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  • Luxury Fertility & Surrogacy – IMA ART Redefines Fertility Solutions

    Luxury Fertility & Surrogacy – IMA ART Redefines Fertility Solutions

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    Press Release


    Mar 20, 2024 10:00 PDT

    IMA ART: A transformative experience in luxury fertility and surrogacy. Pioneering a paradigm shift – representing a first-of-its-kind approach, prioritizing the well-being of both intended parents and surrogates throughout the fertility and surrogacy journey.

    In the world of fertility, the emotional and physical demands are immense. Too often patients and surrogates are treated like numbers. Recognizing this, IMA ART Fertility redefined fertility and surrogacy.

    Co-founders Michelle Tang and Ron Sonnenberg embarked on a mission to transform the fertility and surrogacy journey into something far more than a medical process. IMA ART offers an uber-exclusive inter-personalized journey of heart, unparalleled fertility concierge services and luxury. 

    Michelle and Ron’s goal was simple, yet profound: minimize stress and amplify care at every turn, for everyone involved – the parents-to-be, the unborn child, the surrogates and their families. IMA ART is the first to introduce luxury fertility & surrogacy.

    Here’s how IMA ART made this vision a reality:

    • Luxury Fertility Concierge: Located in iconic Beverly Hills, services are bespoke, crafted to cater to the specific needs and desires of a select few discerning clientele. Imagine a concierge who personally greets you at the airport, escorts you to your luxury hotel and delivers you the following morning to the clinic for treatment. This and more await the select few who demand the finest.
    • Ultra Private and Discreet: IMA ART understands the value of discretion. Their commitment to privacy is unwavering, with secure communication channels within a private invite-only app
    • Compassion & Infertility: IMA ART consciously avoids displaying baby pictures on the company site, respecting the emotional journey to parenthood for its high-net-worth clientele.
    • Luxury IVF Care: IMA ART partnered with A-list Reproductive Endocrinologists in Beverly Hills, ensuring intended parents and surrogates receive the best possible care. This isn’t standard treatment; it’s top-of-the-line IVF and fertility support.
    • Elite Surrogate Selection from Surrogate-Friendly States: Luxury surrogates are more than carriers; they are cherished angels, giving the gift of life. IMA ART ensures gestational carriers are surrounded by love and support, key elements for a healthy pregnancy.
    • Surrogacy Insurance: From covering IVF complications to providing comprehensive maternity care, surrogate-specific insurance plans are meticulously designed for peace of mind for both intended parents and surrogates.
    • Reproductive Legal Support: IMA ART offers surrogacy legal services to navigate the complexities of parenthood, ensuring a smooth and secure process.

    IMA ART’s goal is to be recognized as the pre-eminent luxury fertility and surrogacy concierge. To be the best, not the biggest – helping families create future generations. Michelle Tang stated, “Nobody does what IMA ART does, at the high level we do it.”

    About IMA ART

    Nestled in the heart of Beverly Hills, IMA ART is not just a fertility and surrogate agency; it’s a sanctuary of bespoke advisory services offering discreet fertility solutions to an exclusive clientele. Known for its luxurious approach and strict confidentiality, it stands as a paradigm of excellence in fertility.

    ron@imaartfertility.com | (424)-284-1408 

    Source: IMA ART Fertility

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  • Beverly Hills Based IMA ART Fertility Launches We Create Heirs Marketing Campaign Serving China’s Uber-Wealthy

    Beverly Hills Based IMA ART Fertility Launches We Create Heirs Marketing Campaign Serving China’s Uber-Wealthy

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    Patek Philippe Geneve is synonymous with the next generation. IMA ART Fertility helps its Chinese Clientele create the next generation through access to the world’s finest network of specialists in the fields of fertility and reproductive law.

    Launching the first of its kind We Create Heirs® fertility & surrogacy campaign exclusively serving China’s super wealthy, IMA ART embarks upon a truly unique adventure to capture the senses, imagination and desires of discreet high-net-worth families. IMA ART Fertility’s singular focus is helping discerning Chinese clientele build their families – and the next generation – by utilizing the full suite of advanced assisted reproductive technologies, including gender selection, PGT (pre-implantation genetic testing), ICSI (Intracytoplasmic sperm injection) & surrogacy. California’s progressive legal framework allows for any single person, LGBTQ and heterosexual couple to become parents – these are luxuries not legally available outside the U.S.

    “Indeed, there can be no grander luxury than our children. IMA ART redefined a new paradigm in fertility,” said Michelle Tang, CEO, Co-Founder & Ethnic Chinese.

    Unfortunately, for many, this ultimate luxury requires a little help – that’s where IMA ART Fertility’s bespoke family journey comes in. The Co-Founders’ imaginations know no limit when it comes to going above and beyond, with infinite creative freedom to design Chinese guests’ ultra-personalized experience for the next generation. At IMA ART, nobody does what they do at the high level they do it.

    Wealthy Chinese clients inherently understand having more children diversifies their generational risk. Wealthy Chinese families are pragmatic and understand competition between their offspring ensures the family’s assets are ultimately passed down to that child with the most ability –  offspring who will carry on the family lineage to future generations.

    Having one child carries enormous risks for affluent Chinese families. If that offspring is incapable, it is believed the family will collapse. More children minimizes the risk, maximizes social development and the future success of the family over future generations. Chinese families have experienced many upheavals and challenges during their long history. IMA ART Fertility provides a trusted avenue towards successfully continuing the family bloodline.

    Traveling across Hong Kong, Shenzhen, Beijing and Shanghai, Co-Founders Michelle Tang and Ron Sonnenberg have taken their case to the super private lives of China’s mega-wealthy. Families who have achieved unimaginable success and who demand the very best in all their endeavors. This is especially important in the field of international fertility & surrogacy arrangements.

    About the Company: Privately held IMA ART offers the first-of-its-kind significant, unique, and consistently elevated luxury fertility experiences to intended parents from around the world. The firm’s bespoke professional advisory services provide transformative luxury concierge services paired with fertility & surrogacy in Beverly Hills. The company’s exclusive suite of discreet fertility options is exclusively available to busy high-net-worth individuals. Learn more.

    Source: IMA ART Fertility

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  • Traumatic Miscarriage Precedes Birth of Baby Girl to Michelle Tang, Co-Founder & CEO of IMA ART Fertility

    Traumatic Miscarriage Precedes Birth of Baby Girl to Michelle Tang, Co-Founder & CEO of IMA ART Fertility

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    Baby Dylan delivered by world-renowned OBGYN Dr. Thaïs Aliabadi at Cedars Sinai Hospital, Los Angeles

    Michelle’s traumatic miscarriage and failed IVF treatment in Hong Kong inadvertently prepared her for leading IMA ART Fertility Beverly Hills. The Hong Kong experience honed Michelle’s listening skills and to speak to clients with compassion and empathy

    Michelle and her husband were among the estimated 15% of couples who experience infertility. For several years, the couple tried to conceive naturally, ultimately turning to a disappointing Hong Kong IVF cycle. During their journey to parenthood, Michelle suffered a miscarriage, loss of a frozen embryo at a clinic in Hong Kong, and a failed embryo implantation. Her first-hand experience in Hong Kong demonstrated the decisive difference in reproductive healthcare standards between Hong Kong and California.

    After the miscarriage, Michelle courageously turned adversity to strength, channelling her deep feelings of personal loss into connecting with, and helping others, through their own IVF and Surrogacy journeys. After arriving in Beverly Hills, Michelle sought the help of well known & highly respected Dr Thaïs Aliabadi. Within a few months of the first consultation, Michelle tested positive for pregnancy. 

    Dr Aliabadi provided experienced, skilled and compassionate obstetric care during Michelle’s pregnancy and delivery. Miranda Ripper, Certified Registered Nurse Specialist in Labor & Delivery – a private nurse working along side Dr. Aliabadi – met Michelle and her husband at check-in and remained by her side through labor and delivery. Miranda’s 25 years of clinical expertise in nursing, helped educate, guide, and support Michelle through labor and Dylan’s birth. 

    The CDC‘s definition of infertility is not being able to get pregnant after 12 months of unprotected sex. Because fertility in women is known to decline steadily with age, some providers evaluate and treat women aged 35 years or older after 6 months of unprotected sex. In the United States, among heterosexual women aged 15 to 49 years with no prior births, about 1 in 5 (19%) are unable to get pregnant after one year of trying (infertility). Also, about 1 in 4 (26%) women in this group have difficulty getting pregnant or carrying a pregnancy to term (impaired fecundity).

    IMA ART understands the process preceding the decision to ultimately seek professional fertility assistance needs time and patience. Michelle knows how stressful & physically draining infertility treatments can be. Patients receive personal treatment protocols addressing their unique needs. The company provides their clients with access to a privately curated network of world-class fertility specialists, reproductive lawyers, psychological assistance and exceptional concierge services. California IVF success rates make it the fertility capital of the world. 

    About the Company: IMA ART is a high-value bespoke professional advisory service providing luxury fertility & surrogacy concierge and solutions in Beverly Hills. The company offers an exclusive suite of discreet fertility options geared towards busy high net worth individuals. Learn more at www.imaartfertility.com.

    Source: IMA ART Fertility

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  • IMA ART Fertility Celebrates 1-Year Beverly Hills Anniversary

    IMA ART Fertility Celebrates 1-Year Beverly Hills Anniversary

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    A Boutique Fertility & Surrogacy Concierge with Exclusive Positioning, Committed to Providing Exceptional Care to the Affluent.

    IMA ART Fertility celebrates their one-year anniversary in Beverly Hills – launching a first-of-its-kind luxury fertility and surrogacy concierge service, dedicated to helping high-net-worth individuals realize their dreams of parenthood. 

    Long before arriving on U.S. soil in the spring of 2022, the CEO & Co-Founder of IMA ART Fertility, Michelle Tang, identified an opportunity in a yet-to-be-defined field – luxury fertility and surrogacy.

    The wealthy are not immune from the medical challenges and international legal hurdles associated with creating their families. Moreover, the super-rich often find themselves with little time to spare, as they’re busy creating wealth for others. IMA ART Fertility Co-Founders made the decision to create and build a brand in a new rarified fertility space, exclusively targeting the uber-wealthy.

    Researching the surrogacy digital landscape in the U.S., Ms. Tang identified a similarity among companies, vying for intended parents looking to create their families. Her objective was to bring something to the market which was appreciably and profoundly unique. 

    First, and foremost, on the list of marketing priorities, would be the creation of a website exuding luxury. Coming from Hong Kong, with an appreciation for European elegance, Ms. Tang selected a website developer from that part of the world, with a feel for refinement and exquisiteness –imaartfertility.com was born. 

    Secondly, a highly focused marketing campaign was launched targeting discreet high-net-worth and ultra-high-net-worth individuals valuing privacy. 

    Ms. Tang and fellow Co-Founder, Ron Sonnenberg, arrived in Beverly Hills on May 2, 2022, marking the one-year anniversary of relocating their operations from Hong Kong. Once on the ground, they embarked on a focused marketing campaign – introducing luxury fertility and surrogacy solutions to the world’s well-heeled. Marketing involved a number of exclusive and high-visibility advertorials and memberships:-

    • SEEDS
    • Financial Times
    • Beverly Hills Chamber of Commerce
    • LUXUO
    • Elite Traveler
    • Glion Institute of Higher Education
    • Salon Privé
    • Yahoo News 
    • AP

    In less than one year, management was able to stake out its claim to being the first dedicated luxury fertility & surrogacy concierge in the US, and the entire world. In addition to an abundance of luxury hotels, fine dining and shopping concierge options in Beverly Hills, the Co-Founders engaged and emphasized working relationships with top professionals in the fields of Assisted Reproductive Technology, Egg & Sperm banking, Reproductive Law, Surrogacy Specific Medical Insurance, Escrow Management, a world-renowned OBGYN and a Specialized Labor and Delivery Registered Nurse, Double Certified in Obstetrics. 

    Ms. Tang emphatically states, “Nobody does what we do, at the high level we do it. Wealthy individuals appreciate the finer things in life – this beautifully extends to creating their heirs. We provide an ultra private atmosphere for our parents and exceptional interpersonal care.” 

    About the Company: IMA ART is a high-value, bespoke professional advisory service providing transformative luxury fertility & surrogacy concierge – Beverly Hills. The company offers an exclusive suite of discreet fertility options to high-net-worth individuals. Learn more about IMA ART Fertility.

    Source: IMA ART Fertility

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  • Redefining Transformative Luxury in the Rarified Field of Fertility & Surrogacy

    Redefining Transformative Luxury in the Rarified Field of Fertility & Surrogacy

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    How IMA ART Fertility, through its unique approach to fertility and surrogacy, introduced the ultimate transformative experience.

    While completing her Executive Master’s degree, at the Glion Institute of Higher Education Montreux Switzerland, IMA ART Fertility CEO Michelle Tang discovered similarities between the school’s course work and the pathway to parenthood curated by the company. Michelle Tang’s objective in attending Glion’s Executive Master in Luxury Management and Guest Experience was to equip IMA ART Fertility with “best-in-class” tools to serve discerning clientele. The CEO’s action plan includes further refinements of its immersive client experience and profound transformation to parenthood, based in part, on the lectures at Glion.

    Mariana Palmeiro, of Glion explained how the latest market dynamics, economic growth, technological developments and globalization led to a surge of the transformation economy. The prestigious school identified that future trends in the luxury industry will focus on the Experience Economy, e.g. a luxurious yacht trip and the Transformative Economy – an experience which changed a client’s life and fulfilled their aspirations.

    This provided Ms. Tang further assurance that IMA ART’s management direction, product offerings and personalized guest experiences were correct. IMA ART, which focuses on luxury fertility and surrogacy solutions for private high-net-worth individuals, offers the quintessential transformative experience that creates heirs and fulfills dreams of parenthood. For many around the world, who face medical challenges conceiving or legal restrictions, there is no greater aspiration than creating a family.

    IMA ART client transformations begin long before departure to California. This includes an intensive battery of medical tests and screening, to prepare for fertility treatments. IMA ART Co-Founders personally pick up arriving clients at LAX and escort them to their hotel in Beverly Hills. Co-Founders accompany clients in-person to their medical appointments and arrange a host of luxury excursions in Beverly Hills, Malibu and Hollywood. IMA ART Fertility business hours follow client hours, providing individualized support, empathy and care.

    IMA ART will continue redefining the journey to parenthood, through its first of its kind luxury fertility & surrogacy concierge. Whether this be in the digital space through continued updates to the company’s proprietary app or through personalized guest experiences and through becoming an alumni of the prestigious school and networking with some of the greatest forward thinking minds in the luxury and hospitality space. 

    Ms Tang is determined to lead the fertility and surrogacy concierge space and confidently states that no other company does what IMA ART Fertility is doing. 

    About the Company: IMA ART is a high-value, bespoke professional advisory service providing luxury fertility & surrogacy concierge and solutions in Beverly Hills. The company offers an exclusive suite of discreet fertility options to high-net-worth individuals. Learn more about IMA ART Fertility, at www.imaartfertility.com.

    Source: IMA ART Fertility

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