Fact Checking
Media Bias Fact Check Reviews Prisma Media Publications: Oh!MyMag and Voici
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Oh!MyMag, a UK-based online news and entertainment platform, received a bias rating of “Least Biased” but a factual reporting rating of “Mixed.” Founded in 2013 and owned by Prisma Media under Vivendi, Oh!MyMag targets Generation Y and Z women with content focused on celebrity news, lifestyle, and current events. MBFC noted that while the site covers diverse topics without overt political bias, it often relies on sensationalism and anecdotal evidence. Articles such as “Maura Higgins bares all for no-make-up selfie” and “Who is Kristi Noem? The Trump VP Contender who admitted to killing her own dog” demonstrate the use of clickbait headlines and speculative elements. The publication’s credibility is further questioned by its reliance on unverified sources and pseudoscientific content.
Voici, a French weekly magazine founded in 1987, also received a “Least Biased” rating with “Mixed” factual reporting. Like Oh!MyMag, Voici is owned by Prisma Media and generates revenue through sales, subscriptions, and advertising. The magazine is known for its celebrity gossip and entertainment coverage, frequently using sensational headlines and paparazzi photos. MBFC highlighted articles like “Céline Dion: How the Self-Conscious Star Achieved an Impressive Physical Transformation” and “Chris Evans Married: The Actor Weds His Partner Alba Baptista,” which blend factual information with sensationalism and subjective opinions. Voici’s reliance on anonymous sources and circular links further contributes to its mixed factual rating.
Overall, MBFC’s reviews indicate that while both publications avoid clear political bias, their credibility is undermined by sensationalist content and unverified information.
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