It’s Peak Bad Girl Fashion Era, 7 Outfits That Prove It

When Rihanna’s Good Girl Gone Bad album dropped, no black corset or edgy bob cut was safe. Rihanna’s transformation from a fresh-faced girl next door to an It-girl siren felt like a dramatic shift out of nowhere and the whole world took notice. Right about now, there’s a similar moment happening in fashion. While LBDs and stilettos have always been a regular part of the It-girl style diet, looking at the crowd of designers who have put their full weight behind underwear-exposing pieces, and skin-tight bodysuits, it feels like a very defined shift towards the risqué side of things. There’s no buzzy, collective name for it, but with the influx of see-through statement dresses and sky-high revenge heels, I’ve taken to calling it the Bad Girl fashion era.

Just looking at the warm reception of Saint Laurent and Alaia’s spring-summer 2023 offerings, it’s pretty evident that showing skin is in. While the Bad Girl aesthetic is multi-faceted, the general approach is to stick with skin-exposing cutouts or underwear-revealing garments in shades of black. For those daring enough to take on the trend, I’ve compiled a list of 7 amazing outfits to reference to get the seductive mood right. Keep clicking for the best in show of Bad Girl fashion.