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EAST VILLAGE, Manhattan (WABC) — The Tompkins Square Halloween Dog Parade will return to the East Village on Sunday, Oct. 19, marking the event’s 35th anniversary.
The event remains free to attend, but registration for the parade and costume contest launches at midnight on Oct. 6. Wristbands and pre-registration will be required for participation in the parade and costume competition (first-come, first-served).
The parade will be organized by New York Dog Parade (a 501(c)(3) nonprofit founded by author and canine columnist Fern Watt, with support from Stella & Chewy’s, a leader in pet nutrition.
“Community events that center on joy and silliness are worth holding onto – especially right now,” Watt said. “Yes, the Tompkins Square Halloween Dog Parade is about dressing your pup in a beautiful, sometimes even statement-making costume. But it’s also about celebrating our friendship with dogs – the companions who make our city and our lives happier every day.”
With shelters across the city operating at or near capacity, the parade is bringing a new pet adoption awareness initiative into the festivities. Four adoptable dogs, from organizations including Pup Starz, Social Tees, and the American Society for the Prevention of Cruelty to Animals will serve as Parade Grand Marshals.
The event will also include a festival block for participants on Sixth Street between Avenue B and Avenue C, where Stella & Chewy’s, along with other partners, will be offering treats and surprises for the dogs.
“The heart of Stella & Chewy’s has always been in New York City. The brand was built in my Upper West Side apartment,” said Marie Moody, Founder of Stella & Chewy’s. “By sponsoring the New York Dog Parade, we want to honor, uplift, and give back to the community who helped us build the brand we are today.”
New York Dog Parade is working with local community groups and city agencies to implement crowd-control strategies, safety measures, and expanded programming for people and their pets.
Pumpkin Pet Insurance and Bond Vet are also supporting the festivities.
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