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Tag: beverage deal experts

  • Beverage Consulting Firm Enliven Welcomes Scott Johnson, Former SVP of Keurig Dr Pepper

    Beverage Consulting Firm Enliven Welcomes Scott Johnson, Former SVP of Keurig Dr Pepper

    Enliven, the nation’s leading beverage partnership consulting firm, is pleased to announce the appointment of Scott Johnson as the company’s new executive vice president, strategy & development. Johnson brings a wealth of experience to the role, further strengthening Enliven’s mission to deliver innovative, value-driven beverage partnerships for its clients.

    Johnson joins Enliven following a distinguished 30-year career at Keurig Dr Pepper where he played a pivotal role in the success of the fountain foodservice business. Over the last decade, he served as senior vice president and general manager of the foodservice business unit, managing a diverse portfolio of beverages including Dr Pepper, 7UP, Canada Dry, Sunkist, Big Red, Snapple and Mott’s. He also facilitated a successful partnership with Tractor Beverages.

    “I am thrilled to join the Enliven team and contribute to its continued growth and success,” said Johnson. “My career has been dedicated to fostering strong relationships within the foodservice industry and driving innovative solutions that deliver tangible results. I look forward to leveraging my experience to help Enliven’s clients navigate the evolving beverage landscape and achieve new levels of success through partnerships that continue to deliver value well beyond the negotiation.”

    At Keurig Dr Pepper, Johnson worked closely with bottlers to facilitate the distribution of Dr Pepper in local markets. His extensive relationships with both top foodservice industry leaders and customers were instrumental in making Dr Pepper the most available fountain drink among the top 300 chain customers, surpassing both Coca Cola and Pepsi in distribution. Under his leadership, the foodservice business unit achieved consistent annual growth in both volume and profit, outperforming competitors amidst headwinds in the greater soft drink market.

    “Scott Johnson is an exceptional addition to our leadership team,” said Tim Harms, chief executive officer of Enliven. “His strategic insights, industry expertise, and proven track record of driving growth make him the ideal leader to spearhead our strategy and development initiatives. Scott’s ability to cultivate strong partnerships and innovate within the foodservice and beverage industries aligns perfectly with Enliven’s goals and values.”

    Enliven specializes in helping customers manage and negotiate exclusive pouring rights contracts with major beverage companies. The firm has delivered more than $1 billion in savings to its clients and continues to expand its service offerings and market reach. With the addition of Scott Johnson, Enliven is well-positioned to enhance its strategic capabilities and deliver even greater value to its clients.

    About Enliven

    Enliven negotiates and manages best-in-class, exclusive pouring rights agreements (beverage deals) and beverage programs for its customers. The company services clients in key sectors including healthcare, restaurant, hospitality, aviation, convenience, and entertainment. It provides mission-critical business intelligence to financial and supply chain executives and has delivered more than $1 billion in savings to its clients through its negotiated beverage programs. Enliven’s dedicated team of industry experts takes a hands-on approach to extracting long-term value and winning results for its clients. For more information, visit www.EnlivenLLC.com.

    Source: Enliven

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  • Beverage Consulting Firm Enliven Appoints Tim Harms CEO

    Beverage Consulting Firm Enliven Appoints Tim Harms CEO

    Press Release


    Feb 23, 2022

    Enliven, the nation’s leading beverage partnership consulting firm, today announces the appointment of Tim Harms as the company’s new Chief Executive Officer. Bringing distinctive leadership and experience to the helm, Mr. Harms is set to lead the company as it expands into new areas of strategic growth. Mr. Harms succeeds Tim Richardson, Founder and current Chief Executive Officer who will transition to Chair of the Board.

    Mr. Harms is a seasoned executive with more than a decade of senior leadership in the consulting and beverage industries. Before joining the Enliven team in 2013 as an Account Executive, he provided advisory and assurance services at Deloitte. He was promoted to Managing Director in 2015 and has worked to help Enliven’s clients create innovative, win-win beverage partnerships which deliver results directly to their bottom line. Under his purview, Enliven has grown revenue by nearly 300%, expanded into international markets, and launched new service offerings.

    “I am excited to lead such a strong and innovative organization that is a champion for its customers,” said Tim Harms, Chief Executive Officer of Enliven. “Like many sectors, food service has faced significant challenges caused by the effects of COVID 19. Our customers are facing shifting consumer habits, changes in customer traffic and behavior, as well as labor shortages and supply chain bottlenecks. In the midst of these headwinds, we are here to help our clients navigate for the future with solutions that have a material impact on their business. We thoughtfully create partnerships that are greater than the sum of the parts and yield real value for years to come. We’re honored that our customers have come to rely on us for this partnership.”

    Enliven specializes in helping customers manage and negotiate exclusive pouring rights contracts with the major beverage companies. Each of its divisions is led by a seasoned practice leader and a deep bench of talent who bring unrivaled expertise and capabilities to the table when negotiating on behalf of clients. Enliven has delivered more than one billion dollars in savings to its clients. Most recently it secured major contracts in the amusement park, healthcare, and restaurant industries. The company is strategically expanding, adding additional practice verticals in entertainment, retail, and convenience.

    “I am pleased to welcome Tim Harms as CEO,” said Tim Richardson, Founder of Enliven. “He is a visionary leader and has demonstrated significant skill and understanding of the needs of our customers. Tim is dedicated to delivering outstanding results while acutely understanding the nuances of beverage deal negotiation with the top players in the market. I am particularly grateful for his talent for creating and nurturing an outstanding company culture that prioritizes personal growth and professional development. With his appointment, we are well positioned to propel Enliven into the next phase of its evolution.”

    About Enliven
    Enliven negotiates and manages best-in-class, exclusive pouring rights agreements (beverage deals) for its customers. The company services clients in key sectors including healthcare, food service, hospitality, aviation, convenience, and entertainment. It provides mission critical business intelligence to financial and supply chain executives and has delivered more than one billion dollars in savings to its clients through its negotiated beverage programs. Enliven’s dedicated team of industry experts takes a hands-on approach to extracting long-term value and winning results for its clients. For more information visit www.EnlivenLLC.com

    Media Contact: 
    Angela Palmieri
    press@enlivenpartnership.com

    Source: Enliven LLC

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