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Tag: Bulgari

  • Italian Label Bulgari Shines on Rodeo Drive – LAmag

    The Beverly Hills flagship showcases Roman craftsmanship and Hollywood glamour

    As the rest of the city geared up for the holiday season, Bulgari prepared to have its Los Angeles presence shine brighter than ever. 

    In late November, the Italian high jeweler unveiled its new Beverly Hills flagship on Rodeo Drive. Right on the corner where the famed street meets Brighton Way, Bulgari exudes cosmopolitan luxury that expertly blends its historical Roman DNA with Hollywood magnificence. 

    “Los Angeles has long been a source of inspiration for Bulgari, a place where cinematic glamour meets bold creativity,” Bulgari North America President Hervé Perrot shared in a statement. 

    Bulgari Rodeo Drive January 2026Credit: Courtesy Bulgari

    The 5,834-square-foot boutique is radiant on the shopping district corner. Inspired by Bulgari’s Fifth Avenue store in New York City, the façade features more than 1,000 Rosettas — a mesh motif that nods to the brand’s 1930s heritage bracelet.

    Inside, the Beverly Hills flagship pays homage to Bulgari’s craftsmanship. The main-floor ceiling flaunts the brand’s eight-point star symbol and a handmade gypsum Serpenti detail, a representation of eternity, rebirth and wisdom. Neutral tones, touches of gold and white marble further reference Southern California and Italy. The grand staircase channels the magnificent sunsets found in both regions. A curtain made by Venini from 1,400 glass elements encases the curved path.

    Bulgari Rodeo Drive January 2026Bulgari Rodeo Drive January 2026Credit: Courtesy Bulgari

    The main floor invites shopping for perfume, watches, handbags and fine jewelry offerings, while the mezzanine is dedicated to high jewelry. The curation of pieces showcases Bulgari’s most esteemed collections, including Serpenti, Octo, Divas’ Dream, B.Zero1 and Tubogas.

    By opening its new flagship just ahead of the 2026 award season, Bulgari primes itself for film and television’s top stars as they head to the industry’s most exclusive ceremonies throughout winter. Last year, the high jeweler turned heads at the Golden Globes when Zendaya dazzled in a Bulgari High Jewelry necklace with an oval Paraiba tourmaline and 48 carats of diamonds. Later in the season, Selena Gomez wowed in an elegant Old Hollywood look that paired an embellished, off-the-shoulder Ralph Lauren gown with Bulgari’s Shape of Matter High Jewelry necklace, pulling focus with a 10.16-carat diamond drop.

    Haley Bosselman

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  • If You Haven't Found Your “New Year, New Me” Scent, These 16 Are 100% On-Brand

    If You Haven't Found Your “New Year, New Me” Scent, These 16 Are 100% On-Brand

    It isn’t just me who notices a spike in green tea beauty products every time we kick off the New Year, right? The more I’ve thought about the anomaly, the more I’ve been able to draw connections between the powdered green tea leaves and the high-reaching goals so many of us set for ourselves the second the clock strikes 12 and the Times Square Ball drops. Here’s what I’m thinking—the appearance of matcha in those “new year, new me” social media posts you scroll across for weeks into the New Year is no coincidence.

    Matcha and other kinds of green tea provide antioxidants and nutrients to keep you going through your day. Studies show a variety of benefits, including protection of the liver, promotion of heart health, and boosted brain function when consumed thanks to a high level of antioxidants. However, when it’s worn as a fragrance, green tea can help promote calmness and serenity. I’ve scoured the farthest corners of the internet and my fragrance collection to ID the 16 best matcha and green tea scents you should be using well into the New Year.

    Maya Thomas

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  • Anne Hathaway Just Wore the Pant Trend That's Eclipsing Skinny Jeans

    Anne Hathaway Just Wore the Pant Trend That's Eclipsing Skinny Jeans

    Prepare to say so-long to your skinny jeans, because Anne Hathaway’s chic tapered cargo pants are about to take over. The actress was spotted wearing in New York City wearing a bright white Des Phemmes suit, complete with sparkly embellishments, Bulgari jewelry, and matching silver Jimmy Choo pumps. We’ve got to admit it’s one of our favorite celeb looks of the season thus far. 

    Cargo pants have made a comeback lately, but these aren’t the same baggy styles from the early aughts. Hathaway’s chic pants combine multiple pockets with a slim, tapered leg, allowing for a more flexible silhouette. Go big and blousy on top, or pair the pants with a cropped jacket or tank; it’s all about playing with proportions until you get a look that’s just right.

    Ahead, shop 10 pairs of white cargo pants in an array of fits, materials, and price points. Keep it chic and simple, or bring on the bold sunglasses and bling. The accessorizing is totally up to you. 

    Drew Elovitz

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  • The Chic Jewelry Taking Over Our Holiday Wish List

    The Chic Jewelry Taking Over Our Holiday Wish List

    The Collection is a series where we highlight the latest collections from our favorite luxury brands. From seasonal capsules to exclusive collabs, we’ll share everything you need to know about the new product launches and our curation of what to shop.

    Nothing adds more sparkle to the holiday season than jewelry, and this year, my top picks are from contemporary luxury jeweler Bulgari. The Italian brand’s designs have adorned the wrists and necks of all my favorite It girls for years. The jeweler’s latest campaign (shot on the ultimate It girl, Anne Hathaway) features four hero collections that stand out on their own but are even more luxe when styled together. Whether you’re gifting these pieces or wearing them yourself (lucky you!), each one is sure to bring a touch of holiday wonder this season and beyond.

    Michaela Bushkin

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  • Rising Star Aria Mia Loberti Channels Audrey Hepburn for Debut TIFF Appearance

    Rising Star Aria Mia Loberti Channels Audrey Hepburn for Debut TIFF Appearance

    To say that Aria Mia Loberti has that It factor, a magnetism that lights up the screen, would be a gross understatement. She did, after all, land the lead role of Marie-Laure LeBlanc in the upcoming adaptation of the Pulitzer Prize–winning novel All the Light We Cannot See out of thousands of hopefuls during a global casting search for blind and low-vision actresses. Although she had no prior acting experience, Loberti—who was recently named the newest L’Occitane global ambassador—made a big impression, and an early preview of the series confirms her star power. 

    It should come as no surprise, then, that Loberti was celebrated as one of the 2023 TIFF Rising Stars this past weekend at the Toronto International Film Festival. The prestigious program showcases the next generation of international acting talent poised for success. Previous honorees include Thuso Mbedu, Geraldine Viswanathan, and Tatiana Maslany. During their time at the festival, TIFF’s Rising Stars are immersed in a series of public events and development meetings with notable industry insiders. For Loberti, the whirlwind three days included stops at the Chanel x Variety annual Female Filmmakers Dinner and the TIFF Tribute Awards. With the help of stylist Sarah Slutsky Tooley, she made quite the fashion impression at both. 

    Here, Loberti documents the fantasy weekend exclusively for Who What Wear.

    Jessica Baker

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  • 15 Italian Perfumes That Make You Smell Expensive Instantly for Less Than $195

    15 Italian Perfumes That Make You Smell Expensive Instantly for Less Than $195

    Despite my lifelong connection to the lush, green, and incredibly picturesque mountains and forests of the Pacific Northwest, I’ve always been drawn to the sun- and sand-covered visuals of Italy. Now don’t get me wrong—I loved my childhood exploring the rocky shorelines of the Pacific in the company of the towering evergreen trees, but a part of me has always dreamt of having my very own Eat, Pray, Love adventure. While I’ve yet to experience the bright Italian coastline firsthand, my love for Italian heritage brands with extensive fragrance lines has been more than enough to sustain me until I can travel there myself.

    With that in mind, I’ve taken it upon myself to round up 15 of my favorite Italian perfume from these brands, ranging from Bulgari’s powdery-fresh Eau Parfumée au Thé fragrances to Gucci’s iconic florals (in equally aesthetic, vintage-inspired bottles) and Prada’s modern amber and gourmand scents for the high-fashion minimalist in all of us. Each fragrance will make you feel rich in more ways than one, all falling under $200. Ready to embark on an olfactory journey through Italy’s biggest fashion houses? Keep reading.

    Maya Thomas

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  • Anne Hathaway’s Airport Outfit Includes the Pants Every Frequent Flyer Avoids

    Anne Hathaway’s Airport Outfit Includes the Pants Every Frequent Flyer Avoids

    By now, everybody knows that jeans—especially rigid, non-stretch ones—are best kept in your carry-on when traveling as opposed to on your person. After all, sitting in tight jeans can be difficult enough without adding in a long plane ride. And yet, that didn’t stop Anne Hathaway from hopping on a flight to LAX last week in perhaps the stiffest possible style: cargo jeans.

    For her trip back to Los Angeles, the Devil Wears Prada star (with the help of her stylist, Erin Walsh) paired a super-light-wash pair of cargo jeans from Isabel Marant with a lightweight pink sweater, a red blazer, and a patterned, silk scarf tied around her neck. With it, she added even more accessories that TSA no doubt made her take off, including black Bulgari sunglasses, a Gucci’s Attaché crossbody bag, and most impractical of all for a security line, a pair of white, knee-high boots. 

    Though ultimately a bit illogical for air travel, there’s no denying that Hathaway’s airport look was an even 10, no deductions. Shop it and more rigid jeans below. 

    Eliza Huber

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