The emergence of status-inspired aesthetics among TikTok’s fashion crowd is perhaps one of the most defining (albeit confusing) characteristics of the social media platform. I grew up up at the height of Tumblr, when blogs were used as pseudo mood boards, usernames were taken to the grave, and the few ‘influencers,’ that emerged interacted with their followers through anything from cryptic posts riddled with song lyrics to spilling the details of their personal lives to anonymous commenters. For anyone who didn’t spend the bulk of their teenage years scrolling tirelessly through the blogosphere, the name Jasmine Tookes may be new to you, but for us longtime fashion and beauty lovers, it’s legendary.
Old Money, one of the most recognizable trends floating around the platform, has become a major source of fascination by TikTok users (does the public response surrounding Sofia Richie’s wedding ring a bell?) For you lovers of Old Money-inspired beauty, I’d like to raise Tookes as a major source of inspiration. Recently, the model, socialite, and business woman, began leaning in to her well-earned status with her popular “Get Ready With Me” content consisting of full makeup and styling routines.
Maya Thomas
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