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Tag: caregiving

  • How This Clinician-Turned-Founder Is Reimagining Caregiving for Millions

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    If you’ve ever tried to coordinate care for a loved one—whether it’s an aging parent, a child with special needs, or a partner recovering from surgery—you know how fragmented and overwhelming the process can be. 

    In the U.S. alone, 63 million people identify as caregivers, and yet, as Ashley Blackington points out, half of those providing care don’t even see themselves as such. The result? Families are left patching together support with texts, emails, voicemails, and sticky notes, all while navigating a healthcare system that rarely speaks to their needs.

    Blackington, a longtime occupational therapist, saw this disconnect up close for over 15 years. Her answer is Dovetail, a connected care platform designed to bridge families, healthcare systems, and employers, turning chaos into coordinated, data-informed support. 

    What was the “aha” moment that led you to create Dovetail?

    It wasn’t one moment, but years of seeing the same pain points over and over. In the hospital, I watched families hit a crisis—someone’s health changes, and suddenly there’s a waterfall of decisions, logistics, and communication. There was no infrastructure for caregivers, no gold standard, just a patchwork of tools and a lot of stress. Later, in private practice, I saw families trying to be proactive, but still cobbling things together. I realized there needed to be a platform that made it easier for people to coordinate care, before and after a crisis, and that’s what Dovetail is designed to do.

    How does Dovetail actually work for families?

    At its core, Dovetail is notes-based and built around the idea of a “flock”—your care circle. Not everyone in your flock needs access to everything, so you can be granular about what information is shared and with whom. For example, if your mother-in-law needs help with groceries but is otherwise independent, she can create a list, share it with the right person, and update it in real time. No more chasing down texts or emails. It’s about making caregiving collaborative, not overwhelming, and ensuring the care recipient is part of the conversation, not just the subject of it.

    You spent 15 years as an occupational therapist before founding Dovetail. How did your clinical experience shape the company?

    Immensely. I saw firsthand how the lack of coordination impacts families and patients. I worked with over a thousand families, and I interviewed more than a hundred caregivers to inform Dovetail’s development. OT is a low-tech profession, but it’s all about problem-solving and seeing the whole picture. That mindset—figuring out what you know, what you don’t, and where to find answers—has been invaluable as a founder. I also learned that while collaboration is key in healthcare, as a founder you sometimes have to be decisive and drive things forward, even if it means less groupthink at the start.

    What’s been the biggest challenge in shifting from clinician to tech founder?

    Everything! The learning curve is real. I had no tech background, and suddenly I was wearing all the hats—product, marketing, fundraising. There’s a lot of noise out there, and it’s easy to spend money on things you don’t need, or to feel like you need a technical co-founder to get started. I was quoted six figures to build the platform early on, which was daunting. But I realized I knew the problem better than anyone, and I could learn or ask for help on the rest. My advice: don’t be afraid to ask a million questions, and don’t waver from your mission.

    How did you validate the need for Dovetail?

    The validation came from caregivers, clinicians, and honestly, just about everyone I talked to. I’ve never met someone who doesn’t have a caregiving story—either they’ve been a caregiver, watched a parent be one, or know someone who has. The scale is staggering: 63 million caregivers in the U.S., and that’s just the people who identify as such. The need is everywhere, even if people don’t always see themselves in that role.

    Dovetail is still new. What’s the feedback been like so far?

    We launched on iOS in July and Android a few weeks ago, so it’s early days, but the feedback has been great. People appreciate having one place for everything, instead of juggling emails, texts, and group chats. It’s about reducing that mental ticker tape—“Did I check this? Did I follow up on that?”—and creating space for caregivers to breathe. We’re constantly iterating based on user feedback, smoothing out the flow, and planning new integrations.

    You also host the AND/BOTH podcast. How has that influenced your work with Dovetail?

    The podcast started during the pandemic, when I was home with four kids and craving adult conversation. I wanted to hear stories about the layered, messy parts of caregiving and identity. It’s become my favorite thing—interviewing people who’ve built businesses or communities because they didn’t want others to feel alone. It’s a reminder that behind every product or company, there’s a real, human story.

    What’s your vision for Dovetail in the next few years?

    I want Dovetail to be part of the entire continuum of care—from a new diagnosis or life change, all the way through. We’re working on integrating with healthcare systems and benefits providers, because 60 percent of caregivers are employed and there’s a huge impact on productivity and well-being. My long-term goal is that when someone gets that 2 a.m. call from the ER, they know Dovetail is there to help them navigate what comes next. I never want anyone to feel alone or unsupported.

    If you could give yourself one piece of advice on day one, what would it be?

    Don’t waver. There will be nights when you wonder what you’ve started, but trust that you know what you’re doing. It won’t always be clear or simple—or cheap!—but keep going, one foot in front of the other.

    The opinions expressed here by Inc.com columnists are their own, not those of Inc.com.

    The early-rate deadline for the 2026 Inc. Regionals Awards is Friday, November 14, at 11:59 p.m. PT. Apply now.

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    Maura Walters

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  • ‘She’s a miracle’: How a co-worker turned caregiver is transforming a Virginia woman’s life – WTOP News

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    After a devastating car accident left Kitti Tong in a coma, her colleague Regina Richardson stepped in as caregiver and friend. Over the course of seven years, their bond helped Tong overcome several health and mental challenges.

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    How a co-worker turned caregiver is transforming a Virginia woman’s life

    Kitti Tong and Regina Richardson didn’t know each other very well before the incident that changed Tong’s life.

    They were co-workers at a hotel corporation in Maryland and bonded over their early morning arrivals and late night departures. They were both serious and eager to get their work done and make an impression.

    But on Nov. 12, 2018, a car hit Tong in a Rockville crosswalk while she was on the way home from work. Her employee badge flew off after the crash.

    The hospital needed a next of kin to call. Tong’s mother had passed away years earlier, so the hospital called the company’s vice president. He and Richardson rushed there.

    While their boss stood at a desk asking for Tong’s room, Richardson busted through the ICU doors.

    “For a while, it was very touch and go where we didn’t know what the outcome would be, but I knew what a fighter she was,” Richardson told WTOP.

    That was the start of a now yearslong relationship, during which Richardson has helped Tong recover from several brain surgeries, navigate physical and occupational therapy and find the right words when she can’t.

    Tong has aphasia, which leaves her sometimes struggling to understand others or have difficulty speaking herself.

    With help from the MedStar National Rehabilitation Hospital, and Richardson’s care, Tong has hobbies and socializes with friends, capitalizing on a second chance at life.

    “She’s a miracle,” Richardson said. “Just through and through.”

    Immediately after the crash, Tong spent a month in a coma on life support. Every day she was there, Richardson visited.

    When it came time for Tong to be discharged, “there was no place else that she needed to be, except here, because I knew we could tackle it together,” Richardson said.

    Tong’s new reality took a toll. She became depressed, but determined with Richardson’s help.

    On some days, that meant reading Post-it notes on different objects around Richardson’s home. It meant learning how to get in and out of a car and up and down the stairs safely.

    They sang Christmas songs in July, “because that was able to be triggered earlier,” Richardson said. And they often communicated through pictures.

    In case Tong ever got lost, Richardson made sure she knew she lived near the Pentagon.

    After her initial five-month hospital stay, it took Tong a year to learn to walk again, and even longer to start speaking. At first, she started with short sentences.

    “Regina is an angel,” Tong said. “She helped me a lot to my journey. The OT, PT, the physical is fine, but my mental is not fine. My mental state feel like my suicide, but Regina helped me through a lot.”

    While they watch TV together and each have separate daily responsibilities, Richardson sometimes finds herself staring at the ceiling. It’s one of the few ways she can always be listening to be sure Tong is safe but also have alone time.

    It’s the approach Richardson took after Tong had a seizure in the shower. She moved quickly to protect Tong’s head and get her out.

    Sara Cappello, a senior physical therapist at MedStar National Rehabilitation Hospital, said when patients “don’t have a bond like Regina had for Kitti, it’s so hard for patients who are going through a hard time like this to dig deep and find that internal motivation, because so much is happening to them.”

    The outcome, Cappello said, is “a miracle, but it also just goes to show how strong she is.”

    Tong has a poster with photos at various stages of her recovery, and a notebook with words she once jotted down. On the one year anniversary of the crash, she visited the hospital, offering the staff a glimpse at the impact of their work.

    On Wednesday night, the seven-year anniversary, which always falls during National Family Caregivers Month, she celebrated with dinner.

    “She is my caregiver, but she’s my sister,” Tong said.

    “There’s nothing more important than caregiving that I’ve done in my life,” Richardson said.

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    © 2025 WTOP. All Rights Reserved. This website is not intended for users located within the European Economic Area.

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    Scott Gelman

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  • Care Dimensions celebrates 20 years of compassionate care at Kaplan House

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    DANVERS — Care Dimensions, the largest hospice and palliative care provider in Massachusetts, recently celebrated the 20th anniversary of the Kaplan Family Hospice House at a special gala event.

    The event, held June 12 at Kernwood Country Club in Salem, brought together community supporters, staff, and volunteers to honor two decades of compassionate end-of-life care at the first-of-its-kind facility in Massachusetts.


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  • Walking for hospice care

    Walking for hospice care

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    DANVERS — Care Dimensions, the hospice and palliative care provider, stepped off for its 37th annual Walk for Hospice on Sunday morning on the campus of St. John’s Prep in Danvers.

    The event is designed to offer an opportunity to remember and honor loved ones who have died, while also raising funds for Care Dimensions, which is a nonprofit hospice provider serving more than 100 communities across Eastern Massachusetts.

    Funds from the walk support programs like grief support, music therapy, and other services that benefit hospice patients and their families.

    Before the walk got underway, there were activities and refreshments, as well as music and brief remarks. WCVB meteorologist A.J. Burnett again served as the emcee.

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  • Walk for Hospice returning next month in Danvers

    Walk for Hospice returning next month in Danvers

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    DANVERS  —  Care Dimensions, the largest hospice and palliative care provider in Massachusetts, invites the public to attend the 37th annual Walk for Hospice on Sunday, Sept. 29, at 9 a.m. on the campus of St. John’s Prep in Danvers.

    The walk offers an opportunity to remember and honor loved ones who have died, while also raising funds for Care Dimensions, which is a non-profit hospice provider serving more than 100 communities across Eastern Massachusetts.

    “The Walk for Hospice is both a morning of remembrance and a celebration of life,” said Heather Johnston, chief development officer at Care Dimensions. “Most attendees have been personally touched by the compassionate hospice care our organization provides. Every step taken and every dollar raised helps ensure that we can continue offering exceptional care and support to those in need.”

    Funds from the walk support programs like grief support, music therapy, and other services that benefit hospice patients and their families.

    This is a family and dog-friendly event. Before walkers step off, there will be activities and refreshments, as well as music and brief remarks. WCVB meteorologist A.J. Burnett will once again serve as emcee.

    “Care Dimensions does incredibly valuable work that means so much to so many,” Burnett, who has emceed the event since 2020, said. “I am thrilled to continue supporting the annual Walk for Hospice and to help Care Dimensions fulfill their mission of providing meaningful and compassionate end-of-life care for individuals and families.”

    Care Dimensions was founded in 1978 and provides hospice, palliative care, and in-home primary care to over 1,500 patients every day. St. John’s Prep is located at 72 Spring St., Danvers. 

    Learn more and register at: CareDimensions.org/Walk

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  • Aging-in-Place Platform Wanda Launches in Phoenix

    Aging-in-Place Platform Wanda Launches in Phoenix

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    MTM, Inc., a leading name in the non-emergency medical transportation (NEMT) industry since 1995, is excited to announce the official launch of its aging-in-place platform, Wanda. Wanda is designed to offer caregivers a trustworthy solution for coordinating essential services, ensuring their loved ones can stay healthy and happy at home for longer. The platform has officially launched in the Phoenix, Arizona, market, focusing on community transportation services for aging populations, such as rides to shopping, social activities, church, essential appointments, and more. For a limited time, Wanda is offering 30% off every ride booked. 

    Alaina Macia, President and CEO of MTM and the founder of Wanda, shares her enthusiasm for this groundbreaking service: “Wanda is not just a technology platform; it’s a promise. A promise that when you need care, we are there for you. We know that it’s impossible for caregivers to be in multiple places at once. Our passion is for empowering caregivers and enabling them to provide the best possible care for their loved ones, even when they’re not by their side.”

    Wanda is a secure, user-friendly platform that simplifies aging at home. It acts as a helping hand at your fingertips, allowing caregivers to provide remote care effortlessly. From coordinating transportation for essential appointments to arranging for groceries and meals to be delivered, Wanda is committed to lightening the load for caregivers.

    “At the heart of what we do is our mission of linking you or your loved one to the kind of care we’d want for our very own family,” Macia continued. “It’s all about that special connection and top-notch care.”

    The key features that make Wanda a trusted solution for caregivers include:

    • A private, secure platform for coordinating services
    • Multiple levels of service to fit every need
    • The backing of MTM, which ensures an extra layer of secure oversight
    • Trained, trustworthy providers with a track record of reliable service
    • Secure communication channels to keep caregivers and trusted contacts informed

    Looking ahead, Wanda plans to expand to more markets and introduce additional services throughout 2024. Caregivers will be able to order grocery and meal delivery, schedule assistance in the home, and plan home modifications—all with the convenience of Wanda.

    To learn more about Wanda, visit https://wanda.care/. When you need care, remember, Wanda is there.

    About Wanda

    Wanda is an aging-in-place platform developed by the leadership team at MTM, Inc. With a commitment to providing top-notch care and fostering a special connection between caregivers and their loved ones, Wanda is designed to make aging at home a seamless and stress-free experience. The platform is currently available in the Phoenix, Arizona, market, with plans for expansion and additional services in 2024.

    About MTM

    MTM is the nation’s most trusted and qualified partner for healthcare, transportation, and logistics solutions. Since 1995, MTM has managed NEMT for state and county governments, managed care organizations, health systems, and other programs involving transportation for the disabled, underserved, and elderly. Leveraging technology to streamline processes and improve the user experience for all stakeholders, MTM’s wide spectrum of services help clients improve health outcomes, promote independence, reduce costs, and increase satisfaction. In 2009, MTM’s leadership established MTM Transit, an affiliate that provides direct paratransit and fixed route transit services. Every year, MTM and MTM Transit remove community barriers for 15.4 million people by providing more than 20.75 million trips in 31 states and the District of Columbia. MTM and MTM Transit are privately held, woman-owned business enterprises.

    Source: MTM, Inc.

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  • Age tech at CES was much more than gadgets | TechCrunch

    Age tech at CES was much more than gadgets | TechCrunch

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    W
    elcome to the TechCrunch Exchange, a weekly startups-and-markets newsletter. It’s inspired by the daily TechCrunch+ column where it gets its name. Want it in your inbox every Saturday? Sign up here.

    There was a lot going on in tech this week, and not just CES. But yes, CES was definitely worth watching closely, if only just for the rise of age tech. — Anna

    Better aging

    Following CES from a distance this year, I couldn’t help but notice how age tech, or silver tech, companies seemed to be in the spotlight — perhaps more than we expected.

    For instance, I read that Microsoft CEO Satya Nadella had visited the booth of AgeTech Collaborative, an initiative from U.S. senior advocacy group AARP to showcase “groundbreaking age tech innovations” during the event.

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    Anna Heim

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  • I’m one of millions struggling to care for aging parents. It shouldn’t be this hard

    I’m one of millions struggling to care for aging parents. It shouldn’t be this hard

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    After years of traveling abroad for work, I found myself grounded last year, brought home to Southern California not out of nostalgia but out of necessity. My sister and I made the life-altering decision to purchase a single-story house for our ailing, octogenarian parents after recognizing that they could no longer care for each other. My father had multiple physical ailments, while my mother was gradually slipping away due to Alzheimer’s.

    My brother moved in, and my sister, a nurse, visits from the Bay Area one week a month. Since my father died earlier this year, my siblings and I have taken turns caring for my mother, meticulously coordinating our schedules to also accommodate work and personal commitments. We went from being successful professionals in our fields to becoming round-the-clock caregivers in our late 50s.

    My siblings and I are just a few of the estimated 38 million unpaid caregivers in the United States. We are part of a larger American and global cohort affected by the dramatic aging of the population, the inadequate patchwork of public and private services, and modern migration patterns driven by caregiving.

    Like many people in our situation, we found that our parents, once the pillars of our family, suddenly relied on us for their very existence. We feel critically ill-equipped for a huge responsibility that is taking an immense toll on our mental and emotional well-being. Despite being in the company of countless others facing similar challenges in our generation, we have an overwhelming sense of aloneness. Caregivers often grapple with a loss of identity, strained relationships and scarcity of time to rest and recreate

    Over the past century, global life expectancy has doubled. Every day, some 10,000 baby boomers turn 65, and by 2040, the number of Americans 85 and older will have doubled in less than two decades. But disparities persist along demographic and economic lines: White Americans tend to live longer than people of color, women outlive men, and the richest percentile of men enjoys 15 more years of life on average than the poorest.

    Women, who live longer but have faced historical economic disenfranchisement, often end up on the brink of poverty in their later years; for many, their children are their last hope. My mother would have faced a grim fate if not for me and my siblings.

    Children, particularly daughters, often bear the brunt of elder care, child care and other domestic responsibilities within families and worldwide. Many are forced to leave their careers to manage these overwhelming responsibilities.

    Bureau of Labor Statistics data indicate particularly high demand for one category of caregivers: home health and personal care aides. Many elderly people and their families would prefer that they age at home, driving demand for people who can care for them there. These jobs are expected to become available at an average rate of more than 700,000 a year to meet the unprecedented growth of the senior population. The American Immigration Council has predicted that by 2031, it will be the country’s largest occupation.

    Unfortunately, while the demand is growing, the workforce is shrinking. More than 600,000 such workers are expected to leave their positions this decade for various reasons. The field suffers from high turnover due to low wages, high stress and frequent physical injury compared with other occupations. Gov. Gavin Newsom recently vetoed a bill to apply workplace safety standards to household workers.

    Immigrants fill a disproportionate share of these jobs, accounting for 36.5% of those providing home care services as of 2019. My family and culture are part of this global pattern. Caregiving is part of our national identity as Filipinos.

    Caregivers are among the Philippines’ top exports to the United States and beyond. As of 2019, nearly 200,000 Filipino nurses were working abroad. Other developing regions exporting caregivers include Central and South America, South Asia, and East and West Africa.

    The reasons for such migration elude many Americans. Terms like “chain migration” depict immigrants as a burden. In reality, they play a pivotal role in sustaining our extended families. Our reliance on migration for caregiving is both intimate and vital but also poorly understood and ultimately unsustainable in its current form.

    The global economics of caregiving are, as my family has discovered, challenging. We explored the possibility of petitioning for my niece, a trained caregiver, to come to the U.S. to help. As part of that process, the U.S. Department of Labor reviewed our job description and set the prevailing wage at $14 an hour. While we’re hurtling toward a future with lots more home healthcare jobs, they’re not currently good jobs.

    Case in point: While we would have been required only to pay California’s minimum wage of $15.50 an hour, the living wage for a single adult in San Bernardino County has been estimated at $18.86. For someone like my mother requiring round-the-clock care, $18.86 an hour amounts to $165,000 a year, a burden few can bear.

    Social Security, Medicaid, long-term care insurance and other available means of assistance remain woefully insufficient. Long-term care insurance is typically expensive and inadequate. The average monthly Social Security check is about $1,700. Medicaid can cover nursing home care if one qualifies, but my mother and many others don’t. And in California, nursing homes cost more than $9,000 a month on average, while assisted living facilities typically cost $5,000 to $7,000 monthly.

    The 2018 RAISE (Recognize, Assist, Include, Support and Engage) Family Caregivers Act directed the U.S. Department of Health and Human Services to develop a national strategy to provide training and resources, financial and workplace support, and respite for caregivers. But it didn’t address the unmet demand for home health aides.

    My siblings and I have discovered that despite making significant life changes and financial investments, conducting thorough research, and accessing public and private support for caregivers, we still lack the resources we need to provide my mother with the dignity, loving care and safety she deserves after 81 years on this planet, over 40 of them as a nurse. Placing her in a facility, especially after she lost her husband of 59 years, doesn’t seem like an option in our culture. Hiring home health and personal care aides looks like our only choice.

    How can we meet the growing demand for these workers? To start, immigration policies should be reformed. The State Department’s cap on visas for workers deemed unskilled, including healthcare aides, is far too low. A special expedited visa could be established for foreign home health aides, including the undocumented health workers already here. The government could extend the guest worker visa program for agricultural workers to include them.

    Additionally, home health aides need living wages to support themselves and their families. And unpaid family caregivers need financial and respite support to navigate the long, exhausting and costly challenges they often face. Only government subsidies are likely to make that possible.

    To help all Americans age with grace, we have to recognize and support the vital contributions of the immigrants, families and other caretakers who can literally save our lives.

    Gemma Bulos is a social entrepreneur, educator and Public Voices Fellow on Advancing the Rights of Women and Girls with the OpEd Project and Equality Now.

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    Gemma Bulos

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  • Home Assist Health: 10 Signs Senior Relative May Need In-Home Care

    Home Assist Health: 10 Signs Senior Relative May Need In-Home Care

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    Press Release


    Dec 7, 2022

    With holidays just around the corner, many families are gathering or visiting senior relatives, creating the perfect opportunity to check on the well-being of aging seniors. Travel has been limited the past few years for many families, so some signs that your aging loved ones may need in-home care may have gone unnoticed. 

    Sara Wilson, CEO of Home Assist Health, a Phoenix-based nonprofit that serves 1,200 seniors and individuals with disabilities in their homes annually, notes, “Seniors often don’t want to ask for help because they are afraid of being put in a long-term care home or being moved from where they are most comfortable, their homes. The good news, many families don’t realize seniors can stay in their own home and have help come to them.” 

    Wilson shares that if you visit senior family members this holiday season and notice the following, it may be time to have a conversation about home care:

    10 Signs Your Senior Relative May Need In-Home Care

    1. Not keeping up with house cleaning/yard work
    2. Missing appointments or meetings/obligations
    3. Poor personal hygiene or bladder control issues
    4. Difficulty with mobility or standing
    5. Car accident or difficulty driving
    6. Depression, seclusion or changes in mood
    7. Loss of interest in activities they used to enjoy
    8. Multiple chronic illnesses they are trying to manage, like diabetes or high blood pressure
    9. Gained or lost a significant amount of weight; trouble chewing, swallowing or taking medication
    10. Recent fall

    Next Steps for Care

    If concerned, consider taking the next step by contacting organizations like Home Assist Health that provide free phone interviews and in-home evaluations. Determine if a loved one has insurance for home care, which may come from a Medicaid Long-Term Care benefit, Select Medicare Advantage Plans, or Private Long-Term Care Insurance Plan. For those without home care benefits from insurance, there are other payment methods for accessing care at home. Visit https://homeassisthealth.org to learn more.

    About Home Assist Health

    Home Assist Health, a nonprofit organization based in Phoenix, offers personalized home- and community-based services to seniors and individuals with disabilities. Services include personal care assistance, companionship, housekeeping, respite care and habilitation. Specialty services include enhanced care transitions and enhanced chronic disease management. Home Assist Health puts compassion into action, supporting Arizonans in building and maintaining their independence, community involvement and overall life quality while remaining in the comforts of their own home. More info: https://homeassisthealth.org or follow them on Facebook and LinkedIn.

    Source: Home Assist Health

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  • NHCOA Joins AARP With the Virtual Campaign Caring for the Caregiver

    NHCOA Joins AARP With the Virtual Campaign Caring for the Caregiver

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    Press Release



    updated: May 4, 2022

    NHCOA is launching an online campaign dedicated to bringing awareness about caring for the caregiver sponsored by AARP. Being a caregiver can be very rewarding, but it can also be stressful. Caregivers not only have to take charge of looking after their loved ones but also need to upkeep their personal lives; it can be an overwhelming way of life. But as a very important role in society, it is extremely crucial for caregivers to practice day-to-day activities that will help them to maintain a healthy mindset.

    Caregivers need to be mentally and physically healthy in order to be able to assist those who need their help. Family and professional caregivers need to be aware of their own health, and self-care and be mindful to not put their well-being at risk. The combination of loss, prolonged stress, the physical demands of caregiving, and the biological vulnerabilities that come with age can place one at risk for significant health problems as well as early death.

    The importance of the campaign is to ensure that caregivers can recognize themselves as an essential part of the field and that they need to care for themselves with the same diligence as they care for others. Through the virtual campaign, they can find resources and tools to keep themselves mentally and physically healthy,” states Dr. Yanira Cruz, President and CEO of NHCOA.

    As Latinos, caring for family and friends is one of life’s greatest honors,” says Yvette Peña, Vice President in the Office of Diversity, Equity and Inclusion at AARP. “It’s also one of life’s greatest responsibilities. AARP is proud to work with NHCOA to make sure caregivers feel supported in their role by equipping them with the resources, knowledge, and plans they need to look after those they love.

    Faced with the urgent need to make caregivers aware of the importance of caring for their own health with the same attention they give to their loved one’s health, NHCOA has partnered with AARP to create an online campaign titled “Caring for the Caregiver.” The digital campaign consists of social media posts and articles that will be published on NHCOA’s social channels. Follow the campaign on our social media to learn more about this project and see important information for taking care of caregivers.

    About the National Hispanic Council on Aging (NHCOA): NHCOA is the leading national organization working to improve the lives of Hispanic older adults, their families and their caregivers. Headquartered in Washington, D.C., NHCOA has been a strong voice dedicated to promoting, educating, and advocating for research, policy, and practice in the areas of economic security, health, and housing for Hispanic older adults, families, and caregivers for more than 50 years.

    About AARP: AARP is the nation’s largest nonprofit, nonpartisan organization dedicated to empowering people 50 and older to choose how they live as they age. With a nationwide presence and nearly 38 million members, AARP strengthens communities and advocates for what matters most to families: health security, financial stability and personal fulfillment. AARP also produces the nation’s largest circulation publications: AARP The Magazine and AARP Bulletin. To learn more, visit www.aarp.org, www.aarp.org/espanol or follow @AARP, @AARPenEspanol and @AARPadvocates, @AliadosAdelante on social media.

    ——————————————-

    Contact: Marcela Martínez

    Company: National Hispanic Council on Aging (NHCOA)

    Phone: 202-347-9733

    Email: publicrelations@nhcoa.org

    Web: www.nhcoa.org

    Twitter, Facebook, Instagram: @NHCOA

    Source: NHCOA

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