The 7 Best New Groceries to Buy in January (They’re All $10 or Less!)

Happy new year to all the grocery fanatics out there! I know the new year can sometimes be bogged down with messaging about renewal, eating “clean” (whatever that means), and dieting trends. I try to stay away from that; although it’s great to have resolutions and set goals, I also think it’s important to strike a balance between nourishing our bodies, our spirits, and maybe also our taste buds. 

That means there might be some cookies, snacks, and maybe even booze on this list — just take what serves you and leave the rest. For me, these are the new groceries launching in January 2024 that I found to be particularly delicious, and I hope you’ll like them and add them to your grocery cart, too. 

Truff established a devoted fanbase with its truffle-kissed hot sauces and is now adding more heat and zest to its roster with its new jalapeño lime flavor. The original hot sauces, to me, were a little too sweet and the truffle flavor did not feel as nuanced. That is not the case for this iteration: the initial flavor is bright and zingy with a subtle heat that is then rounded out by earthy, rich truffle. I see this as the perfect topping to tacos and burrito bowls or as a fun dip for fries. 

Chobani’s new creations line comes shockingly close to its dessert inspiration. I felt like a woman in an early 2000s commercial for yogurt while eating this, humming happily and smiling with every bite, licking the top, scraping the sides. I love bananas and hate artificial banana flavor; thankfully there’s actually bananas and banana puree in this cup, as well as salted butter and condensed milk that really nails down the bananas foster flavor. I don’t think yogurt can really replace dessert, but I’ll still gladly reach for this in my fridge again for breakfast or a snack.

Almond milk has a beautiful flavor, but the consistency has always felt too watery for my liking. On the other hand, the consistency of oat milk is luxurious and creamy, but the flavor is lacking. The solution was clear for Almond Breeze: make a milk that combines the two. This almond and oat milk blend solves all the problems these non-dairy milks face alone. It’s subtly sweet and creamy, with a nutty almond flavor and full-bodied consistency that tastes great in lattes, oatmeal, and over cereal.

Valentine’s Day is a month away, but it’s not too early to start planning what to gift a loved one. For the first time ever, Hershey’s is collaborating with Snoopy for colorful Valentine’s-themed chocolate kisses wrapped in pink and red Peanuts foils. This heart-shaped box is a winner for fussy chocolate fans because there’s no mystery chocolates inside, just classic milk chocolate kisses. The bonus is that the box is so cute you can hang on to it for stowing sewing supplies.

Spot any exciting new groceries on shelves this month? Tell us about it in the comments below.