I’ve Tested Hundreds of Fragrances—This Under-$100 Brand Always Wins Out

As a beauty editor, I’ve had the privilege to test hundreds of fragrances. When I say hundreds, I mean it. At one point, my personal perfume collection hovered somewhere around 50 bottles, and that didn’t even count the tiny, tinkling glass tubes of sample and travel-size scents that lived in my bathroom drawer. Because of this privilege, I consider myself to be a pretty discerning perfume critic. A scent has to stand out for me to wear it, much less remember it. 

Somewhere along my fragrance-testing journey, I started to notice a pattern. Perfumes from one particular brand kept popping up in my rotation of favorite fragrances. It started with one, and before I knew it, I had three and then five…now I have all 12. The best part is that this brand is relatively affordable. Unlike other brands that price their bottles at $200, $300, and even $400, this one caps each one at $96 (or less). Keep scrolling to see which perfume brand has me hanging on to every last spritz.