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Hudson Williams’ Beauty Routine Is Working Overtime—Here Are 50 Products He Has Used

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Hudson Williams has been here, there, and everywhere lately. Odds are you’ve watched him in Heated Rivalry, drooled over his magazine covers, seen him walk runways and red carpets, witnessed his 2026 Winter Olympics torchbearing duties, and sent a concerning amount of Shane Hollander and Ilya Grigoryevich Rozanov edits to the group chat. He’s evidently booked and busy, but it turns out, amid his chaotic schedule, Williams finds the time (and counter space) to maintain a comprehensive beauty routine.

It all started with Williams’ comically unhinged, 19-minute skincare routine video with The Cut going viral, which was accompanied by an interview with The Cut. Both pieces of media cemented the star’s status as a product snob (we love a beauty-obsessed king who doesn’t gatekeep!), which he says he inevitably inherited from his Korean auntie and family members.

The results speak for themselves, though. You won’t catch Williams with irritated skin, greasy hair, chapped lips, or B.O., thanks to the 50 (yes, really!) products below. He has cited most of them in his recent content with The Cut, while others his celebrity hairstylist used on him for the 2026 Golden Globes.

Hudson Williams’ Morning Routine at a Glance

Hudson Williams’ Night Routine at a Glance

The Heated Rivalry star wants you to know, though, that he doesn’t use all of these products in one go. He actually has pretty simple morning and nighttime routines, but he leaves room to incorporate additional formulas depending on what his skin needs each day. For example, he has a lineup of products that target specific concerns, such as acne, redness, dark spots, large-looking pores, and dehydration. Williams comes prepared!

From TikTok-viral K-beauty brands like SKIN1004 and Beauty of Joseon to popular drugstore names like Burt’s Bees and Old Spice, Williams knows his stuff. He also isn’t afraid to splurge on Le Labo shower products, Tom Ford fragrances, and a $500 red light therapy device
. The man of the moment’s beauty favorites clearly run the gamut and show that he has tried enough formulas to know what works for him (and what might work for you!).

But enough yapping and more shopping. Ahead, find an impressive 50 products (I don’t know whether I should feel like a sleuth or a stalker) that Williams has applied in his beauty routine so that you, too, can have a face card that everyone talks about.

Skincare Products

Night Routine

Shu Uemura Porefinist2 Sakura Refreshing Cleansing Oil

Because Williams is a firm believer in double-cleansing (AKA an oil-based cleanser followed by a water-based cleanser), he starts his nighttime skincare routine with Shu Uemura’s Porefinist2 Sakura Refreshing Cleansing Oil (he owns the giant bottle, and restocks it often). He uses one pump to massage the product all over his face and pays a little extra attention to his nose for blackheads. The actor notes that you should be careful around your eyes, since that area has more delicate skin. He also adds that you can go over the oil with a gua sha to calm face puffiness. Rinse it off with warm water, and there goes all the dirt, makeup, and oil from your complexion. Pro tip from Williams: You can additionally use the oil to reduce ingrown hairs after you shave from your torso down.


Night Routine

SKIN1004 Madagascar Centella Poremizing Deep Cleansing Foam

The hockey hunk says he “hates pores” in his video with The Cut, which is why he reaches for SKIN1004’s Madagascar Centella Poremizing Deep Cleansing Foam. Sometimes, he’ll even go in with his Clarisonic cleansing device
for this step (or else, he just uses his fingers). The foam is packed with mineral salts, kaolin clay, and papain to remove gunk and excess oil from your skin. If you want to unclog your pores without employing scary extraction tools or breaking the bank on expensive treatments, this cleanser will do the trick.

Night & Morning Routine

Numbuzin No. 3 Toner

After double cleansing, Williams slaps this K-beauty essential onto his face. “This is toner. Get your dusty ass skin, and throw some on, you uneven complexion f—king weirdo,” he says in his GRWM with The Cut. This milky formula is meant to hydrate, exfoliate, and help you get that A-list glow.


Night Routine

The Ordinary Salicylic Acid 2% Solution

On the night of his video shoot with The Cut, Williams assessed his complexion and felt his skin needed something that could help tackle acne. “I’m going to use salicylic acid because it takes away my old blemishes. I think it peels it or something, or it does something where it just rejuvenates,” he says in the same video. He adds that he only uses this product when he’s not using a retinol. This is important to note, since the two work against each other when applied at the same time, and can therefore cause irritation.


Night & Morning Routine

SKIN1004 Madagascar Centella Ampoule

The star’s final skincare step is moisturizer, which is interesting because he goes for an ampoule (kind of like a highly-concentrated serum) rather than a cream or gel formula. “It’s super-light and doesn’t feel heavy. I don’t really like when my skin looks like I’m glowing, like I’ve put on 45 serums,” Williams says in his The Cut interview. “I like things that make your face look as if you just woke up and threw some water on your face, and that’s the look it gives me.” SKIN1004’s Madagascar Centella Ampoule assists in calming skin, reducing redness, and balancing the complexion (centella asiatica, a popular K-beauty ingredient, is a must!).

Night Routine

Aquaphor Healing Ointment Advanced Therapy Skin Protectant

On Sale 14% off

Celebs are constantly getting photographed, so how do they avoid having crusty lips? Williams says he’s huge on lip care and turns to none other than Aquaphor. “This is like a secret because this works better than Laneige for your lips,” he tells The Cut as he films his GRWM. “This sh— works.” You can see the actor apply a tiny dot to his pout, and he advises viewers to wipe the corners of their mouth afterwards so it doesn’t look like you drooled on yourself. Williams also points out that the the general, all-over healing ointment formula is superior to the lip-specific one. He credits this drugstore product for preventing cracked lips, although you can technically also use it as a moisturizer, hand cream, foot cream, makeup remover, cuticle hydrator, hair tamer, and wound healer. An impressive resume, indeed!

He also occasionally uses a brown sugary lip scrub from Lush for when his pout really feels like the Sahara desert. “I’ll use it twice a day for two days in a row, but usually, I only use it once a week,” he tells The Cut.


Night Routine

SKIN1004 Poremizing Quick Clay Stick Mask

On Sale 33% off

For days when your pores look super noticeable, your skin might benefit from a hard-hitter like this SKIN1004 clay stick mask. “I like it because you push it out like a lip balm and push it around your face. After I wash it off, I notice it washes everything out of your pores—that’s if I really need to do a deep clean of the house,” Williams shares with The Cut.


Night Routine

VT COSMETICS CICA Reedle Shot 100

On Sale 19% off

The Reedle Shot had quite the moment on TikTok in 2025, and it turns out, Williams is a sucker for this potent formula, too. This treatment promises glowing, even skin brought to you by Cica Reedle, which are micro-sized mineral particles that help skincare products absorb better. The actor likes to apply this K-beauty fave overnight after popping a pimple. While he notes the product is a bit strong, it also helps minimize the appearance of his fine lines and acne scars.


Night Routine

CeraVe Resurfacing Retinol Serum

On Sale 14% off

Williams’ skincare routines have already crossed off a ton of buzzy ingredients, so it comes as no surprise that he additionally incorporates retinol. “I also apply a CeraVe retinol serum three to four times a week. The goal is to work up to a prescription retinol,” he tells The Cut. If you’re starting out with retinol like Williams or are shopping on a budget, this option is a must-buy. It’s formulated for post-acne skin and contains moisturizing essential ceramides like the rest of the brand’s products.

Night Routine

Medik8 Liquid Peptides

“I’ve never had a skin-care product like that—if I use it at night, the next morning my skin is so even and moisturized,” the actor tells The Cut. Add this serum to your cabinet and expect improvement with visible signs of aging, like fine lines, wrinkles, and dullness, increased hydration, faster healing, and a brighter glow. This product is on the bougier side, but if Williams says he’s “never had a skin-care product like that,” we’ll take two!


Night Routine

Beauty of Joseon Glow Deep Serum

“But when I really need to moisturize, I use the Beauty of Joseon Glow Deep Serum with rice and alpha-arbutin. It makes me look too dewy, though, so I only use it at night,” Williams says to The Cut. If you need help with dark spots, discoloration, or acne scars, this is your guy. Rice water moisturizes, hydrates, and increases glow, while alpha-arbutin fades dark spots, protects the skin, combats pigmentation, and boosts radiance. No wonder why he reaches for this face serum when his complexion needs a little extra T.L.C.


Night Routine

DearKlairs Midnight Blue Calming Cream

On Sale 36% off

Although Williams isn’t a huge fan of using moisturizers, if his complexion is struggling with redness, this calming cream comes to the rescue. It provides a cooling effect and unsurprisingly features centella asiatica.


Night Routine

VT COSMETICS Pro CICA Centella Spot Patch (66 Count)

The COSRX pimple patches are great for surface-level blemishes, but when the star has a deeper, more stubborn, cystic acne spot, he lets VT Cosmetics step in. It’s another centella asiatica fave of his. Just be sure to leave it on for eight to 12 hours or until the patch turns white to see the best results.


Night Routine

Burt’s Bees Lip Balm – Original

Williams’ Laneige alternative, Aquaphor, is a very thick ointment. For when his pout is craving something more lightweight, he whips out this classic, yellow tube.


Morning Routine

Celimax Derma Nature Fresh Blackhead Jojoba Cleansing Oil

As I mentioned earlier, Williams can’t stand large-looking pores and blackheads. In the morning, he’ll face them head on with Celimax’s jojoba cleansing oil. This is the sebum- and blackhead-busting formula you want in your skincare arsenal. “It cleans out my blackheads better than anything,” the actor tells The Cut in an interview.


Morning Routine

Beauty by Earth Jade Gua Sha

Williams is just like us, as in his face gets puffy after a night of drinking and eating carbs, too. When this happens, he counts on Beauty by Earth’s gua sha used in conjunction with Celimax’s cleansing oil.


Morning Routine

FOREO Bear

On Sale 50% off

When Williams feels like going the extra mile for his skin, he’ll follow the gua sha with Foreo’s Bear device. “It tightens my face and makes me look well rested, even if I’m not,” he says in an interview with The Cut.


Morning Routine

COSRX Niacinamide 2% + BHA 4% Blackhead Exfoliant Toner

On Sale 28% off

For days when the aforementioned Numbuzin toner isn’t enough for getting rid of blackheads, Williams brings in this exfoliating COSRX toner to work its magic. It contains 4% BHA (betaine salicylate) to make pores appear smaller and slough off dead skin cells. The results? Unclogged pores, an even complexion, and a radiant glow.


Morning Routine

Avène Vitamin Activ Cg Radiance Concentrated Serum

Occasionally, the actor will go in with something even stronger: Avène’s vitamin C serum. Vitamin C, niacinamide, and bakuchiol join forces to boost skin radiance, smooth wrinkles, and fade dark spots.

Morning Routine

CeraVe Daily Moisturizing Lotion

On Sale 13% off

Williams isn’t a moisturizer stan, but when he does use one, it’s CeraVe’s Daily Moisturizing Lotion. It’s a super simple yet effective (and affordable!) lotion that leaves the skin smooth and hydrated and the skin barrier restored and strong. Hyaluronic acid and ceramides are your complexion’s best friends if your skin is lacking in moisture.

Morning Routine

SKIN1004 Madagascar Centella Poremizing Light Gel Cream

SKIN1004’s Madagascar Centella Poremizing Light Gel Cream is another moisturizer the hockey stud keeps on hand in case his complexion needs an extra boost of hydration. The best part of this formula is that it offers a light, refreshing, cooling sensation upon application.


Morning Routine

SKIN1004 Madagascar Centella Hyalu-Cica Water-Fit Sun Serum UV SPF50

The celeb trusts a TikTok-viral, K-beauty sunscreen to shield his skin from UV rays every day. SKIN1004’s iconic white and light blue bottle calls on hyaluronic acid to hydrate and centella asiatica to calm—a dynamic duo everyone could benefit from.

Editor’s Note: I also use this sunscreen on a daily basis and understand why Williams and so many other people on the internet are fans. The SPF50 goop is lightweight and effective, and it adds a subtle glowy (not greasy) sheen to my complexion. I will note, though, that as someone with incredibly oily skin, the sunscreen can sometimes melt into my eyes at the end of the day. However, the formula is so good that I use it regardless.


Morning Routine

COSRX Acne Pimple Patch Absorbing Hydrocolloid Original

Even celebs who seem to have flawless skin get blemishes. Williams sticks COSRX’s pimple patches onto any pesky pimples that appear on his face.

Editor’s Note: I’m very impressed with Williams’ taste in K-beauty products. This is another favorite of mine, and is the best pimple patch in my eyes. It stays on my oily skin throughout the night and sucks out the gunk from surface-level blemishes. My pimples definitely heal better and faster when I adhere these patches. If you have acne-prone skin, my advice is to buy them in bulk (as in, the pack of 240 from Amazon
).


Morning Routine

Murad Rapid Relief Acne Spot Treatment

“Sometimes I use a Murad spot treatment instead if I’m going to be around the house, because I feel like it’s better at powering down the pimple,” the star shares with The Cut. Similar to the acne-fighting serum Williams likes from The Ordinary, this spot treatment centers around salicylic acid. The brand claims this product reduces blemish size and redness within four hours.


Jouer Luminize Dark Circle Correcting & Smoothing Eye Patches

The Heated Rivalry star has been incredibly busy, yet he somehow manages to always look fresh-faced and energized. How does he do it? Jouer’s eye patches reduce puffiness and minimize the look of dark circles. Fifteen minutes of these bad boys, and Williams is ready to go his next gig (in this Instagram post featuring the eye patches, it was for a Giorgio Armani fashion show in Milan in January 2026).

iS Clinical Cleansing Complex

A thorough face wash is crucial for achieving seamless skincare and makeup application. Williams started his Golden Globes skincare routine with with this clear, lightweight, gentle cleansing gel. Great for all skin types, this formula promises to remove impurities without leaving skin feeling tight and dry afterwards.

iS Clinical Copper Firming Mist

Get yourself a multitasking face mist like this one from iS Clinical. The copper-packed formula boosts skin firmness and elasticity, refreshes, hydrates, and more. It can even set makeup!


iS Clinical Pro-Heal Serum Advance+

Vitamin C is known to brighten the complexion, fade dark spots, and increase collagen production (translation: it’s an anti-aging powerhouse ingredient). The Pro-Heal Serum Advance+ mixes the antioxidant (via L-ascorbic acid) with olive leaf, vitamin A, and vitamin E to make sensitive, delicate, or mature skin look more refreshed, balanced, clear, and radiant.

iS Clinical Hydra-Cool Serum

Next, drench your skin in hydration with the Hydra-Cool Serum
. This refreshing formula is packed with antioxidants, botanicals, and bionutrients that hydrate, soothe, and protect the complexion.

iS Clinical Daily Dynamic Hydrator

The grand finale to red carpet-worthy skin prep? The Daily Dynamic Hydrator! Lock in all the benefits from the four products above with a face moisturizer that serves multiple uses. This bottle delivers deep hydration while brightening and protecting the skin and making it appear firmer and more youthful.

Hair Products

Men’s Rogaine 5% Minoxidil for Men Foam

The Heated Rivalry star told The Cut that he’s very scared of losing his hair, so he uses Rogaine and castor oil for preventative measures. Both are widely known to help fight hair loss and foster growth. According to the brand, this Rogaine foam is clinically proven to improve regrowth by four times. Over 1,200 Amazon users who tried the product for themselves gave it a five-star rating, so Williams isn’t the only one who can vouch for its effectiveness. Check out the foam version on Amazon
or the topical solution version at Walmart.

iRestore Essential Laser Red Light Therapy for Hair Growth

Although iRestore’s red light therapy helmet-like device is by far the most expensive item in Williams’ beauty routine, it’s clearly doing its job because William has a head full of hair that always manages to look healthy. This FDA-cleared gadget helps with treating alopecia, receding hairline, balding, and thinning hair. It promotes hair growth, with users seeing positive results in anywhere from three to six months (results may vary, though), per the brand.


KEVIN.MURPHY ROUGH.RIDER Clay

Williams’ hair always looks natural yet put-together—and never greasy. What’s his seceret? “If you have short hair and you kind of just want it up, and you don’t want it shiny, you don’t want it to look like gel, use Kevin Murphy Rough Rider,” Williams tells The Cut. “It’s really f—king expensive, but it lasted me—and I would buy it even when I was broke as hell—because it lasts like a year and you have to use so little.”


EVO Box O’ Bollox Texture Paste

“If you want a little bit of sheen and really good hold without it just feeling like it’s gunky and straight, but it actually kind of like adds texture, use Box O’ Bollox Matte Paste,” he shares in his video with The Cut. When he mentions “Matte Paste,” he’s actually talking about the brand’s Texture Paste, which is sadly unavailable on Amazon at the moment. But don’t fret—keep checking back for a potential restock.


amika un.done volume & matte texture spray

Celebrity hairstylist Aika Flores is no gatekeeper either! In an Instagram post from January 8, 2026, she let fans in on all of the products she applies to Williams’ hair, one of which is this amika spray. “For a little added texture and lift, I add this to the roots when hair is dry,” Flores writes in the post’s caption. Expect a natural, matte finish and strands that don’t feel like they’re being weighed down by product.

Ever wonder how Williams gets those front pieces so perfectly placed? His hairstylist reveals it’s all thanks to Dashu’s Wet Curl Cream. “THIS, is my holy grail hair product for that ‘wet look’ without the hair actually being wet. With this look, I take a pea size amount at a time and work it through the hair. This is where I bring Hudson’s signature front pieces down,” says Flores.


Another product Flores relies on for the star’s Prince Charming-level locks is Aveda’s Control Paste. “I sometimes like to use a little bit of this during finishing touches and alternate with the Wet Curl Cream depending on how ‘wet’ or ‘shiny’ we decide the hair should look that day,” she says.


REUZEL Matte Styling Paste

Flores reworks and structures Williams’ damp strands using the Matte Styling Paste. She adds, “From personal experience, even though this has a ‘matte’ label, it actually has a small sheen to it and quite a bit of hold. Which helps set the foundation.”


Leonor Greyl Paris Gel a L’Hibiscus

The next prep step the celebrity hairstylist does on Williams’ damp locks is Leonor Greyl Paris’ Gel a L’Hibiscus. “This is my all time favorite gel to prep hair that might need a little boost for hold and avoid limpness,” says Flores. “It’s great for finer hair and is works better blow dried in (heat activated).”


Le Labo Santal 33 Shampoo

ICYMI, Le Labo makes hair products! Vitamin B5, vitamin E, and aloe vera power this bougie shampoo. But it’s more than just the signature scent—this formula promises to cleanse and soften hair, too.


Le Labo Santal 33 Conditioner

Complete your hair care routine with the accompanying Santal 33 Conditioner. Having both products in your tub is as luxurious as it gets.


Bur Bur Growing Season Derma Roller

Flores and Williams partnered with Bur Bur for the actor’s 2026 Golden Globes look. The first step in his red carpet prep is this derma roller. “Lightweight and easy to use, it glides smoothly without tangling, while enhancing product absorption,” says Flores. “The needles provide precise and controlled micro-punctures, allowing for better scalp stimulation with less irritation, promoting healthier hair growth and delivering the best results for Hudson.”


Bur Bur Growing Season Oil

Next up, is the Growing Season Oil. “I love that it works overtime to visibly strengthen hair, add shine and support healthy hair growth without any extra work on our end,” his hairstylist explains. Good hair starts from the inside out, so a hair oil or treatment like this is crucial. Flores added a little more after brushing through his locks to achieve extra softness and flow.


You might not think it, but a hair brush can make or break a look. Bur Bur’s Ludmila Brush, understood the assignment for the Golden Globes. “I took the Bur Bur Ludmila Brush through Hudson’s hair to add luster, control frizz, and distribute natural oils for sleek, healthy hair—and the boar bristles are ethically sourced!” says Flores.

Body Products

Old Spice Old Spice Anti-Perspirant Deodorant for Men, NightPanther

Williams tells The Cut viewers he’s not picky with his deodorants. Any old stick will do, but at the time of filming the GRWM, he was using this Old Spice formula in the NightPanther scent.


Every Man Jack Nourishing Amber + Sandalwood Mens Body Wash (2 Pack)

You might want to give Every Man Jack’s body wash a go if you’re looking for a no-fuss formula that offers a deep clean and gentle hydration and smells great.


Le Labo Santal 33 Shower Gel

If you already wear Le Labo Santal 33, you might as well incorporate it into your shower routine, too. This shower gel blends vitamin E, olive oil, aloe vera, and flaxseed extracts to leave skin squeaky clean.


Le Labo Santal 33 Body Lotion

Everyone will know you’re wearing Santal 33 if you layer the shower gel and body lotion. Rich, woody, spicy, and warm, if there’s any Le Labo scent to try, it’s this cult favorite.

Fragrance Products

Jo Malone London Myrrh & Tonka Cologne Intense

Scent layering has been a big fragrance trend from the past few years, and Williams is not one to shy away from it. He shared in this video that Jo Malone’s Myrrh & Tonka cologne goes really well with Tom Ford’s Tobacco Vanille. This is the exact combo he spritzed for a pre-Golden Globes brunch with The Cut.

Tom Ford Tobacco Vanille Eau de Parfum

What A-lister doesn’t wear Tom Ford’s iconic Tobacco Vanille fragrance? This is a celeb favorite—sprayed by the likes of Harry Styles, Taylor Swift, and Williams—for good reason. Its warm and spicy scent profile comes from tobacco leaf, vanilla, and ginger. If you want extra depth, Williams suggests pairing it with the Jo Malone cologne mentioned above.

Tom Ford Ombré Leather Eau de Parfum

Williams shouts out Tom Ford’s Ombré Leather in his The Cut video. Viewers can see him spray it once to his wrists and once more to his neck. He says he doesn’t apply this fragrance in too many places because “Cologne, or perfume, for that matter, as well, should be discovered, not announced.” This Tom Ford scent is for all the warm, spicy, woody fragrace lovers out there. If you’re ever lucky enough to meet Williams in real life, you might get a whiff of black leather, violet flower, and jasmine flower.


Tom Ford Black Orchid Eau de Parfum

Black Orchid is another one of his go-tos from Tom Ford. This one, though, screams warm florals, with notes of black orchid, black truffle, and patchouli coming through the strongest.


Creed’s Aventus cologne killed Williams’ bank account the first time he purchased it. He says he’ll restock once his next paycheck comes in. What makes this luxe fragrance so worth it? The woody, fruity scent has lemon, pink pepper, apple, bergamot, and black currant top notes, pineapple, jasmine, and patchouli middle notes, and birch, ambroxan, cedarwood, oakmoss, and musk base notes.


Maison Margiela Replica By the Fireplace Eau de Toilette

The actor’s signature fall fragrance is Replica’s By the Fireplace. Clove oil, chestnut accord, and vanilla accord dominate in what comes off as a spicy, woody, cozy, unisex scent. “By the Fireplace is something that pleases my nose when I smell myself, and it feels very calming,” says Williams.

Editor’s Note: I have a few Replica favorites, but By the Fireplace is one that stands out for fall and winter. It’s strong, as in the people around you will definitely be able to smell it (I’ve received a couple of compliments while wearing this fragrance).


Maison Margiela Replica Jazz Club Eau de Toilette

Jazz Club is By the Fireplace’s cousin. It’s similarly sexy, rich, woody, and spicy, but is smokier than its counterpart. Peep the pink pepper, rum absolute, and tobacco leaf absolute in its notes list.

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Katie Decker-Jacoby

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