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Tag: alternative music

  • Introducing You To Alt-Pop Visionary Erin LeCount

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    As far as alternative music goes, Erin LeCount is paving her own path. Taking inspiration from artists like Fiona Apple, Kate Bush, Lorde, Imogen Heap, Charli xcx, and Sampha, it’s no wonder the result is brilliant. Hovering in her own realm between alt-pop and synth-pop, Erin LeCount’s sound is distinctly her own, and you don’t want to miss out on it. Her most recent single, ‘I BELIEVE,’ follows two others: ‘808 HYMN’ and ‘MACHINE GHOST.’ With the thundering beat of a drum backing her equally forceful vocals, each song packs a punch. So if you’ve been looking for an artist who’s as powerful as she is honest, read on. We’re going to highlight each of her most recent singles and tell you exactly why you need to look out for Erin LeCount.

    ‘I BELIEVE’

    This song is a great introduction to Erin if you value vulnerability in music. Immediately, she throws us into existential questioning. What is the meaning of life? How do we find it, given the current state of the world? In this song, she searches desperately for answers. We’ll let you, the listeners, decide for yourselves whether or not she finds them. But she seems to have landed at something solid by the end of the song. If not answers, at least a belief that she will find them someday.

    “‘I BELIEVE’ is a cynical, existential song about apathy, passiveness in your own life, disillusionment with the state of the world, what it feels like to turning to every possible external source to tell you how to feel and exist – religion, self help books, magazines, astrology, lovers, antidepressants. I wrote it about a pursuit of perfection, faith and meaning soundtracked to relentless synth pop production.”

    Erin LeCount

    ‘MACHINE GHOST’

    In this haunting track, Erin explores the feeling of dissociation. She muses about her relationship with her own body, and that body’s relationship to the world around her. Between the sound, lyrics, and music video, she conveys exactly what she needs to. ‘MACHINE GHOST’ tells a story of being lost, and of trying to claw your way back to yourself. And as we listen, it’s impossible not to be fully immersed.

    “’MACHINE GHOST’ is a song about dissociation, the feeling of separation from your body in everyday life, at parties and the most intimate moments. It’s about going to extreme lengths to try and evoke some feeling again, no matter what it takes and what risk it involves, seeking cheap thrills and painful pleasure. An observation of my own body, relationships and my take on what it means to be both the ghost, and the machine.”

    Erin LeCount

    ‘808 HYMN’

    Listening to these three songs altogether, it is clear that Erin knows exactly what she wants to do with her music. Her sound is confident and cohesive without getting boring. Although hers is a voice that we could hear and instantly recognize, no two songs sound the same. We can hear the inspiration from all the artists she notes as her influences come together in this song in particular. Quite like Lorde’s Virgin, for example, she blends deeply human lyrics with an experimental electronic sound. And she nails it.

    If you loved these songs, the good news is it doesn’t end there. Discover the rest of Erin LeCount’s songs wherever you listen to music, and lose yourself in her world. Once you’ve become familiar (obsessed) with all of her tracks, join us in seeing what she does next. If anything is clear, it’s that this is just the beginning for Erin. Head over to @thehoneypop on Twitter, Instagram, and Facebook to keep watch with us!

    TO LEARN MORE ABOUT ERIN LECOUNT
    INSTAGRAM | TIKTOK | TWITTER | WEBSITE | YOUTUBE

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    Caitlyn Tarney

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  • Exclusive Interview: Arrows In Action Spill All The Details About I Think I’ve Been Here Before

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    If you’re looking for a new band to take over your playlists, look no further than Arrows in Action! Their latest album, I Think I’ve Been Here Before, is the perfect gateway into their musical world, so this is the ideal time to jump in! We were lucky enough to get to chat with Arrows in Action all about their newest album, past music, live shows, and so much more!

    Hello! Thank you so much for taking the time to chat with us! To start us off, how would you describe your sound to someone who is tuning in for the first time?
    We’re an alternative pop-rock band! We’re a blend of everything we love, and we love a huge array of music. 

    I Think I’ve Been Here Before is less than a month away. What emotions are you guys feeling leading up to the release of this record?
    We’re feeling a mix of relief, excitement, and catharsis with the release of this album! We can’t wait for people to hear it all in its intentional order. 

    Out of the eleven songs on the record, only two are unreleased. What goes into the decision of what to release and what to hold back? 
    We wanted to make sure to save the conclusion of the album for the day of release. We were very intentional with the track order on this record, and we wanted our fans to experience the album in its entirety together. 

    ‘Hello Sunlight!’ is the oldest track on the record, having been released in May of last year. When this song came out, did you know it was part of a bigger project, or did that come with time? 
    Though it was released far ahead of the album, ‘Hello Sunlight!’ is the track that started the writing process and was instrumental in guiding us towards the sounds that would make up Side A. 

    You’ve released this album in two parts, with Side A coming out earlier this year. How do you group the songs and figure out which song belongs on which side? 
    In both subject matter and sonics, we accidentally curated two distinct vibes while writing this album. It could be the simplest thing, like the placement of a minor chord that guided a song toward side B, and in many cases, it was the lyrical perspective that placed the song. 

    With a new album comes the hope of live music! While crafting the album, which song off this album were you most looking forward to bringing to life on stage?
    Victor: ‘Cheekbones,’
    Jesse: ‘Empty Canvas,’
    Matt: ‘Empty Canvas.’

    Your debut album, Be More, came out four years ago! When you look at the artists who released that record, and the artists who are about to release this record, what do you see as the biggest area of growth? 
    Our biggest area of growth has been how much we collaborate! With years of touring and writing together, we know each other better than ever before, and we know how to expand on each other’s ideas.

    Once again, thank you so much for chatting with us! Before we let you go, what is one thing on the Arrows in Action bucket list as we close out 2025?
    A bucket list item we completed this year was headlining in Europe and the UK! A bucket list item we have that is yet unchecked is performing at Red Rocks in Colorado. Thanks for having us! 

    Check out more of our exclusive interviews here!

    We would love to hear from you! What is your favorite song off of I Think I’ve Been Here Before by Arrows in Action? Let us know by commenting below or by tweeting @TheHoneyPOP! We are also on Instagram, Facebook, and TikTok!

    TO LEARN MORE ABOUT ARROWS IN ACTION:
    INSTAGRAM | TWITTER

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    Hailey Hastings

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  • Exclusive Interview: CVCHE Talks All Things Get Fluffy, And More!

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    If you’re looking for a new supergroup to dive into, look no further than one of our most recent musical obsessions, CVCHE! If you’re just now tuning in, you’ve done it at the perfect time! CVCHE’s debut album, Get Fluffy is due later this year, and we’ve just gotten their newest offering from the record, ‘The Star.’ We were lucky to chat with CVHCE about their upcoming record, ‘The Star,’ and so much more!

    Listen to CVCHE’s newest track, ‘The Starhere!

    Thank you so much for taking the time to chat with us! To start us off, if someone is tuning in for the first time, how would you describe the kind of music CVCHE makes? 
    No, thank YOU! We’d definitely describe ourselves as the pioneers of Rural Canadian Techno, since that genre did not previously exist – nor may it EVER exist – unless people want it to. You could also say “organic electronic jams that make you want to dance in your socks on a hardwood floor.”

     Get Fluffy is due later this year! What has the process of crafting your first album together as a group been like? 
    We set up four or five synths at one station for each of us. I would make a beat, then we’d all start dialing in sounds on our stations. Once we all had a good palette of sounds, someone would come up with a bass line or tonal starting point. Then we’d hit record and start laying in parts simultaneously, like a live jam, for about 20 minutes. We then edited the best parts into the final track. Some ended up tracking the record rather quickly, and on others, we spent a bit more time on arrangements.

     How far into the creative process of ‘Get Fluffy’ did ‘The Star’ come to be? Were you still actively crafting the album?
    It all happened very quickly from inception to completion because of the process I outlined above. It’s a great way to work, and we just know each other so well that there was very little mucking around and/or throwing things out. We actually have a bunch more tracks we really like that aren’t coming out on the record. The chord progressions are more vocal-friendly, so we saved them to experiment with that at some point. We basically got into a great flow state and just made a whole bunch of stuff with no ‘demographic’ or all the other things you’re supposed to think about – where it fits, who will like it, etc. We just made music, and all this stuff is what came out, with no fidgeting around with expectations. It was fun. And still is!

    When you’re in the midst of a jam session, and a song like ‘The Star’ starts to form, do you guys automatically realize you have something you want to dig into further and possibly release? 
    We actually aren’t jamming in the typical sense. It’s more about coming up with a beat we all like, then a bassline, or riff, or chord progression. If we like where the early stages are going, we start dialing in sounds we like on all of our respective synth stations and all sorts of approve of them or not as we’re working them up. Once we have a big palette of sounds and the framework of the track, THEN we “jam” in a structured way for 20 – 30 minutes as every synth patched into ProTools is in record. We then edit it down with the sections we feel are gelling the most.

     With CVCHE, when did the idea first spark to form this group? Were you all approached at once? 
    Liam and Jimmy started jamming a bit after tracking a Metric record, and then I came in. We drank wine, pulled out more synths, and then decided to make a record after we’d already finished making it. 

     Each of you comes from different groups that we are sure have their own creative processes. How do you bring each of those into this new group, and what works best for what you want to be creating? 
    I think all of our experience combined really helps in making navigating the technological aspect of things secondary to creativity, which can be a challenge for everyone. We know how to dial sounds up quickly, and we know how to get around our synth collections, arranging, mixing, etc., so it’s more about us playing off of each other rather than getting caught up in midi troubleshooting (which we’ve collectively probably spent 8 million hours doing). We all use Pro Tools, and it helps that Liam is a legit Pro Tools wizard.

     And speaking of what you want to be creating, it’s been said that you guys want to “make releasing music as fun as creating it.” What aspect of creating music do you think is lost in the stress of releasing said music? 
    Oh, wow, I could talk shit about algorithms all day! Making records is fun, spiritual, bonding, magical, and all the other feels, and then comes… algorithms, metadata, streaming companies, troubleshooting passwords, traffic light captchas. So romantic, isn’t it? So, we just said “fuck all this.” Yes, it has to be done, but what else can we do to keep it fun? That’s when we brought Jon Morris in as a member of CVCHE. He did Nine Inch Nails’ stage design, as well as designed for Lady Gaga and Metric, and has done loads of huge installations at Burning Man. Jon is the official-unofficial king of fun. He helped make an infinite scroller video game (it’s fun… check out www.heycvche.com), and we’re building out a super fun merch store. We’re planning a crazy, awesome live show as well. We tell more jokes on calls than we talk about business. We have no strategy to ‘beat the algorithms.’ We just have fun and, in between, fill out endless forms and upload to streamers and publishing info. Gotta keep it fun. 

     You recently released your single ‘Thumper.’ What inspired that song, and how did it come together?
    A super weird thumping sound that randomly started coming out of the MS-20… a ghost in the machine, as Sting would say. We made a track around the sound and then ended up muting it in the end — the track, as you hear it, remained.

     While crafting this upcoming album, Get Fluffy, was there a song that felt like lightning in a bottle? That once it started, you guys knew it was going to be one of the ones that made the record? 
    No, because we like all of them. We have more that aren’t on the record – more so because the chord progressions lend themselves to vocals – so we’re sitting on those for the right time.

     We have to talk about the video game! Where did the inspiration come from to include this in the process of putting out music? 
    Jon Morris brought that to the table, and his friend/coder, Sonny, dialed it all up. At the time of creating the game, with a new song release per level of the game… We are as certain as we can be that we were the first to do this in this way.

     Once again, thank you guys so much for your time! Before we let you go, what can fans look forward to as we close out 2025?
    More sock jams that make you wanna dance in your socks on a hardwood floor, live shows from us at some point, and hopefully vacations in the Caribbean when it starts to get cold — for both us and fans alike. Who wants to make a plan!? We’re SO IN. ⚡️

    Check out more of our exclusive interviews here!

    We would love to hear from you! What do you think of our interview with CVCHE? Let us know by commenting below or by tweeting @TheHoneyPOP! We are also on Facebook, Instagram, and TikTok!

    TO LEARN MORE ABOUT CVCHE:
    INSTAGRAM | WEBSITE

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    Hailey Hastings

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  • Exclusive Interview: Kevian Kraemer Captures An Endless Summer With ‘Tan Lines’

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    Coming off of the success of his EP Jersey or Mars, Kevian Kraemer bottled up the feeling of summer love in his latest single ‘Tan Lines.’ The opening chords are riddled with nostalgia for the carefree energy that only exists in the heat of the summer. Everything is more exciting in the summer, especially, as Kevian reminds us, falling in love. With ‘Tan Lines,’ we have to take one last glance in the rearview mirror as summer slips away.

    ‘Tan Lines’ is a perfect introduction to the world of Kevian Kraemer music. But it barely scratches the surface. If ‘Tan Lines’ highlights the serenity of summer, the rest of his discography feels like one endless summer. It takes us through the first feeling of sun on your face after a long winter, to watching the sunset on a cool midsummer night, and all the way the the first chill of fall that makes us wonder how summer flew by so fast. The mix of pop, alternative, and indie adds up to a sound that’s uniquely Kevian Kraemer. And he doesn’t stop at the sound. With lyrics about growing up and learning everything you can about life, Kevian could easily soundtrack a coming-of-age film. Keep reading this exclusive interview to hear all about his music, from creating it to everything that comes after!

    Introducing Kevian Kraemer

    Welcome to The Honey Pop! Could you introduce yourself to our readers who may not be familiar with your music yet?
    Hey! My name is Kevian Kraemer, I’m 19, from New Jersey, and I make indie rock music!

    Your latest EP Jersey or Mars was released right at the beginning of this summer. The sound of the EP is perfect for a summer day. How would you describe the shift from Jersey or Mars to where you are at the end of summer with ‘Tan Lines’?
    I think in making ‘Tan Lines’ I chose to pursue a more alternative sound compared to the familiar pop-rock world of Jersey or Mars. This last single was a ton of fun to make, and I’m for sure going to explore that area of my sound moving forward.

    Jersey or Mars focuses a lot on transition, moving on from a past relationship, and looking forward to whatever comes next. Looking forward to this next chapter of your music, what would you say you most want to accomplish?
    My number one goal is to put together my most cohesive project yet, and I would also love to tour and play my first round of festivals in 2026.

    One thing you excel at is capturing the feeling of nostalgia. With the acoustic sound and the reflective lyrics, we feel like we’re looking back on everything that’s ever happened to us. How do you get into the mindset to write these songs?
    I think that it’s just the ability for my friends and me to be vulnerable and honest when writing each and every song. It’s always my goal to capture exactly how I felt when writing about a certain time, no matter how complex the emotion or situation.

    Of course, you also perfectly captured the feeling of summer love in ‘Tan Lines.’ If you had to pick one song to soundtrack this summer for you, what would it be?
    I think my soundtrack of Summer 2025 is ‘Golden Days’ by Whitney. I grew up listening to their music since I was super young, and with such rapid change and growth this summer, it became super nostalgic while on the road touring.

    Image Source: Sean Schmitt

    You seem to have no problem capturing the exact feeling you’re going for in your songs. If you had to describe the ideal setting for someone to listen to your music for the first time, what would it be?
    I feel like my music is definitely best suited for driving in the car with your friends and the windows down, or, in contrast, lying in your bed alone staring at the ceiling and blasting each song in your headphones.

    The way you filmed the ’Tan Lines’ music video wonderfully adds to the feeling of nostalgia for the summer. It feels like watching a home video, and getting a glimpse into the lives of people who love each other. What was it like to film?
    It was such a fun experience to get a bunch of my hometown friends together with our film team. The whole video was shot on a 1960s Super 8, which posed some challenges but paid off tremendously. The beach day was perfect, and I’m so incredibly proud of the work that everyone did on it.

    The ‘Tan Lines’ video feels like something that a historian would unearth in the future and use to describe what a summer was like. How would you want to be remembered in the future?
    I want to be known as someone who was unapologetically themself. Other than that, I just would love to keep playing electric concerts and have people continue to see themselves in my work.

    What one song from your past projects would you want to show to people to describe yourself in the future?
    ‘June is getting old’ is one of my favorite songs I’ve made, and I hope more and more people find it 🙂

    Tour Life

    You’ve been playing these songs for crowds all over on the Jersey or Mars Tour. What has it been like seeing these songs take on a new life on tour?
    It was pretty much the most unreal experience of my life so far. To see every single crowd scream every word to every song was incredible and an out-of-body experience, frankly. Also, just playing this new music was so much fun and really translated well in making people jump up and down and go crazy.

    It looks like you closed out your tour in your hometown of Asbury Park, NJ. How has your hometown impacted your music?
    I think my hometown has impacted my music in many ways, some of them even on a subconscious level. Growing up in Asbury Park was such a gift for me, being surrounded by so many different artists and musicians. I was able to thoroughly explore my identity and who I wanted to be, and I’m forever grateful for that.

    What was it like singing these songs that are so riddled with reflection in the town that must have inspired some of the stories you sing about?
    I’m not gonna lie, it was super trippy. I found myself losing track of the show a few times because it was just such a full-circle moment. Nonetheless, it was one of the coolest things I’ve done so far.

    Speaking of tour, you’re hitting the road with Smallpools! What’s the most valuable lesson you’ve learned on tour so far?
    Be kind and stoked for every opportunity and moment to play live music! It’s an honor and a privilege to be able to play for so many people in so many different places, and I just can’t wait to get back out there.

    Thanks for talking with us! Are there any tricks up your sleeve that you can tease about tour, or anything else you might be looking forward to?
    NEW MUSIC SOOOOOOOOOOOON!!!!

    Image Source: Courtesy of Atlantic Records

    Count us in! We’re ready for Kevian Kraemer to be a part of our autumn. And our winter. And every summer, too. And if you love good music like us, you won’t want to miss what he comes up with next. If you haven’t already, check him out now and let us know your favorite songs! If you’re a die-hard fan, let us know what you’re looking forward to! Either way, we’re ready to discuss at @thehoneypop on Twitter, Instagram, and Facebook.

    TO LEARN MORE ABOUT KEVIAN KRAEMER:
    FACEBOOK | INSTAGRAM | TIKTOKTWITTER | YOUTUBE

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    Caitlyn Tarney

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  • Sombr’s Debut Album I Barely Know Her is the Soundtrack to the Summer of Yearning

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    There’s no doubt about it; it’s been the summer of yearning. If it’s not our hearts breaking as Conrad pines for Belly in the new season of The Summer I Turned Pretty, it’s falling into Raif’s devotion to Maria in Madonna in a Fur Coat (which we’re thrilled to see reclaiming space on bookshelves). And now, we have the soundtrack to it all: Sombr’s debut album, I Barely Know Her.

    The ten-track project blends fan favorites like ’12 to 12’ and ‘Undressed’ with brand-new songs that capture nostalgia, longing, and the thrill of experiencing such intense emotions for the first time. Written entirely by Sombr (born Shane Boose) and co-produced with the legendary Tony Berg, the album feels both intimate and expansive. No wonder he shot to number one on Alternative Radio faster than any new artist in the past decade. This is raw talent, undeniable and magnetic.

    Image Source: Courtesy of Warner Records PR

    To celebrate the release (and to fully indulge in the yearning that’s taken over our prefrontal cortex), we’re breaking down the album I Barely Know Her, track-by-track.

    ‘Crushing’

    The alt-pop opener sets the tone of the project. Sombr wears his heart on his sleeve, wanting to hold his lover out in the open and revel in that joy. But then the chorus hits, and we’re thrust into the reality of their ending. Wrapped in a groovy beat, the song paints vivid imagery, like Sombr stumbling past the corner store, drunk with heartbreak. As a Lower East Side native, his city roots pulse through the track. It’s the perfect introduction to the album’s world of lust, love, heartache, and possibility.

    ’12 to 12′

    Who knew Sombr was a poet? Actually, we did! He’s already proven himself to be one of the most compelling lyricists of his generation. With a line like “I don’t want anyone else from the hours of 12 to 12,” he manages to turn obsession into something achingly romantic. 24/7 is out, ’12 to 12′ is in! Released as a single with a music video starring Addison Rae, the track carries a Parisian city-night vibe we can’t get enough of.

    ‘I wish I knew how to quit you’

    The album slows down here, opening with a tranquil soundscape before Sombr admits how completely consumed he is by someone. This is yearning distilled into music, this project, and our entire summers. With echoes of 80s nostalgia, it feels like it belongs on the soundtrack of a coming-of-age film. Some of our favorite lyrics include: “You’re the echo in my veins” and “I’ll write a book with all the reasons I could call you my home.” It’s almost as if we’re reading a 2025 version of Alex Turner’s letter to Alexa Chung. Oh, what a time to be alive!

    ‘Back to Friends’

    The track we all know and love sits at the midpoint of the album. Although it was released back in December of 2024, with each listen, it feels brand new. Written and produced solely by Shane, this track quickly became his breakout single and marked his first entry on the Billboard Hot 100 charts. It truly cemented his sound as an artist and fits the theme of I Barely Know Her perfectly.

    ‘Canal Street’

    With what we feel has a country-tinged edge, Sombr explores a different side of his sound. Walking down Canal Street, he’s surrounded by temptation and spectacle, but everything is haunted by memories of a past love. No matter how hard he tries to move on (calling her name through the radio, searching for her traits in strangers), he can’t shake her ghost. We’re wiping away a tear as we write this.

    ‘Dime’

    Shifting the tempo upward, ‘Dime’ is an indie-pop love song full of longing and admiration. Sombr imagines himself imperfect but determined to give everything to a girl who feels like a 10/10. It’s playful, romantic, and quietly desperate in the best way. If we were on the merchandising team, we’d create a fun slogan tee that flips the lyrics and says, “We’re a fan that needs a dime.” See what we did there!

    ‘Undressed’

    The whole world has been talking about ‘Undressed,’ from the punchy sound to the poetic lyrics. In fact, the lyricism is what we love most about this track, lyrics like “I don’t wanna learn another scent, I don’t want the children of another man to have the eyes of the girl that I won’t forget.” You can read our deep dive into Sombr’s lyrics, including iconic lines from ‘Undressed,’ in our article here.

    ‘Come Closer’

    Fueled by electric guitars and a pulsing beat, this track captures the urgency of wanting someone fully. Half-love just won’t cut it. Sombr’s storytelling shines here, transporting us to a dimly lit restaurant on the Lower East Side. His roots ground the song in lived experience, making the imagery so vivid it practically plays out like a film in our minds.

    ‘We Never Dated’

    A personal favorite here at THP, ‘We Never Dated’ manages to do so much in just 3 minutes and 17 seconds. With an indie-rock edge reminiscent of classic alternative bands, the track leans into the comparisons fans often make between Sombr and full-band sounds (which, let’s be honest, only makes his artistry more impressive). At its core, the song captures the universal ache of yearning for someone you never truly had. They consume your thoughts daily, even without the history of a relationship. And really, haven’t we all been there?

    ‘Under the mat’

    The album closes softly but powerfully. ‘Under the Mat’ reflects on differences in upbringing and the realization that love transcends those divides. The locked door and the key hidden under the mat become metaphors for endings that still hold a shimmer of possibility. And it’s this youthful naivety that we can all relate to. It’s tender, bittersweet, and the perfect note to leave us on.

    For a project so anticipated, and with the question on the tip of everyone’s tongues asking for a release date, it makes perfect sense that the last line of the album is “That’s the album, man.” The closure is authentic, and it feels like we’ve been personally gifted this masterpiece. And to that, all we can say is, “Thank you, Sombr.”

    I Barely Know Her feels like opening Sombr’s diary; it’s personal, vulnerable, and unflinchingly honest. With raw storytelling, vivid imagery, and a sound that drips with nostalgia. Sombr has truly cemented himself as the new voice of modern yearning. Plus, with his upcoming tour across Japan, North America, Europe, Australia, and New Zealand, we can’t wait to see how these songs transpire on the stage. Will you be catching him on tour? Let us know your thoughts on Sombr’s album, I Barely Know Her, in the comments or on social media across TwitterFacebook, or Instagram!

    You can read more about Sombr here.

    TO LEARN MORE ABOUT SOMBR: 
    FACEBOOK | INSTAGRAM | OFFICIAL WEBSITE | TIKTOK | X | YOUTUBE

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    Joanna Rose

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  • Exclusive Interview: Andrew McMahon Talks All Things Something Corporate Comeback And More!

    Exclusive Interview: Andrew McMahon Talks All Things Something Corporate Comeback And More!

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    If you’re anything like us, then the name Andrew McMahon is a staple when you think of the music that has soundtracked your life. From Something Corporate to Jack’s Mannequin to Andrew McMahon in the Wilderness, Andrew has quite the discography in his back pocket. We were lucky enough to get to chat with Andrew all about Something Corporate reuniting, releasing ‘Death Grip,’ and now ‘Happy,’ as well as going on tour!

    Stream ‘Happy’ now!

    Hi Andrew! Thank you so much for taking the time to chat with us today! To start us off, how would you sum up who you are as an artist to anyone who is going to dive into your music for the first time?
    First and foremost, I’m a lyric-focused songwriter. I’m trying to tell stories with my songs and to tackle the conflicts and questions that arise in my daily life. I get a lot of joy from experimenting with sounds in a studio setting. While there is a pretty clear, pop-minded approach to my writing, you’ll hopefully identify a diverse palate of sounds and arrangements throughout my recordings.

    You’ve been a part of so many projects over the course of your career (Something Corporate, Jack’s Mannequin, Andrew McMahon in the Wilderness). How has your creative process changed as you move between projects?
    I think my process has become a lot more collaborative. The more time you spend making things, the easier it is to articulate what you want and the more fun it is to translate everyone’s ideas into the work.  I’m far less obsessed with the outcome these days and so much more interested in digging deep with collaborators and going on an adventure in the studio and on the stage. 

    Something Corporate is officially back! What made you want to reach out to your old bandmates and get the ball rolling working together again?
    I had the band out for a surprise set during my birthday show a couple of years back, and the vibe was so good we decided to get back together properly for the When We Were Young fest. There was such a beautiful energy at those shows and, for the five of us, there was palpable joy being back in practice and hanging out in dressing rooms and laughing together. The shows were such a pure connection between us as band members and the audiences we were playing for that we decided to book more and keep the party rolling.

    Working with Something Corporate this time around comes about a bit differently, as you’re working as Andrew McMahon in the Wilderness. What has coming from the mindset of the art you’ve been making brought to working with the band again?
    Working with other projects has made me a better collaborator and it’s given me a real appreciation of the unique chemistry of Something Corporate. There is something magical about the bond we share, having grown up learning to play music together as kids. I am able to fully appreciate and celebrate the rarity of that connection now and it’s made this reunion a really peaceful and joyful moment in my life and I think the other guys’ as well.

    ‘Death Grip’ is the first single back! Were there other songs that were completed that you chose between to get to this track? What was it about this track that made you guys want it to be your comeback?
    ‘Death Grip‘ happened really organically. I wrote it in Nashville a month or two before we left for tour. I loved the song and wanted it out into the world. The decision wasn’t made through the lens of this is your comeback track. It was made out of love for the song and the band being excited to be back in the studio together. The song itself is about letting go, receiving life as it comes, and giving back what the universe gives to you. It gave us this song, and we gave it back. 

    Upon crafting ‘Death Grip’ could you automatically tell what you wanted the live performance of that song to look like?
    Not necessarily. I think the biggest shift for me post-Something Corporate has been letting the music evolve in the studio first and then crafting the show separately. ‘Death Grip‘ was very much created through that process. Hence, the Wilderness/SoCo Collab. The production of the next single that’s coming out was approached a little more like a traditional Something Corporate song, and on that one, we will flip the collaboration order to SoCo/Wilderness to reflect that. 

    You guys just kicked off the Out Of Office Tour. What can fans expect from these shows? Are we going to be getting unreleased music played?
    The show itself has a beautiful production incorporating video that weaves in moments from the early days and I think does a beautiful job of connecting fans to the band’s history while creating beautiful new memories to hang on to once you leave. The nearly two-hour set manages to cover the majority of our catalog with some deep cuts from night to night. We also have two new songs that will be out by the time we get to the second leg of the tour, and we will be throwing one of those in per night going forward. We’re really proud of both of them. 

    The Out Of Office Tour isn’t a typical tour since you’ve said that you’re all having to work around your current jobs. What’s been the hardest and most rewarding parts of touring now compared to back when you only had to focus on SoCo?
    Honestly, I’ve been hoping to reimagine the way I live, work, and tour for some time now. The way we structured these dates has afforded me and the band the opportunity to play for lots of fans and have incredible weekends together while still making it home to take care of our families and the careers we’ve built since moving on from Something Corporate in ‘05. The other guys would be able to speak more to the challenges, I’m sure, as some of them are definitely juggling work fields outside of music.

    Let’s talk about your partnership with Big Loud Rock! How did that come about? And how has that unfolded for you thus far?
    The truth is I’m pretty cagey when it comes to record deals these days. After Tilt came out, I was pretty hell-bent on stepping back from music for a bit and seeing where the wind blew. The day I wrote ‘Death Grip’ I was so excited by it. I started sending music around, and the Big Loud guys were so genuinely stoked about the song and the potential of releasing more that they made me a really fair deal based on mutual trust, and the rest is history. It’s early still but working with them has been a breath of fresh air. So many labels these days simply obsess over data and TikTok and make all their decisions based on fear. These guys love music and building artful campaigns around their releases. It has really been a joy to work with them.

    The Holiday From Real cruise kicks off this fall! Obviously, we and all the other fans are so excited. But what aspects are you most excited about?
    Playing shows with all of my favorite musicians and friends on a single weekend is going to be incredible. I know people look at these projects as separate entities, and, in many ways, they are, but for me, it’s my life and my music. Bringing that all together in one place, especially a vacation setting, just feels right to me. 

    Now that the single is out and the tour is underway, what does the rest of 2024 look like for you? What can fans expect?
    We’ll be dropping our next single, ‘Happy,’ on July 26, and I have high hopes for that song. It’s about to get busy with more regular shows and lots of travel, but I’m ready for it. We built this show to celebrate the magic that found me and my bandmates in my parent’s garage back in 1998 and the beautiful years of music that followed. I just want people to feel alive at these shows, to use this music as a time machine and make contact with the moments in their lives when this music was the soundtrack. Most importantly, I want fans to walk away with a new formative memory of all of us doing what we love most. Giving ourselves over completely to music for a couple of hours and singing these songs together. I want it to be visceral. 

    Check out more of our exclusive interview coverage here!

    We would love to hear from you! What do you think about this interview we got to do with Andrew McMahon? Let us know by commenting down below or by tweeting us @TheHoneyPOP! We are also on Facebook, Instagram, and TikTok!

    TO LEARN MORE ABOUT ANDREW MCMAHON:
    INSTAGRAM | TWITTER

    TO LEARN MORE ABOUT SOMETHING CORPORATE:
    FACEBOOK | INSTAGRAM | TWITTER | WEBSITE

     

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    Hailey Hastings

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  • Kaleah Lee Won’t Pull The Fire Alarm (But She’ll Think About It)

    Kaleah Lee Won’t Pull The Fire Alarm (But She’ll Think About It)

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    When Kaleah Lee tells me she only started writing songs during the pandemic, I can’t hide my surprise. Her lyricism has the practiced sharpness of someone who has been honing their craft for decades. And her production — which she does herself in her bedroom — is subtle and simmering with emotion. This is bedroom pop at its peak, but not what you’d expect.


    She wasn’t the only one to pick up a guitar, a pen, and a camera during the pandemic. But she’s one of the most deft lyricists to emerge from the confessional-folk, alternative-ambient side of TikTok Music.

    Perhaps it’s because she had been writing poetry for years before she set her musings to music. Maybe it’s because her themes are startlingly relevant. Lee sings about getting older, about nostalgia, about yearning for your old life and a new one.

    The title of her debut EP, Birdwatcher, comes from a song of the same name. “Thinking with grace about what I’ve become / A birdwatcher,” goes the song’s refrain. Indeed, her lyrics have the sense of being outside yourself, watching your life like you’d watch the birds.

    But don’t confuse this perspective for disconnectedness. Her songs jump from embodied descriptions of selfhood to abstractions and meditations on life and growth. Her ability to seamlessly weave personal details with universal emotions makes her music feel intimate and refreshingly full of perspective.

    As a student of the school of social media covers, her music is heavily influenced by her listening habits. She cites an eclectic mix of Dijon and Adrianne Lenker as some of her inspirations. And she covers Beyonce’s Daddy Lessons” on stage.

    With influences like Bon Iver and Taylor Swift, we won’t be surprised to see Kaleah Lee packing stadiums with her hypnotic vocals, gut-wrenching lyricism, and ever-evolving sound.

    Fresh off an intimate show in LA and a few supporting gigs, Kaleah Lee is gearing up to support Del Water Gap on his summer tour. These will be the largest shows Lee has played so far in her career. And while she might joke about pulling the fire alarm, her gradual growth has prepared her for bigger stages.

    Popdust talked to Kaleah Lee from her bedroom/production studio, about writing, Taylor Swift, touring, and more.

    Birdwatcher EP Kaleah Lee

    POPDUST:

    You started making videos in your bedroom. Do you still record there?

    Kaleah Lee:

    Yeah, I don’t leave my house. Get me out. [Laughter] But yeah, I do everything from my room.

    POPDUST:

    So do you self-produce?

    Kaleah Lee

    I do everything. My project coming out is the first batch of songs that I’ve made myself fully produced myself. So I mean, I love GarageBand. And yeah, it is all from the room.

    POPDUST:

    What’s it like to go from recording alone in your bedroom to performing on stage?

    Kaleah Lee

    I’m just always nervous. But I think it’s all been very gradual. Which is nice. Like, I say everything’s scary, but nothing’s super scary. It’s been a nice glide into things. Like my first time performing in front of people was at a coffee shop. I did an open mic. And then after that, I played like a little restaurant show and it was just really small. I like the pace it’s going up because I would get overwhelmed fast. But yeah, I’m loving it.

    I toured with Leith Ross last spring. That was my first show-show in front of more people in an actual venue. I was threatening to pull the fire alarm before I went on, like, two seconds before. My managers were like, no, don’t do that. I was freaking out. It depends, I guess on the audience. But Leith has a very warm, welcoming community that supports them. So to have that as my first experience was very beautiful. It made me enjoy it. So almost immediately I was like, Oh, I feel okay here because everyone’s very nice. I didn’t get booed off the stage. So that’s a good sign.

    POPDUST:

    The worst thing didn’t happen.

    Kaleah Lee

    Now I know I love performing. I do love it once I’m up there, maybe a couple songs in, and I’m having fun. I’m just still nervous about being watched by people right in front of me. Being perceived. Like, do not perceive me. I’m not real. [Laughter] Having the audience like …right there. It’s crazy, but we’re getting by.

    POPDUST:

    Well, you mentioned Leith has a very warm community. Do you feel like you’re on your way to cultivating a similar community?

    Kaleah Lee

    I do. And it’s fun to watch. It’s very cool to watch. There’s a solid group of people online that I can recognize by username, which is cool. And like they’ve made group chats and like accounts, and it’s fun interacting with that, and kind of getting to watch it and be in it with them is cool. It’s cool to see a small, little community growing, which is nice. And they all like, just become so close to each other. So I’m like, that’s cool to watch you guys making friends through music and the different artists that you like.

    POPDUST:

    How does that influence — if at all — your process? Since you know who your audience is in some ways.

    Kaleah Lee

    I don’t want to say I don’t think it does at all. But it’s not a big thing that I think about, I think, when I’m making a song or writing, especially. It’s a very personal thing. It’s something I need to do just to process things. It’s like coping. Yeah, it is very personal. So I think more so after the writing, maybe. When I started doing production, if something sounded different than what I had previously put out, I would think about it a little bit. But yeah, it’s not huge. It doesn’t impact my process, at least not in a negative way. It’s exciting. Just to know that there are people who are anticipating something or wanting to hear something. So that just makes it more exciting.

    POPDUST:

    So when you’re writing, you’re not thinking about the audience.

    Kaleah Lee

    Fully myself. I’m like, super selfish. [Laughter] But no, if you think about it, it’s really crazy. So not that I’m not thinking about them, but it feels more like just like a coping mechanism. Like, I’m going through it. I’m like, Oh, my God. I’m actually spiraling. [Laughter] I think it’ll be more fun once I’m also just more comfortable in this to be able to let myself have more fun with it.

    POPDUST:

    As you write and release snippets online, are those posted when the song is finished? Or is it extemporaneous? Like you wrote it minutes before posting.

    Kaleah Lee

    It’s both. When I first started, I would write and immediately share it. I’ve gotten more hesitant to do that as time has gone on. I don’t know if it’s just fear or that there’s more people watching. But it’s definitely a mixture of both. Like, “Where’d the Time Go?” That’s on the EP. I had written it like, a few days before I posted. But some of them are not done at all. So it just depends.

    POPDUST:

    Do you ever get feedback from an unfinished song? And people are like, put this out right now. How does that feel?

    Kaleah Lee

    That’s encouraging, because I’m like, Oh, you like it? That’s great. But there’s pressure for sure.

    POPDUST:

    Do people ever comment on a song that you don’t want to release?

    Kaleah Lee

    All the time. I’m like, I don’t want to put that out ever. Actually, I’m gonna delete the video. [Laughter] That’s a little bit hard, because I physically can’t put something out that I’m not fully proud of or fully into. I just feel bad sometimes.

    POPDUST:

    What’s the song that you’re most proud of?

    Kaleah Lee

    Most of the stuff on my EP, I’m very proud of just because it’s new. But like, I was listening to it the other day — I rarely listen to myself; I cringe for some reason. But I was listening through and the last song on the project called “Wake,” I was like, Oh my god. I like this. I’m proud of this. I think that was like the first song I intentionally wrote also for the project. So there were a lot of emotions, and it was a very specific time. And I think I had fun with the production on that one. It’s a little different. Not too different. But for me, the topic. That one and “The Same” has been a favorite of mine. I think that’s like the oldest song on the project.

    The past three singles I’ve put out are on there. And then there’s a few new ones that I haven’t put anywhere. Not even snippets. So that’s gonna be fun. Yeah, I think I like having it be more of a surprise for people. But then I also am like an oversharer. So like, I always want to post them before.

    POPDUST:

    How long have you been writing?

    Kaleah Lee

    I’ve always written poetry and I’ve always enjoyed writing, since I was young, but never music. That started around like COVID time. So not too long ago, really. I got into it by adding the music to poetry. That was helpful at the beginning. I still do that now. But yeah, it’s fairly new ish music writing, I guess songwriting.

    POPDUST:

    The poetic aspect definitely comes through because your writing transcends the personal into the universal. How do you go about writing?

    Kaleah Lee

    Every time it’s different. I have to be alone. I have to be in bed, most likely. I’ve noticed that I love riding in cars if I’m in the backseat or in the passenger seat. I’m on a long drive and I don’t need to be talking or anything, I can kind of make a little space for myself. I can get into a little space when I don’t necessarily need to be physically alone but if I feel comfortable enough that I feel alone. But usually it’s my room. I think the process itself, I’ll have things I’ve written or saved in different places — whether it’s my notes app or my journal — or lines of different things and I’ll revisit them if I need to. But a lot of it is like how am I feeling right now? What is going on? And then I’ll go from there. But yeah, it’s different.

    POPDUST:

    In terms of your sound, who are your influences?

    Kaleah Lee

    I feel like the main or like the biggest, foundational influence of mine has been Bon Iver, since I was a teen I’ve loved his music. It’s just so depressing, but if you relate to that … [Laughter] He’s been a big a big one for me. More recently, I’m so obsessed with Dijon. Totally does not sound like my music at all, but I’m very inspired. I love Adrianne Lenker and Big Thief, huge fan.

    POPDUST:

    Do you have a preference? Adrianne herself or Big Thief?

    Kaleah Lee

    I listened to more Adrienne I think. And when I started playing the guitar when I was like nine, I loved Taylor Swift. Of course. She was an initial big influence — just to feel comfortable writing about personal things. It was cool to see a young woman doing that. Now I’ve branched out to what I listened to a lot more. So I’m like, this is a new world. Like, I can do so many different things. I don’t have to feel super boxed in, which is helpful, but also kind of scary if you want to change up what you’re doing. I feel like I love everything. Like, I find something from everything that I’m like, I love that. And I can build on that in my own way.

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    LKC

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  • Sh-t Talk: How Did Green Day’s Dookie Start a Trilogy?

    Sh-t Talk: How Did Green Day’s Dookie Start a Trilogy?

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    Green Day recently released its 14th studio album, ‘SAVIORS’, calling it the last part in a loose trilogy that begins with 1994’s Dookie and continues with 2004’s American Idiot.

    There are several ways that we can immediately see these three albums as a trilogy, or at least as an attempt at one.

    All three were produced by Rob Cavallo, and the first two were undoubtedly masterpieces. Judging by Green Day’s overwhelming promotion of the album, the band certainly hopes this one will be too.

    The second way is timing. Green Day launched the promotion for ‘SAVIORS’ just as it announced a tour celebrating the 20th anniversary of American Idiot and the 30th anniversary of Dookie.

    Not only will the band be playing both albums in their entirety on the ‘SAVIORS’ tour, but Green Day has gone out of its way to promote new editions of Dookie and updated lyrics to “American Idiot” to tie the three together.

    There’s also the fact that American Idiot came out 10 years after Dookie, and ‘SAVIORS’ came out 20 years after American Idiot.

    And then there’s the third way — the conceptual way. While many have praised Dookie for its influence on the musical landscape of the ’90s, most have focused on how the album embodies the values of the alternative subculture of the early-to-mid-’90s.

    Sure, the album became emblematic of that mid-‘90s slacker subculture, but to write out of that subculture would necessarily mean responding to and challenging its values. Rather than being an album that embodies all that stoner humor and malaise, Dookie pushes against it, asking at every turn, “Is this who we really want to be?”

    American Idiot and ‘SAVIORS’ share an overtly political aesthetic — the politics of both would have to be examined separately — but if these three albums are tied together conceptually, even in a loose way, it’s worth closely reading into Dookie to examine its politics as we celebrate its 30th anniversary.

    How does Dookie start the concept that is carried out across American Idiot and ‘SAVIORS’?

    American Idiot and ‘SAVIORS’ came out in election years, the first in response to one unpopular president and the second in response to the shadow and specter of another one.

    Dookie, however, was written and recorded in 1993 as the band said goodbye to its roots at the famed venue at 924 Gilman St., parting ways with the local Lookout! Records and signing with Warner Music-owned Reprise Records.

    For many, Dookie was Green Day’s sell-out album. The recently revived talk about Green Day losing touch with the punk community and its music has long plagued the band that had humble beginnings playing birthday parties and backyards in the East Bay punk scene as Sweet Children.

    For all those who still feel like Green Day’s best years stopped after Kerplunk in 1991, bassist Mike Dirnt would tell you, as he did in Turn It Around: The Story of East Bay Punk, “I always really thought the idea of selling out would be not following the thing that I love doing and giving up on it because somebody had imposed some sanction on it.”

    In the same documentary, Jello Biafra of the Dead Kennedys agrees that it was Green Day’s dedication to its craft that drove the band to the top of the scene and out into the world. Green Day was not going to turn down opportunities to take its music global, but what message would it lead with?

    Rather than taking on the politics of the time, Green Day’s Dookie instead examines the politics of standing up for yourself when everything around you seems to be pulling you down.

    Starting with the cover, the band’s title explodes out of a world being attacked by dogs, bombing the city with, well, dookie. In the middle of the city, with towers on the right and smokestacks on the left, is a crowd of colorful characters —though more seem inclined to take advantage of one another in this raid than dealing with the dookie. All the while, a God-like figure smiles down from the corner, giving His OK to everything he sees.

    Out of that world depicted on the cover, Green Day starts Dookie with “Burnout,” opening with a literal declaration: “I declare I don’t care no more.”

    That’s not exactly a surprise coming from the slackers passing a joint and hanging out on the street we see in the CD insert, but after all of this, there is surely more going on when making such a declaration is a matter of life or death

    Scribed out in scratchy boxes with sketches of life on the outskirts, the lyrics coming from one who “drive[s] along these shit town lights” tie the idea of burning out together with the resignation of “stepp[ing] in line to walk amongst the dead” and “throw[ing] my emotions in the grave.”

    Throughout Dookie, Green Day questions the declaration to stand for nothing and find exactly where the band stands in a society stuck in a cycle of senseless systems.

    “Having A Blast” and “Chump” would openly object to these systems with the former “mow[ing] down any bullshit that confronts you” and the latter rejecting the “magic man, egocentric plastic man.”

    Other songs would embrace it. “Longview” portrays masturbation as the preferable option to leaving the house and the orgasm as the gateway to “paradise,” but when “masturbation’s lost its fun, you’re fucking lonely.” Note that it is loneliness, not empowerment, the speaker feels upon realizing that their self-indulgent pastimes are no longer fun. Now that “paradise” can no longer be found in the act of self-pleasure, it has to be located somewhere else.

    “Welcome to Paradise,” the very next song after this realization, is the first instance we hear the speaker take a stand for something, and that something is personal freedom. This is freedom not just from their parents, as seen in the transition from “whining” to “laughing” to his mother as time passes after leaving home. It’s also the freedom to make a new start in a “wasteland” filled with “cracked streets and broken homes.”

    The album’s latter half is filled with portraits of the characters who populate this “wasteland,” and each time you see the speaker championing those who break out of the systems they are trapped in and sorrow for those who give into those systems.

    In “She,” we hear the speaker praise the song’s unnamed heroine for “figur[ing] out that all her doubts were someone else’s point of view” and “smash[ing] the silence with the brick of self-control.” Set against the silent self-indulgence of “Longview,” here speaking out with “self-control” is the key to breaking free from being “locked up in a world that’s been planned out for you” and “feeling like a social tool without a use.”

    We see this dynamic again in “Coming Clean,” only this time, “[finding] out what it takes to be a man” means “coming clean for the first time,” confessing one’s secrets and desires to Mom and Dad and finding one’s own path.

    On the contrary, there is a profound sadness to “Pulling Teeth” as we hear from a man stuck in an abusive relationship with a woman, convinced that she really does love and care for him deep down. Recognizing, “Oh God, she’s killin’ me,” the speaker aligns this cycle of abuse with the same death that awaits the speaker of “Burnout” should they step in line.

    “Emenius Sleepus” presents us with a speaker meeting with an old friend who is sad to see what has become of him, asking, “What have you done with all your time? And what went wrong?” Questioning what his friend has done with all their time calls to mind the wasted time we see in “Longview,” especially when the speaker tells us, “It wasn’t long ago that I was just like you.” While it is unclear what went wrong, it is clear that the speaker is seeing that the way he used to be was wrong — idle, self-indulgent, a burnout.

    Rather than being an album that embodies all that stoner humor and malaise, Dookie pushes against it, asking at every turn, “Is this who we really want to be?”

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    On its surface, “Sassafras Roots” seems like a cute little romance about “smoking cigarettes, wasting your time,” but take another look at how the speaker describes himself: “I’m just a parasite wasting your time, applying myself to wasting your time.” And it is this parasitic complacency that is ultimately rejected by the speaker of “In The End”:  “Someone to look good with and light your cigarette, is this what you really want?”

    That same parasitic complacency can also be seen in “When I Come Around” as the smug “loser” and “user” speaker chides the person he is addressing for worrying about his whereabouts. In a moment of clarity, the speaker advises the addressee to get out of the cycle that brings them so much sadness: “Go do what you like. Make sure you do it wise,” adding that if the relationship causes this much “self-doubt” it “means nothing was ever there” and “it’s just not right” no matter how much you force it, no matter how many times they show up when the speaker “come[s] around.”

    “In The End” appears to show us that moment of realization: “I figured out what you’re all about, and I don’t think I like what I see. So, I hope I won’t be there in the end if you come around.” Being trapped in a cycle — a job just to have a job, a toxic relationship, addiction — it all leads to a loss of self.

    The speaker of “Basket Case” is brought to the brink of insanity by the loss of self. Going to see a shrink and then a whore, this “melodramatic fool” seeks but never finds the answers to his existential angst in sex or psychiatric institutions because he is too paranoid or stoned to do anything but whine about his problems to anyone who has the time to listen.

    By contrast, the speaker of “F.O.D.,” who is “stuck down in rut of dis-logic and smut” and done with all the two-faced people, ultimately finds peace in “blast[ing] it all to hell.” The reason given: “You’re just a fuck. I can’t explain it ’cause I think you suck.”

    It would be easy to write this off as mere adolescent defiance, but as the album’s heaviest and most powerful chorus, it gets to the core of what Dookie has been exploring through 15 songs. You may not be able to even say what it is that’s bringing you down, but whining about “nothing and everything all at once” does nothing. If you think it sucks, you need to tell it to “fuck off and die.” Death is, as we know from the album’s first song, reserved for those who burn out and step in line.

    Dookie is just the beginning of this story. After focusing on Dookie’s lyrics rather than its creators or their intentions, it is worth noting here that its creators were only 22 when the album came out and were breaking out of a scene that had become all too content to congratulate itself for becoming so insular.

    At the time, standing up and standing out was enough. It would take Green Day another 10 years to figure out what it stood for in American Idiot and another 30 years to figure out what standing for it looked and felt like in ‘SAVIORS’.

    As a nod to Dookie‘s secret song, we’ll close with a non sequitur: “All By Myself,” is the perfect way to end this album. After such a serious look at where they stand in relation to the complacency that surrounds them, these East Bay punks just couldn’t help but sneak in one last masturbation joke. There are, after all, two definitions of paradise presented in this album.



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    David Fletcher

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  • How Spotify’s “Lorem” Playlist Became Gen Z Canon

    How Spotify’s “Lorem” Playlist Became Gen Z Canon

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    Curated Spotify playlists can make a larger impact on the music industry than you might think.

    Those looking to get a jump on the next radio hits tune in to Spotify’s Pop Rising playlist, which has over two million followers. Hip-Hop heads often favor the frequently-updated Rap Caviar playlist, which has accrued a whopping 13 million followers and counting. The cleverly-titled Are & Be, the straightforward Rock Classics, and the workout-themed Beast Mode each have millions of followers of their own.

    But there’s one playlist that, despite not really fitting into a clear genre category of its own, is becoming one of Spotify’s fastest growing curated playlists: Lorem.


    Lorem quietly emerged on Spotify at the beginning of 2019 and has since grown to amass over 1.1 Million followers. With a nondescript title and a vast range of artists featured on the playlist, Lorem is curated with the intention to construct a “vibe” rather than limiting itself to one specific genre.

    It’s fascinating, then, how this “vibe” has become so popular—particularly among Lorem’s majority female, Gen Z audience. Its description reads: “songs u can send to ur, friends, or keep for urself,” with an intentional Internet shorthand that echoes the playlist’s Very Online nature.

    Lorem’s curator, Lizzy Szabo, keeps one specific question in mind when it comes to picking tracks for the playlist: “What type of music are younger audiences ready for, based on their other habits?”

    “With Lorem, we’ve honed in on artists that we really wanted to focus on, and I think it has a clear enough narrative that you can understand what the Lorem brand is,” Szabo told Pigeons & Planes late last year. “Yeah, it’s going to step out on different genres a bit, but not so much that it’s just a mix of who-knows-what. Now we’ve seen what works, what people engage with most on this list, and how we can put discovery artists next to top tier artists and make it work.”

    Lorem seems to be based around a certain aesthetic that feels like 2020’s iteration of the “art hoe.” As YouTuber-gone-singer-songwriter Conan Gray says in a short promo clip for Lorem, it’s “like if you took all the kids from art class and put them on a playlist.”

    Lorem is tailor-made for the zoomers who idolize Clairo, Gus Dapperton, and Omar Apollo, who probably went through a Brockhampton and Rex Orange County phase in 2017, who know what it means to ask somebody if they listen to Girl In Red, who likely bleached two face-framing strands of their hair in quarantine.

    #Loremwww.youtube.com

    Lorem feels heavily inspired by young artists who’ve broken the barriers of “bedroom pop” in a literal sense, but have maintained a remote sense of intimacy and authenticity among their listeners despite their meteoric popularity. “It’s sort of like bedroom pop gone to the mainstream and a lot of things adjacent going on around that,” Szabo explained.

    So on Lorem, you can find artists as mainstream as Billie Eilish, Lauv, and Harry Styles, who have each surpassed billions of streams on Spotify. However, the playlist also takes into account steadily-growing bands like Wallows and Goth Babe. Even if you’ve never heard of these artists, they pretty much all boast millions and millions of streams—thanks, in part, to the virality of Lorem.

    The aesthetic that surrounds Lorem doesn’t exactly have a title, but like “VSCO girls” and “e-boys,” it stems heavily from the Internet. It calls to mind the bold, vintage-inspired style of young Internet personalities like Emma Chamberlain and Enya Umanzor, who have the power to dictate what’s “cool” with a single outfit picture on Instagram.. (It’s worth noting that both Chamberlain and Umanzor have also been romantically linked to Lorem artists Role Model and Roy Blair, respectively.)

    The TikTok explosion this year has acted like an echo chamber for this carefree, colorful style to take over, as well as the type of music that’s now become inextricably linked with it. Artists like BENEE, Joji, and SALES have all been added to Lorem after going viral on TikTok. “I tried to put in some nods in there sometimes and create a listening experience that’s similar for an 18-year-old girl that’s having to go from app to app and from Twitter to Instagram to TikTok or VSCO,” Szabo said.

    What makes Lorem and its adjacent aesthetic so fascinating is that, since rebranding from Spotify’s Left of Center playlist, it’s almost become the new “center,” altering what it means for an artist to be “indie.” Szabo asserts that, despite occasional conspiracy theories, there has never been any heavy marketing around the promotion of Lorem.

    Still, Lorem has come to represent a playful, artistic lifestyle and an open-mindedness towards music—if hundreds of thousands of young folks online resonate with that, maybe the future does look bright.

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    Abby Jones

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