Business See before and after photos of an old hotel being transformed into an example of Hilton’s new brand for budget travelers [ad_1] In January, Hilton unveiled its 19th brand, Spark by Hilton. Hilton Unlike the hospitality giant’s Waldorf Astorias and Conrad Hotels, this new brand was created to attract economy travelers … The Waldorf Astoria Noë & Associates/The Boundary … a segment that has “grown dramatically but lacks consistency,” according to Hilton. Hilton Source: Insider But instead of building out new hotels, the upcoming brand is taking a page out of Margaritaville’s playbook by converting existing properties … Hilton Source: Insider [ad_2] Source link Related Topics: