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67: The none-sensical viral phrase that Gen Alpha can’t stop saying (and older generations cant help but try to decode), has taken the world by a storm. And now, its seems to be taking over OpenAI as well.
“GPT-6 will be renamed GPT-6-7, you’re welcome,” OpenAI CEO Sam Altman posted to X on Friday.
Altman’s announcement comes just a couple of days after Dictionary.com named the slang 2025’s word of the year.
For those lucky enough to not be familiar with the term, the Gen Alpha slang can be traced back to hip hop artist Skrilla’s late 2024 song “Doot Doot.” Influenced by the song, a young boy went viral for screaming the phrase 67 repeatedly, eventually becoming a staple of Gen Alpha vernacular and brain rot culture.
Pronounced “six-seven,” Dictionary.com defines the term as “a viral, ambiguous slang term that has waffled its way through Gen Alpha social media and school hallways.”
In fact, the term has become so prevalent in hallways that some schools have taken the extra mile by banning the term all together.
And while some argue that the term carries some meaning, with dictionary.com saying that “some argue it means ‘so-so,’ or ‘maybe this, maybe that,’” it has largely proliferated a simply a meme.
But, is OpenAI too late to the joke?
Altman’s announcement has yet to be confirmed on its seriousness, however, many social media users are poking fun at the big tech CEO’s shot at internet cultural relevancy months after it had already gone mainstream.
One user replied to the CEO mocking his announcement. “We’re renaming GPT-6 to GPT-6-7 so users think we’re innovating, but it’s really just GPT-4 with glitter and anxiety. You’re welcome,” the post said.
Wether the announcement turns to reality or not, it is safe to say the slang term, like most memes, is nearing its expiry date.
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María José Gutierrez Chavez
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