9 Shampoos and Conditioners for the Fade-Proof Red Hair of Your Dreams

Certain hair colors tend to fade faster, like pink, and there are ones at the opposite end of the spectrum, like blue, which can be stubborn and hard to get rid of. So how long can you expect your red hair to stay looking fresh? According to celebrity hairstylist Danielle Priano, whose clients include Cara Delevingne, Vanessa Hudgens, and Priyanka Chopra, it can depend on a few factors, like your hair type and the process your stylist took to make you red. “If you have lighter hair and just apply a dark-red color to the hair, it will fade quickly,” she says. “Your professional stylist will know what to do with your hair type and put pigments into the hair before red application that will help the color last.” Tang adds, “The longevity of red hair color can vary greatly but generally lasts about four to six weeks if well cared for. I would say that red lasts longer than pink most of the time.”

Tang also says that red hair tends to turn brassy from too much heat, so it’s good to use a heat-protectant spray before blow-drying or using hot tools to protect the vibrancy of the red color. Of course, washing your hair is when fading is most at risk, so as Tang suggests, always be sure to use a color-safe shampoo and conditioner (put that clarifying shampoo away!), and wash it less (dry shampoo is your friend!). Ahead are nine shampoos and conditioners that will help keep your red hair from fading fast. Keep scrolling!