ReportWire

Tag: Active Adult

  • Sales begin for Rockrose Ranch manufactured senior housing community – Houston Agent Magazine

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    Sales are underway at Rockrose Ranch, a manufactured- home community in Willis for buyers aged 55 and up.

    Pricing for three-bedroom, two-bathroom homes begins at $114,900 — less than half the price of a similar home, staff said in a press release.

    On-site amenities include The Farmhouse, a community gathering place, plus a pool, pavilion, playground, pickleball and bocce courts and fitness center.

    “At Inspire Communities, we’re proud of how Rockrose Ranch delivers on our commitment to providing quality, affordable housing options for active adults, and the amenities are where this community truly shines,” said Alex Edwards, senior vice president of marketing and sales. “We’re not asking seniors to choose between affordability and the lifestyle they deserve.”

    The sales office is located at 11848 Calvary Road.

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    Emily Marek

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  • Discovery Senior Living Appoints Hospitality Veteran Faye Lorntz Community Director for Choreograph Gainesville

    Discovery Senior Living Appoints Hospitality Veteran Faye Lorntz Community Director for Choreograph Gainesville

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    A highly respected leader, Faye joins the 55+ resort-style living community in Celebration Pointe to spearhead operations and management excellence.


    BONITA SPRINGS, Fla., September 16, 2024 (Newswire.com)
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    Discovery Senior Living (“Discovery”) is excited to announce the appointment of Faye Lorntz to Community Director for Choreograph Gainesville, their first-of-its-kind 55+ resort-style living community set to open this fall in the heart of Celebration Pointe. 

    Cho·re·o·graph (/kôrēə,graf/), a verb that means “to orchestrate and compose new, meaningful life experiences & purposes,” is the first of its kind in the region. Focused on an active lifestyle for residents, the pet-friendly, $63 million, 55+ resort-style community will include 180 one-bedroom and two-bedroom apartment homes (many with dens), and a wide range of exceptional amenities, including its signature High Pointe Rooftop Lounge, Where It’s @ Tech Bar & Coffee Lounge, Fresh Bites Marketplace, Reflections Heated Pool & Cabanas, Outdoor Grilling Area & Fire Pit Lounge Seating, Rhythm Lounge & Social Room, FitZone Shape Fitness Center with an Outdoor Yoga Studio & Dedicated Group Fitness Area, Barks & Bubbles Bath Salon, and even Robots as a Service – AI in motion. Residents will also have access to a dedicated Choreograph Residential App, designed to enhance their overall living experience.

    With her extensive background in hospitality and resort management, Lorntz is uniquely equipped to enhance the community experience for our residents. Her expertise will help bring the Choreograph vision to life, ensuring that the community offers an unparalleled active lifestyle rooted in resort-style comfort and innovation. By focusing on the unique needs and desires of our residents, Lorntz will foster a sense of connection and belonging, making the community a true haven for those seeking an elevated 55+ living experience.

    “Choreograph Gainesville represents a new standard in 55+ resort-style living, and I am honored to be a part of this groundbreaking project,” said Lorntz. “My goal is to create an environment where residents not only feel at home but are also inspired to lead vibrant, fulfilling lives. I look forward to building a community that embodies the vision of Choreograph and spirit of Celebration Pointe and the Greater Gainesville community.”

    As Community Director, Lorntz will be responsible for managing the Choreograph vision, standard of excellence and purpose to ensure residents live their best life.

    “We’re excited to welcome Faye to our first-ever Choreograph 55+ resort-style living community,” said Diana Ferrante Thies, SVP Marketing & Product Development for Discovery Senior Living. “Her customer-focused experience will carry out our vision and foster a vibrant, inclusive environment creating a ‘community within a community’ where we welcome the greater Gainesville area to enjoy our amenities. Her experience and passion for building connections will undoubtedly enhance the rich tapestry of our active adult community, ensuring that our residents feel engaged and valued every day.”

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    About Discovery Senior Living

    Discovery Senior Living is a family of companies that includes Discovery Management Group, Integral Senior Living, Provincial Senior Living, Morada Senior Living, TerraBella Senior Living, LakeHouse Senior Living, Arvum Senior Living, Discovery Development Group, Discovery Design Concepts, STAT Marketing, and Discovery At Home. With three decades of experience, the award-winning management team has been developing, building, marketing, and managing diverse senior-living communities across the United States. By leveraging its innovative “Experiential Living” philosophy across a growing portfolio in excess of 340 communities and more than 35,000 homes in nearly 40 states, Discovery Senior Living is a recognized industry leader for innovation and lifestyle customization and, today, ranks as the largest privately held seniors housing operator in the United States. 

    Source: Discovery Senior Living

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  • Discovery Senior Living’s FlexChoiceSM Program Wins 2022 Argentum Best of the Best Award

    Discovery Senior Living’s FlexChoiceSM Program Wins 2022 Argentum Best of the Best Award

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    The innovative pricing model allows resident seniors to select from a flexible menu of à la carte dining and lifestyle experiences each month, only paying for the options and services they choose to utilize.

    Press Release
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    Aug 16, 2022


    BONITA SPRINGS, Fla., August 16, 2022 (Newswire.com)
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    Discovery Senior Living (“Discovery”) has received a 2022 Argentum Best of the Best Award for its FlexChoiceSM program, the company announced. Held annually by seniors housing industry association Argentum, the Best of the Best Awards recognize innovative new programs and services that are working to improve the future of senior living. 

    Discovery’s FlexChoiceSM program debuted in October 2021 and was launched at select communities. The program’s provisions enable resident seniors to eliminate “bundled” or pre-packaged meal and service plans, instead choosing from dozens of available dining and lifestyle service options and paying only for those they opt to enjoy each month. 

    Lifestyle customization programs like FlexChoiceSM are a focal point of Discovery’s resident-focused operating model—called Experiential LivingSM—which aims to empower more customized lifestyle experiences that will better satisfy the next generation of active seniors. 

    “Lifestyle personalization is the foundation upon which the future of our industry is now being built,” said Gottfried Ernst, Vice President of Operations for Discovery Senior Living. “But beyond just optimizing the resident experience, FlexChoiceSM and the latest technologies can help reveal resident preference and usage patterns, promote more operational efficiency, refine purchasing and reduce the number of wasted goods and services. That makes this a true, two-way innovation with the power to change senior living for the better.”  

    James Balda, Argentum President and Chief Executive Officer said, “Congratulations to our 2022 Best of the Best Award Winners. Argentum members work daily to provide the level-best care and services for residents and these six communities are doing that and more with these ground-breaking new ideas on taking their caregiving efforts to the next level.” 

    FlexChoiceSM is currently being rolled out at additional Discovery communities throughout 2022. Discovery Senior Living currently owns and operates a portfolio of 111 communities in 19 states.

    About Discovery Senior Living

    Discovery Senior Living is a family of companies that includes Discovery Management Group, Morada Senior Living, TerraBella Senior Living, Discovery Development Group, Discovery Design Concepts, Discovery Marketing Group, and Discovery At Home, a Medicare-certified home healthcare company. With almost three decades of experience, the award-winning management group has been developing, building, marketing, and operating upscale senior-living communities across the United States. By leveraging its innovative “Experiential Living” philosophy across a growing portfolio of more than 15,000 existing homes or homes under development, Discovery Senior Living is a recognized industry leader for lifestyle customization and, today, ranks among the 10 largest U.S. senior living operators and providers.

    Media Inquiries: 

    Heidi LaVanway, Vice President of Marketing
    HLaVanway@DiscoveryMGT.com| 239.301.5330

    Source: Discovery Senior Living

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  • Construction Begins on Gainesville, Florida’s Newest Active Adult Community at Celebration Pointe

    Construction Begins on Gainesville, Florida’s Newest Active Adult Community at Celebration Pointe

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    Discovery Senior Living is developing a revolutionary Experiential Living community blending unique amenities and programming, hospitality features and designs, and a focus on socialization and health & fitness; all within a walkable, mixed-use entertainment center.

    Press Release
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    updated: Jul 8, 2022


    GAINESVILLE, Fla., July 7, 2022 (Newswire.com)
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    Discovery Senior Living (“Discovery”) has announced the start of site preparation and construction of its new amenity- and program-rich Experiential Living Community in the heart of Gainesville’s Celebration Pointe development. Completion is expected in early 2024.  

    The Experiential Living community at Celebration Pointe will feature 180 one- and two-bedroom smart apartment homes, also including dens, a nearly 4,000-square-foot rooftop lounge, bar and entertainment area, state-of-the-art fitness center and workout studio featuring on-demand fitness programs and a personalized fitness coach, hospitality-style gathering areas, a tech bar and bistro, a dog park and so much more. Utilizing technology within the community and the development of an Experiential Living App, residents will have access to third-party services and conveniences, making their lifestyle truly care-free. Nestled in the heart of Celebration Pointe, the community will allow residents to live in the epicenter of Gainesville’s emerging dining, social and cultural scene, and enjoy curated services and a unique brand of destination resort living. 

    Project partners are being led by Discovery Development Group in concert with interior designer Discovery Design Concepts, both subsidiaries of Discovery Senior Living, and consultant Architectural Concepts Inc. 

    “Celebration Pointe is fast emerging as one of the most exciting, mixed-use developments in Central Florida,” said Richard J. Hutchinson, CEO of Discovery Senior Living. “This community will enable residents to walk to dining, recreation and entertainment, all while living in a high-tech residential setting that delivers unprecedented flexibility, unparalleled programming and a choice-driven lifestyle experience that’s going to be a step forward for the industry.”  

    Based in Bonita Springs, Florida, Discovery Senior Living currently owns and/or operates a national and regionally-based multi-branded portfolio of 111 communities across 19 states. The company’s 23-community concentration in Florida is the second-largest of any state across its growing portfolio. 

    About Discovery Senior Living

    Discovery Senior Living is a family of companies that includes Discovery Management Group, Morada Senior Living, TerraBella Senior Living, Discovery Development Group, Discovery Design Concepts, Discovery Marketing Group, and Discovery At Home, a Medicare-certified home healthcare company. With almost three decades of experience, the award-winning management group has been developing, building, marketing, and operating upscale senior-living communities across the United States. By leveraging its innovative “Experiential Living” philosophy across a growing portfolio of more than 15,000 existing homes or homes under development, Discovery Senior Living is a recognized industry leader for lifestyle customization and, today, ranks among the 10 largest U.S. senior living operators and providers.

    About Discovery Development Group

    Discovery Development Group is a division of Discovery Senior Living and specializes in seniors housing design and construction. The in-house development agency brings to fruition forward-thinking designs for new builds, as well as experience-focused remodels of existing Discovery Senior Living communities nationwide. Since its inception in 2013, Discovery Development Group has delivered multiple, award-winning, new startup communities, as well as complete redesigns of existing communities across the Discovery portfolio.

    About Discovery Design Concepts

    Discovery Design Concepts is an affiliate of Discovery Senior Living, specializing in seniors housing interior design. The in-house design agency provides forward-thinking designs for new builds, as well as design renovations of existing Discovery Senior Living communities nationwide. By conceptualizing and designing new, transitional amenity areas and features that blend stylish design with practicality for today’s seniors and tomorrow’s, Discovery Design Concepts elevates residents’ lifestyles in Discovery communities and creates new resident experiences consistent with the company’s “Experiential Living” philosophy. Since its inception in 2019, Discovery Design Concepts has executed almost 10 million dollars in designer remodel and new-construction design projects.

    Media Inquiries: 

    Heidi LaVanway, Vice President of Marketing

    HLaVanway@DiscoveryMGT.com| 239.301.5330

    Source: Discovery Senior Living

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  • Discovery Village at Sarasota Bay Opens New, State-of-the-Art Active Independent Living Community

    Discovery Village at Sarasota Bay Opens New, State-of-the-Art Active Independent Living Community

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    The new-construction community offers resort-quality active senior living, featuring luxury accommodations and a host of upscale amenities and lifestyle experiences for resident seniors.

    Press Release
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    May 13, 2022


    BRADENTON, Fla., May 13, 2022 (Newswire.com)
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    The new Active Independent Living community at Discovery Village At Sarasota Bay is officially open and welcoming its first-ever residents on Monday, May 16. Living accommodations include 198 brand-new, one- and two-bedroom apartment homes, each one offering spacious, modern kitchens, stainless steel appliances and full-size bathrooms with walk-in showers. There are also exclusive Signature Club residences available, which come complete with private parking and elevator access. 

    The new Active Independent Living community at Discovery Village At Sarasota Bay broke ground in February 2020 and has been engineered to provide features and programming that empower more freedom, flexibility and lifestyle personalization for today’s generation of more active seniors. The community will offer Discovery’s proprietary FlexChoiceSM pricing model, which eliminates “bundled” programming like meal plans, and instead allocates a portion of each month’s rent as discretionary FlexChoiceSM dollars that residents can use for their choice of a la carte dining experiences, entertainment, fitness and spa services, private transportation and more.    

    Measuring in at 250,000 square feet, the community’s spacious Grande Clubhouse will form an epicenter for resort living and recreation, with multiple, indoor and al fresco dining options; Legends Club & Bar; a chef’s exhibition kitchen, zero-entry heated pool with private cabanas; an outdoor firebowl with intimate seating areas, Discovery Silver Cinema movie theater; and a professional beauty salon, barber shop and spa and with massage services. Health and fitness offerings are highlighted by FitCamp®, a proprietary innovation in seniors’ fitness which utilizes cutting-edge equipment, personalized workouts and one-on-one coaching and support from dedicated FitCamp® personal trainers, and the latest in real-time performance tracking technology. 

    “From top to bottom, the new, Active Independent Living community at Discovery Village At Sarasota Bay has been created to enable more personalized, holistic lifestyle experiences that are as unique as each resident,” said Richard J. Hutchinson, CEO of Discovery Senior Living, which owns and operates Discovery Village. “Consistent with our company’s ‘Experiential Living’ philosophy, the community’s design and construction will complement a highly experience-focused program and services that empower more optionality, choice, and personalization of every lifestyle facet from dining and recreation to fitness and beyond.” 

    Discovery Village At Sarasota Bay is one of 18 namesake communities owned and operated by the national senior living provider organization, which is based in Bonita Springs, Florida. Discovery Senior Living currently operates a national, multi-branded portfolio consisting of 110 communities spanning 19 states.

    About Discovery Senior Living

    Discovery Senior Living is a family of companies that includes Discovery Management Group, Morada Senior Living, TerraBella Senior Living, Discovery Development Group, Discovery Design Concepts, Discovery Marketing Group, and Discovery At Home, a Medicare-certified home healthcare company. With almost three decades of experience, the award-winning management group has been developing, building, marketing, and operating upscale senior-living communities across the United States. By leveraging its innovative “Experiential Living” philosophy across a growing portfolio of more than 15,000 existing homes or homes under development, Discovery Senior Living is a recognized industry leader for lifestyle customization and today ranks among the 10 largest U.S. senior living operators and providers.

    Media Inquiries: 

    Sam Mohtady, Senior Marketing Manager

    SMohtady@DiscoveryMGT.com| 239.676.2870

    Source: Discovery Senior Living

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