Innovation is a challenge for museums. Here’s how 3 in Arizona strategize to attract visitors

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Arizona changes every day. The state’s count of new buildings and people grows daily. As the state changes, so do the museums, which are challenged by a constantly changing city with new possibilities, tastes and people.

Museums in Arizona continue to change their tactics to draw in new audiences. These attractions are expensive to run but must continue to innovate what they have. Otherwise they risk the chance of losing their core audience.

For the Scottsdale Museum of Contemporary Art, or…

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Jalen Woody

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