Bath & Body Works Just Released New Holiday Fragrances—& I’m Hyperventilating

If you’re still lighting your pumpkin spice candles and dodging early Mariah Carey TikToks, brace yourself: Bath & Body Works has officially launched its Holiday Shop. That means the halls are already decked with Fresh Balsam, Spiced Apple Toddy, and Cookie Butter Truffle—even if your front porch is still covered in mums.

This year’s holiday rollout is classic Bath & Body Works: wallflowers, soaps, lotions, 3-wick candles, and every other holiday goodie you didn’t know you needed until you’ve checked out with a cart full of it. Fans already know the lineup usually includes the return of nostalgic favorites (cue the chorus of “Fresh Balsam!”) alongside new body-care scents that inevitably become obsession-level staples, like Mrs. Claus’ Cocktail and Cranberry & Eucalyptus.

The Holiday Shop is one of the most hyped drops on the B&BW calendar—so much so that collectors and casual shoppers alike mark the date like it’s the Super Bowl of seasonal fragrance. Expect the signature three-wicks dressed up in holiday packaging that basically scream gift me, even if it’s to yourself. Here’s the best part: more fragrances are set to roll out throughout the season, so don’t be surprised if your cart keeps filling itself from now until December.

And let’s be honest: the Holiday Shop’s launch also gives everyone an excuse to “browse” under the guise of grabbing hand soap, only to load up on six candles, a pocket hand sanitizer shaped like a snowman, and enough peppermint lotion to make your bathroom smell like Santa’s workshop until spring.

So while you’re debating whether it’s socially acceptable to swap your Halloween decor for string lights already, Bath & Body Works is giving you permission to dive headfirst into the holidays. Whether you start with a little Cozy Vanilla Bourbon or go straight to the full-on Crushed Candy Cane, the Holiday Shop is live—and your cart is probably about to be, too.

Shop Bath & Body Works Holiday Shop Favorites

Mrs. Claus’ Cocktail Body Lotion

Mrs. Claus’ Cocktail is one part merry, two parts bright, and totally sparkling. With cranberry, pomegranate, and a frosted citrus twist, it’s like holiday cheer on ice.

Fresh Balsam Foaming Hand Soap

Fresh Balsam is crisp, green, and utterly evergreen. With rich pine and cedar notes, it’s like bringing a fresh-cut Christmas tree indoors—without any needles underfoot.

Cranberry & Eucalyptus 3-Wick Candle

New this year—Cranberry & Eucalyptus is fruity, fresh, and just the right amount of festive. Bright cranberries, fresh eucalyptus, and a pinch of spice make your space feel instantly holiday-ready.

Cookie Butter Truffle Room Spray

Cookie Butter Truffle is warm, sweet, and utterly indulgent. Buttery cookie and rich truffle notes make every use feel like dessert you can wear.

Sweater Weather 3-Wick Candle

Sweater Weather is basically the scent of “finally fall.” Crisp, cozy, and lightly invigorating, it makes chilly mornings something to actually look forward to.

Crushed Candy Cane Foaming Hand Soap

Minty, sweet, and a touch playful, Crushed Candy Cane is holiday cheer you can spritz. It’s peppermint fun without the sugar rush.

Gingerbread Latte Fine Fragrance Mist

Imagine the warm, spiced aroma of a fresh-baked latte—now put it in a bottle. Gingerbread Latte makes every use feel like a holiday hug.

Spiced Apple Toddy 3-Wick Candle

Spiced Apple Toddy is like a cozy night by the fire in a bottle. Warm apple, cinnamon, and a hint of clove make every spritz feel perfectly festive.

Perfect Christmas Room Spray

Juicy apple, sparkling citrus, and a hint of warm spice—Perfect Christmas fills your space with instant holiday magic. Ideal for when you want your home smelling merry and bright.