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Ysabel Jurado, 34, a lifelong community member of Highland Park, and openly out candidate, is running against current Councilmember Kevin De Leon for Council District 14, the most powerful city council in Los Angeles County. 

Her campaign slogan is ‘Ysabel For The Community.’

Earlier this year, Jurado made history in the primary, using her perspective as a historically underrepresented person in the hopes of bringing new leadership to the district after De Leon was called to resign in 2022, following a scandal. 

The live voting results earlier this year highlighted Ysabel Jurado at 24.52%, with 8,618 votes, while De Leon fell behind by nearly 400 votes, with 23.39% in the primary. 

Jurado is a tenants rights lawyer and housing justice advocate from Highland Park who has built her reputation in the community with support from social activist Dolores Huerta,  L.A. City Councilmember Eunisses Hernandez and L.A. County Supervisor Hilda Solis. 

“I’m the daughter of undocumented immigrants, a public transit rider, a former teen mom, and a working class Angeleno who has navigated the challenges of poverty. I have held the line on countless strikes and defended truck drivers against the same wage theft my father faced,” said Jurado in her candidate statement.  

De Leon secured the second spot and will go head-to-head against Jurado in November. Jurado rose to the top of the polls, while her opponents spent more money on their campaigns, including De Leon. Miguel Santiago raised the most money for his campaign and also spent the most to secure support. De Leon came in second with both money spent and money raised. While Jurado came in fourth in the amount of money spent and raised for her campaign. 

Jurado is running to become the first queer, Filipina to represent CD-14. Among the list of issues she aims to tackle while in office are; homelessness, climate action, safer streets and economic justice that uplifts small businesses. 

“I will bring the institutional knowledge of a legal housing expert and the lived experience of a queer, immigrant-raised, working class, woman of color – a battle-tested representative for and from the community,” said Jurado. 

Though this is her first time running for office, she has already made it as far as political pioneer Gloria Molina in 2015. 

De Leon might be facing an uphill climb after he was caught saying homophobic, racist and anti-sematic remarks in a leaked audio recording that rocked his political career. Even President Joe Biden called for his resignation. 

The conversation that rocked L.A politics is said to have started because of redistricting plans and gerrymandering. According to a report by the Los Angeles Times, De Leon had his hopes set on running for mayor of Los Angeles. Since the audio was leaked, protests erupted, calling for his resignation. De Leon continued in his position after an apology tour and is now running against Jurado on the November ballot. 

The recording of a conversation between De Leon, Ron Herrera, Nury Martinez and Gil Cedillo. 

Jurado’s statement on her campaign website calls out the leaders of CD-14 that betrayed the communities in the district. 

“Between FBI raids, backroom gerrymandering, racist rants, and corruption charges, our needs have been chronically ignored,” says the statement. “City government has failed us. We deserve better.”

If she wins, she would join a progressive bloc of leaders in city council that include Nithya Raman, Hugo Doto-Martinez and Councilmember Hernandez. The leadership would have a pendulum swing toward city affairs that has not been seen before. 

CD-14 covers Eagle Rock, El Sereno, Boyle Heights and parts of Lincoln Heights and downtown L.A., which includes skid row and other points of interest. 

Those points of interest make CD-14 seats particularly difficult when it comes to dealing with polarizing issues like homelessness and street safety measures. 

According to the latest demographic data by L.A City Council, 61% of the population is Latin American, while the second highest population is white, at 16%, followed by Asian, at 14% and Black at 6%. 

If elected, Jurado aims to tackle homelessness in a district that has one of the highest unhoused populations in the city. 

Jurado is now gearing up for the November election by continuing to campaign at various events across Los Angeles, including ‘Postcarding with Ysabel,’ at DTLA Arts District Brewing and The Hermosillo.

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Gisselle Palomera

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