Longines has unveiled its latest Mini DolceVita watch collection campaign, starring the timeless Kate Winslet. The new model for 2024 introduces double tour straps, adding a twist to the sleek design. The legendary blonde talent has been an ambassador for over a decade.
Kate Winslet for Longines Mini DolceVita Watch 2024 Ad
Photographed by Greg Williams, the advertisements capture the star in a series of dramatic images set against a coastal backdrop. The campaign’s concept revolves around Winslet’s personal interpretation of time, blending the Longines Mini Dolcevita’s elegance with the seaside setting’s natural beauty.
The new double tour straps are available in an array of colors, including black, beige gold, green, and pink, crafted from luxurious Nappa leather. The images showcase Winslet in contemplative poses, her iconic blonde hair softly tousled by the coastal breeze.
In addition to this campaign, Longines has also collaborated with Jennifer Lawrence, further cementing its reputation for aligning with distinguished and influential women.
Joanna Elizabeth
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