Early-2000s Victoria’s Secret Makeup Is Trending—How to Modernize It for 2023

TikTok has a way of recycling old beauty trends and making them fresh and new for a modern (i.e. Gen Z) audience. Knowing that, we weren’t all that surprised to see matte foundations make a return thanks to the “cloud skin” trend. We weren’t even all that surprised to see short nails come back in style after years of long-nail dominance. Sure, it helped that it-girls like Olivia Rodrigo, Selena Gomez, and Sofia Richie-Grainge cosigned the trend, but still. Some TikTok trends just aren’t all that shocking. 

With that being said, there is one that we never saw coming—Victoria’s Secret Makeup. Yup, we’re talking about the bombshell makeup looks that early-to-mid-2000s supermodels like Giselle Bundchen, Adriana Lima, and Alessandra Ambrosio made iconic. Celebrity Makeup Artist, Andrea DiSabatino, knows the look well. “In the early 2000s, the Victoria’s Secret allure was defined by voluminous wavy hair, sultry smokey and shimmering eyes, a sun-kissed radiance, glossy lips, and fluttering lashes,” she says. “This aesthetic was a blend of natural allure and sexy glamour.”