gap refers to the difficulty in understanding or predicting others’ emotions, especially when they are in a different situation or context. In hybrid work environments, this can lead to managers underestimating or misjudging the challenges faced by remote team members. For example, a manager who primarily works on-site might struggle to fully grasp the communication barriers, feelings of isolation, or work-life balance issues experienced by remote employees.

    This gap can result in ineffective communication strategies or insufficient support for remote team members, leading to disengagement and decreased productivity. Managers might overlook the need for regular check-ins or fail to create inclusive meeting formats that ensure remote employees feel as involved as their in-office counterparts.

    Incorporating an understanding of these biases into managerial training programs is essential. Training should not only focus on imparting new skills but also on raising awareness of these cognitive biases and their impact on managing hybrid teams. Managers should be encouraged to challenge their preconceptions, critically evaluate their management approaches, and adopt more flexible, inclusive strategies that cater to the diverse needs of hybrid teams.

    For instance, training programs can include exercises that simulate remote work scenarios, helping managers to experience and understand the challenges faced by remote employees, thereby bridging the empathy gap. Similarly, discussions and case studies can be used to illustrate the pitfalls of the status quo bias, encouraging managers to embrace and adapt to the changing dynamics of the workplace.

    Conclusion

    The move to hybrid work isn’t a temporary shift; it’s the future of work. As we navigate this new landscape, the need for adequately trained managers cannot be overstated. It’s time for organizations to step up and equip their leaders with the skills and tools needed to thrive in this new era. Let’s not just adapt to hybrid work; let’s master it with well-trained managers leading the charge.

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    Gleb Tsipursky

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